Intro Social Monitoring Tool
There are Many social media management programs, but one stands out amongst the crowd more and more every year — Agorapulse. I’ve used Agorapulse for Social Media Management for a few decades and I love it. In this post I share 12 Reasons Why I love Agorapulse to Social Media Management and you will also. Social Monitoring Tool
There are many social media management applications that Deserve a mention here. I’ve used many of these such as Hootsuite, Sprout Social, and Buffer.
I will not go in their features here. They are Solid choices.
But I changed to Agorapulse a few years ago Now and it has been my 1 choice for social media direction since that time. You may read about a number of the feature comparisons between Agorapulse along with other platforms .
However, for the purposes of This informative article, I wish to focus on Agorapulse so it is possible to consider it as a tool in your toolbox.
It may be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
Only, it will not have a lot of extraneous features That you never use, which makes you think”what is that used for?” . It’s sensible, no-fluff and super easy to use.
Dare I say, it’s even enjoyable (but we will get to that). Let’s take a peek at 12 Reasons why I adore Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I start… I should mention that I don’t always use EVERY single function in the exact same moment. I do use a couple of tools. However, I really like that Agorapulse has a package of features that do cover most of your social media marketing requirements.
In fact, I Have been moving a lot of the features I use on other programs over to Agorapulse. It is difficult not to wish to stay”in” this instrument as it is so user-friendly and fun to use. I have also taken on a brand ambassador part with Agorapulse considering writing this article. The article was updated but my genuine love with this tool and the fact that I can’t do with it in my toolbox has not changed.
The Agorapulse Team And Culture
Let us start here. Because with this, the Rest of the things I adore about Agorapulse imply nothing.
Customer service is at the core of company at Agorapulse. If their clients are happy and using their tool in the best possible way, (and they receive results), then everything falls right into place. Their team focuses more than anything else.
Agorapulse also listens To clients about what works, what needs improving and what they can build next. You are not just a client but part of a company where your voice will be heard. In reality, lots of the present features that I am about to speak about came out of feedback and client recommendations.
Caring about customers Is why Agorapulse has shot up the rankings as one of those social media management tools with all the best reviews and customer satisfaction. Social Monitoring Tool
I’ve all outlined 12 reasons why I like Agorapulse Below, but let’s start with a video overview of the recent (awesome) update — then I will break down the key features. There’s a lot to enjoy.
Impressive, right? Let us jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Function of participation (which is why I adore Agorapulse the most), let’s take a look at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is one. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (and they have the newest auto-posting function for Instagram as a formal Instagram Partner).
You can customise the posts to suit each platform. As it’s super intuitive to use, I probably don’t even need to go into detail about this . You, (like me) need to have the ability to work out how to program an easy post, readily and without instruction.
Scheduling is easy with Agorapulse! I can.
- Publish instantly
- Queue my article (more of this later)
- Schedule the article later on for a particular date and time.
It’s also easy to schedule the same post to Go out on various platforms, on different occasions, while being optimized for all those platforms (altering the text or picture size).
1 feature I like is the ability to Kind”@” and then the name of the user and Agorapulse will bring up the possible accounts you can choose from on Twitter and Facebook. See how Agorapulse suggests additional accounts when I start entering their company name.
This helps you to label pages and profiles quickly And saves you time searching to add.
You can schedule to LinkedIn.
Publish to LinkedIn with Agorapulse
We’ll get to Instagram at a moment, but for today, Please be aware that publishing your content and scheduling in advance on Agorapulse is super simple! And as I said, it is also possible to now auto-post to Instagram with Agorapulse as they are an official partner and also have access to that new attribute via Instagram’s API.
Oh and they have a pretty calendar opinion That means you can see all of your articles ready to go across the platforms.
And it is colour coded for folks like me That level of organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse has 1 column for me to respond to notifications and mentions.
To me, that’s”one job” to finish every day. And it is actually almost enjoyable to clean out my inbox.
It’s focused, it is easy and it is easy to Use, so you won’t skip a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you need to review or respond to can be found). Your inbox items are emphasized To Inspection for each stage as things.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for engagement where you engage and respond via enjoys, retweets or responses.
You can also click on a user’s profile it. You will then see all the info you need — right within Agorapulse (including any prior interactions).
Expand a user profile to realize your history!
Just one click and you can see if You’ve Got a History with the conversations and the consumer you have had before. As a consequence, that you can provide the ideal people the ideal care at the perfect time.
Let us break this down a bit more…
I DMs I have and can certainly see how many cites Inside my inbox. When I am looking at this tweet from Ravi, I can see how many tweets I have to review and that I will review or respond to his tweet. It is the exact same for channels that are social — your engagement all is in one place.
Never miss a mention on your inbox!
I know, I know, my inbox Is not empty in this screenshot. When I have finished writing this post but it will be! I do not always get to inbox zero daily however I get there often enough to LOVE that”Congratulations” display!
It’s simple to inspect of your mentions. You can Even filter by mention or message kind as follows.
Simply review the posts replied to or dealt with. It is automatically marked as reviewed As soon as a specific post is replied to by you.
Or you simply click on a place replying.
In the following example from Nicky, I could select To answer (or reply by DM), examine the article, assign it for somebody else (more of that later), retweet it or”just like” the article — all from within the exact same dashboard area on Agorapulse.
Choose how the mention process or will engage or message.
If I change to Instagram it’s similar. I can view all of my current participation, I will expand on articles or see more information. I can follow and unfollow. Social Monitoring Tool
Switch between platforms and accounts to Keep up with participation!
Being able to see All your remarks is handy on Instagram, where you can only see the last 50 mentions on your own feed. It’s not possible to maintain with mentions, In case you’ve got a high number of followers. Agorapulse changes that which is enormous for brands and influencers.
Excited? You Can now participate with ALL of your Mentions, even if you are getting to them.
And I can also participate by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but maybe not LinkedIn at this point (you can only publish to LinkedIn.
Agorapulse retains all of my engagement in one place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it’s not about Collecting followers. It is about participating with them.
Like I shared previously, Agorapulse enables me to Easily track and participate with my best advocates employing the”Fans and Followers” attribute. From within your Twitter accounts, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
In this case I searched on my top 100 users below “TOP”.
You can add profiles and a celebrity to “favorite” folks that you want to follow carefully in Agorapulse. In this manner, you have their posts easily accessible in their own thread! Now it’s easy retweet their content and to engage with them!
You’ll also see positions for your following in only About every profile view on Agorapulse.
- Engaged — the individual has mentioned you (directly, or via a reply to a dialogue ) or sent you a DM.
- Ambassador — this individual has retweeted posted or you links to your site.
- Influencer — this individual is frequently retweeted (more than 20 times throughout the last 30 days).
In the situation of Nicky, She’s all 3 with regard to my @sociallysorted Twitter account. Nicky is somebody I should be participating with (and I do! ) ) .
On Facebook Function shows you who has mentioned your page, and how many times they have enjoyed and commented or sent you a message, in addition to their final interaction with you. You can prohibit them from inside Agorapulse, although I hope that happens!
On Instagram you Will see who’s left comments in your article, their followers/followed that is total counts and you can trace or unfollow from inside Agorapulse.
These metrics give you a clear picture of who Follows you, boosts you and participates with you the most.
- Set up custom groups of followers within Agorapulse’s dashboard
- Search on all their interactions
- Search on their messages, and
- Add notes.
When You’ve Got this information you can use all It to take part in communication with those individuals — surprise and delight them in some way maybe reach out to thank them! Social Monitoring Tool
Advanced Monitoring, Search And Reports
Think of Agorapulse as your own Private investigator that is personal. It’s possible to use the Tracking work on Instagram to.
- Perform hashtag hunts.
- Perform place searches.
What’s so great about it? It opens a whole new World of possibility for finding (and joining) talks about any subject you like (including your brand).
The potential for location-based businesses is enormous With this attribute, especially tourism.
When it comes To reports, Agorapulse really shines. With one click you can create a report that’s simple to create and not difficult to decode. Ideal for showing clients!
Agorapulse Reports help you to break your Audience sense.
The Comprehensive reports also can help you locate a range Information including.
- Your best performing content (ie articles, tweets etc) based on participation and attain
- Development metrics with time. Agorapulse provides a quick reading re if a metric is increasing or decreasing over a time to you and compares metrics.
- Community management statistics like reaction time and response rate
- Benchmarking your Facebook Page against opponents
Your material is easily analysed and Presented in report form. You may also download it as a csv file to reveal it to the people/clients/team that must see the most.
For social media managers and agencies that this is Enormous, as it allows you to provide your clients with easy-to-read data.
You can also have a peek at your competition!
Just about everyone I know who uses Agorapulse for Social media direction raves about the reports. They are fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse explains it as being able to”tag, bookmark, hide, delete or delegate content… while you sleep”. By using Moderation Rules all.
Where the I love this role on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I will deal with them in 2 Ways.
- So I really don’t see almost all of them at the first 17, my DMs can be filtered by me. This is where the magic happens. You can set up filters to weed out”most” of the lousy DMs. Not all (sigh) but many.
- I can filter my feed by Mentions or even DMs. I usually visit DMs and clear them out. To be fair I get so many DMs which are spam these days, it’s hard not to overlook the excellent ones. Auto DMs have literally made DMs useless to me personally, which is a true shame.
Filtering and moderation works for all accounts Types but I mainly use it for Twitter to”mark as reviewed” all of the Auto DMs which come through saying”thanks for after”.
It filters out The auto-DMs, and yes I’m sad that it grabs some real ones also, but you have to pick your battles!
Along with the moderation principles are not merely about spam. You can use them in many ways to
- Filter out content to be responded to — on any platform. Perhaps you want to have all the posts featuring a hashtag that is specific to be tagged in a specific way — so you’re able to respond to them afterwards.
- Filter out those individuals that are SUPER and post all the time so you don’t have to see every Tweet in Agorapulse — only repond to them occasionally or natively in Twitter.
- So it is possible to categorize create custom tags for comments and tweets and research on them afterwards!
- Create custom searches for key words that you need to track
- In case you’ve got one of those”big” amount accounts (best for small agencies) you’ll have posts assigned to a group member (see 11 below).
Fundamentally the moderation function is another Bonus reason to consider Agorapulse for social media management.
A Killer Mobile App
If you are about and out And you will need to clean your inbox, the more Agorapulse program is.
It is accessible on it is and iOS and Android super slick to use. I often prefer to use the program vs background to process my inbox since it is so easy to review and procedure mentions and messages. Social Monitoring Tool
Agorapulse’s lineup feature Permits You to publish Your articles onto a replicated, evergreen basis using smart categories — much like the manner in that Meet Edgar permits you to set posts to be scheduled at certain times of day based on certain categories. I use it to Facebook and Twitter.
If you are currently using a tool such as Meet Edgar and Need to Reduce costs, then contemplate Agorapulse’s evergreen content attribute instead (and you have the bonus of all of the other Agorapulse attributes ).
Here are a few things to learn about using Agorapulse for queued content.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it’s super easy to set up and name Your queue insert your program for posts to be published on, and catogories. Then of adding content, the process is intuitive. As you can see, it is a slick dashboard (the user experience is awesome).
Firstly, You Have to name and put your articles up Categories (all colour-coded and ready for action!) .
Setting up your categories is easy… and color-coded!
All you have to When You’ve set up your categories Do is add times like this, to the program.
Then I need to include content that is amazing to each of the category queues!
Easily Preview Content For Each Social Network.
Agorapulse provides You a preview of the post, to show you how it’ll appear on the newsfeed of this platform when you print it, you choose.
Pick to Schedule your articles to a specific time slot, or add each article to the Queue of your choice. As you have already set up your queue this component is easy. Your Queue, filled with posts (and prepared to go) will appear something like this.
After a post is published, it will return to the Bottom of the queue, waiting to be queued again.
Aside from using the function for perennial Content, you can decide to .
- Add a post to the program as usual or
- Repeat your article a specific number of times (once you do so you will place the minimum number of times between repeats of the post). Note that you can do this for Facebook but you have to be aware of the Twitter rules against duplicate content see below.
You Can Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has included a pause button. For any reason it’s not great timing to post or if there is a catastrophe, it is easy to pause the queue.
Perhaps you want to pause a seasonal lineup of posts At Christmas… it is easy with the pause button!
Meet it had been something and Edgar has a pause button That I really wanted to see that I chose to replace it with. I asked Agorapulse to add one and they did (they always listen never be afraid to mention tips or provide opinions!) .
Use The Queue Function
The function could be useful for announcing Events such as a Facebook Live (should you hold them to a weekly or regular basis). Share your content that must go out weekly in a queue at a certain time of the week. I’d advise that you change the posts a little to keep the content fresh and.
This works with Twitter but with for Facebook Need to look at a few”changes” into Twitter’s terms of usage…. Social Monitoring Tool
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The rules Aren’t Really fresh as discussed by Agorapulse’s CEO Emeric Ernoult. It is just that now they are making a point of saying they will be enforced by them.
Fundamentally this mean that we can no longer Simultaneously post similar or identical content to numerous accounts. This applies to duplicate content in the same account.
Lets’s take a look at how you can still post to Twitter with Agorapulse while complying with the rules, so you obey the rules, once you draft a picture like this one to post to Twitter.
Note that you can elect to schedule or queue Your article to Twitter. Here is where we have to consider Twitter’s principles and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look more closely In the picture above, you’ll see that Agorapulse blocks my ability to post duplicate content. The instrument recognises that I am posting to Twitter! This helps ensure that Twitter’s guidelines are adhered to by me.
Content Variation Tips
Here is the way I use Agorapulse to save me loads of Time and remain from Twitter Jail. Together with Agorapulse, you have two choices for replicating a link.
- It is possible to opt to Schedule your post once (or more than once in the event that you change it). To do this, just put in your article, then choose the time and date you want it to head out at. If it’ll be published more than once, you’ll want to edit the repeated or duplicate tweets so they’re not”duplicate” content. More of that is under.
- More than with variants or It is possible to choose to Queue your article once. Agorapulse recommends this. When you are queueing content for Twitter, make certain that you don’t select the option to”re-queue multiple occasions.” This is where you would end up in breach of the rules of Twitter, although you can still use this attribute for some other platforms. When I decide to do it this way, I’m sure it’s a unique place, then add it on the top or bottom of the queue (ie I choose”queue next” or”queue last”).
Advanced Scheduling is also used by me to Write one tweet, and set that tweet to replicate a specific number of occasions. Below, I’ve set it to post than every 7 Days, and up to 6 repeats. Just don’t forget to edit the repeats!
After I program that the 6 x repeats, I can see Those articles in my schedule. I would go in and alter them to hashtags, emojis, images or text that is new. Do this do not do it or you will forget.
Note. It is Okay when you edit your posts, if the connection stays the same. It’s the text that you need to change each time.
I had been utilizing Advanced Scheduling in this manner For a little while now to post new content — well before the new”rules” have been declared. I like to mix this up and it is better for involvement.
Don’t forget Bulk Upload! Agorapulse also permits you to bulk upload up to some 100 parts of content simultaneously by using a CSV file. This also can incorporate articles from any RSS feed and includes your photos! You can use this to curate content and save hours!
What’s Coming For Queued Content?
The staff at Agorapulse is currently functioning on a Tool to make us the variations of tweets, therefore we can still get out content and play nice. This will be new functionality that will let us replicate our tweet variants quickly — all in the one easy interface. I am looking forward to it. I’m sure it will be a timesaver! Social Monitoring Tool
Team Communication and Delegation
As Simple as Agorapulse would be to utilize, you Don’t need to do all of the checking and engagement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 a month), then you can upgrade to staff approval whereby you can assign tasks and accept messages around multiple team members.
This is very good for customer support brilliance.
If you are a group, this attribute is a good You to update to.
Oh and guess what? Remarks and teamwork occurs in Actual time. If Jess and Joe are online at the exact same time working on the same account, there will not be double-up. It is possible to see what your team is currently performing in real time.
Posting To Instagram
Agorapulse is A proud Instagram spouse. This also means that they are among the first tools to get entry to Instagram’s API to allow!
In Case You Have one of the business accounts with Agorapulse you can into Instagram. This means you can now organize your content ahead of time and click to post on your phone whenever you are ready OR you can auto post.
Just make sure that you don’t forget to participate You autopost….posting is merely a part of this procedure. You have to follow up on comments and answers.
I Think That Agorapulse is the only tool that Provides both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it is a win-win-win in case you have a business account. Are a distinct fee!
All you Want To do is.
- Download the Agorapulse app and hook up your Instagram account.
- On Your app or desktopcomputer, schedule your Instagram article (add picture and caption) then schedule the date and time you need to print it. You can choose to switch on Auto-scheduling or you’ll be able to use the program to connect through to Instagram and post the image.
- When it is time to 19, if you post will get a notification through your app. Just click”Publish” and you’ll be switched through to the Instagram app.
- Article as you would ordinarily on Instagram. Your copy/description will be duplicated and you need to glue it into the Instagram program. Check you have added as necessary and you are good to go!
Again, I am super impressed that Agorapulse has Added another feature that would require us to utilize the newest auto-post feature and a separate tool makes it even better. Bringing these tools saves you time AND money and is a reason why I adore Agorapulse for Social Media Management.
Responding To Ad Remarks
Here’s where we get to Some attributes that are for the level of membership on Agorapulse.
The ability to respond to ad comments Starts at Moderate Level of Membership (starting at $99 a month)
With comments on ads is difficult for keeping up Both Facebook and Instagram ads. Agorapulse allows you participate with them easily and to view them and pulls from the advertisement comments.
If you understand what it’s like to keep up and run ads With the remarks (such as the spam), then you’ll know that this function is bliss for advertising managers and page admins. Bliss. Social Monitoring Tool
Bonus Free Tools
You can also choose Advantage of these free tools on their website.
- A Facebook Page Barometer — to see how well your fan fares from the peers, and to test your own engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter performance, right today
If you really want one Reason to test out Agorapulse then here it is.
It is affordable.
They have some of the best pricing of some of the Social media management tools.
Prices begin at $49 each Month for small/solo businesses with increasing prices for large, medium and enterprise businesses. You can find out more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media direction, try Some of the tools and also take the free trial for a spin, you’ll be hooked as I am.