Introduction Social Media Management Tool Why
You will find Many social media management tools, however, one stands out amongst the crowd more and more each year — Agorapulse. I have utilized Agorapulse for Social Media Management for a couple of years now, and I really like it. In this post I discuss 12 Reasons Why I adore Agorapulse for Social Media Management and why you will also. Social Media Management Tool Why
There are many social media management tools that Deserve a mention here. I have used many of them at one time or another, including Hootsuite Sprout Social, and Buffer.
I will not go in their features here. They are Solid choices.
However, I changed to Agorapulse a few years ago It and now has been my No 1 choice to social media direction since that time. You can read about some of the feature comparisons between Agorapulse and other programs here.
But for the purposes of This post, I wish to focus on Agorapulse so you can consider it.
In Reality, it may literally be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
Only, it doesn’t have features You never use, which makes you think”what is that used for?” . It’s practical, no-fluff and super simple to use.
Dare I say, it is even enjoyable (but we’ll get to that). Let’s take a look at 12 reasons why I love Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I begin… I must mention that I do not necessarily use each and every function in the same time. I do use a couple of other tools for a few functions. However, I really like that Agorapulse has a suite of features that do cover the majority of your social media marketing needs.
In fact, I Have been gradually moving lots of the attributes I use on other tools around to Agorapulse. It is hard not to wish to stay”in” this tool as it’s so user-friendly and fun to use. I have taken on a new ambassador part with Agorapulse since writing this article. The post was updated but my real love with this tool and the fact that I can’t do without it in my arsenal hasn’t changed.
The Agorapulse Team And Culture
Let us start here. Because without this, the Rest of the things that I adore about Agorapulse mean nothing.
Customer service is at the core of business at Agorapulse. If their clients are happy and utilizing their instrument in the best possible manner, (and they get results), then everything falls right into place. Their team concentrates more.
Agorapulse also listens About what works, what they are able to build and what needs improving. Thus, you are not only a customer but a part of a business where your voice will be observed. In fact, lots of the features that I am about to speak about came from customer testimonials and feedback.
Caring about clients Is why Agorapulse has taken up the rankings as one of those social media management tools with all the reviews and customer satisfaction. Social Media Management Tool Why
I’ve outlined all 12 reasons why I love Agorapulse Below, but let us start with a video summary of their recent (awesome) update — then I will break down the critical capabilities. There is a lot to enjoy.
Impressive, right? Let’s jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Purpose of engagement (which is the reason why I love Agorapulse the most), let us take a peek at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is one. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting function for Instagram as an official Instagram Partner).
You can customise the articles to suit each platform. I most likely don’t even need to go into detail about it , as it intuitive to use. You, (like me) need to have the ability to work out how to schedule an easy article, readily and without instruction.
Scheduling is easy with Agorapulse! I can.
- Publish instantly
- Queue my article (more of this later)
- Schedule the post in the future for a particular time and date.
It’s also super easy to schedule exactly the same post to Go out on various platforms, on different times, while being optimized for those platforms (altering the text or image size).
1 feature I especially like is the capability Kind”@” and the name of the user and Agorapulse will bring up the probable accounts you can pick from on Twitter and Facebook. Notice Agorapulse suggests accounts once I begin entering their company name.
This helps you to label profiles and pages quickly And saves you time searching for the right people to include.
You can schedule easily to LinkedIn.
Print to LinkedIn with Agorapulse
We’ll get to Instagram at a moment, but for now, Please know that publishing your articles and scheduling in advance on Agorapulse is super simple! And as I said, you can also currently auto-post into Instagram using Agorapulse as they are an official partner and also have access to this new feature via Instagram’s API.
Oh and they have a Fairly slick calendar view So you can see all your articles ready to go across the programs.
And it’s colour coded for folks like me That amount of organisation that is visual. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse mentions and has one pillar for me to respond to notifications.
To me, that is”one job” to complete every day. And it is really almost enjoyable to clear out my inbox.
It’s concentrated, it’s easy and it is super simple to Use, so you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you will need to examine or respond to are available ). Your inbox items are emphasized as things.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for engagement where you engage and respond via retweets, enjoys or replies.
You can click on a user’s profile to enlarge it. You will then see all of the information you want — right within Agorapulse (including any prior interactions).
Expand your history to be seen by an individual profile!
Only one click and you can see if you have a History with the conversations and the user you have had before. As a consequence, you can provide the right people the ideal attention at the moment.
Let us break this down a little more…
I can certainly see how many mentions and DMs I’ve Inside my inbox. If I am looking at this tweet from Ravi, I will see just how many tweets that I must review and I can review or respond to his tweet. It is the same for channels that are societal — your entire engagement is in 1 area.
Never miss a mention on your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. But it’s going to be when I have finished writing this post! I don’t always get to tune zero daily but I get there often enough to LOVE that”Congratulations” screen!
It’s simple to check all your own references. You can Filter by message or cite kind as follows.
Simply review the articles you have replied to or dealt with. As soon as a specific post is replied to by you, it is automatically marked as reviewed.
Or you simply click on a post replying.
In the next case from Nicky, I can choose To answer (or reply from DM), review the post, assign it for somebody else (more of that later), retweet it “just like” the post — all from within the same dashboard place on Agorapulse.
Choose how you process or will participate the mention or message.
It’s if I change to Instagram, by Way of Example similar. I can view my recent engagement all, I see information or can enlarge on posts. I can even follow and unfollow. Social Media Management Tool Why
Easily change between platforms and accounts to Keep up with engagement!
Being able to see your comments ALL are handy on Where you can only see the past 50 mentions on your own feed. It’s impossible to keep up with mentions, if you have a large number of followers. Agorapulse changes all that which is enormous for brands and influencers.
Excited? You Can now participate with ALL of your Mentions, even if you are a bit late getting to them.
And Needless to Say, I could also engage by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this point (you can just publish to LinkedIn.
Agorapulse retains my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It’s about participating with them.
Like I shared previously, Agorapulse allows me to Easily monitor and participate with my best advocates using the”Fans and Followers” feature. From in your Twitter accounts, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I hunted in this case under “TOP”.
To profiles you can add a celebrity with favorites to “favorite” folks you would like to follow closely in Agorapulse. This way, you’ve got their posts accessible in their own thread! It’s easy to engage with them and retweet their content!
You see rankings for your following in only About each profile view on Agorapulse.
- Engaged — the person has said you (directly, or via a reply to a dialogue ) or delivered you a DM.
- Ambassador — this individual has retweeted you or posted links.
- Influencer — this person is often retweeted (more than 20 times during the last 30 days).
In Nicky’s situation, She’s all 3 with respect to my @sociallysorted Twitter account. Nicky is someone I should be participating with (and I do! ) ) .
On Facebook Function shows you who has said your page, and the number of times they’ve enjoyed and commented or sent you a message, in addition to their final interaction with you. It is also possible to ban them from your page from inside Agorapulse, although I hope that happens!
On Instagram you Will see who has left comments on your post, their total followers/followed counts and you can follow or unfollow from inside Agorapulse.
These basic metrics give you a clear image of who Follows you, boosts you and engages with you the most.
- Set up custom groups of followers inside Agorapulse’s dashboard
- Search on each of their interactions
- Search on their own messages, and
- Add notes.
When you have this information you can use all It to engage in communication with those individuals — surprise and pleasure them maybe reach out to thank them! Social Media Management Tool Why
Advanced Tracking, Search And Reports
Consider Agorapulse as your own Private investigator that is personal. It’s possible to use the Monitoring work on Instagram to.
- Perform hashtag hunts.
- Perform location hunts.
What’s so great about it? It opens a whole new World of possibility for finding (and joining) conversations around any subject you like (including your manufacturer ).
The Capacity for businesses is huge With this feature, particularly tourism.
When it comes To reports, Agorapulse actually excels. With one click you can make a report that’s not difficult to decode and simple to create. GREAT for showing clients!
Agorapulse Reports enable you to break your down Audience in a means which makes sense.
The reports can also help you find a range Information such as.
- Your best performing articles (ie posts, tweets etc) based on participation and attain
- Evolution metrics over time. Agorapulse provides you a reading re whether a particular metric is decreasing or increasing over a time and automatically compares metrics.
- Community management data like reaction time and response rate
- Benchmarking your Facebook Page against competitors
Your best performing content is analysed and Presented in report form. You may also download it as a csv file to reveal it the most.
For social media supervisors and agencies that this is Enormous, as it allows you to provide your clientele with data that is easy-to-read.
You can take a peek in your competitors!
Nearly everybody I know who uses Agorapulse to get Social media management raves about the accounts. They are fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse explains it as being in a position to”tag, rename, conceal, delete or assign content… while you sleep”. By using Moderation Rules all.
I love this function on Twitter, in which the Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz mad.
With Agorapulse I can deal with them Manners.
- Therefore that I don’t see almost all of them at the first 17, my DMs can be filtered by me. This is where the magic happens. You can set up filters to weed out”many” of the bad DMs. Not all (sigh) but most.
- I will then filter my feed by Mentions or DMs. I visit DMs and clear them out fast. To be fair I get numerous DMs that are spam these days, it is hard not to overlook the good ones. Automobile DMs have literally made DMs useless to me personally, which is a real shame.
Filtering and moderation works for all account Types but I mainly use it for Twitter to”mark as reviewed” all the Auto DMs that come through saying”thanks for following”.
It mainly filters out The auto-DMs, and yes I am sad that it catches some real ones also, but you’ve got to choose your battles!
Along with the moderation principles are not about spam. You can use them in several ways to
- Filter out articles to be reacted to. So you can respond to them — you wish to have the articles featuring a particular hashtag to be tagged in a certain way.
- Filter those individuals that are SUPER participated out and post all of the time that you don’t need to observe every Tweet at Agorapulse — just repond to them occasionally or in Twitter.
- Create custom tags such as comments and tweets so it is possible to categorize and research on them later!
- Create custom searches for keywords which you need to track
- In case you have one of those”big” level accounts (greatest for small agencies) you can have articles delegated to a team member (see 11 below).
Fundamentally the moderation purpose is another Bonus motive to consider Agorapulse for social media management.
A Killer Mobile App
If you are out and around And you will need to clear your inbox, the Agorapulse app is something that you will love.
It is available on Android and iOS and it’s super slick to use. I often prefer using the app vs desktop to process my inbox since it is really simple to review and process mentions and messages. Social Media Management Tool Why
Agorapulse’s queue feature Permits You to publish Your content onto a replicated, evergreen basis utilizing smart categories — much like the manner by that Meet Edgar permits you to set articles to be scheduled at particular times daily based on certain categories. It is used by me to Twitter and Facebook.
If you are currently using a tool and want to Reduce costs, then consider Agorapulse’s evergreen content attribute instead (and you get the bonus of all the additional Agorapulse features).
Here are a few things Agorapulse for replicated, queued content.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse name and it simple to set up Your queue catogories, and add your schedule for articles to be published on. Then of adding content, the process is intuitive. As you can see, it’s a slick dash (the consumer experience is amazing ).
Firstly, set up your content and you need to name Categories (all colour-coded and ready for action!) .
Setting up your categories is easy… and color-coded!
Once you’ve set up your categories, all you Need to Do is add instances to the schedule.
Then I need to include amazing content to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse provides You a handy visual/image preview of this article, to show you how it will look on this platform you choose when you print its newsfeed.
Choose to Schedule your articles to a time slot, or include every post to your choice’s Queue. This component is simple as you have already set your queue up in Step one. Your Queue, filled with posts (and ready to go) will appear something like this.
After a post is published, it will return to the Bottom of this queue, waiting to be queued again.
Aside from using the operate for repeated Content, you can decide to either.
- Add a post to the schedule as normal or
- Repeat your article a certain number of times (once you do so you may set the minimum number of days between repetitions of the article ). Note that you can accomplish this for Facebook but you have to know about the Twitter rules from duplicate content see below.
You Can Pause The Queue (Instantly, And At Any Time).
I love that Agorapulse has added a pause button. When a natural disaster is or it is not fantastic time to post, you can easily pause the queue.
Maybe You want to pause a lineup of articles At Christmas… it is easy with the pause button!
Meet it was something and Edgar includes a pause button That I really wanted to see in almost any instrument which I opted to replace it with. I requested Agorapulse to include one and they did (they always listen — never be afraid to mention tips or give opinions!) .
Utilize The Queue Function
The function could be for announcing useful Events such as a Facebook Live (if you hold them on a weekly or regular basis). Share your articles that must go out weekly in a queue. I would advise that the posts a little vary to keep the material fresh and much more eye-catching.
This works with Twitter but with for Facebook we Need to look at a few”changes” into Twitter’s terms of usage…. Social Media Management Tool Why
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The rules are not New as addressed by Agorapulse’s CEO Emeric Ernoult. It’s just that now they are currently making a larger point of saying they will enforce them.
Fundamentally this imply that we can no longer Post articles that is similar or identical to numerous accounts. This applies to duplicate content in the exact same account.
Let us take a look at how you can post to Twitter with Agorapulse whilst complying with all the principles, so the rules are complied with by you, when you draft an image similar to you to post to Twitter.
Note You Could choose to to queue or schedule Your post to Twitter. Here’s where we have to consider Twitter’s principles and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look closely At the image above, you’ll see that Agorapulse blocks my ability to post replicate content to over one of my Twitter accounts. The tool recognises that I am submitting to Twitter! This helps ensure that I adhere to Twitter’s guidelines.
Content Demo Tips
This is the way I utilize Agorapulse to save me loads of Time and remain from Twitter Jail. With Agorapulse, you now have two choices for repeating a link.
- You can opt to Schedule your post once (or more than once in the event that you change it). To do this, just add your post, then choose the date and time you would like it to go out out at. If it’ll be printed more than once, you’ll want to edit the repeated or duplicate tweets so that they’re not”replicate” content. A lot of that is below.
- It is possible to choose to Queue your article once or more than with variants. Agorapulse advocates this. When you’re queueing articles for Twitter, be certain you don’t choose the option to”re-queue multiple occasions.” You are still able to use this feature for some other platforms, but this is where you’d end up in breach of the rules of Twitter. When I choose to do it this way, I make sure it’s a special post, then add it on the top or bottom of this queue (ie I choose”queue next” or”queue last”).
Advanced Scheduling is also used by me to Publish 1 tweet, and set that tweet. Below, I’ve set it to article than every 7 Days, as well as 6 repeats. Don’t forget to edit the repeats!
After I schedule that the 6 x repeats, then I could see Those posts in my schedule. I’d go in and change them to hashtags, emojis, images or text that is new. Do this quickly — don’t do it or you may forget.
Note. It’s If the link remains the same when you edit your posts, ok. It’s the text that you need to change each time.
I’d been using Advanced Scheduling in this way For a while now to post fresh content — well before the new”principles” have been declared. I like to mix up it and it’s better for involvement.
Do not forget Bulk Upload! Agorapulse also allows you to bulk upload around some 100 parts of content simultaneously by using a pre-populated CSV file. Including your photographs and can incorporate content! You can use this to curate content and save hours!
What’s Coming To Queued Content?
The team at Agorapulse is functioning on a Tool to produce people the variations of tweets, so we can still get content out and play fine with Twitter. This will be new functionality that will let us repeat our tweet variations quickly — all in the one interface. I am looking forward to it. I’m sure it will be a timesaver! Social Media Management Tool Why
Team Communication and Delegation
As easy as Agorapulse is to utilize, you Don’t need to do all of the checking and engagement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 a month), then it’s possible to upgrade to team approval whereby you can assign tasks and approve messages across multiple staff members.
This is very good for customer support brilliance.
This feature is a good, if you are a group One to upgrade to.
Oh and guess what? Teamwork and Remarks happens in Actual time. So if Joe and Jess are online at the exact same time working on the accounts, there won’t be double-up. It is possible to see exactly what your team is performing in real time.
Posting To Instagram
Agorapulse is A spouse. This means that they are among the very first tools to acquire access to Instagram’s API to allow!
In Case You Have one of the business accounts with Agorapulse you can to Instagram. This usually means you can organize your articles beforehand and click when you are ready OR you can, to post on your telephone auto post.
Make sure that you don’t forget to engage You autopost….posting is merely a part of the procedure. You have to follow up on comments and answers.
I Think That Agorapulse is the only tool which Provides both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it is a win-win-win if you’ve got a business account. Are a fee!
All you Want To do is.
- Download the Agorapulse app and hook your Instagram account .
- On Your app or background , schedule your Instagram post (add picture and caption) then schedule the time and date you want to print it. You may choose to change on Auto-scheduling or you can use the app post the image and to link through to Instagram.
- When it’s time if you post manually, will get a notification via your cellular app. Simply click”Publish” and you will be switched through to the Instagram program.
- Post as you would normally on Instagram. Your copy/description will be duplicated and you need to glue it. Check you have added as necessary and you are ready to go!
Again, I am super impressed that Agorapulse has Added another feature that would ordinarily require us to use another tool and the newest auto-post feature makes it even better. Bringing these tools collectively saves time AND money and is a reason why I love Agorapulse for Social Media Management.
Responding To Advertisement Remarks
Here is where we get to Some attributes which are for the greater degree of membership Agorapulse.
The capability to respond to ad comments Begins at Moderate Level of Membership (beginning at $99 a month)
Keeping up with opinions on advertisements is difficult for Both Facebook and Instagram advertisements. Agorapulse pulls to your inbox in the ad comments and allows you to see them and engage with them.
If you understand what it’s like to maintain and run advertisements With the remarks (including the spam), then you’ll know that this purpose is bliss for ad managers and webpage admins. Bliss. Social Media Management Tool Why
Bonus Free Tools
You can also take Advantage of these free tools on their site.
- A Facebook Page Barometer — also to test your engagement, and to determine how well your lover fares against your peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter functionality, right now
If you really need one Reason to check out Agorapulse then here it is.
They have some of the pricing of any of those Social media management applications.
Prices start at $49 per Month for small/solo businesses with increasing costs for large medium and enterprise businesses. You can find out more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media management, attempt A number of their tools and take the free trial to get a spin, you will be as hooked as I am.