Introduction Social Media Monitoring Tool Comparison
You will find Many social media management tools, however, one stands out among the audience more and more each year — Agorapulse. I have utilized Agorapulse for Social Media Management for a few years and I really like it. In this article I discuss 12 Reasons Why I love Agorapulse for Social Media Management and why you will too. Social Media Monitoring Tool Comparison
There Are Lots of social media management tools that Deserve a mention here. I have used many of these such as Hootsuite, Sprout Social, and Buffer.
I won’t go into their features . They’re Solid choices.
However, I switched to Agorapulse a Couple of Years ago Today and it has been my 1 choice for social media direction since that time. You may read about some of the attribute comparisons between Agorapulse along with other platforms .
But for the purposes of This post, I want to focus on Agorapulse so you can consider it as a tool in your toolbox.
It could be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
Only, it will not have features that are extraneous You never use, which makes you think”what’s that used for?” . It is sensible, no-fluff and super easy to use.
Dare I say, it’s even enjoyable (but we’ll get to this ). Let’s take a peek at 12 Reasons why I love Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I must mention that I do not always use each and every function in precisely the exact same moment. I do use a couple of tools for a few purposes. However, I really like that Agorapulse includes a package of features that do cover the majority of your social media advertising needs.
In fact Have been slowly moving a lot of the features I use on other tools over to Agorapulse. It is difficult not to wish to stay”in” this tool as it is so user-friendly and enjoyable to use. I have taken on a new ambassador part with Agorapulse considering writing this article. The post was updated but my genuine love for this particular tool and the fact I can not do with it in my arsenal hasn’t changed.
The Agorapulse Staff And Team
Let’s begin here. Because with this, the Remainder of the things that I love about Agorapulse mean nothing.
Customer service is at the core of company Agorapulse. If their clients are happy and utilizing their tool in the finest possible way, (and they receive results), then everything falls into place. Their staff focuses more.
Agorapulse also listens To clients about what works, what they are able to build next and what needs improving. You are not a customer but a part of a company where your voice will be heard. In reality, lots of the current features that I am going to talk about came from client recommendations and feedback.
Caring about customers Is Agorapulse has shot up the ranks as among those social media management tools with the top reviews and customer satisfaction. Social Media Monitoring Tool Comparison
I’ve all outlined 12 reasons why I love Agorapulse Below, but let’s start with a video overview of the current (awesome) upgrade — then I’ll break down the critical capabilities. There is a lot to enjoy.
Impressive, right? Let us jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off on the all-important Purpose of engagement (that is why I love Agorapulse the most), let us take a peek at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is one. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting function for Instagram as an official Instagram Partner).
You can easily customise the articles to suit each platform. I probably don’t even have to go into detail about this , as it is super intuitive to use. You, (like me) should be able to work out how to schedule a simple article, readily and without instruction.
Scheduling is easy with Agorapulse! I could.
- Publish instantly
- Queue my article (more of that later)
- Schedule the post in the future for time and a particular date.
It’s also super easy to schedule the post to Head out on different platforms, on various times, while being optimised for those platforms (changing the text or picture size).
1 feature I particularly like is the capability to Type”@” and the name of the consumer and Agorapulse will bring up the probable accounts you are able to pick from on Twitter and Facebook. See Agorapulse suggests accounts once I begin entering their business name.
This helps you to label pages and profiles fast And saves you time searching for the perfect folks to include.
You can even schedule to LinkedIn.
Publish to LinkedIn with Agorapulse
We’ll get to Instagram in a minute, but for today, Please be aware that publishing your articles and scheduling beforehand on Agorapulse is easy! And like I said, you can also currently auto-post into Instagram with Agorapulse since they are an official partner and also have access to this new attribute via Instagram’s API.
Oh and they have a slick calendar opinion So you are able to see all of your posts ready to go across the programs.
And it is color coded for folks like me That extra amount of organisation that is visual. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse has only one column for me to respond to mentions and notifications.
To me, that’s”one job” to finish every day. And it’s actually almost enjoyable to clean out my inbox.
It is focused, it is easy and it is simple to Use, and that means you won’t skip a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you will need to review or respond to can be found). Your inbox items are highlighted as things To Review for each stage.
- Tabs for Publishing, Listening, Fans and Followers, and Reports.
- An area for engagement where you respond and engage via likes, retweets or replies.
You can also click on a user’s profile it. You’ll then see all of the info that you need — directly within Agorapulse (including any prior interactions).
Expand an individual profile to realize your history!
Just one click and you can see if You’ve Got a History with the conversations and the consumer you have had before. This means that you can give the people the ideal care at the time.
Let us break this down a little more…
I can easily see how many cites and DMs I have Inside my inbox. If I am looking at this tweet from Ravi, I will see just how many tweets I have to review and I can review or respond to his conversation. It is the same for other channels that are social — your entire engagement is in 1 area.
Never miss a mention on your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. When I’ve finished writing this article but it’s going to be! I don’t always get to inbox zero every day however I get there often enough to LOVE that”Congratulations” screen!
It’s easy to check all of your own references. You can Even filter by message or cite type as follows.
Then simply review the posts you have replied to or dealt with. Once you reply to a post, it is automatically marked as reviewed.
Or you click on a post replying.
I could select To answer (or reply by DM), review the article, assign it for someone else (more of that later), retweet it or”like” the post — all from within the exact same dashboard place on Agorapulse.
Choose how the mention will participate or process or message.
If I change to Instagram it’s similar. I can see all of my current participation, I see more information or will expand on posts. I unfollow and can also follow. Social Media Monitoring Tool Comparison
Easily switch between programs and accounts to Keep up with participation!
Being able to see your comments ALL are handy on Instagram, in which you usually can only see the last 50 mentions on your own feed. If you have a number of followers it is impossible to keep up with mentions. Agorapulse alters that which is huge for influencers and brands.
Excited? You Can now participate with All your Mentions, even when you are getting to them.
And I could also easily participate by Switching to Facebook as well.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube but maybe not LinkedIn at this point (you can only publish to LinkedIn.
Agorapulse retains all of my participation in one place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it is not about Collecting followers. It is about participating with them.
As I shared previously, Agorapulse allows me to Easily track and engage with my best advocates using the”Fans and Followers” attribute. From in your Twitter account, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I hunted in this case below “TOP”.
With favorites you can add profiles and a celebrity to “favorite” folks you want to follow closely in Agorapulse. This way, you have their articles easily accessible in their very own thread! It’s easy retweet their articles and to engage together!
You will also see positions for the following in only About every profile view on Agorapulse.
- Engaged — the person has mentioned you (directly, or via a reply to a dialogue ) or delivered you a DM.
- Ambassador — this individual has retweeted posted or you links to your website.
- Influencer — this individual is often retweeted (over 20 times during the previous 30 days).
In the case of Nicky, She’s all 3 with respect to my @sociallysorted Twitter account. Nicky is somebody I ought to be engaging with (and I do! ) ) .
On Facebook, this Function shows you who’s mentioned your webpage, and how many times they have enjoyed and commented or sent you a message, as well as their last interaction with you. You can ban them from your page from inside Agorapulse, although I expect that happens infrequently!
On Instagram you Will see who has left comments their followers/followed that is total counts and you are able to follow or unfollow from within Agorapulse.
These basic metrics give you a clear image of who Follows you, promotes you and participates with you the maximum.
- Set up custom groups of followers inside Agorapulse’s dashboard
- Search on each of their interactions
- Search on their messages, and
- Add notes.
When You’ve Got all of this info you can use It to engage in communication with these people — maybe reach out to them to thank them surprise and delight them! Social Media Monitoring Tool Comparison
Advanced Monitoring, Reviews And search
Think of Agorapulse as your personal Private investigator. You can use the Monitoring function on Instagram to.
- Play hashtag searches.
- Location that is perform hunts.
What is so great about this? It opens up a whole new World of possibility for locating (and joining) conversations around any topic you like (like your brand).
The Capacity for location-based businesses is enormous Especially tourism.
When it comes To reports, Agorapulse actually excels. With one click you can create a report that’s simple to produce and not difficult to decipher. Ideal for showing clients!
Agorapulse Reports help your to break Audience sense.
The Comprehensive reports can also help you locate a range Information such as.
- Your best performing content (ie articles, tweets etc) based on participation and reach
- Development metrics with time. Agorapulse automatically compares metrics over time and gives you a fast reading re if a metric is decreasing or increasing over a time.
- Community management data like reaction time and response speed
- Benchmarking your Facebook Page against opponents
Your best performing material is easily analysed and Presented in report form. You can also download it as a csv file to reveal it to that the people/clients/team that needs to view the most.
For social media managers and agencies this is Huge, as it allows you to provide your clientele with data that is easy-to-read.
It is also possible to have a glance!
Nearly everyone I know who uses Agorapulse to get Social media management raves about the reports. They are fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Heaven to me. Agorapulse describes it as being in a position to”tag, rename, conceal, delete or delegate articles… while you sleep”. using Moderation Rules, all.
In which the, I love this role on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I will deal with them Manners.
- Therefore that I really don’t see most of them in the first place I can filter my DMs. This is where the magic happens. You can set up filters to weed out”many” of the bad DMs. Not all (sigh) but most.
- I can then filter my feed by Mentions or even DMs. Clear them out and I visit DMs. To be honest I get numerous DMs that are spam these days, it’s hard not to overlook the good ones. Auto DMs have made DMs useless to me personally, which is a real shame.
Moderation and filtering functions for all accounts Types but I mostly use it for Twitter to”mark as reviewed” all the Auto DMs that come through saying”thanks for following”.
It filters out The auto-DMs, and yes I’m sad that it catches some actual ones also, however you’ve got to choose your battles!
And the moderation principles are not merely about spam. You can use them in many ways to
- Filter content out to be reacted to. So you’re able to respond to them afterwards — Perhaps you wish to have the posts featuring a specific hashtag to be labeled in a manner.
- Filter those individuals that are SUPER out and post all of the time that you don’t need to see every Tweet at Agorapulse — only repond to them occasionally or natively in Twitter.
- So you can categorize create custom tags for comments and tweets and search on them!
- Create custom searches for key words that you need to track
- In case you’ve got one of those”large” amount accounts (greatest for small agencies) you can have posts delegated to a group member (see 11 below).
Fundamentally the moderation function is another Bonus reason to consider Agorapulse for social media direction.
A Killer Mobile App
If you are out and around And you will need to clear your inbox, the more Agorapulse program is something that you will love.
It’s accessible on Android and iOS and it is super slick to use. I often prefer using the program vs desktop computer to process my inbox as it is really easy to review and procedure mentions and messages. Social Media Monitoring Tool Comparison
Agorapulse’s queue feature allows you to publish Your articles on a repeated, evergreen basis using intelligent categories — a lot like the manner in that Meet Edgar permits you to set posts to be scheduled at certain times daily based on certain categories. I use it for Twitter and Facebook.
If you Need to and are currently using a tool Reduce costs, then contemplate Agorapulse’s evergreen content attribute instead (and you have the bonus of all of the additional Agorapulse attributes ).
Here are a Couple of things to learn about using Agorapulse for , content that is queued that is replicated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it easy to set up and title Your queue add your schedule for articles to be published on, and catogories. Then of adding content, the process is intuitive. As you can see, it’s a slick dash (the user experience is awesome).
Firstly, You Have to name and put up your articles Classes (all colour-coded and ready for action!) .
Setting up your categories is easy… and color-coded!
All you Need to, once you’ve set up your classes Do is add times like this, to the schedule.
Then I need to include content to each of the category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a preview of the post, to explain to you how it will look on the platform you choose when you print its newsfeed.
Pick to Schedule your articles or add each post to your choice’s Queue. This part is simple, as you set your queue up in Step one. Your Queue, filled with articles (and ready to go) will appear something like this.
After a post is published, It Is Going to return to the Bottom of this queue, waiting to be queued again.
Aside from utilizing the operate for repeated Content, you might choose to .
- Add a post to the schedule as normal or
- Replicate your post a certain number of times (once you do so you will place the minimum amount of times between repetitions of this post). Be aware that you can do this for Facebook but you need to know about the Twitter rules from content — see below.
You May Pause The Queue (Instantly, And At Any Time).
I love that Agorapulse has added a pause button. When there is a disaster or it is not fantastic time to post, it is easy to pause the queue with a single click.
Perhaps you want to pause a seasonal lineup of articles At Christmas… it’s simple with the pause button!
Meet it had been something and Edgar has a pause button That I actually wished to see in almost any tool that I chose to replace it with. I requested Agorapulse to include one and they did (they always listen — never be afraid to mention suggestions or give feedback!) .
Utilize The Queue Function
The queue function could be useful for announcing Events such as a Facebook Live (if you hold them on a weekly or regular basis). Share your content that needs to go out each week in a queue. I would recommend you vary the articles a bit to keep the material fresh and.
This functions with Twitter but with for Facebook Need to check at a few”changes” to Twitter’s terms of usage…. Social Media Monitoring Tool Comparison
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You may read about it here.
The rules are not Actually fresh as addressed in this post by Agorapulse’s CEO Emeric Ernoult. It is just that they are making a point of saying they will be enforced by them.
Fundamentally this imply that we can no longer Simultaneously post content that is equal or similar . This applies to replicate content.
Let us take a look Twitter with Agorapulse whilst complying with all the principles, so once you draft an image like this one to post to Twitter, you comply with the rules.
Note You Could choose to queue or schedule Your article to Twitter. Here’s where we have to consider Twitter’s principles and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look more closely At the image above, you’ll see that Agorapulse blocks my ability to post duplicate content. The tool recognises that I’m posting to Twitter! This helps make sure the guidelines of Twitter are adhered to by me.
Content Variation Tips
Here is the way I use Agorapulse to save loads of Time and remain out of Twitter Jail. Together with Agorapulse, you have two options for replicating a link.
- You can choose to Schedule your post once (or more than once in the event that you vary it). Just add your article to do so, then pick the time and date you would like it to go out at. If it will be printed more than once, you will want to edit the repeated or replicate tweets so that they’re not”duplicate” content. More of that is below.
- You can opt to Queue your post once or more than with variants. Agorapulse recommends this. When you’re queueing content for Twitter, make sure that you don’t choose the option to”re-queue multiple times.” You are still able to use this attribute for some other platforms, but this is where you’d wind up in breach of Twitter’s rules. While I decide to do it this way, I’m sure it’s a unique post, then add it on the top or bottom of the queue (ie I select”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Write 1 tweet, then set that tweet to repeat a specific number of times. Below, I’ve set it to article than every 7 Days, and up to 6 repetitions. Don’t forget to edit the repeats!
After the 6 x repeats are scheduled by me, I could easily see Those posts in my schedule. I would go in and alter them to hashtags, emojis, images or new text. Do this immediately — do not do it later or you will forget.
Note. It’s Okay if the connection remains the same when you edit your posts. It’s the text that you need to change each time.
I had been utilizing Advanced Scheduling in this way For a while today to post fresh content — well before the new”principles” have been declared. I love to mix it up and it is better for involvement.
Don’t forget Bulk Upload! Agorapulse also permits you to bulk upload around a 100 parts of content simultaneously using a pre-populated CSV file. Including your photographs and also can incorporate content! You can even use this to curate content from different websites and save hours!
What’s Coming For Queued Content?
The team at Agorapulse is currently working on a Tool to make us tweets’ variations, therefore we can still get content out quickly and play nice with Twitter. This is new functionality that will enable us to repeat our tweet variants all in the one interface. I am looking forward to it. I’m convinced it will be a timesaver! Social Media Monitoring Tool Comparison
Team Communication and Delegation
As easy as Agorapulse is to use, you Don’t have to do all the checking and involvement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 a month), then it’s possible to upgrade to team approval whereby you can assign tasks and accept messages around multiple staff members.
This is GREAT for customer service brilliance.
If you are a growing group, this feature is a good One to upgrade to.
Oh and guess what? Remarks and teamwork occurs in Actual time. If Jess and Joe are online at the exact same time working on the accounts, there won’t be double-up. You can see what your staff is currently doing in real time.
Posting To Instagram
Agorapulse is A proud spouse that is Instagram. This suggests that they are among the tools to acquire entry to the API to allow of Instagram!
In Case You Have one of the business accounts with Agorapulse you can to Instagram. This means that you can plan your articles ahead of time and click whenever you’re ready OR you can, to post in your telephone auto article.
Make sure that you don’t forget to participate You autopost….posting is just part of the process. You have to follow up on comments and answers.
I believe that Agorapulse is the tool Provides both scheduling and auto-scheduling to Instagram as well as reporting and monitoring… so it’s a win-win-win if you’ve got a business account. Instagram tools that give you testimonials are a distinct fee!
All you Want To do would be.
- Download the Agorapulse app and hook up your Instagram account.
- On Your program or background computer, schedule your Instagram post (add photo and caption) then schedule the time and date that you want to print it. You can opt to change on Auto-scheduling or you’ll be able to use the app post the image and to link through to Instagram.
- When it is time to post if you post will receive a notification through your program. Simply click”Publish” and you will be changed through to the Instagram app.
- Article as you would ordinarily on Instagram. Your copy/description is going to be copied and you need to glue it. Check you have hashtags additional as necessary and you are ready to go!
Again, I am super impressed that Agorapulse has Added another feature that would require us to use another tool and the attribute makes it even better. Bringing these tools saves you time AND money and is a reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here is where we get to Some attributes that are for the higher level of membership Agorapulse.
The capability to respond to ad comments Begins at Medium Level of Membership (starting at $99 a month)
With opinions on advertisements is hard for keeping up Facebook and Instagram advertisements. Agorapulse pulls from the advertisement comments to your inbox and allows you to view them and participate with them.
If advertisements run and know what it’s like to keep up With the comments (including the spam), then you’ll know that this purpose is bliss for ad managers and webpage admins. Bliss. Social Media Monitoring Tool Comparison
Bonus Free Tools
You can also choose Advantage of those tools on their website including.
- A Facebook Page Barometer — to determine how well your lover fares from the peers, and also to test your own engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter performance, right today
If you want one Reason to check out Agorapulse then here it is.
They have some of the best pricing of any of those Social media management applications.
Prices begin at $49 per Month for small/solo businesses with increasing costs for large, medium and enterprise businesses. You will find out more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media direction, try A number of their tools and take the free trial to get a spin, you will be as hooked as I am.