You will find Many social media management programs, however, one stands out amongst the audience more and more each year — Agorapulse. I have utilized Agorapulse for Social Media Management for a few years and I love it. In this post I discuss 12 Reasons Why I adore Agorapulse to Social Media Management and you will also. Socialbakers
There Are Lots of social media management tools that Deserve a mention here. I’ve used many of these including Hootsuite Sprout Social, and Buffer.
I won’t go in their features here. They are Solid choices.
But I switched to Agorapulse a few years ago Now and it has been my 1 choice for social media direction since that time. You may read about some of the attribute comparisons between Agorapulse along with other platforms here.
However, for the purposes of This informative article, I wish to just focus on Agorapulse so you can consider it.
In Reality, it could be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media management.
Only, it will not have a lot of features that are extraneous You never use, making you think”what is that used for?” . It’s practical, no-fluff and super easy to use.
Dare I say, it is even fun (but we’ll get to this ). Let us take a look at 12 Reasons why I love Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I should mention that I do not necessarily use each and every function at the same moment. I do use a couple of tools for some functions. But I really like that Agorapulse includes a package of features that actually do cover most of your social media marketing requirements.
In fact Have been moving a lot of the features I use on other tools over to Agorapulse. It is difficult not to wish to stay”in” this instrument since it is so user-friendly and enjoyable to use. I also have taken on a new ambassador role with Agorapulse since writing this post. The article was updated but my real love for this tool and the fact I can’t do with it in my arsenal hasn’t changed.
The Agorapulse Staff And Team
Let us start here. Because without this, the Remainder of the things I love about Agorapulse imply nothing.
Customer support is at the core of company Agorapulse. If their clients are happy and utilizing their tool in the finest possible manner, (and they receive results), then everything falls into place. Their staff focuses than anything else.
Agorapulse also stinks To customers about what works, what they are able to build next and what needs improving. You are not a customer but a part of a business. In reality, lots of the present features that I am about to speak about came out of feedback and customer recommendations.
Caring about clients Is Agorapulse has shot up the rankings as one of those social media management tools with all the top reviews and customer satisfaction. Socialbakers
I’ve summarized all 12 reasons why I like Agorapulse Below, but let’s start with a video summary of the recent (awesome) upgrade — then I’ll break down the critical features. There’s a lot to enjoy.
Impressive, right? Let’s jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off to the all-important Purpose of participation (that is why I love Agorapulse the most), let us take a peek at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is among the easiest I’ve used. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting work for Instagram as a formal Instagram Partner).
The articles can be easily customised by you to match each platform. As it’s super intuitive to use, I most likely don’t even need to go into detail about it . You, (like me) need to be able to work out how to schedule an easy post, easily and without instruction.
Scheduling is simple with Agorapulse! I could.
- Publish instantly
- Queue my post (more of that later)
- Schedule the post in the future for a specific date and time.
It’s also easy to schedule the same post to Head out on various platforms, on different occasions, while being optimised for all those platforms (altering the text or picture size).
1 feature I like is the capability Type”@” and then the name of the user and Agorapulse will bring up the possible account you can choose from on Twitter and Facebook. See Agorapulse suggests accounts when I begin entering their business name.
This helps you to tag pages and profiles quickly And saves you time searching to add.
You can even schedule to LinkedIn.
Print to LinkedIn with Agorapulse
We will get to Instagram at a minute, but for today, Please be aware that publishing your content and scheduling in advance on Agorapulse is super easy! And as I said, you can also currently auto-post to Instagram with Agorapulse since they are an official partner and also have access to this new attribute via Instagram’s API.
Oh and they have a slick calendar opinion So you can see all of your posts ready to go across all of the programs.
And it’s colour coded for folks like me who want That additional level of organisation that is visual. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse mentions and has one column for me to respond to notifications.
To me, that’s”one task” to complete every day. And it is actually almost enjoyable to clean out my inbox.
It’s focused, it’s easy and it is super easy to Use, and that means you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you need to examine or respond to are available ). Your inbox things are highlighted as things To Inspection for every stage.
- Tabs for Publishing Listening, Fans and Followers, and Reports.
- An area for engagement where you respond and participate via enjoys, retweets or replies.
You can click on a user’s profile it. You will then see all the information you need — right within Agorapulse (like any prior interactions).
Expand your history to be seen by an individual profile!
Only one click and you will see if You’ve Got a History with the conversations and the user you’ve had before. As a consequence, you may provide the people the right attention at the time.
Let’s break this down a bit more…
I DMs I’ve and can see how many cites In my inbox. If I am looking at this tweet from Ravi, I will see just how many tweets that I have to review and I will review or respond to his tweet. It’s the same for societal channels — your entire participation is in one area.
Never skip a mention on your inbox!
I know my inbox Isn’t empty in this screenshot. When I have finished writing this post but it’s going to be! I do not always get to inbox zero every day however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to inspect of your mentions. You can Even filter by mention or message kind as follows.
Only review the posts you’ve replied to or dealt with. It is automatically marked as reviewed once a post is replied to by you.
Or you simply click on a post replying.
In the following case from Nicky, I could choose To reply (or answer by DM), examine the post, assign it for somebody else (more of that later), retweet it “like” the post — all from within the same dashboard area on Agorapulse.
Choose how you will engage or procedure the mention or message.
It’s, if I change to Instagram, for example similar. I can view my recent engagement all, I can expand on articles or see more info about an individual. I can follow and unfollow. Socialbakers
Switch between programs and accounts to Keep up with participation!
Being able to see ALL of your remarks is handy on Instagram, where you can find the last 50 mentions on your own feed. In case you’ve got a large number of followers it’s not possible to maintain with mentions. Agorapulse alters all that which is enormous for brands and influencers.
Excited? You can participate with ALL of your Mentions, even when you are getting to them.
And I can also participate by Switching to Facebook as well.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this point (you can only publish to LinkedIn.
Agorapulse retains all of my participation in one place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it’s not about Collecting followers. It’s about engaging with them.
As I shared previously, Agorapulse allows me to Easily track and engage with my best advocates employing the”Fans and Followers” feature. From within your Twitter account, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
In this scenario I hunted on my top 100 users below “TOP”.
To profiles you can add a celebrity with favorites to “favorite” folks you would like to follow carefully in Agorapulse. This way, you’ve got their posts easily accessible in their very own thread! It’s simple to engage together and retweet their articles!
You see positions for the following in only About every profile view on Agorapulse.
- Engaged — the person has mentioned you (directly, or via a reply to a conversation) or sent you a DM.
- Ambassador — this individual has retweeted you or posted links.
- Influencer — this person is often retweeted (more than 20 times throughout the previous 30 days).
In Nicky’s case, she is all 3 with regard to my @sociallysorted Twitter account. Nicky is somebody I should be participating with (and I do! ) ) .
On this, Facebook Function shows you who’s mentioned your webpage, and the number of times they have liked and commented or delivered a message, in addition to their final interaction with you. You can prohibit them from the page from within Agorapulse, although I expect that happens!
On Instagram you Will see who’s left comments on your article, their complete followers/followed counts and you can follow or unfollow from within Agorapulse.
You are given a clear picture of who by these metrics Follows you, promotes you and participates with you the most.
- Set up custom groups of followers within Agorapulse’s dash
- Search on all their interactions
- Search on their own messages, and
- Add notes.
When You’ve Got all It to take part in positive communication with those people — perhaps reach out to thank them or surprise and delight them! Socialbakers
Advanced Tracking, Reviews And search
Consider Agorapulse as your personal Private investigator. You can use the Tracking function on Instagram to.
- Perform hashtag searches.
- Location searches.
What’s so great? It opens a whole new World of chance for finding (and linking ) talks about any subject you like (including your brand).
The Capacity for businesses is huge With this feature, especially tourism.
When it comes To reports, Agorapulse really excels. With one click you can create a report that is easy to create and easy to decipher. Ideal for showing clients!
Agorapulse Reports help you to break down your Audience sense.
The Comprehensive reports can also help you find a range Information such as.
- Your best performing articles (ie articles, tweets etc) based on engagement and reach
- Evolution metrics over time. Agorapulse provides a reading re whether a metric is decreasing or increasing over a period to you and compares metrics.
- Community management data like response time and response speed
- Benchmarking your Facebook Page against competitors
Your content is analysed and Presented in report form. You may download it as a csv file to show it to the people/clients/team that must see the most.
For social media supervisors and agencies this is Huge, as it allows you to provide information that is easy-to-read to your clientele.
You can also have a glance!
Nearly everybody I know who uses Agorapulse to get Social media management raves about the accounts. They’re fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse describes it as being in a position to”tag, bookmark, hide, delete or delegate articles… while you sleep”. using Moderation Rules, all.
I like this function on Twitter, where the Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz mad.
With Agorapulse I will deal with them Ways.
- My DMs can be filtered by me so that I really don’t see most of them. This is where the magic occurs. You can set up filters to weed out”many” of the bad DMs. Not all (sigh) but most.
- I will filter my feed by Mentions or even DMs. I visit DMs and clear them out. To be honest I get so many DMs that are spam these days, it is hard not to overlook the excellent ones. Auto DMs have made DMs useless to me personally, which is a shame.
Moderation and filtering functions for all account Types but I mainly use it for Twitter to”mark as reviewed” all of the Auto DMs which come through saying”thanks to following”.
It mostly filters out The auto-DMs, and yes I am sad that it catches some real ones also, however you have to pick your battles!
And the moderation rules are not about spam. You can use them in many ways to
- Filter out content to be responded to. You wish to have of the posts featuring a hashtag to be tagged in a specific manner — so you can respond to them.
- Filter those individuals that are SUPER out and post all of the time so that you don’t need to see every Tweet in Agorapulse — just repond to them or in Twitter.
- So it is possible to categorize create custom tags such as tweets and comments and research on them later!
- Create customized searches for keywords which you want to track
- In case you have one of the”big” amount accounts (greatest for small agencies) you’ll have posts delegated to a group member (see 11 below).
Fundamentally the moderation purpose is another Bonus reason to consider Agorapulse for social media management.
A Killer Mobile App
If you are out and about And you need to clean your inbox, the Agorapulse app is something that you will love.
It is available on it is and iOS and Android super slick to use. I often prefer to use the app vs background computer to process my inbox since it is really easy to review and process messages and mentions. Socialbakers
Agorapulse’s lineup feature Permits You to publish Your articles onto a repeated, evergreen basis utilizing intelligent categories — much like the way by that Meet Edgar permits you to set articles to be scheduled at certain times daily based on particular categories. It is used by me for Facebook and Twitter.
If you are using a tool like Meet Edgar and Need to Cut costs, then contemplate Agorapulse’s evergreen content feature rather (and you have the bonus of all the additional Agorapulse attributes ).
Here are a Couple of things Agorapulse for replicated, queued content.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it simple to set up and title Your queue add your schedule for articles to be printed on, and catogories. Then the process of adding content is extremely intuitive. As you can see, it is a slick dash (the user experience is awesome).
Primarily, You Have to name and set your articles up Classes (all colour-coded and ready for action!) .
Setting up your classes is simple… and color-coded!
All you Need to, once you’ve set up your categories Do is add times like this, to the program.
Then I need to add amazing content to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a handy visual/image preview of the post, to show you how it’ll look on the newsfeed of this platform when you publish it you choose.
Pick to Schedule your articles or add each article to your choice’s Queue. This component is simple as you set your queue up in Step one. Your Queue, full of articles (and prepared to go) will look something like this.
After a post is published, It Is Going to return to the Bottom of this lineup, waiting to be queued again.
Aside from utilizing the function for perennial Content, you might even decide to either.
- Add a post to the schedule as usual or
- Repeat your post a specific number of times (once you do this you will set the minimum amount of times between repetitions of the post). Note you could do this for Facebook but you have to know about the Twitter rules see below.
You Can Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has added a pause button. When there’s a natural catastrophe or for any reason it’s not fantastic timing to post, you can easily pause the queue.
Maybe You want to pause a seasonal lineup of posts At Christmas… it’s easy with the pause button!
Meet Edgar includes a pause button and it had been something I actually wished to see in any instrument that I opted to replace it with. I asked Agorapulse to include one plus they did (they always listen never be afraid to mention suggestions or give feedback!) .
Utilize The Queue Function To Announce Facebook Lives
The queue function could be for announcing useful Events like a Facebook Live (if you hold them on a weekly or regular basis). Share your articles that must go out each week in a queue. I’d advise that the posts a bit change to keep the material fresh and much more eye-catching.
This functions with Twitter but with for Facebook we Need to look at a few”changes” into Twitter’s terms of usage…. Socialbakers
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The principles are not Fresh as addressed in this post by Agorapulse’s CEO Emeric Ernoult. It is just that now they’re currently making a point of saying they will apply them.
Fundamentally this imply that we can no more Post articles that is similar or equal . This applies to duplicate content at the account.
Let us take a look at how you can still post to Twitter with Agorapulse while complying with the rules, so you obey the rules, once you draft an image like this one to post to Twitter.
Notice that you can elect to queue or program Your post to Twitter. Here is where we have to consider the principles of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look At the image above, you’ll see that Agorapulse blocks my ability to place replicate content to over one of my Twitter accounts. The tool recognises that I’m submitting to Twitter! This helps make sure I stick to Twitter’s guidelines.
Content Demo Tips
Here is how I use Agorapulse to save me loads of Time and remain from Twitter Jail. Together with Agorapulse, you have two choices for replicating a link.
- You can opt to Schedule your post once (or more than once in the event that you vary it). Simply add your article, to do so, then pick the time and date you would like it to go out at. If it will be printed more than once, you’ll want to edit the replicated or replicate tweets so that they’re not”replicate” content. More of this is below.
- More than once with variants or you can opt to Queue your article once. Agorapulse recommends this. When you’re queueing articles for Twitter, be certain you don’t choose the option to”re-queue multiple occasions.” This is where you would wind up in violation of Twitter’s rules, although you can still use this attribute for other platforms. When I choose to do it this way, I make sure it’s a special post, then add it to the top or bottom of the queue (ie I select”queue next” or”queue last”).
Advanced Scheduling is also used by me to Publish 1 tweet, set that tweet. Below, I’ve set it to article than every 7 Days, as well as 6 repeats. Just don’t forget to edit the repeats!
Once that the 6 x repeats are scheduled by me, I could easily see Those posts in my schedule. I would go directly in and change them to emojis, text that is new, images or hashtags. Do this do not do it later or you will forget.
Note. It is If the link remains the same when you edit your articles, Okay. It is the text that you need to change each time.
I had been using Advanced Scheduling in this way For a little while today to post fresh content well ahead of the new”rules” have been declared. I like to mix this up and it’s better for involvement.
Don’t forget Bulk Upload! Agorapulse also permits you to upload around a 100 pieces of content by using a pre-populated CSV file. Including your photos and can include articles from any RSS feed! You might use this save hours and to curate content!
What is Coming For Queued Content?
The staff at Agorapulse is currently working on a Tool to produce the variants of tweets easier for people, therefore we play fine with Twitter and can get content out fast. This will be new functionality that will let us repeat our tweet variations quickly — all in the one easy interface. I’m looking forward to it. I am sure it will be a timesaver! Socialbakers
Team Communication and Delegation
As Simple as Agorapulse is to utilize, you Do not need to do all the checking and engagement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 per month), then you can update to staff approval whereby you can assign tasks and approve messages across multiple team members.
This is GREAT for customer support brilliance.
This feature is a good, if you are a team that is growing You to upgrade to.
Oh and guess what? Comments and teamwork occurs in Actual time. If Jess and Joe are online at precisely the exact same time working on precisely the exact same account, there won’t be double-up. It is possible to see what your team is performing in real time.
Posting To Instagram
Agorapulse is A Instagram partner. This also suggests that they are among the tools to get entry to the API to allow auto-posting to Instagram which is HUGE of Instagram!
If you have one of the business accounts with Agorapulse you can into Instagram. This means that you can plan your content ahead of time and click on whenever you’re ready OR you are able to to post in your telephone auto article.
Just make sure that you don’t forget to engage if You autopost….posting is merely part of the process. You need to follow up on comments and answers.
I believe that Agorapulse is the only tool Offers both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it’s a win-win-win if you have a company account. Are a separate fee!
All you need To do is.
- Download the Agorapulse app and hook your Instagram account.
- On Your app or desktopcomputer, schedule your Instagram post (add photo and caption) then program the date and time you need to print it. You may choose to change on Auto-scheduling or you can use the program to connect through to Instagram and post the image.
- If you post will receive a notification via your mobile program when it’s time. Simply click”Publish” and you’ll be changed through to the Instagram program.
- Article as you would normally on Instagram. Your copy/description is going to be duplicated and you want to glue it into the Instagram program. Check you’re good to go and you have added as necessary!
Again, I am impressed that Agorapulse has Added another feature that would ordinarily require us to utilize the feature and another tool makes it even better. Bringing these tools collectively saves you time AND money and is a key reason why I love Agorapulse for Social Media Management.
Responding To Advertisement Remarks
Here is where we get to Some attributes that are for the greater level of membership on Agorapulse.
The ability to respond to ad comments Begins at Medium Level of Membership (beginning at $99 per month)
With opinions on ads is difficult for keeping up Facebook and Instagram advertisements. Agorapulse pulls from the ad comments and allows you to see them and engage with them readily.
If you understand what it’s like to maintain and run ads With the comments (such as the spam), then you’ll know that this function is bliss for ad managers and webpage admins. Bliss. Socialbakers
Bonus Free Tools
You can also choose Advantage of these tools on their site.
- A Facebook Page Barometer — also to test your own engagement, and to determine how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter functionality, right now
If you need one Reason to check out Agorapulse here it is.
It is affordable.
They have some of the best pricing of some of the Social media management tools.
Prices start at $49 per Month for small/solo companies with costs for large, medium and enterprise companies. You will discover more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media direction, attempt A number of their free tools and choose the free trial for a spin, you will be as hooked as I am.