Background Social Media Lab Agorapulse
You will find Many social media management programs, but one stands out amongst the audience more and more every year — Agorapulse. I have utilized Agorapulse for Social Media Management for a few years now, and I love it. In this post I share 12 Reasons Why I adore Agorapulse for Social Media Management and you will too. Social Media Lab Agorapulse
There are many social media management applications that Deserve a mention here. I have used many of these at one time or another, including Hootsuite Sprout Social, and Buffer.
I will not go into their features . They’re Solid choices.
But I changed to Agorapulse a few years ago Today and it has been my 1 choice for social media direction since that time. You can read about a number of the attribute comparisons between Agorapulse and other programs here.
But for the purposes of This post, I want to focus on Agorapulse so you can consider it as a tool in your arsenal.
In Reality, it could literally be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
Only, it will not have features that are extraneous That you never use, making you think”what’s that used for?” . It is practical, no-fluff and super simple to use.
Dare I say, it’s even enjoyable (but we will get to that). Let’s take a look at 12 reasons why I adore Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I begin… I must mention that I do not always use EVERY single function at the same moment. I do use a couple of different tools. However, I really like that Agorapulse has a package of features that do cover the majority of your social media marketing needs.
In fact, I Have been moving lots of the features I use on additional tools around to Agorapulse. It’s hard not to wish to stay”in” this tool as it’s so user-friendly and fun to use. I have also taken on a new ambassador role with Agorapulse since writing this post. The post was updated but my real love for this particular tool and the fact that I can’t do without it in my arsenal hasn’t changed.
The Agorapulse Culture And Team
Let us start here. Because without this Remainder of the things I love about Agorapulse mean nothing.
Customer service is at the core of business at Agorapulse. If their clients are happy and utilizing their tool in the finest possible way, (and they get results), then everything falls into place. Their staff focuses on client experience more than anything else.
Agorapulse also listens About what works, what they are able to build next and what needs improving. You are not just a client but part of a company. In reality, lots of the current features that I am going to speak about came out of customer testimonials and feedback.
Caring about customers Is Agorapulse has shot up the rankings as one of the social media management tools with the best reviews and customer satisfaction. Social Media Lab Agorapulse
I’ve outlined all 12 reasons why I like Agorapulse Below, but let us begin with a video overview of their recent (awesome) update — then I will break down the key features. There is a lot to enjoy.
Impressive, right? Let’s jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off on the all-important Function of participation (that is the reason why I love Agorapulse the most), let’s take a peek at posting and scheduling.
Just as a publishing Tool goes, Agorapulse is one of the easiest I’ve used. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting function for Instagram as a formal Instagram Partner).
The articles can be easily customised by you to match each platform. As it intuitive to use, I don’t even have to go into detail about it . You, (like me) need to be able to work out how to program a simple article, easily and without instruction.
Scheduling is easy with Agorapulse! I could.
- Publish instantly
- Queue my post (more of that later)
- Schedule the post in the future for time and a particular date.
It’s also super easy to schedule exactly the post to Go out on various platforms, on various occasions, while being optimized for all those platforms (changing the text or image size).
One feature I like is the ability Type”@” and the name of the user and Agorapulse will bring up the possible account you are able to choose from on Twitter and Facebook. See how Agorapulse suggests extra accounts when I begin entering their business name.
This helps you to tag pages and profiles fast And saves you time searching to add.
You can also schedule easily to LinkedIn.
Print to LinkedIn with Agorapulse
We will get to Instagram in a minute, but for today, Please be aware that publishing your articles and scheduling beforehand on Agorapulse is super easy! And as I said, it is also possible to now auto-post to Instagram with Agorapulse since they are an official partner and have access to that new attribute via Instagram’s API.
Oh and they have a pretty calendar view That means you can see all of your posts ready to go across the programs.
And it’s colour coded for people like me who want That level of organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse mentions and has only one pillar for me to react to notifications.
To me, that’s”one task” to complete every day. And it’s actually almost enjoyable to clear out my inbox.
It is focused, it’s easy and it is easy to Use, and that means you won’t skip a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you will need to examine or respond to can be found). Your inbox items are emphasized To Inspection for every stage as items.
- Tabs for Publishing Listening, Fans and Followers, and Reports.
- An area for participation in which you engage and respond via retweets, enjoys or responses.
You can click on a user’s profile it. You’ll then see all of the information you want — directly within Agorapulse (including any prior interactions).
Expand a user profile to realize your history!
Just one click and you can see if you have a History with the conversations and the consumer you have had before. This means that you may give the right people the right care at the right time.
Let us break this down a bit more…
I can certainly see how many cites and DMs I have In my inbox. If I am looking at this tweet from Ravi, I will see just how many tweets that I must review and that I will review or respond to his tweet. It’s the same for social channels — your engagement all is in one area.
Never skip a mention in your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. But it will be when I’ve finished writing this post! I don’t always get to inbox zero every day but I get there often enough to LOVE that”Congratulations” display!
It’s simple to inspect all of your mentions. You can Even filter by mention or message type as follows.
Then only review the posts you have replied to or dealt with. Once you reply to a specific post, it is automatically marked as reviewed.
Or You Just click on a place to review it without replying.
In the case from Nicky, I can choose To reply (or answer from DM), examine the post, assign it to get somebody else (more of that later), retweet it or”like” the post — all from within precisely the exact same dashboard place on Agorapulse.
Choose how the mention procedure or will engage or message.
If I change to Instagram it’s similar. I am able to see all my recent participation, I see information about a user or will enlarge on posts. I unfollow and may even follow. Social Media Lab Agorapulse
Change between platforms and accounts to Keep up with participation!
Being able to see All your remarks is handy on Instagram, in which you generally can find the past 50 mentions on your own feed. It is impossible to maintain with mentions, In case you’ve got a large number of followers. Agorapulse changes that which is enormous for influencers and brands.
Excited? You Can now engage with All your Mentions if you are a little late getting to them.
And of course, I can also easily participate by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this stage (you can only print to LinkedIn.
Agorapulse retains all my participation in 1 area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It is about participating with them.
As I shared previously, Agorapulse allows me to Easily monitor and engage with my very best advocates employing the”Fans and Followers” attribute. From within your Twitter accounts, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I hunted in this scenario below “TOP”.
With favorites you can add a star to “favorite” people that you want to follow closely in Agorapulse. In this manner, you’ve got their articles accessible in their very own thread! Now it’s simple retweet their content and to engage with them!
You see rankings for your following in just About each profile perspective on Agorapulse.
- Engaged — the individual has said you (directly, or via a reply to a conversation) or sent you a DM.
- Ambassador — this individual has retweeted posted or you links.
- Influencer — this individual is frequently retweeted (more than 20 times throughout the previous 30 days).
In Nicky’s case, she is all 3 with respect to my @sociallysorted Twitter account. Nicky is someone I should be participating with (and I do! ) ) .
On Facebook Function shows you who has said your page, and the number of times they have liked and commented or sent you a message, in addition to their final interaction with you. It is also possible to prohibit them from inside Agorapulse, although I expect that happens infrequently!
On Instagram you Will see who has left comments on your post, their complete followers/followed counts and you are able to trace or unfollow from inside Agorapulse.
You are given a clear image of who by these metrics Follows you, promotes you and engages with you the maximum.
- Setup custom classes of followers within Agorapulse’s dash
- Search on all their interactions
- Search in their own messages, and
- Add notes.
When you have All This information you can use It to engage in communication with those individuals — maybe reach out to them to thank them surprise and delight them! Social Media Lab Agorapulse
Advanced Tracking, Search And Reports
Think of Agorapulse as your own Investigator that is Private. You can use the Tracking function on Instagram to.
- Hashtag that is perform hunts.
- Place searches.
What is so great? It opens a whole new World of chance for finding (and joining) talks about any topic you like (including your manufacturer ).
The Capacity for companies is huge With this feature, particularly tourism.
When it comes To reports, Agorapulse really excels. With one click you can make a report that’s easy to create and not difficult to decipher. Ideal for showing customers!
Agorapulse Reports help you to break your Audience sense.
The reports can also help you find a range Information including.
- Your best performing articles (ie posts, tweets etc) based on engagement and reach
- Evolution metrics over time. Agorapulse compares metrics over time and gives a fast reading re if a metric is increasing or decreasing over a time to you.
- Community management statistics such as reaction time and response speed
- Benchmarking your Facebook Page against opponents
Your material is easily analysed and Introduced in report form. You may also download it as a csv file to reveal it to the people/clients/team that needs to view the most.
For social media supervisors and agencies this is Enormous, as it allows you to supply your clientele with information that is easy-to-read.
You can also have a glance in your competition!
Nearly everyone I know who uses Agorapulse for Social media management raves about the reports. They’re pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse describes it as being able to”tag, rename, conceal, delete or delegate content… while you sleep”. using Moderation Rules all.
I love this function on Twitter, where the Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I will deal with them in two Manners.
- So I don’t see most of them I can filter my DMs. This is where the magic occurs. You can set up filters to weed out”many” of the lousy DMs. Not all (sigh) but many.
- I can then filter my feed by DMs or Mentions. Clear them out and I typically visit DMs. To be fair I get so many DMs which are spam these days, it’s hard not to miss the good ones. Auto DMs have made DMs useless to me, which is a shame.
Moderation and filtering functions for all accounts Types but I mostly use it for Twitter to”mark as reviewed” all the Auto DMs which come through saying”thanks to following”.
It mainly filters out The auto-DMs, and yes I’m sad that it grabs some actual ones also, but you’ve got to choose your battles!
And the moderation rules are not merely about spam. You can use them in many ways to
- Filter content out to be responded to. Perhaps you want to have all the articles featuring a hashtag that is specific to be tagged in a way — so you can respond to them.
- Filter out those individuals that are SUPER and post all the time that you don’t have to see every Tweet in Agorapulse — only repond to them sometimes or in Twitter.
- Create customized tags for remarks and tweets so you can categorize and search on them!
- Create custom searches for key words which you need to monitor
- In case you have one of the”large” level accounts (greatest for small agencies) you can have posts delegated to a team member (see 11 below).
Fundamentally the moderation function is another Bonus reason to consider Agorapulse for social media management.
A Killer Mobile App
If you are about and out And you will need to clear your inbox, the Agorapulse app is something you will love.
It is available on it is and iOS and Android super slick to use. I often prefer to use the app vs background to process my inbox since it’s really simple to review and procedure mentions and messages. Social Media Lab Agorapulse
Agorapulse’s queue feature Permits You to publish Your articles on a replicated, evergreen basis utilizing smart categories — much like the way in which Meet Edgar allows you to set posts to be scheduled at particular times daily based on certain categories. It is used by me to Twitter and Facebook.
If you want to and are using a tool Cut costs, then consider Agorapulse’s evergreen content attribute instead (and you have the bonus of all of the other Agorapulse features).
Here are a Couple of things Agorapulse for , content that is queued that is repeated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it is super easy to set up and name Your queue insert your schedule to get articles to be printed on, and catogories. Then of adding content, the process is intuitive. As you can see, it is a slick dash (the consumer experience is amazing ).
Primarily, set your articles up and you need to name Categories (all colour-coded and ready for action!) .
Setting up your categories is simple… and color-coded!
When You’ve set up your classes, all you have to Do is add instances like this, to the schedule.
Then I need to include content to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a handy visual/image preview of the post, to show you how it will appear on the newsfeed of the platform when you publish it you select.
Choose to Schedule your articles or add every post to your choice’s Queue. This component is simple, as you set your queue up in Step one. Your Queue, filled with posts (and prepared to go) will look something like this.
After a post is published, It Is Going to return to the Bottom of the queue, waiting to be queued.
Apart from utilizing the operate for perennial Content, you can choose to either.
- Add a post to the schedule as normal or
- Repeat your post a specific number of times (once you do so you will set the minimum amount of times between repeats of this post). Note you could accomplish this for Facebook but you have to know about the Twitter rules see below.
You May Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has added a pause button. If a natural catastrophe is or for any reason it is not fantastic time to post, it is easy to pause the queue.
Maybe You want to pause a queue of posts At Christmas… it’s easy with the pause button!
Meet Edgar includes a pause button and it had been something That I really wished to see which I chose to replace it with. I asked Agorapulse to include one plus they did (they always listen — never be afraid to mention tips or provide feedback!) .
Utilize The Queue Function
The function could be for announcing handy Events such as a Facebook Live (if you hold them on a weekly or regular basis). Share your articles that must go out at a specific time of the week in a queue. I would advise that the posts a little vary to keep the content fresh and.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You may read about it here.
The principles are not Fresh as addressed by Agorapulse’s CEO Emeric Ernoult. It’s just that they are making a larger point of saying they will be enforced by them.
Fundamentally this mean that we can Post similar or equal articles to multiple accounts. This also applies to duplicate content.
Lets’s take a look Twitter with Agorapulse whilst complying with all the principles, so the rules are complied with by you, when you draft an image like you to post to Twitter.
Notice You Could choose to queue or program Your post to Twitter. Here’s where we have to consider Twitter’s rules and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look more closely In the picture above, you’ll see that Agorapulse blocks my ability to post duplicate content to more than one of my Twitter accounts. The instrument recognises that I am posting to Twitter! This helps make sure Twitter’s guidelines are adhered to by me.
Content Demo Tips
Here is the way I use Agorapulse to save loads of Time and stay from Twitter Jail. Together with Agorapulse, you have two choices for replicating a hyperlink.
- You can opt to Schedule your post once (or more than once if you change it). To do so, just add your article, then choose the date and time you would like it to head out at. If it’ll be published more than once, you will need to edit the replicated or duplicate tweets so they’re not”duplicate” content. More of that is under.
- More than with variations or It is possible to choose to Queue your post once. Agorapulse recommends this. When you are queueing articles for Twitter, be certain that you don’t choose the option to”re-queue multiple occasions.” This is where you would wind up in breach of Twitter’s rules, although you can still use this attribute for some other platforms. While I decide to do it this way, I’m sure it’s a unique place, then add it to the top or bottom of the queue (ie I select”queue alongside” or”queue last”).
I use Advanced Scheduling to Publish one tweet, set that tweet to repeat a specific number of times. Below, I have set it to article than every 7 Days, and up to 6 repeats. Just don’t forget to edit the repeats!
I can see once I schedule that the 6 x repeats Those articles in my schedule. I would go in and alter them to hashtags, emojis, pictures or text that is new. Do this don’t do it or you will forget.
Note. It’s Okay if the connection remains the same when you edit your articles. It’s the text that you have to change each time.
I’d been utilizing Advanced Scheduling in this way For a little while now to post new content well before the new”rules” have been declared. I love to mix up this and it’s better for engagement.
Do not forget Bulk Upload! Agorapulse also permits you to upload up to a 100 pieces of content using a CSV file. This can incorporate content from any RSS feed and includes your photographs! You can use this save hours and to curate content from different websites!
What’s Coming To Queued Content?
The staff at Agorapulse is working on a Tool to produce people tweets’ variants, therefore we play nice with Twitter and can get content out. This is new functionality that will enable us to replicate our tweet variations in the one simple interface. I am awaiting it. I am convinced it’s going to be a timesaver! Social Media Lab Agorapulse
Team Communication and Delegation
As Simple as Agorapulse is to use, you Do not need to do all of the checking and engagement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 per month), then you can upgrade to team approval whereby you are able to assign tasks and accept messages around multiple staff members.
This is GREAT for customer service brilliance.
This attribute is a good, if you are a group You to upgrade to.
Oh and guess what? Teamwork and comments happens in Real time. So if Jess and Joe are online at precisely the exact same time working on precisely the accounts, there will not be double-up. It is possible to see exactly what your staff is performing in real time.
Posting To Instagram
Agorapulse is A proud Instagram spouse. This means that they are among the tools to acquire access to Instagram’s API to allow!
In Case You Have one of the business accounts with Agorapulse you can now auto-schedule to Instagram. This usually means you can now plan your articles ahead of time and click to post on your phone whenever you’re ready OR you can auto post.
Just make sure that you don’t forget to engage if You autopost….posting is merely part of the procedure. You have to follow up on answers and comments.
I believe that Agorapulse is the instrument that Offers both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it’s a win-win-win if you’ve got a business account. Most Instagram tools that give you reports are a separate fee!
All you Want To do would be.
- Download the Agorapulse program and hook your Instagram account up.
- On Your app or desktopcomputer, schedule your Instagram post (add picture and caption) then schedule the date and time you want to publish it. You can choose to change on Auto-scheduling or you’ll be able to use the program place the picture and to link through to Instagram.
- When it is time to 19, if you post manually, will receive a notification via your app. Simply click”Publish” and you’ll be switched through to the Instagram program.
- Post as you would ordinarily on Instagram. Your copy/description will be duplicated and you want to paste it. Check you have hashtags added as necessary and you are ready to go!
Again, I am impressed that Agorapulse has Added another feature that would ordinarily require us to use the feature and a separate tool makes it even better. Bringing these tools saves you time AND money and is a key reason why I love Agorapulse for Social Media Management.
Responding To Advertisement Remarks
Here is where we get to Some features which are for the higher level of membership on Agorapulse.
The capability to respond to ad comments Begins at Moderate Level of Membership (starting at $99 a month)
With opinions on ads is difficult for keeping up Equally Facebook and Instagram ads. Agorapulse lets you see them and participate with them easily and pulls from the advertisement comments to your own inbox.
If ads run and know what it’s like to maintain With the comments (such as the spam), then you will know that this function is bliss for ad managers and webpage admins. Bliss. Social Media Lab Agorapulse
Bonus Free Tools
You can also choose Advantage of those tools on their site including.
- A Facebook Page Barometer — to determine how well your fan fares against your peers, and also to test your own engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter performance, right today
If you want one More reason to test out Agorapulse here it is.
They have some of the best pricing of any of the Social media management tools.
Prices start at $49 per Month for small/solo businesses with raising costs for large, medium and enterprise businesses. You can find out more about pricing here.
I have A hunch that once you check out Agorapulse for social media direction, try Some of the free tools and take the free trial to get a spin, you will be as hooked as I am.