Intro Social Media Community Manager
You will find Many social media management programs, but one stands out among the audience more and more every year — Agorapulse. I’ve used Agorapulse for Social Media Management for a couple of years and I really like it. In this post I share 12 Reasons Why I adore Agorapulse to Social Media Management and you will also. Social Media Community Manager
There Are Lots of social media management applications that Deserve a mention here. I’ve used many of them such as Hootsuite Sprout Social, and Buffer, at one time or another.
I won’t go into their features . They’re Solid choices.
However, I switched to Agorapulse a Couple of Years ago It and now has been my 1 choice for social media direction since that time. You may read about some of the attribute comparisons between Agorapulse along with other programs .
But for the purposes of This informative article, I wish to just focus on Agorapulse so you can consider it as a tool in your arsenal.
In Reality, it may be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
Only, it will not have a lot of features That you never use, which makes you think”what is that used for?” . It is practical, no-fluff and super easy to use.
Dare I say, it’s even enjoyable (but we will get to this ). Let’s take a look at 12 reasons why I adore Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I begin… I must mention that I do not always use EVERY single function at the exact same moment. I do use a couple of other tools. However, I really like that Agorapulse has a suite of features that do cover most of your social media advertising requirements.
In fact, I Have been slowly moving lots of the features I use on programs around to Agorapulse. It is difficult not to wish to stay”in” this instrument since it is so user-friendly and enjoyable to use. I have also taken on a brand ambassador part with Agorapulse considering writing this article. The article has been updated but my real love for this particular tool and the fact I can not do without it in my arsenal hasn’t changed.
The Agorapulse Culture And Team
Let’s start here. Because without this Remainder of the things that I love about Agorapulse imply nothing.
Customer support is at the core of company Agorapulse. If their clients are happy and utilizing their tool in the finest possible manner, (and they receive results), then everything falls into place. Their staff concentrates on customer experience over anything else.
Agorapulse also stinks About what works, what they can build next and what needs improving. You are not just a customer but part of a business where your voice will be heard. In reality, many of the features I am going to speak about came out of customer testimonials and feedback.
Caring about customers Is why Agorapulse has taken up the rankings as one of the social media management tools with the best reviews and customer satisfaction. Social Media Community Manager
I’ve outlined all 12 reasons why I love Agorapulse Below, but let us start with a video overview of the recent (awesome) upgrade — then I’ll break down the key capabilities. There is a lot to enjoy.
Impressive, right? Let’s jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Function of engagement (which is the reason why I adore Agorapulse the most), let’s take a peek at posting and scheduling.
Just as a publishing Tool goes, Agorapulse is one. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting work for Instagram as an official Instagram Partner).
You can easily customise the posts to match each platform. I most likely don’t even have to go into detail about it , as it’s super intuitive to use. You, (like me) need to have the ability to work out how to program an easy article, easily and without instruction.
Scheduling is simple with Agorapulse! I can.
- Publish instantly
- Queue my post (more of that later)
- Schedule the post later on for a particular time and date.
It’s also easy to schedule the article to Go out on various platforms, on different times, while being optimised for those platforms (changing the text or image size).
1 feature I like is the ability to Kind”@” and then the name of the user and Agorapulse will bring up the probable account you can choose from on Twitter and Facebook. Notice how Agorapulse suggests additional accounts when I begin entering their company name.
This helps you to label pages and profiles fast And saves you time searching for the perfect people to add.
You can schedule readily to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram in a minute, but for today, Please know that publishing your articles and scheduling beforehand on Agorapulse is easy! And as I said, it is also possible to now auto-post to Instagram with Agorapulse since they are an official partner and have access to this new attribute via Instagram’s API.
Oh and they have a slick calendar view too, That means you can see of your posts ready to go across all the programs.
And it is colour coded for people like me That level of visual organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse mentions and has one column for me to react to notifications.
To me, that is”one task” to finish each day. And it’s really almost enjoyable to clear out my inbox.
It’s focused, it is easy and it is easy to Use, so you won’t miss a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the posts you will need to review or respond to can be found). Your inbox items are highlighted as things To Inspection for every platform.
- Tabs for Publishing Listening, Fans and Followers, and Reports.
- An area for participation where you respond and engage via responses, retweets or enjoys.
You can click on a user’s profile to expand it. You’ll then see all of the info that you need — right within Agorapulse (like any previous interactions).
Expand an individual profile to realize your history!
Just one click and you will see if You’ve Got a History with the conversations and the consumer you’ve had before. As a consequence, you may give the people the ideal attention at the moment.
Let us break this down a bit more…
I DMs I have and can see how many cites Inside my inbox. When I am looking at this tweet from Ravi, I will see how many tweets I must review and I can review or react to his tweet. It’s the same for other channels — your entire participation is in one area.
Never skip a mention in your inbox!
I know my inbox Isn’t empty in this screenshot. But it’s going to be when I have finished writing this post! I don’t always get to inbox zero every day however I get there often enough to LOVE that”Congratulations” screen!
It’s easy to inspect of your mentions. You can Even filter by cite or message type as follows.
Then review the posts responded to or dealt with. It is marked as reviewed As soon as a post is replied to by you.
Or you click on a place replying.
I could choose To answer (or answer from DM), examine the article, delegate it for somebody else (more of that later), retweet it or”just like” the post — all from within precisely the exact same dashboard area on Agorapulse.
Choose how you will participate or process the mention or message.
It’s, if I switch for example similar. I can see all my current participation, I can expand on posts or see information. I unfollow and can follow. Social Media Community Manager
Change between programs and accounts to Keep up with participation!
Being able to see All your comments is handy on Instagram, where you usually can find the past 50 mentions on your own feed. It’s impossible to keep up with mentions, In case you have a number of followers. Agorapulse alters that which is huge for influencers and brands.
Excited? You can participate with All your Mentions if you are a bit late getting to them.
And of course, I can also easily engage by Switching to Facebook too.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this point (you can only publish to LinkedIn.
Agorapulse retains all my engagement in 1 place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it’s not about Collecting followers. It is about participating with them.
Like I shared previously, Agorapulse allows me to Easily track and participate with my very best advocates employing the”Fans and Followers” feature. From within your Twitter account, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I hunted in this scenario below “TOP”.
To profiles you can add a star with favorites to “favorite” folks you would like to follow closely in Agorapulse. This way, you have their posts accessible in their own thread! Now it’s simple retweet their content and to engage together!
You’ll also see positions for the following in just About every profile view on Agorapulse.
- Engaged — the individual has said you (directly, or through a reply to a dialogue ) or sent you a DM.
- Ambassador — this person has retweeted you or posted links to your site.
- Influencer — this person is often retweeted (over 20 times during the previous 30 days).
In the case of Nicky, She’s all 3 with regard to my @sociallysorted Twitter account. Nicky is someone I ought to be participating with (and I do!) .
On this, Facebook Function shows you who has said your webpage, and the number of times they’ve enjoyed and commented or sent you a message, as well as their final interaction with you. It is also possible to ban them from the page from inside Agorapulse, but I expect that happens!
On Instagram you Will see who has left comments in your post, their total followers/followed counts and you can trace or unfollow from within Agorapulse.
These fundamental metrics give you a clear image of who Follows you, boosts you and participates with you the maximum.
- Setup custom groups of followers within Agorapulse’s dashboard
- Search on each of their interactions
- Search in their own messages, and
- Add notes.
When You’ve Got this information you can use all It to take part in communication with these individuals — surprise and delight them in some way maybe reach out to them to thank them! Social Media Community Manager
Advanced Tracking, Reviews And search
Consider Agorapulse as your own Private investigator that is Private. You can use the Monitoring function on Instagram to.
- Play hashtag searches.
- Perform place searches.
What is so great about this? It opens up a whole new World of chance for finding (and linking ) talks about any subject you like (including your brand).
The potential for location-based businesses is enormous Particularly tourism.
When it comes To reports, Agorapulse actually excels. With one click you can create a report that’s not difficult to decode and simple to produce. GREAT for showing customers!
Agorapulse Reports enable you to break down your Audience in a way which makes sense.
The reports also can help you find a range Information such as.
- Your best performing content (ie articles, tweets etc) based on engagement and reach
- Development metrics over time. Agorapulse provides you a reading re whether a metric is decreasing or increasing over a time and compares metrics.
- Community management statistics such as reaction time and response speed
- Benchmarking your Facebook Page against opponents
Your best performing material is analysed and Presented in report form. You may download it as a csv file to show that the people/clients/team that must see it the most.
For social media managers and agencies this is Enormous, as it allows you to provide your clientele with data that is easy-to-read.
It is also possible to take a glance at your competitors!
Nearly everyone I know who uses Agorapulse to get Social media management raves about the accounts. They’re fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse describes it as being in a position to”tag, bookmark, hide, delete or assign content… while you sleep”. using Moderation Rules, all.
I love this function on Twitter, where the Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I will deal with them Manners.
- Therefore that I really don’t see most of them at the first place I will filter my DMs. This is where the magic happens. You can set up filters to weed out”many” of the lousy DMs. Not all (sigh) but many.
- I will filter my feed by Mentions or DMs. I visit DMs and clear them out quickly. To be fair I get numerous DMs which are spam these days, it’s hard not to miss the excellent ones. Automobile DMs have made DMs useless to me personally, which is a shame.
Moderation and filtering functions for all account Types but I mostly use it for Twitter to”mark as reviewed” all the Auto DMs that come through saying”thanks to after”.
It filters out The auto-DMs, and yes I am sad that it grabs some actual ones as well, however you’ve got to choose your battles!
And the moderation rules are not merely about spam. You can use them in many ways to
- Filter content out to be responded to. Perhaps you wish to have the posts featuring a specific hashtag to be labeled in a manner that is specific — so you can respond to them later.
- Filter out those individuals that are SUPER and post all of the time that you don’t need to see every Tweet at Agorapulse — just repond to them occasionally or in Twitter.
- So it is possible to categorize create customized tags and research on them!
- Create customized searches for keywords that you want to track
- In case you have one of those”large” amount accounts (greatest for small agencies) you can have posts assigned to a team member (see 11 below).
Basically the moderation function is just another Bonus reason to consider Agorapulse for social media direction.
A Killer Mobile App
If you are around and out And you will need to clear your inbox, the more Agorapulse app is something that you will love.
It is accessible on Android and iOS and it is super slick to use. I often prefer using the app vs background to process my inbox since it’s so easy to review and procedure messages and mentions. Social Media Community Manager
Agorapulse’s queue feature Permits You to publish Your articles on a repeated, evergreen basis using smart categories — a lot like the manner in that Meet Edgar allows you to set posts to be scheduled at certain times of day based on particular categories. It is used by me to Twitter and Facebook.
If you want to and are using a tool such as Meet Edgar Reduce costs, then consider Agorapulse’s evergreen content attribute instead (and you get the bonus of all the other Agorapulse features).
Here are a few things to know about using Agorapulse for content that is replicated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it simple to set up and name Your queue add your schedule to get articles to be published on, and catogories. Then the process of adding content is intuitive. As you can see, it’s a slick dash (the consumer experience is awesome).
Firstly, put your content up and you need to name Categories (all colour-coded and prepared for action!) .
Setting up your categories is easy… and color-coded!
When You’ve set up your classes, all you Need to Do is add instances to the schedule, like this.
Then I need to include content to each of the category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a preview of this post, to explain to you how it will appear on the newsfeed of the platform when you publish it, you select.
Pick to Schedule your articles to a time slot, or add each post to your choice’s Queue. This part is easy, as you set your queue up in Measure one. Your Queue, filled with posts (and ready to go) will look something like this.
Once a post is published, It Is Going to return to the Bottom of the queue, waiting to be queued.
Aside from using the queue function for perennial Content, you can also choose to either.
- Add a post to the schedule as normal or
- Replicate your article a specific number of times (when you do so you may set the minimum amount of days between repetitions of this post). Be aware you could accomplish this for Facebook but you have to know about the Twitter rules against content — see below.
You Can Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has included a pause button. For any reason it’s not fantastic timing to post or if a natural catastrophe is, you can pause the queue with one click.
Perhaps you need to pause a seasonal queue of posts At Christmas… it’s easy with the pause button!
Meet Edgar has a pause button and it had been something That I really wanted to see which I chose to replace it with. I requested Agorapulse to include one plus they did (they always listen — never be afraid to mention suggestions or provide opinions!) .
Use The Queue Function
The function could be handy for announcing Events like a Facebook Live (if you hold them on a weekly or regular basis). Share your articles that must go out in a queue at a certain time of the week. I’d advise that the articles a bit change to keep the content fresh and more eye-catching.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You may read about it here.
The principles Aren’t Really new as addressed in this post by Agorapulse’s CEO Emeric Ernoult. It is just that they are making a larger point of saying they will enforce them.
Fundamentally this mean that we can Simultaneously post content that is substantially similar or equal . This applies to replicate content in the same account.
Let us take a look Twitter with Agorapulse whilst complying with the principles, so when you draft a picture like this one you comply with the rules.
Notice You Could choose to schedule or queue Your post to Twitter. Here is where we have to consider the principles of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look In the image above, you’ll see that Agorapulse blocks my ability to place replicate content to over a few of my Twitter accounts. The tool recognises that I am posting to Twitter! This helps ensure that I adhere to the guidelines of Twitter.
Content Variation Tips
Here is how I utilize Agorapulse to save me loads of Time and remain from Twitter Jail. With Agorapulse, you now have two options for replicating a hyperlink.
- You can opt to Schedule your article once (or more than once if you vary it). Just add your article, to do so, then choose the time and date you would like it to go out out at. If it will be published more than once, you’ll want to edit the replicated or duplicate tweets so that they’re not”replicate” content. A lot of that is below.
- It is possible to opt to Queue your post once or more than once with variants. Agorapulse advocates this. When you’re queueing articles for Twitter, be sure you don’t choose the option to”re-queue multiple occasions.” This is where you would end up in violation of Twitter’s rules, although you can still use this feature for some other platforms. When I decide to do it this way, I make sure it’s a special post, then add it on the top or bottom of the queue (ie I choose”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Write one tweet, and then set that tweet to repeat a specific number of occasions. Below, I have set it to post than every 7 Days, and up to 6 repeats. Just don’t forget to edit the repeats!
Once that the 6 x repeats are scheduled by me, I can see Those posts in my schedule. I’d go straight in and alter them to emojis text, pictures or hashtags. Do this don’t do it later or you may forget.
Note. It is If the connection remains the same when you edit your posts, Okay. It’s the text that you need to change each time.
I’d been using Advanced Scheduling in this manner For a while today to post new content well before the new”principles” were declared. I like to mix up this and it is better for involvement.
Don’t forget Bulk Upload! Agorapulse also allows you to upload up to some 100 parts of content simultaneously using a CSV file. Your photographs are included by this and can incorporate articles from any RSS feed! You can also use this save hours and to curate content!
What is Coming For Queued Content?
The staff at Agorapulse is working on a Tool to produce the variants of tweets more easy for people, so we play fine with Twitter and can get content out. This is new functionality that will let us replicate our tweet variations in the one easy interface. I’m awaiting it. I’m sure it will be a timesaver! Social Media Community Manager
Team Communication and Delegation
As Simple as Agorapulse is to utilize, you Don’t have to do all the checking and involvement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (beginning at $199 per month), then it’s possible to upgrade to staff approval whereby you can assign tasks and approve messages across multiple staff members.
This is very good for customer service brilliance.
This attribute is a good, if you are a group that is growing One to update to.
Oh and guess what? Remarks and teamwork happens in Real time. So if Joe and Jess are online at precisely the same time working on the account, there won’t be double-up. You can see exactly what your staff is currently performing in real time.
Posting To Instagram
Agorapulse is A proud Instagram partner. This also means they are one of the tools to get entry to the API to allow of Instagram!
In Case You Have one of the Company accounts with Agorapulse you can now auto-schedule to Instagram. This means that you can now organize your content beforehand and click whenever you are ready OR you can to post on your telephone auto article.
Just make sure that you don’t forget to engage if You autopost….posting is merely part of this procedure. You have to follow up on comments and replies.
I Think That Agorapulse is the instrument that Offers both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it’s a win-win-win in case you’ve got a company account. Are a fee!
All you need To do would be.
- Download the Agorapulse app and hook your Instagram account .
- On Your app or desktopcomputer, schedule your Instagram post (add photo and caption) then program the time and date you want to print it. You can choose to change on Auto-scheduling or you can use the app to link through to Instagram and post the picture.
- When it is time if you post will receive a notification through your program. Simply click”Publish” and you will be changed through to the Instagram program.
- Post as you would ordinarily on Instagram. Your copy/description is going to be copied and you need to paste it to the Instagram app. Check you have additional as necessary and you are ready to go!
I am super impressed that Agorapulse has Added another feature that would require us to utilize another tool and the feature makes it even better. Bringing these tools saves time AND money and is an integral reason why I love Agorapulse for Social Media Management.
Responding To Advertisement Comments
Here is where we get to Some attributes that are for the greater degree of membership Agorapulse.
The capability to respond to ad comments Starts at Medium Level of Membership (starting at $99 per month)
Keeping up with comments on ads is difficult for Facebook and Instagram ads. Agorapulse pulls from the advertisement comments to your own inbox and lets you see them and engage with them readily.
If ads run and know what it is like to maintain With the comments (including the spam), then you will know that this function is bliss for advertising managers and page admins. Bliss. Social Media Community Manager
Bonus Free Tools
You can also choose Advantage of those free tools on their site.
- A Facebook Page Barometer — to determine how well your fan fares and also to test your own engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter performance, right today
If you want one Reason to test out Agorapulse then here it is.
They have some of the best pricing of some of the Social media management applications.
Prices begin at $49 each Month for small/solo businesses with costs for enterprise, large and medium companies. You will find out more about pricing here.
I’ve A hunch that once you check out Agorapulse for social media direction, attempt A number of the tools and choose the free trial for a spin, you will be as hooked as I am.