Introduction Why Social Media
There are Many social media management tools, but one stands out amongst the crowd more and more each year — Agorapulse. I’ve used Agorapulse for Social Media Management for a few years now, and I love it. In this post I share 12 Reasons Why I adore Agorapulse to Social Media Management and you will also. Why Social Media
There Are Lots of social media management applications that Deserve a mention here. I have used many of these at one time or another, such as Hootsuite Sprout Social, and Buffer.
I will not go in their features . They’re Solid choices.
However, I changed to Agorapulse a Couple of Years ago It and Today has been my No 1 choice to social media direction since that time. You can read about some of the feature comparisons between Agorapulse along with other programs .
However, for the purposes of This post, I want to focus on Agorapulse so you can consider it as a tool in your toolbox.
In Reality, it may be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
Only, it doesn’t have extraneous features You never use, making you think”what is that used for?” . It is practical, no-fluff and super easy to use.
Dare I say, it’s even enjoyable (but we’ll get to that). Let us take a look at 12 Reasons why I love Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I must mention that I don’t necessarily use EVERY single function in the same time. I do use a couple of different tools for a few functions. However, I really like that Agorapulse has a package of features that really do cover the majority of your social media marketing needs.
In fact Have been gradually moving lots of the features I use on additional tools around to Agorapulse. It’s hard not to want to remain”in” this tool as it is so user-friendly and fun to use. I have also taken on a new ambassador part with Agorapulse considering writing this post. The article was updated but my genuine love with this tool and the fact that I can’t do without it in my toolbox has not changed.
The Agorapulse Team And Culture
Let us begin here. Because with this Remainder of the things I adore about Agorapulse imply nothing.
Customer service is at the core of company at Agorapulse. If their customers are happy and using their instrument in the best possible manner, (and they receive results), then everything falls into place. Their staff focuses than anything else.
Agorapulse also stinks To clients about what works, what they can build and what needs improving. Thus, you are not just a customer but a part of a company where your voice will be heard. In reality, lots of the features that I am about to speak about came from feedback and client testimonials.
Caring about customers Is Agorapulse has taken up the rankings as one of the social media management programs with all the top reviews and customer satisfaction. Why Social Media
I’ve all summarized 12 reasons why I love Agorapulse Below, but let’s start with a video overview of their recent (awesome) upgrade — then I will break down the key capabilities. There’s a lot to like.
Impressive, right? Let us jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Function of participation (which is the reason why I adore Agorapulse the most), let us take a peek at posting and scheduling.
Just as a publishing Tool goes, Agorapulse is one. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (and they have the newest auto-posting function for Instagram as a formal Instagram Partner).
The posts can be easily customised by you to suit each platform. As it’s super intuitive to use, I don’t even have to go into detail about this here. You, (like me) should have the ability to work out how to program a simple article, easily and without instruction.
Scheduling is easy with Agorapulse! I can.
- Publish immediately
- Queue my post (more of this later)
- Schedule the article later on for a specific time and date.
It’s also easy to schedule exactly the article to Go out on different platforms, on different occasions, while being optimised for all those platforms (altering the text or image size).
1 feature I especially like is the ability to Kind”@” and the name of the consumer and Agorapulse will bring up the possible accounts you are able to choose from on Twitter and Facebook. Notice Agorapulse suggests accounts when I start entering their business name.
This helps you to tag pages and profiles fast And saves you time looking to add.
You could also schedule to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram at a moment, but for now, Please know that publishing your articles and scheduling beforehand on Agorapulse is simple! And like I said, you can also now auto-post into Instagram using Agorapulse since they are an official partner and also have access to that new feature via Instagram’s API.
Oh and they have a Fairly calendar view also, So you are able to see all of your articles ready to go across the programs.
And it is color coded for folks like me That extra level of organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse mentions and has just one column for me to react to notifications.
To me, that is”one task” to complete every day. And it’s really almost enjoyable to clean out my inbox.
It is concentrated, it’s simple and it is super easy to Use, so you won’t skip a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you will need to examine or respond to are available ). Your inbox items are highlighted as items.
- Tabs for Publishing, Listening, Fans and Followers, and Reports.
- An area for engagement in which you respond and engage via retweets, likes or replies.
You can click on a user’s profile it. You’ll then see all the information that you want — directly within Agorapulse (including any prior interactions).
Expand an individual profile to realize your history!
Just one click and you can see if You’ve Got a History with the conversations and the user you’ve had before. This means that you may provide the right people the right attention at the moment.
Let us break this down a bit more…
I DMs I have and can see how many mentions In my inbox. When I am looking at this tweet from Ravi, I can see how many tweets that I have to review and I can review or react to his tweet. It is the same for channels — your engagement all is in one place.
Never miss a mention on your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. But it’s going to be when I have finished writing this article! I don’t always get to tune zero every day however I get there often enough to LOVE that”Congratulations” display!
It’s simple to check all your mentions. You can Filter by message or mention kind as follows.
Then review the posts you have responded to or dealt with. As soon as a specific post is replied to by you, it is marked as reviewed.
Or You Just click on a post replying.
In the example from Nicky, I could choose To reply (or reply from DM), review the article, assign it to get someone else (more of that later), retweet it “like” the post — all from within precisely the exact same dashboard place on Agorapulse.
Choose how the mention process or will participate or message.
If I change to Instagram, for example, it’s similar. I can view all of my current participation, I see info or will enlarge on articles. I unfollow and may also follow. Why Social Media
Change between platforms and accounts to Keep up with engagement!
Being able to see ALL of your comments is handy on Instagram, where you generally can only find the past 50 mentions on your feed. It’s not possible to maintain with mentions, In case you’ve got a large number of followers. Agorapulse changes all that which is enormous for brands and influencers.
Excited? You can engage with ALL of your Mentions if you are a bit late getting to them.
And Needless to Say, I could also easily participate by Switching to Facebook as well.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this point (you can just print to LinkedIn.
Agorapulse keeps all of my engagement in 1 area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it is not about Collecting followers. It’s about engaging with them.
Like I shared previously, Agorapulse enables me to Easily track and engage with my very best advocates employing the”Fans and Followers” attribute. From in your Twitter accounts, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I hunted in this case under “TOP”.
You can add profiles and a celebrity to “favorite” people you would like to follow closely in Agorapulse. In this manner, you’ve got their articles accessible in their own thread! Now it’s simple retweet their articles and to engage with them!
You see positions for the following in only About every profile view on Agorapulse.
- Engaged — the individual has mentioned you (directly, or through a reply to a dialogue ) or delivered you a DM.
- Ambassador — this individual posted links or has retweeted you.
- Influencer — this person is frequently retweeted (more than 20 times throughout the last 30 days).
In the situation of Nicky, she is all 3 with respect to my @sociallysorted Twitter accounts. Nicky is someone I should be participating with (and I do! ) ) .
On this, Facebook Function shows you who has said your webpage, and the number of times they have liked and commented or delivered a message, as well as their last interaction with you. It is also possible to prohibit them from inside Agorapulse, but I expect that happens infrequently!
On Instagram you Will see who has left comments their complete followers/followed counts and you are able to follow or unfollow from inside Agorapulse.
You are given a clear picture of who by these basic metrics Follows you, boosts you and participates with you the maximum.
- Set up custom groups of followers inside Agorapulse’s dash
- Search on all their interactions
- Search on their messages, and
- Add personal notes.
When You’ve Got this information you can use all It to engage in communication with those people — perhaps reach out to thank them or surprise and delight them! Why Social Media
Advanced Monitoring, Search And Reports
Think of Agorapulse as your personal Private investigator that is personal. It’s possible to use the Tracking work on Instagram to.
- Hashtag that is Play searches.
- Perform location searches.
What is so great? It opens up a whole new World of chance for locating (and linking ) conversations around any topic you like (like your manufacturer ).
The potential for location-based businesses is enormous With this attribute, especially tourism.
When it comes To reports, Agorapulse really excels. With one click you can create a report that is not difficult to decipher and easy to produce. GREAT for showing customers!
Agorapulse Reports help your to break down Audience in a means that makes sense.
The reports can also help you locate a range Information including.
- Your best performing content (ie articles, tweets etc) based on engagement and reach
- Evolution metrics over time. Agorapulse gives you a fast reading re whether a metric is increasing or decreasing over a period and automatically compares metrics.
- Community management statistics like response time and response speed
- Benchmarking your Facebook Page against competitors
Your best performing content is easily analysed and Introduced in report form. You can also download it as a csv file to reveal it to that the people/clients/team that must view the most.
For social media supervisors and agencies this is Enormous, as it allows you to provide your clients with information that is easy-to-read.
You can also take a glance at your competitors!
Nearly everybody I know who uses Agorapulse for Social media direction raves about the reports. They are fairly particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Heaven to me. Agorapulse describes it as being able to”tag, rename, conceal, delete or assign articles… while you sleep”. using Moderation Rules all.
I like this function on Twitter, in which the Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz mad.
With Agorapulse I will deal with them Manners.
- Therefore that I don’t see almost all of them in the first 17, my DMs can be filtered by me. This is where the magic occurs. You can set up filters to weed out”most” of the lousy DMs. Not all (sigh) but most.
- I can filter my feed by DMs or even Mentions. Clean them out fast and I usually visit DMs. To be honest I get numerous DMs which are spam these days, it is hard not to overlook the excellent ones. Automobile DMs have made DMs useless to me, which is a shame.
Filtering and moderation works for all accounts Types but I mostly use it for Twitter to”markers as reviewed” all of the Auto DMs which come through saying”thanks to following”.
It mostly filters out The auto-DMs, and yes I am sad that it catches some real ones also, but you’ve got to choose your battles!
And the moderation principles are not merely about spam. You can use them in many ways to
- Filter out articles to be reacted to. Maybe you want to have all of the posts featuring a hashtag that is specific to be labeled in a manner — so you can respond to them afterwards.
- Filter out those people that are SUPER and post all of the time you don’t have to see every Tweet in Agorapulse — just repond to them or natively in Twitter.
- So you can categorize create custom tags such as tweets and comments and research on them!
- Create custom searches for keywords that you need to track
- If you’ve got one of the”large” amount accounts (greatest for smaller agencies) you can have posts delegated to a group member (see 11 below).
Basically the moderation purpose is another Bonus reason to think about Agorapulse for social media management.
A Killer Mobile App
If you are about and out And you need to clear your inbox, the more Agorapulse program is something that you will love.
It is accessible on it is and iOS and Android super slick to use. I often prefer using the program vs background to process my inbox as it is so simple to review and procedure mentions and messages. Why Social Media
Agorapulse’s lineup feature Permits You to publish Your content onto a replicated, evergreen basis using intelligent categories — much like the way by which Meet Edgar allows you to set articles to be scheduled at particular times of day based on certain categories. I use it to Facebook and Twitter.
If you want to and are currently using a tool Reduce costs, then consider Agorapulse’s evergreen content feature instead (and you get the bonus of all of the other Agorapulse features).
Here are a few things Agorapulse for , content that is queued that is replicated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it easy to set up and title Your queue insert your program to get posts to be printed on, and catogories. Then of adding content, the process is extremely intuitive. As you can see, it is a slick dashboard (the user experience is amazing ).
Firstly, you need to name and put up your content Categories (all colour-coded and ready for action!) .
Setting up your classes is easy… and color-coded!
All you have to, When You’ve set up your categories Do is add times like this, to the program.
Then I need to add content that is amazing to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a handy visual/image preview of this post, to show you how it will look on this platform you select when you publish its newsfeed.
Choose to Schedule your articles or include every article to your choice’s Queue. This part is simple as you set your queue up in Step one. Your Queue, filled with posts (and ready to go) will appear something like this.
Once a post is published, It Is Going to return to the Bottom of this queue, waiting to be queued.
Aside from utilizing the operate for perennial Content, you can also choose to .
- Add a post to the program as usual or
- Replicate your article a certain number of times (when you do this you will place the minimum amount of days between repetitions of this post). Be aware you could do this to get Facebook but you need to be aware of the Twitter rules see below.
You Can Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has included a pause button. When a natural catastrophe is or for any reason it is not great timing to post, you can easily pause the queue.
Perhaps you want to pause a seasonal lineup of posts At Christmas… it’s simple with the pause button!
Meet Edgar includes a pause button and it had been something I actually wished to see in any instrument that I opted to replace it with. I requested Agorapulse to add one and they did (they constantly listen never be afraid to mention suggestions or give feedback!) .
Use The Queue Function To Announce Facebook Lives
The function could be handy for announcing Events like a Facebook Live (should you hold them to a weekly or regular basis). Share your articles that needs to go out in a queue. I would advise that the articles a bit change to keep the content fresh and more eye-catching.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You may read about it here.
The principles Aren’t Fresh as discussed in this informative article by Agorapulse’s CEO Emeric Ernoult. It’s just that they’re making a bigger point of saying they will be enforced by them.
Fundamentally this mean that we can Simultaneously post content that is similar or equal to numerous accounts. This applies to duplicate content.
Lets’s take a look Twitter with Agorapulse while complying with all the principles, so you obey the rules, when you draft a picture like you to post to Twitter.
Note that you can choose to queue or schedule Your article to Twitter. Here is where we need to consider the principles of Twitter and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look At the picture above, you will realize that Agorapulse blocks my ability to post replicate content. The instrument recognises that I’m posting to Twitter! This helps ensure that Twitter’s guidelines are adhered to by me.
Content Variation Tips
Here is the way I use Agorapulse to save me loads of Time and stay out of Twitter Jail. With Agorapulse, you have two options for repeating a link.
- You can opt to Schedule your post once (or more than once if you change it). To do this, simply put in your article, then pick the date and time you want it to head at. If it’ll be published more than once, you will want to edit the replicated or duplicate tweets so they’re not”duplicate” content. More of this is under.
- It is possible to choose to Queue your article once or more than once with variants. Agorapulse advocates this. When you are queueing content for Twitter, be sure you don’t select the option to”re-queue multiple times.” This is where you’d wind up in breach of the rules of Twitter, although you are still able to use this attribute for some other platforms. While I decide to do it this way, I’m sure it’s a special post, then add it to the top or bottom of the queue (ie I choose”queue next” or”queue last”).
Advanced Scheduling is also used by me to Write 1 tweet, then set that tweet. Below, I have set it to post more frequently than every 7 Days, and up to 6 repeats. Just don’t forget to edit the repeats!
I could easily see After I schedule that the 6 x repeats Those posts in my schedule. I’d go in and change them to emojis text that is new, images or hashtags. Do this do not do it or you may forget.
Note. It is Okay when you edit your posts if the connection remains the same. It is the text that you need to change each time.
I had been using Advanced Scheduling in this way For a little while now to post new content — well ahead of the new”rules” have been declared. I like to mix up this and it’s better for engagement.
Do not forget Bulk Upload! Agorapulse also permits you to bulk upload up to some 100 parts of content by using a CSV file. This also can include content and includes your photographs! You can use this save hours and to curate articles from other sites!
What’s Coming For Queued Content?
The team at Agorapulse is working on a Tool to produce people the variants of tweets, therefore we can get out content quickly and play nice. This will be new functionality that will enable us to replicate our tweet variants all in the one interface that is easy. I am awaiting it. I am convinced it will be a timesaver! Why Social Media
Team Communication and Delegation
As easy as Agorapulse would be to utilize, you Do not have to do all of the checking and involvement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (beginning at $199 per month), then it’s possible to upgrade to team approval whereby you are able to assign tasks and accept messages around multiple staff members.
This is very good for customer service brilliance.
If you are a growing team, this feature is a good You to upgrade to.
Oh and guess what? Remarks and teamwork happens in Real time. If Jess and Joe are online at the same time working on precisely the account, there won’t be double-up. You can see what your staff is currently doing in real time.
Posting To Instagram
Agorapulse is A spouse. This means that they are among the very first tools to acquire access to the API to allow auto-posting to Instagram that is HUGE of Instagram!
If you have one of the business accounts with Agorapulse you can now auto-schedule to Instagram. This means that you can plan your articles beforehand and click on whenever you’re ready OR you are able to to post in your phone auto article.
Just make sure that you don’t forget to participate if You autopost….posting is just a part of the procedure. You have to follow up on comments and answers.
I Think That Agorapulse is the only tool Offers both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it’s a win-win-win if you’ve got a business account. Are a distinct fee!
All you Want To do is.
- Download the Agorapulse app and hook your Instagram account .
- On Your app or desktop, schedule your Instagram article (add photo and caption) then schedule the time and date that you need to publish it. You can opt to switch on Auto-scheduling or you can use the app to connect through to Instagram and place the image.
- When it’s time to post if you post will receive a notification via your program. Simply click”Publish” and you will be switched through to the Instagram app.
- Post as you would ordinarily on Instagram. Your copy/description is going to be copied and you want to glue it into the Instagram program. Check you have added as necessary and you are ready to go!
I am super impressed that Agorapulse has Added another feature that would require us to utilize the attribute and another tool makes it even better. Bringing these tools saves time AND money and is a key reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here’s where we get to Some attributes which are for the greater degree of membership Agorapulse.
The capability to respond to ad comments Starts at Moderate Level of Membership (starting at $99 a month)
Keeping up with comments on ads is difficult for Both Facebook and Instagram ads. Agorapulse allows you engage with them and to view them and pulls in the advertisement comments to your own inbox.
If ads run and know what it is like to keep up With the remarks (including the spam), then you will know that this function is bliss for ad managers and webpage admins. Bliss. Why Social Media
Bonus Free Tools
You can also take Advantage of those tools on their site.
- A Facebook Page Barometer — to determine how well your fan fares from the peers, and to test your own engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter functionality, right now
If you really want one More reason to check out Agorapulse then here it is.
They have some of the pricing of any of the Social media management tools.
Prices start at $49 per Month for small/solo businesses with increasing prices for large medium and enterprise companies. You will discover more about pricing here.
I’ve A hunch that once you check out Agorapulse for social media direction, try Some of the tools and take the free trial to get a spin, you will be hooked as I am.