Background Social Media Planning Software
There are Many social media management tools, but one stands out amongst the crowd more and more each year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a few decades now, and I love it. In this post I discuss 12 Reasons Why I love Agorapulse to Social Media Management and you will also. Social Media Planning Software
There are many social media management tools that Deserve a mention here. I have used many of them at one time or another, including Sprout Social, Hootsuite, and Buffer.
I won’t go in their features . They are Solid choices.
However, I changed to Agorapulse a Couple of Years ago It and now has been my 1 choice for social media direction since that time. You can read about some of the attribute comparisons between Agorapulse and other programs here.
But for the purposes of This post, I wish to focus on Agorapulse so it is possible to consider it as a tool in your toolbox.
In Reality, it may literally be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
Only, it doesn’t have features that are extraneous That you never use, making you think”what’s that used for?” . It is practical, no-fluff and super easy to use.
Dare I say, it’s even enjoyable (but we will get to that). Let’s take a peek why I adore Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I should mention that I do not always use EVERY single function in precisely the exact same moment. I do use a couple of tools. But I really like that Agorapulse includes a package of features that do cover most of your social media advertising requirements.
In fact Have been slowly moving a lot of the attributes I use on tools around to Agorapulse. It is hard not to want to stay”in” this instrument since it’s so user-friendly and enjoyable to use. I have taken on a brand ambassador part with Agorapulse since writing this article. The article was updated but my real love with this particular tool and the fact I can’t do with it in my arsenal hasn’t changed.
The Agorapulse Team And Culture
Let us begin here. Because with this, the Rest of the things that I adore about Agorapulse imply nothing.
Customer service is at the core of business Agorapulse. If their clients are happy and using their instrument in the finest possible way, (and they get results), then everything falls into place. Their team focuses more.
Agorapulse also listens About what works, what they can build and what needs improving. Thus, you are not only a customer but a part of a business where your voice will be heard. In fact, many of the current features that I am about to talk about came out of customer recommendations and feedback.
Caring about clients Is Agorapulse has taken up the ranks as among those social media management tools with all the best reviews and customer satisfaction. Social Media Planning Software
I’ve all summarized 12 reasons why I like Agorapulse Below, but let’s begin with a video summary of the current (awesome) upgrade — then I will break down the critical features. There is a lot to like.
Impressive, right? Let’s jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off to the all-important Function of participation (which is why I love Agorapulse the most), let us take a look at scheduling and posting.
As far as a publishing Tool goes, Agorapulse is one of the easiest I have used. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting work for Instagram as an official Instagram Partner).
You can easily customise the articles to match each platform. I probably don’t even need to go into detail about this here, as it’s super intuitive to use. You, (like me) need to have the ability to work out how to schedule a simple article, readily and without instruction.
Scheduling is simple with Agorapulse! I could.
- Publish instantly
- Queue my article (more of that later)
- Schedule the article later on for time and a particular date.
It’s also easy to schedule the article to Head out on different platforms, on different times, while being optimized for all those platforms (altering the text or picture size).
One feature I like is the ability Type”@” and then the name of the user and Agorapulse will bring up the possible accounts you are able to pick from on Twitter and Facebook. Notice Agorapulse suggests extra accounts once I begin entering their business name.
This helps you to tag pages and profiles quickly And saves you time looking to include.
You could even schedule easily to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram in a moment, but for now, Please know that publishing your content and scheduling in advance on Agorapulse is super easy! And as I said, you can also currently auto-post to Instagram with Agorapulse as they are an official partner and also have access to that new feature via Instagram’s API.
Oh and they have a slick calendar view So you can see all of your posts ready to go across the programs.
And it is color coded for folks like me That additional amount of visual organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse mentions and has only one column for me to respond to notifications.
To me, that is”one job” to finish each day. And it’s actually almost enjoyable to clean out my inbox.
It is concentrated, it’s easy and it is super simple to Use, and that means you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the posts you will need to review or respond to are available ). Your inbox things are emphasized To Review for every stage as items.
- Tabs for Publishing, Listening, Fans and Followers, and Reports.
- An area for participation in which you respond and engage via retweets likes or responses.
You can also click on a user’s profile to expand it. You’ll then see all the information you need — directly within Agorapulse (like any prior interactions).
Expand an individual profile to see your history!
Just one click and you can see if you have a History with the user and the conversations you have had before. As a consequence, you can give the people the right care at the moment.
Let’s break this down a little more…
I DMs I have and can easily see how many mentions Inside my inbox. When I am looking at this tweet from Ravi, I can see just how many tweets I have to review and that I will review or react to his conversation. It’s the same for other channels — your entire participation is in 1 place.
Never skip a mention on your inbox!
I know my inbox Is not empty in this screenshot. But it will be when I’ve finished writing this post! I do not always get to inbox zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to check all your mentions. You can Even filter by cite or message type as follows.
Then review the articles you have responded to or dealt with. It is marked as reviewed once you respond to a specific post.
Or You Just click on a post replying.
I can choose To answer (or reply from DM), review the post, delegate it for someone else (more of that later), retweet it or”just like” the article — all from within the same dashboard area on Agorapulse.
Choose how you will engage or procedure the mention or message.
If I change to Instagram it’s similar. I can see all my current engagement, I see more info or can expand on articles. I can follow and unfollow. Social Media Planning Software
Easily change between platforms and accounts to Keep up with participation!
Being able to see ALL of your comments is handy on Instagram, in which you can see the last 50 mentions on your own feed. If you have a high number of followers it’s not possible to keep up with mentions. Agorapulse changes that which is enormous for brands and influencers.
Excited? Now you can engage with ALL of your Mentions, even when you are getting to them.
And Needless to Say, I can also readily engage by Switching to Facebook as well.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this point (you can just print to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It’s about engaging with them.
As I shared previously, Agorapulse enables me to Easily track and participate with my best advocates employing the”Fans and Followers” feature. From in your Twitter account, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I searched in this scenario below “TOP”.
To profiles you can add a star with favorites to “favorite” folks that you want to follow carefully in Agorapulse. This way, you have their posts accessible in their very own thread! It’s simple to engage together and retweet their articles!
You’ll also see rankings for the following in only About each profile view on Agorapulse.
- Engaged — the individual has said you (directly, or through an answer to a dialogue ) or delivered you a DM.
- Ambassador — this person has retweeted posted or you links.
- Influencer — this person is often retweeted (over 20 times during the last 30 days).
In Nicky’s case, She’s all 3 with respect to my @sociallysorted Twitter account. Nicky is someone I ought to be engaging with (and I do!) .
On Facebook, this Function shows you who has mentioned your page, and how many times they have liked and commented or delivered a message, as well as their final interaction with you. You can also ban them from the page from inside Agorapulse, although I hope that happens rarely!
On Instagram you Will see who has left comments their followers/followed that is complete counts and you are able to trace or unfollow from inside Agorapulse.
You are given a clear picture of who by these metrics Follows you, promotes you and participates with you the most.
- Set up custom groups of followers inside Agorapulse’s dash
- Search on each of their interactions
- Search on their own messages, and
- Add private notes.
When You’ve Got this information you can use all It to take part in positive communication with these individuals — perhaps reach out to them to thank them or surprise and delight them! Social Media Planning Software
Advanced Tracking, Reviews And search
Think of Agorapulse as your own Investigator that is Private. It’s possible to use the Tracking function on Instagram to.
- Hashtag searches.
- Place searches.
What’s so great? It opens a whole new World of chance for locating (and joining) talks about any subject you like (like your brand).
The potential for location-based companies is huge Particularly tourism.
When it comes To reports, Agorapulse actually shines. With one click you can create a report that’s simple to create and easy to decipher. Ideal for showing clients!
Agorapulse Reports help you to break your down Audience sense.
The detailed reports also can help you find a range Information such as.
- Your best performing articles (ie posts, tweets etc) based on engagement and reach
- Evolution metrics with time. Agorapulse automatically compares metrics over time and provides a reading re if a particular metric is increasing or decreasing over a period to you.
- Community management statistics such as response time and response rate
- Benchmarking your Facebook Page against competitors
Your material is analysed and Introduced in report form. You may also download it as a csv file to reveal it to the people/clients/team that must view the most.
For social media supervisors and agencies this is Enormous, as it allows you to supply your clients with information.
It is also possible to take a glance!
Nearly everybody I know who uses Agorapulse for Social media management raves about the reports. They’re pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse describes it as being in a position to”tag, rename, conceal, delete or assign articles… while you sleep”. By using Moderation Rules all.
I like this role on Twitter, in which the Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I will deal with them Ways.
- Therefore I don’t see almost all of them in the first 17, my DMs can be filtered by me. This is where the magic occurs. You can set up filters to weed out”most” of those lousy DMs. Not all (sigh) but many.
- I can filter my feed by Mentions or even DMs. I usually go to DMs and clean them out fast. To be honest I get so many DMs that are spam nowadays, it’s hard not to overlook the good ones. Auto DMs have made DMs useless to me personally, which is a true shame.
Filtering and moderation works for all account Types but I mainly use it for Twitter to”mark as reviewed” all the Auto DMs that come through saying”thanks to after”.
It mainly filters out The auto-DMs, and yes I’m sad that it grabs some real ones also, but you have to choose your battles!
And the moderation rules are not about spam. You can use them in several ways to
- Filter out content to be reacted to. Perhaps you want to have all of the posts featuring a hashtag that is particular to be tagged in a way — so you’re able to respond to them.
- Filter out those individuals that are SUPER and post all of the time so that you don’t have to observe every Tweet in Agorapulse — only repond to them occasionally or in Twitter.
- So you can categorize create custom tags for tweets and comments and search on them later!
- Create custom searches for keywords that you want to monitor
- If you’ve got one of the”large” level accounts (best for smaller agencies) you’ll have posts assigned to a group member (see 11 below).
Fundamentally the moderation purpose is another Bonus motive to consider Agorapulse for social media management.
A Killer Mobile App
If you are out and about And you will need to clean your inbox, the Agorapulse app is.
It is accessible on it’s and iOS and Android super slick to use. I often prefer using the app vs background computer to process my inbox since it’s really simple to review and process messages and mentions. Social Media Planning Software
Agorapulse’s queue feature allows you to publish Your articles onto a repeated, evergreen basis using smart categories — a lot like the way by that Meet Edgar permits you to set articles to be scheduled at certain times of day based on particular categories. It is used by me to Twitter and Facebook.
If you are currently using a tool and Need to Cut costs, then consider Agorapulse’s evergreen content feature instead (and you get the bonus of all of the other Agorapulse attributes ).
Here are a few things Agorapulse for repeated, content that is queued.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it is super easy to set up and title Your queue catogories, and add your program to get articles to be printed on. Then the process of adding content is extremely intuitive. As you can see, it is a slick dashboard (the consumer experience is amazing ).
Primarily, You Have to name and put your content up Categories (all colour-coded and prepared for action!) .
Setting up your categories is simple… and color-coded!
All you have to, When You’ve set up your categories Do is add instances to the program, such as this.
Then I need to include content to each of the category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a handy visual/image preview of the article, to explain to you how it will look on the newsfeed of the platform you choose when you publish it.
Choose to Schedule your articles to a time slot, or add every post to the Queue of your choice. This component is easy as you set your queue up in Measure one. Your Queue, full of articles (and ready to go) will appear something like this.
After a post is published, it will return to the Bottom of the queue, waiting to be queued again.
Aside from using the queue operate for perennial Content, you might even choose to .
- Add a post to the schedule as usual or
- Repeat your article a specific number of times (when you do this you may set the minimum number of times between repetitions of the post). Be aware you could do this to get Facebook but you have to be aware of the Twitter rules against duplicate content see below.
You Can Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has included a pause button. For any reason it’s not great time to post or if a natural disaster is, it is easy to pause the queue.
Perhaps you need to pause a seasonal queue of posts At Christmas… it is easy with the pause button!
Meet it had been something and Edgar includes a pause button That I really wanted to see that I chose to replace it with. I asked Agorapulse to include one and they did (they constantly listen never be afraid to mention suggestions or give opinions!) .
Utilize The Queue Function To Announce Facebook Lives
The function could be for announcing useful Events such as a Facebook Live (if you hold them on a weekly or regular basis). Share your articles that must go out each week in a queue at a specific time of the week. I’d recommend the posts a bit vary to keep the material fresh and more eye-catching.
This functions with Twitter but with for Facebook Have to look at a few”changes” to Twitter’s terms of usage…. Social Media Planning Software
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The principles Aren’t Fresh as discussed by Agorapulse’s CEO Emeric Ernoult. It is just that now they’re currently making a larger point of saying they will be enforced by them.
Basically this mean that we can Simultaneously post identical or similar content . This also applies to replicate content at exactly the exact same account.
Lets’s take a look at how you can still post to Twitter with Agorapulse whilst complying with the rules, so you comply with the rules, once you draft a picture similar to you to post to Twitter.
Note You Could choose to to queue or program Your article to Twitter. Here is where we need to consider the rules of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look more closely At the picture above, you’ll see that Agorapulse blocks my ability to place replicate content. The instrument recognises that I am submitting to Twitter! This helps ensure that Twitter’s guidelines are adhered to by me.
Content Demo Tips
Here is the way I utilize Agorapulse to save loads of Time and stay from Twitter Jail. With Agorapulse, you have two choices for replicating a hyperlink.
- You can opt to Schedule your article once (or more than once in the event that you change it). Simply put in your article, to do so, then choose the time and date you would like it to head out at. If it’ll be published more than once, you will need to edit the replicated or replicate tweets so that they’re not”replicate” content. A lot of that is below.
- More than once with variants or It is possible to opt to Queue your post once. Agorapulse recommends this. When you are queueing content for Twitter, be certain you don’t choose the option to”re-queue multiple times.” You can use this attribute for some other platforms, but this is where you would end up in violation of Twitter’s rules. While I choose to do it this way, I make sure it’s a unique post, then add it to the top or bottom of the queue (ie I choose”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Publish 1 tweet, then set that tweet. Below, I have set it to post than every 7 Days, as well as 6 repeats. Just don’t forget to edit the repeats!
Once I program the 6 x repeats, then I could easily see Those articles in my schedule. I’d go in and alter them to text that is new, emojis, images or hashtags. Do this don’t do it later or you will forget.
Note. It’s Ok if the connection remains the same when you edit your posts. It is the text that you have to change each time.
I had been utilizing Advanced Scheduling in this manner For a while now to post new content well ahead of the new”principles” were announced. I love to mix up this and it’s better for engagement.
Do not forget Bulk Upload! Agorapulse also permits you to bulk upload up to a 100 pieces of content at once by using a CSV file. This also can incorporate articles and includes your photos! You might use this to curate articles and save hours!
What’s Coming For Queued Content?
The team at Agorapulse is working on a Tool to produce us the variations of tweets, so we can still get out content and play fine. This is new functionality that will enable us to replicate our tweet variants quickly — all in the one interface that is easy. I’m awaiting it. I’m sure it will be a timesaver! Social Media Planning Software
Team Communication and Delegation
As easy as Agorapulse is to utilize, you Do not have to do all of the checking and involvement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 per month), then you can upgrade to staff approval whereby you are able to assign tasks and accept messages around multiple team members.
This is very good for customer support brilliance.
This feature is a good if you are a group that is growing You to update to.
Oh and guess what? Teamwork and Remarks occurs in Real time. So if Jess and Joe are online at the same time working on precisely the accounts, there will not be double-up. It is possible to see exactly what your staff is doing in real time.
Posting To Instagram
Agorapulse is A spouse that is Instagram. This also means that they are one of the very first tools to get access to the API to allow auto-posting to Instagram which is HUGE of Instagram!
If you have one of the business accounts with Agorapulse you can now auto-schedule into Instagram. This usually means you can plan your content beforehand and click on whenever you’re ready OR you can, to post in your telephone auto post.
Make sure that you don’t forget to engage if You autopost….posting is merely part of this process. You have to follow up on replies and comments.
I Think That Agorapulse is the only instrument that Offers both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it’s a win-win-win if you’ve got a company account. Instagram tools that give you testimonials are a distinct fee!
All you Want To do is.
- Download the Agorapulse program and hook up your Instagram account.
- On Your program or background , schedule your Instagram post (add picture and caption) then schedule the time and date that you want to print it. You can choose to change on Auto-scheduling or you’ll be able to use the app place the image and to link through to Instagram.
- If you post will receive a notification through your mobile app when it is time to post. Simply click”Publish” and you’ll be switched through to the Instagram app.
- Article as you would ordinarily on Instagram. Your copy/description is going to be duplicated and you want to glue it. Check you’re good to go and you have added as necessary!
I am impressed that Agorapulse has Added yet another feature that would require us to utilize a tool and the attribute makes it even better. Bringing these tools together saves you time AND money and is a key reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here is where we get to Some attributes that are for the higher level of membership Agorapulse.
The ability to respond to ad comments Begins at Moderate Level of Membership (starting at $99 per month)
Keeping up with opinions on advertisements is hard for Facebook and Instagram advertisements. Agorapulse allows you to view them and participate with them and pulls in the advertisement comments to your inbox.
If you know what it is like to maintain and run ads With the remarks (such as the spam), then you’ll know that this function is bliss for advertising managers and page admins. Bliss. Social Media Planning Software
Bonus Free Tools
You can take Advantage of those tools on their site including.
- A Facebook Page Barometer — to test your own engagement, and to determine how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter functionality, right today
If you want one More reason to test out Agorapulse here it is.
They have some of the best pricing of any of those Social media management applications.
Prices start at $49 per Month for small/solo companies with costs for large, medium and enterprise companies. You will discover more about pricing here.
I’ve A hunch that once you check out Agorapulse for social media management, attempt A number of the free tools and choose the free trial for a spin, you’ll be hooked as I am.