Intro Social Media Management Platform
There are Many social media management tools, however, one stands out amongst the audience more and more each year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a couple of decades now, and I love it. In this article I discuss 12 Reasons Why I love Agorapulse to Social Media Management and you will also. Social Media Management Platform
There Are Lots of social media management tools that Deserve a mention here. I’ve used many of these such as Hootsuite Sprout Social, and Buffer.
I will not go in their features here. They are Solid options.
However, I switched to Agorapulse a Couple of Years ago It and Today has been my 1 choice for social media management since that time. You can read about a number of the attribute comparisons between Agorapulse along with other programs here.
But for the purposes of This post, I want to just focus on Agorapulse so you can consider it as a tool in your toolbox.
It could literally be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
Only, it doesn’t have features You never use, making you think”what’s that used for?” . It’s sensible, no-fluff and super easy to use.
Dare I say, it is even enjoyable (but we will get to this ). Let us take a look at 12 Reasons why I love Agorapulse for social media management!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I start… I must mention that I do not necessarily use each and every function at the exact same time. I do use a couple of other tools. But I really like that Agorapulse has a package of features that really do cover most of your social media marketing needs.
In fact, I Have been moving lots of the features I use on tools over to Agorapulse. It’s difficult not to wish to remain”in” this tool as it is so user-friendly and enjoyable to use. I have also taken on a new ambassador role with Agorapulse since writing this article. The article has been updated but my real love for this particular tool and the fact I can’t do with it in my toolbox has not changed.
The Agorapulse Team And Culture
Let’s begin here. Because with this Remainder of the things I adore about Agorapulse imply nothing.
Customer support is at the core of business Agorapulse. If their customers are happy and utilizing their instrument in the finest possible manner, (and they get results), then everything falls right into place. Their team concentrates more.
Agorapulse also stinks About what works, what needs improving and what they are able to build. Thus, you are not a client but part of a business. In reality, many of the features I am going to speak about came out of feedback and customer testimonials.
Caring about clients Is Agorapulse has taken up the ranks as one of the social media management programs with the top reviews and customer satisfaction. Social Media Management Platform
I’ve all summarized 12 reasons why I love Agorapulse Below, but let’s begin with a video summary of the recent (awesome) update — then I will break down the critical features. There’s a lot to like.
Impressive, right? Let’s jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Function of engagement (that is the reason why I love Agorapulse the most), let’s take a look at scheduling and posting.
As far as a publishing Tool goes, Agorapulse is one. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the newest auto-posting work for Instagram as an official Instagram Partner).
The posts can be easily customised by you to suit each platform. I most likely don’t even have to go into detail about this , as it intuitive to use. You, (like me) need to have the ability to work out how to schedule an easy article, readily and without education.
Scheduling is simple with Agorapulse! I could.
- Publish instantly
- Queue my article (more of this later)
- Schedule the article later on for time and a particular date.
It’s also easy to schedule the article to Head out on different platforms, on different times, while being optimised for all those platforms (altering the text or picture size).
1 feature I like is the capability Type”@” and the name of the consumer and Agorapulse will bring up the possible accounts you can choose from on Twitter and Facebook. See how Agorapulse suggests extra accounts when I start entering their business name.
This helps you to tag pages and profiles fast And saves you time searching for the right folks to add.
You can schedule to LinkedIn.
Print to LinkedIn with Agorapulse
We will get to Instagram at a moment, but for today, Please be aware that publishing your articles and scheduling beforehand on Agorapulse is super simple! And like I said, it is also possible to now auto-post into Instagram with Agorapulse since they are an official partner and have access to that new attribute via Instagram’s API.
Oh and they have a pretty calendar view also, So you can see all your articles ready to go across the platforms.
And it’s colour coded for people like me who need That extra level of visual organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse has 1 column for me to respond to notifications and mentions.
To me, that is”one job” to complete every day. And it’s really almost enjoyable to clean out my inbox.
It is concentrated, it is simple and it is easy to Use, so you won’t miss a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you need to examine or respond to can be found). Your inbox items are emphasized as items To Review for each platform.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for participation in which you engage and respond via enjoys, retweets or responses.
You can click on a user’s profile it. You’ll then see all the info that you want — directly within Agorapulse (including any prior interactions).
Expand your history to be seen by an individual profile!
Just one click and you will see if you have a History with the conversations and the consumer you have had before. As a consequence, you may provide the people the right attention at the perfect moment.
Let’s break this down a little more…
I DMs I’ve and can see how many mentions In my inbox. If I am looking at this tweet from Ravi, I will see how many tweets that I must review and I can review or react to his tweet. It’s the exact same for other channels that are social — all of your engagement is in one place.
Never miss a mention in your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. When I’ve finished writing this article, but it will be! I do not always get to tune zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to check all your mentions. You can Even filter by message or mention kind as follows.
Then simply review the articles you’ve responded to or dealt with. It is automatically marked as reviewed As soon as a post is replied to by you.
Or you click on a post to review it without replying.
I can choose To answer (or answer from DM), examine the post, assign it to get someone else (more of that later), retweet it “like” the post — all from within precisely the same dashboard place on Agorapulse.
Choose how you will engage or procedure the mention or message.
It’s if I change to Instagram, for example similar. I can view all my current engagement, I see more information or will expand on posts. I may follow and unfollow. Social Media Management Platform
Easily switch between accounts and platforms to Keep up with participation!
Being able to see All your comments is handy on In which you can see the past 50 mentions on your own feed. If you have a number of followers it is not possible to keep up with mentions. Agorapulse alters all that which is huge for brands and influencers.
Excited? You can participate with ALL of your Mentions, even if you are a little late getting to them.
And Needless to Say, I can also readily participate by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this stage (you can only publish to LinkedIn.
Agorapulse retains all my participation in one place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It is about engaging with them.
As I shared previously, Agorapulse allows me to Easily track and engage with my best advocates employing the”Fans and Followers” attribute. From in your Twitter accounts, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users according to below.
In this case I searched on my top 100 users under “TOP”.
To profiles you can add a celebrity with favorites to “favorite” folks that you would like to follow closely in Agorapulse. This way, you have their posts accessible in their very own thread! It’s easy to engage together and retweet their articles!
You see rankings for the following in just About each profile view on Agorapulse.
- Engaged — the individual has mentioned you (directly, or through an answer to a dialogue ) or delivered you a DM.
- Ambassador — this individual has retweeted you or posted links.
- Influencer — this person is often retweeted (over 20 times throughout the previous 30 days).
In the situation of Nicky, she is all 3 with respect to my @sociallysorted Twitter account. Nicky is somebody I ought to be participating with (and I do! ) ) .
On this, Facebook Function shows you who has mentioned your webpage, and the number of times they’ve enjoyed and commented or sent you a message, in addition to their last interaction with you. You can prohibit them from within Agorapulse, but I hope that happens!
On Instagram you Will see who has left comments on your article, their total followers/followed counts and you can trace or unfollow from inside Agorapulse.
You are given a clear image of who by these metrics Follows you, promotes you and participates with you the most.
- Setup custom classes of followers within Agorapulse’s dashboard
- Search on each of their interactions
- Search on their messages, and
- Add notes.
When you have all It to take part in positive communication with those individuals — maybe reach out to thank them or surprise and delight them! Social Media Management Platform
Advanced Monitoring, Reviews And search
Think of Agorapulse as your own Investigator that is Private. It’s possible to use the Tracking function on Instagram to.
- Play hashtag searches.
- Place hunts.
What’s so great? It opens up a whole new World of possibility for locating (and joining) conversations around any subject you like (including your brand).
The potential for location-based businesses is huge With this attribute, particularly tourism.
When it comes To reports, Agorapulse really excels. With one click you can make a report that’s not difficult to decode and easy to produce. GREAT for showing customers!
Agorapulse Reports enable you to break your down Audience in a means that makes sense.
The detailed reports also can help you locate a range Information including.
- Your best performing content (ie posts, tweets etc) based on participation and reach
- Development metrics with time. Agorapulse provides a reading re if a metric is decreasing or increasing over a period to you and automatically compares metrics.
- Community management data such as reaction time and response rate
- Benchmarking your Facebook Page against opponents
Your best performing material is analysed and Introduced in report form. You can download it as a csv file to show it the most.
For social media managers and agencies this is Huge, as it allows you to supply data that is easy-to-read to your clientele.
You can also take a peek in your competitors!
Just about everyone I know who uses Agorapulse to get Social media direction raves about the reports. They’re pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse explains it as being in a position to”tag, bookmark, hide, delete or delegate content… while you sleep”. By using Moderation Rules, all.
I like this role on Twitter, where the Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I can deal with them Ways.
- My DMs can be filtered by me therefore that I really don’t see most of them at the first place. This is where the magic happens. You can set up filters to weed out”most” of those lousy DMs. Not all (sigh) but most.
- I can filter my feed by DMs or even Mentions. I visit DMs and clean them out pretty quickly. To be fair I get numerous DMs that are spam nowadays, it’s hard not to miss the good ones. Auto DMs have made DMs useless to me personally, which is a shame.
Filtering and moderation works for all accounts Types but I mainly use it for Twitter to”markers as reviewed” all the Auto DMs which come through saying”thanks for following”.
It mainly filters out The auto-DMs, and yes I am sad that it grabs some actual ones also, but you have to choose your battles!
And the moderation rules are not merely about spam. You can use them in several ways to
- Filter out articles to be responded to — on almost any stage. Perhaps you want to have the articles featuring a particular hashtag to be tagged in a way that is certain — so you can respond to them later.
- Filter those individuals that are SUPER engaged out and post all of the time that you don’t have to see every Tweet at Agorapulse — only repond to them or natively in Twitter.
- Create custom tags so you can categorize and search on these later!
- Create custom searches for keywords that you need to track
- In case you have one of those”large” level accounts (best for small agencies) you can have posts delegated to a group member (see 11 below).
Fundamentally the moderation function is another Bonus reason to consider Agorapulse for social media direction.
A Killer Mobile App
If you are out and about And you will need to clear your inbox, the more Agorapulse app is.
It’s accessible on Android and iOS and it’s super slick to use. I often prefer using the app vs background to process my inbox as it is so easy to review and process messages and mentions. Social Media Management Platform
Agorapulse’s lineup feature Permits You to publish Your articles on a repeated, evergreen basis using smart categories — a lot like the way in that Meet Edgar permits you to set articles to be scheduled at particular times of day based on particular categories. It is used by me to Twitter and Facebook.
If you are currently using a tool like Meet Edgar and Need to Cut costs, then contemplate Agorapulse’s evergreen content feature rather (and you have the bonus of all of the other Agorapulse features).
Here are a Couple of things Agorapulse for , queued content that is repeated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse name and it easy to set up Your queue catogories, and add your program to get articles to be printed on. Then of adding content, the process is intuitive. As you can see, it is a slick dashboard (the user experience is awesome).
Firstly, you need to name and set your content up Classes (all colour-coded and ready for action!) .
Setting up your categories is simple… and color-coded!
All you have to once you’ve set up your categories Do is add instances to the program, like this.
Then I Want to add amazing content to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a preview of the post, to explain to you how it will look on the newsfeed of this platform when you publish it you choose.
Choose to Schedule your articles to a time slot, or add each article to the Queue of your choice. This part is simple as you set your queue up in Measure one. Your Queue, full of posts (and ready to go) will look something like this.
Once a post is published, It Is Going to return to the Bottom of the queue, waiting to be queued again.
Apart from using the operate for repeated Content, you can even choose to either.
- Add a post to the program as usual or
- Replicate your post a specific number of times (when you do this you may place the minimum number of times between repeats of this article ). Note you could do this to get Facebook but you need to know about the Twitter rules see below.
You May Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has included a pause button. When a natural catastrophe is or for some reason it is not fantastic timing to post, you can easily pause the queue.
Maybe You want to pause a queue of posts At Christmas… it is simple with the pause button!
Meet Edgar has a pause button and it was something That I really wanted to see in almost any tool that I opted to replace it with. I requested Agorapulse to include one and they did (they always listen never be reluctant to mention tips or provide opinions!) .
Use The Queue Function To Announce Facebook Lives
The queue function can be useful for announcing Events such as a Facebook Live (if you hold them to a weekly or regular basis). Share your content that must go out each week in a queue at a specific time of the week. I’d advise that you change the articles a bit to keep the content fresh and.
This works but with with Twitter Need to look at some”changes” to Twitter’s terms of usage…. Social Media Management Platform
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The principles are not Fresh as addressed by Agorapulse’s CEO Emeric Ernoult. It is just that they are currently making a larger point of saying they will be enforced by them.
Fundamentally this mean that we can no longer Post identical or similar content to numerous accounts. This applies to replicate content in exactly the same account.
Let us take a look at how you can post to Twitter with Agorapulse while complying with all the rules, so the rules are complied with by you once you draft an image similar to this one to post to Twitter.
Note that you can choose to program or to queue Your post to Twitter. Here’s where we need to consider the rules of Twitter and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look closely In the image above, you will see that Agorapulse blocks my ability to post replicate content to more than a few of my Twitter accounts. The instrument recognises that I’m posting to Twitter! This helps ensure that the guidelines of Twitter are adhered to by me.
Content Variation Tips
Here is how I utilize Agorapulse to save loads of Time and stay from Twitter Jail. With Agorapulse, you now have two options for replicating a link.
- It is possible to opt to Schedule your post once (or more than once in the event that you vary it). Just put in your post, to do so, then choose the date and time you would like it to head out at. If it’ll be published more than once, you will want to edit the replicated or replicate tweets so they’re not”replicate” content. More of that is below.
- It is possible to opt to Queue your post once or more than once with variants. Agorapulse recommends this. When you’re queueing content for Twitter, make sure that you don’t choose the option to”re-queue multiple occasions.” This is where you’d end up in violation of the rules of Twitter, although you can use this attribute for some other platforms. When I decide to do it this way, I make sure it’s a unique post, then add it on the top or bottom of this queue (ie I choose”queue next” or”queue last”).
Advanced Scheduling is also used by me to Publish 1 tweet, and set that tweet. Below, I’ve set it to post no more frequently than every 7 Days, as well as 6 repeats. Just don’t forget to edit the repeats!
Once that the 6 x repeats are scheduled by me, I could easily see Those articles in my schedule. I would go straight in and change them to hashtags, emojis, pictures or new text. Do this quickly — don’t do it later or you will forget.
Note. It is When you edit your articles, if the connection remains the same, Okay. It is the text that you have to change each time.
I had been utilizing Advanced Scheduling in this way For a little while today to post new content — well ahead of the new”principles” were declared. I like to mix this up and it is better for engagement.
Do not forget Bulk Upload! Agorapulse also allows you to bulk upload up to some 100 pieces of content at once using a pre-populated CSV file. Your photographs are included by this and can incorporate content! You might use this save hours and to curate content!
What is Coming To Queued Content?
The team at Agorapulse is functioning on a Tool to make us tweets’ variants, therefore we play fine with Twitter and can get content out quickly. This is new functionality that will let us repeat our tweet variants all in the one interface that is simple. I’m awaiting it. I am sure it’s going to be a timesaver! Social Media Management Platform
Team Communication and Delegation
As easy as Agorapulse would be to utilize, you Don’t have to do all of the checking and engagement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 a month), then it’s possible to upgrade to team approval whereby you can assign tasks and accept messages around multiple team members.
This is GREAT for customer support brilliance.
This feature is a good, if you are a group One to upgrade to.
Oh and guess what? Remarks and teamwork occurs in Real time. If Jess and Joe are online at precisely the same time working on precisely the account, there will not be double-up. You can see exactly what your staff is performing in real time.
Posting To Instagram
Agorapulse is A Instagram partner. This suggests that they are one of the first tools to get access to Instagram’s API to allow!
In Case You Have one of the business accounts with Agorapulse you can into Instagram. This means you can organize your content ahead of time and click whenever you are ready OR you are able to to post on your telephone auto article.
Just make sure that you don’t forget to engage You autopost….posting is merely a part of this process. You need to follow up on replies and comments.
I believe that Agorapulse is the only tool Offers both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it’s a win-win-win if you have a company account. Many Instagram tools that give you reports are a separate fee!
All you need To do would be.
- Download the Agorapulse app and hook your Instagram account .
- On Your app or background , schedule your Instagram post (add picture and caption) then program the time and date that you want to print it. You may opt to switch on Auto-scheduling or you can use the app place the picture and to link through to Instagram.
- When it’s time to 19, if you post will receive a notification via your mobile program. Simply click”Publish” and you will be switched through to the Instagram app.
- Article as you would ordinarily on Instagram. Your copy/description is going to be duplicated and you need to paste it. Check you are ready to go and you have additional as necessary!
I am impressed that Agorapulse has Added another feature that would require us to use another tool and the newest auto-post feature makes it even better. Bringing these tools collectively saves time AND money and is an integral reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here’s where we get to Some features that are for the degree of membership on Agorapulse.
The ability to respond to ad comments Starts at Medium Level of Membership (starting at $99 per month)
Keeping up with comments on advertisements is hard for Both Facebook and Instagram advertisements. Agorapulse pulls to your inbox from the advertisement comments and allows you to see them and engage with them.
If you run advertisements and understand what it’s like to keep up With the remarks (including the spam), then you will know that this purpose is bliss for advertising managers and page admins. Bliss. Social Media Management Platform
Bonus Free Tools
You can take Advantage of these tools on their website.
- A Facebook Page Barometer — to see how well your lover fares and to test your own engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter functionality, right today
If you need one More reason to test out Agorapulse then here it is.
They have some of the pricing of some of those Social media management applications.
Prices begin at $49 per Month for small/solo companies with increasing prices for large, medium and enterprise businesses. You can discover more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media direction, try A number of the free tools and also choose the free trial for a spin, you will be as hooked as I am.