Intro Social Media Management Tool Salesforce
There are Many social media management tools, but one stands out amongst the crowd more and more every year — Agorapulse. I’ve used Agorapulse for Social Media Management for a few years and I love it. In this post I share 12 Reasons Why I love Agorapulse for Social Media Management and you will also. Social Media Management Tool Salesforce
There Are Lots of social media management applications that Deserve a mention here. I’ve used many of them at one time or another, including Hootsuite Sprout Social, and Buffer.
I won’t go in their features here. They’re Solid options.
But I changed to Agorapulse a few years ago It and now has been my 1 choice for social media management since that time. You can read about some of the attribute comparisons between Agorapulse and other platforms here.
However, for the purposes of This informative article, I want to focus on Agorapulse so you can consider it as a tool in your toolbox.
It could be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
Only, it doesn’t have extraneous features You never use, which makes you think”what’s that used for?” . It is practical, no-fluff and super easy to use.
Dare I say, it’s even enjoyable (but we will get to that). Let’s take a look at 12 Reasons why I love Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I must mention that I do not necessarily use each and every function at precisely the exact same time. I do use a couple of tools. But I love that Agorapulse includes a package of features that really do cover the majority of your social media marketing requirements.
In fact Have been gradually moving lots of the attributes I use on other tools around to Agorapulse. It’s difficult not to wish to stay”in” this instrument since it’s so user-friendly and fun to use. I also have taken on a new ambassador part with Agorapulse considering writing this article. The article has been updated but my real love for this tool and the fact that I can’t do with it in my toolbox has not changed.
The Agorapulse Culture And Team
Let’s start here. Because with this Rest of the things that I adore about Agorapulse mean nothing.
Customer service is at the core of company Agorapulse. If their customers are happy and utilizing their instrument in the best possible manner, (and they receive results), then everything falls right into place. Their team focuses on client experience more.
Agorapulse also listens To customers about what works, what needs improving and what they can build. You are not a customer but a part of a company where your voice will be heard. In reality, many of the features that I am going to speak about came out of customer recommendations and opinions.
Caring about clients Is Agorapulse has shot up the rankings as among those social media management programs with the reviews and customer satisfaction. Social Media Management Tool Salesforce
I’ve all outlined 12 reasons why I like Agorapulse Below, but let’s start with a video overview of their recent (awesome) upgrade — then I will break down the key features. There is a lot to like.
Impressive, right? Let’s jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off to the all-important Purpose of participation (that is why I adore Agorapulse the most), let us take a look at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is among the easiest I’ve used. It’s a cinch to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting function for Instagram as a formal Instagram Partner).
The posts can be easily customised by you to suit each platform. As it’s super intuitive to use, I don’t even need to go into detail about it . You, (like me) need to have the ability to work out how to program a simple post, easily and without instruction.
Scheduling is simple with Agorapulse! I could.
- Publish immediately
- Queue my post (more of this later)
- Schedule the article in the future for a specific date and time.
It’s also easy to schedule the article to Go out on various platforms, on different times, while being optimised for all those platforms (changing the text or picture size).
One feature I like is the capability Type”@” and the name of the consumer and Agorapulse will bring up the possible accounts you can pick from on Twitter and Facebook. See Agorapulse suggests additional accounts once I start entering their company name.
This helps you to tag profiles and pages fast And saves you time searching to include.
You can schedule easily to LinkedIn.
Print to LinkedIn with Agorapulse
We will get to Instagram at a moment, but for today, Please know that publishing your articles and scheduling in advance on Agorapulse is super easy! And as I said, you can also now auto-post to Instagram using Agorapulse since they are an official partner and have access to this new attribute via Instagram’s API.
Oh and they have a slick calendar view also, So you are able to see all of your posts ready to go across the programs.
And it is color coded for folks like me That extra amount of organisation that is visual. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse mentions and has only 1 pillar for me to respond to notifications.
To me, that’s”one task” to finish each day. And it is really almost enjoyable to clear out my inbox.
It is focused, it’s easy and it is super easy to Use, so you won’t skip a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you will need to review or respond to can be found). Your inbox items are emphasized To Review for every platform as things.
- Tabs for Reports, Publishing, Fans and Followers, and Listening.
- An area for participation where you engage and respond via retweets likes or replies.
You can click on a user’s profile it. You’ll then see all of the info you want — directly within Agorapulse (including any prior interactions).
Expand your history to be seen by an individual profile!
Just one click and you will see if You’ve Got a History with the conversations and the consumer you have had before. This means that you may give the right people the ideal attention at the right time.
Let’s break this down a little more…
I can certainly see how many cites and DMs I have Inside my inbox. When I am looking at this tweet from Ravi, I can see how many tweets that I have to review and that I can review or react to his conversation. It’s the same for other social channels — your engagement all is in 1 area.
Never skip a mention in your inbox!
I know my inbox Isn’t empty in this screenshot. When I’ve finished writing this post but it will be! I don’t always get to tune zero daily however I get there often enough to LOVE that”Congratulations” display!
It’s simple to inspect all your own references. You can Even filter by cite or message kind as follows.
Then review the articles responded to or dealt with. Once you respond to a post, it is marked as reviewed.
Or You Just click on a post to review it without replying.
I can choose To answer (or reply from DM), examine the article, delegate it to get someone else (more of that later), retweet it “like” the article — all from within the same dashboard area on Agorapulse.
Choose how you will participate or procedure the mention or message.
It’s if I switch to Instagram, by Way of Example similar. I can see all my recent participation, I see info or can enlarge on posts. I unfollow and may follow. Social Media Management Tool Salesforce
Easily switch between accounts and platforms to Keep up with engagement!
Being able to see your comments ALL are handy on Where you generally can only find the past 50 mentions on your feed. If you’ve got a number of followers it is not possible to maintain with mentions. Agorapulse changes all that which is enormous for influencers and brands.
Excited? You can participate with All your Mentions, even if you are a little late getting to them.
And I can also engage by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but maybe not LinkedIn at this point (you can just publish to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It’s about engaging with them.
As I shared above, Agorapulse enables me to Easily track and participate with my very best advocates using the”Fans and Followers” attribute. From in your Twitter account, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
In this scenario I hunted on my top 100 users under “TOP”.
With favorites you can add profiles and a star to “favorite” people you would like to follow carefully in Agorapulse. In this manner, you’ve got their posts easily accessible in their very own thread! It’s easy to engage together and retweet their articles!
You will also see rankings for the following in just About every profile perspective on Agorapulse.
- Engaged — the person has said you (directly, or via an answer to a dialogue ) or delivered you a DM.
- Ambassador — this individual has retweeted you or posted links.
- Influencer — this person is often retweeted (over 20 times throughout the last 30 days).
In the situation of Nicky, she is all 3 with regard to my @sociallysorted Twitter accounts. Nicky is someone I should be participating with (and I do! ) ) .
On Facebook, this Function shows you who has mentioned your page, and the number of times they have enjoyed and commented or delivered a message, in addition to their last interaction with you. It is also possible to prohibit them from the page from inside Agorapulse, but I expect that happens rarely!
On Instagram you Will see who’s left comments on your post, their total followers/followed counts and you are able to trace or unfollow from within Agorapulse.
You are given a clear image of who by these fundamental metrics Follows you, boosts you and engages with you the most.
- Set up custom groups of followers within Agorapulse’s dash
- Search on all their interactions
- Search on their messages, and
- Add notes.
When You’ve Got this information you can use all It to take part in communication with these individuals — surprise and pleasure them in some way or maybe reach out to them to thank them! Social Media Management Tool Salesforce
Advanced Tracking, Search And Reports
Consider Agorapulse as your own Personal investigator. It’s possible to use the Monitoring function on Instagram to.
- Hashtag searches.
- Place that is perform searches.
What’s so great about it? It opens up a whole new World of possibility for locating (and linking ) talks about any topic you like (including your manufacturer ).
The potential for companies is huge Particularly tourism.
When it comes To reports, Agorapulse really excels. With one click you can make a report that’s easy to decode and simple to create. Ideal for showing clients!
Agorapulse Reports help you to break your down Audience in a means which makes sense.
The detailed reports also can help you find a range Information including.
- Your best performing content (ie articles, tweets etc) based on engagement and attain
- Development metrics over time. Agorapulse gives a reading re if a metric is increasing or decreasing over a time to you and automatically compares metrics over time.
- Community management statistics such as reaction time and response speed
- Benchmarking your Facebook Page against competitors
Your content is easily analysed and Introduced in report form. You may download it as a csv file to reveal it the most.
For social media managers and agencies this is Huge, as it allows you to supply easy-to-read data.
You can also have a peek!
Nearly everybody I know who uses Agorapulse for Social media direction raves about the reports. They’re fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse describes it as being able to”tag, rename, conceal, delete or assign content… while you sleep”. By using Moderation Rules, all.
Where the I love this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz mad.
With Agorapulse I can deal with them Ways.
- Therefore that I really don’t see almost all of them I can filter my DMs. This is where the magic happens. You can set up filters to weed out”most” of the lousy DMs. Not all (sigh) but many.
- I can filter my feed by DMs or even Mentions. I go to DMs and clean them out quickly. To be fair I get numerous DMs that are spam nowadays, it is hard not to miss the excellent ones. Automobile DMs have made DMs useless to me, which is a shame.
Filtering and moderation works for all account Types but I mainly use it for Twitter to”mark as reviewed” all of the Auto DMs that come through saying”thanks to following”.
It mostly filters out The auto-DMs, and yes I am sad that it grabs some actual ones as well, however you have to choose your battles!
And the moderation rules are not about spam. You can use them in many ways to
- Filter out articles to be responded to. You wish to have all of the posts featuring a specific hashtag to be tagged in a certain manner — so you’re able to respond to them.
- Filter those individuals that are SUPER out and post all of the time so you don’t have to see every Tweet in Agorapulse — just repond to them sometimes or in Twitter.
- Create customized tags for tweets and remarks so you can categorize and search on them afterwards!
- Create custom searches for keywords which you need to monitor
- In case you have one of the”large” level accounts (best for small agencies) you’ll have posts assigned to a group member (see 11 below).
Fundamentally the moderation function is just another Bonus motive to consider Agorapulse for social media management.
A Killer Mobile App
If you are out and around And you need to clean your inbox, the more Agorapulse program is.
It is accessible on iOS and Android and it’s super slick to use. I often prefer to use the program vs desktop to process my inbox since it’s so simple to review and process mentions and messages. Social Media Management Tool Salesforce
Agorapulse’s queue feature Permits You to publish Your content on a replicated, evergreen basis using intelligent categories — much like the way in that Meet Edgar permits you to set posts to be scheduled at certain times of day based on certain categories. It is used by me to Twitter and Facebook.
If you Need to and are currently using a tool like Meet Edgar Reduce costs, then contemplate Agorapulse’s evergreen content feature instead (and you get the bonus of all of the other Agorapulse attributes ).
Here are a few things to learn about using Agorapulse for , content that is queued that is repeated.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse title and it’s super simple to set up Your queue catogories, and add your schedule for articles to be published on. Then of adding content, the process is extremely intuitive. As you can see, it’s a slick dash (the user experience is awesome).
Firstly, set up your articles and you need to name Categories (all colour-coded and prepared for action!) .
Setting up your categories is easy… and color-coded!
Once you’ve set up your classes, all you Need to Do is add instances such as this, to the schedule.
Then I Want to include content to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse provides You a handy visual/image preview of this post, to explain to you how it will appear on the newsfeed of this platform when you print it you choose.
Choose to Schedule your posts to a time slot, or include each article to the Queue of your choice. This part is simple as you set your queue up in Measure one. Your Queue, full of posts (and ready to go) will look something like this.
Once a post is published, it will return to the Bottom of the queue, waiting to be queued again.
Apart from using the queue operate for repeated Content, you can also decide to .
- Add a post to the program as normal or
- Replicate your post a certain number of times (when you do so you may place the minimum amount of times between repetitions of the article ). Be aware that you can do this for Facebook but you have to know about the Twitter rules see below.
You Can Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has added a pause button. It’s not great time to post or When a natural catastrophe is, it is easy to pause the queue with one click.
Perhaps you need to pause a queue of articles At Christmas… it is easy with the pause button!
Meet Edgar has a pause button and it had been something That I really wished to see in almost any instrument that I chose to replace it with. I asked Agorapulse to add one plus they did (they constantly listen never be reluctant to mention tips or provide opinions!) .
Utilize The Queue Function To Announce Facebook Lives
The function can be useful for announcing Events such as a Facebook Live (if you hold them on a weekly or regular basis). Share your content that needs to go out at a certain time of the week in a queue. I would advise that you vary the posts a little to keep the content fresh and much more eye-catching.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The rules are not Actually new as addressed in this post by Agorapulse’s CEO Emeric Ernoult. It is just that they’re currently making a bigger point of saying they will be enforced by them.
Fundamentally this imply that we can no more Post content that is equal or similar . This also applies to duplicate content.
Lets’s take a look at how you can post to Twitter with Agorapulse while complying with all the principles, so the rules are complied with by you when you draft an image like you to post to Twitter.
Notice that you can elect to queue or schedule Your post to Twitter. Here is where we have to consider the principles of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look At the image above, you’ll see that Agorapulse blocks my ability to place replicate content. The instrument recognises that I’m posting to Twitter! This helps make sure I adhere to Twitter’s guidelines.
Content Demo Tips
This is the way I use Agorapulse to save me loads of Time and stay out of Twitter Jail. With Agorapulse, you have two options for repeating a hyperlink.
- It is possible to opt to Schedule your post once (or more than once in the event that you change it). Simply put in your article, to do so, then choose the time and date you want it to go out at. If it’ll be published more than once, you’ll need to edit the repeated or duplicate tweets so they’re not”replicate” content. A lot of that is below.
- More than with variants or It is possible to choose to Queue your post once. Agorapulse recommends this. When you are queueing content for Twitter, make certain that you don’t select the option to”re-queue multiple times.” You can use this feature for other platforms, but this is where you’d wind up in violation of Twitter’s rules. When I decide to do it this way, I’m sure it’s a unique post, then add it on the top or bottom of this queue (ie I choose”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Write 1 tweet, then set that tweet. Below, I have set it to article than every 7 Days, and up to 6 repetitions. Just don’t forget to edit the repeats!
I can see, once I program the 6 x repeats Those posts in my schedule. I’d go in and alter them to hashtags, emojis, images or text that is new. Do this immediately — do not do it or you may forget.
Note. It is Ok if the connection remains the same when you edit your articles. It is the text that you have to change each time.
I’d been using Advanced Scheduling in this manner For a little while today to post fresh content — well ahead of the new”principles” have been declared. I like to mix it up and it is better for involvement.
Don’t forget Bulk Upload! Agorapulse also permits you to bulk upload around a 100 parts of content by using a pre-populated CSV file. Your photographs are included by this and also can incorporate articles from any RSS feed! You can even use this to curate articles and save hours!
What is Coming For Queued Content?
The staff at Agorapulse is currently functioning on a Tool to make the variations of tweets more easy for people, therefore we play nice with Twitter and can still get content out. This will be new functionality that will let us replicate our tweet variants in the one interface. I’m looking forward to it. I am sure it will be a timesaver! Social Media Management Tool Salesforce
Team Communication and Delegation
As Simple as Agorapulse is to use, you Do not have to do all of the checking and engagement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (beginning at $199 per month), then it’s possible to upgrade to team approval whereby you are able to assign tasks and approve messages across multiple team members.
This is very good for customer service brilliance.
This feature is a good, if you are a group One to upgrade to.
Oh and guess what? Remarks and teamwork occurs in Real time. If Joe and Jess are online at the same time working on precisely the same accounts, there will not be double-up. It is possible to see exactly what your team is performing in real time.
Posting To Instagram
Agorapulse is A Instagram partner. This also suggests they are among the first tools to get access to Instagram’s API to allow!
In Case You Have one of the business accounts with Agorapulse you can now auto-schedule to Instagram. This usually means you can now organize your articles ahead of time and click on when you’re ready OR you can to post on your phone auto article.
Just make sure that you don’t forget to engage You autopost….posting is just a part of this process. You need to follow up on comments and replies.
I believe that Agorapulse is the instrument Provides both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it’s a win-win-win if you have a company account. Many Instagram tools that provide you reports are a fee!
All you need To do would be.
- Download the Agorapulse program and hook your Instagram account .
- On Your app or background computer, schedule your Instagram post (add photo and caption) then schedule the date and time you need to publish it. You may choose to change on Auto-scheduling or you’ll be able to use the program to link through to Instagram and post the image.
- When it’s time to 19, if you post will get a notification via your program. Just click”Publish” and you will be changed through to the Instagram app.
- Post as you would ordinarily on Instagram. Your copy/description is going to be copied and you need to paste it into the Instagram program. Check you have additional as necessary and you are good to go!
Again, I am super impressed that Agorapulse has Added another feature that would normally require us to use a separate tool and the feature makes it even better. Bringing these tools collectively saves you time AND money and is a reason why I love Agorapulse for Social Media Management.
Responding To Ad Comments
Here is where we get to Some attributes which are for the level of membership on Agorapulse.
The capability to respond to ad comments Begins at Medium Level of Membership (starting at $99 per month)
Keeping up with opinions on ads is hard for Equally Facebook and Instagram ads. Agorapulse pulls from the advertisement comments and allows you to view them and participate with them easily.
If you run advertisements and know what it’s like to keep up With the comments (such as the spam), then you’ll know that this function is bliss for ad managers and page admins. Bliss. Social Media Management Tool Salesforce
Bonus Free Tools
You can also choose Advantage of those tools on their website such as.
- A Facebook Page Barometer — to determine how well your fan fares against your peers, and also to test your own engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter functionality, right now
If you really need one Reason to test out Agorapulse here it is.
They have some of the best pricing of some of those Social media management tools.
Prices start at $49 each Month for small/solo businesses with prices for large, medium and enterprise companies. You will discover more about pricing here.
I’ve A hunch that once you check out Agorapulse for social media management, try A number of the free tools and also choose the free trial for a spin, you will be hooked as I am.