Background Social Media Pr Tools
There are Many social media management programs, but one stands out amongst the audience more and more every year — Agorapulse. I have utilized Agorapulse for Social Media Management for a couple of years and I really like it. In this post I discuss 12 Reasons Why I love Agorapulse to Social Media Management and you will also. Social Media Pr Tools
There Are Lots of social media management tools that Deserve a mention here. I have used many of them at one time or another, such as Hootsuite, Sprout Social, and Buffer.
I will not go into their features here. They are Solid options.
However, I changed to Agorapulse a Couple of Years ago Now and it has been my No 1 choice for social media management since that time. You can read about some of the feature comparisons between Agorapulse and other platforms here.
But for the purposes of This informative article, I want to just focus on Agorapulse so it is possible to consider it as a tool in your arsenal.
In Reality, it could be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media management.
Only, it doesn’t have features that are extraneous You never use, making you think”what’s that used for?” . It’s practical, no-fluff and super simple to use.
Dare I say, it’s even enjoyable (but we will get to that). Let’s take a peek why I love Agorapulse for social media management!
12 Reasons Agorapulse Kick Ass For Social Media Management
Oh and Before I begin… I must mention that I do not necessarily use each and every function in the same time. I do use a couple of tools. However, I really like that Agorapulse has a suite of features that do cover most of your social media advertising requirements.
In fact, I Have been slowly moving a lot of the features I use on programs over to Agorapulse. It is hard not to wish to stay”in” this tool since it is so user-friendly and fun to use. I have taken on a new ambassador role with Agorapulse considering writing this post. The post was updated but my genuine love with this particular tool and the fact that I can not do without it in my toolbox has not changed.
The Agorapulse Staff And Team
Let us begin here. Because without this Remainder of the things I love about Agorapulse imply nothing.
Customer support is at the core of business at Agorapulse. If their customers are happy and utilizing their instrument in the best possible manner, (and they get results), then everything falls into place. Their team concentrates more.
Agorapulse also listens About what works, what needs improving and what they can build. Thus, you are not a customer but part of a business where your voice will be heard. In fact, lots of the features that I am about to speak about came from opinions and client testimonials.
Caring about clients Is why Agorapulse has taken up the rankings as among those social media management programs with all the best reviews and customer satisfaction. Social Media Pr Tools
I’ve all summarized 12 reasons why I love Agorapulse Below, but let us start with a video overview of the current (awesome) upgrade — then I will break down the key features. There’s a lot to enjoy.
Impressive, right? Let’s jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Purpose of engagement (which is the reason why I love Agorapulse the most), let’s take a peek at posting and scheduling.
Just as a publishing Tool goes, Agorapulse is one. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting function for Instagram as a formal Instagram Partner).
The articles can be easily customised by you to match each platform. As it intuitive to use, I probably don’t even need to go into detail about this here. You, (like me) should be able to work out how to program a simple article, readily and without instruction.
Scheduling is easy with Agorapulse! I could.
- Publish immediately
- Queue my post (more of this later)
- Schedule the post later on for a particular date and time.
It’s also super easy to schedule exactly the same article to Head out on various platforms, on different occasions, while being optimized for those platforms (changing the text or picture size).
One feature I particularly like is the ability to Type”@” and the name of the consumer and Agorapulse will bring up the probable accounts you can pick from on Twitter and Facebook. Notice how Agorapulse suggests additional accounts once I start entering their business name.
This helps you to tag pages and profiles fast And saves you time looking to include.
You could even schedule to LinkedIn.
Easily print to LinkedIn with Agorapulse
We’ll get to Instagram at a minute, but for today, Please know that publishing your content and scheduling beforehand on Agorapulse is super easy! And like I said, you can also now auto-post to Instagram with Agorapulse since they are an official partner and also have access to that new feature via Instagram’s API.
Oh and they have a Fairly slick calendar opinion too, That means you are able to see all of your articles ready to go across the programs.
And it is colour coded for people like me That amount of organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse has just one pillar for me to react to mentions and notifications.
To me, that’s”one task” to complete every day. And it’s actually almost enjoyable to clean out my inbox.
It is focused, it is simple and it is simple to Use, and that means you won’t skip a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you need to review or respond to can be found). Your inbox items are highlighted To Inspection for each platform as items.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for participation where you respond and engage via likes, retweets or responses.
You can also click on a user’s profile it. You will then see all of the info you want — directly within Agorapulse (like any previous interactions).
Expand your history to be seen by a user profile!
If You’ve Got a Only one click and you can see History with the conversations and the consumer you’ve had before. As a consequence, that you can give the right people the right attention at the right time.
Let’s break this down a little more…
I can certainly see how many mentions and DMs I’ve Inside my inbox. If I am looking at this tweet from Ravi, I will see how many tweets that I must review and that I can review or react to his tweet. It’s the exact same for social channels — your engagement all is in 1 area.
Never skip a mention in your inbox!
I know my inbox Is not empty in this screenshot. When I have finished writing this article, but it’s going to be! I don’t always get to inbox zero daily but I get there often enough to LOVE that”Congratulations” display!
It’s simple to check of your own references. You can Even filter by message or cite kind as follows.
Only review the articles you’ve responded to or dealt with. Once you respond to a specific post, it is marked as reviewed.
Or you simply click on a post replying.
In the next case from Nicky, I can choose To answer (or reply from DM), review the post, delegate it to get someone else (more of that later), retweet it or”just like” the article — all from within the exact same dashboard area on Agorapulse.
Choose how the mention will participate or procedure or message.
If I change to Instagram, for example, it’s similar. I am able to view all of my current engagement, I will expand on articles or see info about an individual. I can follow and unfollow. Social Media Pr Tools
Easily switch between platforms and accounts to Keep up with engagement!
Being able to see All your remarks is handy on Where you usually can see the last 50 mentions on your feed. It is not possible to keep up with mentions, In case you’ve got a number of followers. Agorapulse changes that which is enormous for influencers and brands.
Excited? You Can now engage with ALL of your Mentions when you are a bit late getting to them.
And of course, I could also engage by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this point (you can only publish to LinkedIn.
Agorapulse retains my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it’s not about Collecting followers. It is about participating with them.
Like I shared previously, Agorapulse allows me to Easily monitor and participate with my very best advocates using the”Fans and Followers” feature. From in your Twitter accounts, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I hunted in this case under “TOP”.
With favorites you can add profiles and a star to “favorite” folks you would like to follow closely in Agorapulse. In this manner, you have their posts easily accessible in their very own thread! Now it’s simple to engage together and retweet their articles!
You will also see rankings for your following in just About each profile view on Agorapulse.
- Engaged — the person has said you (directly, or through an answer to a dialogue ) or delivered you a DM.
- Ambassador — this person posted links to your site or has retweeted you.
- Influencer — this person is often retweeted (over 20 times throughout the last 30 days).
In Nicky’s case, She’s all 3 with regard to my @sociallysorted Twitter accounts. Nicky is someone I ought to be participating with (and I do! ) ) .
On this, Facebook Function shows you who has said your page, and the number of times they’ve enjoyed and commented or sent you a message, as well as their last interaction with you. It is also possible to prohibit them from the page from within Agorapulse, although I hope that happens!
On Instagram you Will see who’s left comments in your post, their total followers/followed counts and you can follow or unfollow from inside Agorapulse.
These metrics give you a clear picture of who Follows you, boosts you and engages with you the maximum.
- Set up custom groups of followers within Agorapulse’s dashboard
- Search on each of their interactions
- Search in their own messages, and
- Add notes.
When you have all It to engage in positive communication with those individuals — maybe reach out to thank them or surprise and pleasure them in some way! Social Media Pr Tools
Advanced Monitoring, Reviews And search
Consider Agorapulse as your own Private investigator. You can use the Tracking work on Instagram to.
- Hashtag searches.
- Place that is perform hunts.
What is so great about this? It opens a whole new World of possibility for locating (and joining) conversations around any topic you like (like your brand).
The potential for businesses is enormous Particularly tourism.
When it comes To reports, Agorapulse actually excels. With one click you can make a report that’s easy to decode and easy to create. Ideal for showing customers!
Agorapulse Reports help you to break down your Audience in a means that makes sense.
The detailed reports also can help you find a range Information including.
- Your best performing articles (ie posts, tweets etc) based on engagement and reach
- Development metrics over time. Agorapulse automatically compares metrics over time and provides you a fast reading re whether a metric is increasing or decreasing over a time.
- Community management data like response time and response speed
- Benchmarking your Facebook Page against competitors
Your best performing content is easily analysed and Introduced in report form. You may even download it as a csv file to show it to that the people/clients/team that needs to see the most.
For social media managers and agencies this is Huge, as it allows you to supply your clients with information.
It is also possible to have a glance!
Nearly everybody I know who uses Agorapulse for Social media management raves about the reports. They are fairly particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse describes it as being in a position to”tag, bookmark, hide, delete or delegate articles… while you sleep”. By using Moderation Rules all.
Where the I love this role on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz mad.
With Agorapulse I will deal with them Ways.
- My DMs can be filtered by me so I don’t see most of them in the first place. This is where the magic happens. You can set up filters to weed out”many” of those lousy DMs. Not all (sigh) but many.
- I will filter my feed by Mentions or even DMs. I go to DMs and clean them out. To be honest I get numerous DMs that are spam these days, it’s hard not to overlook the good ones. Automobile DMs have made DMs useless to me, which is a real shame.
Filtering and moderation functions for all account Types but I mostly use it for Twitter to”markers as reviewed” all the Auto DMs which come through saying”thanks for following”.
It filters out The auto-DMs, and yes I am sad that it catches some real ones as well, however you’ve got to choose your battles!
And the moderation rules are not about spam. You can use them in several ways to
- Filter content out to be responded to — on any platform. So you’re able to respond to them later — maybe you wish to have all the posts featuring a hashtag to be tagged in a manner.
- Filter out those people that are SUPER and post all of the time that you don’t have to observe every Tweet at Agorapulse — just repond to them sometimes or in Twitter.
- So you can categorize create customized tags such as comments and tweets and research on these afterwards!
- Create customized searches for key words that you need to track
- If you have one of the”large” amount accounts (best for small agencies) you’ll have posts delegated to a group member (see 11 below).
Fundamentally the moderation purpose is another Bonus reason to think about Agorapulse for social media direction.
A Killer Mobile App
If you are around and out And you need to clear your inbox, the Agorapulse program is.
It is available on Android and iOS and it is super slick to use. I often prefer using the program vs desktop to process my inbox as it is really easy to review and procedure mentions and messages. Social Media Pr Tools
Agorapulse’s queue feature Permits You to publish Your articles onto a replicated, evergreen basis using smart categories — much like the manner in that Meet Edgar permits you to set articles to be scheduled at certain times of day based on certain categories. I use it for Facebook and Twitter.
If you are using a tool and Need to Reduce costs, then contemplate Agorapulse’s evergreen content feature rather (and you have the bonus of all the other Agorapulse attributes ).
Here are a Couple of things to know about using Agorapulse for , content that is queued that is repeated.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it’s super easy to set up and title Your queue catogories, and insert your schedule for articles to be published on. Then the process of adding content is intuitive. As you can see, it is a slick dash (the user experience is amazing ).
Primarily, You Have to name and put your articles up Classes (all colour-coded and ready for action!) .
Setting up your categories is easy… and color-coded!
Once you’ve set up your classes, all you Need to Do is add times such as this, to the schedule.
Then I need to include content to each of the category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a preview of this article, to show you how it’ll appear on this platform you choose when you print its newsfeed.
Choose to Schedule your posts to a time slot, or add each post to your choice’s Queue. As you have already set up your queue in Measure one, this part is easy. Your Queue, full of articles (and prepared to go) will look something like this.
After a post is published, It Is Going to return to the Bottom of the queue, waiting to be queued.
Aside from using the function for perennial Content, you might also choose to either.
- Add a post to the schedule as usual or
- Replicate your article a specific number of times (when you do this you may place the minimum number of days between repetitions of the post). Note that you can do this to get Facebook but you have to be aware of the Twitter rules see below.
You Can Pause The Queue (Instantly, And At Any Time).
I love that Agorapulse has added a pause button. It’s not fantastic timing to post or When there is a catastrophe, you can pause the queue.
Maybe You need to pause a queue of articles At Christmas… it is easy with the pause button!
Meet Edgar has a pause button and it was something I actually wished to see that I opted to replace it with. I asked Agorapulse to add one and they did (they always listen never be reluctant to mention tips or give feedback!) .
Utilize The Queue Function To Announce Facebook Lives
The function can be for announcing handy Events such as a Facebook Live (if you hold them on a weekly or regular basis). Share your content that must go out in a queue. I’d advise that a bit varies the posts to keep the content fresh and much more eye-catching.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You may read about it here.
The principles Aren’t Actually fresh as addressed in this informative article by Agorapulse’s CEO Emeric Ernoult. It is just that they are currently making a point of saying they will be enforced by them.
Fundamentally this mean that we can no longer Post equal or similar content . This also applies to duplicate content.
Let us take a look Twitter with Agorapulse whilst complying with all the rules, so the rules are complied with by you once you draft an image similar to you to post to Twitter.
Note You Could choose to schedule or to queue Your post to Twitter. Here is where we need to consider the rules of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look more closely In the image above, you’ll realize that Agorapulse blocks my ability to place duplicate content. The instrument recognises that I’m posting to Twitter! This helps ensure that I adhere to Twitter’s guidelines.
Content Variation Tips
Here is how I use Agorapulse to save loads of Time and stay out of Twitter Jail. Together with Agorapulse, you have two choices for replicating a link.
- You can opt to Schedule your post once (or more than once if you vary it). Just add your article to do so, then choose the date and time you would like it to head at. If it’ll be published more than once, you will want to edit the repeated or replicate tweets so they’re not”replicate” content. More of that is below.
- More than once with variants or It is possible to choose to Queue your post once. Agorapulse advocates this. When you are queueing articles for Twitter, make certain you don’t choose the option to”re-queue multiple occasions.” You are still able to use this attribute for other platforms, however this is where you would wind up in breach of the rules of Twitter. When I decide to do it this way, I’m sure it’s a unique place, then add it on the top or bottom of this queue (ie I choose”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Write 1 tweet, then set that tweet to replicate a specific number of times. Below, I’ve set it to article than every 7 Days, as well as 6 repeats. Just don’t forget to edit the repeats!
Once I program that the 6 x repeats, I could see Those posts in my schedule. I would go directly in and alter them to hashtags, emojis, images or text that is new. Do this don’t do it or you will forget.
Note. It’s Ok if the connection stays the same when you edit your articles. It’s the text that you need to change each time.
I had been using Advanced Scheduling in this way For a little while today to post fresh content well ahead of the new”principles” have been announced. I love to mix this up and it is better for involvement.
Don’t forget Bulk Upload! Agorapulse also permits you to bulk upload around some 100 parts of content at once by using a pre-populated CSV file. Including your photos and can incorporate articles! You can also use this save hours and to curate content!
What’s Coming To Queued Content?
The team at Agorapulse is working on a Tool to make the variations of tweets easier for people, therefore we play nice with Twitter and can get content out. This will be new functionality that will enable us to replicate our tweet variations in the one interface. I am looking forward to it. I’m convinced it’s going to be a timesaver! Social Media Pr Tools
Team Communication and Delegation
As Simple as Agorapulse would be to use, you Do not need to do all of the checking and involvement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 per month), then you can update to staff approval whereby you are able to assign tasks and approve messages across multiple team members.
This is very good for customer support brilliance.
If you are a team that is growing, this feature is a good You to upgrade to.
Oh and guess what? Teamwork and comments occurs in Real time. If Jess and Joe are online at the exact same time working on the same accounts, there will not be double-up. It is possible to see what your team is performing in real time.
Posting To Instagram
Agorapulse is A proud Instagram partner. This also suggests that they are among the very first tools to acquire entry to Instagram’s API to allow!
If you have one of the Company accounts with Agorapulse you can now auto-schedule to Instagram. This usually means you can now organize your articles beforehand and click on when you’re ready OR you can to post in your phone auto article.
Just make sure that you don’t forget to engage You autopost….posting is just part of this process. You have to follow up on replies and comments.
I believe that Agorapulse is the only instrument that Provides both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it’s a win-win-win in case you’ve got a business account. Most Instagram tools that give you reports are a fee!
All you Want To do is.
- Download the Agorapulse app and hook your Instagram account up.
- On Your program or background , schedule your Instagram article (add photo and caption) then program the time and date you want to publish it. You can choose to change on Auto-scheduling or you can use the program place the image and to link through to Instagram.
- When it is time to 19, if you post will get a notification through your mobile program. Just click”Publish” and you will be switched through to the Instagram program.
- Post as you would ordinarily on Instagram. Your copy/description will be copied and you need to glue it into the Instagram app. Check you’re ready to go and you have hashtags added as necessary!
I am impressed that Agorapulse has Added yet another feature that would normally require us to use the new auto-post feature and another tool makes it even better. Bringing these tools saves you time AND money and is an integral reason why I love Agorapulse for Social Media Management.
Responding To Ad Remarks
Here is where we get to Some features that are for the degree of membership Agorapulse.
The ability to respond to ad comments Starts at Medium Level of Membership (starting at $99 per month)
With opinions on ads is difficult for keeping up Facebook and Instagram ads. Agorapulse pulls to your inbox from the ad comments and allows you to view them and engage with them.
If you run ads and understand what it’s like to keep up With the remarks (including the spam), then you will know that this function is bliss for advertising managers and page admins. Bliss. Social Media Pr Tools
Bonus Free Tools
You can also take Advantage of those tools on their site such as.
- A Facebook Page Barometer — to see how well your fan fares from the peers, and to test your engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter functionality, right today
If you need one More reason to check out Agorapulse then here it is.
It is affordable.
They have some of the best pricing of any of those Social media management tools.
Prices begin at $49 each Month for small/solo companies with costs for large, medium and enterprise companies. You can find out more about pricing here.
I have A hunch that once you check out Agorapulse for social media direction, try A number of the free tools and take the free trial for a spin, you’ll be as hooked as I am.