Intro Social Media Marketing Statistics
You will find Many social media management tools, however, one stands out amongst the audience more and more each year — Agorapulse. I have used Agorapulse for Social Media Management for a few decades now, and I really like it. In this post I share 12 Reasons Why I love Agorapulse for Social Media Management and you will also. Social Media Marketing Statistics
There are many social media management tools that Deserve a mention here. I’ve used many of them at one time or another, including Hootsuite, Sprout Social, and Buffer.
I won’t go into their features here. They’re Solid options.
But I changed to Agorapulse a few years ago It and Today has been my 1 choice for social media management since that time. You may read about some of the feature comparisons between Agorapulse along with other programs .
However, for the purposes of This informative article, I wish to just focus on Agorapulse so it is possible to consider it as a tool in your arsenal.
It may literally be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
Only, it doesn’t have too many features That you never use, which makes you think”what’s that used for?” . It is sensible, no-fluff and super simple to use.
Dare I say, it’s even fun (but we’ll get to this ). Let us take a peek at 12 Reasons why I love Agorapulse for social media management!
12 Reasons Agorapulse Kick Ass For Social Media Management
Oh and Before I begin… I should mention that I don’t necessarily use each and every function at precisely the same moment. I do use a couple of tools for a few purposes. However, I love that Agorapulse includes a package of features that really do cover most of your social media marketing needs.
In fact, I Have been moving a lot of the attributes I use on tools around to Agorapulse. It’s difficult not to wish to remain”in” this tool as it’s so user-friendly and fun to use. I have also taken on a new ambassador part with Agorapulse since writing this post. The post has been updated but my genuine love for this particular tool and the fact I can’t do with it in my arsenal hasn’t changed.
The Agorapulse Culture And Team
Let us start here. Because with this Rest of the things that I love about Agorapulse imply nothing.
Customer service is at the core of business at Agorapulse. If their clients are happy and utilizing their tool in the finest possible manner, (and they receive results), then everything falls right into place. Their staff concentrates on customer experience more.
Agorapulse also stinks About what works, what they can build next and what needs improving. So, you are not a client but a part of a business. In reality, lots of the features that I am going to talk about came from customer recommendations and feedback.
Caring about customers Is Agorapulse has taken up the rankings as one of those social media management tools with all the reviews and customer satisfaction. Social Media Marketing Statistics
I’ve summarized all 12 reasons why I love Agorapulse Below, but let’s start with a video overview of the recent (awesome) upgrade — then I will break down the critical capabilities. There is a lot to enjoy.
Impressive, right? Let us jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Function of participation (that is the reason why I adore Agorapulse the most), let us take a look at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is among the easiest I’ve used. It’s a cinch to post to Twitter, LinkedIn, Facebook and Instagram (and they have the newest auto-posting work for Instagram as an official Instagram Partner).
The articles can be easily customised by you to suit each platform. As it intuitive to use, I don’t even have to go into detail about it . You, (like me) should be able to work out how to program an easy article, readily and without education.
Scheduling is simple with Agorapulse! I could.
- Publish instantly
- Queue my article (more of this later)
- Schedule the article later on for a particular time and date.
It’s also easy to schedule the same post to Go out on different platforms, on various occasions, while being optimized for all those platforms (changing the text or image size).
1 feature I like is the capability Type”@” and the title of the user and Agorapulse will bring up the probable account you can pick from on Twitter and Facebook. Notice how Agorapulse suggests accounts when I start entering their company name.
This helps you to tag pages and profiles quickly And saves you time searching for the perfect people to include.
You can also schedule to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram at a minute, but for today, Please know that publishing your articles and scheduling beforehand on Agorapulse is simple! And as I said, you can also now auto-post into Instagram with Agorapulse since they are an official partner and have access to that new attribute via Instagram’s API.
Oh and they have a pretty slick calendar view So you can see your posts ready to go across the platforms.
And it’s colour coded for people like me That additional amount of visual organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse mentions and has just 1 column for me to respond to notifications.
To me, that’s”one task” to finish each day. And it’s really almost enjoyable to clear out my inbox.
It’s concentrated, it’s easy and it is simple to Use, and that means you won’t miss a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you need to examine or respond to can be found). Your inbox items are highlighted To Inspection for each platform as things.
- Tabs for Fans, Publishing, Listening and Followers, and Reports.
- An area for participation in which you respond and engage via retweets enjoys or responses.
You can click on a user’s profile to enlarge it. You will then see all of the information that you want — right within Agorapulse (including any prior interactions).
Expand a user profile to realize your history!
If you have a Only one click and you will see History with the user and the conversations you’ve had before. As a consequence, you may give the people the right attention at the perfect moment.
Let’s break this down a bit more…
I can easily see how many mentions and DMs I have Inside my inbox. When I am looking at this tweet from Ravi, I will see just how many tweets that I must review and I will review or react to his tweet. It is the same for other societal channels — your entire participation is in one area.
Never miss a mention in your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. When I’ve finished writing this article, but it will be! I do not always get to tune zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to inspect all your own references. You can Filter by cite or message kind as follows.
Then review the posts replied to or dealt with. It is marked as reviewed once you reply to a specific post.
Or You Just click on a post to critique it without replying.
I could select To answer (or answer from DM), review the post, assign it to get somebody else (more of that later), retweet it “like” the post — all from within the exact same dashboard place on Agorapulse.
Choose how you process or will participate the mention or message.
If I switch to Instagram, for example, it’s similar. I can view all my recent engagement, I see more info about a user or can enlarge on posts. I unfollow and can also follow. Social Media Marketing Statistics
Easily change between platforms and accounts to Keep up with engagement!
Being able to see All your comments is handy on Instagram, where you generally can find the last 50 mentions on your own feed. In case you have a number of followers it’s impossible to maintain with mentions. Agorapulse alters all that which is enormous for brands and influencers.
Excited? You Can now participate your with ALL Mentions, even when you are a bit late getting to them.
And I could readily participate by Switching to Facebook too.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this stage (you can just print to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It’s about participating with them.
As I shared previously, Agorapulse enables me to Easily monitor and engage with my best advocates using the”Fans and Followers” feature. From in your Twitter account, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I searched in this scenario under “TOP”.
With favorites you can add profiles and a celebrity to “favorite” folks you want to follow closely in Agorapulse. In this manner, you’ve got their articles readily accessible in their very own thread! It’s simple to engage together and retweet their content!
You see rankings for your following in only About each profile view on Agorapulse.
- Engaged — the person has mentioned you (directly, or via a reply to a dialogue ) or delivered you a DM.
- Ambassador — this person has retweeted posted or you links.
- Influencer — this individual is frequently retweeted (more than 20 times throughout the previous 30 days).
In Nicky’s case, She’s all 3 with respect to my @sociallysorted Twitter account. Nicky is somebody I ought to be engaging with (and I do! ) ) .
On Facebook, this Function shows you who has said your webpage, and how many times they have enjoyed and commented or sent you a message, in addition to their final interaction with you. You can prohibit them from inside Agorapulse, but I hope that happens infrequently!
On Instagram you Will see who’s left comments their total followers/followed counts and you are able to trace or unfollow from within Agorapulse.
You are given a clear picture of who by these fundamental metrics Follows you, promotes you and participates with you the most.
- Set up custom classes of followers within Agorapulse’s dashboard
- Search on each of their interactions
- Search in their own messages, and
- Add private notes.
When you have this information you can use all It to engage in communication with those individuals — perhaps reach out to thank them or surprise and pleasure them! Social Media Marketing Statistics
Advanced Monitoring, Reviews And search
Consider Agorapulse as your own Private private investigator. It’s possible to use the Monitoring function on Instagram to.
- Hashtag that is Play searches.
- Perform location hunts.
What’s so great? It opens up a whole new World of chance for locating (and joining) talks about any topic you like (including your brand).
The potential for location-based companies is huge Particularly tourism.
When it comes To reports, Agorapulse actually excels. With one click you can create a report that’s not difficult to decode and easy to produce. GREAT for showing clients!
Agorapulse Reports help you to break down your Audience sense.
The detailed reports can also help you find a range Information including.
- Your best performing content (ie articles, tweets etc) based on participation and attain
- Development metrics with time. Agorapulse compares metrics over the years and gives you a reading re whether a specific metric is increasing or decreasing over a time.
- Community management data like response time and response rate
- Benchmarking your Facebook Page against opponents
Your best performing content is analysed and Introduced in report form. You can even download it as a csv file to reveal the people/clients/team that must view it the most.
For social media supervisors and agencies that this is Huge, as it allows you to supply your clients with data.
It is also possible to take a glance in your competition!
Nearly everybody I know who uses Agorapulse for Social media management raves about the reports. They’re fairly particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse explains it as being able to”tag, bookmark, hide, delete or assign content… while you sleep”. using Moderation Rules, all.
Where the, I love this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz mad.
With Agorapulse I will deal with them Ways.
- Therefore I really don’t see almost all of them in the first 17, my DMs can be filtered by me. This is where the magic occurs. You can set up filters to weed out”many” of those lousy DMs. Not all (sigh) but most.
- I will filter my feed by DMs or even Mentions. I visit DMs and clean them out. To be fair I get so many DMs that are spam nowadays, it is hard not to overlook the excellent ones. Auto DMs have made DMs useless to me, which is a shame.
Filtering and moderation works for all account Types but I mainly use it for Twitter to”mark as reviewed” all the Auto DMs which come through saying”thanks to following”.
It mostly filters out The auto-DMs, and yes I am sad that it catches some actual ones as well, but you’ve got to choose your battles!
And the moderation principles are not about spam. You can use them in several ways to
- Filter out articles to be reacted to — on almost any stage. You wish to have the articles featuring a specific hashtag to be labeled in a certain manner — so you’re able to respond to them.
- Filter out those people that are SUPER and post all of the time so you don’t have to see every Tweet in Agorapulse — only repond to them or in Twitter.
- So it is possible to categorize create customized tags such as remarks and tweets and research on these afterwards!
- Create custom searches for key words which you need to monitor
- In case you’ve got one of the”big” level accounts (greatest for smaller agencies) you’ll have posts assigned to a team member (see 11 below).
Basically the moderation function is another Bonus motive to consider Agorapulse for social media direction.
A Killer Mobile App
If you are out and around And you will need to clean your inbox, the Agorapulse program is.
It’s accessible on Android and iOS and it’s super slick to use. I often prefer to use the app vs desktop to process my inbox as it’s really simple to review and process messages and mentions. Social Media Marketing Statistics
Agorapulse’s queue feature allows you to publish Your articles onto a repeated, evergreen basis using smart categories — a lot like the manner by that Meet Edgar permits you to set articles to be scheduled at certain times of day based on certain categories. I use it for Twitter and Facebook.
If you are currently using a tool such as Meet Edgar and Need to Cut costs, then consider Agorapulse’s evergreen content attribute instead (and you get the bonus of all the additional Agorapulse attributes ).
Here are a few things to know about using Agorapulse for content that is repeated.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it’s super easy to set up and title Your queue catogories, and insert your program to get articles to be printed on. Then the process of adding content is intuitive. As you can see, it is a slick dash (the user experience is amazing ).
Primarily, put up your articles and You Have to name Categories (all colour-coded and ready for action!) .
Setting up your classes is easy… and color-coded!
When You’ve set up your categories, all you have to Do is add instances to the schedule.
Then I Want to include amazing content to each of the category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a preview of the article, to show you how it’ll appear on the newsfeed of this platform.
Choose to Schedule your posts to a certain time slot, or add every article to your choice’s Queue. This component is simple, as you have already set your queue up in Measure one. Your Queue, filled with posts (and ready to go) will appear something like this.
Once a post is published, it will return to the Bottom of the queue, waiting to be queued.
Apart from using the queue operate for repeated Content, you might decide to either.
- Add a post to the program as normal or
- Replicate your article a certain number of times (once you do this you will set the minimum amount of times between repeats of the article ). Note that you can accomplish this to get Facebook but you have to be aware of the Twitter rules against content — see below.
You Can Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has added a pause button. It’s not fantastic timing to post or When a catastrophe is, you can easily pause the queue.
Perhaps you want to pause a seasonal lineup of articles At Christmas… it is easy with the pause button!
Meet it was something and Edgar has a pause button I really wished to see which I opted to replace it with. I asked Agorapulse to include one and they did (they constantly listen never be reluctant to mention suggestions or provide opinions!) .
Use The Queue Function
The function could be useful for announcing Events like a Facebook Live (if you hold them on a weekly or regular basis). Share your articles that must go out at a specific time of the week in a queue. I would advise that the articles a bit change to keep the content fresh and more eye-catching.
This functions with Twitter but with for Facebook we Need to look at some”changes” to Twitter’s terms of usage…. Social Media Marketing Statistics
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The rules are not New as discussed by Agorapulse’s CEO Emeric Ernoult. It’s just that they are making a point of saying they’ll enforce them.
Basically this mean that we can Post similar or equal articles . This applies to replicate content.
Let us take a look at how you can still post to Twitter with Agorapulse while complying with all the rules, so you comply with the rules, once you draft a picture like this one to post to Twitter.
Notice You Could elect to queue or schedule Your post to Twitter. Here’s where we need to consider Twitter’s principles and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look In the image above, you will see that Agorapulse blocks my ability to place replicate content. The instrument recognises that I’m submitting to Twitter! This helps ensure that the guidelines of Twitter are adhered to by me.
Content Demo Tips
This is the way I utilize Agorapulse to save loads of Time and stay out of Twitter Jail. Together with Agorapulse, you have two options for repeating a link.
- You can opt to Schedule your post once (or more than once if you vary it). To do so, simply add your article, then pick the date and time you want it to go out at. If it’ll be printed more than once, you will want to edit the repeated or replicate tweets so that they’re not”duplicate” content. More of this is under.
- More than once with variants or you can choose to Queue your post once. Agorapulse advocates this. When you’re queueing content for Twitter, make certain you don’t choose the option to”re-queue multiple times.” You can use this feature for other platforms, but this is where you’d end up in violation of Twitter’s rules. While I decide to do it this way, I make sure it’s a special place, then add it to the top or bottom of the queue (ie I select”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Publish one tweet, set that tweet to replicate a specific number of occasions. Below, I have set it to post no more frequently than every 7 Days, and up to 6 repeats. Just don’t forget to edit the repeats!
Once the 6 x repeats are scheduled by me, I can easily see Those articles in my schedule. I would go straight in and alter them to emojis text that is new, images or hashtags. Do this don’t do it later or you will forget.
Note. It’s Ok when you edit your articles if the link stays the same. It’s the text that you have to change each time.
I’d been using Advanced Scheduling in this way For a while today to post fresh content — well ahead of the new”rules” have been declared. I love to mix up this and it is better for involvement.
Do not forget Bulk Upload! Agorapulse also permits you to bulk upload up to a 100 parts of content by using a CSV file. This also can include articles from any RSS feed and includes your photos! You can use this to curate articles and save hours!
What is Coming To Queued Content?
The staff at Agorapulse is working on a Tool to make the variations of tweets more easy for people, so we play nice and can still get content out. This will be new functionality that will let us replicate our tweet variants all in the one easy interface. I’m awaiting it. I am convinced it’s going to be a timesaver! Social Media Marketing Statistics
Team Communication and Delegation
As Simple as Agorapulse would be to utilize, you Don’t need to do all of the checking and engagement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 a month), then you can update to team approval whereby you are able to assign tasks and approve messages across multiple team members.
This is GREAT for customer service brilliance.
This attribute is a good, if you are a group that is growing One to update to.
Oh and guess what? Comments and teamwork occurs in Actual time. So if Joe and Jess are online at the exact same time working on precisely the accounts, there will not be double-up. You can see exactly what your team is currently doing in real time.
Posting To Instagram
Agorapulse is A spouse. This means that they are among the first tools to acquire entry to Instagram’s API to allow auto-posting to Instagram which is HUGE!
If you have one of the Company accounts with Agorapulse you can into Instagram. This usually means you can now organize your articles beforehand and click on whenever you’re ready OR you are able to to post on your phone auto article.
Make sure that you don’t forget to participate if You autopost….posting is merely part of the procedure. You need to follow up on replies and comments.
I believe that Agorapulse is the only tool Provides both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it is a win-win-win if you’ve got a company account. Instagram tools that give you reports are a distinct fee!
All you need To do would be.
- Download the Agorapulse app and hook your Instagram account .
- On Your app or desktopcomputer, schedule your Instagram article (add picture and caption) then schedule the time and date that you want to publish it. You can opt to change on Auto-scheduling or you can use the program to link through to Instagram and post the picture.
- If you post , will receive a notification via your cellular program when it’s time. Just click”Publish” and you’ll be switched through to the Instagram program.
- Post as you would normally on Instagram. Your copy/description is going to be duplicated and you need to glue it. Check you are good to go and you have hashtags added as necessary!
Again, I am super impressed that Agorapulse has Added yet another feature that would require us to use the feature and another tool makes it even better. Bringing these tools saves you time AND money and is a reason why I adore Agorapulse for Social Media Management.
Responding To Advertisement Comments
Here is where we get to Some features that are for the level of membership Agorapulse.
The ability to respond to ad comments Starts at Medium Level of Membership (beginning at $99 a month)
Keeping up with comments on ads is hard for Facebook and Instagram ads. Agorapulse lets you see them and engage with them and pulls in the ad comments.
If you understand what it’s like to maintain and run advertisements With the remarks (such as the spam), then you will know that this purpose is bliss for advertising managers and webpage admins. Bliss. Social Media Marketing Statistics
Bonus Free Tools
You can also choose Advantage of those free tools on their site.
- A Facebook Page Barometer — also to test your own engagement, and to determine how well your lover fares against your peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter functionality, right today
If you really need one More reason to test out Agorapulse here it is.
It is affordable.
They have some of the best pricing of any of the Social media management tools.
Prices start at $49 per Month for small/solo companies with costs for medium, large and enterprise companies. You can discover more about pricing here.
I’ve A hunch that once you check out Agorapulse for social media direction, attempt A number of their tools and also choose the free trial for a spin, you will be as hooked as I am.