Intro Social Media What Is It
You will find Many social media management programs, however, one stands out among the audience more and more every year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a couple of decades now, and I love it. In this post I discuss 12 Reasons Why I love Agorapulse for Social Media Management and you will also. Social Media What Is It
There are many social media management tools that Deserve a mention . I’ve used many of them at one time or another, including Hootsuite Sprout Social, and Buffer.
I will not go into their features . They’re Solid options.
But I switched to Agorapulse a Couple of Years ago Today and it has been my No 1 choice for social media direction since that time. You can read about a number of the attribute comparisons between Agorapulse and other programs .
However, for the purposes of This informative article, I want to focus on Agorapulse so it is possible to consider it.
It may be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
It doesn’t have a lot of features that are extraneous You never use, making you think”what is that used for?” . It is practical, no-fluff and super easy to use.
Dare I say, it’s even fun (but we’ll get to this ). Let us take a peek why I love Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I must mention that I do not necessarily use each and every function at the exact same moment. I do use a couple of different tools for a few purposes. However, I love that Agorapulse has a suite of features that do cover most of your social media advertising needs.
In fact Have been moving a lot of the features I use on additional programs around to Agorapulse. It is hard not to wish to stay”in” this tool since it’s so user-friendly and enjoyable to use. I have taken on a new ambassador role with Agorapulse considering writing this article. The article has been updated but my real love with this particular tool and the fact I can not do with it in my toolbox has not changed.
The Agorapulse Culture And Team
Let’s start here. Because with this Rest of the things that I adore about Agorapulse mean nothing.
Customer service is at the core of company Agorapulse. If their customers are happy and using their tool in the best possible manner, (and they receive results), then everything falls right into place. Their team concentrates more.
Agorapulse also listens About what works, what needs improving and what they are able to build. Thus, you are not just a client but a part of a business. In reality, many of the features I am about to speak about came from client recommendations and feedback.
Caring about clients Is Agorapulse has taken up the rankings as among those social media management programs with the top reviews and customer satisfaction. Social Media What Is It
I’ve all summarized 12 reasons why I like Agorapulse Below, but let’s start with a video summary of the recent (awesome) update — then I’ll break down the key features. There’s a lot to enjoy.
Impressive, right? Let’s jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Purpose of engagement (that is why I love Agorapulse the most), let’s take a look at posting and scheduling.
Just as a publishing Tool goes, Agorapulse is one of the easiest I have used. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting work for Instagram as an official Instagram Partner).
You can customise the articles to match each platform. As it’s super intuitive to use, I probably don’t even have to go into detail about this . You, (like me) need to be able to work out how to schedule a simple post, readily and without education.
Scheduling is easy with Agorapulse! I could.
- Publish immediately
- Queue my article (more of that later)
- Schedule the article later on for time and a particular date.
It’s also super easy to schedule exactly the article to Go out on different platforms, on different times, while being optimised for all those platforms (altering the text or image size).
1 feature I particularly like is the ability Kind”@” and the title of the user and Agorapulse will bring up the probable account you can pick from on Twitter and Facebook. Notice how Agorapulse suggests additional accounts when I begin entering their business name.
This helps you to tag profiles and pages fast And saves you time looking to add.
You could also schedule readily to LinkedIn.
Print to LinkedIn with Agorapulse
We will get to Instagram at a minute, but for today, Please be aware that publishing your content and scheduling beforehand on Agorapulse is super easy! And like I said, it is also possible to currently auto-post to Instagram using Agorapulse as they are an official partner and have access to that new feature via Instagram’s API.
Oh and they have a Fairly calendar opinion That means you can see your articles ready to go across the programs.
And it is colour coded for people like me That additional level of organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse mentions and has only one pillar for me to respond to notifications.
To me, that is”one job” to finish every day. And it’s really almost enjoyable to clear out my inbox.
It’s concentrated, it is easy and it is super easy to Use, and that means you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you will need to examine or respond to are available ). Your inbox things are emphasized To Inspection for every stage as items.
- Tabs for Publishing Listening, Fans and Followers, and Reports.
- An area for participation in which you engage and respond via retweets, enjoys or responses.
You can click on a user’s profile it. You’ll then see all of the information you want — directly within Agorapulse (including any previous interactions).
Expand your history to be seen by an individual profile!
If you have a just one click and you can see History with the conversations and the consumer you have had before. As a consequence, you can give the ideal people the ideal attention at the perfect time.
Let us break this down a little more…
I can see how many cites and DMs I’ve Inside my inbox. If I am looking at this tweet from Ravi, I will see just how many tweets that I must review and that I can review or respond to his tweet. It is the exact same for channels — your entire engagement is in 1 area.
Never miss a mention on your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. When I’ve finished writing this post but it’s going to be! I do not always get to tune zero daily but I get there often enough to LOVE that”Congratulations” display!
It’s easy to inspect all your mentions. You can Filter by message or mention kind as follows.
Then review the articles replied to or dealt with. Once a post is replied to by you, it is marked as reviewed.
Or You Just click on a post to critique it without replying.
In the following example from Nicky, I can choose To reply (or answer from DM), examine the post, assign it for someone else (more of that later), retweet it or”just like” the article — all from within precisely the same dashboard area on Agorapulse.
Choose how the mention process or will engage or message.
It’s, if I change to Instagram, for example similar. I am able to see my recent engagement all, I will expand on articles or see more information about an individual. I unfollow and can also follow. Social Media What Is It
Switch between accounts and platforms to Keep up with engagement!
Being able to see All your remarks is handy on In which you can only find the last 50 mentions on your own feed. It’s not possible to maintain with mentions In case you’ve got a number of followers. Agorapulse alters that which is huge for brands and influencers.
Excited? You Can now engage your with ALL Mentions when you are a bit late getting to them.
And of course, I can also participate by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this point (you can only publish to LinkedIn.
Agorapulse keeps all of my participation in 1 area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it is not about Collecting followers. It is about engaging with them.
Like I shared previously, Agorapulse enables me to Easily monitor and participate with my best advocates employing the”Fans and Followers” attribute. From in your Twitter accounts, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
In this scenario I hunted on my top 100 users below “TOP”.
With favorites you can add a star to “favorite” folks that you would like to follow carefully in Agorapulse. In this manner, you have their articles accessible in their own thread! Now it’s simple retweet their articles and to engage with them!
You see rankings for the following in just About every profile view on Agorapulse.
- Engaged — the individual has said you (directly, or through a reply to a conversation) or delivered you a DM.
- Ambassador — this individual posted links or has retweeted you.
- Influencer — this individual is often retweeted (over 20 times throughout the previous 30 days).
In the case of Nicky, she is all 3 with respect to my @sociallysorted Twitter accounts. Nicky is somebody I should be engaging with (and I do! ) ) .
On Facebook Function shows you who’s mentioned your page, and how many times they have enjoyed and commented or sent you a message, in addition to their last interaction with you. It is also possible to ban them from the page from within Agorapulse, although I expect that happens!
On Instagram you Will see who’s left comments on your post, their complete followers/followed counts and you can follow or unfollow from inside Agorapulse.
These metrics give you a clear image of who Follows you, promotes you and participates with you the most.
- Setup custom groups of followers inside Agorapulse’s dashboard
- Search on each of their interactions
- Search in their own messages, and
- Add notes.
When you have this information you can use all It to engage in positive communication with these individuals — maybe reach out to them to thank them surprise and pleasure them in some way! Social Media What Is It
Advanced Tracking, Search And Reports
Consider Agorapulse as your own Private investigator. You can use the Monitoring function on Instagram to.
- Hashtag searches.
- Location hunts.
What is so great about this? It opens up a whole new World of possibility for finding (and joining) talks about any subject you like (including your brand).
The Capacity for companies is enormous With this attribute, particularly tourism.
When it comes To reports, Agorapulse actually excels. With one click you can create a report that is simple to produce and easy to decode. Ideal for showing clients!
Agorapulse Reports help you to break your Audience in a way which makes sense.
The reports can help you locate a range Information such as.
- Your best performing content (ie articles, tweets etc) based on participation and reach
- Development metrics over time. Agorapulse provides a reading re if a specific metric is increasing or decreasing over a time to you and compares metrics over the years.
- Community management statistics such as reaction time and response speed
- Benchmarking your Facebook Page against competitors
Your best performing content is easily analysed and Introduced in report form. You may download it as a csv file to show the people/clients/team that needs to see it the most.
For social media managers and agencies this is Huge, as it allows you to provide information to your clientele.
You can have a glance!
Nearly everyone I know who uses Agorapulse to get Social media direction raves about the accounts. They’re pretty particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse describes it as being in a position to”tag, rename, conceal, delete or delegate content… while you sleep”. By using Moderation Rules, all.
Where the I like this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I can deal with them Manners.
- So I don’t see almost all of them at the first 17, I can filter my DMs. This is where the magic happens. You can set up filters to weed out”many” of those lousy DMs. Not all (sigh) but many.
- I can filter my feed by DMs or even Mentions. I typically visit DMs and clean them out fairly fast. To be honest I get numerous DMs that are spam these days, it’s hard not to miss the good ones. Auto DMs have made DMs useless to me personally, which is a shame.
Filtering and moderation functions for all accounts Types but I mainly use it for Twitter to”markers as reviewed” all the Auto DMs that come through saying”thanks to after”.
It filters out The auto-DMs, and yes I am sad that it grabs some actual ones as well, however you’ve got to choose your battles!
Along with the moderation rules are not just about spam. You can use them in several ways to
- Filter content out to be responded to — on almost any stage. Perhaps you wish to have of the articles featuring a hashtag to be tagged in a manner that is certain — so you’re able to respond to them.
- Filter those people that are SUPER participated out and post all of the time so that you don’t have to observe every Tweet in Agorapulse — only repond to them or natively in Twitter.
- So you can categorize create customized tags for tweets and remarks and research on them afterwards!
- Create customized searches for keywords which you need to track
- In case you’ve got one of those”big” level accounts (greatest for smaller agencies) you can have articles delegated to a group member (see 11 below).
Fundamentally the moderation function is another Bonus reason to consider Agorapulse for social media direction.
A Killer Mobile App
If you are about and out And you need to clean your inbox, the more Agorapulse app is.
It’s available on Android and iOS and it’s super slick to use. I often prefer using the app vs background computer to process my inbox as it is so simple to review and process mentions and messages. Social Media What Is It
Agorapulse’s lineup feature Permits You to publish Your articles on a replicated, evergreen basis using smart categories — much like the way in which Meet Edgar permits you to set posts to be scheduled at particular times of day based on particular categories. It is used by me to Twitter and Facebook.
If you Need to and are using a tool Cut costs, then contemplate Agorapulse’s evergreen content attribute instead (and you get the bonus of all of the additional Agorapulse features).
Here are a few things to know about using Agorapulse for repeated, queued content.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse name and it simple to set up Your queue insert your schedule for articles to be printed on, and catogories. Then the process of adding content is intuitive. As you can see, it’s a slick dashboard (the user experience is awesome).
Firstly, You Have to name and set up your content Categories (all colour-coded and prepared for action!) .
Setting up your classes is simple… and color-coded!
Once you’ve set up your categories, all you Need to Do is add instances like this, to the program.
Then I need to add content that is amazing to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a preview of the post, to explain to you how it will look on the newsfeed of the platform.
Pick to Schedule your articles to a certain time slot, or add every article to your choice’s Queue. As you set up your queue in Measure one, this component is simple. Your Queue, full of posts (and ready to go) will look something like this.
After a post is published, It Is Going to return to the Bottom of this lineup, waiting to be queued.
Apart from utilizing the operate for perennial Content, you might choose to either.
- Add a post to the program as normal or
- Repeat your post a specific number of times (when you do so you may place the minimum amount of times between repetitions of the post). Note you could do this for Facebook but you need to be aware of the Twitter rules see below.
You Can Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has included a pause button. It’s not great timing to post or When there is a catastrophe, you can pause the queue.
Perhaps you want to pause a seasonal queue of posts At Christmas… it is simple with the pause button!
Meet Edgar has a pause button and it had been something I actually wanted to see which I chose to replace it with. I asked Agorapulse to add one and they did (they always listen never be afraid to mention tips or provide opinions!) .
Use The Queue Function
The function can be handy for announcing Events like a Facebook Live (should you hold them on a weekly or regular basis). Share your articles that needs to go out at a specific time of the week in a queue. I would advise that the articles a little vary to keep the material fresh and more eye-catching.
This works with Twitter but with for Facebook Have to check at some”changes” into Twitter’s terms of usage…. Social Media What Is It
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You may read about it here.
The rules Aren’t Actually fresh as addressed by Agorapulse’s CEO Emeric Ernoult. It’s just that now they’re making a point of saying they will be enforced by them.
Basically this imply that we can Simultaneously post articles that is equal or similar to multiple accounts. This applies to replicate content.
Lets’s take a look Twitter with Agorapulse whilst complying with the principles, so you comply with the rules once you draft an image similar to this one to post to Twitter.
Notice that you can elect to program or to queue Your post to Twitter. Here is where we need to consider the rules of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look more closely At the picture above, you’ll see that Agorapulse blocks my ability to post duplicate content to over one of my Twitter accounts. The instrument recognises that I am posting to Twitter! This helps make sure Twitter’s guidelines are adhered to by me.
Content Demo Tips
Here is how I use Agorapulse to save me loads of Time and stay from Twitter Jail. Together with Agorapulse, you have two choices for repeating a link.
- It is possible to opt to Schedule your post once (or more than once in the event that you vary it). Just put in your article to do this, then pick the date and time you want it to head at. If it’ll be published more than once, you’ll want to edit the replicated or duplicate tweets so that they’re not”replicate” content. A lot of this is under.
- More than once with variations or you can opt to Queue your article once. Agorapulse advocates this. When you are queueing articles for Twitter, be sure you don’t select the option to”re-queue multiple occasions.” This is where you’d end up in breach of the rules of Twitter, although you are still able to use this attribute for other platforms. When I choose to do it this way, I make sure it’s a special post, then add it on the top or bottom of this queue (ie I choose”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Publish one tweet, set that tweet to repeat a specific number of times. Below, I have set it to article no more frequently than every 7 Days, as well as 6 repetitions. Just don’t forget to edit the repeats!
I can easily see After I schedule the 6 x repeats Those articles in my schedule. I would go straight in and alter them to text that is new, emojis, images or hashtags. Do this immediately — do not do it or you will forget.
Note. It is Okay if the link remains the same when you edit your articles. It’s the text that you need to change each time.
I had been utilizing Advanced Scheduling in this way For a while now to post new content — well before the new”rules” have been declared. I like to mix up this and it’s better for involvement.
Don’t forget Bulk Upload! Agorapulse also allows you to upload up to a 100 parts of content using a pre-populated CSV file. Including your photos and can include content from any RSS feed! You might also use this to curate content and save hours!
What’s Coming For Queued Content?
The staff at Agorapulse is functioning on a Tool to produce the variations of tweets easier for us, so we can still get out content and play nice with Twitter. This is new functionality that will enable us to repeat our tweet variants all in the one simple interface. I am looking forward to it. I’m convinced it will be a timesaver! Social Media What Is It
Team Communication and Delegation
As Simple as Agorapulse is to use, you Do not need to do all the checking and engagement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 per month), then you can update to team approval whereby you are able to assign tasks and accept messages around multiple staff members.
This is very good for customer service brilliance.
This attribute is a good, if you are a group You to update to.
Oh and guess what? Remarks and teamwork happens in Actual time. If Joe and Jess are online at the exact same time working on precisely the same accounts, there won’t be double-up. You can see exactly what your staff is performing in real time.
Posting To Instagram
Agorapulse is A proud Instagram spouse. This also suggests that they are among the tools to get entry to the API to allow auto-posting to Instagram that is HUGE of Instagram!
In Case You Have one of the Company accounts with Agorapulse you can to Instagram. This usually means you can organize your content beforehand and click on whenever you are ready OR you can, to post in your telephone auto article.
Just make sure that you don’t forget to engage if You autopost….posting is merely part of the process. You have to follow up on answers and comments.
I believe that Agorapulse is the only instrument Provides both scheduling and auto-scheduling to Instagram as well as reporting and monitoring… so it is a win-win-win in case you have a company account. Are a distinct fee!
All you Want To do would be.
- Download the Agorapulse app and hook your Instagram account.
- On Your program or background computer, schedule your Instagram article (add photo and caption) then schedule the date and time that you need to print it. You may opt to change on Auto-scheduling or you can use the program post the picture and to connect through to Instagram.
- If you post will get a notification via your mobile app when it’s time to post. Simply click”Publish” and you’ll be switched through to the Instagram program.
- Post as you would normally on Instagram. Your copy/description will be duplicated and you want to glue it into the Instagram program. Check you’re ready to go and you have hashtags additional as necessary!
I am super impressed that Agorapulse has Added yet another feature that would require us to utilize the attribute and another tool makes it even better. Bringing these tools together saves you time AND money and is a key reason why I adore Agorapulse for Social Media Management.
Responding To Advertisement Remarks
Here is where we get to Some attributes that are for the higher level of membership on Agorapulse.
The capability to respond to ad comments Starts at Moderate Level of Membership (starting at $99 per month)
Keeping up with comments on advertisements is difficult for Facebook and Instagram ads. Agorapulse allows you participate with them and to view them and pulls in the ad comments to your own inbox.
If you know what it’s like to maintain and run advertisements With the comments (such as the spam), then you will know that this function is bliss for advertising managers and webpage admins. Bliss. Social Media What Is It
Bonus Free Tools
You can choose Advantage of those tools on their site including.
- A Facebook Page Barometer — to test your engagement, and to see how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter functionality, right now
If you want one Reason to test out Agorapulse then here it is.
It is affordable.
They have some of the pricing of any of the Social media management tools.
Prices start at $49 each Month for small/solo businesses with costs for large, medium and enterprise businesses. You can find out more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media management, try Some of their tools and choose the free trial to get a spin, you’ll be as hooked as I am.