Intro Social Media Content Manager
You will find Many social media management programs, but one stands out among the audience more and more every year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a couple of years now, and I really like it. In this article I share 12 Reasons Why I adore Agorapulse for Social Media Management and you will too. Social Media Content Manager
There are many social media management applications that Deserve a mention . I’ve used many of these such as Hootsuite, Sprout Social, and Buffer.
I won’t go in their features here. They’re Solid options.
However, I changed to Agorapulse a few years ago It and Today has been my 1 choice to social media management since that time. You may read about a number of the attribute comparisons between Agorapulse along with other platforms here.
But for the purposes of This post, I wish to just focus on Agorapulse so it is possible to consider it.
It may be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
Only, it will not have extraneous features That you never use, making you think”what is that used for?” . It is practical, no-fluff and super simple to use.
Dare I say, it is even fun (but we will get to that). Let us take a peek at 12 reasons why I adore Agorapulse for social media management!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I must mention that I don’t always use EVERY single function at the same time. I do use a couple of tools for a few purposes. But I really like that Agorapulse has a suite of features that do cover most of your social media advertising needs.
In fact Have been gradually moving lots of the features I use on programs around to Agorapulse. It’s hard not to wish to stay”in” this tool since it’s so user-friendly and fun to use. I have taken on a new ambassador role with Agorapulse since writing this article. The post has been updated but my genuine love with this tool and the fact I can not do without it in my arsenal hasn’t changed.
The Agorapulse Team And Culture
Let us start here. Because without this, the Rest of the things I love about Agorapulse imply nothing.
Customer service is at the core of company Agorapulse. If their clients are happy and using their instrument in the best possible way, (and they get results), then everything falls right into place. Their team concentrates more than anything else.
Agorapulse also stinks To customers about what works, what needs improving and what they are able to build. So, you are not a customer but part of a company where your voice will be observed. In fact, many of the present features I am going to talk about came from opinions and client recommendations.
Caring about clients Is Agorapulse has shot up the rankings as among the social media management tools with the reviews and customer satisfaction. Social Media Content Manager
I’ve summarized all 12 reasons why I like Agorapulse Below, but let us begin with a video overview of their current (awesome) update — then I’ll break down the key features. There’s a lot to like.
Impressive, right? Let us jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Function of engagement (which is why I love Agorapulse the most), let’s take a peek at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is one. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting work for Instagram as an official Instagram Partner).
The articles can be easily customised by you to match each platform. I don’t even have to go into detail about this , as it intuitive to use. You, (like me) need to have the ability to work out how to program an easy article, readily and without education.
Scheduling is easy with Agorapulse! I could.
- Publish immediately
- Queue my article (more of that later)
- Schedule the post in the future for time and a particular date.
It’s also super easy to schedule exactly the same post to Go out on different platforms, on different occasions, while being optimised for all those platforms (changing the text or picture size).
One feature I especially like is the ability to Kind”@” and then the title of the consumer and Agorapulse will bring up the probable account you are able to pick from on Twitter and Facebook. See Agorapulse suggests additional accounts once I begin entering their company name.
This helps you to tag pages and profiles fast And saves you time looking to include.
You can even schedule easily to LinkedIn.
Easily print to LinkedIn with Agorapulse
We’ll get to Instagram in a minute, but for today, Please be aware that publishing your articles and scheduling in advance on Agorapulse is simple! And as I said, it is also possible to currently auto-post to Instagram with Agorapulse as they are an official partner and also have access to that new attribute via Instagram’s API.
Oh and they have a pretty calendar view So you can see all of your posts ready to go across all the programs.
And it’s color coded for people like me who want That extra amount of organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse has only one column for me to respond to mentions and notifications.
To me, that is”one task” to finish each day. And it is actually almost enjoyable to clear out my inbox.
It is concentrated, it’s easy and it is super easy to Use, so you won’t skip a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you will need to examine or respond to are available ). Your inbox items are highlighted To Inspection for every stage as things.
- Tabs for Publishing Listening, Fans and Followers, and Reports.
- An area for participation where you engage and respond via retweets, likes or responses.
You can also click on a user’s profile it. You’ll then see all of the information you need — right within Agorapulse (including any prior interactions).
Expand an individual profile to see your history!
Just one click and you can see if You’ve Got a History with the conversations and the consumer you’ve had before. As a consequence, that you can give the people the right attention at the time.
Let’s break this down a little more…
I DMs I’ve and can see how many mentions In my inbox. If I am looking at this tweet from Ravi, I will see how many tweets I have to review and I will review or react to his tweet. It’s the same for other channels that are societal — your engagement all is in one area.
Never miss a mention on your inbox!
I know my inbox Is not empty in this screenshot. But it will be when I’ve finished writing this post! I do not always get to tune zero every day but I get there often enough to LOVE that”Congratulations” display!
It’s simple to check of your own references. You can Even filter by message or mention type as follows.
Then only review the posts responded to or dealt with. It is marked as reviewed once you reply to a post.
Or You Just click on a post replying.
In the following case from Nicky, I can choose To answer (or reply from DM), examine the article, delegate it to get someone else (more of that later), retweet it or”just like” the post — all from within precisely the exact same dashboard area on Agorapulse.
Choose how the mention will participate or process or message.
If I change to Instagram it’s similar. I can see my recent engagement all, I see info or can expand on posts. I unfollow and may also follow. Social Media Content Manager
Easily change between accounts and programs to Keep up with participation!
Being able to see your comments ALL are handy on Instagram, where you can find the last 50 mentions on your feed. In case you have a high number of followers it’s impossible to keep up with mentions. Agorapulse alters all that which is enormous for brands and influencers.
Excited? You Can now participate with ALL of your Mentions if you are a little late getting to them.
And I can also readily engage by Switching to Facebook as well.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this stage (you can only print to LinkedIn.
Agorapulse retains all my participation in one place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It’s about participating with them.
Like I shared above, Agorapulse allows me to Easily monitor and engage with my best advocates employing the”Fans and Followers” feature. From in your Twitter account, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
In this scenario I hunted on my top 100 users below “TOP”.
To profiles you can add a celebrity with favorites to “favorite” people that you would like to follow closely in Agorapulse. This way, you have their articles accessible in their own thread! Now it’s easy retweet their content and to engage together!
You see rankings for your following in only About every profile view on Agorapulse.
- Engaged — the person has said you (directly, or via an answer to a conversation) or delivered you a DM.
- Ambassador — this individual posted links to your website or has retweeted you.
- Influencer — this individual is often retweeted (more than 20 times throughout the last 30 days).
In the case of Nicky, She’s all 3 with respect to my @sociallysorted Twitter accounts. Nicky is someone I ought to be engaging with (and I do! ) ) .
On this, Facebook Function shows you who’s said your webpage, and how many times they have enjoyed and commented or sent you a message, as well as their last interaction with you. It is also possible to ban them from your page from within Agorapulse, although I expect that happens!
On Instagram you Will see who’s left comments on your article, their total followers/followed counts and you are able to follow or unfollow from within Agorapulse.
These fundamental metrics give you a clear picture of who Follows you, promotes you and participates with you the most.
- Setup custom groups of followers within Agorapulse’s dash
- Search on all their interactions
- Search in their own messages, and
- Add notes.
When You’ve Got All This info you can use It to engage in communication with those people — surprise and pleasure them maybe reach out to thank them! Social Media Content Manager
Advanced Tracking, Reviews And search
Consider Agorapulse as your own Private investigator. It’s possible to use the Tracking function on Instagram to.
- Hashtag searches.
- Perform place hunts.
What is so great? It opens up a whole new World of possibility for finding (and joining) conversations around any subject you like (like your brand).
The potential for location-based companies is enormous With this feature, particularly tourism.
When it comes To reports, Agorapulse actually excels. With one click you can make a report that’s easy to create and not difficult to decipher. GREAT for showing clients!
Agorapulse Reports help you to break down your Audience in a means which makes sense.
The reports can help you locate a range Information such as.
- Your best performing articles (ie articles, tweets etc) based on participation and reach
- Development metrics over time. Agorapulse compares metrics and gives you a fast reading re if a metric is decreasing or increasing over a period.
- Community management statistics like reaction time and response speed
- Benchmarking your Facebook Page against competitors
Your best performing content is analysed and Presented in report form. You may also download it as a csv file to reveal it the most.
For social media managers and agencies that this is Huge, as it allows you to provide information that is easy-to-read to your clients.
It is also possible to have a peek!
Just about everybody I know who uses Agorapulse for Social media direction raves about the reports. They are pretty particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse describes it as being in a position to”tag, bookmark, hide, delete or assign articles… while you sleep”. using Moderation Rules, all.
In which the, I love this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I can deal with them in 2 Ways.
- So that I really don’t see most of them at the first 17, my DMs can be filtered by me. This is where the magic happens. You can set up filters to weed out”most” of the lousy DMs. Not all (sigh) but most.
- I can filter my feed by Mentions or DMs. I typically visit DMs and clear them out. To be fair I get numerous DMs that are spam nowadays, it is hard not to overlook the good ones. Automobile DMs have made DMs useless to me, which is a shame.
Filtering and moderation functions for all accounts Types but I mostly use it for Twitter to”mark as reviewed” all the Auto DMs which come through saying”thanks to following”.
It mainly filters out The auto-DMs, and yes I am sad that it grabs some real ones as well, but you have to choose your battles!
And the moderation principles are not merely about spam. You can use them in many ways to
- Filter content out to be reacted to. So you can respond to them — Perhaps you wish to have all the articles featuring a specific hashtag to be tagged in a way.
- Filter out those individuals that are SUPER engaged and post all the time so you don’t need to see every Tweet in Agorapulse — only repond to them or in Twitter.
- Create custom tags such as comments and tweets so it is possible to categorize and search on them afterwards!
- Create custom searches for key words which you need to track
- If you have one of those”big” level accounts (best for small agencies) you’ll have articles assigned to a team member (see 11 below).
Basically the moderation function is another Bonus motive to think about Agorapulse for social media direction.
A Killer Mobile App
If you are out and around And you need to clean your inbox, the Agorapulse app is something that you will love.
It is accessible on Android and iOS and it’s super slick to use. I often prefer using the program vs desktop to process my inbox as it’s really simple to review and process mentions and messages. Social Media Content Manager
Agorapulse’s lineup feature allows you to publish Your content on a repeated, evergreen basis using smart categories — a lot like the way by which Meet Edgar permits you to set articles to be scheduled at particular times daily based on particular categories. It is used by me for Facebook and Twitter.
If you want to and are currently using a tool like Meet Edgar Cut costs, then consider Agorapulse’s evergreen content attribute instead (and you have the bonus of all of the additional Agorapulse features).
Here are a few things to know about using Agorapulse for replicated, queued content.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it is super simple to set up and name Your queue insert your schedule for posts to be printed on, and catogories. Then of adding content, the process is intuitive. As you can see, it’s a slick dash (the user experience is amazing ).
Primarily, put your content up and you need to name Classes (all colour-coded and ready for action!) .
Setting up your classes is simple… and color-coded!
All you have to once you’ve set up your classes Do is add times like this, to the schedule.
Then I Want to include content that is amazing to each of the category queues!
Easily Preview Content For Each Social Network.
Agorapulse gives You a handy visual/image preview of the post, to explain to you how it’ll appear on the newsfeed of the platform when you publish it, you select.
Choose to Schedule your posts to a time slot, or include each post to your choice’s Queue. As you’ve already set up your queue in Measure one, this component is simple. Your Queue, full of posts (and prepared to go) will look something like this.
After a post is published, It Is Going to return to the Bottom of this queue, waiting to be queued.
Aside from utilizing the queue operate for repeated Content, you might decide to .
- Add a post to the program as normal or
- Replicate your post a specific number of times (when you do this you may set the minimum number of times between repeats of this article ). Note that you can accomplish this for Facebook but you have to be aware of the Twitter rules from duplicate content — see below.
You May Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has included a pause button. When a natural catastrophe is or for any reason it’s not great time to post, it is easy to pause the queue with one click.
Perhaps you want to pause a seasonal queue of posts At Christmas… it’s simple with the pause button!
Meet Edgar has a pause button and it had been something That I actually wanted to see which I opted to replace it with. I requested Agorapulse to add one plus they did (they always listen — never be reluctant to mention tips or give feedback!) .
Utilize The Queue Function
The queue function can be for announcing useful Events like a Facebook Live (if you hold them to a weekly or regular basis). Share your content that needs to go out at a certain time of the week in a queue. I would advise that you vary the articles a little to keep the content fresh and.
This works for Facebook but with Need to look at some”changes” to Twitter’s terms of usage…. Social Media Content Manager
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The principles Aren’t Fresh as addressed in this post by Agorapulse’s CEO Emeric Ernoult. It is just that now they are making a point of saying they’ll apply them.
Fundamentally this mean that we can Simultaneously post similar or equal content . This applies to replicate content at exactly the account.
Lets’s take a look Twitter with Agorapulse whilst complying with all the principles, so once you draft an image similar to this one to post to Twitter, you comply with the rules.
Notice You Could elect to to queue or program Your article to Twitter. Here is where we need to consider the principles of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look more closely At the image above, you will see that Agorapulse blocks my ability to place duplicate content. The instrument recognises that I am posting to Twitter! This helps ensure that the guidelines of Twitter are adhered to by me.
Content Variation Tips
This is the way I use Agorapulse to save loads of Time and stay from Twitter Jail. With Agorapulse, you now have two choices for replicating a link.
- You can opt to Schedule your post once (or more than once if you vary it). Simply add your article, to do so, then choose the time and date you would like it to go out at. If it will be printed more than once, you will want to edit the repeated or replicate tweets so they’re not”duplicate” content. More of that is below.
- More than with variants or you can opt to Queue your article once. Agorapulse advocates this. When you’re queueing content for Twitter, make certain you don’t choose the option to”re-queue multiple occasions.” You can use this feature for some other platforms, however this is where you would wind up in violation of the rules of Twitter. When I choose to do it this way, I’m sure it’s a unique place, then add it to the top or bottom of the queue (ie I choose”queue next” or”queue last”).
I use Advanced Scheduling to Write 1 tweet, and then set that tweet to repeat a specific number of occasions. Below, I’ve set it to post than every 7 Days, and up to 6 repetitions. Just don’t forget to edit the repeats!
I could easily see, once I program that the 6 x repeats Those articles in my schedule. I’d go directly in and alter them to emojis, new text, pictures or hashtags. Do this don’t do it later or you may forget.
Note. It is Okay when you edit your articles, if the link stays the same. It’s the text that you need to change each time.
I’d been utilizing Advanced Scheduling in this way For a while now to post new content well before the new”principles” were announced. I love to mix up it and it is better for engagement.
Don’t forget Bulk Upload! Agorapulse also permits you to upload up to a 100 pieces of content simultaneously by using a CSV file. This includes your photos and can incorporate content! You can even use this to curate articles from other sites and save hours!
What is Coming For Queued Content?
The staff at Agorapulse is functioning on a Tool to produce us tweets’ variants, so we can still get out content fast and play nice with Twitter. This is new functionality that will enable us to repeat our tweet variants all in the one interface. I am looking forward to it. I am convinced it will be a timesaver! Social Media Content Manager
Team Communication and Delegation
As Simple as Agorapulse would be to use, you Don’t have to do all of the checking and involvement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 a month), then you can update to staff approval whereby you are able to assign tasks and accept messages around multiple staff members.
This is GREAT for customer support brilliance.
This feature is a good if you are a group that is growing One to upgrade to.
Oh and guess what? Comments and teamwork happens in Actual time. If Jess and Joe are online at precisely the same time working on precisely the same accounts, there won’t be double-up. You can see what your staff is currently doing in real time.
Posting To Instagram
Agorapulse is A Instagram partner. This suggests that they are one of the tools to acquire entry to Instagram’s API to allow auto-posting to Instagram which is HUGE!
In Case You Have one of the Company accounts with Agorapulse you can into Instagram. This usually means that you can organize your articles ahead of time and click to post in your telephone whenever you’re ready OR you are able to auto post.
Just make sure that you don’t forget to engage if You autopost….posting is just a part of the process. You have to follow up on answers and comments.
I Think That Agorapulse is the only instrument Provides both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it is a win-win-win if you’ve got a company account. Are a separate fee!
All you need To do would be.
- Download the Agorapulse app and hook your Instagram account .
- On Your program or background computer, schedule your Instagram post (add photo and caption) then schedule the date and time you need to publish it. You can choose to switch on Auto-scheduling or you can use the app to link through to Instagram and place the picture.
- If you post manually, will get a notification through your cellular app when it’s time. Simply click”Publish” and you’ll be changed through to the Instagram program.
- Post as you would ordinarily on Instagram. Your copy/description will be copied and you need to paste it into the Instagram app. Check you’re ready to go and you have added as necessary!
Again, I am impressed that Agorapulse has Added another feature that would ordinarily require us to utilize the newest attribute and another tool makes it even better. Bringing these tools collectively saves you time AND money and is an integral reason why I love Agorapulse for Social Media Management.
Responding To Ad Comments
Here’s where we get to Some features which are for the higher level of membership on Agorapulse.
The ability to respond to ad comments Begins at Medium Level of Membership (starting at $99 a month)
Keeping up with opinions on ads is hard for Equally Facebook and Instagram advertisements. Agorapulse allows you to view them and participate with them readily and pulls to your inbox from the advertisement comments.
If you run advertisements and understand what it’s like to maintain With the remarks (such as the spam), then you’ll know that this function is bliss for advertising managers and page admins. Bliss. Social Media Content Manager
Bonus Free Tools
You can also choose Advantage of those free tools on their website including.
- A Facebook Page Barometer — to see how well your lover fares and also to test your own engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter functionality, right today
If you really need one Reason to test out Agorapulse here it is.
It is affordable.
They have some of the best pricing of some of those Social media management tools.
Prices begin at $49 per Month for small/solo businesses with increasing prices for medium, large and enterprise companies. You will find out more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media direction, try Some of the tools and also take the free trial for a spin, you will be hooked as I am.