Intro Social Media Analytics Tools
There are Many social media management programs, but one stands out amongst the audience more and more every year — Agorapulse. I have used Agorapulse for Social Media Management for a couple of decades now, and I love it. In this article I share 12 Reasons Why I love Agorapulse for Social Media Management and why you will too. Social Media Analytics Tools
There Are Lots of social media management tools that Deserve a mention here. I have used many of them at one time or another, including Hootsuite, Sprout Social, and Buffer.
I won’t go into their features here. They’re Solid options.
However, I switched to Agorapulse a few years ago It and Today has been my 1 choice for social media direction since that time. You can read about some of the attribute comparisons between Agorapulse and other programs .
However, for the purposes of This post, I wish to just focus on Agorapulse so you can consider it as a tool in your toolbox.
It may be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
Only, it doesn’t have too many features that are extraneous That you never use, making you think”what’s that used for?” . It’s sensible, no-fluff and super simple to use.
Dare I say, it’s even fun (but we’ll get to this ). Let’s take a look why I adore Agorapulse for social media direction!
12 Reasons Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I must mention that I do not always use EVERY single function in precisely the exact same moment. I do use a couple of tools for a few functions. However, I love that Agorapulse has a package of features that do cover most of your social media advertising requirements.
In fact, I Have been moving a lot of the attributes I use on programs around to Agorapulse. It’s difficult not to want to stay”in” this instrument as it’s so user-friendly and fun to use. I also have taken on a brand ambassador role with Agorapulse considering writing this article. The article has been updated but my real love with this particular tool and the fact that I can not do without it in my arsenal hasn’t changed.
The Agorapulse Team And Staff
Let’s start here. Because with this, the Remainder of the things I adore about Agorapulse mean nothing.
Customer support is at the core of company at Agorapulse. If their customers are happy and utilizing their tool in the best possible way, (and they receive results), then everything falls into place. Their staff focuses on customer experience than anything else.
Agorapulse also listens To clients about what works, what they can build and what needs improving. You are not a customer but part of a business. In fact, many of the features I am going to speak about came out of client testimonials and opinions.
Caring about customers Is Agorapulse has taken up the rankings as one of those social media management tools with all the best reviews and customer satisfaction. Social Media Analytics Tools
I’ve all summarized 12 reasons why I like Agorapulse Below, but let’s start with a video overview of the current (awesome) upgrade — then I will break down the critical features. There’s a lot to like.
Impressive, right? Let’s jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Function of engagement (which is why I love Agorapulse the most), let’s take a look at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is one of the easiest I’ve used. It’s a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting function for Instagram as a formal Instagram Partner).
The posts can be easily customised by you to match each platform. As it intuitive to use, I probably don’t even have to go into detail about it here. You, (like me) need to be able to work out how to program an easy article, easily and without education.
Scheduling is easy with Agorapulse! I could.
- Publish instantly
- Queue my post (more of that later)
- Schedule the post in the future for time and a specific date.
It’s also easy to schedule exactly the Exact Same post to Go out on different platforms, on different times, while being optimized for all those platforms (changing the text or image size).
One feature I particularly like is the capability to Kind”@” and the name of the consumer and Agorapulse will bring up the probable account you are able to pick from on Twitter and Facebook. Notice Agorapulse suggests additional accounts when I begin entering their business name.
This helps you to label profiles and pages quickly And saves you time looking to include.
You can even schedule readily to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We will get to Instagram at a minute, but for now, Please know that publishing your content and scheduling in advance on Agorapulse is super easy! And as I said, it is also possible to currently auto-post to Instagram with Agorapulse since they are an official partner and also have access to that new feature via Instagram’s API.
Oh and they have a slick calendar view too, So you can see your articles ready to go across the platforms.
And it’s colour coded for people like me That level of organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse has one pillar for me to react to mentions and notifications.
To me, that is”one job” to complete each day. And it is really almost enjoyable to clean out my inbox.
It is concentrated, it’s easy and it is super simple to Use, and that means you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you need to review or respond to can be found). Your inbox items are highlighted as things.
- Tabs for Reports, Publishing, Fans and Followers, and Listening.
- An area for engagement where you respond and engage via retweets enjoys or replies.
You can click on a user’s profile it. You’ll then see all of the information you want — directly within Agorapulse (like any prior interactions).
Expand a user profile to realize your history!
Just one click and you will see if you have a History with the consumer and the conversations you have had before. This means that you may provide the right people the ideal attention at the time.
Let us break this down a bit more…
I can certainly see how many mentions and DMs I’ve In my inbox. When I am looking at this tweet from Ravi, I will see how many tweets that I must review and I can review or respond to his conversation. It is the exact same for channels — your entire engagement is in 1 place.
Never miss a mention on your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. But it will be when I’ve finished writing this post! I do not always get to inbox zero every day however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to check your own references. You can Even filter by cite or message kind as follows.
Then review the posts you’ve responded to or dealt with. As soon as a specific post is replied to by you, it is automatically marked as reviewed.
Or You Just click on a post to review it without replying.
In the example from Nicky, I could choose To answer (or answer from DM), examine the post, assign it to get someone else (more of that later), retweet it or”like” the article — all from within precisely the same dashboard place on Agorapulse.
Choose how you will engage or process the mention or message.
It’s, if I switch for example similar. I am able to view all my current participation, I can enlarge on posts or see more info about an individual. I can even follow and unfollow. Social Media Analytics Tools
Change between accounts and platforms to Keep up with engagement!
Being able to see All your comments is handy on In which you can find the past 50 mentions on your feed. If you’ve got a large number of followers it is impossible to keep up with mentions. Agorapulse changes that which is enormous for influencers and brands.
Excited? You Can now engage with ALL of your Mentions if you are a little late getting to them.
And I could also engage by Switching to Facebook as well.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this stage (you can only print to LinkedIn.
Agorapulse retains my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it’s not about Collecting followers. It is about engaging with them.
Like I shared previously, Agorapulse enables me to Easily track and engage with my very best advocates employing the”Fans and Followers” feature. From in your Twitter accounts, you click “Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
In this scenario I searched on my top 100 users under “TOP”.
You can add a celebrity to “favorite” people you would like to follow closely in Agorapulse. This way, you have their articles accessible in their very own thread! Now it’s easy to engage together and retweet their articles!
You see rankings for your following in just About each profile view on Agorapulse.
- Engaged — the individual has said you (directly, or via a reply to a conversation) or sent you a DM.
- Ambassador — this individual has retweeted posted or you links.
- Influencer — this person is frequently retweeted (over 20 times during the previous 30 days).
In Nicky’s case, She’s all 3 with respect to my @sociallysorted Twitter accounts. Nicky is someone I should be engaging with (and I do!) .
On this, Facebook Function shows you who has said your webpage, and how many times they’ve enjoyed and commented or sent you a message, in addition to their final interaction with you. You can also prohibit them from the page from within Agorapulse, but I hope that happens rarely!
On Instagram you Will see who’s left comments their complete followers/followed counts and you can trace or unfollow from within Agorapulse.
You are given a clear image of who by these basic metrics Follows you, boosts you and engages with you the maximum.
- Set up custom classes of followers inside Agorapulse’s dash
- Search on all their interactions
- Search in their messages, and
- Add personal notes.
When You’ve Got all It to take part in positive communication with these individuals — surprise and pleasure them in some way maybe reach out to them to thank them! Social Media Analytics Tools
Advanced Monitoring, Search And Reports
Consider Agorapulse as your own Private investigator that is Private. You can use the Monitoring work on Instagram to.
- Perform hashtag hunts.
- Place that is perform hunts.
What’s so great about it? It opens up a whole new World of possibility for finding (and joining) conversations around any subject you like (including your brand).
The potential for companies is huge With this feature, particularly tourism.
When it comes To reports, Agorapulse actually shines. With one click you can create a report that’s simple to create and easy to decode. Ideal for showing customers!
Agorapulse Reports enable you to break your Audience sense.
The reports can also help you find a range Information such as.
- Your best performing content (ie articles, tweets etc) based on participation and attain
- Evolution metrics with time. Agorapulse provides a reading re if a specific metric is increasing or decreasing over a period to you and compares metrics over time.
- Community management statistics such as response time and response speed
- Benchmarking your Facebook Page against competitors
Your content is analysed and Presented in report form. You may download it as a csv file to show it the most.
For social media supervisors and agencies this is Huge, as it allows you to supply your clientele with information that is easy-to-read.
You can have a peek!
Nearly everyone I know who uses Agorapulse to get Social media management raves about the reports. They’re pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse describes it as being in a position to”tag, rename, conceal, delete or assign content… while you sleep”. using Moderation Rules, all.
I love this role on Twitter, in which the Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I will deal with them Manners.
- So I really don’t see most of them in the first 17, my DMs can be filtered by me. This is where the magic happens. You can set up filters to weed out”many” of the bad DMs. Not all (sigh) but most.
- I can filter my feed by DMs or Mentions. I usually visit DMs and clear them out pretty quickly. To be honest I get so many DMs that are spam nowadays, it’s hard not to miss the good ones. Automobile DMs have made DMs useless to me, which is a true shame.
Filtering and moderation functions for all accounts Types but I mostly use it for Twitter to”markers as reviewed” all the Auto DMs that come through saying”thanks for after”.
It mostly filters out The auto-DMs, and yes I’m sad that it grabs some real ones as well, however you have to choose your battles!
And the moderation principles are not merely about spam. You can use them in many ways to
- Filter out articles to be reacted to. You want to have the posts featuring a particular hashtag to be tagged in a specific way — so you’re able to respond to them later.
- Filter out those individuals that are SUPER and post all of the time so that you don’t have to observe every Tweet in Agorapulse — just repond to them or natively in Twitter.
- Create customized tags for remarks and tweets so you can categorize and research on them!
- Create custom searches for key words that you need to track
- In case you have one of those”big” amount accounts (greatest for small agencies) you can have articles assigned to a group member (see 11 below).
Basically the moderation function is just another Bonus reason to consider Agorapulse for social media management.
A Killer Mobile App
If you are out and around And you need to clean your inbox, the more Agorapulse program is.
It’s available on Android and iOS and it is super slick to use. I often prefer using the program vs background computer to process my inbox as it is really easy to review and procedure mentions and messages. Social Media Analytics Tools
Agorapulse’s lineup feature allows you to publish Your articles on a repeated, evergreen basis utilizing smart categories — much like the manner in which Meet Edgar allows you to set posts to be scheduled at certain times of day based on particular categories. It is used by me to Facebook and Twitter.
If you are using a tool and Need to Cut costs, then contemplate Agorapulse’s evergreen content feature rather (and you get the bonus of all the additional Agorapulse features).
Here are a few things to know about using Agorapulse for , content that is queued that is replicated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it’s super easy to set up and name Your queue catogories, and insert your program for articles to be printed on. Then of adding content, the process is very intuitive. As you can see, it is a slick dashboard (the user experience is amazing ).
Firstly, you need to name and put up your content Categories (all colour-coded and ready for action!) .
Setting up your classes is simple… and color-coded!
Once you’ve set up your classes, all you Need to Do is add instances like this, to the schedule.
Then I Want to include content that is amazing to each of the category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a preview of the post, to show you how it will appear on the newsfeed of the platform you select when you print it.
Pick to Schedule your articles or include each article to the Queue of your choice. This component is simple, as you have already set up your queue in Measure one. Your Queue, filled with articles (and prepared to go) will appear something like this.
Once a post is published, It Is Going to return to the Bottom of this queue, waiting to be queued again.
Aside from using the queue operate for repeated Content, you can even choose to .
- Add a post to the schedule as usual or
- Repeat your article a certain number of times (when you do so you will place the minimum number of times between repeats of the article ). Note you could do this to get Facebook but you have to be aware of the Twitter rules against duplicate content — see below.
You Can Pause The Queue (Instantly, And At Any Time).
I love that Agorapulse has included a pause button. When a natural catastrophe is or for any reason it is not fantastic time to post, you can easily pause the queue.
Maybe You want to pause a queue of posts At Christmas… it is simple with the pause button!
Meet Edgar has a pause button and it had been something That I really wanted to see that I chose to replace it with. I asked Agorapulse to include one plus they did (they constantly listen — never be reluctant to mention suggestions or provide opinions!) .
Utilize The Queue Function
The function can be useful for announcing Events such as a Facebook Live (should you hold them on a weekly or regular basis). Share your content that needs to go out at a certain time of the week in a queue. I would advise that the articles a little vary to keep the content fresh and.
This works but with we Need to look at some”changes” into Twitter’s terms of usage…. Social Media Analytics Tools
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You may read about it here.
The principles Aren’t Fresh as addressed in this post by Agorapulse’s CEO Emeric Ernoult. It is just that they’re making a point of saying they will be enforced by them.
Fundamentally this imply that we can Simultaneously post content that is equal or similar . This applies to replicate content.
Let us take a look Twitter with Agorapulse while complying with all the rules, so the rules are complied with by you, once you draft a picture like this one to post to Twitter.
Note that you can elect to schedule or to queue Your post to Twitter. Here is where we have to consider Twitter’s rules and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look more closely In the picture above, you’ll see that Agorapulse blocks my ability to place replicate content to over one of my Twitter accounts. The instrument recognises that I’m submitting to Twitter! This helps ensure that Twitter’s guidelines are adhered to by me.
Content Variation Tips
Here is the way I utilize Agorapulse to save me loads of Time and remain out of Twitter Jail. With Agorapulse, you have two options for repeating a link.
- It is possible to opt to Schedule your article once (or more than once if you vary it). Simply add your post, to do so, then pick the time and date you want it to go out at. If it will be published more than once, you will need to edit the replicated or duplicate tweets so they’re not”duplicate” content. A lot of this is under.
- More than with variants or you can opt to Queue your article once. Agorapulse advocates this. When you’re queueing content for Twitter, be certain that you don’t choose the option to”re-queue multiple occasions.” You are still able to use this attribute for other platforms, however this is where you would end up in violation of Twitter’s rules. While I decide to do it this way, I make sure it’s a special post, then add it on the top or bottom of this queue (ie I select”queue alongside” or”queue last”).
I also utilize Advanced Scheduling to Write one tweet, and set that tweet. Below, I have set it to article than every 7 Days, as well as 6 repeats. Don’t forget to edit the repeats!
I could easily see once I program that the 6 x repeats Those posts in my schedule. I’d go in and change them to hashtags, emojis, images or new text. Do this immediately — don’t do it or you will forget.
Note. It is When you edit your posts, if the link remains the same, ok. It’s the text that you need to change each time.
I’d been using Advanced Scheduling in this manner For a little while today to post new content — well before the new”principles” have been announced. I love to mix it up and it is better for engagement.
Do not forget Bulk Upload! Agorapulse also permits you to bulk upload up to some 100 parts of content by using a CSV file. Your photographs are included by this and also can include content! You might use this save hours and to curate content from other sites!
What is Coming To Queued Content?
The staff at Agorapulse is functioning on a Tool to make the variants of tweets more easy for us, so we play fine and can still get out content fast. This will be new functionality that will enable us to replicate our tweet variants quickly — in the one interface. I’m looking forward to it. I’m convinced it’s going to be a timesaver! Social Media Analytics Tools
Team Communication and Delegation
As Simple as Agorapulse would be to utilize, you Don’t need to do all of the checking and engagement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 per month), then it’s possible to upgrade to staff approval whereby you can assign tasks and accept messages around multiple staff members.
This is very good for customer support brilliance.
If you are a group that is growing, this attribute is a good One to update to.
Oh and guess what? Teamwork and comments happens in Actual time. So if Joe and Jess are online at the exact same time working on precisely the accounts, there won’t be double-up. You can see what your team is currently performing in real time.
Posting To Instagram
Agorapulse is A spouse that is Instagram. This also suggests that they are among the very first tools to acquire entry to the API to allow auto-posting to Instagram which is HUGE of Instagram!
In Case You Have one of the Company accounts with Agorapulse you can now auto-schedule into Instagram. This usually means you can now organize your content beforehand and click when you are ready OR you can, to post on your phone auto post.
Make sure that you don’t forget to engage if You autopost….posting is merely part of this procedure. You have to follow up on comments and answers.
I Think That Agorapulse is the instrument that Provides both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it is a win-win-win in case you’ve got a business account. Instagram tools that give you reports are a fee!
All you need To do would be.
- Download the Agorapulse program and hook your Instagram account .
- On Your app or background computer, schedule your Instagram article (add photo and caption) then schedule the date and time that you need to publish it. You may choose to switch on Auto-scheduling or you can use the app to link through to Instagram and place the image.
- When it is time to post if you post will receive a notification through your mobile app. Simply click”Publish” and you’ll be switched through to the Instagram program.
- Article as you would ordinarily on Instagram. Your copy/description is going to be copied and you want to glue it. Check you are ready to go and you have hashtags added as necessary!
Again, I am impressed that Agorapulse has Added yet another feature that would require us to utilize a tool and the new attribute makes it even better. Bringing these tools saves time AND money and is a key reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here is where we get to Some attributes which are for the greater level of membership Agorapulse.
The ability to respond to ad comments Starts at Medium Level of Membership (beginning at $99 a month)
With comments on ads is hard for keeping up Facebook and Instagram ads. Agorapulse lets you see them and participate with them and pulls in the ad comments.
If you understand what it is like to keep up and run advertisements With the remarks (including the spam), then you will know that this function is bliss for advertising managers and page admins. Bliss. Social Media Analytics Tools
Bonus Free Tools
You can take Advantage of these tools on their site such as.
- A Facebook Page Barometer — to determine how well your lover fares and also to test your own engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter functionality, right now
If you really want one More reason to check out Agorapulse here it is.
It is affordable.
They have some of the pricing of any of those Social media management applications.
Prices start at $49 each Month for small/solo companies with costs for large medium and enterprise companies. You can discover more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media direction, attempt A number of the free tools and choose the free trial for a spin, you will be hooked as I am.