Introduction Social Media Management Tools Comparison
There are Many social media management tools, however, one stands out amongst the crowd more and more each year — Agorapulse. I have used Agorapulse for Social Media Management for a few years now, and I love it. In this article I discuss 12 Reasons Why I love Agorapulse for Social Media Management and why you will also. Social Media Management Tools Comparison
There Are Lots of social media management tools that Deserve a mention here. I have used many of these such as Hootsuite, Sprout Social, and Buffer.
I will not go in their features here. They are Solid choices.
However, I changed to Agorapulse a few years ago It and Today has been my 1 choice for social media management since that time. You may read about some of the feature comparisons between Agorapulse along with other platforms here.
However, for the purposes of This informative article, I wish to focus on Agorapulse so it is possible to consider it as a tool in your toolbox.
In fact, it could literally be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
Only, it will not have features that are extraneous That you never use, which makes you think”what’s that used for?” . It’s practical, no-fluff and super easy to use.
Dare I say, it is even enjoyable (but we’ll get to this ). Let us take a look at 12 Reasons why I love Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I should mention that I don’t always use EVERY single function at the exact same moment. I do use a couple of tools. However, I love that Agorapulse has a suite of features that do cover most of your social media marketing needs.
In fact Have been moving a lot of the attributes I use on other tools around to Agorapulse. It is hard not to want to remain”in” this instrument since it is so user-friendly and enjoyable to use. I have also taken on a new ambassador role with Agorapulse since writing this article. The article was updated but my genuine love with this tool and the fact I can not do without it in my toolbox has not changed.
The Agorapulse Staff And Team
Let’s start here. Because without this, the Remainder of the things I love about Agorapulse imply nothing.
Customer service is at the core of company Agorapulse. If their customers are happy and utilizing their tool in the best possible way, (and they get results), then everything falls right into place. Their staff concentrates on customer experience over anything else.
Agorapulse also stinks To customers about what works, what needs improving and what they can build next. Thus, you are not a customer but part of a business. In fact, many of the present features that I am about to speak about came out of client testimonials and feedback.
Caring about customers Is why Agorapulse has taken up the rankings as among the social media management tools with the reviews and customer satisfaction. Social Media Management Tools Comparison
I’ve all summarized 12 reasons why I like Agorapulse Below, but let’s begin with a video overview of the recent (awesome) upgrade — then I’ll break down the key features. There’s a lot to like.
Impressive, right? Let us jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Purpose of engagement (that is why I adore Agorapulse the most), let’s take a look at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is one of the easiest I have used. It’s a cinch to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting function for Instagram as an official Instagram Partner).
The articles can be easily customised by you to match each platform. As it intuitive to use, I probably don’t even need to go into detail about it here. You, (like me) should have the ability to work out how to schedule an easy post, easily and without education.
Scheduling is easy with Agorapulse! I can.
- Publish immediately
- Queue my article (more of this later)
- Schedule the article later on for a particular time and date.
It’s also super easy to schedule exactly the same post to Head out on various platforms, on different times, while being optimized for those platforms (changing the text or image size).
1 feature I like is the capability to Kind”@” and the title of the user and Agorapulse will bring up the possible accounts you are able to pick from on Twitter and Facebook. See Agorapulse suggests extra accounts when I begin entering their business name.
This helps you to tag profiles and pages quickly And saves you time searching for the right folks to add.
You can even schedule to LinkedIn.
Print to LinkedIn with Agorapulse
We’ll get to Instagram at a moment, but for now, Please know that publishing your articles and scheduling beforehand on Agorapulse is easy! And like I said, you can also currently auto-post to Instagram using Agorapulse since they are an official partner and also have access to this new attribute via Instagram’s API.
Oh and they have a pretty slick calendar opinion That means you are able to see all of your posts ready to go across all the programs.
And it is color coded for people like me That extra amount of organisation that is visual. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse has just 1 column for me to react to mentions and notifications.
To me, that is”one job” to finish each day. And it is actually almost enjoyable to clean out my inbox.
It is concentrated, it is easy and it is easy to Use, and that means you won’t skip a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you need to examine or respond to are available ). Your inbox things are highlighted To Review for each stage as things.
- Tabs for Fans, Publishing, Listening and Followers, and Reports.
- An area for participation in which you participate and respond via retweets enjoys or replies.
You can also click on a user’s profile to enlarge it. You will then see all the info you want — directly within Agorapulse (including any prior interactions).
Expand an individual profile to realize your history!
Only one click and you can see if you have a History with the conversations and the user you’ve had before. This means you may give the ideal people the ideal care at the time.
Let us break this down a bit more…
I can see how many mentions and DMs I’ve In my inbox. When I am looking at this tweet from Ravi, I can see just how many tweets I have to review and I will review or respond to his tweet. It’s the exact same for channels that are social — all of your participation is in one area.
Never skip a mention on your inbox!
I know my inbox Isn’t empty in this screenshot. When I’ve finished writing this article, but it will be! I don’t always get to inbox zero every day but I get there often enough to LOVE that”Congratulations” screen!
It’s easy to inspect your mentions. You can Even filter by message or cite kind as follows.
Then review the articles replied to or dealt with. It is marked as reviewed As soon as you reply to a post.
Or you simply click on a post replying.
I can choose To reply (or reply from DM), examine the post, delegate it to get someone else (more of that later), retweet it or”like” the post — all from within precisely the same dashboard place on Agorapulse.
Choose how you will engage or procedure the mention or message.
It’s, if I change for example similar. I am able to see all my current participation, I see more information or can expand on posts. I can follow and unfollow. Social Media Management Tools Comparison
Change between accounts and platforms to Keep up with participation!
Being able to see your comments ALL are handy on In which you can see the last 50 mentions on your feed. If you have a high number of followers it’s not possible to keep up with mentions. Agorapulse changes all that which is enormous for brands and influencers.
Excited? You Can now participate your with ALL Mentions if you are a little late getting to them.
And I can also readily engage by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this point (you can only print to LinkedIn.
Agorapulse retains all of my participation in 1 place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It is about participating with them.
Like I shared above, Agorapulse enables me to Easily track and participate with my very best advocates using the”Fans and Followers” attribute. From within your Twitter accounts, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I hunted in this case below “TOP”.
You can add profiles and a star to “favorite” folks that you would like to follow carefully in Agorapulse. In this manner, you have their posts easily accessible in their own thread! Now it’s simple retweet their content and to engage with them!
You see positions for the following in only About every profile view on Agorapulse.
- Engaged — the individual has mentioned you (directly, or via an answer to a dialogue ) or sent you a DM.
- Ambassador — this person has retweeted you or posted links to your site.
- Influencer — this person is often retweeted (over 20 times throughout the last 30 days).
In Nicky’s situation, she is all 3 with regard to my @sociallysorted Twitter accounts. Nicky is someone I should be participating with (and I do! ) ) .
On this, Facebook Function shows you who’s mentioned your webpage, and how many times they have liked and commented or delivered a message, in addition to their last interaction with you. It is also possible to ban them from the page from inside Agorapulse, but I hope that happens!
On Instagram you Will see who’s left comments on your article, their followers/followed that is total counts and you can follow or unfollow from within Agorapulse.
You are given a clear picture of who by these metrics Follows you, promotes you and participates with you the most.
- Set up custom classes of followers inside Agorapulse’s dashboard
- Search on all their interactions
- Search on their own messages, and
- Add notes.
When you have All This information you can use It to take part in positive communication with those individuals — surprise and delight them in some manner or maybe reach out to thank them! Social Media Management Tools Comparison
Advanced Tracking, Search And Reports
Think of Agorapulse as your personal Private investigator that is Private. It’s possible to use the Monitoring work on Instagram to.
- Hashtag hunts.
- Place that is perform searches.
What is so great? It opens a whole new World of possibility for finding (and linking ) conversations around any subject you like (like your manufacturer ).
The Capacity for companies is enormous Particularly tourism.
When it comes To reports, Agorapulse really shines. With one click you can make a report that’s easy to decode and simple to produce. Ideal for showing clients!
Agorapulse Reports enable you to break down your Audience in a means that makes sense.
The reports also can help you locate a range Information including.
- Your best performing articles (ie posts, tweets etc) based on engagement and reach
- Development metrics with time. Agorapulse gives you a reading re if a specific metric is increasing or decreasing over a period and automatically compares metrics over the years.
- Community management data such as reaction time and response speed
- Benchmarking your Facebook Page against opponents
Your best performing content is analysed and Presented in report form. You can download it as a csv file to show that the people/clients/team that must see it the most.
For social media supervisors and agencies that this is Enormous, as it allows you to provide your clientele with easy-to-read information.
You can have a glance in your competition!
Nearly everybody I know who uses Agorapulse to get Social media management raves about the accounts. They’re fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse describes it as being able to”tag, rename, conceal, delete or assign articles… while you sleep”. using Moderation Rules, all.
I like this role on Twitter, where the Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I can deal with them Manners.
- I will filter my DMs so I don’t see most of them at the first location. This is where the magic occurs. You can set up filters to weed out”most” of those bad DMs. Not all (sigh) but most.
- I can filter my feed by Mentions or DMs. I usually visit DMs and clear them out. To be fair I get so many DMs that are spam these days, it is hard not to overlook the excellent ones. Auto DMs have made DMs useless to me personally, which is a shame.
Moderation and filtering works for all accounts Types but I mainly use it for Twitter to”markers as reviewed” all the Auto DMs which come through saying”thanks for following”.
It filters out The auto-DMs, and yes I’m sad that it catches some real ones also, however you’ve got to choose your battles!
And the moderation principles are not about spam. You can use them in several ways to
- Filter out articles to be reacted to. Perhaps you wish to have all the posts featuring a hashtag that is particular to be tagged in a specific manner — so you can respond to them.
- Filter those people that are SUPER out and post all the time that you don’t need to observe every Tweet in Agorapulse — just repond to them occasionally or natively in Twitter.
- So it is possible to categorize create customized tags such as comments and tweets and research on them afterwards!
- Create customized searches for keywords which you want to track
- In case you have one of the”big” amount accounts (best for small agencies) you can have articles assigned to a team member (see 11 below).
Fundamentally the moderation purpose is another Bonus reason to consider Agorapulse for social media direction.
A Killer Mobile App
If you are about and out And you will need to clear your inbox, the Agorapulse app is something that you will love.
It’s accessible on Android and iOS and it’s super slick to use. I often prefer using the program vs desktop to process my inbox since it’s really easy to review and procedure messages and mentions. Social Media Management Tools Comparison
Agorapulse’s lineup feature Permits You to publish Your articles onto a repeated, evergreen basis utilizing intelligent categories — much like the way by that Meet Edgar permits you to set posts to be scheduled at particular times of day based on certain categories. It is used by me for Twitter and Facebook.
If you are currently using a tool and want to Reduce costs, then consider Agorapulse’s evergreen content attribute instead (and you have the bonus of all the other Agorapulse attributes ).
Here are a few things Agorapulse for replicated, queued content.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it’s super simple to set up and name Your queue insert your program to get posts to be published on, and catogories. Then the procedure for adding content is extremely intuitive. As you can see, it is a slick dash (the consumer experience is amazing ).
Primarily, put your content up and You Have to name Classes (all colour-coded and ready for action!) .
Setting up your categories is easy… and color-coded!
All you have to, once you’ve set up your categories Do is add times such as this, to the schedule.
Then I Want to include amazing content to each of the category queues!
Easily Preview Content For Each Social Network.
Agorapulse provides You a preview of this article, to explain to you how it will look on the newsfeed of the platform.
Pick to Schedule your posts or include each article to your choice’s Queue. This component is simple as you set your queue up in Measure one. Your Queue, filled with posts (and prepared to go) will look something like this.
Once a post is published, It Is Going to return to the Bottom of this lineup, waiting to be queued again.
Aside from utilizing the function for repeated Content, you can choose to .
- Add a post to the program as usual or
- Replicate your post a certain number of times (once you do so you may set the minimum amount of times between repetitions of this post). Be aware that you can accomplish this to get Facebook but you need to know about the Twitter rules see below.
You May Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has added a pause button. It’s not fantastic timing to post or When a disaster is, it is easy to pause the queue.
Maybe You need to pause a lineup of posts At Christmas… it’s easy with the pause button!
Meet Edgar has a pause button and it had been something That I actually wished to see in almost any tool which I chose to replace it with. I requested Agorapulse to add one plus they did (they always listen never be afraid to mention tips or give feedback!) .
Utilize The Queue Function
The queue function can be for announcing useful Events like a Facebook Live (if you hold them on a weekly or regular basis). Share your articles that needs to go out weekly at a specific time of the week in a queue. I’d advise that the articles a little vary to keep the content fresh and more eye-catching.
This functions for Facebook but with with Twitter Need to look at a few”changes” to Twitter’s terms of usage…. Social Media Management Tools Comparison
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The rules Aren’t New as addressed in this informative article by Agorapulse’s CEO Emeric Ernoult. It is just that they are currently making a larger point of saying they’ll enforce them.
Fundamentally this imply that we can no more Simultaneously post content that is equal or substantially similar . This also applies to duplicate content.
Lets’s take a look at how you can still post to Twitter with Agorapulse while complying with the principles, so you obey the rules when you draft a picture like you to post to Twitter.
Notice that you can elect to program or queue Your article to Twitter. Here is where we need to consider Twitter’s principles and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look more closely At the picture above, you will see that Agorapulse blocks my ability to post duplicate content to over a few of my Twitter accounts. The instrument recognises that I am submitting to Twitter! This helps ensure that Twitter’s guidelines are adhered to by me.
Content Demo Tips
This is how I use Agorapulse to save me loads of Time and stay from Twitter Jail. Together with Agorapulse, you now have two choices for repeating a link.
- You can choose to Schedule your post once (or more than once in the event that you vary it). To do this, simply put in your article, then choose the date and time you would like it to head out at. If it will be published more than once, you’ll want to edit the replicated or replicate tweets so they’re not”replicate” content. More of this is under.
- You can opt to Queue your article once or more than with variants. Agorapulse advocates this. When you’re queueing content for Twitter, be sure that you don’t select the option to”re-queue multiple times.” This is where you’d wind up in breach of the rules of Twitter, although you can use this attribute for some other platforms. When I decide to do it this way, I make sure it’s a unique place, then add it to the top or bottom of the queue (ie I choose”queue next” or”queue last”).
Advanced Scheduling is also used by me to Publish 1 tweet, then set that tweet. Below, I have set it to article more often than every 7 Days, as well as 6 repetitions. Just don’t forget to edit the repeats!
Once I schedule that the 6 x repeats, then I could easily see Those articles in my schedule. I’d go straight in and alter them to hashtags, emojis, pictures or new text. Do this immediately — don’t do it or you will forget.
Note. It is Okay if the link remains the same when you edit your articles. It is the text that you have to change each time.
I had been utilizing Advanced Scheduling in this manner For a little while now to post new content — well before the new”rules” have been announced. I like to mix up this and it’s better for engagement.
Don’t forget Bulk Upload! Agorapulse also allows you to upload up to some 100 pieces of content at once by using a pre-populated CSV file. This includes your photographs and also can incorporate content! You can use this save hours and to curate content!
What’s Coming To Queued Content?
The team at Agorapulse is functioning on a Tool to produce people tweets’ variants, therefore we play nice and can get out content quickly. This is new functionality that will let us repeat our tweet variations quickly — all in the one easy interface. I’m looking forward to it. I am convinced it will be a timesaver! Social Media Management Tools Comparison
Team Communication and Delegation
As easy as Agorapulse would be to use, you Do not need to do all of the checking and involvement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Account (beginning at $199 per month), then it’s possible to update to team approval whereby you can assign tasks and accept messages around multiple team members.
This is GREAT for customer support brilliance.
This attribute is a good, if you are a group One to upgrade to.
Oh and guess what? Teamwork and Remarks occurs in Real time. If Joe and Jess are online at precisely the same time working on the account, there won’t be double-up. It is possible to see what your team is doing in real time.
Posting To Instagram
Agorapulse is A proud partner. This means they are one of the very first tools to acquire entry to the API to allow of Instagram!
If you have one of the business accounts with Agorapulse you can now auto-schedule to Instagram. This usually means that you can now plan your articles ahead of time and click whenever you’re ready OR you can to post in your telephone auto post.
Just make sure that you don’t forget to participate if You autopost….posting is merely part of this procedure. You need to follow up on answers and comments.
I Think That Agorapulse is the instrument Provides both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it’s a win-win-win if you have a business account. Most Instagram tools that provide you testimonials are a fee!
All you need To do would be.
- Download the Agorapulse program and hook up your Instagram account.
- On Your program or desktopcomputer, schedule your Instagram post (add photo and caption) then schedule the date and time you need to print it. You can choose to switch on Auto-scheduling or you can use the program place the image and to link through to Instagram.
- When it’s time if you post will get a notification through your cellular app. Simply click”Publish” and you’ll be switched through to the Instagram app.
- Article as you would ordinarily on Instagram. Your copy/description will be copied and you need to glue it. Check you have added as necessary and you are ready to go!
Again, I am super impressed that Agorapulse has Added another feature that would require us to utilize another tool and the feature makes it even better. Bringing these tools collectively saves time AND money and is a key reason why I love Agorapulse for Social Media Management.
Responding To Ad Remarks
Here’s where we get to Some features which are for the greater level of membership on Agorapulse.
The ability to respond to ad comments Starts at Moderate Level of Membership (starting at $99 per month)
Keeping up with opinions on ads is difficult for Both Facebook and Instagram ads. Agorapulse pulls to your inbox in the ad comments and allows you to view them and engage with them.
If ads run and understand what it is like to maintain With the comments (such as the spam), then you will know that this purpose is bliss for ad managers and webpage admins. Bliss. Social Media Management Tools Comparison
Bonus Free Tools
You can also choose Advantage of these tools on their website including.
- A Facebook Page Barometer — to see how well your fan fares and also to test your engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter functionality, right today
If you want one More reason to test out Agorapulse here it is.
They have some of the best pricing of some of the Social media management tools.
Prices begin at $49 per Month for small/solo businesses with prices for large, medium and enterprise businesses. You will find out more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media management, try A number of the tools and also take the free trial to get a spin, you’ll be as hooked as I am.