Background Social Media Listening Tools
There are Many social media management programs, but one stands out among the audience more and more every year — Agorapulse. I have utilized Agorapulse for Social Media Management for a few decades now, and I love it. In this article I discuss 12 Reasons Why I adore Agorapulse to Social Media Management and you will too. Social Media Listening Tools
There Are Lots of social media management tools that Deserve a mention here. I have used many of these at one time or another, including Hootsuite Sprout Social, and Buffer.
I won’t go in their features . They are Solid options.
However, I switched to Agorapulse a Couple of Years ago It and Today has been my 1 choice to social media direction since that time. You can read about a number of the feature comparisons between Agorapulse along with other programs here.
However, for the purposes of This informative article, I want to focus on Agorapulse so it is possible to consider it as a tool in your arsenal.
In fact, it could be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
Only, it doesn’t have too many features You never use, making you think”what’s that used for?” . It’s practical, no-fluff and super simple to use.
Dare I say, it is even enjoyable (but we will get to this ). Let us take a peek at 12 reasons why I love Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I should mention that I do not necessarily use EVERY single function in precisely the same time. I do use a couple of other tools for some functions. However, I love that Agorapulse has a suite of features that really do cover most of your social media marketing needs.
In fact Have been moving a lot of the attributes I use on tools around to Agorapulse. It is hard not to want to remain”in” this instrument as it’s so user-friendly and fun to use. I also have taken on a brand ambassador part with Agorapulse considering writing this article. The article was updated but my real love with this particular tool and the fact that I can not do without it in my arsenal hasn’t changed.
The Agorapulse Team And Staff
Let us start here. Because without this, the Rest of the things that I love about Agorapulse mean nothing.
Customer service is at the core of business Agorapulse. If their clients are happy and using their instrument in the best possible way, (and they receive results), then everything falls into place. Their staff concentrates more.
Agorapulse also listens To clients about what works, what needs improving and what they are able to build next. Thus, you are not only a customer but part of a company. In reality, many of the features that I am about to talk about came out of client testimonials and opinions.
Caring about clients Is Agorapulse has taken up the ranks as among the social media management programs with the best reviews and customer satisfaction. Social Media Listening Tools
I’ve outlined all 12 reasons why I love Agorapulse Below, but let us start with a video summary of the recent (awesome) upgrade — then I will break down the key features. There is a lot to like.
Impressive, right? Let us jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off on the all-important Purpose of participation (that is why I love Agorapulse the most), let us take a look at posting and scheduling.
Just as a publishing Tool goes, Agorapulse is one. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting function for Instagram as an official Instagram Partner).
You can customise the posts to match each platform. I probably don’t even need to go into detail about this here, as it’s super intuitive to use. You, (like me) should be able to work out how to program an easy post, easily and without instruction.
Scheduling is easy with Agorapulse! I could.
- Publish immediately
- Queue my article (more of this later)
- Schedule the article in the future for a particular time and date.
It’s also easy to schedule exactly the post to Go out on various platforms, on different times, while being optimized for all those platforms (altering the text or image size).
1 feature I like is the ability to Kind”@” and the name of the consumer and Agorapulse will bring up the probable account you can pick from on Twitter and Facebook. Notice how Agorapulse suggests accounts when I begin entering their business name.
This helps you to tag profiles and pages fast And saves you time looking to include.
You can even schedule easily to LinkedIn.
Easily print to LinkedIn with Agorapulse
We will get to Instagram at a minute, but for today, Please be aware that publishing your content and scheduling in advance on Agorapulse is super easy! And like I said, you can also now auto-post into Instagram with Agorapulse as they are an official partner and have access to this new attribute via Instagram’s API.
Oh and they have a pretty slick calendar opinion too, So you are able to see all your posts ready to go across all of the platforms.
And it is color coded for people like me who want That extra amount of organisation that is visual. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse mentions and has just 1 column for me to react to notifications.
To me, that is”one job” to finish every day. And it’s actually almost enjoyable to clean out my inbox.
It is concentrated, it’s easy and it is super simple to Use, and that means you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the posts you will need to review or respond to can be found). Your inbox items are emphasized as items To Review for every platform.
- Tabs for Reports, Publishing, Fans and Followers, and Listening.
- An area for participation in which you engage and respond via enjoys, retweets or responses.
You can click on a user’s profile it. You’ll then see all of the information you need — directly within Agorapulse (including any prior interactions).
Expand a user profile to see your history!
If you have a Only one click and you can see History with the consumer and the conversations you have had before. As a consequence, you can provide the right people the ideal care at the right time.
Let us break this down a little more…
I can see how many cites and DMs I have Inside my inbox. If I am looking at this tweet from Ravi, I can see how many tweets I must review and I will review or react to his tweet. It’s the exact same for other societal channels — your engagement all is in one area.
Never skip a mention in your inbox!
I know my inbox Isn’t empty in this screenshot. When I’ve finished writing this post but it will be! I do not always get to tune zero every day however I get there often enough to LOVE that”Congratulations” display!
It’s simple to inspect all your own references. You can Filter by message or mention type as follows.
Then review the posts you’ve responded to or dealt with. It is marked as reviewed once a post is replied to by you.
Or you click on a post replying.
I can choose To answer (or reply by DM), review the article, delegate it to get someone else (more of that later), retweet it “like” the article — all from within precisely the exact same dashboard place on Agorapulse.
Choose how you will participate or procedure the mention or message.
If I change to Instagram, by Way of Example, it’s similar. I am able to see all my current participation, I will expand on articles or see more info. I can follow and unfollow. Social Media Listening Tools
Easily switch between platforms and accounts to Keep up with engagement!
Being able to see your comments ALL are handy on Instagram, in which you can only find the last 50 mentions on your own feed. In case you’ve got a high number of followers it’s impossible to maintain with mentions. Agorapulse changes that which is huge for influencers and brands.
Excited? You Can now participate your with ALL Mentions, even if you are a little late getting to them.
And Needless to Say, I could also readily participate by Switching to Facebook as well.
Note. You can engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this stage (you can only print to LinkedIn.
Agorapulse keeps all my engagement in one place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It is about participating with them.
Like I shared above, Agorapulse enables me to Easily track and participate with my best advocates using the”Fans and Followers” attribute. From within your Twitter accounts, you click on”Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I hunted in this case below “TOP”.
To profiles you can add a star with favorites to “favorite” folks you would like to follow carefully in Agorapulse. In this manner, you’ve got their posts accessible in their very own thread! It’s simple to engage together and retweet their articles!
You will also see rankings for the following in only About every profile view on Agorapulse.
- Engaged — the person has said you (directly, or through an answer to a dialogue ) or sent you a DM.
- Ambassador — this individual posted links or has retweeted you.
- Influencer — this person is frequently retweeted (more than 20 times throughout the previous 30 days).
In Nicky’s situation, she is all 3 with respect to my @sociallysorted Twitter account. Nicky is somebody I should be participating with (and I do!) .
On this, Facebook Function shows you who has said your page, and how many times they have liked and commented or sent you a message, as well as their final interaction with you. It is also possible to prohibit them from the page from inside Agorapulse, although I expect that happens infrequently!
On Instagram you Will see who has left comments in your article, their followers/followed that is complete counts and you can trace or unfollow from within Agorapulse.
You are given a clear picture of who by these fundamental metrics Follows you, promotes you and engages with you the maximum.
- Setup custom classes of followers within Agorapulse’s dashboard
- Search on each of their interactions
- Search in their own messages, and
- Add private notes.
When you have all It to engage in communication with these individuals — surprise and delight them in some way or maybe reach out to them to thank them! Social Media Listening Tools
Advanced Tracking, Reviews And search
Think of Agorapulse as your personal Private private investigator. You can use the Monitoring function on Instagram to.
- Hashtag hunts.
- Perform location hunts.
What’s so great about this? It opens a whole new World of possibility for finding (and linking ) conversations around any subject you like (including your manufacturer ).
The potential for businesses is huge Particularly tourism.
When it comes To reports, Agorapulse actually shines. With one click you can create a report that is easy to produce and easy to decode. Ideal for showing clients!
Agorapulse Reports enable you to break your Audience sense.
The reports can also help you find a range Information including.
- Your best performing articles (ie posts, tweets etc) based on engagement and attain
- Evolution metrics with time. Agorapulse compares metrics over the years and provides a reading re whether a particular metric is decreasing or increasing over a period to you.
- Community management statistics like response time and response speed
- Benchmarking your Facebook Page against opponents
Your best performing material is easily analysed and Presented in report form. You can download it as a csv file to show it the most.
For social media supervisors and agencies this is Huge, as it allows you to supply information to your clients.
It is also possible to have a glance!
Nearly everyone I know who uses Agorapulse to get Social media direction raves about the accounts. They’re pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse explains it as being in a position to”tag, bookmark, hide, delete or delegate content… while you sleep”. using Moderation Rules, all.
Where the, I love this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz mad.
With Agorapulse I will deal with them in two Manners.
- So I don’t see most of them at the first 17, my DMs can be filtered by me. This is where the magic happens. You can set up filters to weed out”many” of those bad DMs. Not all (sigh) but most.
- I will filter my feed by DMs or Mentions. Clean them out pretty quickly and I go to DMs. To be honest I get so many DMs which are spam these days, it’s hard not to overlook the good ones. Automobile DMs have made DMs useless to me, which is a shame.
Filtering and moderation works for all accounts Types but I mainly use it for Twitter to”mark as reviewed” all of the Auto DMs that come through saying”thanks to following”.
It mainly filters out The auto-DMs, and yes I’m sad that it grabs some actual ones as well, but you’ve got to pick your battles!
And the moderation rules are not just about spam. You can use them in many ways to
- Filter out articles to be responded to. You wish to have all of the posts featuring a hashtag that is specific to be tagged in a certain manner — so you can respond to them later.
- Filter out those people that are SUPER and post all the time so you don’t need to see every Tweet in Agorapulse — just repond to them occasionally or natively in Twitter.
- Create customized tags for remarks and tweets so you can categorize and search on these later!
- Create customized searches for key words which you need to track
- If you’ve got one of those”big” amount accounts (greatest for smaller agencies) you’ll have articles delegated to a team member (see 11 below).
Fundamentally the moderation purpose is just another Bonus reason to think about Agorapulse for social media direction.
A Killer Mobile App
If you are out and around And you will need to clean your inbox, the more Agorapulse program is something you will love.
It is accessible on it’s and iOS and Android super slick to use. I often prefer to use the app vs desktop to process my inbox as it’s really simple to review and procedure messages and mentions. Social Media Listening Tools
Agorapulse’s lineup feature allows you to publish Your content on a repeated, evergreen basis utilizing smart categories — a lot like the way by which Meet Edgar permits you to set articles to be scheduled at certain times daily based on certain categories. I use it for Twitter and Facebook.
If you Need to and are currently using a tool Cut costs, then consider Agorapulse’s evergreen content feature instead (and you have the bonus of all of the other Agorapulse attributes ).
Here are a Couple of things Agorapulse for queued content.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it easy to set up and name Your queue add your program to get articles to be published on, and catogories. Then of adding content, the process is very intuitive. As you can see, it’s a slick dash (the user experience is awesome).
Firstly, You Have to name and put up your content Classes (all colour-coded and ready for action!) .
Setting up your categories is simple… and color-coded!
Once you’ve set up your categories, all you have to Do is add times to the program, such as this.
Then I need to add content that is amazing to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a handy visual/image preview of this post, to explain to you how it’ll appear on the newsfeed of the platform when you print it you choose.
Pick to Schedule your posts to a specific time slot, or include every article to your choice’s Queue. This component is simple, as you’ve already set up your queue in Measure one. Your Queue, full of articles (and ready to go) will look something like this.
Once a post is published, It Is Going to return to the Bottom of the queue, waiting to be queued.
Apart from using the queue function for repeated Content, you might even decide to .
- Add a post to the program as usual or
- Repeat your post a certain number of times (when you do so you will set the minimum amount of days between repeats of the post). Note that you can do this to get Facebook but you need to be aware of the Twitter rules see below.
You May Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has added a pause button. It’s not great time to post or When a catastrophe is, you can pause the queue.
Perhaps you want to pause a seasonal queue of posts At Christmas… it’s simple with the pause button!
Meet it had been something and Edgar includes a pause button That I really wanted to see in any tool that I chose to replace it with. I asked Agorapulse to add one plus they did (they always listen — never be reluctant to mention tips or provide opinions!) .
Utilize The Queue Function To Announce Facebook Lives
The queue function could be for announcing useful Events like a Facebook Live (should you hold them on a weekly or regular basis). Share your articles that needs to go out weekly in a queue. I’d advise that the posts a bit change to keep the content fresh and much more eye-catching.
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You may read about it here.
The rules Aren’t New as discussed by Agorapulse’s CEO Emeric Ernoult. It is just that they’re making a bigger point of saying they will apply them.
Fundamentally this mean that we can no more Post content that is similar or equal . This applies to replicate content.
Lets’s take a look at how you can post to Twitter with Agorapulse whilst complying with the rules, so you obey the rules, once you draft an image like this one to post to Twitter.
Note that you can elect to schedule or queue Your article to Twitter. Here is where we need to consider Twitter’s rules and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look At the image above, you’ll see that Agorapulse blocks my ability to place duplicate content to over a few of my Twitter accounts. The tool recognises that I am submitting to Twitter! This helps ensure that Twitter’s guidelines are adhered to by me.
Content Variation Tips
This is how I utilize Agorapulse to save loads of Time and remain out of Twitter Jail. With Agorapulse, you currently have two options for repeating a link.
- It is possible to opt to Schedule your article once (or more than once if you vary it). To do so, just add your post, then choose the date and time you would like it to go out at. If it’ll be printed more than once, you will want to edit the replicated or replicate tweets so they’re not”replicate” content. More of this is below.
- More than once with variants or you can choose to Queue your article once. Agorapulse recommends this. When you’re queueing content for Twitter, be certain that you don’t select the option to”re-queue multiple occasions.” You can use this attribute for other platforms, but this is where you’d end up in breach of Twitter’s rules. While I choose to do it this way, I’m sure it’s a unique place, then add it to the top or bottom of this queue (ie I choose”queue alongside” or”queue last”).
I also utilize Advanced Scheduling to Write one tweet, then set that tweet. Below, I’ve set it to post than every 7 Days, and up to 6 repetitions. Just don’t forget to edit the repeats!
I could easily see once I schedule the 6 x repeats Those articles in my schedule. I would go in and change them to emojis new text, images or hashtags. Do this do not do it or you will forget.
Note. It is If the link stays the same when you edit your articles Okay. It’s the text that you need to change each time.
I had been using Advanced Scheduling in this manner For a while now to post new content well ahead of the new”principles” have been declared. I love to mix up this and it’s better for involvement.
Don’t forget Bulk Upload! Agorapulse also allows you to bulk upload around some 100 pieces of content simultaneously by using a pre-populated CSV file. Including your photographs and can incorporate articles from any RSS feed! You might even use this save hours and to curate content from other websites!
What is Coming For Queued Content?
The staff at Agorapulse is functioning on a Tool to produce people the variations of tweets, so we can get out content and play nice with Twitter. This is new functionality that will let us replicate our tweet variations in the one interface. I am awaiting it. I am sure it will be a timesaver! Social Media Listening Tools
Team Communication and Delegation
As Simple as Agorapulse is to use, you Do not have to do all of the checking and engagement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (beginning at $199 a month), then you can upgrade to team approval whereby you are able to assign tasks and accept messages around multiple team members.
This is GREAT for customer support brilliance.
If you are a group, this feature is a good You to upgrade to.
Oh and guess what? Teamwork and Remarks occurs in Real time. So if Joe and Jess are online at precisely the exact same time working on the account, there will not be double-up. It is possible to see exactly what your team is performing in real time.
Posting To Instagram
Agorapulse is A proud partner that is Instagram. This suggests that they are among the tools to acquire entry to Instagram’s API to allow!
If you have one of the Company accounts with Agorapulse you can to Instagram. This usually means you can plan your content beforehand and click on when you’re ready OR you can to post on your phone auto post.
Make sure that you don’t forget to participate if You autopost….posting is merely part of this process. You have to follow up on comments and answers.
I believe that Agorapulse is the only instrument which Offers both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it’s a win-win-win if you have a company account. Are a separate fee!
All you Want To do would be.
- Download the Agorapulse program and hook your Instagram account up.
- On Your program or background computer, schedule your Instagram post (add photo and caption) then program the time and date that you want to publish it. You may choose to change on Auto-scheduling or you can use the program to connect through to Instagram and post the picture.
- When it’s time to post if you post will receive a notification via your app. Simply click”Publish” and you’ll be changed through to the Instagram app.
- Post as you would ordinarily on Instagram. Your copy/description will be duplicated and you need to glue it. Check you have additional as necessary and you are good to go!
Again, I am impressed that Agorapulse has Added another feature that would normally require us to use the feature and another tool makes it even better. Bringing these tools saves you time AND money and is an integral reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here’s where we get to Some attributes that are for the degree of membership Agorapulse.
The capability to respond to ad comments Starts at Moderate Level of Membership (beginning at $99 per month)
Keeping up with opinions on advertisements is hard for Both Facebook and Instagram advertisements. Agorapulse allows you to see them and engage with them easily and pulls to your inbox from the advertisement comments.
If ads run and know what it is like to maintain With the remarks (including the spam), then you will know that this purpose is bliss for ad managers and page admins. Bliss. Social Media Listening Tools
Bonus Free Tools
You can also choose Advantage of these tools on their site.
- A Facebook Page Barometer — to test your engagement, and to determine how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter functionality, right today
If you want one More reason to check out Agorapulse here it is.
It is affordable.
They have some of the pricing of any of those Social media management applications.
Prices start at $49 each Month for small/solo businesses with increasing costs for large, medium and enterprise companies. You will discover more about pricing here.
I have A hunch that once you check out Agorapulse for social media management, attempt Some of their tools and take the free trial to get a spin, you will be as hooked as I am.