Background Social Media Guide
You will find Many social media management tools, however, one stands out among the crowd more and more every year — Agorapulse. I have utilized Agorapulse for Social Media Management for a few decades now, and I really like it. In this article I discuss 12 Reasons Why I adore Agorapulse for Social Media Management and you will also. Social Media Guide
There are many social media management applications that Deserve a mention here. I have used many of these such as Hootsuite Sprout Social, and Buffer, at one time or another.
I will not go into their features here. They are Solid choices.
However, I switched to Agorapulse a few years ago It and Today has been my 1 choice for social media direction since that time. You can read about some of the attribute comparisons between Agorapulse along with other platforms here.
But for the purposes of This informative article, I wish to just focus on Agorapulse so it is possible to consider it as a tool in your arsenal.
It could literally be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
Only, it doesn’t have too many features that are extraneous That you never use, which makes you think”what’s that used for?” . It is sensible, no-fluff and super simple to use.
Dare I say, it’s even enjoyable (but we’ll get to this ). Let’s take a look at 12 Reasons why I love Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I start… I must mention that I do not necessarily use EVERY single function at the same moment. I do use a couple of other tools. However, I love that Agorapulse has a suite of features that really do cover most of your social media advertising requirements.
In fact, I Have been moving lots of the attributes I use on other programs around to Agorapulse. It’s hard not to wish to stay”in” this tool as it’s so user-friendly and fun to use. I also have taken on a new ambassador role with Agorapulse since writing this article. The post was updated but my real love with this tool and the fact that I can’t do with it in my toolbox has not changed.
The Agorapulse Staff And Team
Let’s start here. Because without this Rest of the things I adore about Agorapulse imply nothing.
Customer support is at the core of company at Agorapulse. If their customers are happy and utilizing their tool in the best possible way, (and they receive results), then everything falls right into place. Their staff focuses on customer experience than anything else.
Agorapulse also listens To clients about what works, what needs improving and what they are able to build next. Thus, you are not just a customer but part of a company. In fact, lots of the features that I am going to talk about came out of opinions and customer testimonials.
Caring about customers Is why Agorapulse has shot up the rankings as among the social media management programs with all the reviews and customer satisfaction. Social Media Guide
I’ve all outlined 12 reasons why I love Agorapulse Below, but let’s start with a video summary of the recent (awesome) update — then I’ll break down the key features. There is a lot to like.
Impressive, right? Let’s jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off on the all-important Purpose of participation (which is why I adore Agorapulse the most), let us take a peek at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is among the easiest I have used. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting work for Instagram as a formal Instagram Partner).
You can easily customise the articles to suit each platform. I probably don’t even have to go into detail about it , as it’s super intuitive to use. You, (like me) should be able to work out how to schedule an easy article, easily and without instruction.
Scheduling is easy with Agorapulse! I can.
- Publish immediately
- Queue my article (more of this later)
- Schedule the post in the future for time and a particular date.
It’s also super easy to schedule exactly the post to Head out on different platforms, on different occasions, while being optimized for all those platforms (changing the text or image size).
1 feature I particularly like is the ability Type”@” and then the name of the user and Agorapulse will bring up the probable accounts you are able to choose from on Twitter and Facebook. See how Agorapulse suggests accounts once I start entering their company name.
This helps you to tag pages and profiles quickly And saves you time looking to add.
You can schedule to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We’ll get to Instagram at a moment, but for now, Please be aware that publishing your articles and scheduling in advance on Agorapulse is simple! And as I said, it is also possible to currently auto-post to Instagram with Agorapulse since they are an official partner and have access to that new attribute via Instagram’s API.
Oh and they have a pretty calendar opinion also, So you are able to see your posts ready to go across all the platforms.
And it is colour coded for people like me who need That additional level of visual organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse mentions and has just 1 column for me to react to notifications.
To me, that is”one task” to finish each day. And it’s actually almost enjoyable to clean out my inbox.
It is focused, it is simple and it is easy to Use, so you won’t miss a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you will need to review or respond to are available ). Your inbox items are emphasized To Inspection for every platform as things.
- Tabs for Publishing Listening, Fans and Followers, and Reports.
- An area for engagement where you respond and engage via retweets likes or responses.
You can click on a user’s profile it. You will then see all the information that you want — right within Agorapulse (like any previous interactions).
Expand an individual profile to see your history!
Only one click and you can see if you have a History with the conversations and the user you have had before. This means that you may provide the people the ideal care at the moment.
Let us break this down a bit more…
I can see how many mentions and DMs I’ve In my inbox. If I am looking at this tweet from Ravi, I can see just how many tweets that I have to review and I will review or react to his conversation. It’s the same for channels — all of your engagement is in one place.
Never skip a mention in your inbox!
I know, I know, my inbox Is not empty in this screenshot. When I’ve finished writing this article but it’s going to be! I don’t always get to tune zero every day but I get there often enough to LOVE that”Congratulations” display!
It’s simple to inspect of your mentions. You can Even filter by cite or message type as follows.
Then simply review the posts you’ve responded to or dealt with. As soon as you respond to a post, it is automatically marked as reviewed.
Or You Just click on a post to review it without replying.
I could select To answer (or answer by DM), examine the post, assign it to get somebody else (more of that later), retweet it or”like” the post — all from within the same dashboard area on Agorapulse.
Choose how you procedure or will participate the mention or message.
It’s, if I switch to Instagram, by Way of Example similar. I can view all of my current engagement, I will expand on articles or see more information about a user. I may follow and unfollow. Social Media Guide
Easily change between accounts and programs to Keep up with engagement!
Being able to see ALL of your comments is handy on Instagram, in which you usually can only see the past 50 mentions on your feed. In case you have a number of followers it’s not possible to maintain with mentions. Agorapulse changes all that which is huge for influencers and brands.
Excited? You can participate your with ALL Mentions if you are getting to them.
And I could readily engage by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this point (you can only publish to LinkedIn.
Agorapulse retains my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It is about engaging with them.
As I shared above, Agorapulse enables me to Easily track and engage with my very best advocates employing the”Fans and Followers” attribute. From in your Twitter accounts, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I searched in this scenario under “TOP”.
With favorites you can add a celebrity to “favorite” folks you would like to follow carefully in Agorapulse. This way, you have their posts easily accessible in their own thread! It’s simple retweet their articles and to engage together!
You will also see rankings for the following in only About every profile view on Agorapulse.
- Engaged — the person has mentioned you (directly, or through a reply to a dialogue ) or delivered you a DM.
- Ambassador — this individual has retweeted you or posted links to your website.
- Influencer — this person is frequently retweeted (more than 20 times throughout the previous 30 days).
In the situation of Nicky, She’s all 3 with regard to my @sociallysorted Twitter accounts. Nicky is someone I ought to be engaging with (and I do! ) ) .
On this, Facebook Function shows you who has mentioned your page, and the number of times they have enjoyed and commented or sent you a message, as well as their last interaction with you. You can prohibit them from your page from inside Agorapulse, although I hope that happens infrequently!
On Instagram you Will see who’s left comments their followers/followed that is complete counts and you can trace or unfollow from within Agorapulse.
These metrics give you a clear picture of who Follows you, boosts you and engages with you the most.
- Setup custom classes of followers within Agorapulse’s dashboard
- Search on all their interactions
- Search on their own messages, and
- Add personal notes.
When you have all It to engage in communication with these people — perhaps reach out to thank them surprise and pleasure them in some way! Social Media Guide
Advanced Tracking, Reviews And search
Consider Agorapulse as your own Personal investigator. It’s possible to use the Monitoring work on Instagram to.
- Hashtag that is Play hunts.
- Location hunts.
What’s so great about this? It opens up a whole new World of chance for finding (and linking ) talks about any topic you like (like your brand).
The Capacity for businesses is huge With this feature, particularly tourism.
When it comes To reports, Agorapulse really shines. With one click you can make a report that’s easy to decipher and simple to produce. GREAT for showing customers!
Agorapulse Reports help you to break your down Audience in a means that makes sense.
The reports can help you find a range Information such as.
- Your best performing articles (ie articles, tweets etc) based on engagement and reach
- Development metrics with time. Agorapulse automatically compares metrics over time and provides a fast reading re if a particular metric is decreasing or increasing over a period to you.
- Community management data such as response time and response rate
- Benchmarking your Facebook Page against competitors
Your content is easily analysed and Presented in report form. You may download it as a csv file to show it to that the people/clients/team that must see the most.
For social media supervisors and agencies this is Huge, as it allows you to supply information that is easy-to-read to your clientele.
It is also possible to have a peek!
Nearly everybody I know who uses Agorapulse to get Social media management raves about the reports. They’re pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Heaven to me. Agorapulse explains it as being able to”tag, rename, conceal, delete or assign articles… while you sleep”. All by using Moderation Rules.
I love this role on Twitter, in which the Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I will deal with them in 2 Manners.
- I can filter my DMs so that I don’t see almost all of them. This is where the magic occurs. You can set up filters to weed out”many” of the bad DMs. Not all (sigh) but many.
- I will filter my feed by DMs or even Mentions. I usually visit DMs and clean them out. To be honest I get numerous DMs that are spam these days, it’s hard not to overlook the excellent ones. Automobile DMs have literally made DMs useless to me, which is a shame.
Filtering and moderation functions for all account Types but I mostly use it for Twitter to”mark as reviewed” all the Auto DMs that come through saying”thanks to after”.
It filters out The auto-DMs, and yes I’m sad that it catches some actual ones also, however you have to pick your battles!
And the moderation rules are not just about spam. You can use them in many ways to
- Filter out articles to be responded to. Perhaps you wish to have all the posts featuring a hashtag to be tagged in a way that is specific — so you’re able to respond to them.
- Filter out those individuals that are SUPER and post all of the time you don’t have to see every Tweet at Agorapulse — just repond to them sometimes or in Twitter.
- So it is possible to categorize create customized tags such as remarks and tweets and search on them!
- Create customized searches for key words which you need to track
- In case you have one of those”large” amount accounts (greatest for smaller agencies) you’ll have articles delegated to a group member (see 11 below).
Basically the moderation purpose is another Bonus reason to think about Agorapulse for social media management.
A Killer Mobile App
If you are out and about And you need to clear your inbox, the more Agorapulse program is.
It’s accessible on iOS and Android and it is super slick to use. I often prefer to use the app vs background to process my inbox as it’s really simple to review and procedure messages and mentions. Social Media Guide
Agorapulse’s lineup feature allows you to publish Your content onto a repeated, evergreen basis using intelligent categories — a lot like the manner in which Meet Edgar allows you to set articles to be scheduled at certain times daily based on particular categories. I use it for Facebook and Twitter.
If you want to and are using a tool such as Meet Edgar Cut costs, then consider Agorapulse’s evergreen content feature rather (and you get the bonus of all the other Agorapulse attributes ).
Here are a Couple of things Agorapulse for repeated, queued content.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it simple to set up and name Your queue catogories, and add your program to get posts to be printed on. Then the process of adding content is very intuitive. As you can see, it is a slick dashboard (the consumer experience is amazing ).
Primarily, put up your articles and You Have to name Categories (all colour-coded and prepared for action!) .
Setting up your classes is easy… and color-coded!
Once you’ve set up your categories, all you Need to Do is add times such as this, to the schedule.
Then I need to include amazing content to each of the category queues!
Easily Preview Content For Each Social Network.
Agorapulse provides You a handy visual/image preview of the post, to explain to you how it’ll appear on the newsfeed of the platform you select when you print it.
Pick to Schedule your posts to a certain time slot, or add every article to your choice’s Queue. As you set up your queue in Step one, this component is easy. Your Queue, full of posts (and ready to go) will look something like this.
Once a post is published, it will return to the Bottom of this queue, waiting to be queued.
Aside from using the operate for repeated Content, you can even choose to .
- Add a post to the program as normal or
- Repeat your post a certain number of times (once you do so you will set the minimum number of days between repetitions of this post). Note that you can do this for Facebook but you need to be aware of the Twitter rules see below.
You Can Pause The Queue (Instantly, And At Any Time).
I love that Agorapulse has added a pause button. For any reason it’s not great timing to post or When a natural disaster is, you can pause the queue.
Maybe You need to pause a lineup of articles At Christmas… it is easy with the pause button!
Meet it was something and Edgar includes a pause button That I really wished to see in any instrument which I opted to replace it with. I asked Agorapulse to add one and they did (they constantly listen — never be reluctant to mention tips or provide feedback!) .
Use The Queue Function
The function could be for announcing handy Events like a Facebook Live (if you hold them to a weekly or regular basis). Share your content that must go out each week at a certain time of the week in a queue. I’d recommend a little varies the articles to keep the material fresh and much more eye-catching.
This works with Twitter but with for Facebook Need to check at some”changes” into Twitter’s terms of usage…. Social Media Guide
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The principles Aren’t New as discussed in this post by Agorapulse’s CEO Emeric Ernoult. It is just that now they’re making a bigger point of saying they’ll enforce them.
Basically this mean that we can no more Post substantially similar or equal articles . This also applies to duplicate content.
Lets’s take a look Twitter with Agorapulse while complying with the principles, so the rules are complied with by you, once you draft a picture similar to this one to post to Twitter.
Notice that you can choose to to queue or schedule Your article to Twitter. Here’s where we need to consider Twitter’s principles and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look more closely At the picture above, you’ll see that Agorapulse blocks my ability to post duplicate content. The instrument recognises that I’m posting to Twitter! This helps make sure the guidelines of Twitter are adhered to by me.
Content Demo Tips
This is the way I utilize Agorapulse to save loads of Time and remain out of Twitter Jail. Together with Agorapulse, you currently have two choices for repeating a hyperlink.
- It is possible to opt to Schedule your article once (or more than once if you change it). Simply put in your post to do this, then pick the date and time you would like it to go out at. If it’ll be printed more than once, you will want to edit the repeated or duplicate tweets so they’re not”duplicate” content. More of that is under.
- More than once with variants or It is possible to opt to Queue your post once. Agorapulse advocates this. When you’re queueing articles for Twitter, make certain you don’t select the option to”re-queue multiple occasions.” This is where you’d end up in breach of Twitter’s rules, although you can still use this attribute for other platforms. When I choose to do it this way, I’m sure it’s a unique place, then add it on the top or bottom of the queue (ie I select”queue next” or”queue last”).
Advanced Scheduling is also used by me to Publish 1 tweet, and then set that tweet to replicate a specific number of occasions. Below, I have set it to article no more often than every 7 Days, as well as 6 repeats. Just don’t forget to edit the repeats!
I could easily see, once I program that the 6 x repeats Those posts in my schedule. I would go directly in and change them to text that is new, emojis, pictures or hashtags. Do this quickly — do not do it later or you will forget.
Note. It’s If the connection remains the same when you edit your posts Okay. It’s the text that you need to change each time.
I’d been using Advanced Scheduling in this manner For a while now to post fresh content — well before the new”rules” have been announced. I like to mix up this and it is better for engagement.
Don’t forget Bulk Upload! Agorapulse also allows you to upload around a 100 pieces of content at once using a pre-populated CSV file. This includes your photographs and can include content from any RSS feed! You might use this to curate articles and save hours!
What is Coming For Queued Content?
The team at Agorapulse is functioning on a Tool to make the variations of tweets more easy for people, therefore we play fine with Twitter and can still get content out fast. This will be new functionality that will enable us to replicate our tweet variations quickly — all in the one interface. I’m looking forward to it. I’m convinced it will be a timesaver! Social Media Guide
Team Communication and Delegation
As Simple as Agorapulse would be to use, you Don’t need to do all of the checking and engagement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Account (beginning at $199 a month), then you can upgrade to team approval whereby you are able to assign tasks and accept messages around multiple team members.
This is very good for customer support brilliance.
This feature is a good, if you are a growing team One to upgrade to.
Oh and guess what? Comments and teamwork occurs in Real time. So if Jess and Joe are online at precisely the exact same time working on precisely the accounts, there will not be double-up. It is possible to see what your staff is currently performing in real time.
Posting To Instagram
Agorapulse is A partner. This also means they are among the tools to acquire entry to Instagram’s API to allow!
In Case You Have one of the Company accounts with Agorapulse you can now auto-schedule to Instagram. This usually means you can organize your content ahead of time and click on when you’re ready OR you are able to, to post on your phone auto article.
Make sure that you don’t forget to engage if You autopost….posting is just a part of the procedure. You need to follow up on comments and answers.
I believe that Agorapulse is the instrument Provides both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it is a win-win-win if you’ve got a business account. Are a fee!
All you Want To do would be.
- Download the Agorapulse app and hook your Instagram account .
- On Your app or desktop, schedule your Instagram post (add picture and caption) then program the time and date you need to publish it. You may choose to switch on Auto-scheduling or you’ll be able to use the program to link through to Instagram and place the picture.
- If you post will get a notification via your app when it is time. Just click”Publish” and you’ll be changed through to the Instagram app.
- Post as you would ordinarily on Instagram. Your copy/description will be duplicated and you want to paste it. Check you have additional as necessary and you’re ready to go!
I am impressed that Agorapulse has Added yet another feature that would require us to use a tool and the attribute makes it even better. Bringing these tools collectively saves time AND money and is a reason why I adore Agorapulse for Social Media Management.
Responding To Advertisement Comments
Here’s where we get to Some features that are for the greater degree of membership Agorapulse.
The ability to respond to ad comments Starts at Medium Level of Membership (beginning at $99 a month)
Keeping up with opinions on advertisements is difficult for Facebook and Instagram ads. Agorapulse lets you view them and engage with them easily and pulls to your own inbox in the advertisement comments.
If you understand what it’s like to maintain and run advertisements With the remarks (including the spam), then you will know that this function is bliss for advertising managers and page admins. Bliss. Social Media Guide
Bonus Free Tools
You can choose Advantage of these free tools on their site.
- A Facebook Page Barometer — to see how well your lover fares against your peers, and also to test your engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter functionality, right now
If you really want one Reason to check out Agorapulse then here it is.
It is affordable.
They have some of the best pricing of any of the Social media management applications.
Prices begin at $49 per Month for small/solo companies with increasing costs for enterprise, large and medium companies. You can discover more about pricing here.
I have A hunch that once you check out Agorapulse for social media direction, attempt Some of the free tools and choose the free trial to get a spin, you will be hooked as I am.