Intro Social Media Reputation Management
You will find Many social media management tools, but one stands out among the crowd more and more every year — Agorapulse. I have used Agorapulse for Social Media Management for a few decades and I love it. In this article I discuss 12 Reasons Why I love Agorapulse for Social Media Management and you will also. Social Media Reputation Management
There are many social media management applications that Deserve a mention . I have used many of them at one time or another, including Hootsuite Sprout Social, and Buffer.
I will not go into their features . They’re Solid options.
But I changed to Agorapulse a few years ago It and Today has been my No 1 choice for social media direction since that time. You can read about a number of the feature comparisons between Agorapulse along with other programs .
But for the purposes of This post, I wish to focus on Agorapulse so you can consider it.
It could literally be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media management.
Only, it doesn’t have a lot of features that are extraneous That you never use, which makes you think”what’s that used for?” . It is practical, no-fluff and super simple to use.
Dare I say, it’s even fun (but we’ll get to that). Let’s take a look why I adore Agorapulse for social media management!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I start… I should mention that I don’t always use each and every function in precisely the exact same moment. I do use a couple of different tools. However, I love that Agorapulse has a suite of features that do cover most of your social media marketing needs.
In fact, I Have been moving a lot of the attributes I use on other tools over to Agorapulse. It’s hard not to wish to stay”in” this instrument since it is so user-friendly and enjoyable to use. I have also taken on a new ambassador role with Agorapulse considering writing this article. The post has been updated but my genuine love with this tool and the fact that I can not do with it in my arsenal hasn’t changed.
The Agorapulse Team And Culture
Let’s begin here. Because without this, the Rest of the things I adore about Agorapulse mean nothing.
Customer service is at the core of company at Agorapulse. If their customers are happy and utilizing their tool in the finest possible manner, (and they get results), then everything falls into place. Their team focuses on client experience more.
Agorapulse also listens To clients about what works, what needs improving and what they are able to build. You are not just a client but a part of a business where your voice will be observed. In reality, lots of the current features I am going to talk about came from opinions and client recommendations.
Caring about clients Is Agorapulse has shot up the ranks as one of those social media management tools with all the reviews and customer satisfaction. Social Media Reputation Management
I’ve all outlined 12 reasons why I like Agorapulse Below, but let’s begin with a video summary of the recent (awesome) update — then I will break down the key features. There is a lot to like.
Impressive, right? Let us jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Purpose of participation (that is the reason why I love Agorapulse the most), let’s take a peek at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is among the easiest I’ve used. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting function for Instagram as an official Instagram Partner).
The posts can be easily customised by you to suit each platform. As it’s super intuitive to use, I don’t even need to go into detail about this . You, (like me) need to have the ability to work out how to schedule an easy post, readily and without education.
Scheduling is easy with Agorapulse! I could.
- Publish immediately
- Queue my post (more of this later)
- Schedule the post later on for a specific time and date.
It’s also easy to schedule exactly the same post to Head out on various platforms, on different times, while being optimised for those platforms (changing the text or picture size).
One feature I particularly like is the ability Type”@” and then the title of the user and Agorapulse will bring up the probable accounts you are able to choose from on Twitter and Facebook. See how Agorapulse suggests accounts when I begin entering their company name.
This helps you to label pages and profiles fast And saves you time searching to include.
You can even schedule to LinkedIn.
Easily print to LinkedIn with Agorapulse
We will get to Instagram in a minute, but for today, Please be aware that publishing your articles and scheduling in advance on Agorapulse is simple! And as I said, it is also possible to currently auto-post into Instagram with Agorapulse since they are an official partner and have access to this new feature via Instagram’s API.
Oh and they have a Fairly calendar view That means you can see all of your posts ready to go across the programs.
And it is colour coded for folks like me That extra level of organisation that is visual. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse mentions and has only 1 pillar for me to react to notifications.
To me, that is”one job” to finish every day. And it is actually almost enjoyable to clean out my inbox.
It’s concentrated, it is simple and it is super simple to Use, so you won’t skip a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you need to review or respond to are available ). Your inbox items are highlighted To Review for each platform as things.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for participation where you respond and participate via retweets likes or responses.
You can click on a user’s profile it. You’ll then see all of the information you want — directly within Agorapulse (including any prior interactions).
Expand your history to be seen by a user profile!
If you have a Only one click and you will see History with the conversations and the user you’ve had before. As a consequence, that you can provide the ideal people the right attention at the perfect time.
Let us break this down a bit more…
I DMs I have and can see how many mentions Inside my inbox. When I am looking at this tweet from Ravi, I will see how many tweets I must review and I will review or react to his tweet. It is the same for other channels — your engagement all is in 1 area.
Never miss a mention on your inbox!
I know, I know, my inbox Is not empty in this screenshot. But it’s going to be when I’ve finished writing this article! I do not always get to inbox zero every day however I get there often enough to LOVE that”Congratulations” display!
It’s easy to check your mentions. You can Even filter by cite or message kind as follows.
Then simply review the posts you have replied to or dealt with. It is marked as reviewed As soon as a post is replied to by you.
Or You Just click on a place replying.
In the example from Nicky, I can select To reply (or reply from DM), review the post, assign it to get someone else (more of that later), retweet it or”like” the article — all from within precisely the exact same dashboard area on Agorapulse.
Choose how the mention procedure or will engage or message.
It’s if I switch to Instagram, for example similar. I am able to view all my current engagement, I will expand on posts or see info. I can also follow and unfollow. Social Media Reputation Management
Easily change between platforms and accounts to Keep up with engagement!
Being able to see your comments ALL are handy on Instagram, in which you can only find the last 50 mentions on your feed. In case you’ve got a high number of followers it’s not possible to maintain with mentions. Agorapulse alters that which is enormous for brands and influencers.
Excited? You Can now participate your with ALL Mentions, even when you are a bit late getting to them.
And of course, I can readily participate by Switching to Facebook too.
Note. You can engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this stage (you can only print to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It’s about participating with them.
As I shared previously, Agorapulse enables me to Easily monitor and engage with my best advocates employing the”Fans and Followers” feature. From within your Twitter accounts, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
In this scenario I searched on my top 100 users below “TOP”.
To profiles you can add a celebrity with favorites to “favorite” folks you would like to follow carefully in Agorapulse. This way, you have their articles readily accessible in their own thread! It’s simple to engage together and retweet their content!
You see rankings for the following in just About each profile view on Agorapulse.
- Engaged — the individual has mentioned you (directly, or through an answer to a dialogue ) or delivered you a DM.
- Ambassador — this individual has retweeted posted or you links.
- Influencer — this person is frequently retweeted (over 20 times throughout the last 30 days).
In Nicky’s case, She’s all 3 with regard to my @sociallysorted Twitter account. Nicky is somebody I ought to be participating with (and I do! ) ) .
On Facebook Function shows you who has mentioned your page, and the number of times they’ve enjoyed and commented or sent you a message, in addition to their final interaction with you. You can also ban them from within Agorapulse, although I hope that happens!
On Instagram you Will see who’s left comments in your article, their followers/followed that is total counts and you are able to trace or unfollow from inside Agorapulse.
These metrics give you a clear picture of who Follows you, boosts you and engages with you the most.
- Set up custom groups of followers inside Agorapulse’s dash
- Search on each of their interactions
- Search in their messages, and
- Add notes.
When you have all It to engage in positive communication with these people — perhaps reach out to them to thank them or surprise and pleasure them! Social Media Reputation Management
Advanced Monitoring, Reviews And search
Consider Agorapulse as your own Investigator that is personal. It’s possible to use the Monitoring function on Instagram to.
- Hashtag that is Play searches.
- Place hunts.
What is so great? It opens a whole new World of possibility for finding (and linking ) talks about any subject you like (including your manufacturer ).
The Capacity for businesses is huge Especially tourism.
When it comes To reports, Agorapulse actually shines. With one click you can make a report that is easy to create and not difficult to decode. GREAT for showing customers!
Agorapulse Reports help your to break Audience sense.
The Comprehensive reports can also help you find a range Information including.
- Your best performing content (ie posts, tweets etc) based on participation and reach
- Development metrics over time. Agorapulse automatically compares metrics and gives you a reading re whether a metric is increasing or decreasing over a time.
- Community management data like response time and response rate
- Benchmarking your Facebook Page against opponents
Your content is analysed and Introduced in report form. You may download it as a csv file to reveal it the most.
For social media supervisors and agencies this is Huge, as it allows you to supply information to your clientele.
You can also take a glance!
Just about everyone I know who uses Agorapulse to get Social media direction raves about the reports. They are pretty particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse describes it as being able to”tag, bookmark, hide, delete or assign articles… while you sleep”. By using Moderation Rules, all.
I like this role on Twitter, where the Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I will deal with them in 2 Manners.
- I will filter my DMs therefore that I don’t see almost all of them. This is where the magic occurs. You can set up filters to weed out”many” of those bad DMs. Not all (sigh) but most.
- I will then filter my feed by Mentions or even DMs. I visit DMs and clear them out. To be honest I get so many DMs that are spam these days, it is hard not to overlook the excellent ones. Auto DMs have made DMs useless to me personally, which is a real shame.
Moderation and filtering functions for all accounts Types but I mostly use it for Twitter to”mark as reviewed” all the Auto DMs which come through saying”thanks for after”.
It mostly filters out The auto-DMs, and yes I am sad that it grabs some real ones also, but you’ve got to choose your battles!
And the moderation rules are not just about spam. You can use them in many ways to
- Filter out articles to be reacted to. Maybe you want to have all the posts featuring a hashtag that is specific to be labeled in a specific manner — so you can respond to them later.
- Filter out those individuals that are SUPER and post all the time so you don’t need to see every Tweet at Agorapulse — just repond to them or natively in Twitter.
- So you can categorize create custom tags such as remarks and tweets and search on these later!
- Create customized searches for keywords that you want to monitor
- If you have one of those”large” level accounts (best for smaller agencies) you’ll have posts assigned to a group member (see 11 below).
Basically the moderation function is another Bonus reason to consider Agorapulse for social media management.
A Killer Mobile App
If you are around and out And you need to clean your inbox, the Agorapulse program is something you will love.
It is accessible on iOS and Android and it’s super slick to use. I often prefer using the app vs background computer to process my inbox since it’s really easy to review and process mentions and messages. Social Media Reputation Management
Agorapulse’s lineup feature allows you to publish Your articles on a repeated, evergreen basis utilizing smart categories — a lot like the manner by that Meet Edgar allows you to set posts to be scheduled at certain times of day based on particular categories. It is used by me for Twitter and Facebook.
If you Need to and are using a tool like Meet Edgar Reduce costs, then consider Agorapulse’s evergreen content attribute instead (and you have the bonus of all the additional Agorapulse features).
Here are a few things to know about using Agorapulse for replicated content.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse name and it easy to set up Your queue insert your program for posts to be published on, and catogories. Then of adding content, the process is intuitive. As you can see, it is a slick dash (the user experience is awesome).
Primarily, you need to name and set up your content Classes (all colour-coded and prepared for action!) .
Setting up your classes is easy… and color-coded!
All you Need to When You’ve set up your classes Do is add times such as this, to the schedule.
Then I need to include content that is awesome to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a preview of this article, to explain to you how it will appear on the newsfeed of this platform when you publish it you select.
Choose to Schedule your articles or include each post to your choice’s Queue. This component is simple as you set your queue up in Measure one. Your Queue, filled with posts (and ready to go) will look something like this.
Once a post is published, It Is Going to return to the Bottom of the queue, waiting to be queued again.
Apart from utilizing the function for perennial Content, you might choose to either.
- Add a post to the program as usual or
- Repeat your post a specific number of times (once you do this you will set the minimum number of days between repetitions of this article ). Note that you can accomplish this to get Facebook but you have to know about the Twitter rules see below.
You Can Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has added a pause button. For any reason it’s not great time to post or if there is a natural disaster, you can pause the queue with one click.
Maybe You need to pause a seasonal queue of articles At Christmas… it is simple with the pause button!
Meet it was something and Edgar includes a pause button I actually wanted to see that I opted to replace it with. I asked Agorapulse to add one and they did (they constantly listen — never be reluctant to mention suggestions or provide opinions!) .
Utilize The Queue Function
The function can be for announcing useful Events such as a Facebook Live (if you hold them to a weekly or regular basis). Share your content that must go out weekly at a specific time of the week in a queue. I’d recommend a little varies the articles to keep the material fresh and much more eye-catching.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The rules are not Really new as addressed by Agorapulse’s CEO Emeric Ernoult. It’s just that now they are currently making a larger point of saying they will be enforced by them.
Fundamentally this mean that we can no more Post equal or similar content to numerous accounts. This also applies to replicate content.
Lets’s take a look Twitter with Agorapulse while complying with all the principles, so the rules are complied with by you, once you draft a picture similar to you to post to Twitter.
Notice You Could choose to to queue or schedule Your article to Twitter. Here is where we need to consider Twitter’s principles and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look more closely In the picture above, you will see that Agorapulse blocks my ability to post duplicate content. The instrument recognises that I am posting to Twitter! This helps make sure I adhere to Twitter’s guidelines.
Content Variation Tips
This is how I use Agorapulse to save loads of Time and stay out of Twitter Jail. With Agorapulse, you now have two options for repeating a link.
- It is possible to opt to Schedule your post once (or more than once in the event that you vary it). Just add your post, to do so, then pick the time and date you would like it to go out at. If it’ll be published more than once, you will need to edit the replicated or duplicate tweets so that they’re not”duplicate” content. More of this is under.
- You can choose to Queue your article once or more than once with variations. Agorapulse recommends this. When you’re queueing content for Twitter, make sure that you don’t select the option to”re-queue multiple times.” This is where you’d wind up in breach of the rules of Twitter, although you are still able to use this feature for some other platforms. When I decide to do it this way, I make sure it’s a unique place, then add it on the top or bottom of the queue (ie I select”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Write 1 tweet, then set that tweet. Below, I have set it to article no more often than every 7 Days, as well as 6 repetitions. Don’t forget to edit the repeats!
I can easily see After I schedule that the 6 x repeats Those posts in my schedule. I’d go in and change them to emojis, text, images or hashtags. Do this immediately — do not do it later or you will forget.
Note. It’s Okay if the connection remains the same when you edit your posts. It is the text that you have to change each time.
I had been using Advanced Scheduling in this way For a little while today to post new content — well ahead of the new”rules” have been declared. I like to mix up it and it’s better for involvement.
Do not forget Bulk Upload! Agorapulse also permits you to bulk upload up to a 100 parts of content using a CSV file. Including your photos and also can include content! You can use this to curate articles and save hours!
What is Coming For Queued Content?
The staff at Agorapulse is currently working on a Tool to produce the variations of tweets more easy for people, therefore we can get out content quickly and play fine with Twitter. This will be new functionality that will let us repeat our tweet variations quickly — in the one interface. I’m looking forward to it. I am convinced it will be a timesaver! Social Media Reputation Management
Team Communication and Delegation
As easy as Agorapulse is to utilize, you Do not have to do all the checking and involvement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Accounts (beginning at $199 a month), then it’s possible to update to staff approval whereby you can assign tasks and approve messages across multiple team members.
This is GREAT for customer support brilliance.
This attribute is a good if you are a team that is growing You to update to.
Oh and guess what? Teamwork and Remarks occurs in Real time. If Joe and Jess are online at precisely the exact same time working on precisely the same accounts, there won’t be double-up. It is possible to see exactly what your team is performing in real time.
Posting To Instagram
Agorapulse is A spouse that is Instagram. This also means they are one of the tools to get access to the API to allow of Instagram!
If you have one of the Company accounts with Agorapulse you can to Instagram. This usually means that you can now plan your content ahead of time and click whenever you’re ready OR you are able to, to post on your phone auto article.
Make sure that you don’t forget to participate You autopost….posting is just a part of this procedure. You need to follow up on comments and answers.
I believe that Agorapulse is the only tool Provides both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it is a win-win-win if you have a business account. Are a separate fee!
All you need To do is.
- Download the Agorapulse program and hook your Instagram account .
- On Your app or background , schedule your Instagram post (add photo and caption) then program the date and time you need to publish it. You can choose to switch on Auto-scheduling or you can use the program to link through to Instagram and post the image.
- If you post will receive a notification via your cellular program when it is time to post. Just click”Publish” and you will be switched through to the Instagram program.
- Post as you would normally on Instagram. Your copy/description will be duplicated and you want to paste it. Check you have additional as necessary and you’re good to go!
Again, I am super impressed that Agorapulse has Added another feature that would require us to utilize a tool and the attribute makes it even better. Bringing these tools together saves you time AND money and is an integral reason why I adore Agorapulse for Social Media Management.
Responding To Ad Remarks
Here is where we get to Some features which are for the level of membership Agorapulse.
The ability to respond to ad comments Starts at Medium Level of Membership (starting at $99 a month)
With comments on advertisements is difficult for keeping up Facebook and Instagram advertisements. Agorapulse lets you view them and participate with them and pulls in the ad comments to your own inbox.
If you know what it is like to maintain and run advertisements With the remarks (including the spam), then you’ll know that this purpose is bliss for advertising managers and webpage admins. Bliss. Social Media Reputation Management
Bonus Free Tools
You can choose Advantage of those tools on their site.
- A Facebook Page Barometer — to see how well your fan fares against your peers, and also to test your engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter functionality, right today
If you really want one Reason to test out Agorapulse here it is.
They have some of the best pricing of any of the Social media management applications.
Prices start at $49 each Month for small/solo businesses with raising prices for enterprise, large and medium companies. You can discover more about pricing here.
I have A hunch that once you check out Agorapulse for social media direction, try A number of their free tools and also take the free trial for a spin, you’ll be as hooked as I am.