Intro The Social Media Company
There are Many social media management tools, however, one stands out amongst the audience more and more each year — Agorapulse. I have used Agorapulse for Social Media Management for a few years now, and I really like it. In this article I share 12 Reasons Why I love Agorapulse to Social Media Management and you will too. The Social Media Company
There are many social media management applications that Deserve a mention . I have used many of these such as Hootsuite Sprout Social, and Buffer, at one time or another.
I won’t go into their features . They are Solid options.
But I changed to Agorapulse a few years ago It and now has been my 1 choice to social media management since that time. You can read about some of the attribute comparisons between Agorapulse and other platforms .
However, for the purposes of This post, I wish to focus on Agorapulse so it is possible to consider it.
In fact, it may be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
Only, it will not have features that are extraneous You never use, which makes you think”what is that used for?” . It is sensible, no-fluff and super simple to use.
Dare I say, it’s even fun (but we’ll get to that). Let’s take a peek at 12 Reasons why I adore Agorapulse for social media management!
12 Reasons Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I must mention that I don’t always use each and every function in the exact same moment. I do use a couple of tools. However, I love that Agorapulse includes a package of features that really do cover most of your social media marketing needs.
In fact, I Have been moving a lot of the attributes I use on additional programs over to Agorapulse. It’s difficult not to want to remain”in” this tool as it’s so user-friendly and fun to use. I also have taken on a new ambassador role with Agorapulse considering writing this post. The post was updated but my real love with this particular tool and the fact that I can’t do with it in my toolbox has not changed.
The Agorapulse Team And Culture
Let us begin here. Because without this, the Remainder of the things I love about Agorapulse mean nothing.
Customer service is at the core of business Agorapulse. If their clients are happy and using their instrument in the finest possible manner, (and they get results), then everything falls into place. Their team concentrates more.
Agorapulse also stinks About what works, what needs improving and what they can build. You are not just a customer but a part of a business where your voice will be observed. In fact, lots of the current features that I am going to talk about came out of client testimonials and feedback.
Caring about customers Is Agorapulse has shot up the ranks as one of those social media management tools with the reviews and customer satisfaction. The Social Media Company
I’ve all outlined 12 reasons why I like Agorapulse Below, but let’s start with a video summary of the recent (awesome) upgrade — then I will break down the critical capabilities. There is a lot to enjoy.
Impressive, right? Let’s jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Purpose of engagement (that is the reason why I love Agorapulse the most), let’s take a peek at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is one. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting function for Instagram as an official Instagram Partner).
You can easily customise the posts to match each platform. I don’t even have to go into detail about it , as it is super intuitive to use. You, (like me) should have the ability to work out how to program an easy article, easily and without education.
Scheduling is easy with Agorapulse! I can.
- Publish instantly
- Queue my article (more of that later)
- Schedule the article in the future for time and a specific date.
It’s also super easy to schedule the article to Head out on various platforms, on different times, while being optimised for all those platforms (changing the text or image size).
1 feature I like is the ability to Type”@” and then the title of the consumer and Agorapulse will bring up the possible accounts you are able to pick from on Twitter and Facebook. See Agorapulse suggests extra accounts when I begin entering their business name.
This helps you to tag profiles and pages quickly And saves you time searching for the right people to include.
You can schedule easily to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram in a moment, but for now, Please know that publishing your articles and scheduling beforehand on Agorapulse is super simple! And like I said, it is also possible to now auto-post to Instagram with Agorapulse as they are an official partner and also have access to that new feature via Instagram’s API.
Oh and they have a pretty slick calendar opinion That means you can see your articles ready to go across the platforms.
And it is color coded for people like me who need That extra level of organisation that is visual. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse has only 1 column for me to respond to notifications and mentions.
To me, that is”one task” to finish each day. And it is really almost enjoyable to clean out my inbox.
It’s concentrated, it’s simple and it is simple to Use, and that means you won’t miss a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you will need to review or respond to can be found). Your inbox items are emphasized as things.
- Tabs for Reports, Publishing, Fans and Followers, and Listening.
- An area for engagement where you engage and respond via retweets, likes or replies.
You can click on a user’s profile it. You will then see all the info that you want — right within Agorapulse (including any previous interactions).
Expand an individual profile to see your history!
Just one click and you can see if you have a History with the conversations and the user you’ve had before. This means that you can give the ideal people the right attention at the moment.
Let us break this down a bit more…
I can easily see how many mentions and DMs I have Inside my inbox. If I am looking at this tweet from Ravi, I can see how many tweets I must review and that I will review or respond to his tweet. It’s the same for other channels that are social — your engagement all is in one place.
Never skip a mention in your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. When I have finished writing this post, but it’s going to be! I do not always get to tune zero daily but I get there often enough to LOVE that”Congratulations” screen!
It’s simple to inspect your own references. You can Even filter by cite or message type as follows.
Then review the posts responded to or dealt with. Once a post is replied to by you, it is automatically marked as reviewed.
Or you click on a post replying.
In the example from Nicky, I could choose To reply (or reply from DM), review the post, delegate it to get someone else (more of that later), retweet it or”like” the post — all from within the same dashboard area on Agorapulse.
Choose how the mention will engage or process or message.
It’s if I change by Way of Example similar. I can view my recent engagement all, I see information or can expand on articles. I unfollow and can follow. The Social Media Company
Change between platforms and accounts to Keep up with participation!
Being able to see All your remarks is handy on Instagram, where you can only see the past 50 mentions on your feed. It is not possible to maintain with mentions, if you have a large number of followers. Agorapulse changes that which is enormous for influencers and brands.
Excited? You Can now participate your with ALL Mentions, even when you are getting to them.
And Needless to Say, I can also readily engage by Switching to Facebook as well.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this point (you can only publish to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it is not about Collecting followers. It’s about participating with them.
As I shared previously, Agorapulse allows me to Easily monitor and engage with my very best advocates using the”Fans and Followers” feature. From in your Twitter accounts, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I searched in this scenario under “TOP”.
To profiles you can add a star with favorites to “favorite” folks you would like to follow closely in Agorapulse. In this manner, you’ve got their posts readily accessible in their own thread! It’s simple retweet their articles and to engage together!
You will also see positions for the following in only About each profile view on Agorapulse.
- Engaged — the individual has said you (directly, or through a reply to a dialogue ) or delivered you a DM.
- Ambassador — this person has retweeted posted or you links to your site.
- Influencer — this person is often retweeted (over 20 times throughout the previous 30 days).
In Nicky’s situation, she is all 3 with regard to my @sociallysorted Twitter account. Nicky is someone I should be participating with (and I do!) .
On Facebook, this Function shows you who has said your webpage, and the number of times they’ve liked and commented or delivered a message, in addition to their final interaction with you. It is also possible to ban them from inside Agorapulse, but I expect that happens rarely!
On Instagram you Will see who’s left comments their complete followers/followed counts and you are able to trace or unfollow from within Agorapulse.
You are given a clear picture of who by these metrics Follows you, promotes you and participates with you the most.
- Set up custom groups of followers inside Agorapulse’s dash
- Search on all their interactions
- Search on their messages, and
- Add private notes.
When You’ve Got All This info you can use It to take part in communication with those people — maybe reach out to thank them surprise and delight them in some way! The Social Media Company
Advanced Tracking, Search And Reports
Consider Agorapulse as your personal Private investigator. It’s possible to use the Monitoring function on Instagram to.
- Perform hashtag hunts.
- Place hunts.
What’s so great? It opens a whole new World of chance for finding (and linking ) conversations around any topic you like (including your manufacturer ).
The Capacity for businesses is huge Especially tourism.
When it comes To reports, Agorapulse really excels. With one click you can create a report that is simple to create and easy to decipher. Ideal for showing clients!
Agorapulse Reports help you to break your Audience sense.
The reports can help you find a range Information such as.
- Your best performing articles (ie articles, tweets etc) based on engagement and reach
- Evolution metrics over time. Agorapulse provides you a fast reading re if a particular metric is increasing or decreasing over a period and automatically compares metrics.
- Community management statistics such as reaction time and response rate
- Benchmarking your Facebook Page against opponents
Your material is easily analysed and Introduced in report form. You can even download it as a csv file to show it to that the people/clients/team that needs to see the most.
For social media supervisors and agencies this is Huge, as it allows you to provide easy-to-read information.
It is also possible to have a glance!
Just about everyone I know who uses Agorapulse for Social media management raves about the accounts. They are fairly particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse describes it as being in a position to”tag, rename, conceal, delete or delegate content… while you sleep”. By using Moderation Rules, all.
Where the, I love this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz mad.
With Agorapulse I will deal with them Ways.
- I can filter my DMs so that I really don’t see almost all of them in the first place. This is where the magic happens. You can set up filters to weed out”many” of the bad DMs. Not all (sigh) but many.
- I can then filter my feed by Mentions or even DMs. Clear them out quickly and I typically go to DMs. To be fair I get so many DMs which are spam these days, it is hard not to overlook the good ones. Auto DMs have made DMs useless to me personally, which is a shame.
Moderation and filtering functions for all accounts Types but I mainly use it for Twitter to”mark as reviewed” all of the Auto DMs which come through saying”thanks to following”.
It mainly filters out The auto-DMs, and yes I’m sad that it catches some actual ones also, however you’ve got to pick your battles!
Along with the moderation rules are not merely about spam. You can use them in several ways to
- Filter out content to be reacted to. You want to have of the articles featuring a particular hashtag to be tagged in a way — so you can respond to them afterwards.
- Filter those individuals that are SUPER out and post all the time so you don’t have to see every Tweet in Agorapulse — only repond to them or natively in Twitter.
- So you can categorize create customized tags such as comments and tweets and research on these!
- Create custom searches for keywords which you want to monitor
- In case you have one of those”big” amount accounts (best for smaller agencies) you’ll have posts delegated to a team member (see 11 below).
Fundamentally the moderation purpose is another Bonus reason to consider Agorapulse for social media management.
A Killer Mobile App
If you are out and about And you will need to clear your inbox, the more Agorapulse program is something that you will love.
It’s available on Android and iOS and it is super slick to use. I often prefer using the program vs background computer to process my inbox as it is really easy to review and process mentions and messages. The Social Media Company
Agorapulse’s queue feature Permits You to publish Your articles onto a repeated, evergreen basis using smart categories — a lot like the manner in that Meet Edgar allows you to set posts to be scheduled at certain times of day based on certain categories. I use it to Facebook and Twitter.
If you are currently using a tool like Meet Edgar and Need to Reduce costs, then consider Agorapulse’s evergreen content attribute rather (and you have the bonus of all of the other Agorapulse attributes ).
Here are a Couple of things to learn about using Agorapulse for replicated, content that is queued.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse name and it easy to set up Your queue add your schedule for posts to be published on, and catogories. Then of adding content, the process is intuitive. As you can see, it is a slick dash (the consumer experience is amazing ).
Firstly, You Have to name and put up your articles Classes (all colour-coded and ready for action!) .
Setting up your categories is simple… and color-coded!
All you Need to, When You’ve set up your categories Do is add times to the program, such as this.
Then I Want to add content that is awesome to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a preview of this post, to show you how it’ll look on the newsfeed of this platform when you print it you select.
Pick to Schedule your articles to a time slot, or include every post to your choice’s Queue. This component is simple, as you have already set your queue up in Measure one. Your Queue, full of articles (and ready to go) will look something like this.
Once a post is published, It Is Going to return to the Bottom of the queue, waiting to be queued again.
Apart from using the queue operate for repeated Content, you can decide to either.
- Add a post to the program as normal or
- Repeat your article a specific number of times (when you do so you will place the minimum number of times between repeats of this article ). Note that you can accomplish this for Facebook but you need to be aware of the Twitter rules see below.
You Can Pause The Queue (Instantly, And At Any Time).
I love that Agorapulse has included a pause button. When a catastrophe is or for any reason it is not great timing to post, it is easy to pause the queue with a single click.
Maybe You need to pause a seasonal lineup of posts At Christmas… it’s easy with the pause button!
Meet Edgar includes a pause button and it was something That I really wished to see that I chose to replace it with. I requested Agorapulse to add one and they did (they always listen never be reluctant to mention tips or give opinions!) .
Use The Queue Function
The function could be handy for announcing Events like a Facebook Live (if you hold them to a weekly or regular basis). Share your content that needs to go out in a queue. I would advise that you vary the articles a little to keep the material fresh and.
This functions with Twitter but with for Facebook we Have to look at some”changes” into Twitter’s terms of usage…. The Social Media Company
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The rules are not Fresh as discussed by Agorapulse’s CEO Emeric Ernoult. It’s just that now they’re currently making a point of saying they will be enforced by them.
Fundamentally this mean that we can Post substantially similar or equal content to multiple accounts. This also applies to replicate content.
Lets’s take a look at how you can still post to Twitter with Agorapulse while complying with the rules, so the rules are complied with by you, once you draft an image similar to you to post to Twitter.
Note You Could elect to queue or program Your post to Twitter. Here is where we have to consider Twitter’s principles and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look At the image above, you will realize that Agorapulse blocks my ability to place duplicate content to over one of my Twitter accounts. The tool recognises that I am posting to Twitter! This helps ensure that I adhere to Twitter’s guidelines.
Content Demo Tips
Here is the way I utilize Agorapulse to save loads of Time and stay out of Twitter Jail. With Agorapulse, you now have two options for replicating a hyperlink.
- You can opt to Schedule your post once (or more than once if you vary it). To do so, just add your article, then pick the date and time you would like it to go out out at. If it’ll be published more than once, you’ll want to edit the replicated or replicate tweets so that they’re not”replicate” content. More of that is under.
- It is possible to choose to Queue your article once or more than once with variants. Agorapulse advocates this. When you’re queueing content for Twitter, be sure you don’t choose the option to”re-queue multiple times.” This is where you would wind up in breach of Twitter’s rules, although you can use this attribute for some other platforms. When I choose to do it this way, I make sure it’s a special post, then add it to the top or bottom of the queue (ie I choose”queue alongside” or”queue last”).
I also utilize Advanced Scheduling to Write 1 tweet, and set that tweet. Below, I’ve set it to article than every 7 Days, as well as 6 repetitions. Just don’t forget to edit the repeats!
I can see, once I program the 6 x repeats Those articles in my schedule. I would go in and alter them to new text, emojis, pictures or hashtags. Do this immediately — do not do it or you may forget.
Note. It’s Ok when you edit your posts if the link remains the same. It’s the text that you have to change each time.
I had been using Advanced Scheduling in this way For a while now to post new content well before the new”rules” have been declared. I like to mix up this and it’s better for involvement.
Don’t forget Bulk Upload! Agorapulse also permits you to upload around a 100 pieces of content by using a CSV file. Your photographs are included by this and can incorporate articles from any RSS feed! You can use this save hours and to curate content!
What is Coming For Queued Content?
The staff at Agorapulse is functioning on a Tool to make us the variants of tweets, so we can get content out quickly and play fine. This is new functionality that will enable us to replicate our tweet variants in the one easy interface. I am awaiting it. I am sure it will be a timesaver! The Social Media Company
Team Communication and Delegation
As Simple as Agorapulse would be to utilize, you Do not have to do all of the checking and involvement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 per month), then you can update to staff approval whereby you can assign tasks and approve messages across multiple staff members.
This is very good for customer service brilliance.
This attribute is a good if you are a team that is growing One to update to.
Oh and guess what? Teamwork and comments occurs in Real time. So if Jess and Joe are online at the exact same time working on the account, there won’t be double-up. It is possible to see exactly what your staff is doing in real time.
Posting To Instagram
Agorapulse is A spouse that is Instagram. This also means that they are among the tools to acquire entry to Instagram’s API to allow auto-posting to Instagram that is HUGE!
If you have one of the business accounts with Agorapulse you can into Instagram. This means you can plan your content ahead of time and click on whenever you’re ready OR you are able to to post in your phone auto post.
Just make sure that you don’t forget to engage if You autopost….posting is merely a part of the procedure. You need to follow up on answers and comments.
I Think That Agorapulse is the only tool which Offers both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it’s a win-win-win if you’ve got a business account. Are a fee!
All you Want To do is.
- Download the Agorapulse program and hook your Instagram account .
- On Your program or background computer, schedule your Instagram post (add picture and caption) then program the date and time that you need to print it. You can choose to switch on Auto-scheduling or you can use the program to connect through to Instagram and place the picture.
- If you post , will get a notification via your program when it’s time to post. Just click”Publish” and you will be changed through to the Instagram program.
- Post as you would normally on Instagram. Your copy/description is going to be copied and you need to paste it. Check you have added as necessary and you’re ready to go!
I am impressed that Agorapulse has Added yet another feature that would require us to utilize a tool and the new feature makes it even better. Bringing these tools saves you time AND money and is a reason why I adore Agorapulse for Social Media Management.
Responding To Advertisement Remarks
Here is where we get to Some attributes which are for the level of membership Agorapulse.
The capability to respond to ad comments Starts at Medium Level of Membership (beginning at $99 a month)
With opinions on advertisements is hard for keeping up Facebook and Instagram ads. Agorapulse pulls to your own inbox from the advertisement comments and allows you to see them and engage with them.
If you run advertisements and know what it’s like to maintain With the comments (including the spam), then you’ll know that this purpose is bliss for advertising managers and page admins. Bliss. The Social Media Company
Bonus Free Tools
You can also take Advantage of these tools on their site such as.
- A Facebook Page Barometer — to see how well your fan fares against your peers, and also to test your engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter performance, right now
If you need one More reason to test out Agorapulse then here it is.
It is affordable.
They have some of the best pricing of any of the Social media management applications.
Prices begin at $49 each Month for small/solo companies with increasing costs for medium, large and enterprise companies. You can discover more about pricing here.
I have A hunch that once you check out Agorapulse for social media direction, attempt Some of the tools and also take the free trial for a spin, you’ll be hooked as I am.