Background Social Media Management Software 2016
You will find Many social media management programs, however, one stands out among the audience more and more each year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a few years now, and I really like it. In this article I discuss 12 Reasons Why I love Agorapulse for Social Media Management and you will too. Social Media Management Software 2016
There are many social media management tools that Deserve a mention here. I have used many of these at one time or another, such as Hootsuite Sprout Social, and Buffer.
I will not go into their features here. They’re Solid options.
However, I changed to Agorapulse a few years ago It and Today has been my 1 choice for social media management since that time. You can read about some of the attribute comparisons between Agorapulse and other platforms here.
However, for the purposes of This post, I want to focus on Agorapulse so it is possible to consider it.
In fact, it could be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
It doesn’t have extraneous features You never use, which makes you think”what’s that used for?” . It is practical, no-fluff and super easy to use.
Dare I say, it is even enjoyable (but we will get to that). Let us take a look at 12 reasons why I love Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I start… I must mention that I do not always use EVERY single function in the exact same time. I do use a couple of different tools. But I really like that Agorapulse has a suite of features that really do cover the majority of your social media marketing requirements.
In fact, I Have been moving lots of the attributes I use on programs over to Agorapulse. It is difficult not to wish to remain”in” this tool as it’s so user-friendly and enjoyable to use. I have taken on a brand ambassador role with Agorapulse considering writing this post. The article was updated but my genuine love for this tool and the fact that I can not do without it in my arsenal hasn’t changed.
The Agorapulse Team And Staff
Let us begin here. Because without this Remainder of the things that I adore about Agorapulse mean nothing.
Customer support is at the core of company Agorapulse. If their customers are happy and using their tool in the best possible way, (and they receive results), then everything falls right into place. Their staff focuses more.
Agorapulse also listens To customers about what works, what they are able to build and what needs improving. So, you are not a client but part of a company. In fact, lots of the features that I am going to talk about came from client testimonials and feedback.
Caring about clients Is why Agorapulse has shot up the ranks as one of the social media management programs with all the reviews and customer satisfaction. Social Media Management Software 2016
I’ve all summarized 12 reasons why I like Agorapulse Below, but let’s start with a video overview of the current (awesome) upgrade — then I’ll break down the key features. There’s a lot to like.
Impressive, right? Let’s jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off on the all-important Purpose of engagement (which is the reason why I love Agorapulse the most), let’s take a peek at posting and scheduling.
Just as a publishing Tool goes, Agorapulse is one. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting work for Instagram as an official Instagram Partner).
The posts can be easily customised by you to suit each platform. As it intuitive to use, I don’t even have to go into detail about this . You, (like me) need to be able to work out how to program an easy post, easily and without instruction.
Scheduling is simple with Agorapulse! I could.
- Publish immediately
- Queue my post (more of that later)
- Schedule the post in the future for a specific time and date.
It’s also easy to schedule the post to Go out on different platforms, on various times, while being optimized for all those platforms (altering the text or image size).
1 feature I like is the ability to Type”@” and the title of the user and Agorapulse will bring up the probable accounts you can choose from on Twitter and Facebook. Notice Agorapulse suggests extra accounts when I start entering their business name.
This helps you to label profiles and pages fast And saves you time looking to include.
You could also schedule readily to LinkedIn.
Publish to LinkedIn with Agorapulse
We will get to Instagram at a moment, but for now, Please know that publishing your content and scheduling in advance on Agorapulse is easy! And as I said, it is also possible to currently auto-post to Instagram with Agorapulse as they are an official partner and have access to that new attribute via Instagram’s API.
Oh and they have a Fairly calendar opinion too, That means you are able to see of your articles ready to go across the programs.
And it’s colour coded for people like me who want That level of organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse has one column for me to react to mentions and notifications.
To me, that is”one job” to complete each day. And it is really almost enjoyable to clean out my inbox.
It’s focused, it’s simple and it is simple to Use, and that means you won’t skip a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you need to examine or respond to are available ). Your inbox items are emphasized as things To Review for each stage.
- Tabs for Publishing, Listening, Fans and Followers, and Reports.
- An area for engagement where you participate and respond via replies, retweets or likes.
You can click on a user’s profile it. You will then see all of the info you want — directly within Agorapulse (like any prior interactions).
Expand an individual profile to realize your history!
Only one click and you can see if you have a History with the conversations and the consumer you’ve had before. As a consequence, you can provide the right people the right attention at the right moment.
Let’s break this down a bit more…
I can certainly see how many mentions and DMs I’ve In my inbox. When I am looking at this tweet from Ravi, I will see just how many tweets that I must review and that I will review or react to his conversation. It is the exact same for social channels — all of your participation is in 1 place.
Never skip a mention on your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. But it will be when I’ve finished writing this post! I do not always get to tune zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s easy to check all your mentions. You can Filter by message or mention type as follows.
Then review the articles replied to or dealt with. It is marked as reviewed once you respond to a specific post.
Or You Just click on a place replying.
In the case from Nicky, I can select To reply (or reply by DM), review the post, delegate it to get someone else (more of that later), retweet it or”like” the article — all from within precisely the exact same dashboard place on Agorapulse.
Choose how you will participate or procedure the mention or message.
It’s, if I change to Instagram, for example similar. I am able to see all my current engagement, I will expand on articles or see more info. I may also follow and unfollow. Social Media Management Software 2016
Switch between programs and accounts to Keep up with participation!
Being able to see All your remarks is handy on In which you can only see the past 50 mentions on your feed. It’s not possible to keep up with mentions, if you have a large number of followers. Agorapulse changes that which is enormous for brands and influencers.
Excited? Now you can participate with ALL of your Mentions, even when you are getting to them.
And I could easily engage by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this point (you can only publish to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it’s not about Collecting followers. It’s about engaging with them.
Like I shared previously, Agorapulse allows me to Easily monitor and engage with my very best advocates employing the”Fans and Followers” attribute. From within your Twitter accounts, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
In this case I searched on my top 100 users below “TOP”.
With favorites you can add a celebrity to “favorite” people that you would like to follow carefully in Agorapulse. In this manner, you’ve got their articles accessible in their own thread! Now it’s easy to engage together and retweet their articles!
You’ll also see rankings for the following in only About each profile perspective on Agorapulse.
- Engaged — the person has mentioned you (directly, or via a reply to a dialogue ) or delivered you a DM.
- Ambassador — this individual has retweeted posted or you links to your site.
- Influencer — this person is often retweeted (over 20 times during the last 30 days).
In the case of Nicky, she is all 3 with regard to my @sociallysorted Twitter account. Nicky is somebody I ought to be engaging with (and I do! ) ) .
On Facebook Function shows you who has said your webpage, and the number of times they’ve liked and commented or sent you a message, in addition to their last interaction with you. It is also possible to prohibit them from inside Agorapulse, but I hope that happens rarely!
On Instagram you Will see who has left comments their total followers/followed counts and you can trace or unfollow from inside Agorapulse.
These fundamental metrics give you a clear picture of who Follows you, boosts you and participates with you the maximum.
- Set up custom groups of followers inside Agorapulse’s dash
- Search on each of their interactions
- Search on their messages, and
- Add notes.
When You’ve Got this information you can use all It to engage in positive communication with those people — perhaps reach out to thank them surprise and pleasure them! Social Media Management Software 2016
Advanced Monitoring, Search And Reports
Think of Agorapulse as your personal Private investigator. It’s possible to use the Tracking work on Instagram to.
- Hashtag searches.
- Perform location hunts.
What is so great about it? It opens a whole new World of possibility for finding (and joining) conversations around any subject you like (including your brand).
The Capacity for location-based companies is enormous With this attribute, particularly tourism.
When it comes To reports, Agorapulse really excels. With one click you can make a report that’s easy to produce and not difficult to decipher. Ideal for showing customers!
Agorapulse Reports enable you to break your Audience in a way that makes sense.
The detailed reports can also help you locate a range Information such as.
- Your best performing articles (ie articles, tweets etc) based on engagement and attain
- Evolution metrics over time. Agorapulse gives a fast reading re if a specific metric is decreasing or increasing over a time to you and compares metrics over time.
- Community management statistics like response time and response rate
- Benchmarking your Facebook Page against opponents
Your best performing material is analysed and Presented in report form. You may even download it as a csv file to show it to that the people/clients/team that must view the most.
For social media managers and agencies that this is Huge, as it allows you to provide information that is easy-to-read to your clientele.
You can also take a peek!
Nearly everybody I know who uses Agorapulse to get Social media direction raves about the accounts. They’re pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse explains it as being able to”tag, rename, conceal, delete or delegate content… while you sleep”. All using Moderation Rules.
I love this function on Twitter, in which the Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I can deal with them Manners.
- I can filter my DMs so that I really don’t see almost all of them in the first location. This is where the magic happens. You can set up filters to weed out”most” of the bad DMs. Not all (sigh) but most.
- I can filter my feed by DMs or even Mentions. Clear them out fast and I typically visit DMs. To be fair I get numerous DMs which are spam these days, it is hard not to overlook the excellent ones. Automobile DMs have made DMs useless to me, which is a shame.
Filtering and moderation functions for all account Types but I mainly use it for Twitter to”markers as reviewed” all of the Auto DMs which come through saying”thanks for after”.
It mainly filters out The auto-DMs, and yes I’m sad that it catches some real ones as well, but you have to choose your battles!
Along with the moderation rules are not about spam. You can use them in several ways to
- Filter content out to be responded to. You wish to have all the posts featuring a hashtag that is specific to be labeled in a specific way — so you’re able to respond to them.
- Filter out those individuals that are SUPER and post all of the time so that you don’t have to see every Tweet in Agorapulse — only repond to them or natively in Twitter.
- So you can categorize create customized tags for comments and tweets and search on these later!
- Create customized searches for keywords that you want to track
- If you have one of the”large” level accounts (best for small agencies) you’ll have posts assigned to a team member (see 11 below).
Basically the moderation purpose is another Bonus reason to think about Agorapulse for social media management.
A Killer Mobile App
If you are about and out And you will need to clean your inbox, the Agorapulse program is.
It is accessible on iOS and Android and it’s super slick to use. I often prefer to use the program vs desktop to process my inbox as it’s really easy to review and process mentions and messages. Social Media Management Software 2016
Agorapulse’s queue feature Permits You to publish Your articles onto a repeated, evergreen basis utilizing intelligent categories — much like the manner in that Meet Edgar permits you to set posts to be scheduled at particular times of day based on certain categories. It is used by me for Facebook and Twitter.
If you Need to and are using a tool like Meet Edgar Reduce costs, then consider Agorapulse’s evergreen content attribute instead (and you have the bonus of all the additional Agorapulse features).
Here are a few things Agorapulse for , content that is queued that is replicated.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it simple to set up and title Your queue insert your schedule for posts to be printed on, and catogories. Then of adding content, the process is intuitive. As you can see, it is a slick dashboard (the user experience is amazing ).
Primarily, You Have to name and put up your content Classes (all colour-coded and ready for action!) .
Setting up your categories is simple… and color-coded!
Once you’ve set up your classes, all you Need to Do is add times to the program.
Then I need to include amazing content to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse provides You a handy visual/image preview of the article, to show you how it’ll appear on the newsfeed of this platform when you publish it you select.
Choose to Schedule your articles to a certain time slot, or include every article to your choice’s Queue. This part is easy as you have already set your queue up in Step one. Your Queue, filled with posts (and prepared to go) will appear something like this.
After a post is published, It Is Going to return to the Bottom of the queue, waiting to be queued again.
Aside from utilizing the operate for perennial Content, you might even decide to .
- Add a post to the schedule as normal or
- Replicate your post a certain number of times (when you do so you may place the minimum number of times between repeats of the post). Be aware that you can do this for Facebook but you need to know about the Twitter rules see below.
You May Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has included a pause button. For any reason it’s not great timing to post or if there’s a disaster, it is easy to pause the queue.
Maybe You need to pause a lineup of posts At Christmas… it is easy with the pause button!
Meet it was something and Edgar has a pause button I really wished to see in any tool which I opted to replace it with. I requested Agorapulse to add one and they did (they constantly listen never be afraid to mention tips or give feedback!) .
Utilize The Queue Function To Announce Facebook Lives
The function could be handy for announcing Events like a Facebook Live (should you hold them on a weekly or regular basis). Share your content that needs to go out weekly in a queue. I would recommend you change the posts a bit to keep the content fresh and much more eye-catching.
This works but with Have to check at a few”changes” into Twitter’s terms of usage…. Social Media Management Software 2016
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The principles Aren’t New as addressed in this informative article by Agorapulse’s CEO Emeric Ernoult. It’s just that now they are making a point of saying they will be enforced by them.
Fundamentally this mean that we can Simultaneously post content that is similar or equal . This also applies to duplicate content.
Let us take a look Twitter with Agorapulse whilst complying with all the principles, so you comply with the rules, once you draft an image like you to post to Twitter.
Note that you can elect to schedule or queue Your post to Twitter. Here is where we need to consider the rules of Twitter and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look closely In the picture above, you will realize that Agorapulse blocks my ability to place replicate content to over a few of my Twitter accounts. The instrument recognises that I am posting to Twitter! This helps ensure that I adhere to the guidelines of Twitter.
Content Demo Tips
This is how I utilize Agorapulse to save me loads of Time and remain out of Twitter Jail. Together with Agorapulse, you now have two choices for replicating a hyperlink.
- It is possible to opt to Schedule your post once (or more than once if you vary it). Just add your post, to do this, then pick the date and time you want it to head out at. If it will be published more than once, you will want to edit the repeated or duplicate tweets so they’re not”replicate” content. More of this is under.
- You can opt to Queue your article once or more than with variants. Agorapulse recommends this. When you’re queueing content for Twitter, make certain you don’t select the option to”re-queue multiple occasions.” You can still use this attribute for other platforms, but this is where you’d end up in violation of Twitter’s rules. When I decide to do it this way, I’m sure it’s a unique place, then add it to the top or bottom of the queue (ie I choose”queue alongside” or”queue last”).
I also use Advanced Scheduling to Write one tweet, and set that tweet to repeat a certain number of occasions. Below, I have set it to article than every 7 Days, and up to 6 repetitions. Don’t forget to edit the repeats!
I can see, once I schedule that the 6 x repeats Those articles in my schedule. I’d go straight in and change them to hashtags, emojis, pictures or text. Do this do not do it later or you will forget.
Note. It’s Okay when you edit your articles if the link remains the same. It is the text that you have to change each time.
I had been utilizing Advanced Scheduling in this manner For a while today to post fresh content well before the new”principles” were announced. I like to mix this up and it is better for involvement.
Do not forget Bulk Upload! Agorapulse also allows you to upload around some 100 pieces of content using a CSV file. Your photographs are included by this and can incorporate content from any RSS feed! You can even use this save hours and to curate articles from different websites!
What’s Coming For Queued Content?
The staff at Agorapulse is working on a Tool to produce the variations of tweets easier for people, therefore we play fine with Twitter and can still get content out fast. This is new functionality that will enable us to replicate our tweet variations in the one simple interface. I’m looking forward to it. I’m sure it’s going to be a timesaver! Social Media Management Software 2016
Team Communication and Delegation
As Simple as Agorapulse would be to use, you Do not have to do all the checking and engagement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 per month), then you can upgrade to staff approval whereby you can assign tasks and accept messages around multiple staff members.
This is very good for customer support brilliance.
This feature is a good, if you are a group that is growing You to update to.
Oh and guess what? Teamwork and comments happens in Real time. So if Joe and Jess are online at the same time working on precisely the account, there will not be double-up. You can see what your team is currently doing in real time.
Posting To Instagram
Agorapulse is A spouse that is Instagram. This suggests they are among the very first tools to get entry to Instagram’s API to allow auto-posting to Instagram which is HUGE!
If you have one of the Company accounts with Agorapulse you can now auto-schedule to Instagram. This means that you can now organize your content beforehand and click whenever you’re ready OR you can, to post on your phone auto post.
Just make sure that you don’t forget to participate if You autopost….posting is merely a part of this process. You have to follow up on answers and comments.
I believe that Agorapulse is the only tool which Provides both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it is a win-win-win if you have a business account. Are a distinct fee!
All you Want To do is.
- Download the Agorapulse app and hook your Instagram account .
- On Your app or desktopcomputer, schedule your Instagram article (add photo and caption) then program the date and time you need to publish it. You may opt to change on Auto-scheduling or you’ll be able to use the app post the picture and to connect through to Instagram.
- When it’s time to post if you post , will receive a notification via your cellular program. Simply click”Publish” and you will be changed through to the Instagram program.
- Post as you would normally on Instagram. Your copy/description is going to be duplicated and you need to glue it to the Instagram program. Check you are good to go and you have hashtags additional as necessary!
Again, I am impressed that Agorapulse has Added another feature that would normally require us to utilize the new auto-post feature and a separate tool makes it even better. Bringing these tools collectively saves time AND money and is an integral reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here’s where we get to Some attributes that are for the greater degree of membership on Agorapulse.
The ability to respond to ad comments Starts at Medium Level of Membership (starting at $99 per month)
Keeping up with opinions on ads is hard for Equally Facebook and Instagram advertisements. Agorapulse pulls from the advertisement comments and allows you to see them and engage with them easily.
If you run ads and understand what it’s like to keep up With the comments (such as the spam), then you’ll know that this function is bliss for advertising managers and page admins. Bliss. Social Media Management Software 2016
Bonus Free Tools
You can take Advantage of those tools on their site such as.
- A Facebook Page Barometer — to determine how well your fan fares from the peers, and to test your engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter functionality, right now
If you want one More reason to check out Agorapulse then here it is.
They have some of the best pricing of some of those Social media management tools.
Prices start at $49 per Month for small/solo companies with raising costs for large medium and enterprise companies. You can discover more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media management, attempt Some of their free tools and also choose the free trial to get a spin, you will be as hooked as I am.