Background Tools For Social Media Management Tool
There are Many social media management tools, however, one stands out among the crowd more and more each year — Agorapulse. I have used Agorapulse for Social Media Management for a few years and I really like it. In this article I share 12 Reasons Why I adore Agorapulse for Social Media Management and why you will also. Tools For Social Media Management Tool
There are many social media management tools that Deserve a mention here. I have used many of these at one time or another, including Sprout Social, Hootsuite, and Buffer.
I will not go in their features here. They are Solid options.
But I switched to Agorapulse a few years ago It and now has been my No 1 choice to social media direction since that time. You may read about a number of the feature comparisons between Agorapulse and other platforms .
But for the purposes of This post, I want to just focus on Agorapulse so it is possible to consider it as a tool in your toolbox.
It could be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media management.
It will not have a lot of features that are extraneous That you never use, making you think”what is that used for?” . It’s sensible, no-fluff and super easy to use.
Dare I say, it’s even enjoyable (but we will get to that). Let us take a look at 12 Reasons why I adore Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I should mention that I do not necessarily use each and every function in the exact same moment. I do use a couple of tools. However, I love that Agorapulse includes a suite of features that really do cover the majority of your social media advertising needs.
In fact, I Have been gradually moving lots of the attributes I use on tools around to Agorapulse. It is hard not to want to remain”in” this tool since it’s so user-friendly and fun to use. I have taken on a new ambassador part with Agorapulse since writing this post. The article has been updated but my genuine love for this particular tool and the fact I can’t do with it in my toolbox has not changed.
The Agorapulse Team And Culture
Let’s begin here. Because with this Rest of the things I adore about Agorapulse imply nothing.
Customer support is at the core of company Agorapulse. If their clients are happy and utilizing their tool in the finest possible manner, (and they get results), then everything falls into place. Their staff focuses on customer experience more.
Agorapulse also stinks About what works, what needs improving and what they are able to build. You are not only a customer but a part of a business. In fact, many of the features I am about to talk about came from opinions and client testimonials.
Caring about customers Is why Agorapulse has shot up the rankings as one of those social media management tools with the reviews and customer satisfaction. Tools For Social Media Management Tool
I’ve summarized all 12 reasons why I like Agorapulse Below, but let’s begin with a video summary of their recent (awesome) update — then I will break down the critical features. There’s a lot to like.
Impressive, right? Let’s jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Function of participation (that is why I love Agorapulse the most), let us take a peek at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is one of the easiest I have used. It’s a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting work for Instagram as an official Instagram Partner).
The posts can be easily customised by you to match each platform. I don’t even need to go into detail about it here, as it intuitive to use. You, (like me) need to have the ability to work out how to schedule a simple article, easily and without instruction.
Scheduling is simple with Agorapulse! I can.
- Publish immediately
- Queue my post (more of this later)
- Schedule the article later on for time and a particular date.
It’s also easy to schedule the post to Head out on different platforms, on different times, while being optimised for all those platforms (changing the text or picture size).
1 feature I particularly like is the ability to Type”@” and the name of the consumer and Agorapulse will bring up the possible account you are able to choose from on Twitter and Facebook. See how Agorapulse suggests additional accounts once I begin entering their company name.
This helps you to tag profiles and pages quickly And saves you time looking to include.
You could schedule readily to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We’ll get to Instagram in a moment, but for now, Please know that publishing your articles and scheduling beforehand on Agorapulse is super easy! And as I said, you can also now auto-post into Instagram with Agorapulse since they are an official partner and also have access to that new attribute via Instagram’s API.
Oh and they have a Fairly slick calendar view also, So you can see all your posts ready to go across the programs.
And it’s color coded for people like me who need That level of organisation that is visual. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse has 1 pillar for me to respond to mentions and notifications.
To me, that is”one task” to complete each day. And it’s actually almost enjoyable to clear out my inbox.
It is focused, it is simple and it is super easy to Use, and that means you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the posts you need to review or respond to can be found). Your inbox things are emphasized as things To Inspection for each platform.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for engagement where you participate and respond via retweets, likes or responses.
You can click on a user’s profile to expand it. You’ll then see all the information that you want — right within Agorapulse (like any prior interactions).
Expand your history to be seen by an individual profile!
Just one click and you can see if You’ve Got a History with the conversations and the consumer you have had before. As a consequence, that you may provide the right people the ideal care at the time.
Let’s break this down a bit more…
I can see how many mentions and DMs I have In my inbox. When I am looking at this tweet from Ravi, I will see how many tweets that I must review and I can review or react to his conversation. It’s the same for other channels — your engagement all is in one area.
Never skip a mention in your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. When I have finished writing this article, but it’s going to be! I don’t always get to inbox zero daily however I get there often enough to LOVE that”Congratulations” display!
It’s easy to inspect all your mentions. You can Even filter by cite or message kind as follows.
Then only review the posts you have responded to or dealt with. Once you respond to a post, it is marked as reviewed.
Or you click on a place replying.
I could select To answer (or reply from DM), examine the article, delegate it for someone else (more of that later), retweet it “like” the article — all from within precisely the same dashboard place on Agorapulse.
Choose how you process or will engage the mention or message.
It’s, if I switch to Instagram, for example similar. I am able to view all my current engagement, I see more information or will expand on articles. I unfollow and can even follow. Tools For Social Media Management Tool
Easily change between accounts and programs to Keep up with engagement!
Being able to see your comments ALL are handy on Instagram, in which you can only find the last 50 mentions on your own feed. It’s not possible to keep up with mentions if you’ve got a high number of followers. Agorapulse changes all that which is huge for influencers and brands.
Excited? Now you can engage your with ALL Mentions, even when you are a bit late getting to them.
And I can also participate by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this point (you can just publish to LinkedIn.
Agorapulse retains all of my participation in 1 area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It is about participating with them.
Like I shared above, Agorapulse enables me to Easily track and participate with my best advocates employing the”Fans and Followers” feature. From within your Twitter accounts, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
In this case I searched on my top 100 users below “TOP”.
You can add a star to profiles to “favorite” folks that you would like to follow carefully in Agorapulse. This way, you’ve got their posts easily accessible in their very own thread! It’s easy to engage together and retweet their content!
You will also see rankings for the following in only About every profile perspective on Agorapulse.
- Engaged — the person has mentioned you (directly, or via an answer to a dialogue ) or delivered you a DM.
- Ambassador — this person has retweeted you or posted links to your site.
- Influencer — this person is frequently retweeted (more than 20 times throughout the previous 30 days).
In Nicky’s case, She’s all 3 with respect to my @sociallysorted Twitter account. Nicky is somebody I ought to be engaging with (and I do! ) ) .
On Facebook Function shows you who has said your page, and the number of times they have enjoyed and commented or sent you a message, as well as their last interaction with you. It is also possible to prohibit them from inside Agorapulse, but I expect that happens!
On Instagram you Will see who has left comments on your article, their complete followers/followed counts and you can follow or unfollow from within Agorapulse.
You are given a clear picture of who by these metrics Follows you, promotes you and engages with you the maximum.
- Set up custom groups of followers within Agorapulse’s dashboard
- Search on all their interactions
- Search in their messages, and
- Add private notes.
When you have All This info you can use It to take part in positive communication with those individuals — maybe reach out to them to thank them surprise and delight them! Tools For Social Media Management Tool
Advanced Tracking, Reviews And search
Think of Agorapulse as your personal Personal investigator. It’s possible to use the Tracking work on Instagram to.
- Hashtag that is Play searches.
- Location that is perform searches.
What is so great? It opens up a whole new World of chance for locating (and joining) talks about any subject you like (including your brand).
The potential for location-based companies is huge Especially tourism.
When it comes To reports, Agorapulse actually excels. With one click you can make a report that is simple to create and not difficult to decipher. GREAT for showing clients!
Agorapulse Reports enable your to break Audience sense.
The reports also can help you locate a range Information such as.
- Your best performing content (ie articles, tweets etc) based on engagement and reach
- Development metrics with time. Agorapulse compares metrics and gives you a reading re if a particular metric is increasing or decreasing over a period.
- Community management statistics like reaction time and response rate
- Benchmarking your Facebook Page against competitors
Your best performing content is easily analysed and Presented in report form. You can also download it as a csv file to show it to the people/clients/team that needs to see the most.
For social media supervisors and agencies this is Enormous, as it allows you to supply information that is easy-to-read to your clientele.
You can also take a peek in your competition!
Just about everybody I know who uses Agorapulse to get Social media management raves about the accounts. They’re pretty particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse explains it as being able to”tag, bookmark, hide, delete or delegate content… while you sleep”. All by using Moderation Rules.
In which the, I love this role on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I will deal with them Ways.
- Therefore that I don’t see almost all of them at the first 17, my DMs can be filtered by me. This is where the magic happens. You can set up filters to weed out”many” of the lousy DMs. Not all (sigh) but many.
- I can filter my feed by DMs or even Mentions. I usually go to DMs and clear them out. To be fair I get numerous DMs which are spam nowadays, it is hard not to miss the good ones. Automobile DMs have literally made DMs useless to me personally, which is a shame.
Moderation and filtering works for all accounts Types but I mostly use it for Twitter to”mark as reviewed” all the Auto DMs that come through saying”thanks to after”.
It mainly filters out The auto-DMs, and yes I’m sad that it catches some actual ones also, but you’ve got to choose your battles!
Along with the moderation principles are not merely about spam. You can use them in several ways to
- Filter out articles to be responded to. You want to have the posts featuring a specific hashtag to be labeled in a way — so you can respond to them.
- Filter out those individuals that are SUPER engaged and post all of the time so that you don’t have to observe every Tweet at Agorapulse — only repond to them or natively in Twitter.
- So you can categorize create custom tags for comments and tweets and search on them!
- Create custom searches for keywords that you need to track
- If you have one of the”big” amount accounts (greatest for small agencies) you’ll have articles delegated to a team member (see 11 below).
Basically the moderation function is just another Bonus reason to think about Agorapulse for social media direction.
A Killer Mobile App
If you are about and out And you will need to clean your inbox, the more Agorapulse program is.
It’s accessible on iOS and Android and it’s super slick to use. I often prefer using the program vs desktop computer to process my inbox since it is so simple to review and process messages and mentions. Tools For Social Media Management Tool
Agorapulse’s lineup feature Permits You to publish Your content on a repeated, evergreen basis using intelligent categories — a lot like the way in that Meet Edgar permits you to set articles to be scheduled at particular times of day based on certain categories. I use it to Facebook and Twitter.
If you are using a tool like Meet Edgar and want to Cut costs, then consider Agorapulse’s evergreen content feature instead (and you get the bonus of all the other Agorapulse attributes ).
Here are a Couple of things Agorapulse for , content that is queued that is repeated.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse name and it’s super easy to set up Your queue add your schedule for articles to be printed on, and catogories. Then the procedure for adding content is intuitive. As you can see, it’s a slick dashboard (the consumer experience is awesome).
Primarily, you need to name and put up your articles Classes (all colour-coded and prepared for action!) .
Setting up your classes is easy… and color-coded!
When You’ve set up your categories, all you have to Do is add times such as this, to the schedule.
Then I need to include content that is amazing to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a handy visual/image preview of this article, to explain to you how it’ll appear on the newsfeed of this platform you choose when you print it.
Pick to Schedule your posts or add every post to the Queue of your choice. This part is easy as you set your queue up in Step one. Your Queue, full of posts (and ready to go) will look something like this.
Once a post is published, it will return to the Bottom of this lineup, waiting to be queued again.
Apart from using the operate for perennial Content, you can also choose to either.
- Add a post to the schedule as usual or
- Replicate your post a specific number of times (when you do so you may place the minimum number of days between repetitions of the article ). Be aware that you can do this for Facebook but you have to know about the Twitter rules see below.
You Can Pause The Queue (Instantly, And At Any Time).
I love that Agorapulse has added a pause button. When a natural catastrophe is or for some reason it’s not great time to post, you can easily pause the queue.
Perhaps you want to pause a lineup of posts At Christmas… it is simple with the pause button!
Meet it had been something and Edgar has a pause button That I really wanted to see which I chose to replace it with. I requested Agorapulse to include one plus they did (they always listen — never be reluctant to mention tips or provide opinions!) .
Utilize The Queue Function To Announce Facebook Lives
The function could be handy for announcing Events like a Facebook Live (if you hold them to a weekly or regular basis). Share your content that must go out each week at a certain time of the week in a queue. I would advise that a bit varies the posts to keep the content fresh and more eye-catching.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The rules Aren’t Actually new as addressed by Agorapulse’s CEO Emeric Ernoult. It is just that they are currently making a larger point of saying they will apply them.
Fundamentally this mean that we can Post identical or similar articles to multiple accounts. This also applies to replicate content at the exact same account.
Let us take a look at how you can still post to Twitter with Agorapulse whilst complying with all the principles, so you obey the rules, once you draft an image similar to this one to post to Twitter.
Notice You Could choose to queue or schedule Your article to Twitter. Here’s where we need to consider Twitter’s principles and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look closely At the image above, you will realize that Agorapulse blocks my ability to place replicate content. The instrument recognises that I’m posting to Twitter! This helps make sure I stick to Twitter’s guidelines.
Content Demo Tips
Here is how I utilize Agorapulse to save loads of Time and stay out of Twitter Jail. Together with Agorapulse, you now have two choices for repeating a link.
- It is possible to choose to Schedule your article once (or more than once if you vary it). Simply put in your post to do so, then pick the time and date you want it to head at. If it’ll be published more than once, you will need to edit the repeated or duplicate tweets so they’re not”duplicate” content. A lot of this is below.
- More than once with variations or It is possible to opt to Queue your post once. Agorapulse recommends this. When you are queueing content for Twitter, make certain that you don’t select the option to”re-queue multiple times.” You are still able to use this attribute for other platforms, however this is where you’d end up in breach of Twitter’s rules. When I choose to do it this way, I make sure it’s a unique place, then add it to the top or bottom of this queue (ie I select”queue next” or”queue last”).
Advanced Scheduling is also used by me to Write one tweet, set that tweet. Below, I’ve set it to post no more often than every 7 Days, as well as 6 repeats. Don’t forget to edit the repeats!
After the 6 x repeats are scheduled by me, I could see Those posts in my schedule. I would go straight in and alter them to new text, emojis, pictures or hashtags. Do this do not do it or you may forget.
Note. It is If the link stays the same when you edit your posts, ok. It’s the text that you need to change each time.
I’d been utilizing Advanced Scheduling in this manner For a little while now to post fresh content — well before the new”rules” were declared. I like to mix up it and it is better for involvement.
Don’t forget Bulk Upload! Agorapulse also allows you to bulk upload around a 100 parts of content at once using a pre-populated CSV file. This can incorporate content and includes your photographs! You might even use this save hours and to curate content from different sites!
What is Coming For Queued Content?
The staff at Agorapulse is currently functioning on a Tool to make the variations of tweets easier for people, therefore we can get out content fast and play nice with Twitter. This will be new functionality that will let us replicate our tweet variants in the one interface that is easy. I am awaiting it. I’m convinced it’s going to be a timesaver! Tools For Social Media Management Tool
Team Communication and Delegation
As easy as Agorapulse is to use, you Do not need to do all the checking and engagement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 per month), then it’s possible to update to team approval whereby you can assign tasks and approve messages across multiple staff members.
This is GREAT for customer support brilliance.
This feature is a good, if you are a team that is growing You to update to.
Oh and guess what? Teamwork and Remarks happens in Real time. If Joe and Jess are online at precisely the same time working on the account, there won’t be double-up. You can see what your staff is currently performing in real time.
Posting To Instagram
Agorapulse is A proud Instagram spouse. This also means they are one of the tools to get entry to Instagram’s API to allow auto-posting to Instagram that is HUGE!
If you have one of the business accounts with Agorapulse you can into Instagram. This usually means that you can now organize your articles ahead of time and click whenever you are ready OR you can, to post on your phone auto post.
Make sure that you don’t forget to participate if You autopost….posting is merely part of the procedure. You have to follow up on answers and comments.
I believe that Agorapulse is the only tool which Offers both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it is a win-win-win if you have a company account. Are a fee!
All you Want To do would be.
- Download the Agorapulse app and hook your Instagram account.
- On Your program or desktop, schedule your Instagram post (add picture and caption) then program the date and time you want to print it. You can opt to switch on Auto-scheduling or you’ll be able to use the program post the picture and to connect through to Instagram.
- When it’s time to 19, if you post , will get a notification via your mobile app. Just click”Publish” and you will be switched through to the Instagram app.
- Post as you would normally on Instagram. Your copy/description is going to be duplicated and you need to paste it. Check you are good to go and you have additional as necessary!
I am super impressed that Agorapulse has Added another feature that would normally require us to utilize a tool and the new auto-post attribute makes it even better. Bringing these tools collectively saves you time AND money and is a key reason why I love Agorapulse for Social Media Management.
Responding To Ad Comments
Here is where we get to Some features that are for the greater level of membership on Agorapulse.
The capability to respond to ad comments Begins at Medium Level of Membership (starting at $99 per month)
With comments on ads is difficult for keeping up Facebook and Instagram ads. Agorapulse lets you view them and participate with them and pulls from the advertisement comments.
If advertisements run and understand what it’s like to keep up With the remarks (such as the spam), then you will know that this purpose is bliss for ad managers and webpage admins. Bliss. Tools For Social Media Management Tool
Bonus Free Tools
You can also choose Advantage of those tools on their website including.
- A Facebook Page Barometer — to test your engagement, and to see how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter performance, right today
If you really want one More reason to check out Agorapulse then here it is.
It is affordable.
They have some of the best pricing of some of the Social media management tools.
Prices begin at $49 per Month for small/solo businesses with increasing prices for medium, large and enterprise companies. You will find out more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media direction, attempt A number of their tools and take the free trial for a spin, you’ll be hooked as I am.