Intro Social Media Magazine
You will find Many social media management programs, however, one stands out among the audience more and more every year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a couple of decades now, and I love it. In this article I share 12 Reasons Why I love Agorapulse for Social Media Management and you will too. Social Media Magazine
There are many social media management applications that Deserve a mention . I have used many of these at one time or another, including Sprout Social, Hootsuite, and Buffer.
I will not go in their features here. They’re Solid choices.
However, I switched to Agorapulse a Couple of Years ago Now and it has been my No 1 choice to social media direction since that time. You can read about a number of the attribute comparisons between Agorapulse and other programs here.
However, for the purposes of This post, I want to focus on Agorapulse so it is possible to consider it.
In fact, it may literally be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media management.
It doesn’t have extraneous features That you never use, which makes you think”what’s that used for?” . It’s practical, no-fluff and super simple to use.
Dare I say, it is even enjoyable (but we will get to this ). Let us take a peek why I adore Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I should mention that I do not necessarily use EVERY single function at the exact same time. I do use a couple of other tools for a few functions. But I love that Agorapulse includes a suite of features that do cover most of your social media advertising needs.
In fact Have been gradually moving lots of the features I use on tools over to Agorapulse. It is hard not to wish to remain”in” this instrument since it’s so user-friendly and fun to use. I also have taken on a new ambassador part with Agorapulse since writing this article. The article was updated but my real love for this tool and the fact I can not do with it in my toolbox has not changed.
The Agorapulse Culture And Team
Let us begin here. Because with this Rest of the things I love about Agorapulse imply nothing.
Customer service is at the core of business Agorapulse. If their clients are happy and utilizing their tool in the best possible way, (and they receive results), then everything falls right into place. Their team focuses more than anything else.
Agorapulse also stinks To customers about what works, what needs improving and what they can build. You are not a customer but a part of a company. In reality, many of the current features I am about to talk about came out of client recommendations and feedback.
Caring about clients Is Agorapulse has taken up the ranks as one of the social media management programs with all the reviews and customer satisfaction. Social Media Magazine
I’ve outlined all 12 reasons why I like Agorapulse Below, but let’s start with a video overview of their recent (awesome) update — then I’ll break down the key features. There’s a lot to like.
Impressive, right? Let us jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off to the all-important Purpose of participation (which is why I love Agorapulse the most), let us take a look at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is one of the easiest I’ve used. It’s a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting function for Instagram as a formal Instagram Partner).
You can easily customise the posts to match each platform. I probably don’t even have to go into detail about it here, as it’s super intuitive to use. You, (like me) need to have the ability to work out how to program a simple post, readily and without instruction.
Scheduling is easy with Agorapulse! I could.
- Publish instantly
- Queue my post (more of that later)
- Schedule the article later on for time and a particular date.
It’s also super easy to schedule exactly the same post to Head out on different platforms, on different occasions, while being optimised for all those platforms (changing the text or image size).
1 feature I especially like is the ability to Type”@” and the title of the user and Agorapulse will bring up the possible accounts you are able to pick from on Twitter and Facebook. Notice how Agorapulse suggests accounts once I start entering their business name.
This helps you to tag profiles and pages fast And saves you time looking to add.
You can schedule readily to LinkedIn.
Print to LinkedIn with Agorapulse
We’ll get to Instagram at a minute, but for today, Please be aware that publishing your content and scheduling in advance on Agorapulse is easy! And like I said, it is also possible to now auto-post to Instagram using Agorapulse since they are an official partner and have access to that new attribute via Instagram’s API.
Oh and they have a Fairly slick calendar opinion That means you are able to see of your posts ready to go across all the programs.
And it’s color coded for people like me who want That additional amount of visual organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse has just 1 pillar for me to react to notifications and mentions.
To me, that’s”one task” to finish each day. And it’s really almost enjoyable to clean out my inbox.
It’s focused, it is easy and it is easy to Use, and that means you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you need to examine or respond to can be found). Your inbox items are emphasized as things To Inspection for every platform.
- Tabs for Publishing Listening, Fans and Followers, and Reports.
- An area for engagement in which you respond and participate via replies, retweets or likes.
You can also click on a user’s profile it. You’ll then see all the info you want — directly within Agorapulse (including any prior interactions).
Expand your history to be seen by an individual profile!
Only one click and you will see if You’ve Got a History with the consumer and the conversations you have had before. As a consequence, you can give the right people the ideal attention at the perfect moment.
Let us break this down a little more…
I DMs I have and can certainly see how many mentions Inside my inbox. If I am looking at this tweet from Ravi, I will see just how many tweets that I have to review and that I can review or respond to his tweet. It’s the same for channels — your entire participation is in 1 place.
Never miss a mention on your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. But it will be when I’ve finished writing this article! I do not always get to tune zero every day however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to check of your mentions. You can Filter by cite or message kind as follows.
Then only review the posts you have replied to or dealt with. Once you reply to a post, it is automatically marked as reviewed.
Or you click on a place to critique it without replying.
In the example from Nicky, I can choose To answer (or reply by DM), review the post, assign it to get somebody else (more of that later), retweet it “just like” the post — all from within the same dashboard place on Agorapulse.
Choose how you will participate or procedure the mention or message.
It’s, if I switch for example similar. I can see my recent engagement all, I see info or will enlarge on posts. I unfollow and may even follow. Social Media Magazine
Change between accounts and programs to Keep up with engagement!
Being able to see your comments ALL are handy on In which you generally can only find the past 50 mentions on your own feed. It’s not possible to keep up with mentions In case you have a number of followers. Agorapulse alters that which is enormous for influencers and brands.
Excited? You can engage your with ALL Mentions, even if you are a little late getting to them.
And Needless to Say, I could also participate by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but maybe not LinkedIn at this stage (you can only print to LinkedIn.
Agorapulse keeps all my engagement in 1 area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it’s not about Collecting followers. It is about engaging with them.
Like I shared previously, Agorapulse allows me to Easily track and engage with my very best advocates using the”Fans and Followers” attribute. From within your Twitter account, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I hunted in this scenario under “TOP”.
With favorites you can add profiles and a star to “favorite” folks that you would like to follow carefully in Agorapulse. This way, you have their posts accessible in their own thread! Now it’s easy to engage with them and retweet their articles!
You see positions for your following in only About every profile perspective on Agorapulse.
- Engaged — the person has mentioned you (directly, or through an answer to a dialogue ) or sent you a DM.
- Ambassador — this individual has retweeted you or posted links.
- Influencer — this individual is often retweeted (more than 20 times throughout the last 30 days).
In Nicky’s situation, she is all 3 with regard to my @sociallysorted Twitter account. Nicky is someone I ought to be engaging with (and I do! ) ) .
On this, Facebook Function shows you who has said your page, and how many times they’ve enjoyed and commented or sent you a message, as well as their last interaction with you. You can ban them from within Agorapulse, but I hope that happens rarely!
On Instagram you Will see who has left comments on your article, their followers/followed that is complete counts and you are able to trace or unfollow from inside Agorapulse.
You are given a clear image of who by these basic metrics Follows you, boosts you and engages with you the most.
- Set up custom groups of followers within Agorapulse’s dash
- Search on each of their interactions
- Search in their own messages, and
- Add personal notes.
When You’ve Got all It to take part in positive communication with these people — surprise and delight them in some manner or maybe reach out to thank them! Social Media Magazine
Advanced Monitoring, Search And Reports
Think of Agorapulse as your own Personal private investigator. You can use the Tracking function on Instagram to.
- Hashtag searches.
- Place hunts.
What is so great about this? It opens a whole new World of chance for locating (and linking ) talks about any subject you like (including your brand).
The Capacity for location-based companies is huge Especially tourism.
When it comes To reports, Agorapulse actually excels. With one click you can make a report that’s easy to decipher and simple to produce. Ideal for showing clients!
Agorapulse Reports help you to break your Audience in a way which makes sense.
The reports can also help you find a range Information such as.
- Your best performing articles (ie posts, tweets etc) based on participation and attain
- Evolution metrics with time. Agorapulse gives you a reading re if a particular metric is increasing or decreasing over a time and compares metrics.
- Community management statistics such as reaction time and response rate
- Benchmarking your Facebook Page against opponents
Your best performing material is analysed and Introduced in report form. You can even download it as a csv file to reveal the people/clients/team that must see it the most.
For social media managers and agencies that this is Enormous, as it allows you to supply your clientele with data.
It is also possible to have a glance!
Just about everybody I know who uses Agorapulse for Social media direction raves about the accounts. They are pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse explains it as being able to”tag, rename, conceal, delete or assign content… while you sleep”. All by using Moderation Rules.
I love this function on Twitter, where the Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I can deal with them in two Ways.
- My DMs can be filtered by me therefore I really don’t see most of them at the first place. This is where the magic happens. You can set up filters to weed out”many” of those bad DMs. Not all (sigh) but most.
- I can filter my feed by DMs or Mentions. Clear them out pretty fast and I usually visit DMs. To be fair I get numerous DMs that are spam nowadays, it is hard not to overlook the good ones. Automobile DMs have made DMs useless to me, which is a real shame.
Moderation and filtering functions for all account Types but I mainly use it for Twitter to”markers as reviewed” all of the Auto DMs that come through saying”thanks for after”.
It mostly filters out The auto-DMs, and yes I am sad that it catches some real ones as well, but you’ve got to pick your battles!
And the moderation rules are not about spam. You can use them in many ways to
- Filter out articles to be responded to — on almost any stage. You wish to have all of the posts featuring a particular hashtag to be tagged in a manner that is certain — so you’re able to respond to them.
- Filter out those people that are SUPER engaged and post all of the time you don’t have to see every Tweet at Agorapulse — only repond to them or in Twitter.
- Create customized tags so it is possible to categorize and search on them!
- Create customized searches for key words that you need to monitor
- In case you’ve got one of the”large” level accounts (best for smaller agencies) you can have posts delegated to a group member (see 11 below).
Fundamentally the moderation function is another Bonus motive to consider Agorapulse for social media direction.
A Killer Mobile App
If you are around and out And you need to clean your inbox, the more Agorapulse app is something that you will love.
It is accessible on it’s and iOS and Android super slick to use. I often prefer to use the program vs desktop to process my inbox as it is really simple to review and process mentions and messages. Social Media Magazine
Agorapulse’s queue feature Permits You to publish Your content on a replicated, evergreen basis utilizing smart categories — much like the manner by that Meet Edgar allows you to set articles to be scheduled at certain times of day based on particular categories. I use it to Twitter and Facebook.
If you are using a tool such as Meet Edgar and Need to Reduce costs, then contemplate Agorapulse’s evergreen content feature rather (and you have the bonus of all the additional Agorapulse attributes ).
Here are a Couple of things to know about using Agorapulse for , content that is queued that is repeated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it easy to set up and title Your queue catogories, and add your program to get posts to be printed on. Then the process of adding content is very intuitive. As you can see, it is a slick dash (the consumer experience is amazing ).
Firstly, You Have to name and set up your articles Categories (all colour-coded and prepared for action!) .
Setting up your classes is simple… and color-coded!
When You’ve set up your classes, all you have to Do is add instances like this, to the schedule.
Then I Want to include amazing content to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a preview of the post, to explain to you how it will appear on this platform you choose when you publish its newsfeed.
Choose to Schedule your posts or add each post to the Queue of your selection. This part is easy as you set your queue up in Measure one. Your Queue, filled with articles (and ready to go) will look something like this.
Once a post is published, it will return to the Bottom of this lineup, waiting to be queued again.
Aside from using the function for repeated Content, you might also decide to .
- Add a post to the schedule as usual or
- Repeat your article a specific number of times (when you do this you will set the minimum number of days between repeats of the post). Be aware you could accomplish this to get Facebook but you need to know about the Twitter rules against duplicate content see below.
You May Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has included a pause button. If there’s a natural catastrophe or it is not great timing to post, it is easy to pause the queue with a single click.
Maybe You need to pause a queue of articles At Christmas… it is easy with the pause button!
Meet it had been something and Edgar includes a pause button That I actually wanted to see which I chose to replace it with. I requested Agorapulse to include one plus they did (they constantly listen never be afraid to mention suggestions or provide opinions!) .
Use The Queue Function
The queue function could be for announcing handy Events like a Facebook Live (if you hold them on a weekly or regular basis). Share your articles that needs to go out each week in a queue at a certain time of the week. I would advise that the articles a bit change to keep the content fresh and more eye-catching.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The principles Aren’t Really fresh as discussed by Agorapulse’s CEO Emeric Ernoult. It is just that they’re currently making a point of saying they will be enforced by them.
Fundamentally this imply that we can Simultaneously post similar or identical articles . This also applies to duplicate content.
Let us take a look at how you can post to Twitter with Agorapulse whilst complying with the principles, so once you draft an image like this one to post to Twitter, you comply with the rules.
Note You Could elect to schedule or to queue Your post to Twitter. Here’s where we have to consider Twitter’s rules and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look more closely In the picture above, you will realize that Agorapulse blocks my ability to post duplicate content to more than one of my Twitter accounts. The instrument recognises that I’m submitting to Twitter! This helps make sure I adhere to Twitter’s guidelines.
Content Variation Tips
Here is how I use Agorapulse to save loads of Time and remain from Twitter Jail. With Agorapulse, you have two options for repeating a link.
- You can choose to Schedule your article once (or more than once in the event that you vary it). Just put in your post, to do this, then pick the time and date you would like it to go out out at. If it’ll be printed more than once, you’ll need to edit the replicated or replicate tweets so they’re not”duplicate” content. More of that is under.
- It is possible to choose to Queue your article once or more than once with variants. Agorapulse recommends this. When you’re queueing articles for Twitter, make sure that you don’t choose the option to”re-queue multiple occasions.” This is where you would end up in breach of the rules of Twitter, although you can use this attribute for other platforms. When I decide to do it this way, I make sure it’s a special place, then add it on the top or bottom of the queue (ie I choose”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Write 1 tweet, then set that tweet to replicate a specific number of times. Below, I have set it to post no more frequently than every 7 Days, and up to 6 repetitions. Don’t forget to edit the repeats!
Once the 6 x repeats are scheduled by me, I can see Those posts in my schedule. I’d go in and alter them to hashtags, emojis, images or text. Do this do not do it later or you may forget.
Note. It’s Ok when you edit your posts if the connection remains the same. It’s the text that you need to change each time.
I had been using Advanced Scheduling in this way For a little while today to post new content well ahead of the new”rules” were announced. I like to mix this up and it’s better for engagement.
Don’t forget Bulk Upload! Agorapulse also allows you to upload up to a 100 pieces of content at once using a CSV file. This can include content and includes your photos! You might use this save hours and to curate content from different sites!
What is Coming For Queued Content?
The team at Agorapulse is functioning on a Tool to make people tweets’ variants, therefore we play nice and can still get out content quickly. This will be new functionality that will let us replicate our tweet variants quickly — all in the one interface. I am awaiting it. I’m sure it will be a timesaver! Social Media Magazine
Team Communication and Delegation
As Simple as Agorapulse would be to use, you Do not need to do all of the checking and involvement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 per month), then it’s possible to update to team approval whereby you are able to assign tasks and accept messages around multiple team members.
This is very good for customer support brilliance.
If you are a team that is growing, this attribute is a good You to update to.
Oh and guess what? Teamwork and comments occurs in Actual time. So if Joe and Jess are online at precisely the exact same time working on precisely the exact same account, there will not be double-up. It is possible to see exactly what your team is doing in real time.
Posting To Instagram
Agorapulse is A partner that is Instagram. This also suggests that they are among the first tools to get entry to the API to allow of Instagram!
In Case You Have one of the Company accounts with Agorapulse you can now auto-schedule to Instagram. This usually means that you can now organize your articles ahead of time and click on when you’re ready OR you can, to post on your phone auto article.
Make sure that you don’t forget to engage You autopost….posting is merely a part of this process. You have to follow up on comments and replies.
I Think That Agorapulse is the only instrument Provides both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it’s a win-win-win if you have a business account. Are a fee!
All you need To do is.
- Download the Agorapulse program and hook your Instagram account .
- On Your program or background , schedule your Instagram post (add picture and caption) then schedule the date and time that you want to print it. You can choose to change on Auto-scheduling or you can use the program place the image and to link through to Instagram.
- When it’s time if you post will receive a notification through your cellular program. Simply click”Publish” and you’ll be switched through to the Instagram app.
- Article as you would normally on Instagram. Your copy/description is going to be duplicated and you need to glue it into the Instagram app. Check you have hashtags added as necessary and you are good to go!
I am impressed that Agorapulse has Added yet another feature that would ordinarily require us to use the newest feature and another tool makes it even better. Bringing these tools saves you time AND money and is an integral reason why I love Agorapulse for Social Media Management.
Responding To Ad Comments
Here is where we get to Some attributes that are for the higher level of membership on Agorapulse.
The ability to respond to ad comments Begins at Moderate Level of Membership (starting at $99 a month)
Keeping up with comments on ads is hard for Facebook and Instagram ads. Agorapulse pulls to your own inbox in the advertisement comments and allows you to view them and participate with them readily.
If you run ads and know what it’s like to maintain With the remarks (including the spam), then you will know that this function is bliss for advertising managers and page admins. Bliss. Social Media Magazine
Bonus Free Tools
You can also take Advantage of those free tools on their site including.
- A Facebook Page Barometer — also to test your own engagement, and to determine how well your lover fares from the peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter functionality, right now
If you really need one More reason to check out Agorapulse here it is.
They have some of the best pricing of any of those Social media management tools.
Prices begin at $49 each Month for small/solo businesses with raising prices for large, medium and enterprise companies. You can find out more about pricing here.
I have A hunch that once you check out Agorapulse for social media management, attempt A number of the tools and also choose the free trial to get a spin, you will be as hooked as I am.