Introduction Social Media Marketing Results
There are Many social media management tools, however, one stands out amongst the audience more and more each year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a few decades now, and I love it. In this post I discuss 12 Reasons Why I love Agorapulse for Social Media Management and you will also. Social Media Marketing Results
There Are Lots of social media management applications that Deserve a mention . I’ve used many of these such as Hootsuite, Sprout Social, and Buffer.
I won’t go into their features . They’re Solid choices.
But I changed to Agorapulse a few years ago Today and it has been my No 1 choice for social media direction since that time. You can read about a number of the feature comparisons between Agorapulse along with other programs .
However, for the purposes of This post, I wish to just focus on Agorapulse so it is possible to consider it.
In fact, it may literally be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
It doesn’t have features that are extraneous That you never use, making you think”what’s that used for?” . It is practical, no-fluff and super easy to use.
Dare I say, it is even fun (but we’ll get to this ). Let us take a look why I love Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I must mention that I don’t always use EVERY single function in precisely the exact same moment. I do use a couple of different tools for a few functions. However, I really like that Agorapulse has a suite of features that actually do cover the majority of your social media advertising needs.
In fact, I Have been moving lots of the attributes I use on other tools around to Agorapulse. It is difficult not to wish to stay”in” this instrument since it is so user-friendly and enjoyable to use. I have also taken on a new ambassador part with Agorapulse since writing this post. The article has been updated but my genuine love for this particular tool and the fact I can not do without it in my toolbox has not changed.
The Agorapulse Team And Staff
Let us start here. Because with this, the Rest of the things I love about Agorapulse imply nothing.
Customer support is at the core of business at Agorapulse. If their clients are happy and utilizing their instrument in the finest possible manner, (and they get results), then everything falls right into place. Their team focuses on customer experience more than anything else.
Agorapulse also listens To clients about what works, what needs improving and what they can build. So, you are not a client but a part of a company. In reality, lots of the present features I am about to speak about came out of feedback and client recommendations.
Caring about customers Is why Agorapulse has shot up the ranks as one of those social media management programs with the reviews and customer satisfaction. Social Media Marketing Results
I’ve outlined all 12 reasons why I love Agorapulse Below, but let us begin with a video summary of the current (awesome) update — then I will break down the key capabilities. There’s a lot to like.
Impressive, right? Let us jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Purpose of participation (which is the reason why I love Agorapulse the most), let’s take a look at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is among the easiest I have used. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting work for Instagram as an official Instagram Partner).
You can easily customise the posts to match each platform. I don’t even need to go into detail about it here, as it intuitive to use. You, (like me) need to have the ability to work out how to schedule a simple article, easily and without education.
Scheduling is easy with Agorapulse! I can.
- Publish immediately
- Queue my post (more of that later)
- Schedule the article in the future for time and a specific date.
It’s also super easy to schedule the post to Go out on various platforms, on various times, while being optimized for those platforms (altering the text or image size).
One feature I especially like is the ability Type”@” and the name of the consumer and Agorapulse will bring up the probable account you can choose from on Twitter and Facebook. Notice Agorapulse suggests accounts when I start entering their company name.
This helps you to label profiles and pages fast And saves you time searching to add.
You could also schedule to LinkedIn.
Print to LinkedIn with Agorapulse
We will get to Instagram in a moment, but for now, Please know that publishing your articles and scheduling beforehand on Agorapulse is easy! And as I said, you can also now auto-post to Instagram with Agorapulse as they are an official partner and also have access to that new feature via Instagram’s API.
Oh and they have a Fairly slick calendar opinion That means you can see of your articles ready to go across all the platforms.
And it’s colour coded for folks like me That extra amount of visual organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse has just one column for me to react to mentions and notifications.
To me, that’s”one job” to finish every day. And it’s really almost enjoyable to clear out my inbox.
It is focused, it’s easy and it is easy to Use, and that means you won’t miss a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you need to review or respond to can be found). Your inbox items are emphasized as things To Review for each platform.
- Tabs for Reports, Publishing, Fans and Followers, and Listening.
- An area for participation where you participate and respond via retweets, likes or replies.
You can click on a user’s profile it. You will then see all of the information that you want — right within Agorapulse (including any previous interactions).
Expand your history to be seen by a user profile!
If you have a just one click and you will see History with the conversations and the consumer you have had before. This means you may give the people the ideal care at the right time.
Let us break this down a bit more…
I can easily see how many mentions and DMs I’ve Inside my inbox. When I am looking at this tweet from Ravi, I can see just how many tweets I have to review and I will review or react to his conversation. It is the exact same for other channels — your engagement all is in one place.
Never miss a mention in your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. But it will be when I have finished writing this article! I don’t always get to inbox zero daily but I get there often enough to LOVE that”Congratulations” screen!
It’s simple to inspect your own references. You can Even filter by message or cite type as follows.
Simply review the posts responded to or dealt with. Once you reply to a specific post, it is marked as reviewed.
Or You Just click on a post to critique it without replying.
In the next example from Nicky, I can select To reply (or reply from DM), examine the post, assign it to get somebody else (more of that later), retweet it “just like” the article — all from within the exact same dashboard area on Agorapulse.
Choose how the mention process or will engage or message.
It’s, if I change to Instagram, for example similar. I am able to see all of my current engagement, I see info about a user or can enlarge on articles. I unfollow and may even follow. Social Media Marketing Results
Switch between programs and accounts to Keep up with engagement!
Being able to see your comments ALL are handy on Instagram, in which you generally can only find the past 50 mentions on your own feed. It’s impossible to maintain with mentions In case you have a number of followers. Agorapulse alters that which is enormous for brands and influencers.
Excited? Now you can engage your with ALL Mentions, even when you are getting to them.
And of course, I could also participate by Switching to Facebook too.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this point (you can just print to LinkedIn.
Agorapulse retains all of my participation in one place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it is not about Collecting followers. It’s about participating with them.
Like I shared previously, Agorapulse enables me to Easily monitor and engage with my very best advocates using the”Fans and Followers” attribute. From within your Twitter accounts, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
In this scenario I hunted on my top 100 users below “TOP”.
You can add a star to “favorite” folks you would like to follow carefully in Agorapulse. This way, you have their posts readily accessible in their very own thread! It’s simple to engage with them and retweet their content!
You see positions for the following in just About each profile perspective on Agorapulse.
- Engaged — the individual has mentioned you (directly, or via an answer to a conversation) or delivered you a DM.
- Ambassador — this individual posted links or has retweeted you.
- Influencer — this person is often retweeted (more than 20 times throughout the previous 30 days).
In Nicky’s case, She’s all 3 with respect to my @sociallysorted Twitter accounts. Nicky is someone I ought to be participating with (and I do! ) ) .
On Facebook, this Function shows you who has said your webpage, and the number of times they have liked and commented or sent you a message, as well as their final interaction with you. You can prohibit them from the page from within Agorapulse, but I expect that happens infrequently!
On Instagram you Will see who’s left comments on your article, their followers/followed that is total counts and you can follow or unfollow from within Agorapulse.
You are given a clear picture of who by these metrics Follows you, boosts you and engages with you the maximum.
- Set up custom classes of followers inside Agorapulse’s dashboard
- Search on each of their interactions
- Search on their own messages, and
- Add notes.
When You’ve Got this information you can use all It to take part in positive communication with those individuals — perhaps reach out to thank them or surprise and pleasure them in some manner! Social Media Marketing Results
Advanced Monitoring, Search And Reports
Consider Agorapulse as your personal Private investigator. You can use the Monitoring function on Instagram to.
- Hashtag searches.
- Place that is perform hunts.
What’s so great? It opens a whole new World of chance for locating (and linking ) conversations around any subject you like (like your brand).
The potential for location-based businesses is enormous Particularly tourism.
When it comes To reports, Agorapulse really shines. With one click you can create a report that is simple to produce and easy to decipher. Ideal for showing clients!
Agorapulse Reports help you to break your Audience sense.
The reports can also help you locate a range Information such as.
- Your best performing content (ie posts, tweets etc) based on engagement and reach
- Evolution metrics with time. Agorapulse provides a quick reading re if a specific metric is increasing or decreasing over a period to you and automatically compares metrics over time.
- Community management statistics such as response time and response speed
- Benchmarking your Facebook Page against opponents
Your best performing content is analysed and Introduced in report form. You may download it as a csv file to show that the people/clients/team that must see it the most.
For social media supervisors and agencies that this is Huge, as it allows you to supply data.
It is also possible to have a glance at your competition!
Nearly everybody I know who uses Agorapulse for Social media management raves about the reports. They are fairly particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse describes it as being able to”tag, bookmark, hide, delete or delegate articles… while you sleep”. All by using Moderation Rules.
Where the, I like this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I can deal with them in 2 Manners.
- Therefore I really don’t see most of them in the first 17, I will filter my DMs. This is where the magic occurs. You can set up filters to weed out”many” of those bad DMs. Not all (sigh) but most.
- I will filter my feed by Mentions or even DMs. I visit DMs and clean them out fairly quickly. To be fair I get so many DMs that are spam nowadays, it’s hard not to overlook the excellent ones. Auto DMs have made DMs useless to me personally, which is a true shame.
Filtering and moderation works for all account Types but I mostly use it for Twitter to”markers as reviewed” all of the Auto DMs that come through saying”thanks to following”.
It mostly filters out The auto-DMs, and yes I’m sad that it grabs some real ones as well, but you have to pick your battles!
Along with the moderation principles are not just about spam. You can use them in several ways to
- Filter out content to be responded to. Maybe you wish to have all of the posts featuring a hashtag to be labeled in a manner that is specific — so you can respond to them.
- Filter out those people that are SUPER engaged and post all of the time so that you don’t have to observe every Tweet in Agorapulse — only repond to them or in Twitter.
- So it is possible to categorize create customized tags such as tweets and comments and search on them!
- Create customized searches for keywords which you want to monitor
- If you’ve got one of the”large” amount accounts (greatest for small agencies) you’ll have articles assigned to a team member (see 11 below).
Fundamentally the moderation function is another Bonus motive to think about Agorapulse for social media direction.
A Killer Mobile App
If you are out and about And you will need to clean your inbox, the Agorapulse app is.
It is available on iOS and Android and it’s super slick to use. I often prefer to use the program vs background to process my inbox since it is really simple to review and process messages and mentions. Social Media Marketing Results
Agorapulse’s lineup feature Permits You to publish Your content on a replicated, evergreen basis utilizing intelligent categories — much like the way in which Meet Edgar allows you to set posts to be scheduled at certain times of day based on particular categories. It is used by me to Facebook and Twitter.
If you want to and are using a tool Cut costs, then contemplate Agorapulse’s evergreen content feature rather (and you have the bonus of all the other Agorapulse attributes ).
Here are a Couple of things Agorapulse for , queued content that is repeated.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it simple to set up and name Your queue catogories, and insert your schedule to get articles to be printed on. Then of adding content, the process is very intuitive. As you can see, it’s a slick dashboard (the user experience is awesome).
Primarily, set up your content and you need to name Classes (all colour-coded and prepared for action!) .
Setting up your classes is simple… and color-coded!
When You’ve set up your classes, all you have to Do is add times to the program.
Then I Want to add amazing content to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse provides You a preview of this article, to show you how it will appear on the newsfeed of the platform you select when you publish it.
Choose to Schedule your articles or include every post to the Queue of your selection. This part is easy, as you set up your queue in Step one. Your Queue, filled with articles (and prepared to go) will look something like this.
After a post is published, it will return to the Bottom of this queue, waiting to be queued.
Apart from utilizing the queue operate for perennial Content, you might decide to .
- Add a post to the program as usual or
- Replicate your post a certain number of times (when you do so you may set the minimum amount of days between repeats of this post). Note you could do this to get Facebook but you have to be aware of the Twitter rules see below.
You Can Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has added a pause button. For some reason it’s not fantastic time to post or When a natural catastrophe is, it is easy to pause the queue.
Maybe You want to pause a lineup of articles At Christmas… it is simple with the pause button!
Meet it had been something and Edgar includes a pause button I really wanted to see in any tool which I opted to replace it with. I asked Agorapulse to add one plus they did (they always listen never be afraid to mention suggestions or provide opinions!) .
Use The Queue Function
The queue function could be handy for announcing Events like a Facebook Live (should you hold them to a weekly or regular basis). Share your articles that needs to go out weekly in a queue at a specific time of the week. I would recommend you vary the posts a little to keep the material fresh and more eye-catching.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The rules Aren’t Fresh as discussed in this informative article by Agorapulse’s CEO Emeric Ernoult. It is just that now they’re making a bigger point of saying they will enforce them.
Fundamentally this mean that we can Simultaneously post similar or identical content . This also applies to duplicate content.
Lets’s take a look Twitter with Agorapulse whilst complying with all the principles, so the rules are complied with by you when you draft a picture like you to post to Twitter.
Notice that you can elect to schedule or to queue Your article to Twitter. Here is where we have to consider Twitter’s principles and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look more closely At the picture above, you’ll realize that Agorapulse blocks my ability to post duplicate content. The tool recognises that I am posting to Twitter! This helps ensure that I stick to Twitter’s guidelines.
Content Demo Tips
This is the way I use Agorapulse to save me loads of Time and remain from Twitter Jail. With Agorapulse, you currently have two choices for replicating a hyperlink.
- You can opt to Schedule your article once (or more than once if you vary it). Just put in your article to do so, then pick the date and time you would like it to go out out at. If it’ll be printed more than once, you’ll want to edit the replicated or duplicate tweets so they’re not”replicate” content. A lot of this is under.
- More than with variants or It is possible to opt to Queue your post once. Agorapulse recommends this. When you are queueing articles for Twitter, make certain that you don’t choose the option to”re-queue multiple times.” You can still use this feature for some other platforms, but this is where you’d wind up in breach of Twitter’s rules. While I choose to do it this way, I’m sure it’s a special place, then add it on the top or bottom of the queue (ie I select”queue next” or”queue last”).
I also use Advanced Scheduling to Write 1 tweet, then set that tweet. Below, I have set it to post no more frequently than every 7 Days, as well as 6 repeats. Just don’t forget to edit the repeats!
Once I schedule that the 6 x repeats, I could easily see Those articles in my schedule. I’d go in and change them to emojis text that is new, pictures or hashtags. Do this don’t do it later or you may forget.
Note. It’s If the link remains the same when you edit your articles ok. It’s the text that you need to change each time.
I’d been utilizing Advanced Scheduling in this way For a little while now to post new content well before the new”rules” were declared. I love to mix this up and it’s better for engagement.
Do not forget Bulk Upload! Agorapulse also allows you to upload up to some 100 parts of content at once using a pre-populated CSV file. Your photos are included by this and can include content! You might use this to curate articles from other websites and save hours!
What is Coming To Queued Content?
The staff at Agorapulse is working on a Tool to make us tweets’ variations, so we play fine with Twitter and can still get out content fast. This is new functionality that will let us repeat our tweet variants quickly — in the one easy interface. I’m awaiting it. I am sure it’s going to be a timesaver! Social Media Marketing Results
Team Communication and Delegation
As easy as Agorapulse would be to utilize, you Do not have to do all the checking and engagement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 a month), then it’s possible to upgrade to team approval whereby you are able to assign tasks and accept messages around multiple team members.
This is GREAT for customer support brilliance.
This feature is a good, if you are a team that is growing One to update to.
Oh and guess what? Teamwork and Remarks occurs in Real time. If Joe and Jess are online at the exact same time working on the same account, there won’t be double-up. It is possible to see what your staff is currently doing in real time.
Posting To Instagram
Agorapulse is A spouse. This suggests they are among the tools to acquire entry to the API to allow of Instagram!
In Case You Have one of the Company accounts with Agorapulse you can now auto-schedule to Instagram. This means you can now plan your articles ahead of time and click to post in your phone when you’re ready OR you are able to auto post.
Make sure that you don’t forget to engage if You autopost….posting is merely part of this procedure. You need to follow up on comments and replies.
I Think That Agorapulse is the tool that Provides both scheduling and auto-scheduling to Instagram as well as reporting and monitoring… so it is a win-win-win in case you’ve got a business account. Are a separate fee!
All you need To do is.
- Download the Agorapulse program and hook up your Instagram account.
- On Your app or desktopcomputer, schedule your Instagram article (add picture and caption) then schedule the time and date that you want to publish it. You may opt to change on Auto-scheduling or you can use the program place the picture and to link through to Instagram.
- When it’s time to 19, if you post , will get a notification through your program. Simply click”Publish” and you will be changed through to the Instagram program.
- Article as you would normally on Instagram. Your copy/description is going to be duplicated and you want to paste it into the Instagram app. Check you have hashtags added as necessary and you’re ready to go!
Again, I am impressed that Agorapulse has Added another feature that would ordinarily require us to utilize the newest feature and a separate tool makes it even better. Bringing these tools saves time AND money and is a key reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here’s where we get to Some features which are for the greater level of membership Agorapulse.
The capability to respond to ad comments Starts at Medium Level of Membership (beginning at $99 a month)
Keeping up with opinions on ads is difficult for Both Facebook and Instagram advertisements. Agorapulse allows you engage with them easily and to see them and pulls in the advertisement comments to your inbox.
If you run advertisements and know what it is like to keep up With the comments (including the spam), then you will know that this function is bliss for ad managers and page admins. Bliss. Social Media Marketing Results
Bonus Free Tools
You can also choose Advantage of those free tools on their site such as.
- A Facebook Page Barometer — to determine how well your fan fares from the peers, and to test your engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter performance, right today
If you really need one Reason to test out Agorapulse here it is.
It is affordable.
They have some of the best pricing of any of those Social media management applications.
Prices begin at $49 each Month for small/solo companies with increasing prices for large medium and enterprise companies. You can find out more about pricing here.
I’ve A hunch that once you check out Agorapulse for social media direction, try Some of the free tools and take the free trial to get a spin, you’ll be as hooked as I am.