Introduction What Are Social Media Tools
There are Many social media management programs, however, one stands out among the audience more and more each year — Agorapulse. I have used Agorapulse for Social Media Management for a couple of years and I love it. In this article I discuss 12 Reasons Why I love Agorapulse to Social Media Management and you will too. What Are Social Media Tools
There Are Lots of social media management applications that Deserve a mention here. I’ve used many of them including Hootsuite, Sprout Social, and Buffer.
I won’t go in their features . They’re Solid choices.
But I switched to Agorapulse a few years ago Today and it has been my No 1 choice for social media direction since that time. You may read about some of the attribute comparisons between Agorapulse and other programs .
But for the purposes of This post, I wish to focus on Agorapulse so you can consider it as a tool in your arsenal.
In fact, it may literally be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
Only, it doesn’t have too many features that are extraneous You never use, making you think”what is that used for?” . It’s sensible, no-fluff and super simple to use.
Dare I say, it’s even fun (but we will get to this ). Let us take a peek why I love Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I should mention that I don’t always use each and every function at precisely the same time. I do use a couple of tools for some functions. However, I really like that Agorapulse has a package of features that do cover the majority of your social media marketing needs.
In fact Have been gradually moving lots of the features I use on tools over to Agorapulse. It’s hard not to wish to remain”in” this instrument since it’s so user-friendly and enjoyable to use. I also have taken on a brand ambassador role with Agorapulse since writing this article. The article has been updated but my real love with this tool and the fact I can not do with it in my arsenal hasn’t changed.
The Agorapulse Staff And Team
Let us begin here. Because without this Remainder of the things that I adore about Agorapulse imply nothing.
Customer support is at the core of business at Agorapulse. If their customers are happy and utilizing their tool in the finest possible manner, (and they get results), then everything falls right into place. Their staff concentrates on client experience more.
Agorapulse also stinks About what works, what they can build and what needs improving. You are not only a customer but part of a business where your voice will be observed. In reality, lots of the features I am going to talk about came out of opinions and client recommendations.
Caring about clients Is why Agorapulse has shot up the rankings as one of the social media management programs with the reviews and customer satisfaction. What Are Social Media Tools
I’ve outlined all 12 reasons why I love Agorapulse Below, but let us begin with a video summary of the current (awesome) upgrade — then I will break down the critical capabilities. There’s a lot to like.
Impressive, right? Let’s jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off to the all-important Purpose of engagement (which is why I adore Agorapulse the most), let’s take a peek at posting and scheduling.
Just as a publishing Tool goes, Agorapulse is one of the easiest I’ve used. It’s a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting function for Instagram as an official Instagram Partner).
The posts can be easily customised by you to suit each platform. As it’s super intuitive to use, I probably don’t even have to go into detail about it here. You, (like me) should have the ability to work out how to schedule a simple article, readily and without instruction.
Scheduling is simple with Agorapulse! I can.
- Publish immediately
- Queue my post (more of this later)
- Schedule the article later on for time and a particular date.
It’s also easy to schedule the same post to Head out on different platforms, on different occasions, while being optimised for all those platforms (altering the text or image size).
One feature I like is the ability to Type”@” and then the title of the user and Agorapulse will bring up the probable accounts you are able to choose from on Twitter and Facebook. See Agorapulse suggests accounts when I begin entering their business name.
This helps you to tag pages and profiles fast And saves you time searching to add.
You could schedule to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram at a minute, but for now, Please know that publishing your articles and scheduling in advance on Agorapulse is super simple! And like I said, it is also possible to currently auto-post into Instagram using Agorapulse since they are an official partner and also have access to this new feature via Instagram’s API.
Oh and they have a slick calendar view also, That means you are able to see all of your posts ready to go across all of the platforms.
And it’s color coded for folks like me who need That additional amount of organisation that is visual. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse has only 1 column for me to respond to mentions and notifications.
To me, that is”one task” to finish each day. And it’s really almost enjoyable to clear out my inbox.
It’s focused, it is easy and it is super simple to Use, and that means you won’t skip a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you will need to examine or respond to can be found). Your inbox items are highlighted To Review for every platform as items.
- Tabs for Publishing, Listening, Fans and Followers, and Reports.
- An area for engagement where you respond and engage via likes, retweets or responses.
You can also click on a user’s profile to expand it. You’ll then see all of the info that you need — directly within Agorapulse (like any prior interactions).
Expand an individual profile to see your history!
Just one click and you will see if You’ve Got a History with the conversations and the user you have had before. This means that you can provide the right people the ideal attention at the perfect moment.
Let us break this down a little more…
I DMs I’ve and can see how many mentions In my inbox. If I am looking at this tweet from Ravi, I will see how many tweets that I must review and that I will review or react to his conversation. It is the exact same for social channels — your engagement all is in 1 place.
Never skip a mention in your inbox!
I know my inbox Isn’t empty in this screenshot. But it will be when I have finished writing this article! I don’t always get to tune zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to inspect all of your mentions. You can Filter by mention or message type as follows.
Only review the posts responded to or dealt with. It is marked as reviewed As soon as a post is replied to by you.
Or You Just click on a post to critique it without replying.
In the example from Nicky, I could select To answer (or reply by DM), review the article, delegate it for someone else (more of that later), retweet it or”like” the article — all from within the exact same dashboard area on Agorapulse.
Choose how the mention procedure or will participate or message.
It’s if I switch by Way of Example similar. I am able to view my recent engagement all, I see information about a user or can enlarge on articles. I unfollow and can even follow. What Are Social Media Tools
Switch between accounts and programs to Keep up with participation!
Being able to see All your comments is handy on Instagram, where you can find the last 50 mentions on your own feed. It’s impossible to keep up with mentions, In case you have a large number of followers. Agorapulse alters that which is enormous for influencers and brands.
Excited? You Can now participate your with ALL Mentions, even when you are getting to them.
And I could also readily engage by Switching to Facebook too.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this point (you can just publish to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It is about participating with them.
Like I shared above, Agorapulse enables me to Easily track and engage with my very best advocates employing the”Fans and Followers” attribute. From in your Twitter account, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I hunted in this case under “TOP”.
With favorites you can add profiles and a star to “favorite” people that you would like to follow carefully in Agorapulse. This way, you have their articles accessible in their own thread! It’s easy to engage together and retweet their content!
You see positions for the following in only About each profile view on Agorapulse.
- Engaged — the individual has mentioned you (directly, or through an answer to a conversation) or sent you a DM.
- Ambassador — this person posted links or has retweeted you.
- Influencer — this individual is frequently retweeted (more than 20 times throughout the last 30 days).
In Nicky’s case, She’s all 3 with respect to my @sociallysorted Twitter accounts. Nicky is somebody I ought to be engaging with (and I do!) .
On Facebook Function shows you who has mentioned your page, and how many times they’ve enjoyed and commented or delivered a message, in addition to their final interaction with you. You can ban them from your page from inside Agorapulse, although I expect that happens rarely!
On Instagram you Will see who’s left comments their followers/followed that is total counts and you can follow or unfollow from inside Agorapulse.
You are given a clear picture of who by these fundamental metrics Follows you, promotes you and engages with you the most.
- Set up custom classes of followers inside Agorapulse’s dash
- Search on all their interactions
- Search on their own messages, and
- Add notes.
When you have all of this information you can use It to engage in communication with those individuals — maybe reach out to them to thank them surprise and pleasure them in some manner! What Are Social Media Tools
Advanced Tracking, Reviews And search
Consider Agorapulse as your personal Private investigator that is Private. It’s possible to use the Tracking function on Instagram to.
- Hashtag searches.
- Location hunts.
What is so great? It opens a whole new World of possibility for locating (and joining) talks about any subject you like (including your manufacturer ).
The Capacity for location-based companies is huge With this feature, especially tourism.
When it comes To reports, Agorapulse really shines. With one click you can make a report that’s not difficult to decode and simple to produce. GREAT for showing customers!
Agorapulse Reports enable you to break your Audience sense.
The detailed reports can help you find a range Information including.
- Your best performing articles (ie articles, tweets etc) based on engagement and attain
- Evolution metrics over time. Agorapulse gives you a reading re if a particular metric is decreasing or increasing over a period and compares metrics.
- Community management statistics such as reaction time and response rate
- Benchmarking your Facebook Page against opponents
Your best performing material is analysed and Presented in report form. You can also download it as a csv file to reveal that the people/clients/team that needs to see it the most.
For social media supervisors and agencies this is Huge, as it allows you to supply your clientele with information that is easy-to-read.
You can have a peek!
Just about everyone I know who uses Agorapulse for Social media management raves about the reports. They’re fairly particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse describes it as being able to”tag, bookmark, hide, delete or assign content… while you sleep”. using Moderation Rules all.
Where the, I love this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz mad.
With Agorapulse I will deal with them Manners.
- My DMs can be filtered by me therefore that I don’t see most of them. This is where the magic happens. You can set up filters to weed out”many” of those lousy DMs. Not all (sigh) but many.
- I can filter my feed by DMs or Mentions. I typically go to DMs and clear them out fast. To be fair I get so many DMs that are spam nowadays, it’s hard not to miss the good ones. Auto DMs have made DMs useless to me personally, which is a shame.
Moderation and filtering works for all account Types but I mainly use it for Twitter to”markers as reviewed” all of the Auto DMs which come through saying”thanks to after”.
It filters out The auto-DMs, and yes I am sad that it grabs some real ones also, however you’ve got to choose your battles!
And the moderation rules are not just about spam. You can use them in several ways to
- Filter out articles to be reacted to — on almost any platform. So you’re able to respond to them — maybe you wish to have of the articles featuring a hashtag to be labeled in a specific way.
- Filter out those people that are SUPER participated and post all of the time you don’t need to see every Tweet in Agorapulse — just repond to them or in Twitter.
- Create custom tags such as tweets and comments so you can categorize and research on them later!
- Create customized searches for keywords that you want to monitor
- If you’ve got one of those”large” amount accounts (greatest for small agencies) you can have articles assigned to a team member (see 11 below).
Fundamentally the moderation function is another Bonus motive to consider Agorapulse for social media management.
A Killer Mobile App
If you are around and out And you need to clear your inbox, the more Agorapulse app is something that you will love.
It is available on Android and iOS and it’s super slick to use. I often prefer to use the program vs desktop to process my inbox since it is really simple to review and process mentions and messages. What Are Social Media Tools
Agorapulse’s lineup feature allows you to publish Your articles on a repeated, evergreen basis utilizing intelligent categories — much like the way in that Meet Edgar allows you to set articles to be scheduled at certain times of day based on certain categories. It is used by me for Twitter and Facebook.
If you want to and are using a tool such as Meet Edgar Cut costs, then contemplate Agorapulse’s evergreen content feature rather (and you have the bonus of all of the additional Agorapulse attributes ).
Here are a Couple of things Agorapulse for , content that is queued that is replicated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse name and it simple to set up Your queue add your schedule to get posts to be published on, and catogories. Then the process of adding content is intuitive. As you can see, it’s a slick dashboard (the user experience is amazing ).
Primarily, You Have to name and set your content up Classes (all colour-coded and ready for action!) .
Setting up your categories is simple… and color-coded!
All you have to, When You’ve set up your classes Do is add instances to the program, like this.
Then I need to add content that is amazing to each of the category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a preview of the article, to show you how it will look on the platform you select when you publish its newsfeed.
Choose to Schedule your posts or add every article to your choice’s Queue. This part is easy as you set your queue up in Step one. Your Queue, full of articles (and prepared to go) will look something like this.
Once a post is published, it will return to the Bottom of the queue, waiting to be queued.
Aside from utilizing the queue operate for repeated Content, you might decide to either.
- Add a post to the program as usual or
- Repeat your article a certain number of times (once you do this you will set the minimum number of times between repeats of this article ). Be aware you could accomplish this to get Facebook but you need to be aware of the Twitter rules against content — see below.
You Can Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has added a pause button. When there is a disaster or it is not fantastic time to post, it is easy to pause the queue.
Maybe You need to pause a queue of posts At Christmas… it is simple with the pause button!
Meet Edgar includes a pause button and it was something I really wanted to see which I chose to replace it with. I requested Agorapulse to add one plus they did (they always listen never be reluctant to mention tips or provide feedback!) .
Use The Queue Function
The function could be handy for announcing Events such as a Facebook Live (if you hold them on a weekly or regular basis). Share your articles that needs to go out each week at a specific time of the week in a queue. I’d recommend the posts a little vary to keep the content fresh and.
This functions for Facebook but with we Have to check at some”changes” to Twitter’s terms of usage…. What Are Social Media Tools
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The principles are not Fresh as discussed in this informative article by Agorapulse’s CEO Emeric Ernoult. It’s just that now they’re currently making a larger point of saying they’ll apply them.
Fundamentally this imply that we can Simultaneously post content that is similar or equal to numerous accounts. This applies to duplicate content.
Let us take a look at how you can still post to Twitter with Agorapulse while complying with the principles, so when you draft an image like this one you comply with the rules.
Notice that you can elect to program or to queue Your article to Twitter. Here is where we need to consider the principles of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look At the picture above, you will see that Agorapulse blocks my ability to place replicate content. The instrument recognises that I’m submitting to Twitter! This helps make sure the guidelines of Twitter are adhered to by me.
Content Demo Tips
This is how I use Agorapulse to save me loads of Time and stay out of Twitter Jail. Together with Agorapulse, you have two choices for replicating a link.
- You can opt to Schedule your post once (or more than once in the event that you vary it). Simply put in your post, to do so, then choose the date and time you would like it to head out at. If it’ll be published more than once, you’ll want to edit the replicated or duplicate tweets so they’re not”replicate” content. A lot of that is under.
- It is possible to choose to Queue your post once or more than with variations. Agorapulse advocates this. When you are queueing articles for Twitter, make sure you don’t select the option to”re-queue multiple occasions.” You can use this feature for other platforms, however this is where you’d end up in breach of the rules of Twitter. When I decide to do it this way, I make sure it’s a unique place, then add it to the top or bottom of the queue (ie I choose”queue next” or”queue last”).
I also use Advanced Scheduling to Publish one tweet, then set that tweet to replicate a specific number of occasions. Below, I have set it to article no more frequently than every 7 Days, as well as 6 repetitions. Just don’t forget to edit the repeats!
After the 6 x repeats are scheduled by me, I can easily see Those articles in my schedule. I’d go in and change them to text, emojis, images or hashtags. Do this quickly — don’t do it or you may forget.
Note. It is Ok if the link stays the same when you edit your articles. It is the text that you need to change each time.
I had been using Advanced Scheduling in this manner For a while today to post fresh content well ahead of the new”rules” have been announced. I love to mix this up and it’s better for engagement.
Do not forget Bulk Upload! Agorapulse also allows you to bulk upload around some 100 pieces of content by using a CSV file. This includes your photos and can incorporate content from any RSS feed! You can use this save hours and to curate content from different sites!
What is Coming To Queued Content?
The staff at Agorapulse is working on a Tool to produce us tweets’ variants, therefore we play nice and can get content out. This will be new functionality that will let us repeat our tweet variants in the one interface. I am looking forward to it. I am sure it will be a timesaver! What Are Social Media Tools
Team Communication and Delegation
As Simple as Agorapulse would be to utilize, you Don’t have to do all of the checking and engagement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 a month), then you can update to team approval whereby you are able to assign tasks and accept messages around multiple team members.
This is very good for customer service brilliance.
If you are a team, this attribute is a good You to update to.
Oh and guess what? Comments and teamwork happens in Real time. If Joe and Jess are online at the same time working on precisely the accounts, there will not be double-up. You can see exactly what your staff is doing in real time.
Posting To Instagram
Agorapulse is A spouse. This means that they are one of the tools to get access to Instagram’s API to allow!
In Case You Have one of the business accounts with Agorapulse you can now auto-schedule into Instagram. This means that you can now organize your articles beforehand and click on whenever you are ready OR you can, to post on your phone auto post.
Make sure that you don’t forget to engage You autopost….posting is merely a part of the procedure. You need to follow up on comments and answers.
I believe that Agorapulse is the only instrument that Provides both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it’s a win-win-win in case you have a company account. Instagram tools that provide you reports are a separate fee!
All you need To do is.
- Download the Agorapulse app and hook your Instagram account .
- On Your app or desktopcomputer, schedule your Instagram post (add photo and caption) then program the time and date you want to print it. You may opt to change on Auto-scheduling or you can use the program place the image and to link through to Instagram.
- When it is time to 19, if you post will get a notification via your cellular app. Just click”Publish” and you will be switched through to the Instagram program.
- Article as you would ordinarily on Instagram. Your copy/description will be duplicated and you need to paste it into the Instagram program. Check you’re ready to go and you have hashtags additional as necessary!
I am impressed that Agorapulse has Added another feature that would ordinarily require us to use the attribute and a tool makes it even better. Bringing these tools collectively saves you time AND money and is an integral reason why I adore Agorapulse for Social Media Management.
Responding To Advertisement Remarks
Here is where we get to Some features which are for the higher degree of membership Agorapulse.
The capability to respond to ad comments Starts at Moderate Level of Membership (starting at $99 per month)
With opinions on ads is difficult for keeping up Both Facebook and Instagram ads. Agorapulse pulls from the ad comments to your inbox and lets you see them and engage with them easily.
If you run advertisements and understand what it’s like to maintain With the remarks (such as the spam), then you’ll know that this purpose is bliss for advertising managers and page admins. Bliss. What Are Social Media Tools
Bonus Free Tools
You can also take Advantage of those free tools on their website including.
- A Facebook Page Barometer — to test your engagement, and to determine how well your lover fares from the peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter performance, right now
If you need one Reason to check out Agorapulse then here it is.
It is affordable.
They have some of the best pricing of some of the Social media management applications.
Prices start at $49 per Month for small/solo companies with raising prices for medium, large and enterprise companies. You can find out more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media management, try Some of the free tools and also choose the free trial to get a spin, you’ll be as hooked as I am.