Introduction Social Media Engagement Tool
You will find Many social media management tools, however, one stands out among the audience more and more each year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a couple of years and I love it. In this article I share 12 Reasons Why I love Agorapulse to Social Media Management and you will too. Social Media Engagement Tool
There Are Lots of social media management applications that Deserve a mention . I have used many of these such as Hootsuite Sprout Social, and Buffer.
I won’t go into their features here. They’re Solid choices.
However, I changed to Agorapulse a few years ago Now and it has been my 1 choice for social media direction since that time. You can read about a number of the attribute comparisons between Agorapulse along with other platforms .
However, for the purposes of This informative article, I wish to just focus on Agorapulse so you can consider it.
In fact, it could literally be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
It doesn’t have a lot of features You never use, making you think”what’s that used for?” . It’s sensible, no-fluff and super easy to use.
Dare I say, it’s even enjoyable (but we’ll get to that). Let us take a look at 12 reasons why I adore Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I should mention that I don’t always use each and every function in the exact same moment. I do use a couple of different tools for some purposes. However, I really like that Agorapulse includes a suite of features that do cover most of your social media marketing needs.
In fact, I Have been slowly moving a lot of the features I use on additional tools over to Agorapulse. It is hard not to wish to stay”in” this instrument since it’s so user-friendly and fun to use. I also have taken on a new ambassador role with Agorapulse considering writing this post. The article has been updated but my real love with this tool and the fact that I can’t do without it in my toolbox has not changed.
The Agorapulse Staff And Team
Let us start here. Because without this, the Rest of the things I adore about Agorapulse mean nothing.
Customer service is at the core of business at Agorapulse. If their clients are happy and using their tool in the finest possible manner, (and they receive results), then everything falls right into place. Their staff concentrates over anything else.
Agorapulse also stinks About what works, what they are able to build next and what needs improving. Thus, you are not a client but a part of a business. In reality, lots of the current features that I am about to speak about came from customer recommendations and opinions.
Caring about customers Is Agorapulse has taken up the ranks as one of those social media management programs with the top reviews and customer satisfaction. Social Media Engagement Tool
I’ve all summarized 12 reasons why I like Agorapulse Below, but let’s start with a video summary of the recent (awesome) upgrade — then I’ll break down the key features. There is a lot to like.
Impressive, right? Let’s jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off to the all-important Function of participation (which is why I love Agorapulse the most), let us take a peek at posting and scheduling.
Just as a publishing Tool goes, Agorapulse is one. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the newest auto-posting work for Instagram as an official Instagram Partner).
The articles can be easily customised by you to suit each platform. I don’t even need to go into detail about this , as it is super intuitive to use. You, (like me) need to have the ability to work out how to program a simple article, easily and without education.
Scheduling is easy with Agorapulse! I could.
- Publish instantly
- Queue my article (more of that later)
- Schedule the post in the future for time and a specific date.
It’s also super easy to schedule exactly the same post to Head out on different platforms, on different times, while being optimized for all those platforms (altering the text or image size).
1 feature I like is the ability to Kind”@” and the name of the user and Agorapulse will bring up the probable accounts you can pick from on Twitter and Facebook. Notice Agorapulse suggests extra accounts when I start entering their company name.
This helps you to label pages and profiles fast And saves you time searching for the right folks to add.
You could schedule to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram in a minute, but for now, Please know that publishing your articles and scheduling in advance on Agorapulse is simple! And as I said, you can also currently auto-post into Instagram using Agorapulse as they are an official partner and also have access to this new attribute via Instagram’s API.
Oh and they have a slick calendar opinion also, So you are able to see your articles ready to go across the platforms.
And it’s color coded for folks like me who need That additional level of organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse has just 1 column for me to respond to mentions and notifications.
To me, that’s”one job” to finish every day. And it’s really almost enjoyable to clear out my inbox.
It is focused, it’s easy and it is super easy to Use, so you won’t skip a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you will need to examine or respond to are available ). Your inbox things are highlighted as things To Review for each platform.
- Tabs for Publishing Listening, Fans and Followers, and Reports.
- An area for engagement where you participate and respond via likes, retweets or responses.
You can click on a user’s profile to expand it. You’ll then see all the info you need — right within Agorapulse (like any prior interactions).
Expand an individual profile to see your history!
If you have a Only one click and you will see History with the conversations and the user you have had before. As a consequence, you can provide the people the ideal care at the time.
Let us break this down a little more…
I DMs I’ve and can certainly see how many cites Inside my inbox. If I am looking at this tweet from Ravi, I will see how many tweets I must review and that I will review or react to his tweet. It is the same for other channels — your engagement all is in 1 area.
Never skip a mention on your inbox!
I know my inbox Isn’t empty in this screenshot. When I have finished writing this post but it will be! I don’t always get to tune zero daily but I get there often enough to LOVE that”Congratulations” screen!
It’s easy to inspect of your mentions. You can Filter by message or mention kind as follows.
Only review the articles replied to or dealt with. It is marked as reviewed once a specific post is replied to by you.
Or You Just click on a post to review it without replying.
I can select To answer (or reply by DM), review the article, delegate it for somebody else (more of that later), retweet it or”just like” the post — all from within precisely the exact same dashboard area on Agorapulse.
Choose how the mention will engage or procedure or message.
It’s, if I switch to Instagram, for example similar. I am able to view my recent engagement all, I will expand on posts or see more info. I unfollow and may also follow. Social Media Engagement Tool
Easily change between programs and accounts to Keep up with engagement!
Being able to see your comments ALL are handy on Instagram, where you usually can find the past 50 mentions on your own feed. If you’ve got a large number of followers it’s not possible to keep up with mentions. Agorapulse alters all that which is enormous for brands and influencers.
Excited? You can participate your with ALL Mentions if you are getting to them.
And Needless to Say, I can also easily participate by Switching to Facebook too.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but maybe not LinkedIn at this stage (you can just print to LinkedIn.
Agorapulse keeps all of my engagement in one area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it’s not about Collecting followers. It’s about participating with them.
As I shared above, Agorapulse enables me to Easily track and participate with my very best advocates using the”Fans and Followers” attribute. From within your Twitter account, you click on”Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users according to below.
On my top 100 users I searched in this scenario below “TOP”.
You can add profiles and a celebrity to “favorite” people that you would like to follow carefully in Agorapulse. In this manner, you’ve got their articles accessible in their own thread! It’s simple to engage with them and retweet their articles!
You see rankings for your following in only About every profile view on Agorapulse.
- Engaged — the individual has mentioned you (directly, or through an answer to a dialogue ) or delivered you a DM.
- Ambassador — this individual has retweeted posted or you links.
- Influencer — this individual is frequently retweeted (over 20 times during the last 30 days).
In the situation of Nicky, she is all 3 with regard to my @sociallysorted Twitter accounts. Nicky is someone I should be engaging with (and I do!) .
On Facebook, this Function shows you who has said your page, and the number of times they have enjoyed and commented or sent you a message, as well as their final interaction with you. You can also ban them from the page from within Agorapulse, although I expect that happens!
On Instagram you Will see who’s left comments their followers/followed that is complete counts and you can follow or unfollow from inside Agorapulse.
You are given a clear image of who by these metrics Follows you, promotes you and engages with you the maximum.
- Set up custom classes of followers inside Agorapulse’s dashboard
- Search on all their interactions
- Search in their own messages, and
- Add notes.
When you have this information you can use all It to take part in communication with those individuals — surprise and delight them in some manner or maybe reach out to thank them! Social Media Engagement Tool
Advanced Tracking, Reviews And search
Consider Agorapulse as your own Private investigator that is personal. It’s possible to use the Monitoring function on Instagram to.
- Hashtag that is Play hunts.
- Place that is perform hunts.
What is so great about it? It opens a whole new World of possibility for finding (and linking ) talks about any subject you like (like your brand).
The potential for companies is enormous With this attribute, particularly tourism.
When it comes To reports, Agorapulse actually excels. With one click you can create a report that is not difficult to decipher and simple to create. Ideal for showing clients!
Agorapulse Reports help your to break down Audience in a means which makes sense.
The reports can also help you locate a range Information such as.
- Your best performing content (ie articles, tweets etc) based on engagement and attain
- Development metrics over time. Agorapulse provides a fast reading re whether a particular metric is decreasing or increasing over a time to you and automatically compares metrics over time.
- Community management data such as response time and response speed
- Benchmarking your Facebook Page against competitors
Your content is easily analysed and Presented in report form. You may download it as a csv file to show the people/clients/team that needs to view it the most.
For social media managers and agencies that this is Huge, as it allows you to supply your clients with easy-to-read data.
You can also take a glance!
Just about everybody I know who uses Agorapulse for Social media direction raves about the reports. They are fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse describes it as being in a position to”tag, rename, conceal, delete or assign articles… while you sleep”. All using Moderation Rules.
Where the, I love this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I can deal with them Manners.
- So I really don’t see almost all of them I will filter my DMs. This is where the magic happens. You can set up filters to weed out”most” of the lousy DMs. Not all (sigh) but many.
- I can filter my feed by Mentions or DMs. I visit DMs and clear them out quickly. To be honest I get numerous DMs that are spam nowadays, it’s hard not to overlook the excellent ones. Automobile DMs have made DMs useless to me, which is a shame.
Filtering and moderation functions for all account Types but I mostly use it for Twitter to”mark as reviewed” all the Auto DMs that come through saying”thanks to after”.
It mainly filters out The auto-DMs, and yes I’m sad that it grabs some actual ones as well, however you’ve got to pick your battles!
And the moderation principles are not just about spam. You can use them in several ways to
- Filter content out to be reacted to. You want to have all of the posts featuring a hashtag to be tagged in a manner — so you’re able to respond to them.
- Filter those people that are SUPER out and post all of the time so that you don’t need to see every Tweet at Agorapulse — just repond to them occasionally or in Twitter.
- So you can categorize create customized tags and research on these later!
- Create customized searches for key words which you want to track
- In case you’ve got one of the”large” level accounts (greatest for smaller agencies) you’ll have articles assigned to a team member (see 11 below).
Basically the moderation function is another Bonus motive to think about Agorapulse for social media direction.
A Killer Mobile App
If you are around and out And you need to clean your inbox, the more Agorapulse app is.
It’s available on iOS and Android and it is super slick to use. I often prefer to use the app vs background to process my inbox since it is so easy to review and process mentions and messages. Social Media Engagement Tool
Agorapulse’s queue feature Permits You to publish Your content on a replicated, evergreen basis using intelligent categories — a lot like the manner in that Meet Edgar permits you to set posts to be scheduled at certain times daily based on particular categories. I use it for Twitter and Facebook.
If you want to and are currently using a tool like Meet Edgar Reduce costs, then contemplate Agorapulse’s evergreen content attribute instead (and you have the bonus of all of the other Agorapulse features).
Here are a Couple of things to learn about using Agorapulse for content that is replicated.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse title and it is super easy to set up Your queue add your schedule to get posts to be published on, and catogories. Then the procedure for adding content is extremely intuitive. As you can see, it is a slick dashboard (the consumer experience is amazing ).
Firstly, you need to name and put your articles up Classes (all colour-coded and prepared for action!) .
Setting up your categories is simple… and color-coded!
All you have to once you’ve set up your classes Do is add instances to the program, like this.
Then I need to include amazing content to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a handy visual/image preview of the article, to show you how it’ll appear on the newsfeed of this platform.
Choose to Schedule your articles to a time slot, or add every post to the Queue of your selection. This part is simple, as you set up your queue in Measure one. Your Queue, full of posts (and prepared to go) will appear something like this.
Once a post is published, It Is Going to return to the Bottom of the queue, waiting to be queued again.
Apart from using the queue function for perennial Content, you might choose to either.
- Add a post to the program as normal or
- Replicate your article a specific number of times (once you do this you will set the minimum amount of days between repetitions of the post). Note you could do this for Facebook but you have to be aware of the Twitter rules see below.
You Can Pause The Queue (Instantly, And At Any Time).
I love that Agorapulse has included a pause button. For some reason it’s not fantastic timing to post or if a catastrophe is, it is easy to pause the queue with one click.
Maybe You want to pause a lineup of posts At Christmas… it’s simple with the pause button!
Meet Edgar has a pause button and it had been something I actually wished to see in any tool that I chose to replace it with. I asked Agorapulse to include one and they did (they constantly listen — never be afraid to mention suggestions or provide opinions!) .
Use The Queue Function
The queue function can be useful for announcing Events like a Facebook Live (should you hold them to a weekly or regular basis). Share your content that needs to go out weekly in a queue at a specific time of the week. I’d advise that a bit varies the posts to keep the material fresh and more eye-catching.
This works with Twitter but with for Facebook Need to check at some”changes” to Twitter’s terms of usage…. Social Media Engagement Tool
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The rules Aren’t Really new as discussed in this post by Agorapulse’s CEO Emeric Ernoult. It is just that they are making a point of saying they will enforce them.
Basically this imply that we can no longer Simultaneously post content that is similar or equal . This applies to replicate content.
Lets’s take a look at how you can still post to Twitter with Agorapulse while complying with all the rules, so you comply with the rules, once you draft an image like you to post to Twitter.
Notice that you can choose to program or to queue Your post to Twitter. Here’s where we have to consider the principles of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look At the image above, you’ll see that Agorapulse blocks my ability to place duplicate content. The tool recognises that I am submitting to Twitter! This helps ensure that Twitter’s guidelines are adhered to by me.
Content Demo Tips
This is the way I utilize Agorapulse to save loads of Time and stay from Twitter Jail. Together with Agorapulse, you have two choices for repeating a hyperlink.
- It is possible to choose to Schedule your article once (or more than once if you change it). Just add your post, to do so, then pick the date and time you want it to go out at. If it will be printed more than once, you’ll want to edit the replicated or replicate tweets so that they’re not”replicate” content. More of this is below.
- You can choose to Queue your post once or more than once with variations. Agorapulse advocates this. When you are queueing articles for Twitter, make sure you don’t choose the option to”re-queue multiple times.” This is where you would wind up in breach of the rules of Twitter, although you can still use this attribute for some other platforms. While I decide to do it this way, I make sure it’s a special place, then add it on the top or bottom of this queue (ie I choose”queue next” or”queue last”).
Advanced Scheduling is also used by me to Write 1 tweet, and set that tweet to repeat a specific number of times. Below, I’ve set it to post than every 7 Days, and up to 6 repetitions. Don’t forget to edit the repeats!
After the 6 x repeats are scheduled by me, I could easily see Those articles in my schedule. I would go straight in and change them to emojis text, images or hashtags. Do this immediately — don’t do it later or you may forget.
Note. It is When you edit your articles, if the connection remains the same, Okay. It is the text that you need to change each time.
I had been using Advanced Scheduling in this manner For a little while now to post new content well before the new”principles” have been declared. I love to mix up this and it’s better for involvement.
Do not forget Bulk Upload! Agorapulse also allows you to bulk upload around some 100 parts of content simultaneously by using a CSV file. This can include articles and includes your photos! You can use this to curate articles and save hours!
What is Coming For Queued Content?
The team at Agorapulse is working on a Tool to produce the variations of tweets more easy for us, therefore we can still get content out and play nice. This is new functionality that will let us repeat our tweet variants in the one interface. I am awaiting it. I’m convinced it’s going to be a timesaver! Social Media Engagement Tool
Team Communication and Delegation
As easy as Agorapulse is to use, you Do not need to do all the checking and involvement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (beginning at $199 per month), then it’s possible to upgrade to team approval whereby you can assign tasks and approve messages across multiple team members.
This is very good for customer service brilliance.
This feature is a good, if you are a team that is growing One to upgrade to.
Oh and guess what? Comments and teamwork occurs in Real time. If Jess and Joe are online at the same time working on the accounts, there will not be double-up. It is possible to see what your team is currently doing in real time.
Posting To Instagram
Agorapulse is A Instagram spouse. This suggests that they are among the first tools to get access to the API to allow auto-posting to Instagram that is HUGE of Instagram!
If you have one of the Company accounts with Agorapulse you can into Instagram. This usually means that you can organize your content beforehand and click on when you’re ready OR you can, to post in your phone auto post.
Just make sure that you don’t forget to engage if You autopost….posting is just a part of the procedure. You need to follow up on answers and comments.
I Think That Agorapulse is the tool Provides both scheduling and auto-scheduling to Instagram as well as reporting and monitoring… so it is a win-win-win if you have a business account. Most Instagram tools that give you reports are a distinct fee!
All you need To do would be.
- Download the Agorapulse app and hook your Instagram account .
- On Your program or desktop, schedule your Instagram post (add picture and caption) then schedule the date and time you want to publish it. You can choose to change on Auto-scheduling or you can use the app to connect through to Instagram and place the picture.
- When it is time to 19, if you post will receive a notification via your cellular app. Simply click”Publish” and you’ll be switched through to the Instagram app.
- Article as you would ordinarily on Instagram. Your copy/description will be copied and you need to glue it into the Instagram app. Check you have added as necessary and you’re good to go!
I am super impressed that Agorapulse has Added yet another feature that would ordinarily require us to use another tool and the newest auto-post feature makes it even better. Bringing these tools together saves you time AND money and is a reason why I love Agorapulse for Social Media Management.
Responding To Advertisement Comments
Here’s where we get to Some features which are for the degree of membership Agorapulse.
The ability to respond to ad comments Starts at Moderate Level of Membership (beginning at $99 a month)
Keeping up with comments on ads is hard for Equally Facebook and Instagram advertisements. Agorapulse pulls to your own inbox from the ad comments and allows you to see them and participate with them readily.
If you run advertisements and understand what it is like to keep up With the remarks (including the spam), then you will know that this purpose is bliss for advertising managers and page admins. Bliss. Social Media Engagement Tool
Bonus Free Tools
You can choose Advantage of those tools on their website.
- A Facebook Page Barometer — also to test your engagement, and to see how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter functionality, right now
If you really want one More reason to test out Agorapulse here it is.
They have some of the best pricing of some of those Social media management applications.
Prices start at $49 per Month for small/solo companies with raising costs for medium, large and enterprise companies. You will find out more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media direction, try Some of the tools and take the free trial for a spin, you’ll be as hooked as I am.