Intro Social Media Management Software
You will find Many social media management programs, but one stands out among the crowd more and more every year — Agorapulse. I have utilized Agorapulse for Social Media Management for a few years and I love it. In this post I discuss 12 Reasons Why I love Agorapulse to Social Media Management and you will also. Social Media Management Software
There Are Lots of social media management tools that Deserve a mention . I have used many of these such as Hootsuite Sprout Social, and Buffer, at one time or another.
I won’t go in their features . They are Solid options.
However, I changed to Agorapulse a Couple of Years ago It and now has been my 1 choice for social media direction since that time. You may read about a number of the attribute comparisons between Agorapulse along with other platforms .
However, for the purposes of This post, I want to just focus on Agorapulse so you can consider it.
It may be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
It will not have features that are extraneous You never use, making you think”what’s that used for?” . It’s practical, no-fluff and super easy to use.
Dare I say, it’s even enjoyable (but we will get to this ). Let us take a peek why I love Agorapulse for social media management!
12 Reasons Agorapulse Kick Ass For Social Media Management
Oh and Before I begin… I should mention that I don’t always use EVERY single function at the exact same moment. I do use a couple of different tools. However, I love that Agorapulse has a suite of features that do cover most of your social media marketing needs.
In fact, I Have been gradually moving lots of the features I use on additional tools over to Agorapulse. It’s hard not to want to stay”in” this tool since it’s so user-friendly and fun to use. I have taken on a brand ambassador part with Agorapulse since writing this post. The article has been updated but my genuine love with this tool and the fact I can not do without it in my toolbox has not changed.
The Agorapulse Culture And Team
Let’s start here. Because without this, the Remainder of the things that I adore about Agorapulse imply nothing.
Customer service is at the core of company Agorapulse. If their clients are happy and using their instrument in the best possible way, (and they get results), then everything falls right into place. Their team focuses on customer experience over anything else.
Agorapulse also stinks To customers about what works, what they can build and what needs improving. You are not a client but a part of a business where your voice will be heard. In reality, many of the features that I am going to speak about came out of feedback and client testimonials.
Caring about clients Is why Agorapulse has taken up the ranks as one of the social media management tools with the reviews and customer satisfaction. Social Media Management Software
I’ve summarized all 12 reasons why I like Agorapulse Below, but let us start with a video overview of the current (awesome) upgrade — then I’ll break down the critical features. There’s a lot to like.
Impressive, right? Let’s jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Purpose of participation (which is why I adore Agorapulse the most), let us take a peek at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is one of the easiest I have used. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting function for Instagram as a formal Instagram Partner).
The articles can be easily customised by you to suit each platform. As it intuitive to use, I probably don’t even need to go into detail about this . You, (like me) should have the ability to work out how to program an easy post, readily and without education.
Scheduling is simple with Agorapulse! I could.
- Publish instantly
- Queue my post (more of that later)
- Schedule the post in the future for a particular time and date.
It’s also super easy to schedule exactly the same post to Head out on various platforms, on various times, while being optimized for those platforms (altering the text or image size).
1 feature I especially like is the ability to Type”@” and the title of the consumer and Agorapulse will bring up the probable account you can choose from on Twitter and Facebook. Notice how Agorapulse suggests extra accounts once I begin entering their company name.
This helps you to label pages and profiles quickly And saves you time searching for the perfect people to include.
You can schedule easily to LinkedIn.
Print to LinkedIn with Agorapulse
We will get to Instagram at a moment, but for now, Please know that publishing your content and scheduling beforehand on Agorapulse is simple! And as I said, you can also now auto-post to Instagram with Agorapulse since they are an official partner and also have access to this new attribute via Instagram’s API.
Oh and they have a slick calendar opinion That means you are able to see all your articles ready to go across all of the platforms.
And it is colour coded for people like me That additional amount of visual organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse mentions and has 1 column for me to respond to notifications.
To me, that is”one task” to finish each day. And it is actually almost enjoyable to clean out my inbox.
It’s concentrated, it is simple and it is super easy to Use, so you won’t skip a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you need to examine or respond to are available ). Your inbox items are highlighted To Review for each platform as items.
- Tabs for Reports, Publishing, Fans and Followers, and Listening.
- An area for engagement in which you respond and engage via responses, retweets or enjoys.
You can also click on a user’s profile to expand it. You’ll then see all the info you need — right within Agorapulse (including any prior interactions).
Expand a user profile to realize your history!
Just one click and you will see if You’ve Got a History with the conversations and the consumer you’ve had before. This means you can give the right people the right care at the time.
Let us break this down a little more…
I DMs I’ve and can easily see how many cites Inside my inbox. When I am looking at this tweet from Ravi, I can see how many tweets that I must review and that I can review or respond to his tweet. It’s the exact same for channels that are societal — your entire participation is in 1 place.
Never miss a mention in your inbox!
I know my inbox Is not empty in this screenshot. When I’ve finished writing this post but it’s going to be! I don’t always get to inbox zero every day but I get there often enough to LOVE that”Congratulations” screen!
It’s easy to check all of your own references. You can Filter by mention or message kind as follows.
Then only review the posts you’ve responded to or dealt with. Once you respond to a post, it is marked as reviewed.
Or you simply click on a post replying.
I could choose To answer (or answer by DM), examine the article, delegate it to get someone else (more of that later), retweet it or”like” the post — all from within precisely the same dashboard place on Agorapulse.
Choose how you procedure or will participate the mention or message.
It’s, if I change by Way of Example similar. I am able to see my recent engagement all, I can expand on articles or see info. I can follow and unfollow. Social Media Management Software
Easily switch between platforms and accounts to Keep up with participation!
Being able to see ALL of your comments is handy on Instagram, in which you generally can find the past 50 mentions on your own feed. It’s impossible to keep up with mentions if you have a large number of followers. Agorapulse changes all that which is enormous for brands and influencers.
Excited? You Can now participate with ALL of your Mentions if you are a little late getting to them.
And of course, I can readily participate by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this stage (you can just publish to LinkedIn.
Agorapulse keeps all my engagement in one place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it’s not about Collecting followers. It is about engaging with them.
Like I shared previously, Agorapulse enables me to Easily track and participate with my very best advocates using the”Fans and Followers” attribute. From within your Twitter accounts, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
In this case I hunted on my top 100 users under “TOP”.
With favorites you can add a star to “favorite” folks that you would like to follow carefully in Agorapulse. This way, you’ve got their posts readily accessible in their very own thread! It’s simple retweet their content and to engage with them!
You will also see positions for the following in only About every profile perspective on Agorapulse.
- Engaged — the individual has mentioned you (directly, or through a reply to a dialogue ) or sent you a DM.
- Ambassador — this person has retweeted posted or you links.
- Influencer — this individual is frequently retweeted (over 20 times throughout the previous 30 days).
In the case of Nicky, She’s all 3 with regard to my @sociallysorted Twitter account. Nicky is someone I ought to be engaging with (and I do! ) ) .
On this, Facebook Function shows you who has mentioned your page, and how many times they’ve liked and commented or delivered a message, in addition to their last interaction with you. It is also possible to ban them from within Agorapulse, although I expect that happens rarely!
On Instagram you Will see who has left comments in your post, their total followers/followed counts and you can follow or unfollow from inside Agorapulse.
You are given a clear image of who by these fundamental metrics Follows you, boosts you and participates with you the maximum.
- Set up custom classes of followers within Agorapulse’s dash
- Search on all their interactions
- Search on their own messages, and
- Add private notes.
When You’ve Got All This information you can use It to engage in positive communication with those people — perhaps reach out to them to thank them or surprise and pleasure them! Social Media Management Software
Advanced Monitoring, Reviews And search
Think of Agorapulse as your own Private investigator. You can use the Monitoring function on Instagram to.
- Play hashtag searches.
- Place that is perform hunts.
What is so great? It opens a whole new World of chance for finding (and linking ) talks about any topic you like (like your manufacturer ).
The Capacity for businesses is huge With this feature, especially tourism.
When it comes To reports, Agorapulse actually shines. With one click you can make a report that’s easy to produce and easy to decode. GREAT for showing customers!
Agorapulse Reports help you to break your Audience in a way which makes sense.
The reports also can help you locate a range Information such as.
- Your best performing content (ie articles, tweets etc) based on participation and reach
- Evolution metrics over time. Agorapulse provides a fast reading re whether a specific metric is decreasing or increasing over a period to you and automatically compares metrics.
- Community management data like reaction time and response speed
- Benchmarking your Facebook Page against competitors
Your material is easily analysed and Presented in report form. You may download it as a csv file to show it to that the people/clients/team that must see the most.
For social media managers and agencies that this is Huge, as it allows you to provide your clients with easy-to-read information.
You can take a glance at your competitors!
Just about everyone I know who uses Agorapulse to get Social media management raves about the reports. They are fairly particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse explains it as being able to”tag, rename, conceal, delete or assign content… while you sleep”. using Moderation Rules all.
Where the, I like this role on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz mad.
With Agorapulse I will deal with them in two Ways.
- So that I don’t see most of them in the first 17, I will filter my DMs. This is where the magic occurs. You can set up filters to weed out”many” of the lousy DMs. Not all (sigh) but most.
- I will filter my feed by Mentions or DMs. I typically go to DMs and clear them out pretty fast. To be honest I get numerous DMs which are spam these days, it’s hard not to miss the excellent ones. Auto DMs have literally made DMs useless to me personally, which is a real shame.
Moderation and filtering works for all accounts Types but I mainly use it for Twitter to”mark as reviewed” all the Auto DMs which come through saying”thanks for following”.
It filters out The auto-DMs, and yes I am sad that it grabs some actual ones also, however you’ve got to pick your battles!
And the moderation rules are not merely about spam. You can use them in many ways to
- Filter out articles to be responded to — on any stage. Maybe you wish to have the posts featuring a hashtag that is particular to be labeled in a specific way — so you’re able to respond to them afterwards.
- Filter out those people that are SUPER and post all the time you don’t need to observe every Tweet in Agorapulse — only repond to them sometimes or natively in Twitter.
- Create custom tags such as remarks and tweets so it is possible to categorize and search on them later!
- Create custom searches for keywords that you want to monitor
- In case you’ve got one of those”big” amount accounts (greatest for smaller agencies) you can have posts delegated to a team member (see 11 below).
Basically the moderation function is another Bonus reason to think about Agorapulse for social media management.
A Killer Mobile App
If you are out and about And you will need to clear your inbox, the more Agorapulse program is.
It is available on iOS and Android and it is super slick to use. I often prefer using the program vs background to process my inbox as it’s really easy to review and process messages and mentions. Social Media Management Software
Agorapulse’s lineup feature Permits You to publish Your articles on a repeated, evergreen basis using intelligent categories — a lot like the way in that Meet Edgar allows you to set articles to be scheduled at certain times daily based on particular categories. It is used by me to Facebook and Twitter.
If you want to and are currently using a tool such as Meet Edgar Cut costs, then contemplate Agorapulse’s evergreen content attribute instead (and you have the bonus of all the other Agorapulse attributes ).
Here are a Couple of things Agorapulse for repeated content.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it is super simple to set up and title Your queue add your schedule to get articles to be published on, and catogories. Then of adding content, the process is extremely intuitive. As you can see, it is a slick dash (the consumer experience is amazing ).
Primarily, You Have to name and put your articles up Classes (all colour-coded and ready for action!) .
Setting up your categories is easy… and color-coded!
All you have to When You’ve set up your classes Do is add times like this, to the program.
Then I need to include content that is amazing to each of the category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a preview of this post, to show you how it will appear on the platform you choose when you publish its newsfeed.
Choose to Schedule your posts to a specific time slot, or add every article to your choice’s Queue. This part is simple, as you set up your queue in Measure one. Your Queue, full of articles (and prepared to go) will look something like this.
After a post is published, It Is Going to return to the Bottom of this lineup, waiting to be queued.
Apart from utilizing the operate for repeated Content, you can even choose to either.
- Add a post to the schedule as normal or
- Repeat your article a certain number of times (when you do this you may set the minimum amount of days between repetitions of this post). Be aware you could do this to get Facebook but you have to be aware of the Twitter rules against duplicate content see below.
You May Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has included a pause button. For some reason it’s not great time to post or When there is a natural disaster, you can pause the queue.
Maybe You want to pause a seasonal queue of articles At Christmas… it is simple with the pause button!
Meet Edgar has a pause button and it was something That I actually wished to see in any instrument which I opted to replace it with. I requested Agorapulse to include one and they did (they always listen never be reluctant to mention tips or give opinions!) .
Use The Queue Function
The function could be handy for announcing Events such as a Facebook Live (if you hold them on a weekly or regular basis). Share your articles that must go out at a specific time of the week in a queue. I would advise that you change the posts a little to keep the material fresh and.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The principles are not Really fresh as discussed in this post by Agorapulse’s CEO Emeric Ernoult. It is just that now they’re currently making a point of saying they will be enforced by them.
Basically this imply that we can Post content that is equal or similar . This also applies to replicate content.
Lets’s take a look Twitter with Agorapulse whilst complying with the principles, so you obey the rules, when you draft an image like you to post to Twitter.
Note that you can elect to schedule or to queue Your article to Twitter. Here’s where we have to consider the rules of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look In the image above, you will realize that Agorapulse blocks my ability to place duplicate content. The tool recognises that I’m submitting to Twitter! This helps make sure the guidelines of Twitter are adhered to by me.
Content Demo Tips
This is the way I use Agorapulse to save me loads of Time and remain from Twitter Jail. Together with Agorapulse, you have two choices for repeating a hyperlink.
- You can opt to Schedule your article once (or more than once in the event that you change it). Simply add your post to do so, then choose the time and date you want it to head at. If it will be published more than once, you’ll need to edit the replicated or duplicate tweets so they’re not”replicate” content. More of that is below.
- More than once with variations or It is possible to opt to Queue your post once. Agorapulse advocates this. When you’re queueing content for Twitter, be sure you don’t select the option to”re-queue multiple times.” This is where you’d end up in breach of Twitter’s rules, although you are still able to use this attribute for some other platforms. While I choose to do it this way, I’m sure it’s a unique place, then add it to the top or bottom of this queue (ie I select”queue next” or”queue last”).
Advanced Scheduling is also used by me to Write one tweet, then set that tweet. Below, I’ve set it to post no more often than every 7 Days, as well as 6 repetitions. Just don’t forget to edit the repeats!
Once I schedule that the 6 x repeats, I could see Those posts in my schedule. I’d go in and change them to text that is new, emojis, images or hashtags. Do this don’t do it later or you will forget.
Note. It’s Okay if the connection remains the same when you edit your articles. It’s the text that you need to change each time.
I had been using Advanced Scheduling in this way For a little while now to post new content well before the new”rules” were announced. I love to mix this up and it’s better for engagement.
Don’t forget Bulk Upload! Agorapulse also allows you to upload around some 100 parts of content simultaneously by using a CSV file. This also can include articles from any RSS feed and includes your photos! You can use this to curate content and save hours!
What’s Coming For Queued Content?
The team at Agorapulse is working on a Tool to make the variants of tweets more easy for people, so we can still get out content and play fine with Twitter. This will be new functionality that will enable us to replicate our tweet variations in the one simple interface. I am looking forward to it. I am convinced it will be a timesaver! Social Media Management Software
Team Communication and Delegation
As Simple as Agorapulse is to use, you Do not have to do all the checking and engagement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Account (beginning at $199 per month), then you can update to staff approval whereby you can assign tasks and approve messages across multiple team members.
This is GREAT for customer service brilliance.
If you are a team that is growing, this feature is a good One to update to.
Oh and guess what? Remarks and teamwork happens in Actual time. So if Jess and Joe are online at the exact same time working on the exact same accounts, there won’t be double-up. You can see exactly what your team is doing in real time.
Posting To Instagram
Agorapulse is A Instagram partner. This also means that they are among the first tools to acquire access to Instagram’s API to allow auto-posting to Instagram which is HUGE!
In Case You Have one of the business accounts with Agorapulse you can now auto-schedule into Instagram. This usually means that you can now plan your articles ahead of time and click to post on your telephone whenever you are ready OR you are able to auto article.
Make sure that you don’t forget to engage if You autopost….posting is merely part of the procedure. You need to follow up on comments and answers.
I believe that Agorapulse is the only instrument Offers both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it’s a win-win-win if you’ve got a business account. Are a fee!
All you need To do is.
- Download the Agorapulse app and hook your Instagram account .
- On Your program or desktop, schedule your Instagram article (add photo and caption) then schedule the date and time you need to print it. You can opt to switch on Auto-scheduling or you can use the app post the picture and to link through to Instagram.
- When it’s time if you post will receive a notification through your mobile app. Just click”Publish” and you will be switched through to the Instagram app.
- Article as you would normally on Instagram. Your copy/description is going to be copied and you want to glue it into the Instagram app. Check you are good to go and you have additional as necessary!
I am super impressed that Agorapulse has Added yet another feature that would normally require us to utilize the attribute and a tool makes it even better. Bringing these tools saves time AND money and is a key reason why I adore Agorapulse for Social Media Management.
Responding To Advertisement Remarks
Here is where we get to Some features which are for the greater level of membership Agorapulse.
The capability to respond to ad comments Begins at Medium Level of Membership (starting at $99 a month)
Keeping up with opinions on advertisements is difficult for Facebook and Instagram ads. Agorapulse pulls from the advertisement comments to your inbox and lets you see them and participate with them readily.
If you know what it’s like to maintain and run ads With the remarks (such as the spam), then you’ll know that this function is bliss for ad managers and page admins. Bliss. Social Media Management Software
Bonus Free Tools
You can also choose Advantage of these free tools on their website.
- A Facebook Page Barometer — to see how well your lover fares and to test your engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter functionality, right now
If you really need one More reason to test out Agorapulse then here it is.
It is affordable.
They have some of the pricing of any of those Social media management applications.
Prices start at $49 each Month for small/solo companies with increasing prices for large medium and enterprise businesses. You will find out more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media direction, attempt A number of the free tools and take the free trial to get a spin, you will be hooked as I am.