Intro Social Media Strategist
There are Many social media management tools, but one stands out among the crowd more and more every year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a few years now, and I love it. In this post I share 12 Reasons Why I love Agorapulse to Social Media Management and you will too. Social Media Strategist
There are many social media management tools that Deserve a mention . I have used many of them at one time or another, such as Hootsuite, Sprout Social, and Buffer.
I will not go in their features . They are Solid choices.
But I switched to Agorapulse a few years ago It and now has been my No 1 choice for social media direction since that time. You can read about some of the feature comparisons between Agorapulse and other platforms .
But for the purposes of This informative article, I wish to focus on Agorapulse so it is possible to consider it as a tool in your toolbox.
It may literally be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
It will not have features that are extraneous You never use, which makes you think”what is that used for?” . It’s sensible, no-fluff and super easy to use.
Dare I say, it’s even enjoyable (but we will get to that). Let’s take a peek why I adore Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Management
Oh and Before I begin… I should mention that I do not necessarily use each and every function at precisely the same time. I do use a couple of tools for a few functions. But I love that Agorapulse has a package of features that do cover most of your social media advertising requirements.
In fact Have been slowly moving lots of the attributes I use on other programs over to Agorapulse. It’s hard not to want to remain”in” this tool as it’s so user-friendly and fun to use. I have also taken on a new ambassador part with Agorapulse considering writing this post. The post was updated but my genuine love for this particular tool and the fact I can’t do with it in my toolbox has not changed.
The Agorapulse Team And Staff
Let’s begin here. Because with this, the Remainder of the things I love about Agorapulse imply nothing.
Customer service is at the core of business Agorapulse. If their clients are happy and using their tool in the best possible way, (and they get results), then everything falls into place. Their staff focuses on customer experience more.
Agorapulse also stinks To clients about what works, what they are able to build next and what needs improving. So, you are not a customer but part of a company. In reality, lots of the present features I am about to speak about came out of customer testimonials and opinions.
Caring about clients Is Agorapulse has shot up the ranks as one of those social media management tools with all the top reviews and customer satisfaction. Social Media Strategist
I’ve all summarized 12 reasons why I like Agorapulse Below, but let us start with a video summary of their recent (awesome) upgrade — then I will break down the critical capabilities. There’s a lot to like.
Impressive, right? Let’s jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off on the all-important Purpose of engagement (that is why I love Agorapulse the most), let us take a look at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is one. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting work for Instagram as an official Instagram Partner).
You can customise the posts to match each platform. As it intuitive to use, I don’t even have to go into detail about it here. You, (like me) need to have the ability to work out how to schedule an easy post, easily and without instruction.
Scheduling is simple with Agorapulse! I can.
- Publish immediately
- Queue my article (more of that later)
- Schedule the article in the future for time and a specific date.
It’s also super easy to schedule the post to Go out on different platforms, on various times, while being optimized for all those platforms (altering the text or picture size).
One feature I particularly like is the ability Type”@” and then the name of the user and Agorapulse will bring up the probable accounts you are able to choose from on Twitter and Facebook. Notice Agorapulse suggests accounts once I begin entering their company name.
This helps you to tag pages and profiles quickly And saves you time looking to include.
You could also schedule readily to LinkedIn.
Print to LinkedIn with Agorapulse
We’ll get to Instagram at a minute, but for now, Please be aware that publishing your articles and scheduling in advance on Agorapulse is easy! And as I said, it is also possible to now auto-post to Instagram using Agorapulse as they are an official partner and also have access to this new feature via Instagram’s API.
Oh and they have a Fairly calendar view That means you are able to see of your articles ready to go across the platforms.
And it’s color coded for folks like me who need That extra amount of organisation that is visual. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse mentions and has just one column for me to react to notifications.
To me, that is”one job” to finish each day. And it is really almost enjoyable to clear out my inbox.
It is concentrated, it is simple and it is easy to Use, and that means you won’t miss a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you need to review or respond to are available ). Your inbox things are highlighted To Inspection for each stage as items.
- Tabs for Fans, Publishing, Listening and Followers, and Reports.
- An area for engagement where you respond and participate via enjoys, retweets or responses.
You can click on a user’s profile to expand it. You’ll then see all the information that you want — directly within Agorapulse (like any previous interactions).
Expand your history to be seen by an individual profile!
If you have a just one click and you can see History with the consumer and the conversations you’ve had before. As a consequence, you may provide the people the right care at the perfect time.
Let’s break this down a little more…
I can see how many mentions and DMs I have In my inbox. If I am looking at this tweet from Ravi, I can see how many tweets I must review and I can review or react to his conversation. It is the same for channels that are societal — your entire engagement is in 1 area.
Never miss a mention on your inbox!
I know my inbox Isn’t empty in this screenshot. When I’ve finished writing this article but it will be! I don’t always get to inbox zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to check all of your own references. You can Filter by message or cite kind as follows.
Then review the articles responded to or dealt with. As soon as you respond to a post, it is marked as reviewed.
Or you simply click on a place replying.
In the example from Nicky, I could select To reply (or reply by DM), examine the post, assign it to get someone else (more of that later), retweet it “just like” the article — all from within precisely the exact same dashboard place on Agorapulse.
Choose how you will participate or process the mention or message.
It’s if I switch for example similar. I can see my recent engagement all, I see information about a user or will expand on posts. I unfollow and can even follow. Social Media Strategist
Easily switch between accounts and programs to Keep up with engagement!
Being able to see All your comments is handy on In which you generally can see the past 50 mentions on your own feed. It is impossible to keep up with mentions, In case you’ve got a large number of followers. Agorapulse alters that which is enormous for influencers and brands.
Excited? You can engage with All your Mentions when you are a bit late getting to them.
And I can also participate by Switching to Facebook as well.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube but maybe not LinkedIn at this stage (you can just print to LinkedIn.
Agorapulse retains my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it’s not about Collecting followers. It’s about participating with them.
As I shared previously, Agorapulse enables me to Easily monitor and engage with my best advocates using the”Fans and Followers” feature. From in your Twitter accounts, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I searched in this case below “TOP”.
To profiles you can add a celebrity with favorites to “favorite” people you want to follow carefully in Agorapulse. This way, you have their posts easily accessible in their own thread! It’s easy retweet their articles and to engage with them!
You see positions for your following in only About each profile perspective on Agorapulse.
- Engaged — the individual has said you (directly, or via a reply to a conversation) or delivered you a DM.
- Ambassador — this individual posted links to your website or has retweeted you.
- Influencer — this person is frequently retweeted (over 20 times during the previous 30 days).
In Nicky’s case, she is all 3 with respect to my @sociallysorted Twitter account. Nicky is somebody I ought to be participating with (and I do! ) ) .
On this, Facebook Function shows you who has mentioned your page, and the number of times they’ve enjoyed and commented or delivered a message, in addition to their final interaction with you. You can also ban them from the page from inside Agorapulse, although I expect that happens!
On Instagram you Will see who has left comments in your article, their total followers/followed counts and you are able to follow or unfollow from within Agorapulse.
These metrics give you a clear image of who Follows you, promotes you and participates with you the maximum.
- Setup custom classes of followers inside Agorapulse’s dashboard
- Search on each of their interactions
- Search on their messages, and
- Add private notes.
When you have this information you can use all It to take part in communication with those individuals — surprise and delight them in some way maybe reach out to thank them! Social Media Strategist
Advanced Monitoring, Search And Reports
Consider Agorapulse as your personal Private investigator. You can use the Monitoring function on Instagram to.
- Perform hashtag hunts.
- Place hunts.
What is so great? It opens up a whole new World of chance for finding (and linking ) conversations around any subject you like (like your brand).
The potential for location-based businesses is enormous Especially tourism.
When it comes To reports, Agorapulse really shines. With one click you can create a report that is easy to create and easy to decode. Ideal for showing customers!
Agorapulse Reports help your to break Audience sense.
The reports can help you locate a range Information such as.
- Your best performing articles (ie articles, tweets etc) based on participation and attain
- Evolution metrics over time. Agorapulse provides you a reading re whether a specific metric is increasing or decreasing over a period and automatically compares metrics over the years.
- Community management data like reaction time and response speed
- Benchmarking your Facebook Page against opponents
Your best performing content is easily analysed and Presented in report form. You may also download it as a csv file to reveal it the most.
For social media supervisors and agencies that this is Enormous, as it allows you to provide your clientele with easy-to-read information.
You can also take a glance!
Nearly everybody I know who uses Agorapulse for Social media management raves about the reports. They are pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse explains it as being in a position to”tag, bookmark, hide, delete or delegate content… while you sleep”. By using Moderation Rules, all.
Where the I like this role on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I will deal with them Ways.
- So I don’t see almost all of them in the first 17, I can filter my DMs. This is where the magic happens. You can set up filters to weed out”many” of those lousy DMs. Not all (sigh) but many.
- I can filter my feed by DMs or even Mentions. Clean them out fairly quickly and I usually go to DMs. To be honest I get so many DMs that are spam nowadays, it’s hard not to overlook the excellent ones. Auto DMs have made DMs useless to me, which is a shame.
Filtering and moderation works for all accounts Types but I mostly use it for Twitter to”markers as reviewed” all the Auto DMs which come through saying”thanks for following”.
It mostly filters out The auto-DMs, and yes I’m sad that it grabs some real ones as well, however you have to pick your battles!
And the moderation rules are not just about spam. You can use them in many ways to
- Filter out content to be reacted to. Perhaps you wish to have the articles featuring a particular hashtag to be tagged in a way that is specific — so you can respond to them.
- Filter out those individuals that are SUPER and post all the time that you don’t have to see every Tweet at Agorapulse — only repond to them or in Twitter.
- Create custom tags such as tweets and comments so it is possible to categorize and research on them afterwards!
- Create customized searches for key words that you need to monitor
- In case you’ve got one of the”big” level accounts (greatest for small agencies) you’ll have posts delegated to a team member (see 11 below).
Basically the moderation purpose is just another Bonus reason to think about Agorapulse for social media management.
A Killer Mobile App
If you are about and out And you will need to clear your inbox, the more Agorapulse app is something that you will love.
It’s accessible on Android and iOS and it’s super slick to use. I often prefer to use the app vs desktop computer to process my inbox as it is really easy to review and procedure messages and mentions. Social Media Strategist
Agorapulse’s lineup feature allows you to publish Your articles onto a replicated, evergreen basis using intelligent categories — a lot like the way in which Meet Edgar permits you to set articles to be scheduled at certain times daily based on certain categories. It is used by me to Facebook and Twitter.
If you want to and are using a tool such as Meet Edgar Reduce costs, then contemplate Agorapulse’s evergreen content feature instead (and you have the bonus of all of the other Agorapulse attributes ).
Here are a Couple of things Agorapulse for , queued content that is repeated.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it’s super easy to set up and title Your queue catogories, and add your program for articles to be printed on. Then of adding content, the process is intuitive. As you can see, it’s a slick dash (the user experience is amazing ).
Primarily, You Have to name and set up your content Categories (all colour-coded and ready for action!) .
Setting up your categories is easy… and color-coded!
All you have to When You’ve set up your categories Do is add instances to the program, such as this.
Then I Want to add content that is amazing to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse provides You a preview of the article, to explain to you how it’ll look on the newsfeed of the platform.
Choose to Schedule your posts to a time slot, or add each post to the Queue of your selection. As you’ve already set up your queue in Step one, this component is simple. Your Queue, full of posts (and ready to go) will appear something like this.
Once a post is published, It Is Going to return to the Bottom of this lineup, waiting to be queued.
Apart from using the function for repeated Content, you might decide to .
- Add a post to the program as normal or
- Repeat your post a specific number of times (once you do so you may set the minimum number of days between repetitions of the article ). Be aware that you can accomplish this to get Facebook but you need to be aware of the Twitter rules see below.
You Can Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has added a pause button. For some reason it’s not fantastic time to post or if a catastrophe is, it is easy to pause the queue with a single click.
Perhaps you need to pause a seasonal queue of articles At Christmas… it is simple with the pause button!
Meet Edgar has a pause button and it had been something I really wanted to see which I chose to replace it with. I asked Agorapulse to include one plus they did (they constantly listen — never be reluctant to mention tips or give opinions!) .
Utilize The Queue Function
The queue function could be handy for announcing Events like a Facebook Live (should you hold them on a weekly or regular basis). Share your articles that needs to go out in a queue. I would recommend you vary the articles a bit to keep the content fresh and.
This functions for Facebook but with we Have to look at a few”changes” into Twitter’s terms of usage…. Social Media Strategist
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The rules are not New as addressed by Agorapulse’s CEO Emeric Ernoult. It is just that they’re making a larger point of saying they will be enforced by them.
Basically this mean that we can no more Post articles that is similar or identical . This applies to replicate content.
Lets’s take a look at how you can post to Twitter with Agorapulse while complying with the principles, so you comply with the rules, when you draft an image similar to you to post to Twitter.
Note that you can choose to schedule or to queue Your post to Twitter. Here is where we have to consider the rules of Twitter and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look In the image above, you will see that Agorapulse blocks my ability to place duplicate content to over one of my Twitter accounts. The instrument recognises that I’m posting to Twitter! This helps make sure I adhere to Twitter’s guidelines.
Content Variation Tips
This is how I utilize Agorapulse to save loads of Time and stay out of Twitter Jail. With Agorapulse, you currently have two choices for repeating a link.
- You can choose to Schedule your article once (or more than once if you vary it). Just add your article to do this, then choose the date and time you want it to go out at. If it’ll be printed more than once, you will want to edit the repeated or replicate tweets so they’re not”replicate” content. A lot of this is under.
- More than once with variations or It is possible to opt to Queue your post once. Agorapulse recommends this. When you’re queueing articles for Twitter, make certain you don’t select the option to”re-queue multiple occasions.” This is where you’d end up in violation of Twitter’s rules, although you can still use this feature for other platforms. While I choose to do it this way, I make sure it’s a unique place, then add it on the top or bottom of this queue (ie I select”queue next” or”queue last”).
Advanced Scheduling is also used by me to Publish 1 tweet, set that tweet. Below, I have set it to article more often than every 7 Days, as well as 6 repetitions. Don’t forget to edit the repeats!
After that the 6 x repeats are scheduled by me, I could easily see Those articles in my schedule. I’d go in and alter them to text that is new, emojis, images or hashtags. Do this don’t do it or you will forget.
Note. It is Okay if the link stays the same when you edit your posts. It is the text that you need to change each time.
I’d been utilizing Advanced Scheduling in this manner For a while now to post new content — well ahead of the new”principles” were announced. I love to mix up this and it’s better for involvement.
Do not forget Bulk Upload! Agorapulse also permits you to upload around some 100 pieces of content by using a CSV file. Your photos are included by this and can incorporate articles from any RSS feed! You can even use this to curate articles and save hours!
What’s Coming For Queued Content?
The staff at Agorapulse is functioning on a Tool to produce the variants of tweets more easy for us, therefore we can still get out content and play nice with Twitter. This will be new functionality that will let us repeat our tweet variations in the one simple interface. I am awaiting it. I’m sure it will be a timesaver! Social Media Strategist
Team Communication and Delegation
As easy as Agorapulse would be to use, you Do not need to do all of the checking and involvement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 a month), then it’s possible to update to team approval whereby you can assign tasks and approve messages across multiple staff members.
This is very good for customer support brilliance.
This attribute is a good, if you are a growing team You to update to.
Oh and guess what? Teamwork and Remarks happens in Real time. If Jess and Joe are online at precisely the exact same time working on precisely the accounts, there won’t be double-up. It is possible to see what your staff is doing in real time.
Posting To Instagram
Agorapulse is A proud partner that is Instagram. This also suggests they are among the first tools to acquire access to Instagram’s API to allow auto-posting to Instagram which is HUGE!
In Case You Have one of the business accounts with Agorapulse you can now auto-schedule to Instagram. This usually means you can now organize your content beforehand and click on whenever you’re ready OR you are able to, to post in your phone auto post.
Just make sure that you don’t forget to engage if You autopost….posting is merely part of this process. You need to follow up on comments and replies.
I Think That Agorapulse is the tool Provides both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it’s a win-win-win if you have a company account. Are a separate fee!
All you Want To do would be.
- Download the Agorapulse app and hook your Instagram account.
- On Your program or background , schedule your Instagram article (add photo and caption) then schedule the date and time you need to publish it. You may opt to change on Auto-scheduling or you can use the program to link through to Instagram and post the image.
- When it is time if you post , will get a notification through your app. Simply click”Publish” and you’ll be changed through to the Instagram app.
- Post as you would ordinarily on Instagram. Your copy/description is going to be copied and you need to glue it into the Instagram program. Check you have additional as necessary and you are good to go!
I am super impressed that Agorapulse has Added another feature that would normally require us to use a tool and the newest attribute makes it even better. Bringing these tools together saves time AND money and is a key reason why I love Agorapulse for Social Media Management.
Responding To Ad Comments
Here is where we get to Some features that are for the level of membership Agorapulse.
The capability to respond to ad comments Starts at Moderate Level of Membership (starting at $99 per month)
With opinions on ads is hard for keeping up Facebook and Instagram ads. Agorapulse pulls in the ad comments and lets you see them and engage with them.
If you know what it’s like to maintain and run ads With the remarks (including the spam), then you’ll know that this function is bliss for ad managers and webpage admins. Bliss. Social Media Strategist
Bonus Free Tools
You can choose Advantage of those free tools on their site including.
- A Facebook Page Barometer — to determine how well your fan fares against your peers, and also to test your engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter functionality, right today
If you need one Reason to test out Agorapulse then here it is.
They have some of the pricing of some of those Social media management applications.
Prices start at $49 each Month for small/solo businesses with prices for large, medium and enterprise companies. You can discover more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media management, try Some of the tools and take the free trial to get a spin, you’ll be as hooked as I am.