Introduction Social Media Marketing Help
There are Many social media management programs, however, one stands out among the audience more and more each year — Agorapulse. I have used Agorapulse for Social Media Management for a few decades now, and I really like it. In this article I discuss 12 Reasons Why I adore Agorapulse for Social Media Management and why you will too. Social Media Marketing Help
There Are Lots of social media management tools that Deserve a mention . I’ve used many of them at one time or another, such as Sprout Social, Hootsuite, and Buffer.
I won’t go into their features . They’re Solid choices.
However, I switched to Agorapulse a few years ago Today and it has been my No 1 choice for social media direction since that time. You may read about some of the feature comparisons between Agorapulse along with other platforms here.
But for the purposes of This informative article, I want to focus on Agorapulse so it is possible to consider it.
In fact, it could be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
Only, it will not have features that are extraneous You never use, making you think”what is that used for?” . It is practical, no-fluff and super simple to use.
Dare I say, it’s even enjoyable (but we will get to this ). Let’s take a peek at 12 Reasons why I adore Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I must mention that I do not always use EVERY single function in precisely the exact same time. I do use a couple of different tools for some functions. But I really like that Agorapulse includes a suite of features that do cover the majority of your social media advertising needs.
In fact, I Have been moving lots of the attributes I use on additional programs around to Agorapulse. It is difficult not to wish to stay”in” this tool as it is so user-friendly and fun to use. I have taken on a new ambassador part with Agorapulse considering writing this article. The post has been updated but my genuine love with this tool and the fact I can not do with it in my arsenal hasn’t changed.
The Agorapulse Team And Staff
Let us begin here. Because with this Remainder of the things that I love about Agorapulse imply nothing.
Customer service is at the core of business Agorapulse. If their clients are happy and using their tool in the finest possible way, (and they receive results), then everything falls into place. Their team focuses more.
Agorapulse also listens About what works, what needs improving and what they are able to build next. Thus, you are not a client but part of a company where your voice will be heard. In fact, many of the features that I am about to talk about came out of feedback and customer testimonials.
Caring about clients Is Agorapulse has taken up the ranks as among the social media management programs with all the best reviews and customer satisfaction. Social Media Marketing Help
I’ve all outlined 12 reasons why I love Agorapulse Below, but let us begin with a video summary of their current (awesome) upgrade — then I’ll break down the key capabilities. There is a lot to enjoy.
Impressive, right? Let’s jump in and choose a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Function of engagement (which is why I love Agorapulse the most), let us take a peek at scheduling and posting.
As far as a publishing Tool goes, Agorapulse is one. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting work for Instagram as an official Instagram Partner).
The articles can be easily customised by you to suit each platform. As it’s super intuitive to use, I most likely don’t even have to go into detail about it . You, (like me) should be able to work out how to program an easy post, readily and without education.
Scheduling is simple with Agorapulse! I can.
- Publish instantly
- Queue my post (more of this later)
- Schedule the article in the future for time and a particular date.
It’s also easy to schedule exactly the same post to Go out on different platforms, on different times, while being optimised for those platforms (changing the text or picture size).
1 feature I particularly like is the capability Kind”@” and then the title of the consumer and Agorapulse will bring up the probable accounts you are able to pick from on Twitter and Facebook. See how Agorapulse suggests accounts when I begin entering their company name.
This helps you to tag profiles and pages fast And saves you time looking for the perfect people to add.
You could schedule to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram in a moment, but for today, Please know that publishing your content and scheduling beforehand on Agorapulse is super easy! And like I said, you can also now auto-post into Instagram using Agorapulse since they are an official partner and also have access to this new feature via Instagram’s API.
Oh and they have a Fairly slick calendar opinion So you can see all your articles ready to go across the platforms.
And it is color coded for folks like me That additional amount of organisation that is visual. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse has just one column for me to respond to notifications and mentions.
To me, that’s”one task” to complete each day. And it is really almost enjoyable to clear out my inbox.
It is focused, it’s simple and it is simple to Use, and that means you won’t skip a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you will need to review or respond to can be found). Your inbox items are emphasized as things To Review for each platform.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for participation where you engage and respond via likes, retweets or replies.
You can click on a user’s profile to enlarge it. You will then see all the info you want — directly within Agorapulse (like any prior interactions).
Expand a user profile to see your history!
If You’ve Got a Only one click and you will see History with the consumer and the conversations you’ve had before. This means you may provide the right people the ideal care at the moment.
Let us break this down a bit more…
I can easily see how many cites and DMs I have Inside my inbox. When I am looking at this tweet from Ravi, I can see how many tweets that I have to review and that I can review or react to his conversation. It is the exact same for other channels — all of your engagement is in 1 place.
Never miss a mention on your inbox!
I know my inbox Isn’t empty in this screenshot. When I’ve finished writing this post but it’s going to be! I do not always get to inbox zero every day however I get there often enough to LOVE that”Congratulations” screen!
It’s easy to inspect of your mentions. You can Filter by cite or message type as follows.
Simply review the posts you’ve replied to or dealt with. As soon as a specific post is replied to by you, it is marked as reviewed.
Or you click on a place to review it without replying.
In the example from Nicky, I could select To reply (or answer by DM), review the article, assign it for somebody else (more of that later), retweet it “just like” the article — all from within the same dashboard place on Agorapulse.
Choose how the mention will participate or process or message.
It’s if I switch by Way of Example similar. I can see all my current participation, I see more information or will enlarge on articles. I unfollow and can follow. Social Media Marketing Help
Easily change between accounts and programs to Keep up with engagement!
Being able to see your comments ALL are handy on Where you can see the last 50 mentions on your own feed. It’s impossible to maintain with mentions, In case you’ve got a number of followers. Agorapulse alters all that which is huge for brands and influencers.
Excited? You Can now engage your with ALL Mentions, even if you are getting to them.
And I can also easily engage by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this point (you can just print to LinkedIn.
Agorapulse keeps all my participation in 1 place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It’s about participating with them.
Like I shared previously, Agorapulse enables me to Easily monitor and engage with my best advocates using the”Fans and Followers” attribute. From in your Twitter account, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I searched in this case below “TOP”.
You can add a celebrity to profiles to “favorite” people you would like to follow carefully in Agorapulse. In this manner, you’ve got their articles easily accessible in their very own thread! It’s easy to engage together and retweet their articles!
You will also see positions for the following in only About every profile perspective on Agorapulse.
- Engaged — the person has said you (directly, or via a reply to a conversation) or delivered you a DM.
- Ambassador — this person has retweeted you or posted links.
- Influencer — this individual is frequently retweeted (over 20 times during the last 30 days).
In the situation of Nicky, She’s all 3 with regard to my @sociallysorted Twitter account. Nicky is somebody I ought to be participating with (and I do!) .
On Facebook, this Function shows you who has mentioned your webpage, and the number of times they have liked and commented or delivered a message, in addition to their last interaction with you. You can also prohibit them from the page from within Agorapulse, but I hope that happens infrequently!
On Instagram you Will see who’s left comments their total followers/followed counts and you are able to trace or unfollow from within Agorapulse.
You are given a clear picture of who by these fundamental metrics Follows you, promotes you and participates with you the maximum.
- Setup custom groups of followers inside Agorapulse’s dash
- Search on each of their interactions
- Search in their messages, and
- Add private notes.
When you have all of this information you can use It to take part in communication with those individuals — surprise and delight them in some manner or maybe reach out to them to thank them! Social Media Marketing Help
Advanced Tracking, Reviews And search
Consider Agorapulse as your personal Investigator that is personal. You can use the Tracking function on Instagram to.
- Hashtag searches.
- Perform place hunts.
What’s so great about this? It opens a whole new World of chance for locating (and joining) talks about any subject you like (like your brand).
The potential for location-based businesses is huge Particularly tourism.
When it comes To reports, Agorapulse really excels. With one click you can create a report that is easy to create and not difficult to decipher. GREAT for showing customers!
Agorapulse Reports help you to break your down Audience in a means that makes sense.
The reports also can help you locate a range Information such as.
- Your best performing articles (ie articles, tweets etc) based on engagement and attain
- Development metrics with time. Agorapulse automatically compares metrics over the years and gives you a fast reading re whether a metric is increasing or decreasing over a period.
- Community management statistics such as response time and response rate
- Benchmarking your Facebook Page against competitors
Your material is analysed and Presented in report form. You can download it as a csv file to show it the most.
For social media managers and agencies that this is Huge, as it allows you to supply your clients with information that is easy-to-read.
It is also possible to have a glance at your competitors!
Just about everyone I know who uses Agorapulse to get Social media direction raves about the reports. They’re pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse explains it as being able to”tag, rename, conceal, delete or delegate articles… while you sleep”. By using Moderation Rules, all.
I love this role on Twitter, in which the Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I can deal with them in two Manners.
- My DMs can be filtered by me so that I don’t see almost all of them. This is where the magic happens. You can set up filters to weed out”many” of the bad DMs. Not all (sigh) but many.
- I will filter my feed by Mentions or DMs. Clear them out and I visit DMs. To be honest I get so many DMs that are spam nowadays, it’s hard not to overlook the good ones. Auto DMs have made DMs useless to me, which is a shame.
Filtering and moderation functions for all accounts Types but I mainly use it for Twitter to”mark as reviewed” all the Auto DMs that come through saying”thanks to following”.
It filters out The auto-DMs, and yes I am sad that it catches some actual ones also, however you’ve got to choose your battles!
And the moderation principles are not about spam. You can use them in many ways to
- Filter out articles to be responded to — on almost any stage. So you can respond to them — Perhaps you wish to have all the posts featuring a particular hashtag to be labeled in a manner.
- Filter out those individuals that are SUPER and post all the time so that you don’t have to observe every Tweet in Agorapulse — just repond to them occasionally or natively in Twitter.
- Create custom tags so it is possible to categorize and research on these afterwards!
- Create customized searches for keywords that you need to monitor
- In case you have one of those”large” amount accounts (best for small agencies) you can have articles assigned to a team member (see 11 below).
Basically the moderation purpose is just another Bonus motive to think about Agorapulse for social media management.
A Killer Mobile App
If you are about and out And you will need to clear your inbox, the more Agorapulse app is something that you will love.
It’s available on iOS and Android and it is super slick to use. I often prefer using the program vs background computer to process my inbox since it’s really simple to review and procedure mentions and messages. Social Media Marketing Help
Agorapulse’s queue feature allows you to publish Your content onto a repeated, evergreen basis using smart categories — a lot like the way in which Meet Edgar permits you to set posts to be scheduled at particular times of day based on certain categories. It is used by me for Facebook and Twitter.
If you are currently using a tool and want to Reduce costs, then consider Agorapulse’s evergreen content feature instead (and you get the bonus of all of the other Agorapulse features).
Here are a few things to learn about using Agorapulse for repeated, content that is queued.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse title and it’s super easy to set up Your queue catogories, and insert your program to get articles to be published on. Then of adding content, the process is intuitive. As you can see, it’s a slick dash (the consumer experience is amazing ).
Primarily, set your articles up and You Have to name Categories (all colour-coded and prepared for action!) .
Setting up your categories is easy… and color-coded!
All you have to When You’ve set up your categories Do is add times such as this, to the schedule.
Then I Want to add awesome content to each of the category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a preview of the post, to explain to you how it’ll appear on the newsfeed of this platform when you publish it, you choose.
Choose to Schedule your articles to a time slot, or include every article to the Queue of your selection. This part is simple as you set your queue up in Measure one. Your Queue, full of posts (and ready to go) will look something like this.
Once a post is published, it will return to the Bottom of this lineup, waiting to be queued.
Apart from utilizing the queue operate for repeated Content, you might choose to .
- Add a post to the schedule as normal or
- Replicate your post a specific number of times (when you do so you will set the minimum amount of days between repetitions of the article ). Be aware you could accomplish this to get Facebook but you need to be aware of the Twitter rules from content — see below.
You May Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has added a pause button. For some reason it’s not great time to post or When a natural disaster is, it is easy to pause the queue with a single click.
Perhaps you want to pause a queue of posts At Christmas… it is easy with the pause button!
Meet Edgar includes a pause button and it had been something That I really wanted to see that I chose to replace it with. I asked Agorapulse to include one and they did (they always listen never be afraid to mention tips or provide feedback!) .
Use The Queue Function To Announce Facebook Lives
The queue function could be useful for announcing Events such as a Facebook Live (should you hold them to a weekly or regular basis). Share your articles that must go out each week at a specific time of the week in a queue. I’d recommend the posts a little change to keep the content fresh and much more eye-catching.
This functions but with we Need to look at some”changes” to Twitter’s terms of usage…. Social Media Marketing Help
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The principles are not Really new as addressed in this post by Agorapulse’s CEO Emeric Ernoult. It’s just that they’re currently making a point of saying they will apply them.
Fundamentally this mean that we can Simultaneously post identical or similar articles to numerous accounts. This applies to duplicate content at the same account.
Let us take a look Twitter with Agorapulse while complying with the principles, so once you draft a picture similar to this one to post to Twitter, you comply with the rules.
Notice that you can choose to queue or program Your post to Twitter. Here is where we need to consider the rules of Twitter and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look In the picture above, you’ll see that Agorapulse blocks my ability to post duplicate content to over one of my Twitter accounts. The tool recognises that I am submitting to Twitter! This helps make sure I stick to the guidelines of Twitter.
Content Variation Tips
Here is the way I use Agorapulse to save loads of Time and stay out of Twitter Jail. With Agorapulse, you now have two options for replicating a link.
- It is possible to choose to Schedule your post once (or more than once in the event that you change it). Simply add your post to do this, then choose the date and time you want it to go out at. If it will be printed more than once, you’ll want to edit the repeated or duplicate tweets so they’re not”duplicate” content. More of this is below.
- It is possible to choose to Queue your post once or more than once with variants. Agorapulse recommends this. When you are queueing articles for Twitter, be certain you don’t choose the option to”re-queue multiple occasions.” You can still use this attribute for some other platforms, but this is where you would wind up in violation of Twitter’s rules. While I decide to do it this way, I’m sure it’s a special post, then add it on the top or bottom of the queue (ie I choose”queue next” or”queue last”).
I also use Advanced Scheduling to Write 1 tweet, and set that tweet to replicate a certain number of occasions. Below, I’ve set it to article than every 7 Days, as well as 6 repeats. Just don’t forget to edit the repeats!
I can easily see After I schedule that the 6 x repeats Those posts in my schedule. I would go directly in and change them to emojis, text that is new, pictures or hashtags. Do this immediately — don’t do it later or you may forget.
Note. It’s When you edit your posts, if the link remains the same, Okay. It is the text that you need to change each time.
I’d been utilizing Advanced Scheduling in this manner For a little while today to post fresh content well ahead of the new”principles” were declared. I like to mix it up and it’s better for involvement.
Do not forget Bulk Upload! Agorapulse also allows you to upload around some 100 parts of content by using a pre-populated CSV file. Your photographs are included by this and can incorporate content! You can even use this to curate content from different sites and save hours!
What’s Coming For Queued Content?
The team at Agorapulse is currently working on a Tool to produce the variations of tweets easier for people, therefore we can get out content and play nice with Twitter. This will be new functionality that will let us replicate our tweet variations quickly — in the one easy interface. I’m looking forward to it. I’m convinced it’s going to be a timesaver! Social Media Marketing Help
Team Communication and Delegation
As Simple as Agorapulse would be to use, you Don’t need to do all of the checking and engagement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (beginning at $199 a month), then you can update to team approval whereby you can assign tasks and approve messages across multiple team members.
This is very good for customer support brilliance.
If you are a team, this feature is a good You to upgrade to.
Oh and guess what? Teamwork and comments occurs in Real time. So if Joe and Jess are online at the exact same time working on the accounts, there won’t be double-up. It is possible to see exactly what your team is performing in real time.
Posting To Instagram
Agorapulse is A proud partner that is Instagram. This means they are among the first tools to get entry to the API to allow of Instagram!
If you have one of the business accounts with Agorapulse you can into Instagram. This usually means that you can plan your content beforehand and click on to post in your telephone whenever you’re ready OR you can auto post.
Make sure that you don’t forget to participate You autopost….posting is merely a part of this procedure. You need to follow up on replies and comments.
I believe that Agorapulse is the only tool which Provides both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it’s a win-win-win if you have a business account. Instagram tools that provide you testimonials are a distinct fee!
All you Want To do would be.
- Download the Agorapulse app and hook your Instagram account up.
- On Your program or background computer, schedule your Instagram article (add photo and caption) then schedule the time and date you want to print it. You may choose to change on Auto-scheduling or you can use the app post the picture and to link through to Instagram.
- If you post will receive a notification through your cellular app when it’s time to post. Simply click”Publish” and you’ll be changed through to the Instagram app.
- Article as you would ordinarily on Instagram. Your copy/description is going to be copied and you want to paste it. Check you have added as necessary and you’re ready to go!
Again, I am impressed that Agorapulse has Added another feature that would normally require us to use a tool and the new feature makes it even better. Bringing these tools collectively saves you time AND money and is a key reason why I love Agorapulse for Social Media Management.
Responding To Advertisement Remarks
Here is where we get to Some attributes which are for the level of membership Agorapulse.
The ability to respond to ad comments Begins at Medium Level of Membership (starting at $99 per month)
Keeping up with opinions on advertisements is difficult for Equally Facebook and Instagram advertisements. Agorapulse allows you engage with them readily and to view them and pulls in the ad comments.
If you know what it’s like to keep up and run ads With the comments (such as the spam), then you will know that this purpose is bliss for ad managers and page admins. Bliss. Social Media Marketing Help
Bonus Free Tools
You can take Advantage of these tools on their website such as.
- A Facebook Page Barometer — also to test your engagement, and to see how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter performance, right now
If you really need one More reason to check out Agorapulse here it is.
They have some of the pricing of some of the Social media management tools.
Prices begin at $49 each Month for small/solo companies with prices for large, medium and enterprise businesses. You will find out more about pricing here.
I’ve A hunch that once you check out Agorapulse for social media management, try A number of the free tools and also choose the free trial to get a spin, you will be hooked as I am.