Introduction Social Media Management Tools Hubspot
There are Many social media management tools, but one stands out among the audience more and more each year — Agorapulse. I’ve used Agorapulse for Social Media Management for a couple of years now, and I really like it. In this post I share 12 Reasons Why I love Agorapulse to Social Media Management and you will too. Social Media Management Tools Hubspot
There are many social media management applications that Deserve a mention here. I’ve used many of them including Hootsuite Sprout Social, and Buffer, at one time or another.
I won’t go into their features here. They are Solid options.
However, I changed to Agorapulse a few years ago It and now has been my 1 choice for social media direction since that time. You may read about some of the feature comparisons between Agorapulse and other platforms .
But for the purposes of This informative article, I want to just focus on Agorapulse so you can consider it as a tool in your toolbox.
It may literally be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media management.
Only, it doesn’t have too many features that are extraneous That you never use, which makes you think”what is that used for?” . It’s sensible, no-fluff and super simple to use.
Dare I say, it is even enjoyable (but we will get to this ). Let us take a peek at 12 Reasons why I love Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I must mention that I don’t always use EVERY single function in the same time. I do use a couple of different tools for a few purposes. However, I really like that Agorapulse has a suite of features that do cover most of your social media marketing requirements.
In fact, I Have been gradually moving lots of the features I use on tools around to Agorapulse. It is difficult not to wish to stay”in” this instrument as it is so user-friendly and fun to use. I have also taken on a new ambassador part with Agorapulse since writing this article. The post was updated but my genuine love with this tool and the fact that I can not do with it in my arsenal hasn’t changed.
The Agorapulse Team And Culture
Let us begin here. Because with this Remainder of the things I love about Agorapulse mean nothing.
Customer service is at the core of company Agorapulse. If their customers are happy and using their instrument in the finest possible way, (and they receive results), then everything falls into place. Their team concentrates more.
Agorapulse also stinks To clients about what works, what needs improving and what they are able to build next. You are not just a customer but a part of a company. In reality, many of the features I am about to talk about came from opinions and customer testimonials.
Caring about customers Is Agorapulse has taken up the rankings as among the social media management tools with the reviews and customer satisfaction. Social Media Management Tools Hubspot
I’ve all outlined 12 reasons why I like Agorapulse Below, but let us start with a video overview of the recent (awesome) update — then I’ll break down the critical capabilities. There’s a lot to like.
Impressive, right? Let us jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Purpose of participation (that is why I adore Agorapulse the most), let us take a look at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is one. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the newest auto-posting function for Instagram as an official Instagram Partner).
The posts can be easily customised by you to match each platform. As it intuitive to use, I probably don’t even have to go into detail about it . You, (like me) need to have the ability to work out how to schedule an easy post, easily and without education.
Scheduling is easy with Agorapulse! I can.
- Publish instantly
- Queue my article (more of that later)
- Schedule the article in the future for a specific date and time.
It’s also super easy to schedule exactly the Exact Same article to Head out on different platforms, on different occasions, while being optimized for those platforms (changing the text or image size).
One feature I especially like is the capability to Type”@” and then the name of the consumer and Agorapulse will bring up the probable account you are able to choose from on Twitter and Facebook. Notice how Agorapulse suggests accounts when I begin entering their company name.
This helps you to label profiles and pages fast And saves you time looking to include.
You can also schedule easily to LinkedIn.
Easily print to LinkedIn with Agorapulse
We’ll get to Instagram at a minute, but for today, Please be aware that publishing your articles and scheduling beforehand on Agorapulse is super simple! And as I said, it is also possible to now auto-post into Instagram using Agorapulse since they are an official partner and also have access to that new attribute via Instagram’s API.
Oh and they have a pretty calendar opinion That means you are able to see all of your articles ready to go across all of the platforms.
And it is color coded for folks like me That amount of organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse has one column for me to react to notifications and mentions.
To me, that is”one job” to complete each day. And it’s actually almost enjoyable to clean out my inbox.
It is concentrated, it’s simple and it is easy to Use, so you won’t miss a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you need to review or respond to are available ). Your inbox things are emphasized as things.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for engagement where you engage and respond via retweets enjoys or responses.
You can click on a user’s profile it. You’ll then see all the info that you need — right within Agorapulse (including any prior interactions).
Expand an individual profile to see your history!
If you have a just one click and you will see History with the conversations and the consumer you’ve had before. As a consequence, that you may provide the ideal people the ideal care at the time.
Let’s break this down a little more…
I can easily see how many cites and DMs I’ve Inside my inbox. When I am looking at this tweet from Ravi, I can see how many tweets I must review and that I will review or react to his conversation. It’s the same for other societal channels — your engagement all is in 1 area.
Never miss a mention on your inbox!
I know my inbox Isn’t empty in this screenshot. When I have finished writing this article but it will be! I do not always get to inbox zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s easy to check of your own references. You can Filter by message or mention kind as follows.
Simply review the posts you have replied to or dealt with. It is automatically marked as reviewed once a specific post is replied to by you.
Or you simply click on a post to critique it without replying.
In the next case from Nicky, I could choose To answer (or answer from DM), review the post, delegate it to get someone else (more of that later), retweet it or”just like” the article — all from within precisely the exact same dashboard area on Agorapulse.
Choose how you process or will participate the mention or message.
It’s, if I change for example similar. I can see my recent engagement all, I see more information or will enlarge on posts. I unfollow and may follow. Social Media Management Tools Hubspot
Switch between accounts and platforms to Keep up with engagement!
Being able to see your comments ALL are handy on In which you usually can see the past 50 mentions on your own feed. In case you’ve got a number of followers it is not possible to keep up with mentions. Agorapulse changes all that which is huge for influencers and brands.
Excited? You Can now engage with All your Mentions, even when you are a bit late getting to them.
And Needless to Say, I could easily engage by Switching to Facebook as well.
Note. You can engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this point (you can only publish to LinkedIn.
Agorapulse keeps all my engagement in one place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It’s about participating with them.
Like I shared above, Agorapulse allows me to Easily monitor and participate with my best advocates using the”Fans and Followers” feature. From in your Twitter account, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I searched in this case under “TOP”.
With favorites you can add a star to “favorite” folks you would like to follow carefully in Agorapulse. This way, you have their articles readily accessible in their very own thread! Now it’s simple to engage together and retweet their articles!
You see positions for your following in only About every profile view on Agorapulse.
- Engaged — the person has said you (directly, or via an answer to a dialogue ) or sent you a DM.
- Ambassador — this individual posted links or has retweeted you.
- Influencer — this person is often retweeted (over 20 times throughout the last 30 days).
In Nicky’s case, she is all 3 with respect to my @sociallysorted Twitter accounts. Nicky is somebody I should be engaging with (and I do!) .
On this, Facebook Function shows you who has said your webpage, and how many times they’ve enjoyed and commented or sent you a message, in addition to their last interaction with you. It is also possible to prohibit them from the page from within Agorapulse, but I hope that happens!
On Instagram you Will see who has left comments their complete followers/followed counts and you are able to trace or unfollow from inside Agorapulse.
These basic metrics give you a clear image of who Follows you, promotes you and engages with you the most.
- Set up custom groups of followers within Agorapulse’s dashboard
- Search on all their interactions
- Search on their messages, and
- Add notes.
When you have all It to engage in positive communication with those people — surprise and delight them in some way or maybe reach out to them to thank them! Social Media Management Tools Hubspot
Advanced Monitoring, Search And Reports
Consider Agorapulse as your personal Investigator that is Private. You can use the Monitoring work on Instagram to.
- Hashtag searches.
- Place hunts.
What’s so great about this? It opens a whole new World of possibility for locating (and joining) talks about any subject you like (including your manufacturer ).
The potential for companies is huge Particularly tourism.
When it comes To reports, Agorapulse really excels. With one click you can create a report that’s easy to produce and easy to decipher. GREAT for showing clients!
Agorapulse Reports help your to break Audience sense.
The detailed reports can also help you locate a range Information including.
- Your best performing content (ie posts, tweets etc) based on engagement and attain
- Development metrics with time. Agorapulse gives a reading re if a specific metric is decreasing or increasing over a period to you and automatically compares metrics over time.
- Community management data such as response time and response rate
- Benchmarking your Facebook Page against opponents
Your content is analysed and Introduced in report form. You can download it as a csv file to reveal the people/clients/team that must see it the most.
For social media managers and agencies this is Huge, as it allows you to provide your clients with easy-to-read information.
It is also possible to take a peek!
Nearly everyone I know who uses Agorapulse for Social media direction raves about the accounts. They’re pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse explains it as being able to”tag, rename, conceal, delete or delegate articles… while you sleep”. By using Moderation Rules, all.
Where the, I like this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I can deal with them Ways.
- Therefore that I really don’t see most of them at the first 17, I will filter my DMs. This is where the magic occurs. You can set up filters to weed out”most” of those lousy DMs. Not all (sigh) but most.
- I will filter my feed by Mentions or DMs. Clean them out fast and I typically go to DMs. To be honest I get so many DMs that are spam these days, it’s hard not to overlook the excellent ones. Automobile DMs have made DMs useless to me personally, which is a shame.
Moderation and filtering works for all account Types but I mostly use it for Twitter to”mark as reviewed” all of the Auto DMs which come through saying”thanks for following”.
It mainly filters out The auto-DMs, and yes I am sad that it catches some actual ones also, however you’ve got to pick your battles!
Along with the moderation principles are not merely about spam. You can use them in several ways to
- Filter out articles to be responded to. Perhaps you want to have all of the articles featuring a particular hashtag to be labeled in a way that is specific — so you’re able to respond to them afterwards.
- Filter out those people that are SUPER and post all of the time you don’t have to see every Tweet at Agorapulse — only repond to them sometimes or in Twitter.
- So you can categorize create customized tags such as remarks and tweets and research on these!
- Create custom searches for keywords that you want to track
- In case you’ve got one of those”big” level accounts (greatest for smaller agencies) you’ll have articles delegated to a group member (see 11 below).
Basically the moderation purpose is another Bonus reason to consider Agorapulse for social media direction.
A Killer Mobile App
If you are around and out And you need to clear your inbox, the more Agorapulse program is something that you will love.
It is accessible on it’s and iOS and Android super slick to use. I often prefer to use the app vs background to process my inbox as it’s so easy to review and process messages and mentions. Social Media Management Tools Hubspot
Agorapulse’s queue feature allows you to publish Your content onto a repeated, evergreen basis utilizing intelligent categories — much like the way in that Meet Edgar allows you to set articles to be scheduled at particular times daily based on particular categories. I use it for Twitter and Facebook.
If you are currently using a tool and Need to Reduce costs, then contemplate Agorapulse’s evergreen content attribute rather (and you have the bonus of all of the additional Agorapulse attributes ).
Here are a Couple of things to know about using Agorapulse for , queued content that is repeated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it’s super easy to set up and name Your queue insert your schedule to get posts to be published on, and catogories. Then of adding content, the process is intuitive. As you can see, it is a slick dash (the user experience is awesome).
Primarily, set up your content and You Have to name Categories (all colour-coded and ready for action!) .
Setting up your categories is simple… and color-coded!
All you have to, When You’ve set up your categories Do is add times like this, to the program.
Then I need to add content that is awesome to each of the category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a preview of the post, to show you how it’ll appear on the newsfeed of the platform when you print it you select.
Choose to Schedule your posts to a time slot, or include every article to the Queue of your choice. This part is easy, as you set your queue up in Measure one. Your Queue, full of articles (and ready to go) will look something like this.
Once a post is published, it will return to the Bottom of the queue, waiting to be queued again.
Apart from utilizing the function for perennial Content, you can choose to .
- Add a post to the program as usual or
- Repeat your article a specific number of times (when you do this you may place the minimum amount of days between repeats of this post). Note that you can accomplish this for Facebook but you have to be aware of the Twitter rules see below.
You Can Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has included a pause button. If there is a disaster or for some reason it is not great timing to post, you can pause the queue.
Maybe You want to pause a seasonal queue of articles At Christmas… it’s easy with the pause button!
Meet Edgar has a pause button and it was something I really wanted to see which I opted to replace it with. I asked Agorapulse to add one and they did (they constantly listen never be reluctant to mention tips or give feedback!) .
Use The Queue Function
The function could be for announcing useful Events like a Facebook Live (should you hold them to a weekly or regular basis). Share your articles that must go out in a queue. I’d recommend a little varies the articles to keep the material fresh and.
This functions with Twitter but with for Facebook Have to look at a few”changes” into Twitter’s terms of usage…. Social Media Management Tools Hubspot
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You may read about it here.
The rules Aren’t Actually new as addressed in this post by Agorapulse’s CEO Emeric Ernoult. It’s just that they are making a bigger point of saying they will apply them.
Fundamentally this imply that we can Post articles that is substantially similar or identical . This also applies to replicate content in the account.
Let us take a look at how you can still post to Twitter with Agorapulse while complying with all the rules, so you obey the rules once you draft an image like this one to post to Twitter.
Note that you can elect to schedule or to queue Your post to Twitter. Here is where we need to consider Twitter’s principles and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look At the image above, you will see that Agorapulse blocks my ability to post replicate content to over a few of my Twitter accounts. The instrument recognises that I’m posting to Twitter! This helps ensure that I stick to Twitter’s guidelines.
Content Demo Tips
Here is the way I use Agorapulse to save loads of Time and remain out of Twitter Jail. Together with Agorapulse, you now have two options for repeating a hyperlink.
- You can opt to Schedule your post once (or more than once if you vary it). To do so, just add your article, then choose the date and time you want it to head at. If it will be printed more than once, you will need to edit the replicated or replicate tweets so that they’re not”replicate” content. A lot of that is under.
- More than once with variations or It is possible to choose to Queue your post once. Agorapulse advocates this. When you are queueing content for Twitter, make sure that you don’t choose the option to”re-queue multiple times.” You are still able to use this feature for some other platforms, but this is where you’d wind up in violation of the rules of Twitter. When I decide to do it this way, I make sure it’s a unique post, then add it on the top or bottom of this queue (ie I select”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Publish 1 tweet, and set that tweet. Below, I’ve set it to post than every 7 Days, and up to 6 repeats. Don’t forget to edit the repeats!
I can see once I schedule the 6 x repeats Those articles in my schedule. I’d go straight in and change them to hashtags, emojis, pictures or new text. Do this don’t do it or you will forget.
Note. It is If the link stays the same when you edit your articles, Okay. It’s the text that you need to change each time.
I had been utilizing Advanced Scheduling in this manner For a little while today to post fresh content well before the new”rules” have been announced. I love to mix it up and it’s better for involvement.
Don’t forget Bulk Upload! Agorapulse also allows you to bulk upload around a 100 pieces of content using a pre-populated CSV file. This also can include articles and includes your photographs! You might use this save hours and to curate content from different websites!
What’s Coming For Queued Content?
The team at Agorapulse is working on a Tool to make people the variations of tweets, therefore we play nice with Twitter and can get out content fast. This will be new functionality that will let us replicate our tweet variants quickly — all in the one simple interface. I’m looking forward to it. I am convinced it will be a timesaver! Social Media Management Tools Hubspot
Team Communication and Delegation
As Simple as Agorapulse is to utilize, you Do not need to do all of the checking and engagement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 a month), then you can upgrade to staff approval whereby you can assign tasks and accept messages around multiple team members.
This is very good for customer service brilliance.
If you are a group, this attribute is a good You to update to.
Oh and guess what? Teamwork and comments happens in Actual time. If Jess and Joe are online at the exact same time working on precisely the exact same account, there will not be double-up. You can see exactly what your staff is performing in real time.
Posting To Instagram
Agorapulse is A proud spouse. This also suggests they are among the very first tools to acquire entry to Instagram’s API to allow auto-posting to Instagram that is HUGE!
In Case You Have one of the Company accounts with Agorapulse you can now auto-schedule to Instagram. This usually means you can now plan your articles beforehand and click when you’re ready OR you are able to to post in your phone auto article.
Make sure that you don’t forget to participate You autopost….posting is merely part of this process. You need to follow up on comments and replies.
I Think That Agorapulse is the tool Offers both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it’s a win-win-win in case you’ve got a business account. Instagram tools that provide you testimonials are a distinct fee!
All you need To do would be.
- Download the Agorapulse program and hook up your Instagram account.
- On Your program or desktopcomputer, schedule your Instagram article (add photo and caption) then program the time and date that you need to publish it. You may choose to switch on Auto-scheduling or you can use the app place the image and to link through to Instagram.
- If you post will receive a notification through your app when it’s time. Simply click”Publish” and you will be switched through to the Instagram app.
- Article as you would normally on Instagram. Your copy/description will be duplicated and you want to paste it. Check you are ready to go and you have hashtags added as necessary!
Again, I am impressed that Agorapulse has Added another feature that would ordinarily require us to use another tool and the newest auto-post attribute makes it even better. Bringing these tools saves you time AND money and is a reason why I love Agorapulse for Social Media Management.
Responding To Advertisement Comments
Here’s where we get to Some features that are for the higher level of membership Agorapulse.
The ability to respond to ad comments Begins at Medium Level of Membership (beginning at $99 per month)
Keeping up with opinions on ads is hard for Facebook and Instagram advertisements. Agorapulse allows you to see them and participate with them and pulls to your inbox from the ad comments.
If you know what it is like to keep up and run ads With the comments (including the spam), then you will know that this purpose is bliss for ad managers and webpage admins. Bliss. Social Media Management Tools Hubspot
Bonus Free Tools
You can take Advantage of these free tools on their site including.
- A Facebook Page Barometer — to see how well your lover fares from the peers, and to test your engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter performance, right today
If you want one Reason to check out Agorapulse here it is.
They have some of the pricing of any of those Social media management tools.
Prices begin at $49 each Month for small/solo businesses with raising prices for large medium and enterprise businesses. You will discover more about pricing here.
I have A hunch that once you check out Agorapulse for social media management, attempt Some of the tools and choose the free trial for a spin, you will be hooked as I am.