There are Many social media management tools, however, one stands out among the audience more and more every year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a few decades and I really like it. In this post I discuss 12 Reasons Why I adore Agorapulse to Social Media Management and you will also. Viralheat
There Are Lots of social media management applications that Deserve a mention . I’ve used many of them such as Hootsuite Sprout Social, and Buffer, at one time or another.
I will not go into their features here. They are Solid choices.
However, I switched to Agorapulse a few years ago It and now has been my No 1 choice to social media management since that time. You can read about a number of the feature comparisons between Agorapulse along with other platforms .
However, for the purposes of This informative article, I want to focus on Agorapulse so you can consider it.
It may be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
Only, it doesn’t have too many features that are extraneous That you never use, making you think”what’s that used for?” . It is practical, no-fluff and super simple to use.
Dare I say, it’s even enjoyable (but we’ll get to this ). Let’s take a look why I adore Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I must mention that I do not necessarily use EVERY single function in precisely the exact same time. I do use a couple of tools. But I love that Agorapulse includes a suite of features that do cover most of your social media marketing needs.
In fact Have been moving a lot of the attributes I use on programs over to Agorapulse. It is difficult not to want to remain”in” this instrument as it is so user-friendly and fun to use. I also have taken on a new ambassador role with Agorapulse since writing this article. The post has been updated but my genuine love with this particular tool and the fact that I can not do without it in my toolbox has not changed.
The Agorapulse Culture And Team
Let’s start here. Because without this, the Rest of the things I love about Agorapulse mean nothing.
Customer support is at the core of business at Agorapulse. If their clients are happy and using their tool in the best possible way, (and they get results), then everything falls into place. Their team focuses on customer experience than anything else.
Agorapulse also listens To clients about what works, what needs improving and what they can build next. So, you are not only a customer but a part of a company where your voice will be heard. In fact, lots of the features I am about to speak about came out of opinions and customer recommendations.
Caring about customers Is Agorapulse has taken up the ranks as among those social media management tools with the best reviews and customer satisfaction. Viralheat
I’ve all summarized 12 reasons why I like Agorapulse Below, but let us begin with a video overview of their current (awesome) upgrade — then I will break down the key capabilities. There is a lot to enjoy.
Impressive, right? Let us jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Purpose of participation (that is why I adore Agorapulse the most), let’s take a peek at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is one of the easiest I’ve used. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting work for Instagram as an official Instagram Partner).
The articles can be easily customised by you to suit each platform. I most likely don’t even have to go into detail about this here, as it is super intuitive to use. You, (like me) need to be able to work out how to schedule a simple article, readily and without instruction.
Scheduling is easy with Agorapulse! I can.
- Publish immediately
- Queue my post (more of this later)
- Schedule the article in the future for a particular time and date.
It’s also super easy to schedule exactly the post to Head out on different platforms, on various times, while being optimised for all those platforms (changing the text or picture size).
1 feature I like is the capability to Type”@” and then the name of the consumer and Agorapulse will bring up the probable account you are able to choose from on Twitter and Facebook. Notice Agorapulse suggests additional accounts when I start entering their business name.
This helps you to tag profiles and pages fast And saves you time looking to add.
You can even schedule easily to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We’ll get to Instagram at a moment, but for now, Please be aware that publishing your articles and scheduling beforehand on Agorapulse is super simple! And like I said, you can also now auto-post into Instagram using Agorapulse since they are an official partner and also have access to that new attribute via Instagram’s API.
Oh and they have a Fairly slick calendar view too, That means you are able to see all your posts ready to go across all of the platforms.
And it is colour coded for people like me who want That additional amount of organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse has only 1 pillar for me to react to mentions and notifications.
To me, that’s”one job” to finish each day. And it is really almost enjoyable to clean out my inbox.
It’s focused, it is easy and it is easy to Use, so you won’t miss a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you will need to review or respond to are available ). Your inbox things are highlighted as items To Inspection for every platform.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for participation in which you respond and engage via responses, retweets or likes.
You can click on a user’s profile it. You’ll then see all of the info you want — directly within Agorapulse (including any previous interactions).
Expand your history to be seen by an individual profile!
If You’ve Got a just one click and you can see History with the user and the conversations you’ve had before. As a consequence, you may provide the people the right attention at the right time.
Let us break this down a bit more…
I DMs I’ve and can easily see how many cites In my inbox. When I am looking at this tweet from Ravi, I can see how many tweets I must review and that I will review or react to his conversation. It’s the exact same for channels — your entire participation is in one place.
Never miss a mention on your inbox!
I know my inbox Is not empty in this screenshot. But it’s going to be when I’ve finished writing this article! I do not always get to inbox zero every day however I get there often enough to LOVE that”Congratulations” display!
It’s simple to check of your mentions. You can Filter by message or cite type as follows.
Only review the posts replied to or dealt with. As soon as a specific post is replied to by you, it is automatically marked as reviewed.
Or you simply click on a post replying.
In the case from Nicky, I can select To answer (or answer from DM), review the post, delegate it to get someone else (more of that later), retweet it “like” the article — all from within precisely the same dashboard area on Agorapulse.
Choose how the mention procedure or will engage or message.
If I switch to Instagram it’s similar. I am able to view all of my current engagement, I will expand on articles or see more information. I unfollow and may follow. Viralheat
Easily switch between platforms and accounts to Keep up with participation!
Being able to see ALL of your remarks is handy on In which you usually can see the past 50 mentions on your own feed. In case you have a large number of followers it’s not possible to maintain with mentions. Agorapulse changes all that which is huge for influencers and brands.
Excited? You Can now participate with All your Mentions if you are a bit late getting to them.
And of course, I can also easily participate by Switching to Facebook too.
Note. You can engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this stage (you can just print to LinkedIn.
Agorapulse retains my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It is about engaging with them.
Like I shared previously, Agorapulse allows me to Easily monitor and engage with my best advocates using the”Fans and Followers” attribute. From within your Twitter account, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
In this scenario I searched on my top 100 users below “TOP”.
With favorites you can add profiles and a celebrity to “favorite” folks that you would like to follow carefully in Agorapulse. This way, you’ve got their articles accessible in their very own thread! It’s easy to engage together and retweet their articles!
You see positions for the following in only About each profile perspective on Agorapulse.
- Engaged — the individual has said you (directly, or via a reply to a dialogue ) or delivered you a DM.
- Ambassador — this individual posted links to your site or has retweeted you.
- Influencer — this person is frequently retweeted (over 20 times during the previous 30 days).
In the case of Nicky, She’s all 3 with regard to my @sociallysorted Twitter accounts. Nicky is somebody I ought to be engaging with (and I do! ) ) .
On Facebook Function shows you who’s mentioned your page, and the number of times they’ve liked and commented or delivered a message, in addition to their last interaction with you. You can also prohibit them from within Agorapulse, although I hope that happens!
On Instagram you Will see who’s left comments their complete followers/followed counts and you are able to follow or unfollow from within Agorapulse.
These metrics give you a clear picture of who Follows you, promotes you and participates with you the maximum.
- Set up custom groups of followers inside Agorapulse’s dashboard
- Search on all their interactions
- Search on their messages, and
- Add notes.
When you have All This information you can use It to engage in positive communication with these people — surprise and delight them maybe reach out to them to thank them! Viralheat
Advanced Monitoring, Search And Reports
Consider Agorapulse as your own Investigator that is personal. You can use the Monitoring function on Instagram to.
- Play hashtag hunts.
- Location hunts.
What is so great about this? It opens up a whole new World of chance for finding (and joining) conversations around any topic you like (like your brand).
The potential for companies is huge With this attribute, particularly tourism.
When it comes To reports, Agorapulse actually shines. With one click you can create a report that’s not difficult to decipher and simple to create. GREAT for showing customers!
Agorapulse Reports help your to break Audience in a means that makes sense.
The reports also can help you locate a range Information including.
- Your best performing articles (ie articles, tweets etc) based on engagement and attain
- Evolution metrics with time. Agorapulse gives a reading re whether a metric is increasing or decreasing over a period to you and automatically compares metrics over the years.
- Community management data such as response time and response rate
- Benchmarking your Facebook Page against competitors
Your material is easily analysed and Presented in report form. You may even download it as a csv file to reveal it the most.
For social media managers and agencies that this is Huge, as it allows you to provide your clients with information that is easy-to-read.
It is also possible to take a glance in your competitors!
Nearly everyone I know who uses Agorapulse to get Social media management raves about the accounts. They are fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Heaven to me. Agorapulse explains it as being able to”tag, rename, conceal, delete or assign articles… while you sleep”. By using Moderation Rules, all.
In which the I like this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I can deal with them in two Manners.
- Therefore that I really don’t see almost all of them I will filter my DMs. This is where the magic happens. You can set up filters to weed out”many” of those bad DMs. Not all (sigh) but most.
- I will then filter my feed by DMs or Mentions. Clear them out and I go to DMs. To be fair I get so many DMs which are spam nowadays, it’s hard not to overlook the excellent ones. Automobile DMs have literally made DMs useless to me, which is a true shame.
Moderation and filtering works for all account Types but I mostly use it for Twitter to”mark as reviewed” all of the Auto DMs that come through saying”thanks for following”.
It filters out The auto-DMs, and yes I am sad that it grabs some real ones also, but you’ve got to choose your battles!
And the moderation principles are not about spam. You can use them in many ways to
- Filter out content to be reacted to — on almost any stage. Perhaps you want to have of the posts featuring a hashtag that is specific to be tagged in a manner — so you’re able to respond to them afterwards.
- Filter out those individuals that are SUPER and post all the time you don’t have to observe every Tweet at Agorapulse — just repond to them or natively in Twitter.
- So it is possible to categorize create custom tags for comments and tweets and search on these!
- Create customized searches for keywords which you want to monitor
- If you’ve got one of the”large” amount accounts (greatest for small agencies) you’ll have articles delegated to a group member (see 11 below).
Fundamentally the moderation function is another Bonus reason to think about Agorapulse for social media direction.
A Killer Mobile App
If you are out and around And you need to clean your inbox, the more Agorapulse program is.
It is available on it’s and iOS and Android super slick to use. I often prefer to use the program vs background to process my inbox since it’s so easy to review and process mentions and messages. Viralheat
Agorapulse’s lineup feature allows you to publish Your articles onto a replicated, evergreen basis using intelligent categories — a lot like the way by which Meet Edgar permits you to set posts to be scheduled at certain times daily based on certain categories. I use it to Twitter and Facebook.
If you want to and are currently using a tool Cut costs, then consider Agorapulse’s evergreen content attribute rather (and you have the bonus of all the additional Agorapulse attributes ).
Here are a Couple of things Agorapulse for repeated content.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it simple to set up and name Your queue add your schedule for posts to be published on, and catogories. Then the process of adding content is extremely intuitive. As you can see, it is a slick dash (the consumer experience is awesome).
Primarily, You Have to name and put up your articles Classes (all colour-coded and ready for action!) .
Setting up your classes is simple… and color-coded!
All you have to once you’ve set up your classes Do is add times like this, to the program.
Then I need to add content that is amazing to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse provides You a handy visual/image preview of the post, to explain to you how it will appear on the platform you choose when you print its newsfeed.
Pick to Schedule your posts or include every post to your choice’s Queue. This component is easy as you set your queue up in Measure one. Your Queue, full of articles (and ready to go) will look something like this.
Once a post is published, it will return to the Bottom of the lineup, waiting to be queued.
Aside from using the queue operate for perennial Content, you might even choose to either.
- Add a post to the program as normal or
- Replicate your post a specific number of times (when you do so you will set the minimum number of times between repetitions of this article ). Note that you can accomplish this for Facebook but you have to be aware of the Twitter rules see below.
You May Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has added a pause button. If there’s a catastrophe or it’s not great time to post, you can pause the queue with one click.
Perhaps you want to pause a lineup of articles At Christmas… it is easy with the pause button!
Meet it had been something and Edgar includes a pause button That I really wanted to see in almost any tool which I chose to replace it with. I requested Agorapulse to add one and they did (they constantly listen — never be afraid to mention suggestions or provide feedback!) .
Utilize The Queue Function
The function can be for announcing useful Events like a Facebook Live (if you hold them to a weekly or regular basis). Share your content that needs to go out in a queue. I’d recommend you vary the posts a bit to keep the content fresh and much more eye-catching.
This works but with Have to check at some”changes” into Twitter’s terms of usage…. Viralheat
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You may read about it here.
The principles Aren’t Really new as discussed in this informative article by Agorapulse’s CEO Emeric Ernoult. It’s just that now they’re making a larger point of saying they will be enforced by them.
Basically this mean that we can Post similar or equal articles . This also applies to replicate content at the account.
Lets’s take a look Twitter with Agorapulse whilst complying with all the principles, so the rules are complied with by you once you draft an image like this one to post to Twitter.
Note that you can elect to schedule or queue Your post to Twitter. Here is where we have to consider the principles of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look closely In the picture above, you’ll realize that Agorapulse blocks my ability to place duplicate content. The tool recognises that I am submitting to Twitter! This helps make sure I adhere to Twitter’s guidelines.
Content Demo Tips
This is how I utilize Agorapulse to save loads of Time and remain from Twitter Jail. Together with Agorapulse, you have two options for repeating a link.
- You can choose to Schedule your article once (or more than once in the event that you vary it). Just put in your post to do this, then pick the date and time you want it to head out at. If it will be printed more than once, you will want to edit the replicated or duplicate tweets so they’re not”duplicate” content. A lot of that is below.
- It is possible to opt to Queue your article once or more than with variations. Agorapulse advocates this. When you are queueing articles for Twitter, make certain you don’t choose the option to”re-queue multiple occasions.” You can still use this attribute for other platforms, but this is where you would wind up in violation of Twitter’s rules. While I decide to do it this way, I’m sure it’s a special place, then add it on the top or bottom of this queue (ie I choose”queue next” or”queue last”).
I also use Advanced Scheduling to Publish one tweet, then set that tweet. Below, I have set it to post than every 7 Days, and up to 6 repeats. Don’t forget to edit the repeats!
After I program that the 6 x repeats, I could see Those articles in my schedule. I’d go directly in and alter them to text, emojis, pictures or hashtags. Do this do not do it later or you will forget.
Note. It is If the link stays the same when you edit your posts ok. It is the text that you have to change each time.
I’d been using Advanced Scheduling in this way For a while today to post new content — well ahead of the new”principles” have been announced. I like to mix this up and it is better for engagement.
Do not forget Bulk Upload! Agorapulse also allows you to bulk upload up to a 100 parts of content by using a pre-populated CSV file. Your photos are included by this and can incorporate articles! You can also use this to curate content and save hours!
What’s Coming For Queued Content?
The team at Agorapulse is currently functioning on a Tool to produce people tweets’ variants, so we play fine and can still get out content quickly. This will be new functionality that will enable us to repeat our tweet variations quickly — in the one interface that is easy. I am looking forward to it. I am sure it will be a timesaver! Viralheat
Team Communication and Delegation
As Simple as Agorapulse would be to use, you Don’t need to do all the checking and engagement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 per month), then you can upgrade to staff approval whereby you can assign tasks and approve messages across multiple staff members.
This is very good for customer support brilliance.
If you are a team, this feature is a good One to update to.
Oh and guess what? Comments and teamwork happens in Real time. If Joe and Jess are online at precisely the same time working on the exact same accounts, there will not be double-up. It is possible to see what your staff is performing in real time.
Posting To Instagram
Agorapulse is A proud Instagram spouse. This suggests that they are among the tools to acquire entry to Instagram’s API to allow auto-posting to Instagram that is HUGE!
If you have one of the Company accounts with Agorapulse you can now auto-schedule into Instagram. This means you can now plan your articles ahead of time and click when you’re ready OR you are able to to post on your telephone auto article.
Just make sure that you don’t forget to engage You autopost….posting is just part of this process. You need to follow up on comments and answers.
I Think That Agorapulse is the instrument Offers both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it’s a win-win-win in case you’ve got a business account. Are a separate fee!
All you need To do would be.
- Download the Agorapulse app and hook your Instagram account .
- On Your program or desktopcomputer, schedule your Instagram article (add photo and caption) then schedule the date and time you want to print it. You can choose to switch on Auto-scheduling or you can use the app to link through to Instagram and post the image.
- If you post will get a notification through your app when it is time. Simply click”Publish” and you’ll be switched through to the Instagram program.
- Article as you would normally on Instagram. Your copy/description is going to be duplicated and you need to glue it. Check you have hashtags additional as necessary and you are ready to go!
I am super impressed that Agorapulse has Added another feature that would require us to utilize a tool and the newest attribute makes it even better. Bringing these tools saves you time AND money and is an integral reason why I love Agorapulse for Social Media Management.
Responding To Ad Remarks
Here is where we get to Some attributes that are for the higher degree of membership Agorapulse.
The capability to respond to ad comments Starts at Medium Level of Membership (beginning at $99 a month)
With comments on advertisements is hard for keeping up Equally Facebook and Instagram advertisements. Agorapulse lets you view them and engage with them and pulls in the advertisement comments.
If you know what it is like to maintain and run advertisements With the comments (including the spam), then you will know that this purpose is bliss for ad managers and page admins. Bliss. Viralheat
Bonus Free Tools
You can choose Advantage of those free tools on their site including.
- A Facebook Page Barometer — to see how well your fan fares and to test your engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter functionality, right now
If you really want one More reason to check out Agorapulse here it is.
It is affordable.
They have some of the best pricing of any of those Social media management applications.
Prices start at $49 each Month for small/solo businesses with increasing costs for medium, large and enterprise companies. You can discover more about pricing here.
I have A hunch that once you check out Agorapulse for social media direction, attempt Some of the free tools and also choose the free trial for a spin, you will be as hooked as I am.