Introduction What Is Social Management
There are Many social media management tools, but one stands out among the audience more and more every year — Agorapulse. I have used Agorapulse for Social Media Management for a couple of years now, and I really like it. In this article I share 12 Reasons Why I love Agorapulse to Social Media Management and you will too. What Is Social Management
There are many social media management applications that Deserve a mention here. I have used many of these at one time or another, such as Hootsuite, Sprout Social, and Buffer.
I will not go into their features here. They are Solid options.
However, I switched to Agorapulse a few years ago Now and it has been my 1 choice to social media direction since that time. You can read about some of the attribute comparisons between Agorapulse and other platforms here.
However, for the purposes of This post, I want to focus on Agorapulse so it is possible to consider it.
It may literally be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
Only, it will not have a lot of features that are extraneous That you never use, making you think”what is that used for?” . It is sensible, no-fluff and super easy to use.
Dare I say, it is even enjoyable (but we’ll get to this ). Let us take a peek why I love Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I should mention that I do not necessarily use each and every function in precisely the same moment. I do use a couple of other tools for some purposes. But I love that Agorapulse has a package of features that actually do cover most of your social media marketing requirements.
In fact Have been moving a lot of the attributes I use on additional programs over to Agorapulse. It is difficult not to want to stay”in” this instrument as it’s so user-friendly and fun to use. I have also taken on a new ambassador role with Agorapulse considering writing this article. The post was updated but my genuine love for this tool and the fact I can not do with it in my arsenal hasn’t changed.
The Agorapulse Team And Staff
Let’s begin here. Because without this, the Remainder of the things I adore about Agorapulse mean nothing.
Customer service is at the core of business Agorapulse. If their customers are happy and utilizing their tool in the finest possible way, (and they receive results), then everything falls right into place. Their team focuses on client experience over anything else.
Agorapulse also listens To clients about what works, what needs improving and what they can build. Thus, you are not a client but part of a company where your voice will be observed. In fact, lots of the current features that I am about to speak about came from client testimonials and opinions.
Caring about clients Is Agorapulse has taken up the rankings as one of the social media management tools with the top reviews and customer satisfaction. What Is Social Management
I’ve summarized all 12 reasons why I love Agorapulse Below, but let us begin with a video overview of the recent (awesome) upgrade — then I’ll break down the critical features. There is a lot to like.
Impressive, right? Let us jump in and choose a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Purpose of participation (that is why I adore Agorapulse the most), let us take a peek at posting and scheduling.
Just as a publishing Tool goes, Agorapulse is one. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (and they have the newest auto-posting work for Instagram as an official Instagram Partner).
The posts can be easily customised by you to match each platform. I most likely don’t even have to go into detail about this , as it intuitive to use. You, (like me) need to be able to work out how to schedule an easy post, readily and without instruction.
Scheduling is simple with Agorapulse! I could.
- Publish instantly
- Queue my article (more of that later)
- Schedule the post later on for a particular time and date.
It’s also super easy to schedule the article to Go out on different platforms, on different occasions, while being optimised for those platforms (altering the text or image size).
1 feature I especially like is the ability Type”@” and then the title of the user and Agorapulse will bring up the possible account you are able to pick from on Twitter and Facebook. See Agorapulse suggests additional accounts once I start entering their company name.
This helps you to tag profiles and pages fast And saves you time looking to include.
You can even schedule to LinkedIn.
Print to LinkedIn with Agorapulse
We’ll get to Instagram at a minute, but for now, Please be aware that publishing your content and scheduling in advance on Agorapulse is easy! And like I said, you can also currently auto-post to Instagram using Agorapulse as they are an official partner and also have access to this new feature via Instagram’s API.
Oh and they have a slick calendar view also, That means you can see all your posts ready to go across the platforms.
And it’s colour coded for folks like me That amount of visual organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse has 1 pillar for me to react to notifications and mentions.
To me, that is”one task” to finish each day. And it is actually almost enjoyable to clear out my inbox.
It’s focused, it is easy and it is easy to Use, so you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you will need to examine or respond to can be found). Your inbox things are emphasized as items To Inspection for every platform.
- Tabs for Publishing, Listening, Fans and Followers, and Reports.
- An area for engagement where you respond and engage via responses, retweets or enjoys.
You can also click on a user’s profile to expand it. You will then see all of the info you want — right within Agorapulse (like any prior interactions).
Expand a user profile to realize your history!
Just one click and you will see if You’ve Got a History with the user and the conversations you’ve had before. This means that you can provide the ideal people the right attention at the time.
Let’s break this down a bit more…
I DMs I’ve and can see how many cites Inside my inbox. If I am looking at this tweet from Ravi, I will see just how many tweets that I must review and that I will review or respond to his conversation. It’s the same for societal channels — your entire engagement is in 1 area.
Never skip a mention on your inbox!
I know my inbox Is not empty in this screenshot. But it’s going to be when I’ve finished writing this post! I do not always get to tune zero every day however I get there often enough to LOVE that”Congratulations” display!
It’s simple to check all of your mentions. You can Even filter by cite or message kind as follows.
Then only review the posts you’ve responded to or dealt with. It is marked as reviewed As soon as a specific post is replied to by you.
Or you click on a post to critique it without replying.
I could choose To answer (or answer from DM), examine the post, assign it for someone else (more of that later), retweet it “like” the post — all from within precisely the same dashboard area on Agorapulse.
Choose how the mention will participate or procedure or message.
It’s, if I change to Instagram, by Way of Example similar. I can see all my current participation, I can enlarge on articles or see information. I can follow and unfollow. What Is Social Management
Easily change between platforms and accounts to Keep up with engagement!
Being able to see your comments ALL are handy on Where you usually can see the last 50 mentions on your feed. It is impossible to keep up with mentions, In case you have a large number of followers. Agorapulse alters that which is enormous for influencers and brands.
Excited? Now you can participate with ALL of your Mentions when you are getting to them.
And of course, I can easily participate by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this point (you can just publish to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It is about participating with them.
Like I shared previously, Agorapulse enables me to Easily track and engage with my best advocates using the”Fans and Followers” feature. From within your Twitter accounts, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I hunted in this case below “TOP”.
To profiles you can add a celebrity with favorites to “favorite” folks you want to follow closely in Agorapulse. In this manner, you have their articles readily accessible in their own thread! It’s simple to engage with them and retweet their articles!
You’ll also see rankings for the following in just About each profile view on Agorapulse.
- Engaged — the person has said you (directly, or via an answer to a conversation) or sent you a DM.
- Ambassador — this person posted links or has retweeted you.
- Influencer — this individual is frequently retweeted (over 20 times during the last 30 days).
In Nicky’s case, She’s all 3 with respect to my @sociallysorted Twitter accounts. Nicky is somebody I ought to be participating with (and I do! ) ) .
On this, Facebook Function shows you who has said your page, and the number of times they’ve enjoyed and commented or sent you a message, in addition to their final interaction with you. It is also possible to ban them from your page from within Agorapulse, but I hope that happens infrequently!
On Instagram you Will see who’s left comments their total followers/followed counts and you are able to follow or unfollow from inside Agorapulse.
You are given a clear image of who by these basic metrics Follows you, boosts you and participates with you the most.
- Set up custom classes of followers inside Agorapulse’s dash
- Search on each of their interactions
- Search in their messages, and
- Add notes.
When you have all It to engage in positive communication with those individuals — surprise and pleasure them or maybe reach out to thank them! What Is Social Management
Advanced Monitoring, Search And Reports
Consider Agorapulse as your personal Personal private investigator. You can use the Monitoring function on Instagram to.
- Hashtag hunts.
- Place that is perform hunts.
What’s so great? It opens a whole new World of possibility for finding (and linking ) conversations around any topic you like (like your brand).
The Capacity for companies is huge With this feature, particularly tourism.
When it comes To reports, Agorapulse actually shines. With one click you can create a report that is easy to decode and simple to create. GREAT for showing clients!
Agorapulse Reports enable you to break your Audience sense.
The reports can also help you find a range Information including.
- Your best performing content (ie articles, tweets etc) based on participation and reach
- Development metrics over time. Agorapulse provides you a quick reading re if a particular metric is decreasing or increasing over a time and automatically compares metrics.
- Community management data like response time and response rate
- Benchmarking your Facebook Page against competitors
Your content is analysed and Introduced in report form. You may download it as a csv file to reveal that the people/clients/team that must view it the most.
For social media supervisors and agencies that this is Huge, as it allows you to supply your clients with information that is easy-to-read.
It is also possible to take a peek in your competitors!
Nearly everybody I know who uses Agorapulse for Social media direction raves about the accounts. They’re pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse explains it as being in a position to”tag, rename, conceal, delete or assign articles… while you sleep”. All using Moderation Rules.
Where the I love this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz mad.
With Agorapulse I will deal with them Ways.
- My DMs can be filtered by me therefore I don’t see most of them at the first place. This is where the magic occurs. You can set up filters to weed out”many” of the bad DMs. Not all (sigh) but many.
- I can filter my feed by DMs or even Mentions. I typically visit DMs and clean them out quickly. To be fair I get so many DMs that are spam these days, it is hard not to overlook the good ones. Automobile DMs have made DMs useless to me, which is a true shame.
Filtering and moderation functions for all account Types but I mostly use it for Twitter to”markers as reviewed” all the Auto DMs that come through saying”thanks for after”.
It filters out The auto-DMs, and yes I am sad that it grabs some actual ones as well, however you’ve got to choose your battles!
Along with the moderation principles are not about spam. You can use them in several ways to
- Filter out content to be reacted to. You wish to have all of the articles featuring a hashtag to be tagged in a specific way — so you’re able to respond to them later.
- Filter out those people that are SUPER and post all of the time so you don’t have to observe every Tweet at Agorapulse — only repond to them or natively in Twitter.
- Create custom tags so you can categorize and search on them afterwards!
- Create custom searches for keywords that you want to track
- If you have one of the”big” level accounts (greatest for small agencies) you can have articles assigned to a team member (see 11 below).
Fundamentally the moderation purpose is another Bonus reason to consider Agorapulse for social media direction.
A Killer Mobile App
If you are out and about And you will need to clear your inbox, the more Agorapulse app is something you will love.
It’s available on iOS and Android and it is super slick to use. I often prefer to use the program vs background to process my inbox since it is so easy to review and process messages and mentions. What Is Social Management
Agorapulse’s lineup feature allows you to publish Your content onto a replicated, evergreen basis using intelligent categories — much like the way by which Meet Edgar allows you to set posts to be scheduled at particular times daily based on particular categories. I use it for Facebook and Twitter.
If you are using a tool and want to Reduce costs, then contemplate Agorapulse’s evergreen content feature instead (and you get the bonus of all of the additional Agorapulse attributes ).
Here are a few things to learn about using Agorapulse for repeated, content that is queued.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it is super simple to set up and title Your queue catogories, and add your schedule for articles to be printed on. Then the process of adding content is intuitive. As you can see, it is a slick dashboard (the user experience is awesome).
Primarily, put up your articles and You Have to name Classes (all colour-coded and prepared for action!) .
Setting up your classes is simple… and color-coded!
All you have to When You’ve set up your classes Do is add times like this, to the schedule.
Then I Want to add content to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse provides You a handy visual/image preview of this post, to explain to you how it’ll look on the newsfeed of the platform.
Pick to Schedule your articles or add each article to your choice’s Queue. This component is easy, as you’ve already set your queue up in Measure one. Your Queue, full of posts (and prepared to go) will appear something like this.
Once a post is published, It Is Going to return to the Bottom of the queue, waiting to be queued.
Aside from using the queue function for perennial Content, you might choose to .
- Add a post to the program as normal or
- Replicate your post a certain number of times (once you do so you may set the minimum number of times between repeats of the post). Be aware that you can do this for Facebook but you need to be aware of the Twitter rules see below.
You May Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has included a pause button. When a catastrophe is or for any reason it’s not great timing to post, it is easy to pause the queue.
Perhaps you want to pause a queue of posts At Christmas… it is simple with the pause button!
Meet Edgar has a pause button and it had been something That I really wished to see in almost any tool which I chose to replace it with. I asked Agorapulse to include one plus they did (they constantly listen never be reluctant to mention suggestions or provide feedback!) .
Use The Queue Function To Announce Facebook Lives
The queue function could be useful for announcing Events like a Facebook Live (should you hold them on a weekly or regular basis). Share your articles that needs to go out weekly in a queue. I’d recommend a little varies the articles to keep the material fresh and more eye-catching.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The principles are not Actually fresh as discussed in this informative article by Agorapulse’s CEO Emeric Ernoult. It’s just that they’re currently making a larger point of saying they will be enforced by them.
Fundamentally this imply that we can Post equal or substantially similar content . This also applies to duplicate content in exactly the exact same account.
Let us take a look Twitter with Agorapulse while complying with the rules, so the rules are complied with by you when you draft an image similar to this one to post to Twitter.
Note that you can choose to to queue or schedule Your post to Twitter. Here is where we need to consider Twitter’s rules and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look more closely At the picture above, you will realize that Agorapulse blocks my ability to post duplicate content to over one of my Twitter accounts. The tool recognises that I am submitting to Twitter! This helps make sure the guidelines of Twitter are adhered to by me.
Content Variation Tips
Here is the way I use Agorapulse to save loads of Time and stay out of Twitter Jail. Together with Agorapulse, you have two choices for repeating a hyperlink.
- You can opt to Schedule your post once (or more than once in the event that you vary it). Just put in your article, to do so, then pick the date and time you want it to head out at. If it’ll be published more than once, you’ll need to edit the repeated or replicate tweets so they’re not”replicate” content. A lot of that is under.
- More than once with variations or It is possible to opt to Queue your post once. Agorapulse recommends this. When you’re queueing content for Twitter, be sure that you don’t choose the option to”re-queue multiple times.” You can still use this attribute for other platforms, however this is where you would end up in violation of Twitter’s rules. While I choose to do it this way, I’m sure it’s a unique post, then add it to the top or bottom of this queue (ie I select”queue next” or”queue last”).
I utilize Advanced Scheduling to Publish one tweet, set that tweet to repeat a certain number of times. Below, I’ve set it to article no more frequently than every 7 Days, and up to 6 repeats. Just don’t forget to edit the repeats!
I can see After I program that the 6 x repeats Those posts in my schedule. I’d go in and change them to emojis, text that is new, pictures or hashtags. Do this do not do it or you may forget.
Note. It’s Okay when you edit your posts if the connection stays the same. It’s the text that you need to change each time.
I’d been using Advanced Scheduling in this way For a little while now to post new content — well before the new”principles” were announced. I love to mix it up and it is better for involvement.
Don’t forget Bulk Upload! Agorapulse also permits you to upload around a 100 parts of content at once by using a pre-populated CSV file. This can include articles and includes your photos! You can use this to curate content from other websites and save hours!
What is Coming For Queued Content?
The staff at Agorapulse is currently functioning on a Tool to produce the variants of tweets easier for people, so we can get content out and play fine. This will be new functionality that will let us replicate our tweet variations quickly — in the one interface that is simple. I am looking forward to it. I’m convinced it will be a timesaver! What Is Social Management
Team Communication and Delegation
As Simple as Agorapulse is to utilize, you Don’t have to do all of the checking and involvement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Account (beginning at $199 per month), then it’s possible to upgrade to team approval whereby you are able to assign tasks and accept messages around multiple team members.
This is very good for customer service brilliance.
This feature is a good, if you are a team You to upgrade to.
Oh and guess what? Teamwork and Remarks occurs in Actual time. If Jess and Joe are online at the exact same time working on the same accounts, there won’t be double-up. It is possible to see what your team is performing in real time.
Posting To Instagram
Agorapulse is A Instagram spouse. This means that they are among the tools to get access to Instagram’s API to allow!
In Case You Have one of the business accounts with Agorapulse you can now auto-schedule into Instagram. This means that you can organize your content beforehand and click on when you are ready OR you are able to to post on your telephone auto article.
Make sure that you don’t forget to engage if You autopost….posting is merely part of this procedure. You need to follow up on comments and answers.
I Think That Agorapulse is the only tool that Offers both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it is a win-win-win in case you’ve got a company account. Are a fee!
All you need To do is.
- Download the Agorapulse app and hook up your Instagram account.
- On Your program or background computer, schedule your Instagram post (add photo and caption) then schedule the time and date you want to publish it. You can opt to switch on Auto-scheduling or you’ll be able to use the program place the image and to connect through to Instagram.
- When it’s time to 19, if you post will get a notification through your mobile program. Just click”Publish” and you’ll be switched through to the Instagram app.
- Post as you would ordinarily on Instagram. Your copy/description will be copied and you need to paste it. Check you have hashtags added as necessary and you’re ready to go!
I am super impressed that Agorapulse has Added yet another feature that would normally require us to use a separate tool and the new feature makes it even better. Bringing these tools collectively saves time AND money and is a reason why I love Agorapulse for Social Media Management.
Responding To Advertisement Remarks
Here’s where we get to Some features that are for the degree of membership Agorapulse.
The ability to respond to ad comments Begins at Medium Level of Membership (beginning at $99 a month)
Keeping up with comments on advertisements is hard for Facebook and Instagram advertisements. Agorapulse pulls to your inbox in the advertisement comments and allows you to view them and participate with them easily.
If ads run and understand what it is like to maintain With the comments (including the spam), then you will know that this function is bliss for ad managers and page admins. Bliss. What Is Social Management
Bonus Free Tools
You can choose Advantage of these tools on their website.
- A Facebook Page Barometer — to test your engagement, and to determine how well your lover fares from the peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter performance, right today
If you want one Reason to check out Agorapulse here it is.
It is affordable.
They have some of the best pricing of any of those Social media management applications.
Prices start at $49 per Month for small/solo companies with costs for large, medium and enterprise companies. You can find out more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media direction, try Some of the tools and take the free trial to get a spin, you will be hooked as I am.