Introduction Viral Heat
There are Many social media management tools, however, one stands out among the crowd more and more each year — Agorapulse. I have used Agorapulse for Social Media Management for a couple of years now, and I love it. In this article I discuss 12 Reasons Why I adore Agorapulse to Social Media Management and you will also. Viral Heat
There Are Lots of social media management applications that Deserve a mention . I have used many of these at one time or another.
I will not go in their features . They are Solid options.
But I switched to Agorapulse a Couple of Years ago Now and it has been my 1 choice to social media direction since that time. You may read about a number of the feature comparisons between Agorapulse and other programs here.
However, for the purposes of This post, I want to focus on Agorapulse so you can consider it.
In fact, it may literally be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media management.
Only, it will not have too many features that are extraneous You never use, making you think”what is that used for?” . It’s sensible, no-fluff and super simple to use.
Dare I say, it is even fun (but we will get to that). Let us take a look at 12 reasons why I adore Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I start… I should mention that I don’t necessarily use EVERY single function at the exact same time. I do use a couple of tools. However, I love that Agorapulse includes a suite of features that really do cover most of your social media marketing needs.
In fact, I Have been moving lots of the attributes I use on tools around to Agorapulse. It’s difficult not to want to remain”in” this tool since it is so user-friendly and fun to use. I have also taken on a new ambassador part with Agorapulse since writing this article. The article has been updated but my genuine love for this particular tool and the fact I can not do with it in my toolbox has not changed.
The Agorapulse Team And Culture
Let us begin here. Because with this Remainder of the things that I love about Agorapulse mean nothing.
Customer service is at the core of company Agorapulse. If their customers are happy and using their instrument in the finest possible way, (and they receive results), then everything falls into place. Their staff focuses than anything else.
Agorapulse also stinks To customers about what works, what needs improving and what they are able to build next. So, you are not only a client but part of a business. In reality, many of the current features that I am about to talk about came from feedback and client testimonials.
Caring about customers Is why Agorapulse has shot up the rankings as among the social media management tools with the reviews and customer satisfaction. Viral Heat
I’ve summarized all 12 reasons why I like Agorapulse Below, but let’s start with a video summary of their recent (awesome) update — then I’ll break down the key capabilities. There’s a lot to enjoy.
Impressive, right? Let’s jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Purpose of participation (that is the reason why I love Agorapulse the most), let’s take a peek at scheduling and posting.
As far as a publishing Tool goes, Agorapulse is one. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting function for Instagram as an official Instagram Partner).
The posts can be easily customised by you to match each platform. As it’s super intuitive to use, I don’t even need to go into detail about this here. You, (like me) need to be able to work out how to schedule a simple article, readily and without instruction.
Scheduling is simple with Agorapulse! I could.
- Publish instantly
- Queue my post (more of that later)
- Schedule the post later on for time and a specific date.
It’s also super easy to schedule exactly the Exact Same post to Go out on various platforms, on different occasions, while being optimised for those platforms (changing the text or picture size).
One feature I like is the capability to Type”@” and then the name of the user and Agorapulse will bring up the possible accounts you can pick from on Twitter and Facebook. See how Agorapulse suggests additional accounts once I begin entering their company name.
This helps you to tag pages and profiles fast And saves you time looking for the right folks to add.
You can schedule easily to LinkedIn.
Publish to LinkedIn with Agorapulse
We’ll get to Instagram in a moment, but for today, Please be aware that publishing your articles and scheduling beforehand on Agorapulse is super easy! And like I said, you can also currently auto-post to Instagram with Agorapulse as they are an official partner and also have access to that new feature via Instagram’s API.
Oh and they have a slick calendar view So you can see all your posts ready to go across the platforms.
And it is colour coded for folks like me who need That level of organisation that is visual. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse mentions and has one column for me to respond to notifications.
To me, that’s”one job” to complete each day. And it’s actually almost enjoyable to clean out my inbox.
It is concentrated, it’s simple and it is simple to Use, so you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you need to review or respond to are available ). Your inbox things are emphasized To Review for each stage as things.
- Tabs for Publishing, Listening, Fans and Followers, and Reports.
- An area for engagement where you participate and respond via responses, retweets or enjoys.
You can also click on a user’s profile it. You’ll then see all the information you want — right within Agorapulse (like any prior interactions).
Expand an individual profile to realize your history!
Just one click and you can see if You’ve Got a History with the consumer and the conversations you have had before. As a consequence, you may give the people the ideal care at the moment.
Let’s break this down a little more…
I can certainly see how many cites and DMs I’ve In my inbox. When I am looking at this tweet from Ravi, I can see how many tweets I must review and I can review or respond to his tweet. It is the same for societal channels — your entire participation is in one area.
Never skip a mention on your inbox!
I know my inbox Is not empty in this screenshot. When I have finished writing this article but it will be! I don’t always get to tune zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to check all of your own references. You can Filter by message or mention type as follows.
Then review the articles you’ve replied to or dealt with. Once a post is replied to by you, it is automatically marked as reviewed.
Or you simply click on a post replying.
I can choose To answer (or answer by DM), review the post, delegate it for somebody else (more of that later), retweet it “just like” the post — all from within precisely the exact same dashboard area on Agorapulse.
Choose how you will participate or procedure the mention or message.
If I change to Instagram, by Way of Example, it’s similar. I am able to view my recent engagement all, I see more info or can expand on articles. I unfollow and may even follow. Viral Heat
Switch between programs and accounts to Keep up with engagement!
Being able to see All your remarks is handy on Instagram, where you can see the past 50 mentions on your feed. If you have a large number of followers it’s impossible to maintain with mentions. Agorapulse alters that which is enormous for brands and influencers.
Excited? You Can now engage your with ALL Mentions when you are a bit late getting to them.
And I can also engage by Switching to Facebook too.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube but maybe not LinkedIn at this point (you can just publish to LinkedIn.
Agorapulse retains all of my participation in one area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It’s about engaging with them.
As I shared previously, Agorapulse allows me to Easily monitor and participate with my very best advocates using the”Fans and Followers” attribute. From in your Twitter accounts, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I searched in this case below “TOP”.
With favorites you can add a celebrity to “favorite” folks you would like to follow carefully in Agorapulse. This way, you have their posts accessible in their very own thread! Now it’s simple to engage together and retweet their articles!
You’ll also see rankings for your following in just About each profile perspective on Agorapulse.
- Engaged — the person has said you (directly, or through a reply to a dialogue ) or sent you a DM.
- Ambassador — this person has retweeted posted or you links to your website.
- Influencer — this person is frequently retweeted (more than 20 times during the previous 30 days).
In Nicky’s case, she is all 3 with respect to my @sociallysorted Twitter accounts. Nicky is somebody I should be engaging with (and I do!) .
On Facebook Function shows you who has mentioned your webpage, and how many times they have enjoyed and commented or sent you a message, in addition to their final interaction with you. It is also possible to prohibit them from the page from within Agorapulse, but I hope that happens infrequently!
On Instagram you Will see who’s left comments their followers/followed that is total counts and you can follow or unfollow from within Agorapulse.
You are given a clear image of who by these metrics Follows you, promotes you and participates with you the most.
- Set up custom classes of followers within Agorapulse’s dash
- Search on each of their interactions
- Search on their own messages, and
- Add notes.
When You’ve Got All This info you can use It to engage in communication with these people — surprise and delight them in some manner or maybe reach out to thank them! Viral Heat
Advanced Tracking, Search And Reports
Think of Agorapulse as your personal Private investigator. It’s possible to use the Tracking function on Instagram to.
- Play hashtag searches.
- Location hunts.
What is so great about this? It opens up a whole new World of possibility for finding (and joining) conversations around any topic you like (including your manufacturer ).
The Capacity for location-based companies is enormous Particularly tourism.
When it comes To reports, Agorapulse actually shines. With one click you can make a report that is easy to decode and simple to create. GREAT for showing customers!
Agorapulse Reports help your to break Audience in a means which makes sense.
The detailed reports can help you locate a range Information such as.
- Your best performing articles (ie posts, tweets etc) based on participation and reach
- Evolution metrics with time. Agorapulse automatically compares metrics and provides a fast reading re if a particular metric is decreasing or increasing over a period to you.
- Community management statistics such as response time and response speed
- Benchmarking your Facebook Page against competitors
Your material is analysed and Presented in report form. You may also download it as a csv file to reveal it the most.
For social media supervisors and agencies that this is Enormous, as it allows you to provide your clients with easy-to-read data.
It is also possible to have a peek!
Nearly everyone I know who uses Agorapulse for Social media management raves about the reports. They are fairly particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse describes it as being able to”tag, bookmark, hide, delete or delegate articles… while you sleep”. By using Moderation Rules all.
In which the, I like this role on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I can deal with them in two Ways.
- So that I don’t see most of them at the first 17, I can filter my DMs. This is where the magic occurs. You can set up filters to weed out”most” of the bad DMs. Not all (sigh) but many.
- I will filter my feed by Mentions or even DMs. I typically visit DMs and clear them out fast. To be honest I get so many DMs which are spam these days, it is hard not to overlook the good ones. Auto DMs have made DMs useless to me, which is a true shame.
Moderation and filtering functions for all accounts Types but I mainly use it for Twitter to”mark as reviewed” all the Auto DMs which come through saying”thanks for following”.
It filters out The auto-DMs, and yes I’m sad that it catches some actual ones as well, but you’ve got to choose your battles!
Along with the moderation rules are not just about spam. You can use them in several ways to
- Filter content out to be responded to — on almost any platform. So you can respond to them later — you want to have the articles featuring a specific hashtag to be labeled in a specific manner.
- Filter out those people that are SUPER participated and post all of the time so that you don’t need to observe every Tweet in Agorapulse — only repond to them or in Twitter.
- So you can categorize create customized tags and research on these!
- Create customized searches for keywords that you need to monitor
- If you’ve got one of the”big” level accounts (best for small agencies) you’ll have articles delegated to a group member (see 11 below).
Fundamentally the moderation purpose is another Bonus motive to consider Agorapulse for social media management.
A Killer Mobile App
If you are about and out And you will need to clear your inbox, the more Agorapulse program is something you will love.
It’s accessible on it’s and iOS and Android super slick to use. I often prefer to use the program vs desktop to process my inbox since it is so easy to review and process messages and mentions. Viral Heat
Agorapulse’s lineup feature Permits You to publish Your content onto a replicated, evergreen basis utilizing intelligent categories — much like the manner by which Meet Edgar permits you to set articles to be scheduled at particular times daily based on certain categories. I use it for Twitter and Facebook.
If you are using a tool like Meet Edgar and Need to Reduce costs, then consider Agorapulse’s evergreen content feature rather (and you have the bonus of all the additional Agorapulse features).
Here are a Couple of things to know about using Agorapulse for queued content.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse name and it’s super simple to set up Your queue catogories, and insert your schedule to get posts to be published on. Then the procedure for adding content is extremely intuitive. As you can see, it is a slick dashboard (the consumer experience is awesome).
Firstly, You Have to name and put up your content Categories (all colour-coded and prepared for action!) .
Setting up your classes is simple… and color-coded!
All you have to once you’ve set up your categories Do is add times like this, to the schedule.
Then I Want to add content that is awesome to each of the category queues!
Easily Preview Content For Each Social Network.
Agorapulse provides You a preview of the post, to explain to you how it’ll look on the platform you choose when you publish its newsfeed.
Choose to Schedule your posts or add every post to the Queue of your selection. This component is easy, as you set up your queue in Step one. Your Queue, full of articles (and ready to go) will look something like this.
After a post is published, It Is Going to return to the Bottom of the queue, waiting to be queued.
Aside from using the queue operate for perennial Content, you can also decide to .
- Add a post to the schedule as usual or
- Replicate your article a certain number of times (when you do so you may place the minimum number of times between repetitions of the article ). Be aware that you can do this to get Facebook but you have to be aware of the Twitter rules from duplicate content see below.
You Can Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has included a pause button. If there is a natural catastrophe or it is not fantastic time to post, it is easy to pause the queue with one click.
Maybe You need to pause a seasonal lineup of articles At Christmas… it is easy with the pause button!
Meet Edgar includes a pause button and it had been something I actually wished to see in any instrument that I opted to replace it with. I asked Agorapulse to add one and they did (they constantly listen never be afraid to mention tips or give opinions!) .
Utilize The Queue Function
The function can be handy for announcing Events such as a Facebook Live (if you hold them on a weekly or regular basis). Share your articles that needs to go out weekly in a queue at a certain time of the week. I’d advise that a bit varies the articles to keep the material fresh and much more eye-catching.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The rules are not Actually new as discussed in this post by Agorapulse’s CEO Emeric Ernoult. It’s just that they are making a bigger point of saying they will be enforced by them.
Fundamentally this mean that we can Simultaneously post substantially similar or equal content . This also applies to replicate content at the same account.
Lets’s take a look Twitter with Agorapulse whilst complying with all the principles, so the rules are complied with by you once you draft an image similar to you to post to Twitter.
Note You Could elect to to queue or program Your post to Twitter. Here is where we have to consider the rules of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look In the picture above, you will see that Agorapulse blocks my ability to place replicate content. The instrument recognises that I’m submitting to Twitter! This helps ensure that I adhere to the guidelines of Twitter.
Content Variation Tips
This is the way I use Agorapulse to save loads of Time and stay out of Twitter Jail. Together with Agorapulse, you have two options for replicating a hyperlink.
- It is possible to opt to Schedule your article once (or more than once if you vary it). Simply put in your post to do this, then choose the time and date you want it to go out at. If it’ll be published more than once, you will need to edit the repeated or replicate tweets so they’re not”duplicate” content. A lot of this is under.
- More than with variations or It is possible to choose to Queue your article once. Agorapulse recommends this. When you’re queueing articles for Twitter, be certain you don’t choose the option to”re-queue multiple times.” You can still use this attribute for other platforms, but this is where you would end up in breach of Twitter’s rules. When I decide to do it this way, I’m sure it’s a special post, then add it to the top or bottom of the queue (ie I select”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Publish one tweet, set that tweet to repeat a specific number of times. Below, I have set it to article than every 7 Days, and up to 6 repetitions. Just don’t forget to edit the repeats!
I can easily see once I schedule the 6 x repeats Those posts in my schedule. I’d go straight in and alter them to emojis, text that is new, pictures or hashtags. Do this don’t do it or you may forget.
Note. It is If the connection stays the same when you edit your posts ok. It’s the text that you have to change each time.
I had been using Advanced Scheduling in this manner For a while today to post fresh content well before the new”principles” have been announced. I love to mix up it and it is better for engagement.
Do not forget Bulk Upload! Agorapulse also permits you to bulk upload up to a 100 pieces of content at once using a pre-populated CSV file. Your photographs are included by this and also can include articles! You might use this to curate content and save hours!
What’s Coming To Queued Content?
The team at Agorapulse is functioning on a Tool to make the variations of tweets easier for us, so we can get content out quickly and play fine with Twitter. This is new functionality that will let us replicate our tweet variations quickly — all in the one simple interface. I’m looking forward to it. I’m convinced it’s going to be a timesaver! Viral Heat
Team Communication and Delegation
As Simple as Agorapulse would be to utilize, you Do not have to do all of the checking and engagement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (beginning at $199 per month), then you can update to team approval whereby you are able to assign tasks and accept messages around multiple staff members.
This is GREAT for customer support brilliance.
If you are a group, this attribute is a good You to update to.
Oh and guess what? Remarks and teamwork occurs in Actual time. So if Joe and Jess are online at the exact same time working on the exact same account, there will not be double-up. It is possible to see what your team is doing in real time.
Posting To Instagram
Agorapulse is A Instagram partner. This also means they are among the very first tools to get entry to Instagram’s API to allow auto-posting to Instagram which is HUGE!
If you have one of the Company accounts with Agorapulse you can into Instagram. This means you can now plan your articles ahead of time and click on to post on your telephone whenever you are ready OR you are able to auto article.
Make sure that you don’t forget to engage You autopost….posting is merely a part of the procedure. You need to follow up on comments and replies.
I Think That Agorapulse is the tool that Offers both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it’s a win-win-win in case you’ve got a business account. Are a distinct fee!
All you need To do would be.
- Download the Agorapulse app and hook your Instagram account.
- On Your app or background computer, schedule your Instagram post (add photo and caption) then program the time and date that you need to publish it. You may choose to change on Auto-scheduling or you’ll be able to use the program post the picture and to link through to Instagram.
- When it’s time if you post , will receive a notification via your program. Simply click”Publish” and you will be changed through to the Instagram program.
- Post as you would ordinarily on Instagram. Your copy/description will be duplicated and you want to paste it. Check you have hashtags additional as necessary and you’re ready to go!
I am impressed that Agorapulse has Added another feature that would require us to utilize the newest attribute and a separate tool makes it even better. Bringing these tools together saves time AND money and is a key reason why I adore Agorapulse for Social Media Management.
Responding To Advertisement Remarks
Here’s where we get to Some attributes which are for the greater level of membership on Agorapulse.
The ability to respond to ad comments Starts at Moderate Level of Membership (starting at $99 a month)
With opinions on advertisements is hard for keeping up Facebook and Instagram ads. Agorapulse allows you engage with them and to see them and pulls from the advertisement comments.
If you run advertisements and know what it is like to maintain With the remarks (including the spam), then you’ll know that this purpose is bliss for ad managers and webpage admins. Bliss. Viral Heat
Bonus Free Tools
You can choose Advantage of those free tools on their website such as.
- A Facebook Page Barometer — to test your engagement, and to see how well your lover fares against your peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter performance, right now
If you really need one More reason to check out Agorapulse then here it is.
It is affordable.
They have some of the pricing of any of the Social media management applications.
Prices begin at $49 per Month for small/solo companies with prices for large medium and enterprise companies. You will discover more about pricing here.
I’ve A hunch that once you check out Agorapulse for social media direction, try Some of their free tools and also choose the free trial to get a spin, you’ll be hooked as I am.