Background Ww Hootsuite
There are Many social media management tools, but one stands out amongst the crowd more and more every year — Agorapulse. I’ve used Agorapulse for Social Media Management for a couple of years now, and I love it. In this post I share 12 Reasons Why I love Agorapulse for Social Media Management and why you will also. Ww Hootsuite
There Are Lots of social media management tools that Deserve a mention here. I have used many of these at one time or another, such as Hootsuite Sprout Social, and Buffer.
I will not go into their features . They are Solid options.
But I changed to Agorapulse a Couple of Years ago It and Today has been my No 1 choice for social media management since that time. You can read about some of the attribute comparisons between Agorapulse along with other programs .
But for the purposes of This post, I want to just focus on Agorapulse so you can consider it as a tool in your toolbox.
In Reality, it could be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
It will not have features You never use, making you think”what is that used for?” . It is practical, no-fluff and super simple to use.
Dare I say, it’s even enjoyable (but we’ll get to this ). Let’s take a look why I love Agorapulse for social media management!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I must mention that I do not necessarily use EVERY single function in precisely the exact same time. I do use a couple of tools. However, I really like that Agorapulse has a suite of features that really do cover the majority of your social media advertising needs.
In fact, I Have been slowly moving lots of the attributes I use on other tools around to Agorapulse. It’s hard not to want to remain”in” this instrument as it is so user-friendly and fun to use. I also have taken on a brand ambassador part with Agorapulse considering writing this article. The article has been updated but my real love for this tool and the fact I can not do with it in my arsenal hasn’t changed.
The Agorapulse Team And Culture
Let’s start here. Because with this, the Rest of the things that I adore about Agorapulse mean nothing.
Customer service is at the core of business at Agorapulse. If their clients are happy and using their tool in the finest possible manner, (and they get results), then everything falls into place. Their team concentrates on client experience over anything else.
Agorapulse also stinks To clients about what works, what needs improving and what they are able to build next. You are not a client but a part of a company. In fact, many of the features I am going to speak about came out of opinions and client testimonials.
Caring about customers Is why Agorapulse has taken up the rankings as one of the social media management tools with the reviews and customer satisfaction. Ww Hootsuite
I’ve summarized all 12 reasons why I love Agorapulse Below, but let us start with a video summary of their current (awesome) upgrade — then I will break down the critical features. There is a lot to like.
Impressive, right? Let us jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off on the all-important Function of engagement (that is why I love Agorapulse the most), let’s take a peek at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is among the easiest I’ve used. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting function for Instagram as an official Instagram Partner).
The articles can be easily customised by you to match each platform. As it is super intuitive to use, I don’t even need to go into detail about it here. You, (like me) need to have the ability to work out how to schedule an easy post, readily and without education.
Scheduling is simple with Agorapulse! I could.
- Publish immediately
- Queue my post (more of that later)
- Schedule the post in the future for time and a particular date.
It’s also super easy to schedule the article to Go out on different platforms, on different occasions, while being optimized for all those platforms (changing the text or picture size).
One feature I like is the ability to Kind”@” and then the name of the consumer and Agorapulse will bring up the possible accounts you are able to choose from on Twitter and Facebook. Notice Agorapulse suggests accounts when I begin entering their company name.
This helps you to tag pages and profiles fast And saves you time searching for the perfect folks to include.
You can even schedule to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We’ll get to Instagram in a moment, but for now, Please be aware that publishing your content and scheduling beforehand on Agorapulse is easy! And as I said, it is also possible to now auto-post into Instagram using Agorapulse since they are an official partner and have access to this new feature via Instagram’s API.
Oh and they have a slick calendar view That means you can see all of your articles ready to go across the programs.
And it’s colour coded for people like me who need That level of organisation that is visual. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse has 1 column for me to respond to notifications and mentions.
To me, that’s”one task” to complete each day. And it is actually almost enjoyable to clear out my inbox.
It is concentrated, it’s easy and it is easy to Use, and that means you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you need to examine or respond to can be found). Your inbox items are highlighted To Review for every stage as things.
- Tabs for Publishing Listening, Fans and Followers, and Reports.
- An area for participation in which you engage and respond via replies, retweets or enjoys.
You can also click on a user’s profile to expand it. You will then see all of the info that you need — right within Agorapulse (including any prior interactions).
Expand your history to be seen by an individual profile!
If You’ve Got a Only one click and you will see History with the conversations and the consumer you’ve had before. This means that you can give the ideal people the ideal attention at the right moment.
Let’s break this down a little more…
I can certainly see how many mentions and DMs I have In my inbox. If I am looking at this tweet from Ravi, I can see just how many tweets I must review and that I can review or react to his tweet. It is the same for other societal channels — your engagement all is in 1 place.
Never miss a mention on your inbox!
I know my inbox Isn’t empty in this screenshot. But it’s going to be when I have finished writing this post! I don’t always get to tune zero every day however I get there often enough to LOVE that”Congratulations” display!
It’s easy to inspect your mentions. You can Filter by cite or message kind as follows.
Then simply review the articles responded to or dealt with. Once a post is replied to by you, it is marked as reviewed.
Or you simply click on a place replying.
I could choose To reply (or answer from DM), examine the article, assign it for somebody else (more of that later), retweet it “like” the post — all from within the same dashboard place on Agorapulse.
Choose how you will engage or procedure the mention or message.
If I change to Instagram it’s similar. I am able to see my recent engagement all, I see information about a user or can enlarge on articles. I unfollow and can also follow. Ww Hootsuite
Switch between accounts and platforms to Keep up with engagement!
Being able to see ALL of your remarks is handy on In which you can only find the past 50 mentions on your own feed. It is not possible to keep up with mentions if you have a number of followers. Agorapulse changes that which is enormous for brands and influencers.
Excited? You Can now engage your with ALL Mentions, even when you are a little late getting to them.
And Needless to Say, I could easily participate by Switching to Facebook too.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this point (you can only print to LinkedIn.
Agorapulse retains all my participation in 1 area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it’s not about Collecting followers. It is about participating with them.
As I shared above, Agorapulse enables me to Easily monitor and participate with my very best advocates using the”Fans and Followers” feature. From within your Twitter accounts, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I hunted in this scenario under “TOP”.
You can add a star to profiles to “favorite” folks that you would like to follow closely in Agorapulse. In this manner, you have their articles accessible in their own thread! It’s simple retweet their content and to engage with them!
You see positions for your following in only About every profile perspective on Agorapulse.
- Engaged — the individual has mentioned you (directly, or through a reply to a dialogue ) or delivered you a DM.
- Ambassador — this person has retweeted you or posted links to your website.
- Influencer — this person is often retweeted (over 20 times throughout the previous 30 days).
In Nicky’s case, she is all 3 with regard to my @sociallysorted Twitter accounts. Nicky is someone I should be participating with (and I do! ) ) .
On Facebook, this Function shows you who’s mentioned your page, and how many times they’ve enjoyed and commented or sent you a message, in addition to their last interaction with you. It is also possible to ban them from within Agorapulse, but I hope that happens!
On Instagram you Will see who’s left comments their followers/followed that is total counts and you can follow or unfollow from within Agorapulse.
These basic metrics give you a clear picture of who Follows you, boosts you and engages with you the maximum.
- Setup custom classes of followers inside Agorapulse’s dashboard
- Search on all their interactions
- Search on their own messages, and
- Add private notes.
When you have all of this information you can use It to engage in positive communication with those individuals — maybe reach out to them to thank them surprise and pleasure them! Ww Hootsuite
Advanced Tracking, Search And Reports
Consider Agorapulse as your own Investigator that is Private. You can use the Monitoring function on Instagram to.
- Perform hashtag searches.
- Place searches.
What’s so great? It opens a whole new World of possibility for finding (and joining) conversations around any topic you like (including your brand).
The potential for location-based companies is huge With this attribute, especially tourism.
When it comes To reports, Agorapulse really shines. With one click you can make a report that’s easy to decipher and easy to produce. GREAT for showing customers!
Agorapulse Reports enable you to break down your Audience in a means which makes sense.
The reports can help you locate a range Information such as.
- Your best performing content (ie articles, tweets etc) based on participation and reach
- Development metrics with time. Agorapulse automatically compares metrics and gives a reading re whether a specific metric is decreasing or increasing over a time to you.
- Community management statistics such as reaction time and response rate
- Benchmarking your Facebook Page against opponents
Your material is easily analysed and Presented in report form. You may download it as a csv file to show it the most.
For social media supervisors and agencies that this is Huge, as it allows you to provide data that is easy-to-read to your clients.
You can take a glance at your competitors!
Just about everyone I know who uses Agorapulse for Social media management raves about the reports. They are pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Heaven to me. Agorapulse explains it as being able to”tag, rename, conceal, delete or assign content… while you sleep”. All by using Moderation Rules.
In which the, I like this role on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I will deal with them Manners.
- Therefore I don’t see most of them I can filter my DMs. This is where the magic occurs. You can set up filters to weed out”many” of the lousy DMs. Not all (sigh) but many.
- I will filter my feed by DMs or even Mentions. I visit DMs and clean them out. To be honest I get numerous DMs that are spam these days, it is hard not to miss the excellent ones. Automobile DMs have made DMs useless to me personally, which is a shame.
Moderation and filtering works for all account Types but I mainly use it for Twitter to”mark as reviewed” all of the Auto DMs that come through saying”thanks for following”.
It filters out The auto-DMs, and yes I am sad that it grabs some real ones as well, but you’ve got to pick your battles!
And the moderation principles are not merely about spam. You can use them in several ways to
- Filter out content to be responded to — on any stage. You wish to have of the posts featuring a hashtag to be labeled in a way that is certain — so you’re able to respond to them later.
- Filter out those individuals that are SUPER and post all the time so that you don’t need to observe every Tweet at Agorapulse — just repond to them occasionally or in Twitter.
- Create custom tags so it is possible to categorize and search on these!
- Create customized searches for key words which you want to monitor
- If you’ve got one of the”large” amount accounts (best for smaller agencies) you’ll have articles assigned to a team member (see 11 below).
Basically the moderation purpose is another Bonus motive to think about Agorapulse for social media management.
A Killer Mobile App
If you are out and about And you need to clean your inbox, the Agorapulse program is.
It’s accessible on it is and iOS and Android super slick to use. I often prefer to use the app vs background to process my inbox since it is really simple to review and procedure mentions and messages. Ww Hootsuite
Agorapulse’s queue feature allows you to publish Your articles onto a repeated, evergreen basis using smart categories — much like the manner in that Meet Edgar allows you to set articles to be scheduled at particular times of day based on particular categories. It is used by me for Twitter and Facebook.
If you want to and are currently using a tool like Meet Edgar Reduce costs, then consider Agorapulse’s evergreen content feature instead (and you have the bonus of all of the other Agorapulse features).
Here are a Couple of things to know about using Agorapulse for , content that is queued that is replicated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse name and it easy to set up Your queue catogories, and insert your schedule to get posts to be published on. Then the procedure for adding content is very intuitive. As you can see, it’s a slick dash (the user experience is amazing ).
Firstly, set your articles up and You Have to name Classes (all colour-coded and prepared for action!) .
Setting up your classes is easy… and color-coded!
When You’ve set up your classes, all you have to Do is add times to the program.
Then I need to include amazing content to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a handy visual/image preview of this post, to explain to you how it will appear on the newsfeed of the platform when you print it, you choose.
Pick to Schedule your articles to a certain time slot, or include every post to the Queue of your choice. This part is simple, as you set your queue up in Step one. Your Queue, filled with posts (and ready to go) will look something like this.
Once a post is published, it will return to the Bottom of the queue, waiting to be queued again.
Apart from utilizing the function for perennial Content, you might also decide to either.
- Add a post to the schedule as usual or
- Replicate your article a certain number of times (once you do this you will place the minimum amount of times between repetitions of this article ). Be aware that you can do this for Facebook but you have to know about the Twitter rules from content — see below.
You May Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has added a pause button. It’s not fantastic timing to post or When there is a natural disaster, it is easy to pause the queue with one click.
Perhaps you need to pause a queue of articles At Christmas… it’s easy with the pause button!
Meet it was something and Edgar includes a pause button I really wanted to see in almost any instrument that I opted to replace it with. I requested Agorapulse to include one plus they did (they always listen — never be reluctant to mention tips or give opinions!) .
Use The Queue Function To Announce Facebook Lives
The function could be for announcing handy Events like a Facebook Live (should you hold them on a weekly or regular basis). Share your content that must go out at a certain time of the week in a queue. I’d advise that the posts a little vary to keep the material fresh and.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The principles Aren’t New as discussed in this post by Agorapulse’s CEO Emeric Ernoult. It is just that now they’re currently making a bigger point of saying they will enforce them.
Basically this imply that we can Post articles that is substantially similar or identical to multiple accounts. This also applies to duplicate content.
Lets’s take a look at how you can still post to Twitter with Agorapulse while complying with all the principles, so the rules are complied with by you, once you draft an image like you to post to Twitter.
Notice You Could choose to schedule or queue Your post to Twitter. Here is where we have to consider the rules of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look At the image above, you will see that Agorapulse blocks my ability to post duplicate content. The tool recognises that I am posting to Twitter! This helps ensure that I adhere to Twitter’s guidelines.
Content Demo Tips
Here is the way I utilize Agorapulse to save loads of Time and stay from Twitter Jail. Together with Agorapulse, you now have two options for replicating a hyperlink.
- You can opt to Schedule your article once (or more than once if you change it). Just add your article, to do so, then choose the date and time you want it to go out out at. If it’ll be published more than once, you will want to edit the repeated or duplicate tweets so they’re not”replicate” content. More of this is under.
- It is possible to choose to Queue your post once or more than with variations. Agorapulse advocates this. When you’re queueing content for Twitter, make certain you don’t select the option to”re-queue multiple times.” You can still use this feature for some other platforms, but this is where you would wind up in breach of the rules of Twitter. When I decide to do it this way, I’m sure it’s a special place, then add it on the top or bottom of this queue (ie I choose”queue next” or”queue last”).
I utilize Advanced Scheduling to Write one tweet, set that tweet to repeat a certain number of occasions. Below, I have set it to article more frequently than every 7 Days, as well as 6 repeats. Don’t forget to edit the repeats!
After the 6 x repeats are scheduled by me, I could see Those posts in my schedule. I’d go directly in and alter them to emojis text that is new, images or hashtags. Do this do not do it later or you may forget.
Note. It is If the connection stays the same when you edit your articles, ok. It is the text that you have to change each time.
I’d been utilizing Advanced Scheduling in this way For a little while today to post fresh content — well ahead of the new”rules” were declared. I love to mix it up and it’s better for engagement.
Don’t forget Bulk Upload! Agorapulse also permits you to upload around some 100 pieces of content using a pre-populated CSV file. Your photos are included by this and also can incorporate content from any RSS feed! You can use this to curate articles and save hours!
What is Coming To Queued Content?
The team at Agorapulse is currently working on a Tool to make the variations of tweets easier for us, therefore we can still get out content and play nice. This is new functionality that will enable us to repeat our tweet variations in the one interface that is easy. I’m looking forward to it. I am convinced it’s going to be a timesaver! Ww Hootsuite
Team Communication and Delegation
As Simple as Agorapulse is to utilize, you Don’t have to do all the checking and engagement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Accounts (beginning at $199 per month), then it’s possible to update to staff approval whereby you are able to assign tasks and accept messages around multiple staff members.
This is very good for customer support brilliance.
This feature is a good, if you are a group that is growing One to update to.
Oh and guess what? Teamwork and Remarks occurs in Actual time. If Joe and Jess are online at the exact same time working on precisely the same account, there will not be double-up. You can see exactly what your staff is currently performing in real time.
Posting To Instagram
Agorapulse is A proud Instagram spouse. This also means they are among the tools to acquire entry to Instagram’s API to allow auto-posting to Instagram that is HUGE!
In Case You Have one of the business accounts with Agorapulse you can to Instagram. This means you can plan your articles beforehand and click on whenever you are ready OR you are able to to post on your telephone auto article.
Just make sure that you don’t forget to engage You autopost….posting is just part of the procedure. You have to follow up on replies and comments.
I Think That Agorapulse is the only instrument that Provides both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it is a win-win-win if you have a business account. Most Instagram tools that provide you reports are a fee!
All you Want To do is.
- Download the Agorapulse app and hook your Instagram account .
- On Your program or background computer, schedule your Instagram post (add photo and caption) then program the date and time that you need to publish it. You may opt to switch on Auto-scheduling or you’ll be able to use the app to link through to Instagram and place the picture.
- If you post , will get a notification via your app when it’s time to post. Simply click”Publish” and you will be changed through to the Instagram app.
- Article as you would ordinarily on Instagram. Your copy/description will be duplicated and you want to glue it. Check you’re ready to go and you have additional as necessary!
Again, I am super impressed that Agorapulse has Added another feature that would ordinarily require us to utilize the feature and another tool makes it even better. Bringing these tools collectively saves time AND money and is an integral reason why I adore Agorapulse for Social Media Management.
Responding To Advertisement Comments
Here is where we get to Some features that are for the higher degree of membership Agorapulse.
The capability to respond to ad comments Starts at Medium Level of Membership (beginning at $99 per month)
With opinions on ads is hard for keeping up Both Facebook and Instagram advertisements. Agorapulse allows you engage with them and to view them and pulls in the ad comments.
If you understand what it’s like to keep up and run ads With the comments (such as the spam), then you will know that this purpose is bliss for advertising managers and page admins. Bliss. Ww Hootsuite
Bonus Free Tools
You can choose Advantage of those tools on their website.
- A Facebook Page Barometer — to determine how well your lover fares against your peers, and also to test your engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter functionality, right now
If you really need one More reason to test out Agorapulse here it is.
They have some of the pricing of any of the Social media management applications.
Prices begin at $49 each Month for small/solo businesses with increasing prices for enterprise, large and medium companies. You will find out more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media direction, try A number of the tools and also take the free trial to get a spin, you will be as hooked as I am.