Introduction Social Media Reporting Tool
You will find Many social media management programs, but one stands out among the crowd more and more every year — Agorapulse. I have used Agorapulse for Social Media Management for a couple of decades and I really like it. In this article I discuss 12 Reasons Why I adore Agorapulse for Social Media Management and you will too. Social Media Reporting Tool
There Are Lots of social media management applications that Deserve a mention here. I have used many of these including Hootsuite, Sprout Social, and Buffer.
I will not go into their features here. They are Solid choices.
However, I switched to Agorapulse a few years ago It and now has been my No 1 choice to social media management since that time. You can read about a number of the feature comparisons between Agorapulse and other programs here.
But for the purposes of This informative article, I wish to focus on Agorapulse so it is possible to consider it.
It may literally be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
It will not have a lot of features that are extraneous That you never use, making you think”what is that used for?” . It’s practical, no-fluff and super simple to use.
Dare I say, it is even fun (but we will get to this ). Let’s take a look why I adore Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I start… I must mention that I don’t always use EVERY single function at the exact same time. I do use a couple of other tools. But I love that Agorapulse has a suite of features that really do cover most of your social media marketing needs.
In fact, I Have been gradually moving lots of the attributes I use on additional tools around to Agorapulse. It’s hard not to want to stay”in” this tool since it’s so user-friendly and enjoyable to use. I also have taken on a brand ambassador role with Agorapulse considering writing this post. The article was updated but my real love for this particular tool and the fact I can’t do without it in my toolbox has not changed.
The Agorapulse Culture And Team
Let’s start here. Because with this Rest of the things I love about Agorapulse imply nothing.
Customer support is at the core of business at Agorapulse. If their clients are happy and using their tool in the best possible manner, (and they get results), then everything falls into place. Their team concentrates on customer experience more than anything else.
Agorapulse also stinks About what works, what needs improving and what they can build next. You are not only a client but a part of a company where your voice will be heard. In reality, lots of the features I am about to talk about came out of customer testimonials and feedback.
Caring about customers Is why Agorapulse has taken up the ranks as among the social media management tools with all the best reviews and customer satisfaction. Social Media Reporting Tool
I’ve summarized all 12 reasons why I like Agorapulse Below, but let us start with a video summary of the recent (awesome) upgrade — then I’ll break down the key capabilities. There is a lot to enjoy.
Impressive, right? Let us jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Function of engagement (that is why I love Agorapulse the most), let us take a look at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is one of the easiest I’ve used. It’s a cinch to post to Twitter, LinkedIn, Facebook and Instagram (and they have the newest auto-posting function for Instagram as an official Instagram Partner).
You can customise the articles to suit each platform. I don’t even have to go into detail about it here, as it intuitive to use. You, (like me) should be able to work out how to schedule a simple article, readily and without education.
Scheduling is easy with Agorapulse! I can.
- Publish immediately
- Queue my article (more of this later)
- Schedule the post in the future for time and a specific date.
It’s also easy to schedule exactly the Exact Same post to Head out on different platforms, on various occasions, while being optimised for those platforms (changing the text or image size).
One feature I especially like is the capability Kind”@” and the name of the consumer and Agorapulse will bring up the probable accounts you can choose from on Twitter and Facebook. See Agorapulse suggests additional accounts once I start entering their company name.
This helps you to label pages and profiles fast And saves you time searching for the right people to include.
You could schedule to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram at a moment, but for now, Please know that publishing your content and scheduling beforehand on Agorapulse is simple! And like I said, you can also now auto-post to Instagram using Agorapulse as they are an official partner and have access to that new feature via Instagram’s API.
Oh and they have a pretty calendar opinion So you are able to see all of your posts ready to go across all the platforms.
And it is color coded for folks like me That extra level of organisation that is visual. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse mentions and has only 1 column for me to respond to notifications.
To me, that’s”one job” to finish every day. And it’s actually almost enjoyable to clean out my inbox.
It’s focused, it’s easy and it is super simple to Use, so you won’t miss a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you need to review or respond to are available ). Your inbox things are emphasized as items.
- Tabs for Publishing, Listening, Fans and Followers, and Reports.
- An area for participation where you respond and engage via responses, retweets or likes.
You can click on a user’s profile to expand it. You’ll then see all the info that you want — directly within Agorapulse (including any prior interactions).
Expand your history to be seen by a user profile!
If you have a just one click and you will see History with the conversations and the user you have had before. As a consequence, that you can give the people the ideal care at the moment.
Let us break this down a little more…
I DMs I’ve and can see how many mentions Inside my inbox. When I am looking at this tweet from Ravi, I will see just how many tweets I must review and that I will review or react to his tweet. It’s the same for channels that are social — your engagement all is in one place.
Never miss a mention on your inbox!
I know, I know, my inbox Is not empty in this screenshot. When I’ve finished writing this article, but it’s going to be! I do not always get to inbox zero every day but I get there often enough to LOVE that”Congratulations” display!
It’s simple to inspect all of your mentions. You can Filter by mention or message type as follows.
Then simply review the posts you’ve replied to or dealt with. As soon as you reply to a post, it is automatically marked as reviewed.
Or you click on a post replying.
I can choose To answer (or reply from DM), examine the post, delegate it for someone else (more of that later), retweet it or”like” the article — all from within precisely the same dashboard place on Agorapulse.
Choose how you procedure or will engage the mention or message.
It’s if I change for example similar. I am able to see all of my current engagement, I can enlarge on posts or see information about an individual. I unfollow and may follow. Social Media Reporting Tool
Switch between accounts and platforms to Keep up with participation!
Being able to see ALL of your comments is handy on Instagram, in which you can find the last 50 mentions on your own feed. It is not possible to maintain with mentions, In case you’ve got a number of followers. Agorapulse changes that which is huge for brands and influencers.
Excited? Now you can engage with ALL of your Mentions if you are getting to them.
And of course, I could also readily engage by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this stage (you can only print to LinkedIn.
Agorapulse keeps all my engagement in 1 area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It’s about engaging with them.
As I shared previously, Agorapulse enables me to Easily track and engage with my best advocates employing the”Fans and Followers” attribute. From in your Twitter account, you click on”Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users according to below.
In this scenario I hunted on my top 100 users under “TOP”.
You can add a celebrity to profiles to “favorite” folks you want to follow carefully in Agorapulse. This way, you have their articles readily accessible in their own thread! Now it’s simple to engage together and retweet their articles!
You’ll also see positions for your following in just About every profile perspective on Agorapulse.
- Engaged — the person has said you (directly, or via an answer to a dialogue ) or delivered you a DM.
- Ambassador — this individual posted links or has retweeted you.
- Influencer — this person is often retweeted (over 20 times during the last 30 days).
In Nicky’s situation, she is all 3 with regard to my @sociallysorted Twitter account. Nicky is somebody I ought to be engaging with (and I do!) .
On this, Facebook Function shows you who has said your page, and how many times they’ve liked and commented or sent you a message, in addition to their last interaction with you. You can ban them from the page from inside Agorapulse, but I hope that happens rarely!
On Instagram you Will see who has left comments in your article, their total followers/followed counts and you are able to follow or unfollow from within Agorapulse.
These fundamental metrics give you a clear image of who Follows you, promotes you and engages with you the maximum.
- Setup custom groups of followers within Agorapulse’s dashboard
- Search on each of their interactions
- Search on their own messages, and
- Add notes.
When you have this information you can use all It to take part in positive communication with these individuals — surprise and delight them in some manner maybe reach out to them to thank them! Social Media Reporting Tool
Advanced Tracking, Search And Reports
Consider Agorapulse as your personal Private investigator that is personal. You can use the Tracking work on Instagram to.
- Hashtag that is perform searches.
- Location that is perform hunts.
What is so great? It opens up a whole new World of possibility for finding (and linking ) talks about any subject you like (like your manufacturer ).
The potential for location-based businesses is enormous With this attribute, particularly tourism.
When it comes To reports, Agorapulse really shines. With one click you can make a report that is easy to decipher and simple to create. Ideal for showing clients!
Agorapulse Reports help your to break Audience sense.
The reports can help you find a range Information including.
- Your best performing content (ie posts, tweets etc) based on participation and reach
- Development metrics over time. Agorapulse provides you a fast reading re whether a metric is decreasing or increasing over a period and automatically compares metrics over the years.
- Community management statistics such as response time and response speed
- Benchmarking your Facebook Page against opponents
Your best performing content is easily analysed and Presented in report form. You may download it as a csv file to show it the most.
For social media managers and agencies this is Huge, as it allows you to provide data that is easy-to-read to your clients.
You can also have a glance!
Nearly everybody I know who uses Agorapulse for Social media direction raves about the reports. They’re fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse explains it as being in a position to”tag, rename, conceal, delete or assign articles… while you sleep”. All using Moderation Rules.
I like this role on Twitter, where the Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz mad.
With Agorapulse I will deal with them in 2 Manners.
- I can filter my DMs so I really don’t see most of them. This is where the magic happens. You can set up filters to weed out”most” of those bad DMs. Not all (sigh) but most.
- I will then filter my feed by Mentions or DMs. Clear them out fast and I usually go to DMs. To be honest I get so many DMs that are spam nowadays, it’s hard not to overlook the good ones. Auto DMs have made DMs useless to me personally, which is a real shame.
Filtering and moderation works for all account Types but I mainly use it for Twitter to”mark as reviewed” all of the Auto DMs which come through saying”thanks to following”.
It filters out The auto-DMs, and yes I am sad that it catches some actual ones as well, however you’ve got to pick your battles!
Along with the moderation principles are not just about spam. You can use them in several ways to
- Filter out content to be reacted to. So you can respond to them — maybe you want to have of the posts featuring a hashtag to be labeled in a way.
- Filter those people that are SUPER participated out and post all the time that you don’t have to see every Tweet in Agorapulse — just repond to them occasionally or in Twitter.
- So it is possible to categorize create customized tags for comments and tweets and search on them!
- Create custom searches for key words which you need to track
- In case you’ve got one of the”big” level accounts (greatest for small agencies) you can have posts delegated to a group member (see 11 below).
Basically the moderation function is another Bonus reason to consider Agorapulse for social media management.
A Killer Mobile App
If you are about and out And you need to clean your inbox, the more Agorapulse app is something that you will love.
It’s accessible on Android and iOS and it’s super slick to use. I often prefer to use the app vs background computer to process my inbox as it’s really easy to review and procedure mentions and messages. Social Media Reporting Tool
Agorapulse’s queue feature allows you to publish Your content on a repeated, evergreen basis utilizing intelligent categories — much like the way by that Meet Edgar allows you to set posts to be scheduled at particular times of day based on certain categories. I use it to Twitter and Facebook.
If you are using a tool like Meet Edgar and want to Cut costs, then consider Agorapulse’s evergreen content attribute instead (and you get the bonus of all the additional Agorapulse features).
Here are a few things Agorapulse for repeated, content that is queued.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it is super easy to set up and title Your queue insert your program for articles to be published on, and catogories. Then the process of adding content is intuitive. As you can see, it’s a slick dashboard (the consumer experience is awesome).
Firstly, You Have to name and put your content up Classes (all colour-coded and ready for action!) .
Setting up your classes is simple… and color-coded!
When You’ve set up your categories, all you have to Do is add instances such as this, to the program.
Then I need to include awesome content to each of the category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a handy visual/image preview of the article, to explain to you how it’ll appear on the newsfeed of the platform when you publish it, you choose.
Choose to Schedule your articles or add every post to your choice’s Queue. As you have already set up your queue in Step one, this part is simple. Your Queue, filled with posts (and prepared to go) will appear something like this.
After a post is published, it will return to the Bottom of this lineup, waiting to be queued again.
Apart from using the queue function for repeated Content, you might also decide to .
- Add a post to the schedule as usual or
- Repeat your article a specific number of times (once you do this you will set the minimum amount of days between repeats of this post). Be aware you could accomplish this to get Facebook but you have to be aware of the Twitter rules see below.
You May Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has added a pause button. It’s not fantastic time to post or if a catastrophe is, it is easy to pause the queue.
Perhaps you need to pause a seasonal lineup of articles At Christmas… it is simple with the pause button!
Meet Edgar includes a pause button and it was something That I really wanted to see that I opted to replace it with. I asked Agorapulse to include one and they did (they always listen never be afraid to mention suggestions or provide opinions!) .
Use The Queue Function
The queue function can be useful for announcing Events like a Facebook Live (should you hold them on a weekly or regular basis). Share your articles that must go out in a queue. I’d recommend a bit varies the posts to keep the content fresh and much more eye-catching.
This functions with Twitter but with for Facebook Need to check at a few”changes” into Twitter’s terms of usage…. Social Media Reporting Tool
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You may read about it here.
The rules are not Really new as addressed in this post by Agorapulse’s CEO Emeric Ernoult. It is just that they’re making a point of saying they will be enforced by them.
Fundamentally this mean that we can Post articles that is substantially similar or equal to numerous accounts. This also applies to duplicate content.
Let us take a look Twitter with Agorapulse while complying with the rules, so you comply with the rules once you draft a picture like you to post to Twitter.
Note You Could choose to program or queue Your post to Twitter. Here is where we have to consider Twitter’s rules and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look At the image above, you’ll see that Agorapulse blocks my ability to place replicate content to more than one of my Twitter accounts. The tool recognises that I am posting to Twitter! This helps ensure that the guidelines of Twitter are adhered to by me.
Content Variation Tips
Here is the way I utilize Agorapulse to save me loads of Time and remain out of Twitter Jail. With Agorapulse, you have two choices for replicating a hyperlink.
- You can opt to Schedule your article once (or more than once if you change it). Just add your post to do so, then pick the date and time you want it to head at. If it will be printed more than once, you will want to edit the replicated or duplicate tweets so they’re not”replicate” content. More of this is below.
- More than with variants or It is possible to opt to Queue your article once. Agorapulse recommends this. When you’re queueing content for Twitter, make sure that you don’t select the option to”re-queue multiple occasions.” You can use this attribute for some other platforms, however this is where you’d wind up in violation of Twitter’s rules. While I decide to do it this way, I’m sure it’s a special post, then add it to the top or bottom of this queue (ie I choose”queue next” or”queue last”).
I use Advanced Scheduling to Publish one tweet, and set that tweet to repeat a specific number of times. Below, I have set it to post no more frequently than every 7 Days, as well as 6 repetitions. Just don’t forget to edit the repeats!
After I schedule the 6 x repeats, then I can see Those articles in my schedule. I would go in and alter them to hashtags, emojis, images or new text. Do this immediately — do not do it or you may forget.
Note. It’s Ok if the connection remains the same when you edit your articles. It’s the text that you need to change each time.
I had been utilizing Advanced Scheduling in this manner For a while now to post new content well before the new”rules” have been announced. I like to mix it up and it’s better for involvement.
Do not forget Bulk Upload! Agorapulse also allows you to upload around some 100 pieces of content simultaneously by using a CSV file. This can include content and includes your photographs! You might also use this to curate articles and save hours!
What is Coming For Queued Content?
The team at Agorapulse is currently working on a Tool to make people tweets’ variations, so we can still get out content quickly and play fine with Twitter. This will be new functionality that will let us replicate our tweet variants in the one easy interface. I am awaiting it. I’m sure it’s going to be a timesaver! Social Media Reporting Tool
Team Communication and Delegation
As easy as Agorapulse is to use, you Don’t have to do all of the checking and engagement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Accounts (beginning at $199 per month), then you can upgrade to staff approval whereby you are able to assign tasks and accept messages around multiple staff members.
This is GREAT for customer service brilliance.
This attribute is a good, if you are a group that is growing You to upgrade to.
Oh and guess what? Remarks and teamwork occurs in Actual time. So if Jess and Joe are online at precisely the exact same time working on precisely the account, there won’t be double-up. It is possible to see exactly what your team is performing in real time.
Posting To Instagram
Agorapulse is A proud partner. This also means they are one of the first tools to get entry to the API to allow auto-posting to Instagram which is HUGE of Instagram!
If you have one of the Company accounts with Agorapulse you can into Instagram. This usually means you can organize your articles beforehand and click to post on your phone when you’re ready OR you are able to auto post.
Just make sure that you don’t forget to engage if You autopost….posting is merely part of the process. You have to follow up on replies and comments.
I believe that Agorapulse is the only tool Offers both scheduling and auto-scheduling to Instagram as well as reporting and monitoring… so it is a win-win-win if you have a business account. Are a distinct fee!
All you need To do would be.
- Download the Agorapulse app and hook your Instagram account.
- On Your app or desktopcomputer, schedule your Instagram post (add photo and caption) then schedule the time and date that you need to publish it. You can choose to switch on Auto-scheduling or you can use the program to connect through to Instagram and post the picture.
- When it is time to 19, if you post manually, will get a notification via your program. Just click”Publish” and you’ll be changed through to the Instagram program.
- Post as you would normally on Instagram. Your copy/description is going to be duplicated and you need to glue it. Check you have added as necessary and you are ready to go!
I am impressed that Agorapulse has Added another feature that would require us to utilize a separate tool and the new feature makes it even better. Bringing these tools saves you time AND money and is a key reason why I love Agorapulse for Social Media Management.
Responding To Advertisement Comments
Here is where we get to Some features which are for the higher level of membership Agorapulse.
The capability to respond to ad comments Starts at Medium Level of Membership (starting at $99 a month)
Keeping up with comments on ads is difficult for Facebook and Instagram ads. Agorapulse pulls from the ad comments to your own inbox and lets you view them and engage with them easily.
If you know what it’s like to maintain and run advertisements With the remarks (including the spam), then you’ll know that this function is bliss for ad managers and webpage admins. Bliss. Social Media Reporting Tool
Bonus Free Tools
You can take Advantage of those tools on their website including.
- A Facebook Page Barometer — to test your own engagement, and to see how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter functionality, right today
If you really need one More reason to test out Agorapulse here it is.
It is affordable.
They have some of the pricing of any of the Social media management tools.
Prices begin at $49 per Month for small/solo businesses with raising costs for enterprise, large and medium companies. You will discover more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media management, try Some of the free tools and also choose the free trial to get a spin, you’ll be as hooked as I am.