Intro Social Media Management Applications
There are Many social media management programs, however, one stands out amongst the crowd more and more every year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a few decades and I really like it. In this article I discuss 12 Reasons Why I love Agorapulse to Social Media Management and you will too. Social Media Management Applications
There are many social media management applications that Deserve a mention . I’ve used many of these at one time or another.
I won’t go into their features . They are Solid options.
However, I changed to Agorapulse a few years ago Today and it has been my 1 choice to social media management since that time. You can read about a number of the attribute comparisons between Agorapulse and other platforms here.
But for the purposes of This informative article, I wish to just focus on Agorapulse so you can consider it.
In fact, it could be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
Only, it doesn’t have features that are extraneous You never use, which makes you think”what’s that used for?” . It is practical, no-fluff and super easy to use.
Dare I say, it’s even enjoyable (but we’ll get to this ). Let’s take a peek why I adore Agorapulse for social media management!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I should mention that I do not necessarily use each and every function in precisely the exact same time. I do use a couple of other tools for a few purposes. However, I really like that Agorapulse has a suite of features that really do cover the majority of your social media marketing requirements.
In fact, I Have been moving a lot of the features I use on programs over to Agorapulse. It’s hard not to wish to stay”in” this instrument as it is so user-friendly and enjoyable to use. I also have taken on a new ambassador role with Agorapulse since writing this article. The article was updated but my genuine love for this tool and the fact that I can’t do without it in my toolbox has not changed.
The Agorapulse Culture And Team
Let’s begin here. Because with this Rest of the things that I love about Agorapulse imply nothing.
Customer support is at the core of business Agorapulse. If their clients are happy and using their tool in the finest possible manner, (and they receive results), then everything falls into place. Their staff focuses on client experience more than anything else.
Agorapulse also stinks To clients about what works, what they can build and what needs improving. So, you are not a client but a part of a business. In fact, many of the current features that I am about to talk about came out of client testimonials and opinions.
Caring about clients Is why Agorapulse has shot up the rankings as one of those social media management programs with the best reviews and customer satisfaction. Social Media Management Applications
I’ve summarized all 12 reasons why I love Agorapulse Below, but let’s begin with a video overview of their current (awesome) update — then I’ll break down the key capabilities. There’s a lot to like.
Impressive, right? Let’s jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Purpose of engagement (which is why I love Agorapulse the most), let’s take a look at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is one. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the newest auto-posting function for Instagram as an official Instagram Partner).
The posts can be easily customised by you to suit each platform. I probably don’t even have to go into detail about it , as it intuitive to use. You, (like me) need to have the ability to work out how to schedule an easy article, easily and without instruction.
Scheduling is simple with Agorapulse! I can.
- Publish immediately
- Queue my post (more of that later)
- Schedule the post later on for a particular time and date.
It’s also easy to schedule exactly the post to Go out on different platforms, on various times, while being optimized for all those platforms (changing the text or picture size).
1 feature I like is the capability Kind”@” and the name of the consumer and Agorapulse will bring up the possible accounts you can choose from on Twitter and Facebook. Notice Agorapulse suggests additional accounts when I begin entering their company name.
This helps you to label profiles and pages quickly And saves you time looking to include.
You could schedule easily to LinkedIn.
Easily print to LinkedIn with Agorapulse
We will get to Instagram at a minute, but for now, Please be aware that publishing your content and scheduling beforehand on Agorapulse is super simple! And as I said, you can also currently auto-post to Instagram using Agorapulse since they are an official partner and have access to this new feature via Instagram’s API.
Oh and they have a Fairly calendar view That means you are able to see your posts ready to go across all the platforms.
And it’s colour coded for folks like me who want That extra amount of organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse mentions and has just one column for me to react to notifications.
To me, that is”one job” to finish every day. And it’s really almost enjoyable to clean out my inbox.
It’s concentrated, it’s easy and it is simple to Use, so you won’t miss a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you need to examine or respond to can be found). Your inbox things are highlighted To Inspection for each stage as things.
- Tabs for Publishing, Listening, Fans and Followers, and Reports.
- An area for engagement in which you respond and engage via retweets likes or responses.
You can also click on a user’s profile it. You’ll then see all of the info you want — right within Agorapulse (including any previous interactions).
Expand your history to be seen by an individual profile!
Just one click and you can see if You’ve Got a History with the conversations and the consumer you have had before. This means that you may give the ideal people the ideal care at the moment.
Let’s break this down a bit more…
I can see how many cites and DMs I’ve Inside my inbox. When I am looking at this tweet from Ravi, I can see just how many tweets that I have to review and that I will review or respond to his conversation. It is the same for other social channels — your entire participation is in 1 place.
Never skip a mention on your inbox!
I know my inbox Is not empty in this screenshot. When I’ve finished writing this post, but it’s going to be! I do not always get to inbox zero every day however I get there often enough to LOVE that”Congratulations” screen!
It’s easy to inspect of your own references. You can Filter by mention or message type as follows.
Then review the articles replied to or dealt with. It is marked as reviewed As soon as a specific post is replied to by you.
Or you click on a post to critique it without replying.
I can select To answer (or answer by DM), examine the post, assign it for somebody else (more of that later), retweet it or”like” the post — all from within the exact same dashboard place on Agorapulse.
Choose how you will engage or procedure the mention or message.
If I switch to Instagram it’s similar. I am able to see all my recent participation, I see info or will expand on posts. I unfollow and can follow. Social Media Management Applications
Easily change between platforms and accounts to Keep up with participation!
Being able to see All your comments is handy on Instagram, where you generally can only see the past 50 mentions on your feed. It’s impossible to maintain with mentions if you have a number of followers. Agorapulse alters that which is enormous for brands and influencers.
Excited? You can participate with All your Mentions, even if you are getting to them.
And I could readily participate by Switching to Facebook too.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this point (you can only publish to LinkedIn.
Agorapulse retains all my participation in 1 place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it is not about Collecting followers. It is about participating with them.
As I shared above, Agorapulse enables me to Easily monitor and participate with my best advocates using the”Fans and Followers” attribute. From within your Twitter accounts, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I searched in this scenario under “TOP”.
You can add profiles and a star to “favorite” people that you would like to follow carefully in Agorapulse. This way, you have their articles accessible in their own thread! Now it’s simple to engage with them and retweet their articles!
You’ll also see rankings for the following in only About every profile view on Agorapulse.
- Engaged — the person has said you (directly, or via a reply to a conversation) or delivered you a DM.
- Ambassador — this individual posted links to your site or has retweeted you.
- Influencer — this individual is often retweeted (more than 20 times throughout the previous 30 days).
In Nicky’s situation, She’s all 3 with regard to my @sociallysorted Twitter account. Nicky is someone I ought to be engaging with (and I do!) .
On Facebook, this Function shows you who has mentioned your page, and how many times they’ve liked and commented or sent you a message, as well as their last interaction with you. You can prohibit them from the page from within Agorapulse, but I hope that happens!
On Instagram you Will see who has left comments in your article, their complete followers/followed counts and you are able to follow or unfollow from inside Agorapulse.
These metrics give you a clear picture of who Follows you, promotes you and participates with you the maximum.
- Setup custom classes of followers inside Agorapulse’s dashboard
- Search on each of their interactions
- Search on their own messages, and
- Add personal notes.
When you have this information you can use all It to engage in communication with these people — surprise and pleasure them maybe reach out to thank them! Social Media Management Applications
Advanced Tracking, Reviews And search
Consider Agorapulse as your personal Private investigator that is personal. You can use the Tracking work on Instagram to.
- Play hashtag hunts.
- Location that is perform hunts.
What’s so great? It opens a whole new World of possibility for locating (and linking ) talks about any topic you like (like your manufacturer ).
The potential for businesses is huge With this attribute, especially tourism.
When it comes To reports, Agorapulse actually excels. With one click you can create a report that is simple to create and not difficult to decode. GREAT for showing customers!
Agorapulse Reports enable your to break Audience in a means which makes sense.
The Comprehensive reports can also help you find a range Information including.
- Your best performing articles (ie posts, tweets etc) based on engagement and attain
- Evolution metrics over time. Agorapulse gives you a quick reading re if a metric is decreasing or increasing over a period and automatically compares metrics over the years.
- Community management statistics such as response time and response speed
- Benchmarking your Facebook Page against opponents
Your best performing content is easily analysed and Introduced in report form. You can even download it as a csv file to show that the people/clients/team that needs to view it the most.
For social media managers and agencies this is Enormous, as it allows you to supply your clients with data that is easy-to-read.
It is also possible to take a peek in your competition!
Just about everyone I know who uses Agorapulse to get Social media direction raves about the accounts. They’re pretty particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse explains it as being able to”tag, rename, conceal, delete or delegate articles… while you sleep”. using Moderation Rules all.
Where the I like this role on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I will deal with them in two Ways.
- Therefore I really don’t see most of them in the first 17, my DMs can be filtered by me. This is where the magic occurs. You can set up filters to weed out”most” of the lousy DMs. Not all (sigh) but many.
- I can filter my feed by DMs or even Mentions. I usually go to DMs and clean them out. To be fair I get numerous DMs which are spam nowadays, it’s hard not to miss the good ones. Auto DMs have made DMs useless to me personally, which is a shame.
Moderation and filtering functions for all account Types but I mainly use it for Twitter to”markers as reviewed” all of the Auto DMs which come through saying”thanks for following”.
It mainly filters out The auto-DMs, and yes I am sad that it grabs some real ones also, however you have to choose your battles!
Along with the moderation rules are not just about spam. You can use them in many ways to
- Filter out articles to be responded to. Maybe you want to have all the posts featuring a hashtag to be labeled in a specific way — so you can respond to them later.
- Filter those individuals that are SUPER participated out and post all the time so that you don’t have to see every Tweet at Agorapulse — just repond to them occasionally or in Twitter.
- Create customized tags for tweets and comments so you can categorize and research on these!
- Create customized searches for key words which you want to monitor
- In case you have one of the”big” level accounts (greatest for smaller agencies) you’ll have posts delegated to a group member (see 11 below).
Basically the moderation purpose is just another Bonus reason to think about Agorapulse for social media management.
A Killer Mobile App
If you are out and about And you will need to clear your inbox, the Agorapulse app is something you will love.
It is accessible on Android and iOS and it’s super slick to use. I often prefer using the program vs desktop to process my inbox as it’s so simple to review and procedure mentions and messages. Social Media Management Applications
Agorapulse’s lineup feature Permits You to publish Your content on a repeated, evergreen basis using intelligent categories — much like the manner in which Meet Edgar allows you to set posts to be scheduled at certain times of day based on certain categories. I use it to Twitter and Facebook.
If you are using a tool like Meet Edgar and Need to Cut costs, then consider Agorapulse’s evergreen content attribute instead (and you get the bonus of all of the additional Agorapulse features).
Here are a Couple of things to learn about using Agorapulse for repeated, content that is queued.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse title and it is super easy to set up Your queue add your program to get posts to be published on, and catogories. Then of adding content, the process is intuitive. As you can see, it is a slick dash (the consumer experience is amazing ).
Firstly, put your content up and You Have to name Categories (all colour-coded and prepared for action!) .
Setting up your classes is simple… and color-coded!
All you have to once you’ve set up your classes Do is add instances to the program.
Then I need to include awesome content to each of the category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a handy visual/image preview of the article, to explain to you how it will look on the newsfeed of this platform when you print it, you select.
Choose to Schedule your articles to a time slot, or add each article to your choice’s Queue. This component is easy as you’ve already set your queue up in Step one. Your Queue, filled with articles (and prepared to go) will appear something like this.
Once a post is published, It Is Going to return to the Bottom of this queue, waiting to be queued.
Aside from utilizing the operate for repeated Content, you can choose to .
- Add a post to the program as normal or
- Repeat your post a certain number of times (once you do this you may place the minimum amount of times between repeats of this article ). Be aware you could accomplish this to get Facebook but you need to be aware of the Twitter rules from content — see below.
You Can Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has added a pause button. When a natural catastrophe is or for some reason it is not great timing to post, it is easy to pause the queue with a single click.
Perhaps you want to pause a seasonal lineup of articles At Christmas… it’s simple with the pause button!
Meet Edgar has a pause button and it was something That I really wanted to see in any tool which I chose to replace it with. I asked Agorapulse to add one and they did (they always listen never be afraid to mention suggestions or provide feedback!) .
Use The Queue Function To Announce Facebook Lives
The queue function can be for announcing useful Events such as a Facebook Live (if you hold them to a weekly or regular basis). Share your content that must go out each week in a queue at a certain time of the week. I would recommend the articles a bit change to keep the material fresh and more eye-catching.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The principles Aren’t New as addressed by Agorapulse’s CEO Emeric Ernoult. It is just that now they are currently making a larger point of saying they’ll enforce them.
Fundamentally this imply that we can no more Simultaneously post substantially similar or identical articles . This also applies to duplicate content in exactly the account.
Let us take a look at how you can post to Twitter with Agorapulse while complying with all the rules, so you comply with the rules, once you draft an image similar to this one to post to Twitter.
Note that you can elect to to queue or schedule Your post to Twitter. Here’s where we have to consider Twitter’s principles and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look closely At the image above, you’ll realize that Agorapulse blocks my ability to post replicate content. The instrument recognises that I am submitting to Twitter! This helps ensure that the guidelines of Twitter are adhered to by me.
Content Variation Tips
This is the way I utilize Agorapulse to save me loads of Time and stay out of Twitter Jail. With Agorapulse, you now have two options for replicating a hyperlink.
- You can choose to Schedule your post once (or more than once if you vary it). Just put in your article to do this, then choose the date and time you would like it to head out at. If it will be printed more than once, you’ll want to edit the repeated or duplicate tweets so they’re not”replicate” content. More of that is under.
- It is possible to opt to Queue your post once or more than once with variants. Agorapulse advocates this. When you’re queueing articles for Twitter, make sure that you don’t select the option to”re-queue multiple occasions.” You are still able to use this attribute for some other platforms, but this is where you’d end up in breach of Twitter’s rules. While I decide to do it this way, I’m sure it’s a special post, then add it on the top or bottom of this queue (ie I choose”queue next” or”queue last”).
Advanced Scheduling is also used by me to Publish 1 tweet, then set that tweet. Below, I have set it to article no more often than every 7 Days, as well as 6 repetitions. Just don’t forget to edit the repeats!
After that the 6 x repeats are scheduled by me, I could see Those articles in my schedule. I’d go straight in and alter them to hashtags, emojis, images or text. Do this don’t do it or you may forget.
Note. It is Okay if the connection stays the same when you edit your posts. It is the text that you have to change each time.
I’d been utilizing Advanced Scheduling in this manner For a little while today to post fresh content well ahead of the new”principles” have been announced. I like to mix up it and it is better for involvement.
Do not forget Bulk Upload! Agorapulse also allows you to upload around a 100 parts of content by using a CSV file. Your photos are included by this and also can include articles! You might even use this to curate content from other sites and save hours!
What’s Coming For Queued Content?
The team at Agorapulse is functioning on a Tool to produce us the variants of tweets, therefore we play nice with Twitter and can still get out content quickly. This will be new functionality that will let us repeat our tweet variations in the one simple interface. I’m looking forward to it. I am convinced it will be a timesaver! Social Media Management Applications
Team Communication and Delegation
As easy as Agorapulse would be to use, you Do not have to do all of the checking and engagement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 per month), then you can update to team approval whereby you are able to assign tasks and accept messages around multiple team members.
This is GREAT for customer support brilliance.
This feature is a good, if you are a growing team One to upgrade to.
Oh and guess what? Remarks and teamwork happens in Real time. If Joe and Jess are online at the same time working on the account, there will not be double-up. It is possible to see exactly what your staff is currently doing in real time.
Posting To Instagram
Agorapulse is A proud spouse that is Instagram. This also means that they are one of the first tools to get access to the API to allow of Instagram!
In Case You Have one of the business accounts with Agorapulse you can into Instagram. This means you can organize your articles ahead of time and click on whenever you’re ready OR you are able to to post on your phone auto article.
Make sure that you don’t forget to engage if You autopost….posting is merely a part of the procedure. You need to follow up on answers and comments.
I Think That Agorapulse is the tool that Offers both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it’s a win-win-win in case you’ve got a business account. Are a separate fee!
All you need To do would be.
- Download the Agorapulse program and hook your Instagram account up.
- On Your app or background , schedule your Instagram article (add photo and caption) then schedule the time and date that you need to print it. You may choose to switch on Auto-scheduling or you’ll be able to use the app to connect through to Instagram and place the image.
- If you post will receive a notification via your app when it is time. Simply click”Publish” and you will be switched through to the Instagram program.
- Article as you would normally on Instagram. Your copy/description is going to be duplicated and you need to glue it into the Instagram program. Check you have hashtags additional as necessary and you are good to go!
Again, I am impressed that Agorapulse has Added another feature that would ordinarily require us to use another tool and the newest auto-post attribute makes it even better. Bringing these tools saves time AND money and is a key reason why I love Agorapulse for Social Media Management.
Responding To Ad Remarks
Here’s where we get to Some attributes which are for the degree of membership Agorapulse.
The capability to respond to ad comments Begins at Moderate Level of Membership (starting at $99 a month)
Keeping up with comments on ads is difficult for Facebook and Instagram ads. Agorapulse pulls in the advertisement comments to your inbox and allows you to see them and participate with them.
If ads run and understand what it’s like to keep up With the comments (including the spam), then you will know that this function is bliss for advertising managers and page admins. Bliss. Social Media Management Applications
Bonus Free Tools
You can take Advantage of those tools on their website such as.
- A Facebook Page Barometer — to determine how well your lover fares and to test your engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter functionality, right now
If you really want one More reason to test out Agorapulse then here it is.
It is affordable.
They have some of the pricing of any of those Social media management applications.
Prices start at $49 each Month for small/solo businesses with prices for enterprise, large and medium companies. You will find out more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media management, attempt Some of their free tools and also choose the free trial for a spin, you’ll be as hooked as I am.