Intro Social Media Tracking Software
There are Many social media management tools, however, one stands out amongst the audience more and more each year — Agorapulse. I’ve used Agorapulse for Social Media Management for a few years and I love it. In this article I discuss 12 Reasons Why I love Agorapulse for Social Media Management and you will also. Social Media Tracking Software
There are many social media management applications that Deserve a mention here. I’ve used many of them such as Hootsuite Sprout Social, and Buffer.
I won’t go in their features here. They’re Solid choices.
However, I switched to Agorapulse a few years ago Now and it has been my 1 choice to social media direction since that time. You may read about some of the feature comparisons between Agorapulse along with other platforms here.
However, for the purposes of This post, I wish to focus on Agorapulse so you can consider it as a tool in your arsenal.
It may literally be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media management.
Only, it doesn’t have a lot of features You never use, making you think”what is that used for?” . It’s practical, no-fluff and super simple to use.
Dare I say, it’s even fun (but we’ll get to this ). Let’s take a look why I adore Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Management
Oh and Before I begin… I should mention that I don’t always use EVERY single function at the same time. I do use a couple of other tools. But I really like that Agorapulse has a package of features that actually do cover most of your social media marketing requirements.
In fact Have been gradually moving a lot of the attributes I use on other tools around to Agorapulse. It’s difficult not to want to stay”in” this tool as it is so user-friendly and fun to use. I have taken on a brand ambassador part with Agorapulse considering writing this post. The post has been updated but my real love for this particular tool and the fact that I can not do without it in my arsenal hasn’t changed.
The Agorapulse Staff And Team
Let’s begin here. Because with this, the Remainder of the things I adore about Agorapulse imply nothing.
Customer support is at the core of business Agorapulse. If their clients are happy and using their instrument in the finest possible way, (and they receive results), then everything falls right into place. Their team focuses more.
Agorapulse also stinks To customers about what works, what they are able to build next and what needs improving. You are not just a customer but a part of a company where your voice will be observed. In reality, lots of the current features that I am about to talk about came from opinions and customer testimonials.
Caring about clients Is why Agorapulse has taken up the ranks as among the social media management tools with the top reviews and customer satisfaction. Social Media Tracking Software
I’ve summarized all 12 reasons why I love Agorapulse Below, but let’s start with a video overview of the current (awesome) upgrade — then I’ll break down the key features. There is a lot to like.
Impressive, right? Let’s jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Purpose of engagement (that is why I adore Agorapulse the most), let’s take a peek at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is among the easiest I have used. It’s a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting function for Instagram as a formal Instagram Partner).
The articles can be easily customised by you to suit each platform. As it intuitive to use, I most likely don’t even need to go into detail about it here. You, (like me) need to have the ability to work out how to program an easy post, readily and without instruction.
Scheduling is simple with Agorapulse! I can.
- Publish immediately
- Queue my article (more of this later)
- Schedule the post later on for a specific date and time.
It’s also easy to schedule the post to Head out on various platforms, on various occasions, while being optimized for those platforms (changing the text or picture size).
1 feature I like is the ability Kind”@” and then the name of the consumer and Agorapulse will bring up the probable accounts you can pick from on Twitter and Facebook. Notice how Agorapulse suggests extra accounts when I start entering their company name.
This helps you to tag pages and profiles fast And saves you time looking for the right people to add.
You could even schedule readily to LinkedIn.
Publish to LinkedIn with Agorapulse
We’ll get to Instagram at a moment, but for today, Please know that publishing your articles and scheduling in advance on Agorapulse is simple! And like I said, you can also currently auto-post into Instagram with Agorapulse since they are an official partner and have access to this new feature via Instagram’s API.
Oh and they have a pretty calendar opinion That means you are able to see of your articles ready to go across the programs.
And it is color coded for people like me who want That extra amount of organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse mentions and has 1 pillar for me to react to notifications.
To me, that is”one job” to finish every day. And it is really almost enjoyable to clear out my inbox.
It’s concentrated, it’s simple and it is super easy to Use, and that means you won’t skip a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the posts you will need to review or respond to can be found). Your inbox things are highlighted To Review for every platform as things.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for engagement in which you respond and participate via retweets enjoys or responses.
You can click on a user’s profile it. You will then see all of the information that you need — right within Agorapulse (like any previous interactions).
Expand a user profile to see your history!
Only one click and you will see if You’ve Got a History with the user and the conversations you’ve had before. As a consequence, that you may provide the people the right care at the perfect time.
Let us break this down a little more…
I can see how many cites and DMs I’ve In my inbox. When I am looking at this tweet from Ravi, I can see how many tweets I must review and I will review or react to his conversation. It’s the exact same for other channels that are societal — all of your engagement is in one place.
Never miss a mention on your inbox!
I know my inbox Isn’t empty in this screenshot. But it’s going to be when I have finished writing this post! I do not always get to inbox zero every day however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to inspect of your mentions. You can Filter by message or cite kind as follows.
Simply review the posts you have responded to or dealt with. It is automatically marked as reviewed once you respond to a specific post.
Or You Just click on a place replying.
I could choose To answer (or reply by DM), examine the post, delegate it for someone else (more of that later), retweet it “like” the post — all from within precisely the exact same dashboard place on Agorapulse.
Choose how the mention will engage or procedure or message.
It’s, if I change to Instagram, by Way of Example similar. I am able to see my recent engagement all, I see more info or can expand on articles. I unfollow and may follow. Social Media Tracking Software
Easily switch between accounts and programs to Keep up with participation!
Being able to see ALL of your remarks is handy on Where you can find the past 50 mentions on your feed. It’s not possible to keep up with mentions, In case you’ve got a number of followers. Agorapulse alters all that which is enormous for brands and influencers.
Excited? You Can now participate with ALL of your Mentions, even when you are a little late getting to them.
And of course, I can readily participate by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube but maybe not LinkedIn at this stage (you can just print to LinkedIn.
Agorapulse retains all of my engagement in one area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it’s not about Collecting followers. It’s about engaging with them.
As I shared previously, Agorapulse allows me to Easily track and participate with my best advocates using the”Fans and Followers” feature. From within your Twitter account, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
In this scenario I hunted on my top 100 users under “TOP”.
With favorites you can add profiles and a star to “favorite” people that you want to follow carefully in Agorapulse. This way, you’ve got their posts accessible in their own thread! Now it’s easy retweet their articles and to engage with them!
You see positions for the following in just About every profile perspective on Agorapulse.
- Engaged — the person has mentioned you (directly, or via an answer to a dialogue ) or delivered you a DM.
- Ambassador — this individual has retweeted you or posted links.
- Influencer — this person is frequently retweeted (over 20 times during the previous 30 days).
In Nicky’s case, she is all 3 with respect to my @sociallysorted Twitter account. Nicky is someone I should be participating with (and I do! ) ) .
On this, Facebook Function shows you who has said your page, and the number of times they’ve liked and commented or sent you a message, in addition to their final interaction with you. It is also possible to ban them from the page from within Agorapulse, although I hope that happens!
On Instagram you Will see who’s left comments in your post, their total followers/followed counts and you can trace or unfollow from within Agorapulse.
You are given a clear image of who by these fundamental metrics Follows you, promotes you and participates with you the maximum.
- Set up custom classes of followers within Agorapulse’s dashboard
- Search on each of their interactions
- Search on their messages, and
- Add personal notes.
When you have this information you can use all It to engage in positive communication with those individuals — surprise and pleasure them maybe reach out to them to thank them! Social Media Tracking Software
Advanced Monitoring, Reviews And search
Think of Agorapulse as your own Investigator that is personal. It’s possible to use the Monitoring function on Instagram to.
- Hashtag that is perform hunts.
- Place hunts.
What’s so great? It opens up a whole new World of possibility for finding (and linking ) talks about any subject you like (including your brand).
The potential for location-based businesses is huge With this attribute, particularly tourism.
When it comes To reports, Agorapulse actually shines. With one click you can create a report that is easy to produce and not difficult to decipher. Ideal for showing clients!
Agorapulse Reports enable you to break down your Audience sense.
The reports can also help you find a range Information such as.
- Your best performing content (ie articles, tweets etc) based on engagement and reach
- Evolution metrics over time. Agorapulse automatically compares metrics over time and provides you a fast reading re whether a metric is decreasing or increasing over a time.
- Community management data like reaction time and response speed
- Benchmarking your Facebook Page against competitors
Your material is analysed and Presented in report form. You can download it as a csv file to show that the people/clients/team that needs to view it the most.
For social media supervisors and agencies this is Huge, as it allows you to supply your clientele with data that is easy-to-read.
It is also possible to take a glance!
Nearly everybody I know who uses Agorapulse to get Social media direction raves about the reports. They’re fairly particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse explains it as being in a position to”tag, bookmark, hide, delete or assign content… while you sleep”. By using Moderation Rules, all.
I like this function on Twitter, in which the Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz mad.
With Agorapulse I will deal with them Manners.
- So that I really don’t see most of them I can filter my DMs. This is where the magic occurs. You can set up filters to weed out”many” of those bad DMs. Not all (sigh) but most.
- I will filter my feed by DMs or even Mentions. Clean them out pretty fast and I usually go to DMs. To be honest I get numerous DMs which are spam nowadays, it’s hard not to overlook the good ones. Auto DMs have literally made DMs useless to me, which is a shame.
Filtering and moderation works for all accounts Types but I mostly use it for Twitter to”mark as reviewed” all of the Auto DMs which come through saying”thanks to following”.
It filters out The auto-DMs, and yes I am sad that it catches some real ones as well, but you’ve got to pick your battles!
And the moderation principles are not just about spam. You can use them in many ways to
- Filter out articles to be reacted to — on any platform. You want to have all the articles featuring a hashtag to be tagged in a certain manner — so you’re able to respond to them.
- Filter those individuals that are SUPER engaged out and post all the time so you don’t need to see every Tweet in Agorapulse — just repond to them or in Twitter.
- So you can categorize create customized tags such as tweets and remarks and search on them later!
- Create custom searches for key words that you want to track
- If you’ve got one of the”large” level accounts (greatest for small agencies) you’ll have articles delegated to a team member (see 11 below).
Fundamentally the moderation purpose is just another Bonus motive to think about Agorapulse for social media direction.
A Killer Mobile App
If you are out and about And you need to clean your inbox, the more Agorapulse program is something you will love.
It’s accessible on it is and iOS and Android super slick to use. I often prefer to use the app vs background computer to process my inbox since it’s really easy to review and process mentions and messages. Social Media Tracking Software
Agorapulse’s lineup feature allows you to publish Your content on a repeated, evergreen basis utilizing smart categories — a lot like the way in which Meet Edgar permits you to set posts to be scheduled at certain times of day based on certain categories. It is used by me for Twitter and Facebook.
If you are currently using a tool and want to Cut costs, then consider Agorapulse’s evergreen content feature instead (and you get the bonus of all the additional Agorapulse attributes ).
Here are a Couple of things to know about using Agorapulse for , content that is queued that is repeated.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it easy to set up and name Your queue catogories, and add your schedule to get posts to be printed on. Then of adding content, the process is intuitive. As you can see, it is a slick dashboard (the consumer experience is awesome).
Firstly, put your articles up and you need to name Classes (all colour-coded and prepared for action!) .
Setting up your categories is easy… and color-coded!
All you have to When You’ve set up your classes Do is add instances to the program, such as this.
Then I need to include content that is amazing to each of the category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a handy visual/image preview of the article, to show you how it will appear on the newsfeed of the platform when you publish it you select.
Choose to Schedule your posts to a time slot, or include each post to the Queue of your choice. As you set up your queue in Measure one, this part is simple. Your Queue, filled with posts (and prepared to go) will look something like this.
Once a post is published, It Is Going to return to the Bottom of this queue, waiting to be queued.
Apart from utilizing the queue operate for repeated Content, you might decide to .
- Add a post to the schedule as normal or
- Replicate your article a certain number of times (once you do this you will set the minimum number of days between repetitions of the post). Note you could accomplish this for Facebook but you have to be aware of the Twitter rules see below.
You Can Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has added a pause button. If there is a natural disaster or for any reason it is not great time to post, it is easy to pause the queue with one click.
Maybe You need to pause a lineup of posts At Christmas… it is easy with the pause button!
Meet Edgar has a pause button and it was something I actually wished to see in any tool which I chose to replace it with. I asked Agorapulse to add one and they did (they always listen — never be reluctant to mention suggestions or provide feedback!) .
Utilize The Queue Function To Announce Facebook Lives
The function can be for announcing handy Events such as a Facebook Live (if you hold them to a weekly or regular basis). Share your content that needs to go out weekly at a specific time of the week in a queue. I’d advise that a bit varies the posts to keep the content fresh and.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You may read about it here.
The rules are not Actually new as discussed in this post by Agorapulse’s CEO Emeric Ernoult. It is just that they are currently making a larger point of saying they will be enforced by them.
Fundamentally this imply that we can no longer Post identical or similar articles . This applies to duplicate content.
Lets’s take a look Twitter with Agorapulse while complying with the rules, so you comply with the rules, once you draft a picture like this one to post to Twitter.
Note that you can choose to program or queue Your article to Twitter. Here is where we have to consider the rules of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look In the image above, you’ll see that Agorapulse blocks my ability to place duplicate content. The instrument recognises that I’m posting to Twitter! This helps ensure that I stick to the guidelines of Twitter.
Content Demo Tips
This is how I use Agorapulse to save loads of Time and stay out of Twitter Jail. Together with Agorapulse, you currently have two choices for repeating a hyperlink.
- You can choose to Schedule your article once (or more than once if you vary it). Just add your article, to do this, then choose the time and date you want it to head at. If it’ll be published more than once, you will want to edit the repeated or replicate tweets so that they’re not”duplicate” content. A lot of this is below.
- More than with variants or you can choose to Queue your article once. Agorapulse advocates this. When you’re queueing content for Twitter, make certain that you don’t select the option to”re-queue multiple occasions.” This is where you’d end up in breach of the rules of Twitter, although you can use this feature for some other platforms. When I decide to do it this way, I’m sure it’s a special place, then add it to the top or bottom of this queue (ie I select”queue next” or”queue last”).
I also utilize Advanced Scheduling to Write one tweet, set that tweet. Below, I’ve set it to article than every 7 Days, and up to 6 repeats. Don’t forget to edit the repeats!
Once the 6 x repeats are scheduled by me, I can easily see Those posts in my schedule. I’d go in and change them to emojis, new text, pictures or hashtags. Do this don’t do it or you will forget.
Note. It’s When you edit your articles, if the connection stays the same, Okay. It’s the text that you need to change each time.
I had been utilizing Advanced Scheduling in this manner For a little while now to post new content well ahead of the new”rules” were declared. I like to mix up it and it’s better for engagement.
Do not forget Bulk Upload! Agorapulse also permits you to upload around a 100 pieces of content at once by using a pre-populated CSV file. This includes your photographs and also can incorporate articles from any RSS feed! You might use this to curate articles from different sites and save hours!
What is Coming For Queued Content?
The staff at Agorapulse is functioning on a Tool to make us tweets’ variations, therefore we play fine and can get content out. This is new functionality that will enable us to replicate our tweet variants quickly — all in the one easy interface. I am awaiting it. I’m convinced it’s going to be a timesaver! Social Media Tracking Software
Team Communication and Delegation
As easy as Agorapulse is to utilize, you Do not need to do all the checking and involvement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 per month), then it’s possible to update to staff approval whereby you can assign tasks and accept messages around multiple staff members.
This is GREAT for customer service brilliance.
This feature is a good, if you are a growing group One to update to.
Oh and guess what? Teamwork and comments happens in Real time. So if Joe and Jess are online at precisely the exact same time working on the exact same accounts, there won’t be double-up. You can see exactly what your team is performing in real time.
Posting To Instagram
Agorapulse is A proud Instagram partner. This means that they are one of the tools to acquire access to the API to allow of Instagram!
If you have one of the business accounts with Agorapulse you can now auto-schedule into Instagram. This means you can now organize your content beforehand and click whenever you are ready OR you can, to post in your phone auto post.
Just make sure that you don’t forget to engage You autopost….posting is just part of the process. You need to follow up on comments and answers.
I Think That Agorapulse is the instrument which Offers both scheduling and auto-scheduling to Instagram as well as reporting and monitoring… so it is a win-win-win in case you have a business account. Are a distinct fee!
All you need To do would be.
- Download the Agorapulse program and hook your Instagram account .
- On Your program or desktopcomputer, schedule your Instagram article (add picture and caption) then schedule the date and time you want to print it. You can choose to change on Auto-scheduling or you can use the program to connect through to Instagram and post the image.
- When it’s time if you post , will receive a notification through your app. Simply click”Publish” and you will be switched through to the Instagram app.
- Post as you would normally on Instagram. Your copy/description will be copied and you need to glue it to the Instagram app. Check you are good to go and you have hashtags added as necessary!
Again, I am impressed that Agorapulse has Added another feature that would require us to use the attribute and another tool makes it even better. Bringing these tools saves time AND money and is a reason why I love Agorapulse for Social Media Management.
Responding To Advertisement Comments
Here’s where we get to Some features which are for the greater degree of membership on Agorapulse.
The ability to respond to ad comments Begins at Medium Level of Membership (beginning at $99 a month)
With opinions on ads is hard for keeping up Facebook and Instagram advertisements. Agorapulse lets you view them and participate with them easily and pulls to your inbox in the advertisement comments.
If you run advertisements and understand what it’s like to maintain With the comments (including the spam), then you’ll know that this purpose is bliss for ad managers and page admins. Bliss. Social Media Tracking Software
Bonus Free Tools
You can choose Advantage of these tools on their site including.
- A Facebook Page Barometer — also to test your own engagement, and to see how well your lover fares from the peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter performance, right today
If you want one Reason to test out Agorapulse then here it is.
It is affordable.
They have some of the pricing of any of those Social media management tools.
Prices start at $49 each Month for small/solo businesses with raising costs for medium, large and enterprise companies. You can find out more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media direction, try A number of their tools and also take the free trial for a spin, you will be hooked as I am.