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There are Many social media management tools, but one stands out amongst the audience more and more each year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a few decades now, and I really like it. In this article I share 12 Reasons Why I love Agorapulse to Social Media Management and you will too. Social Media Management Tool Lithium
There Are Lots of social media management applications that Deserve a mention . I have used many of these including Hootsuite Sprout Social, and Buffer, at one time or another.
I will not go into their features . They’re Solid options.
But I changed to Agorapulse a Couple of Years ago It and Today has been my No 1 choice to social media management since that time. You can read about a number of the feature comparisons between Agorapulse along with other programs here.
But for the purposes of This post, I wish to just focus on Agorapulse so it is possible to consider it as a tool in your toolbox.
In fact, it could literally be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
It will not have extraneous features You never use, which makes you think”what’s that used for?” . It is sensible, no-fluff and super simple to use.
Dare I say, it’s even fun (but we will get to this ). Let’s take a look at 12 reasons why I adore Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I begin… I should mention that I do not always use EVERY single function in the exact same moment. I do use a couple of other tools for some purposes. But I really like that Agorapulse has a package of features that really do cover the majority of your social media advertising requirements.
In fact, I Have been gradually moving lots of the attributes I use on programs over to Agorapulse. It is difficult not to wish to remain”in” this tool as it’s so user-friendly and enjoyable to use. I have taken on a brand ambassador part with Agorapulse since writing this post. The post has been updated but my real love with this particular tool and the fact that I can not do with it in my arsenal hasn’t changed.
The Agorapulse Team And Staff
Let us start here. Because without this, the Remainder of the things that I love about Agorapulse mean nothing.
Customer support is at the core of business at Agorapulse. If their clients are happy and utilizing their tool in the best possible way, (and they get results), then everything falls right into place. Their staff focuses over anything else.
Agorapulse also listens About what works, what needs improving and what they are able to build. You are not a client but a part of a business where your voice will be observed. In reality, many of the present features I am going to speak about came out of opinions and customer recommendations.
Caring about clients Is why Agorapulse has taken up the rankings as one of those social media management programs with all the reviews and customer satisfaction. Social Media Management Tool Lithium
I’ve outlined all 12 reasons why I love Agorapulse Below, but let’s start with a video summary of their current (awesome) update — then I’ll break down the key capabilities. There’s a lot to like.
Impressive, right? Let’s jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Function of participation (which is the reason why I love Agorapulse the most), let’s take a peek at scheduling and posting.
As far as a publishing Tool goes, Agorapulse is one. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting work for Instagram as an official Instagram Partner).
The articles can be easily customised by you to match each platform. As it intuitive to use, I don’t even need to go into detail about it here. You, (like me) need to be able to work out how to program a simple article, easily and without instruction.
Scheduling is easy with Agorapulse! I can.
- Publish immediately
- Queue my post (more of that later)
- Schedule the post later on for a specific time and date.
It’s also super easy to schedule exactly the article to Go out on different platforms, on different occasions, while being optimised for those platforms (changing the text or image size).
One feature I particularly like is the ability to Type”@” and the title of the consumer and Agorapulse will bring up the possible account you are able to pick from on Twitter and Facebook. See Agorapulse suggests accounts when I begin entering their company name.
This helps you to tag pages and profiles fast And saves you time looking for the perfect folks to include.
You could schedule to LinkedIn.
Publish to LinkedIn with Agorapulse
We will get to Instagram in a moment, but for today, Please be aware that publishing your articles and scheduling in advance on Agorapulse is super simple! And like I said, you can also now auto-post into Instagram with Agorapulse since they are an official partner and have access to that new feature via Instagram’s API.
Oh and they have a pretty slick calendar view too, So you can see all of your posts ready to go across all the programs.
And it is color coded for people like me who want That additional level of visual organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse mentions and has 1 pillar for me to respond to notifications.
To me, that is”one task” to finish each day. And it’s really almost enjoyable to clean out my inbox.
It’s concentrated, it’s easy and it is super easy to Use, and that means you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you need to examine or respond to can be found). Your inbox items are emphasized To Inspection for every stage as things.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for participation in which you engage and respond via likes, retweets or replies.
You can also click on a user’s profile to expand it. You’ll then see all of the information that you want — directly within Agorapulse (like any prior interactions).
Expand your history to be seen by an individual profile!
If You’ve Got a just one click and you can see History with the user and the conversations you have had before. As a consequence, that you may give the right people the right care at the perfect moment.
Let us break this down a bit more…
I DMs I’ve and can see how many mentions In my inbox. If I am looking at this tweet from Ravi, I will see how many tweets that I must review and that I can review or respond to his tweet. It’s the exact same for societal channels — your entire engagement is in one place.
Never miss a mention on your inbox!
I know my inbox Isn’t empty in this screenshot. When I have finished writing this article, but it will be! I do not always get to tune zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s easy to inspect all of your mentions. You can Even filter by message or cite kind as follows.
Then simply review the posts you have responded to or dealt with. It is marked as reviewed As soon as a post is replied to by you.
Or you click on a post replying.
In the case from Nicky, I could choose To answer (or answer by DM), examine the article, delegate it for somebody else (more of that later), retweet it “like” the article — all from within precisely the exact same dashboard area on Agorapulse.
Choose how the mention will engage or process or message.
If I change to Instagram, for example, it’s similar. I can view my recent engagement all, I see info or can enlarge on posts. I unfollow and can even follow. Social Media Management Tool Lithium
Switch between accounts and programs to Keep up with participation!
Being able to see your comments ALL are handy on Instagram, where you can find the last 50 mentions on your feed. It is impossible to maintain with mentions, if you’ve got a number of followers. Agorapulse changes all that which is enormous for brands and influencers.
Excited? Now you can engage your with ALL Mentions if you are getting to them.
And I can also engage by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube but maybe not LinkedIn at this point (you can just publish to LinkedIn.
Agorapulse keeps all my participation in 1 area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It is about engaging with them.
As I shared above, Agorapulse enables me to Easily monitor and participate with my best advocates using the”Fans and Followers” attribute. From within your Twitter accounts, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I hunted in this case under “TOP”.
You can add a celebrity to “favorite” folks you would like to follow carefully in Agorapulse. In this manner, you’ve got their articles readily accessible in their own thread! Now it’s simple to engage with them and retweet their content!
You see rankings for the following in only About each profile view on Agorapulse.
- Engaged — the person has said you (directly, or via a reply to a dialogue ) or delivered you a DM.
- Ambassador — this individual has retweeted you or posted links to your website.
- Influencer — this person is often retweeted (more than 20 times throughout the previous 30 days).
In the case of Nicky, She’s all 3 with respect to my @sociallysorted Twitter accounts. Nicky is someone I ought to be participating with (and I do! ) ) .
On Facebook Function shows you who’s mentioned your webpage, and the number of times they have liked and commented or sent you a message, as well as their last interaction with you. It is also possible to prohibit them from your page from inside Agorapulse, but I hope that happens!
On Instagram you Will see who has left comments their followers/followed that is complete counts and you can follow or unfollow from within Agorapulse.
These fundamental metrics give you a clear picture of who Follows you, promotes you and participates with you the most.
- Setup custom groups of followers inside Agorapulse’s dash
- Search on all their interactions
- Search in their own messages, and
- Add private notes.
When you have all of this information you can use It to engage in positive communication with those people — surprise and pleasure them or maybe reach out to them to thank them! Social Media Management Tool Lithium
Advanced Tracking, Search And Reports
Think of Agorapulse as your own Private investigator. It’s possible to use the Monitoring work on Instagram to.
- Hashtag searches.
- Perform place hunts.
What’s so great about this? It opens a whole new World of chance for finding (and linking ) conversations around any topic you like (like your brand).
The potential for location-based businesses is huge With this feature, particularly tourism.
When it comes To reports, Agorapulse really excels. With one click you can create a report that’s not difficult to decode and simple to create. Ideal for showing customers!
Agorapulse Reports enable you to break your Audience in a way that makes sense.
The Comprehensive reports also can help you find a range Information including.
- Your best performing content (ie articles, tweets etc) based on participation and reach
- Evolution metrics with time. Agorapulse gives a reading re whether a particular metric is decreasing or increasing over a period to you and compares metrics over the years.
- Community management statistics such as response time and response rate
- Benchmarking your Facebook Page against competitors
Your best performing material is analysed and Introduced in report form. You can also download it as a csv file to reveal it to that the people/clients/team that needs to see the most.
For social media supervisors and agencies this is Enormous, as it allows you to provide your clientele with data that is easy-to-read.
You can also have a peek in your competition!
Just about everyone I know who uses Agorapulse to get Social media direction raves about the accounts. They’re pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse describes it as being able to”tag, rename, conceal, delete or delegate content… while you sleep”. using Moderation Rules, all.
I love this role on Twitter, in which the Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I will deal with them Ways.
- My DMs can be filtered by me therefore I don’t see most of them in the first location. This is where the magic occurs. You can set up filters to weed out”many” of the bad DMs. Not all (sigh) but many.
- I can filter my feed by Mentions or DMs. Clean them out and I typically visit DMs. To be honest I get numerous DMs that are spam nowadays, it’s hard not to miss the good ones. Auto DMs have made DMs useless to me, which is a shame.
Moderation and filtering works for all accounts Types but I mostly use it for Twitter to”markers as reviewed” all the Auto DMs which come through saying”thanks to after”.
It mostly filters out The auto-DMs, and yes I’m sad that it grabs some real ones as well, but you’ve got to choose your battles!
Along with the moderation rules are not about spam. You can use them in several ways to
- Filter out articles to be reacted to — on any platform. So you’re able to respond to them — Perhaps you want to have the articles featuring a hashtag to be tagged in a way.
- Filter out those people that are SUPER and post all the time that you don’t need to see every Tweet in Agorapulse — just repond to them or natively in Twitter.
- Create custom tags so you can categorize and search on them!
- Create custom searches for keywords which you want to track
- If you’ve got one of the”big” amount accounts (best for smaller agencies) you’ll have articles delegated to a group member (see 11 below).
Fundamentally the moderation purpose is just another Bonus motive to think about Agorapulse for social media direction.
A Killer Mobile App
If you are out and about And you need to clear your inbox, the Agorapulse program is.
It’s accessible on Android and iOS and it’s super slick to use. I often prefer using the app vs desktop to process my inbox since it’s so simple to review and process messages and mentions. Social Media Management Tool Lithium
Agorapulse’s queue feature allows you to publish Your articles on a replicated, evergreen basis utilizing smart categories — a lot like the way in which Meet Edgar permits you to set articles to be scheduled at particular times daily based on certain categories. It is used by me to Twitter and Facebook.
If you Need to and are currently using a tool Reduce costs, then consider Agorapulse’s evergreen content feature instead (and you get the bonus of all the other Agorapulse features).
Here are a Couple of things to learn about using Agorapulse for , queued content that is replicated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it’s super simple to set up and title Your queue catogories, and add your program to get posts to be published on. Then the procedure for adding content is intuitive. As you can see, it’s a slick dash (the user experience is amazing ).
Primarily, set your content up and You Have to name Classes (all colour-coded and ready for action!) .
Setting up your categories is simple… and color-coded!
All you Need to, When You’ve set up your classes Do is add instances to the program, like this.
Then I need to include content that is amazing to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a preview of the post, to show you how it’ll appear on the newsfeed of the platform when you print it, you choose.
Pick to Schedule your posts or add each post to your choice’s Queue. This component is simple, as you set your queue up in Step one. Your Queue, full of articles (and ready to go) will appear something like this.
Once a post is published, it will return to the Bottom of the lineup, waiting to be queued again.
Apart from utilizing the queue operate for repeated Content, you can also choose to .
- Add a post to the program as usual or
- Repeat your post a specific number of times (once you do so you will set the minimum number of days between repeats of the post). Be aware you could do this to get Facebook but you have to be aware of the Twitter rules from content see below.
You Can Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has included a pause button. When there’s a disaster or it’s not fantastic time to post, you can pause the queue with a single click.
Maybe You want to pause a seasonal lineup of posts At Christmas… it’s simple with the pause button!
Meet it was something and Edgar has a pause button That I actually wanted to see in any instrument that I chose to replace it with. I asked Agorapulse to add one plus they did (they always listen never be reluctant to mention suggestions or provide opinions!) .
Utilize The Queue Function To Announce Facebook Lives
The queue function can be for announcing useful Events such as a Facebook Live (should you hold them on a weekly or regular basis). Share your content that needs to go out weekly at a specific time of the week in a queue. I would advise that the posts a little change to keep the content fresh and much more eye-catching.
This works for Facebook but with with Twitter Need to look at a few”changes” into Twitter’s terms of usage…. Social Media Management Tool Lithium
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You may read about it here.
The rules are not Actually new as discussed by Agorapulse’s CEO Emeric Ernoult. It’s just that now they are making a larger point of saying they will be enforced by them.
Fundamentally this mean that we can no longer Post content that is identical or similar . This applies to duplicate content.
Let us take a look at how you can post to Twitter with Agorapulse whilst complying with the principles, so you comply with the rules, when you draft a picture similar to you to post to Twitter.
Notice that you can choose to schedule or queue Your article to Twitter. Here’s where we have to consider Twitter’s rules and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look closely In the picture above, you’ll see that Agorapulse blocks my ability to post duplicate content to over one of my Twitter accounts. The instrument recognises that I’m submitting to Twitter! This helps ensure that I stick to the guidelines of Twitter.
Content Variation Tips
Here is how I use Agorapulse to save me loads of Time and remain out of Twitter Jail. Together with Agorapulse, you have two options for repeating a hyperlink.
- You can choose to Schedule your article once (or more than once in the event that you change it). Just put in your article to do this, then choose the time and date you would like it to head at. If it’ll be printed more than once, you’ll need to edit the replicated or replicate tweets so they’re not”duplicate” content. A lot of that is below.
- More than with variants or It is possible to choose to Queue your post once. Agorapulse recommends this. When you’re queueing content for Twitter, be sure that you don’t select the option to”re-queue multiple occasions.” You are still able to use this attribute for some other platforms, however this is where you would wind up in breach of Twitter’s rules. While I choose to do it this way, I make sure it’s a unique post, then add it on the top or bottom of the queue (ie I select”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Write 1 tweet, and then set that tweet to repeat a certain number of occasions. Below, I have set it to article than every 7 Days, and up to 6 repetitions. Just don’t forget to edit the repeats!
Once I schedule that the 6 x repeats, then I can see Those articles in my schedule. I would go straight in and alter them to emojis, new text, pictures or hashtags. Do this do not do it or you will forget.
Note. It’s Okay when you edit your posts if the connection remains the same. It is the text that you have to change each time.
I’d been using Advanced Scheduling in this manner For a while now to post new content — well ahead of the new”rules” have been announced. I like to mix up it and it’s better for involvement.
Don’t forget Bulk Upload! Agorapulse also permits you to upload up to some 100 parts of content simultaneously using a pre-populated CSV file. Your photos are included by this and can incorporate content! You can also use this to curate articles from different sites and save hours!
What is Coming For Queued Content?
The staff at Agorapulse is currently working on a Tool to produce the variations of tweets more easy for us, therefore we can get out content fast and play nice. This is new functionality that will let us replicate our tweet variants quickly — in the one interface. I am awaiting it. I’m sure it will be a timesaver! Social Media Management Tool Lithium
Team Communication and Delegation
As Simple as Agorapulse is to use, you Do not have to do all of the checking and engagement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 per month), then it’s possible to upgrade to staff approval whereby you can assign tasks and approve messages across multiple team members.
This is GREAT for customer service brilliance.
This feature is a good, if you are a team One to upgrade to.
Oh and guess what? Remarks and teamwork happens in Real time. So if Joe and Jess are online at the same time working on the exact same accounts, there won’t be double-up. It is possible to see exactly what your team is performing in real time.
Posting To Instagram
Agorapulse is A Instagram spouse. This also means they are among the first tools to acquire access to the API to allow auto-posting to Instagram that is HUGE of Instagram!
If you have one of the business accounts with Agorapulse you can now auto-schedule to Instagram. This means you can plan your articles beforehand and click on to post on your phone when you’re ready OR you are able to auto post.
Make sure that you don’t forget to engage if You autopost….posting is merely a part of this process. You need to follow up on answers and comments.
I Think That Agorapulse is the instrument Offers both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it’s a win-win-win if you have a business account. Instagram tools that provide you reports are a distinct fee!
All you Want To do would be.
- Download the Agorapulse app and hook your Instagram account .
- On Your program or background computer, schedule your Instagram post (add photo and caption) then program the date and time that you want to print it. You can opt to switch on Auto-scheduling or you’ll be able to use the program place the picture and to connect through to Instagram.
- When it is time to post if you post manually, will get a notification via your app. Just click”Publish” and you’ll be changed through to the Instagram app.
- Post as you would normally on Instagram. Your copy/description is going to be duplicated and you want to paste it. Check you have added as necessary and you are good to go!
Again, I am super impressed that Agorapulse has Added another feature that would require us to utilize a separate tool and the newest attribute makes it even better. Bringing these tools together saves you time AND money and is a key reason why I adore Agorapulse for Social Media Management.
Responding To Advertisement Comments
Here’s where we get to Some attributes which are for the degree of membership on Agorapulse.
The capability to respond to ad comments Starts at Moderate Level of Membership (beginning at $99 per month)
Keeping up with opinions on advertisements is hard for Equally Facebook and Instagram advertisements. Agorapulse pulls to your inbox from the ad comments and lets you view them and participate with them easily.
If you run ads and understand what it is like to maintain With the comments (including the spam), then you will know that this function is bliss for ad managers and page admins. Bliss. Social Media Management Tool Lithium
Bonus Free Tools
You can choose Advantage of these free tools on their website.
- A Facebook Page Barometer — to test your engagement, and to determine how well your fan fares from the peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter performance, right now
If you want one More reason to check out Agorapulse then here it is.
It is affordable.
They have some of the best pricing of some of those Social media management tools.
Prices begin at $49 each Month for small/solo companies with prices for large medium and enterprise companies. You will discover more about pricing here.
I’ve A hunch that once you check out Agorapulse for social media direction, attempt A number of the free tools and also choose the free trial to get a spin, you’ll be hooked as I am.