Intro Social Publishing Platforms
You will find Many social media management programs, but one stands out among the audience more and more every year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a couple of years now, and I love it. In this post I share 12 Reasons Why I adore Agorapulse for Social Media Management and why you will also. Social Publishing Platforms
There Are Lots of social media management tools that Deserve a mention here. I have used many of them such as Hootsuite Sprout Social, and Buffer, at one time or another.
I won’t go into their features . They’re Solid choices.
However, I switched to Agorapulse a Couple of Years ago It and now has been my No 1 choice to social media management since that time. You can read about a number of the feature comparisons between Agorapulse along with other platforms .
However, for the purposes of This informative article, I want to focus on Agorapulse so you can consider it as a tool in your arsenal.
It could literally be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
Only, it doesn’t have features that are extraneous You never use, which makes you think”what is that used for?” . It is sensible, no-fluff and super simple to use.
Dare I say, it is even fun (but we’ll get to that). Let’s take a look at 12 Reasons why I love Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I should mention that I don’t always use each and every function at precisely the same moment. I do use a couple of different tools. But I love that Agorapulse has a package of features that do cover the majority of your social media marketing needs.
In fact Have been slowly moving lots of the features I use on additional tools over to Agorapulse. It’s hard not to want to remain”in” this instrument as it’s so user-friendly and enjoyable to use. I have also taken on a brand ambassador role with Agorapulse considering writing this article. The post has been updated but my real love with this tool and the fact I can not do with it in my arsenal hasn’t changed.
The Agorapulse Culture And Team
Let’s begin here. Because with this Rest of the things that I adore about Agorapulse imply nothing.
Customer support is at the core of company at Agorapulse. If their clients are happy and utilizing their instrument in the best possible way, (and they get results), then everything falls into place. Their staff concentrates on customer experience more than anything else.
Agorapulse also stinks About what works, what they are able to build next and what needs improving. Thus, you are not a client but part of a company where your voice will be observed. In reality, lots of the features I am about to speak about came out of feedback and client testimonials.
Caring about clients Is Agorapulse has taken up the rankings as among the social media management tools with the top reviews and customer satisfaction. Social Publishing Platforms
I’ve summarized all 12 reasons why I love Agorapulse Below, but let’s begin with a video summary of the current (awesome) update — then I will break down the key features. There is a lot to like.
Impressive, right? Let us jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Purpose of participation (which is the reason why I adore Agorapulse the most), let us take a peek at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is one. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting function for Instagram as a formal Instagram Partner).
The posts can be easily customised by you to match each platform. I probably don’t even have to go into detail about this , as it is super intuitive to use. You, (like me) need to have the ability to work out how to schedule a simple article, easily and without education.
Scheduling is easy with Agorapulse! I can.
- Publish instantly
- Queue my post (more of this later)
- Schedule the post later on for time and a specific date.
It’s also super easy to schedule exactly the article to Head out on various platforms, on different times, while being optimized for all those platforms (changing the text or image size).
One feature I like is the ability to Kind”@” and then the title of the consumer and Agorapulse will bring up the probable account you are able to choose from on Twitter and Facebook. Notice how Agorapulse suggests extra accounts once I begin entering their company name.
This helps you to tag profiles and pages quickly And saves you time looking to add.
You could schedule readily to LinkedIn.
Publish to LinkedIn with Agorapulse
We’ll get to Instagram in a minute, but for now, Please know that publishing your articles and scheduling beforehand on Agorapulse is super simple! And like I said, it is also possible to currently auto-post into Instagram with Agorapulse as they are an official partner and have access to this new feature via Instagram’s API.
Oh and they have a slick calendar view So you are able to see of your articles ready to go across all of the platforms.
And it is colour coded for people like me who need That additional amount of visual organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse has one column for me to respond to notifications and mentions.
To me, that is”one job” to complete every day. And it’s really almost enjoyable to clean out my inbox.
It is focused, it is easy and it is easy to Use, so you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you need to examine or respond to can be found). Your inbox things are emphasized as items.
- Tabs for Publishing, Listening, Fans and Followers, and Reports.
- An area for participation where you respond and engage via replies, retweets or likes.
You can also click on a user’s profile to enlarge it. You will then see all of the information you want — right within Agorapulse (like any prior interactions).
Expand your history to be seen by an individual profile!
If You’ve Got a just one click and you can see History with the user and the conversations you’ve had before. This means that you can provide the people the right attention at the time.
Let us break this down a bit more…
I can see how many mentions and DMs I’ve In my inbox. If I am looking at this tweet from Ravi, I can see just how many tweets I have to review and that I will review or respond to his conversation. It’s the same for other channels that are social — your entire engagement is in one area.
Never skip a mention on your inbox!
I know, I know, my inbox Is not empty in this screenshot. When I’ve finished writing this post, but it’s going to be! I do not always get to tune zero daily but I get there often enough to LOVE that”Congratulations” screen!
It’s simple to check of your own references. You can Filter by message or cite kind as follows.
Then only review the articles you have replied to or dealt with. Once a specific post is replied to by you, it is automatically marked as reviewed.
Or you click on a place replying.
In the example from Nicky, I could choose To reply (or reply by DM), review the article, assign it to get someone else (more of that later), retweet it “just like” the post — all from within precisely the same dashboard place on Agorapulse.
Choose how the mention will engage or process or message.
It’s if I switch to Instagram, by Way of Example similar. I am able to view all my current participation, I see information or can enlarge on articles. I may follow and unfollow. Social Publishing Platforms
Easily switch between accounts and platforms to Keep up with participation!
Being able to see your comments ALL are handy on Instagram, in which you can see the past 50 mentions on your own feed. If you’ve got a number of followers it is impossible to keep up with mentions. Agorapulse alters that which is enormous for influencers and brands.
Excited? You can engage your with ALL Mentions if you are getting to them.
And of course, I could also readily participate by Switching to Facebook too.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this point (you can only print to LinkedIn.
Agorapulse retains my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it’s not about Collecting followers. It is about participating with them.
Like I shared above, Agorapulse allows me to Easily monitor and participate with my very best advocates using the”Fans and Followers” feature. From within your Twitter account, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I searched in this case below “TOP”.
To profiles you can add a star with favorites to “favorite” folks that you would like to follow closely in Agorapulse. This way, you have their posts readily accessible in their very own thread! Now it’s easy to engage with them and retweet their content!
You’ll also see positions for the following in just About every profile perspective on Agorapulse.
- Engaged — the individual has said you (directly, or through an answer to a conversation) or sent you a DM.
- Ambassador — this person has retweeted you or posted links to your site.
- Influencer — this person is frequently retweeted (more than 20 times during the last 30 days).
In Nicky’s situation, She’s all 3 with respect to my @sociallysorted Twitter account. Nicky is somebody I ought to be engaging with (and I do!) .
On Facebook, this Function shows you who’s said your webpage, and how many times they have enjoyed and commented or sent you a message, as well as their last interaction with you. You can also prohibit them from within Agorapulse, but I expect that happens infrequently!
On Instagram you Will see who has left comments in your post, their followers/followed that is complete counts and you can trace or unfollow from inside Agorapulse.
You are given a clear image of who by these basic metrics Follows you, promotes you and engages with you the most.
- Setup custom groups of followers inside Agorapulse’s dashboard
- Search on each of their interactions
- Search in their own messages, and
- Add personal notes.
When you have this information you can use all It to take part in communication with these individuals — surprise and delight them maybe reach out to them to thank them! Social Publishing Platforms
Advanced Monitoring, Search And Reports
Consider Agorapulse as your personal Investigator that is Private. It’s possible to use the Tracking function on Instagram to.
- Hashtag that is Play searches.
- Place that is perform hunts.
What is so great about this? It opens up a whole new World of possibility for locating (and linking ) talks about any topic you like (like your brand).
The potential for companies is enormous Particularly tourism.
When it comes To reports, Agorapulse actually excels. With one click you can make a report that’s simple to produce and not difficult to decode. GREAT for showing customers!
Agorapulse Reports enable your to break down Audience sense.
The reports can help you locate a range Information such as.
- Your best performing articles (ie posts, tweets etc) based on participation and attain
- Development metrics over time. Agorapulse compares metrics and gives a reading re whether a specific metric is increasing or decreasing over a time to you.
- Community management data such as response time and response speed
- Benchmarking your Facebook Page against opponents
Your best performing material is analysed and Presented in report form. You may download it as a csv file to show it to the people/clients/team that must view the most.
For social media supervisors and agencies that this is Enormous, as it allows you to provide data that is easy-to-read to your clients.
It is also possible to have a peek!
Nearly everybody I know who uses Agorapulse to get Social media management raves about the accounts. They’re fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse explains it as being able to”tag, rename, conceal, delete or delegate content… while you sleep”. By using Moderation Rules all.
Where the, I like this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I will deal with them in 2 Manners.
- My DMs can be filtered by me therefore that I don’t see most of them at the first location. This is where the magic happens. You can set up filters to weed out”many” of the bad DMs. Not all (sigh) but most.
- I will filter my feed by DMs or Mentions. I typically go to DMs and clear them out. To be honest I get so many DMs which are spam these days, it is hard not to overlook the excellent ones. Automobile DMs have made DMs useless to me, which is a shame.
Moderation and filtering functions for all account Types but I mainly use it for Twitter to”mark as reviewed” all the Auto DMs that come through saying”thanks to after”.
It mostly filters out The auto-DMs, and yes I’m sad that it catches some real ones as well, however you have to choose your battles!
And the moderation rules are not just about spam. You can use them in several ways to
- Filter out articles to be reacted to — on any stage. Perhaps you want to have all the articles featuring a hashtag that is specific to be labeled in a way — so you can respond to them later.
- Filter those individuals that are SUPER participated out and post all the time you don’t have to see every Tweet in Agorapulse — only repond to them occasionally or in Twitter.
- So you can categorize create customized tags and research on them later!
- Create custom searches for keywords that you need to track
- If you have one of those”large” amount accounts (best for small agencies) you’ll have posts delegated to a team member (see 11 below).
Basically the moderation function is another Bonus motive to consider Agorapulse for social media direction.
A Killer Mobile App
If you are around and out And you need to clean your inbox, the Agorapulse app is.
It’s accessible on iOS and Android and it is super slick to use. I often prefer to use the program vs background computer to process my inbox since it is so easy to review and procedure messages and mentions. Social Publishing Platforms
Agorapulse’s lineup feature Permits You to publish Your articles onto a repeated, evergreen basis using smart categories — much like the manner in that Meet Edgar permits you to set articles to be scheduled at certain times daily based on certain categories. It is used by me to Facebook and Twitter.
If you are currently using a tool and want to Reduce costs, then consider Agorapulse’s evergreen content feature rather (and you have the bonus of all of the other Agorapulse features).
Here are a Couple of things to learn about using Agorapulse for replicated, queued content.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it simple to set up and title Your queue insert your program to get articles to be published on, and catogories. Then of adding content, the process is extremely intuitive. As you can see, it is a slick dashboard (the consumer experience is amazing ).
Primarily, put your content up and you need to name Categories (all colour-coded and ready for action!) .
Setting up your categories is easy… and color-coded!
All you Need to, When You’ve set up your categories Do is add instances to the program.
Then I Want to add content that is awesome to each of the category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a preview of the article, to show you how it’ll look on the newsfeed of the platform when you print it you choose.
Pick to Schedule your posts or add every article to your choice’s Queue. This part is simple as you’ve already set your queue up in Measure one. Your Queue, filled with posts (and prepared to go) will look something like this.
After a post is published, it will return to the Bottom of the queue, waiting to be queued.
Aside from using the function for perennial Content, you can choose to .
- Add a post to the program as normal or
- Replicate your post a specific number of times (once you do so you may set the minimum number of times between repetitions of this post). Note you could accomplish this for Facebook but you have to know about the Twitter rules see below.
You May Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has included a pause button. If a disaster is or it’s not fantastic timing to post, you can easily pause the queue.
Maybe You want to pause a queue of articles At Christmas… it’s simple with the pause button!
Meet it had been something and Edgar includes a pause button I really wished to see in almost any instrument which I opted to replace it with. I asked Agorapulse to add one plus they did (they constantly listen — never be reluctant to mention tips or provide feedback!) .
Use The Queue Function
The queue function can be for announcing useful Events like a Facebook Live (if you hold them on a weekly or regular basis). Share your content that needs to go out in a queue. I’d recommend the articles a bit vary to keep the material fresh and.
This functions with Twitter but with for Facebook Need to check at some”changes” into Twitter’s terms of usage…. Social Publishing Platforms
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You may read about it here.
The principles are not Actually new as discussed by Agorapulse’s CEO Emeric Ernoult. It’s just that they are currently making a point of saying they’ll enforce them.
Basically this mean that we can no longer Post content that is similar or identical . This applies to replicate content in exactly the account.
Let us take a look Twitter with Agorapulse whilst complying with all the rules, so you comply with the rules when you draft a picture like this one to post to Twitter.
Notice that you can choose to queue or schedule Your article to Twitter. Here is where we need to consider the principles of Twitter and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look more closely In the picture above, you will realize that Agorapulse blocks my ability to place replicate content to over one of my Twitter accounts. The tool recognises that I’m submitting to Twitter! This helps make sure Twitter’s guidelines are adhered to by me.
Content Demo Tips
Here is the way I use Agorapulse to save me loads of Time and stay out of Twitter Jail. Together with Agorapulse, you now have two choices for replicating a hyperlink.
- You can opt to Schedule your post once (or more than once in the event that you change it). Simply put in your article, to do this, then choose the date and time you want it to go out out at. If it’ll be published more than once, you’ll need to edit the repeated or duplicate tweets so that they’re not”replicate” content. More of this is under.
- More than once with variants or It is possible to opt to Queue your post once. Agorapulse recommends this. When you are queueing content for Twitter, make certain that you don’t choose the option to”re-queue multiple times.” You can use this attribute for some other platforms, however this is where you’d wind up in violation of the rules of Twitter. When I decide to do it this way, I make sure it’s a unique place, then add it to the top or bottom of this queue (ie I select”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Write 1 tweet, and set that tweet. Below, I’ve set it to post no more frequently than every 7 Days, and up to 6 repeats. Don’t forget to edit the repeats!
I could see, once I schedule the 6 x repeats Those posts in my schedule. I would go straight in and alter them to emojis, new text, pictures or hashtags. Do this do not do it later or you will forget.
Note. It’s If the link remains the same when you edit your articles, ok. It is the text that you have to change each time.
I had been using Advanced Scheduling in this way For a little while today to post new content well before the new”rules” have been declared. I love to mix it up and it’s better for involvement.
Do not forget Bulk Upload! Agorapulse also permits you to upload up to some 100 parts of content simultaneously by using a pre-populated CSV file. Including your photos and also can incorporate articles! You can use this save hours and to curate content!
What is Coming For Queued Content?
The team at Agorapulse is currently functioning on a Tool to make people tweets’ variations, so we play nice and can still get out content fast. This is new functionality that will let us replicate our tweet variants quickly — all in the one simple interface. I am awaiting it. I’m convinced it will be a timesaver! Social Publishing Platforms
Team Communication and Delegation
As easy as Agorapulse is to use, you Do not need to do all of the checking and engagement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Accounts (beginning at $199 a month), then you can update to team approval whereby you are able to assign tasks and accept messages around multiple team members.
This is very good for customer service brilliance.
This feature is a good, if you are a group that is growing One to upgrade to.
Oh and guess what? Teamwork and comments happens in Real time. If Joe and Jess are online at the same time working on the exact same accounts, there won’t be double-up. You can see what your team is performing in real time.
Posting To Instagram
Agorapulse is A proud spouse. This also suggests they are among the tools to acquire access to Instagram’s API to allow auto-posting to Instagram that is HUGE!
If you have one of the business accounts with Agorapulse you can into Instagram. This means that you can organize your articles ahead of time and click when you are ready OR you are able to to post in your phone auto post.
Just make sure that you don’t forget to engage if You autopost….posting is just a part of this procedure. You need to follow up on comments and answers.
I Think That Agorapulse is the only instrument Provides both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it is a win-win-win in case you have a business account. Instagram tools that give you testimonials are a distinct fee!
All you need To do is.
- Download the Agorapulse app and hook your Instagram account up.
- On Your program or background computer, schedule your Instagram post (add picture and caption) then program the date and time you want to publish it. You may choose to switch on Auto-scheduling or you’ll be able to use the app post the picture and to connect through to Instagram.
- When it’s time if you post will get a notification through your mobile program. Simply click”Publish” and you will be changed through to the Instagram program.
- Post as you would ordinarily on Instagram. Your copy/description will be duplicated and you need to glue it to the Instagram program. Check you’re good to go and you have hashtags additional as necessary!
I am impressed that Agorapulse has Added another feature that would normally require us to utilize another tool and the new auto-post feature makes it even better. Bringing these tools together saves you time AND money and is a key reason why I adore Agorapulse for Social Media Management.
Responding To Ad Remarks
Here is where we get to Some features that are for the greater degree of membership Agorapulse.
The capability to respond to ad comments Starts at Medium Level of Membership (beginning at $99 per month)
With opinions on ads is difficult for keeping up Equally Facebook and Instagram advertisements. Agorapulse lets you view them and engage with them and pulls from the ad comments to your inbox.
If you run ads and know what it is like to keep up With the remarks (including the spam), then you will know that this purpose is bliss for ad managers and webpage admins. Bliss. Social Publishing Platforms
Bonus Free Tools
You can also choose Advantage of these free tools on their website.
- A Facebook Page Barometer — to test your engagement, and to see how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter performance, right today
If you want one More reason to test out Agorapulse here it is.
They have some of the pricing of some of the Social media management tools.
Prices begin at $49 per Month for small/solo companies with prices for large, medium and enterprise businesses. You can discover more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media direction, try Some of the free tools and also choose the free trial to get a spin, you’ll be hooked as I am.