Background Social Media Management Tool Ladder
There are Many social media management programs, but one stands out among the audience more and more every year — Agorapulse. I have used Agorapulse for Social Media Management for a few years now, and I love it. In this article I discuss 12 Reasons Why I adore Agorapulse for Social Media Management and you will also. Social Media Management Tool Ladder
There are many social media management applications that Deserve a mention here. I have used many of them such as Hootsuite Sprout Social, and Buffer.
I will not go into their features here. They are Solid options.
However, I changed to Agorapulse a few years ago Today and it has been my No 1 choice to social media management since that time. You can read about some of the feature comparisons between Agorapulse along with other platforms here.
But for the purposes of This informative article, I wish to focus on Agorapulse so you can consider it as a tool in your arsenal.
In fact, it may be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
Only, it doesn’t have a lot of features That you never use, which makes you think”what is that used for?” . It is sensible, no-fluff and super simple to use.
Dare I say, it is even enjoyable (but we’ll get to this ). Let’s take a peek why I love Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I begin… I should mention that I don’t always use each and every function at precisely the same time. I do use a couple of other tools for some functions. But I love that Agorapulse has a suite of features that do cover the majority of your social media marketing requirements.
In fact Have been moving a lot of the attributes I use on additional programs over to Agorapulse. It is hard not to wish to stay”in” this instrument since it’s so user-friendly and enjoyable to use. I have also taken on a new ambassador part with Agorapulse considering writing this post. The article has been updated but my genuine love for this particular tool and the fact that I can not do with it in my toolbox has not changed.
The Agorapulse Culture And Team
Let us start here. Because with this, the Remainder of the things I love about Agorapulse imply nothing.
Customer service is at the core of business Agorapulse. If their clients are happy and using their tool in the best possible manner, (and they get results), then everything falls right into place. Their team concentrates more than anything else.
Agorapulse also listens To clients about what works, what needs improving and what they are able to build next. You are not a client but part of a business where your voice will be heard. In reality, many of the current features I am about to talk about came from customer testimonials and feedback.
Caring about clients Is why Agorapulse has shot up the rankings as one of those social media management programs with the best reviews and customer satisfaction. Social Media Management Tool Ladder
I’ve all summarized 12 reasons why I like Agorapulse Below, but let us begin with a video summary of the recent (awesome) upgrade — then I’ll break down the critical features. There is a lot to like.
Impressive, right? Let’s jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Function of engagement (which is why I love Agorapulse the most), let us take a peek at posting and scheduling.
Just as a publishing Tool goes, Agorapulse is one. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting function for Instagram as a formal Instagram Partner).
The posts can be easily customised by you to match each platform. As it is super intuitive to use, I don’t even need to go into detail about this here. You, (like me) need to be able to work out how to program an easy article, easily and without instruction.
Scheduling is simple with Agorapulse! I could.
- Publish immediately
- Queue my post (more of this later)
- Schedule the article later on for time and a particular date.
It’s also easy to schedule exactly the same article to Go out on different platforms, on various times, while being optimised for all those platforms (changing the text or picture size).
One feature I particularly like is the capability to Kind”@” and the name of the consumer and Agorapulse will bring up the possible accounts you are able to pick from on Twitter and Facebook. See how Agorapulse suggests accounts once I begin entering their company name.
This helps you to label pages and profiles quickly And saves you time looking for the right folks to add.
You could schedule to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram in a minute, but for now, Please be aware that publishing your content and scheduling beforehand on Agorapulse is super simple! And like I said, you can also now auto-post into Instagram using Agorapulse as they are an official partner and have access to this new feature via Instagram’s API.
Oh and they have a Fairly slick calendar opinion also, That means you can see all your posts ready to go across all the programs.
And it’s color coded for folks like me who want That additional level of organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse has 1 column for me to respond to mentions and notifications.
To me, that is”one task” to complete each day. And it’s really almost enjoyable to clear out my inbox.
It is focused, it is easy and it is super easy to Use, so you won’t skip a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the posts you need to review or respond to are available ). Your inbox items are emphasized To Inspection for every stage as items.
- Tabs for Reports, Publishing, Fans and Followers, and Listening.
- An area for engagement where you respond and engage via enjoys, retweets or replies.
You can click on a user’s profile it. You will then see all the information that you want — directly within Agorapulse (including any previous interactions).
Expand your history to be seen by a user profile!
If You’ve Got a just one click and you will see History with the consumer and the conversations you’ve had before. This means you can give the people the ideal care at the right moment.
Let’s break this down a little more…
I can certainly see how many mentions and DMs I have In my inbox. If I am looking at this tweet from Ravi, I can see how many tweets that I must review and I can review or respond to his tweet. It is the exact same for other channels — your entire participation is in one area.
Never skip a mention in your inbox!
I know, I know, my inbox Is not empty in this screenshot. When I have finished writing this article but it’s going to be! I do not always get to tune zero daily but I get there often enough to LOVE that”Congratulations” screen!
It’s easy to inspect all your mentions. You can Filter by message or mention type as follows.
Only review the articles you have responded to or dealt with. It is automatically marked as reviewed once a post is replied to by you.
Or you click on a place replying.
In the example from Nicky, I can choose To reply (or reply by DM), examine the post, delegate it to get somebody else (more of that later), retweet it or”just like” the post — all from within precisely the same dashboard area on Agorapulse.
Choose how the mention will participate or procedure or message.
It’s if I change to Instagram, by Way of Example similar. I am able to see all my recent engagement, I can expand on posts or see more info. I may even follow and unfollow. Social Media Management Tool Ladder
Easily change between platforms and accounts to Keep up with engagement!
Being able to see ALL of your remarks is handy on In which you usually can find the past 50 mentions on your own feed. It is not possible to keep up with mentions if you have a high number of followers. Agorapulse alters all that which is enormous for brands and influencers.
Excited? You can engage with All your Mentions, even if you are getting to them.
And I could readily engage by Switching to Facebook as well.
Note. You can engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this point (you can only publish to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It is about engaging with them.
Like I shared above, Agorapulse allows me to Easily monitor and engage with my best advocates employing the”Fans and Followers” feature. From within your Twitter accounts, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I hunted in this case below “TOP”.
To profiles you can add a celebrity with favorites to “favorite” people you want to follow carefully in Agorapulse. This way, you have their posts readily accessible in their own thread! Now it’s easy to engage with them and retweet their content!
You see positions for the following in just About each profile perspective on Agorapulse.
- Engaged — the person has mentioned you (directly, or via a reply to a conversation) or sent you a DM.
- Ambassador — this person posted links to your site or has retweeted you.
- Influencer — this individual is often retweeted (more than 20 times throughout the previous 30 days).
In the case of Nicky, She’s all 3 with respect to my @sociallysorted Twitter account. Nicky is somebody I should be participating with (and I do!) .
On Facebook Function shows you who has mentioned your page, and how many times they’ve enjoyed and commented or delivered a message, in addition to their final interaction with you. You can ban them from your page from inside Agorapulse, although I expect that happens rarely!
On Instagram you Will see who has left comments their followers/followed that is complete counts and you are able to trace or unfollow from inside Agorapulse.
These metrics give you a clear image of who Follows you, boosts you and engages with you the maximum.
- Setup custom groups of followers inside Agorapulse’s dashboard
- Search on all their interactions
- Search in their own messages, and
- Add personal notes.
When You’ve Got All This information you can use It to take part in positive communication with these people — perhaps reach out to them to thank them or surprise and pleasure them! Social Media Management Tool Ladder
Advanced Monitoring, Reviews And search
Consider Agorapulse as your personal Private investigator. You can use the Tracking function on Instagram to.
- Play hashtag hunts.
- Place that is perform searches.
What is so great about this? It opens up a whole new World of chance for finding (and joining) talks about any topic you like (including your manufacturer ).
The Capacity for companies is huge Especially tourism.
When it comes To reports, Agorapulse really excels. With one click you can create a report that is not difficult to decipher and simple to create. Ideal for showing clients!
Agorapulse Reports enable you to break down your Audience sense.
The Comprehensive reports can also help you locate a range Information such as.
- Your best performing articles (ie posts, tweets etc) based on engagement and attain
- Evolution metrics with time. Agorapulse gives a reading re whether a specific metric is increasing or decreasing over a period to you and automatically compares metrics over the years.
- Community management statistics like response time and response rate
- Benchmarking your Facebook Page against opponents
Your best performing content is easily analysed and Introduced in report form. You can also download it as a csv file to reveal that the people/clients/team that needs to see it the most.
For social media managers and agencies this is Huge, as it allows you to supply your clients with data that is easy-to-read.
It is also possible to have a glance in your competitors!
Nearly everybody I know who uses Agorapulse to get Social media direction raves about the reports. They are pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse describes it as being in a position to”tag, bookmark, hide, delete or assign articles… while you sleep”. All using Moderation Rules.
I like this role on Twitter, where the Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I can deal with them in two Ways.
- My DMs can be filtered by me therefore that I really don’t see almost all of them in the first place. This is where the magic occurs. You can set up filters to weed out”most” of those bad DMs. Not all (sigh) but most.
- I can filter my feed by Mentions or even DMs. I typically go to DMs and clean them out. To be fair I get numerous DMs that are spam these days, it’s hard not to miss the good ones. Automobile DMs have made DMs useless to me personally, which is a shame.
Filtering and moderation functions for all accounts Types but I mostly use it for Twitter to”mark as reviewed” all of the Auto DMs which come through saying”thanks for after”.
It filters out The auto-DMs, and yes I’m sad that it grabs some actual ones also, but you have to pick your battles!
And the moderation rules are not just about spam. You can use them in several ways to
- Filter out articles to be responded to. You wish to have the articles featuring a hashtag to be labeled in a way that is specific — so you’re able to respond to them.
- Filter out those people that are SUPER and post all of the time so you don’t have to see every Tweet at Agorapulse — just repond to them occasionally or in Twitter.
- So it is possible to categorize create custom tags for comments and tweets and search on them!
- Create custom searches for keywords that you want to track
- In case you have one of those”large” level accounts (best for small agencies) you’ll have articles assigned to a group member (see 11 below).
Fundamentally the moderation purpose is just another Bonus motive to consider Agorapulse for social media management.
A Killer Mobile App
If you are out and around And you will need to clean your inbox, the Agorapulse program is something that you will love.
It is available on iOS and Android and it is super slick to use. I often prefer to use the app vs background computer to process my inbox as it is so easy to review and process mentions and messages. Social Media Management Tool Ladder
Agorapulse’s lineup feature Permits You to publish Your articles onto a repeated, evergreen basis utilizing intelligent categories — much like the way in that Meet Edgar permits you to set articles to be scheduled at certain times of day based on certain categories. I use it to Facebook and Twitter.
If you want to and are using a tool such as Meet Edgar Cut costs, then consider Agorapulse’s evergreen content attribute rather (and you get the bonus of all the other Agorapulse attributes ).
Here are a Couple of things Agorapulse for replicated, content that is queued.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it is super simple to set up and title Your queue catogories, and add your schedule to get posts to be published on. Then of adding content, the process is intuitive. As you can see, it’s a slick dashboard (the user experience is amazing ).
Primarily, put up your articles and You Have to name Classes (all colour-coded and ready for action!) .
Setting up your categories is easy… and color-coded!
When You’ve set up your categories, all you have to Do is add times like this, to the program.
Then I need to add content that is amazing to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a handy visual/image preview of this article, to show you how it’ll look on the newsfeed of the platform.
Choose to Schedule your posts to a specific time slot, or add every article to your choice’s Queue. This part is simple, as you’ve already set up your queue in Measure one. Your Queue, full of posts (and prepared to go) will appear something like this.
Once a post is published, it will return to the Bottom of the lineup, waiting to be queued again.
Apart from utilizing the queue function for perennial Content, you might choose to either.
- Add a post to the schedule as normal or
- Repeat your post a specific number of times (once you do this you will set the minimum number of days between repetitions of this post). Note you could accomplish this to get Facebook but you have to know about the Twitter rules from duplicate content see below.
You Can Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has added a pause button. When a disaster is or for some reason it is not great time to post, you can easily pause the queue.
Maybe You need to pause a seasonal lineup of articles At Christmas… it is simple with the pause button!
Meet Edgar includes a pause button and it had been something That I actually wished to see in almost any tool that I chose to replace it with. I requested Agorapulse to include one plus they did (they constantly listen — never be reluctant to mention tips or provide opinions!) .
Utilize The Queue Function
The function can be for announcing useful Events like a Facebook Live (if you hold them on a weekly or regular basis). Share your content that needs to go out weekly at a certain time of the week in a queue. I would recommend the posts a bit change to keep the material fresh and more eye-catching.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You may read about it here.
The rules Aren’t New as discussed by Agorapulse’s CEO Emeric Ernoult. It is just that they are making a larger point of saying they will enforce them.
Basically this mean that we can Simultaneously post content that is equal or similar . This applies to duplicate content in exactly the account.
Lets’s take a look at how you can still post to Twitter with Agorapulse while complying with the rules, so the rules are complied with by you once you draft an image like this one to post to Twitter.
Note You Could elect to to queue or schedule Your article to Twitter. Here is where we have to consider Twitter’s principles and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look At the image above, you’ll see that Agorapulse blocks my ability to post duplicate content. The tool recognises that I’m submitting to Twitter! This helps make sure Twitter’s guidelines are adhered to by me.
Content Variation Tips
Here is the way I use Agorapulse to save me loads of Time and remain out of Twitter Jail. With Agorapulse, you have two choices for replicating a hyperlink.
- It is possible to choose to Schedule your article once (or more than once in the event that you change it). To do so, simply add your article, then pick the time and date you want it to go out at. If it will be published more than once, you’ll need to edit the repeated or duplicate tweets so they’re not”duplicate” content. More of that is under.
- It is possible to opt to Queue your post once or more than once with variants. Agorapulse advocates this. When you’re queueing articles for Twitter, make certain that you don’t choose the option to”re-queue multiple occasions.” This is where you would wind up in breach of the rules of Twitter, although you can use this attribute for some other platforms. While I choose to do it this way, I make sure it’s a unique post, then add it to the top or bottom of the queue (ie I choose”queue next” or”queue last”).
I use Advanced Scheduling to Write one tweet, set that tweet. Below, I’ve set it to post more frequently than every 7 Days, and up to 6 repeats. Don’t forget to edit the repeats!
I can see After I schedule the 6 x repeats Those articles in my schedule. I’d go directly in and alter them to emojis new text, pictures or hashtags. Do this quickly — don’t do it or you may forget.
Note. It’s Okay when you edit your posts, if the link stays the same. It is the text that you have to change each time.
I had been using Advanced Scheduling in this manner For a while now to post fresh content — well ahead of the new”principles” were announced. I love to mix this up and it is better for engagement.
Don’t forget Bulk Upload! Agorapulse also allows you to upload up to a 100 parts of content by using a CSV file. Including your photographs and can include content from any RSS feed! You might use this save hours and to curate content!
What’s Coming To Queued Content?
The staff at Agorapulse is currently functioning on a Tool to make the variations of tweets more easy for people, so we can still get out content and play nice. This will be new functionality that will let us replicate our tweet variations in the one interface that is simple. I am awaiting it. I am sure it’s going to be a timesaver! Social Media Management Tool Ladder
Team Communication and Delegation
As easy as Agorapulse is to use, you Do not need to do all the checking and involvement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 a month), then it’s possible to upgrade to staff approval whereby you can assign tasks and approve messages across multiple team members.
This is GREAT for customer support brilliance.
This attribute is a good, if you are a group One to upgrade to.
Oh and guess what? Teamwork and Remarks occurs in Real time. If Joe and Jess are online at precisely the exact same time working on precisely the accounts, there will not be double-up. You can see exactly what your staff is currently doing in real time.
Posting To Instagram
Agorapulse is A partner. This means they are one of the tools to acquire access to the API to allow auto-posting to Instagram that is HUGE of Instagram!
In Case You Have one of the Company accounts with Agorapulse you can to Instagram. This means that you can now plan your articles beforehand and click on to post in your phone whenever you’re ready OR you are able to auto post.
Just make sure that you don’t forget to participate if You autopost….posting is just part of the procedure. You have to follow up on comments and replies.
I believe that Agorapulse is the tool which Provides both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it’s a win-win-win in case you have a company account. Instagram tools that provide you testimonials are a fee!
All you Want To do is.
- Download the Agorapulse app and hook your Instagram account.
- On Your app or background , schedule your Instagram article (add photo and caption) then schedule the date and time that you want to publish it. You can opt to switch on Auto-scheduling or you’ll be able to use the app to connect through to Instagram and post the picture.
- When it’s time to 19, if you post will receive a notification via your app. Just click”Publish” and you will be switched through to the Instagram app.
- Article as you would ordinarily on Instagram. Your copy/description is going to be duplicated and you want to paste it into the Instagram program. Check you are ready to go and you have hashtags additional as necessary!
I am impressed that Agorapulse has Added another feature that would require us to utilize the attribute and a tool makes it even better. Bringing these tools together saves time AND money and is a reason why I adore Agorapulse for Social Media Management.
Responding To Advertisement Remarks
Here is where we get to Some attributes that are for the greater level of membership Agorapulse.
The capability to respond to ad comments Starts at Moderate Level of Membership (starting at $99 a month)
With comments on ads is hard for keeping up Facebook and Instagram ads. Agorapulse pulls to your inbox from the advertisement comments and lets you see them and engage with them easily.
If you run ads and understand what it is like to keep up With the remarks (such as the spam), then you will know that this purpose is bliss for advertising managers and webpage admins. Bliss. Social Media Management Tool Ladder
Bonus Free Tools
You can take Advantage of those tools on their website.
- A Facebook Page Barometer — to determine how well your lover fares and to test your engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter functionality, right now
If you want one More reason to test out Agorapulse here it is.
They have some of the best pricing of some of those Social media management tools.
Prices start at $49 each Month for small/solo companies with increasing prices for large medium and enterprise companies. You will find out more about pricing here.
I’ve A hunch that once you check out Agorapulse for social media management, attempt A number of their free tools and take the free trial for a spin, you’ll be as hooked as I am.