Background Tool Social Media Management
There are Many social media management programs, however, one stands out amongst the crowd more and more every year — Agorapulse. I have used Agorapulse for Social Media Management for a few years now, and I really like it. In this post I share 12 Reasons Why I love Agorapulse to Social Media Management and you will also. Tool Social Media Management
There Are Lots of social media management applications that Deserve a mention . I have used many of these such as Hootsuite, Sprout Social, and Buffer.
I will not go in their features . They’re Solid options.
However, I changed to Agorapulse a Couple of Years ago It and now has been my No 1 choice for social media management since that time. You may read about a number of the feature comparisons between Agorapulse along with other platforms .
However, for the purposes of This post, I wish to focus on Agorapulse so you can consider it as a tool in your arsenal.
In Reality, it may be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
Only, it doesn’t have features You never use, which makes you think”what is that used for?” . It’s sensible, no-fluff and super easy to use.
Dare I say, it is even enjoyable (but we’ll get to this ). Let us take a look at 12 reasons why I adore Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I must mention that I don’t always use each and every function at precisely the exact same time. I do use a couple of different tools for a few functions. But I really like that Agorapulse has a suite of features that do cover most of your social media advertising requirements.
In fact Have been gradually moving lots of the attributes I use on additional tools around to Agorapulse. It is hard not to wish to stay”in” this tool as it is so user-friendly and fun to use. I also have taken on a new ambassador role with Agorapulse considering writing this article. The article has been updated but my real love for this tool and the fact I can not do with it in my arsenal hasn’t changed.
The Agorapulse Staff And Team
Let’s start here. Because without this Remainder of the things I adore about Agorapulse mean nothing.
Customer support is at the core of company at Agorapulse. If their clients are happy and using their tool in the finest possible way, (and they receive results), then everything falls into place. Their staff focuses on customer experience than anything else.
Agorapulse also stinks About what works, what they are able to build next and what needs improving. You are not only a client but a part of a company. In reality, lots of the present features I am going to speak about came from customer recommendations and opinions.
Caring about customers Is Agorapulse has shot up the rankings as one of the social media management programs with the top reviews and customer satisfaction. Tool Social Media Management
I’ve all summarized 12 reasons why I love Agorapulse Below, but let us begin with a video overview of their current (awesome) upgrade — then I’ll break down the critical capabilities. There’s a lot to like.
Impressive, right? Let us jump in and choose a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Function of engagement (that is why I love Agorapulse the most), let’s take a look at posting and scheduling.
Just as a publishing Tool goes, Agorapulse is one. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting work for Instagram as a formal Instagram Partner).
You can customise the posts to match each platform. I probably don’t even need to go into detail about it , as it intuitive to use. You, (like me) should have the ability to work out how to program a simple article, easily and without education.
Scheduling is easy with Agorapulse! I can.
- Publish immediately
- Queue my article (more of this later)
- Schedule the post in the future for a particular time and date.
It’s also super easy to schedule the post to Go out on various platforms, on different occasions, while being optimized for those platforms (altering the text or picture size).
1 feature I particularly like is the capability to Type”@” and then the title of the user and Agorapulse will bring up the possible accounts you are able to choose from on Twitter and Facebook. See Agorapulse suggests additional accounts once I begin entering their company name.
This helps you to label profiles and pages fast And saves you time looking for the perfect folks to add.
You can schedule easily to LinkedIn.
Publish to LinkedIn with Agorapulse
We will get to Instagram in a moment, but for now, Please know that publishing your articles and scheduling beforehand on Agorapulse is simple! And as I said, you can also currently auto-post to Instagram with Agorapulse as they are an official partner and also have access to that new feature via Instagram’s API.
Oh and they have a pretty slick calendar view too, So you are able to see your posts ready to go across the platforms.
And it is color coded for folks like me who want That level of organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse mentions and has 1 column for me to respond to notifications.
To me, that is”one task” to finish each day. And it is really almost enjoyable to clean out my inbox.
It is concentrated, it’s easy and it is easy to Use, so you won’t skip a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you will need to examine or respond to are available ). Your inbox things are highlighted To Inspection for each stage as items.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for participation where you engage and respond via retweets likes or responses.
You can click on a user’s profile to enlarge it. You will then see all the information that you want — directly within Agorapulse (like any prior interactions).
Expand your history to be seen by an individual profile!
Just one click and you will see if You’ve Got a History with the user and the conversations you’ve had before. As a consequence, you may give the people the right attention at the right moment.
Let’s break this down a bit more…
I DMs I have and can easily see how many cites Inside my inbox. If I am looking at this tweet from Ravi, I will see just how many tweets that I have to review and that I will review or react to his tweet. It is the same for other channels — all of your engagement is in 1 place.
Never miss a mention in your inbox!
I know my inbox Isn’t empty in this screenshot. But it’s going to be when I’ve finished writing this article! I do not always get to inbox zero daily however I get there often enough to LOVE that”Congratulations” display!
It’s simple to inspect all of your mentions. You can Even filter by message or mention kind as follows.
Then only review the articles you’ve replied to or dealt with. As soon as you reply to a post, it is marked as reviewed.
Or you click on a place replying.
In the following example from Nicky, I could select To reply (or reply by DM), review the article, assign it for somebody else (more of that later), retweet it or”like” the article — all from within the same dashboard area on Agorapulse.
Choose how you process or will engage the mention or message.
It’s, if I change by Way of Example similar. I can view my recent engagement all, I see information about an individual or can expand on posts. I may even follow and unfollow. Tool Social Media Management
Switch between accounts and platforms to Keep up with participation!
Being able to see your comments ALL are handy on Instagram, where you can only find the past 50 mentions on your own feed. It’s not possible to maintain with mentions, In case you have a number of followers. Agorapulse changes that which is huge for influencers and brands.
Excited? You can participate your with ALL Mentions when you are a little late getting to them.
And of course, I could also readily participate by Switching to Facebook too.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube but maybe not LinkedIn at this point (you can only print to LinkedIn.
Agorapulse retains all of my engagement in one area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It’s about engaging with them.
As I shared previously, Agorapulse enables me to Easily track and participate with my best advocates employing the”Fans and Followers” attribute. From in your Twitter account, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
In this scenario I hunted on my top 100 users under “TOP”.
With favorites you can add profiles and a star to “favorite” people that you want to follow carefully in Agorapulse. This way, you have their articles accessible in their own thread! Now it’s simple to engage with them and retweet their articles!
You see rankings for the following in just About each profile perspective on Agorapulse.
- Engaged — the person has mentioned you (directly, or via an answer to a dialogue ) or delivered you a DM.
- Ambassador — this person has retweeted you or posted links.
- Influencer — this individual is often retweeted (over 20 times throughout the previous 30 days).
In Nicky’s situation, She’s all 3 with respect to my @sociallysorted Twitter account. Nicky is somebody I ought to be engaging with (and I do! ) ) .
On Facebook, this Function shows you who’s said your webpage, and the number of times they’ve enjoyed and commented or sent you a message, as well as their final interaction with you. It is also possible to prohibit them from the page from inside Agorapulse, but I expect that happens rarely!
On Instagram you Will see who’s left comments their followers/followed that is complete counts and you can follow or unfollow from within Agorapulse.
You are given a clear picture of who by these metrics Follows you, boosts you and participates with you the maximum.
- Setup custom classes of followers inside Agorapulse’s dash
- Search on each of their interactions
- Search in their messages, and
- Add personal notes.
When you have this information you can use all It to engage in positive communication with those individuals — perhaps reach out to them to thank them surprise and delight them in some manner! Tool Social Media Management
Advanced Monitoring, Reviews And search
Consider Agorapulse as your own Private private investigator. It’s possible to use the Monitoring function on Instagram to.
- Hashtag hunts.
- Location searches.
What is so great? It opens up a whole new World of possibility for locating (and joining) conversations around any subject you like (like your manufacturer ).
The Capacity for businesses is enormous With this attribute, especially tourism.
When it comes To reports, Agorapulse actually shines. With one click you can make a report that is not difficult to decode and simple to create. GREAT for showing clients!
Agorapulse Reports help your to break down Audience in a way that makes sense.
The Comprehensive reports can help you locate a range Information such as.
- Your best performing articles (ie articles, tweets etc) based on engagement and attain
- Evolution metrics over time. Agorapulse provides you a fast reading re whether a specific metric is increasing or decreasing over a time and automatically compares metrics over time.
- Community management statistics like response time and response speed
- Benchmarking your Facebook Page against opponents
Your best performing content is analysed and Introduced in report form. You can download it as a csv file to reveal the people/clients/team that must see it the most.
For social media supervisors and agencies this is Enormous, as it allows you to provide data to your clientele.
It is also possible to take a glance in your competitors!
Nearly everyone I know who uses Agorapulse for Social media management raves about the accounts. They’re fairly particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse describes it as being able to”tag, rename, conceal, delete or assign content… while you sleep”. using Moderation Rules all.
Where the, I love this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz mad.
With Agorapulse I can deal with them in 2 Ways.
- Therefore I really don’t see most of them in the first 17, I will filter my DMs. This is where the magic occurs. You can set up filters to weed out”most” of the bad DMs. Not all (sigh) but most.
- I will filter my feed by DMs or Mentions. Clean them out quickly and I typically go to DMs. To be fair I get numerous DMs that are spam nowadays, it is hard not to miss the good ones. Automobile DMs have made DMs useless to me, which is a true shame.
Filtering and moderation functions for all accounts Types but I mostly use it for Twitter to”markers as reviewed” all the Auto DMs that come through saying”thanks to after”.
It mostly filters out The auto-DMs, and yes I am sad that it grabs some actual ones as well, however you’ve got to choose your battles!
Along with the moderation rules are not about spam. You can use them in many ways to
- Filter out content to be responded to. You want to have of the posts featuring a specific hashtag to be labeled in a way that is specific — so you can respond to them.
- Filter out those people that are SUPER participated and post all the time so you don’t need to observe every Tweet at Agorapulse — only repond to them occasionally or natively in Twitter.
- Create customized tags so it is possible to categorize and search on these afterwards!
- Create customized searches for key words which you want to monitor
- If you have one of the”big” amount accounts (greatest for small agencies) you can have articles delegated to a team member (see 11 below).
Basically the moderation function is another Bonus motive to consider Agorapulse for social media direction.
A Killer Mobile App
If you are about and out And you will need to clean your inbox, the more Agorapulse app is something that you will love.
It’s accessible on Android and iOS and it’s super slick to use. I often prefer to use the app vs desktop computer to process my inbox as it is really easy to review and process messages and mentions. Tool Social Media Management
Agorapulse’s queue feature allows you to publish Your content onto a replicated, evergreen basis utilizing smart categories — a lot like the manner by which Meet Edgar allows you to set articles to be scheduled at particular times daily based on particular categories. I use it for Twitter and Facebook.
If you want to and are currently using a tool such as Meet Edgar Cut costs, then consider Agorapulse’s evergreen content attribute rather (and you have the bonus of all the additional Agorapulse features).
Here are a Couple of things Agorapulse for content that is repeated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse name and it simple to set up Your queue insert your schedule for articles to be printed on, and catogories. Then the process of adding content is extremely intuitive. As you can see, it’s a slick dash (the user experience is amazing ).
Primarily, set up your content and you need to name Classes (all colour-coded and ready for action!) .
Setting up your categories is easy… and color-coded!
All you have to When You’ve set up your classes Do is add times to the schedule.
Then I need to include content to each of the category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a preview of the post, to explain to you how it will appear on the newsfeed of this platform when you publish it, you select.
Choose to Schedule your articles to a specific time slot, or add every article to your choice’s Queue. As you set up your queue this part is simple. Your Queue, full of posts (and ready to go) will appear something like this.
Once a post is published, it will return to the Bottom of the queue, waiting to be queued.
Apart from using the queue operate for repeated Content, you might even decide to either.
- Add a post to the program as normal or
- Replicate your article a certain number of times (once you do so you will place the minimum number of days between repeats of the post). Note that you can accomplish this to get Facebook but you have to know about the Twitter rules against content see below.
You Can Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has added a pause button. If a disaster is or for any reason it’s not fantastic timing to post, it is easy to pause the queue.
Perhaps you want to pause a seasonal queue of articles At Christmas… it is simple with the pause button!
Meet it had been something and Edgar has a pause button That I really wanted to see that I opted to replace it with. I asked Agorapulse to add one and they did (they always listen — never be afraid to mention suggestions or give opinions!) .
Utilize The Queue Function To Announce Facebook Lives
The function can be for announcing useful Events such as a Facebook Live (if you hold them on a weekly or regular basis). Share your articles that must go out in a queue at a specific time of the week. I would advise that the articles a little vary to keep the content fresh and more eye-catching.
This functions for Facebook but with Need to check at a few”changes” to Twitter’s terms of usage…. Tool Social Media Management
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You may read about it here.
The principles are not Fresh as discussed in this post by Agorapulse’s CEO Emeric Ernoult. It’s just that now they are currently making a point of saying they will be enforced by them.
Basically this imply that we can Simultaneously post similar or equal articles . This also applies to duplicate content at the same account.
Lets’s take a look Twitter with Agorapulse while complying with all the rules, so the rules are complied with by you once you draft an image like you to post to Twitter.
Note You Could choose to schedule or to queue Your article to Twitter. Here’s where we need to consider Twitter’s principles and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look closely At the image above, you will see that Agorapulse blocks my ability to post replicate content to over a few of my Twitter accounts. The instrument recognises that I’m submitting to Twitter! This helps make sure the guidelines of Twitter are adhered to by me.
Content Variation Tips
Here is the way I utilize Agorapulse to save loads of Time and remain from Twitter Jail. With Agorapulse, you have two options for replicating a hyperlink.
- It is possible to choose to Schedule your article once (or more than once if you vary it). Just add your article, to do this, then choose the date and time you want it to head out at. If it’ll be published more than once, you will need to edit the replicated or replicate tweets so they’re not”duplicate” content. More of that is under.
- More than once with variations or It is possible to opt to Queue your article once. Agorapulse advocates this. When you are queueing articles for Twitter, be sure that you don’t choose the option to”re-queue multiple occasions.” This is where you’d end up in breach of Twitter’s rules, although you can use this feature for some other platforms. While I choose to do it this way, I make sure it’s a unique post, then add it on the top or bottom of this queue (ie I choose”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Write one tweet, and then set that tweet to replicate a specific number of times. Below, I’ve set it to post than every 7 Days, as well as 6 repeats. Don’t forget to edit the repeats!
After that the 6 x repeats are scheduled by me, I can see Those posts in my schedule. I’d go directly in and change them to emojis text that is new, images or hashtags. Do this don’t do it later or you will forget.
Note. It is If the connection remains the same when you edit your articles ok. It’s the text that you need to change each time.
I’d been utilizing Advanced Scheduling in this way For a little while today to post fresh content well ahead of the new”rules” were declared. I love to mix up it and it is better for involvement.
Do not forget Bulk Upload! Agorapulse also permits you to upload around a 100 parts of content at once by using a CSV file. Including your photos and also can incorporate content from any RSS feed! You might also use this save hours and to curate articles from other websites!
What is Coming For Queued Content?
The team at Agorapulse is currently working on a Tool to produce the variations of tweets easier for us, therefore we can get content out and play nice with Twitter. This is new functionality that will let us repeat our tweet variations quickly — all in the one interface that is simple. I am looking forward to it. I’m sure it’s going to be a timesaver! Tool Social Media Management
Team Communication and Delegation
As easy as Agorapulse is to use, you Do not need to do all the checking and engagement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 a month), then it’s possible to upgrade to team approval whereby you are able to assign tasks and approve messages across multiple staff members.
This is GREAT for customer service brilliance.
This feature is a good, if you are a group that is growing You to upgrade to.
Oh and guess what? Teamwork and Remarks happens in Actual time. So if Joe and Jess are online at precisely the exact same time working on the account, there will not be double-up. It is possible to see what your team is performing in real time.
Posting To Instagram
Agorapulse is A partner that is Instagram. This suggests that they are among the very first tools to get access to Instagram’s API to allow auto-posting to Instagram which is HUGE!
In Case You Have one of the Company accounts with Agorapulse you can now auto-schedule to Instagram. This means that you can now organize your content beforehand and click on when you’re ready OR you can to post in your phone auto article.
Make sure that you don’t forget to engage You autopost….posting is merely part of this procedure. You need to follow up on answers and comments.
I believe that Agorapulse is the only tool which Provides both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it’s a win-win-win if you have a company account. Instagram tools that give you reports are a fee!
All you Want To do would be.
- Download the Agorapulse program and hook your Instagram account up.
- On Your app or desktop, schedule your Instagram article (add picture and caption) then schedule the time and date that you need to publish it. You may choose to change on Auto-scheduling or you’ll be able to use the program to link through to Instagram and place the picture.
- When it is time to 19, if you post , will get a notification via your cellular program. Simply click”Publish” and you will be switched through to the Instagram app.
- Post as you would normally on Instagram. Your copy/description is going to be duplicated and you need to paste it to the Instagram app. Check you have added as necessary and you are good to go!
Again, I am impressed that Agorapulse has Added another feature that would require us to use a tool and the newest feature makes it even better. Bringing these tools saves time AND money and is a reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here is where we get to Some features which are for the greater degree of membership on Agorapulse.
The capability to respond to ad comments Begins at Medium Level of Membership (starting at $99 a month)
Keeping up with opinions on advertisements is hard for Facebook and Instagram ads. Agorapulse allows you to see them and engage with them and pulls to your own inbox from the advertisement comments.
If you run ads and know what it’s like to maintain With the remarks (including the spam), then you’ll know that this purpose is bliss for ad managers and webpage admins. Bliss. Tool Social Media Management
Bonus Free Tools
You can choose Advantage of those tools on their website.
- A Facebook Page Barometer — to see how well your fan fares from the peers, and to test your own engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter performance, right now
If you really need one More reason to check out Agorapulse here it is.
They have some of the pricing of some of the Social media management applications.
Prices start at $49 per Month for small/solo companies with increasing costs for enterprise, large and medium businesses. You can discover more about pricing here.
I’ve A hunch that once you check out Agorapulse for social media management, attempt A number of their tools and take the free trial to get a spin, you will be hooked as I am.