Intro Social Media Agency
There are Many social media management programs, however, one stands out amongst the audience more and more every year — Agorapulse. I have used Agorapulse for Social Media Management for a couple of decades now, and I love it. In this post I discuss 12 Reasons Why I love Agorapulse to Social Media Management and why you will also. Social Media Agency
There are many social media management applications that Deserve a mention . I’ve used many of them such as Hootsuite Sprout Social, and Buffer.
I won’t go in their features here. They are Solid choices.
However, I changed to Agorapulse a few years ago It and now has been my 1 choice for social media management since that time. You can read about some of the attribute comparisons between Agorapulse and other platforms .
However, for the purposes of This post, I wish to focus on Agorapulse so you can consider it as a tool in your arsenal.
In fact, it could literally be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
It doesn’t have a lot of features You never use, which makes you think”what’s that used for?” . It is practical, no-fluff and super easy to use.
Dare I say, it is even fun (but we will get to this ). Let’s take a peek why I adore Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I start… I must mention that I do not always use each and every function at precisely the exact same time. I do use a couple of tools for a few purposes. However, I love that Agorapulse includes a suite of features that do cover the majority of your social media advertising needs.
In fact, I Have been slowly moving a lot of the features I use on additional programs over to Agorapulse. It is hard not to want to remain”in” this tool since it is so user-friendly and fun to use. I have taken on a brand ambassador part with Agorapulse since writing this article. The post has been updated but my real love for this tool and the fact that I can not do with it in my toolbox has not changed.
The Agorapulse Culture And Team
Let us begin here. Because without this, the Rest of the things that I adore about Agorapulse mean nothing.
Customer support is at the core of company Agorapulse. If their clients are happy and utilizing their instrument in the best possible way, (and they get results), then everything falls right into place. Their staff focuses on customer experience more.
Agorapulse also listens To clients about what works, what they can build and what needs improving. You are not just a customer but part of a business. In fact, lots of the features that I am going to speak about came out of feedback and customer recommendations.
Caring about clients Is why Agorapulse has taken up the ranks as one of those social media management tools with all the reviews and customer satisfaction. Social Media Agency
I’ve outlined all 12 reasons why I like Agorapulse Below, but let us start with a video summary of their current (awesome) upgrade — then I will break down the critical capabilities. There is a lot to enjoy.
Impressive, right? Let us jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off to the all-important Function of engagement (that is the reason why I love Agorapulse the most), let us take a peek at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is one of the easiest I have used. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (and they have the newest auto-posting function for Instagram as an official Instagram Partner).
The articles can be easily customised by you to suit each platform. I don’t even need to go into detail about it here, as it intuitive to use. You, (like me) should have the ability to work out how to schedule an easy post, easily and without instruction.
Scheduling is simple with Agorapulse! I could.
- Publish instantly
- Queue my article (more of this later)
- Schedule the article later on for a particular date and time.
It’s also super easy to schedule exactly the same post to Go out on different platforms, on various times, while being optimized for all those platforms (altering the text or picture size).
1 feature I especially like is the capability Type”@” and the title of the consumer and Agorapulse will bring up the probable accounts you can choose from on Twitter and Facebook. See how Agorapulse suggests accounts when I start entering their business name.
This helps you to label profiles and pages quickly And saves you time looking to add.
You can also schedule readily to LinkedIn.
Easily print to LinkedIn with Agorapulse
We’ll get to Instagram at a minute, but for today, Please know that publishing your content and scheduling in advance on Agorapulse is super easy! And as I said, you can also now auto-post into Instagram with Agorapulse as they are an official partner and have access to this new attribute via Instagram’s API.
Oh and they have a Fairly calendar view also, So you can see all of your articles ready to go across all the programs.
And it’s color coded for people like me who need That extra amount of visual organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse has 1 pillar for me to react to notifications and mentions.
To me, that is”one job” to finish each day. And it’s actually almost enjoyable to clear out my inbox.
It is focused, it’s simple and it is easy to Use, so you won’t miss a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you will need to review or respond to can be found). Your inbox items are emphasized To Review for each platform as things.
- Tabs for Publishing Listening, Fans and Followers, and Reports.
- An area for engagement in which you participate and respond via retweets likes or responses.
You can also click on a user’s profile to enlarge it. You will then see all of the information you need — right within Agorapulse (like any previous interactions).
Expand a user profile to realize your history!
If you have a Only one click and you will see History with the conversations and the user you’ve had before. This means that you can provide the ideal people the right care at the time.
Let us break this down a bit more…
I can see how many mentions and DMs I’ve Inside my inbox. When I am looking at this tweet from Ravi, I can see how many tweets that I have to review and I can review or react to his tweet. It is the same for other channels — your engagement all is in 1 place.
Never miss a mention in your inbox!
I know my inbox Isn’t empty in this screenshot. But it will be when I have finished writing this post! I do not always get to inbox zero every day but I get there often enough to LOVE that”Congratulations” display!
It’s easy to check all of your mentions. You can Even filter by message or cite kind as follows.
Then simply review the articles you’ve responded to or dealt with. As soon as a specific post is replied to by you, it is automatically marked as reviewed.
Or You Just click on a post to critique it without replying.
In the next example from Nicky, I can choose To answer (or answer by DM), review the article, delegate it to get somebody else (more of that later), retweet it “just like” the article — all from within precisely the exact same dashboard place on Agorapulse.
Choose how you process or will engage the mention or message.
It’s if I change by Way of Example similar. I am able to see all of my recent engagement, I see information about a user or will expand on posts. I can follow and unfollow. Social Media Agency
Switch between platforms and accounts to Keep up with participation!
Being able to see All your comments is handy on Instagram, where you generally can only see the last 50 mentions on your own feed. It is impossible to keep up with mentions, In case you have a number of followers. Agorapulse alters all that which is huge for influencers and brands.
Excited? You Can now participate with All your Mentions if you are getting to them.
And Needless to Say, I can easily participate by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this stage (you can just print to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it is not about Collecting followers. It is about participating with them.
As I shared previously, Agorapulse enables me to Easily track and engage with my best advocates employing the”Fans and Followers” feature. From within your Twitter accounts, you click on”Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I hunted in this case below “TOP”.
With favorites you can add a star to profiles to “favorite” folks you would like to follow closely in Agorapulse. This way, you’ve got their articles accessible in their very own thread! It’s simple to engage with them and retweet their content!
You see positions for the following in only About every profile perspective on Agorapulse.
- Engaged — the individual has mentioned you (directly, or through a reply to a dialogue ) or sent you a DM.
- Ambassador — this individual has retweeted posted or you links to your site.
- Influencer — this individual is often retweeted (over 20 times throughout the last 30 days).
In the situation of Nicky, she is all 3 with regard to my @sociallysorted Twitter accounts. Nicky is someone I ought to be participating with (and I do!) .
On Facebook Function shows you who’s said your webpage, and the number of times they have liked and commented or sent you a message, as well as their last interaction with you. You can also prohibit them from the page from within Agorapulse, although I hope that happens!
On Instagram you Will see who has left comments in your post, their followers/followed that is complete counts and you can trace or unfollow from inside Agorapulse.
These metrics give you a clear image of who Follows you, promotes you and engages with you the maximum.
- Setup custom groups of followers inside Agorapulse’s dash
- Search on all their interactions
- Search in their own messages, and
- Add personal notes.
When you have all It to take part in positive communication with these individuals — surprise and pleasure them or maybe reach out to thank them! Social Media Agency
Advanced Monitoring, Search And Reports
Consider Agorapulse as your own Private investigator. You can use the Monitoring work on Instagram to.
- Perform hashtag searches.
- Perform place hunts.
What is so great about this? It opens a whole new World of chance for finding (and joining) conversations around any topic you like (like your manufacturer ).
The potential for location-based businesses is enormous With this feature, especially tourism.
When it comes To reports, Agorapulse really shines. With one click you can make a report that is easy to create and easy to decipher. GREAT for showing customers!
Agorapulse Reports enable you to break your down Audience in a means that makes sense.
The Comprehensive reports can help you locate a range Information including.
- Your best performing articles (ie articles, tweets etc) based on participation and reach
- Development metrics with time. Agorapulse provides a reading re whether a specific metric is decreasing or increasing over a period to you and automatically compares metrics over time.
- Community management statistics such as response time and response speed
- Benchmarking your Facebook Page against competitors
Your material is analysed and Presented in report form. You can download it as a csv file to reveal the people/clients/team that needs to see it the most.
For social media managers and agencies that this is Enormous, as it allows you to provide data that is easy-to-read to your clients.
It is also possible to have a glance!
Nearly everyone I know who uses Agorapulse for Social media management raves about the accounts. They are pretty particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse describes it as being in a position to”tag, bookmark, hide, delete or assign articles… while you sleep”. All using Moderation Rules.
Where the, I like this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I will deal with them in two Manners.
- So that I don’t see most of them at the first 17, I will filter my DMs. This is where the magic happens. You can set up filters to weed out”many” of those bad DMs. Not all (sigh) but most.
- I will then filter my feed by DMs or even Mentions. Clean them out pretty fast and I go to DMs. To be fair I get so many DMs that are spam these days, it is hard not to miss the excellent ones. Automobile DMs have made DMs useless to me personally, which is a shame.
Filtering and moderation functions for all account Types but I mostly use it for Twitter to”markers as reviewed” all the Auto DMs that come through saying”thanks for following”.
It mostly filters out The auto-DMs, and yes I am sad that it catches some real ones as well, but you’ve got to choose your battles!
Along with the moderation rules are not merely about spam. You can use them in several ways to
- Filter content out to be reacted to. So you’re able to respond to them afterwards — you wish to have of the posts featuring a particular hashtag to be labeled in a way.
- Filter out those people that are SUPER and post all the time so that you don’t need to observe every Tweet at Agorapulse — only repond to them or in Twitter.
- Create customized tags for comments and tweets so you can categorize and research on these!
- Create customized searches for key words that you need to monitor
- In case you have one of the”big” amount accounts (best for small agencies) you can have articles assigned to a group member (see 11 below).
Basically the moderation function is another Bonus motive to consider Agorapulse for social media management.
A Killer Mobile App
If you are out and about And you need to clear your inbox, the more Agorapulse program is.
It’s available on iOS and Android and it is super slick to use. I often prefer using the app vs background to process my inbox since it’s so simple to review and procedure messages and mentions. Social Media Agency
Agorapulse’s lineup feature Permits You to publish Your articles onto a replicated, evergreen basis using intelligent categories — much like the way by that Meet Edgar permits you to set posts to be scheduled at certain times daily based on particular categories. It is used by me to Facebook and Twitter.
If you Need to and are using a tool Reduce costs, then consider Agorapulse’s evergreen content feature rather (and you have the bonus of all of the other Agorapulse features).
Here are a Couple of things Agorapulse for , queued content that is replicated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse title and it easy to set up Your queue catogories, and insert your program for articles to be printed on. Then the process of adding content is extremely intuitive. As you can see, it’s a slick dashboard (the user experience is awesome).
Primarily, set up your articles and You Have to name Categories (all colour-coded and prepared for action!) .
Setting up your categories is simple… and color-coded!
All you have to When You’ve set up your categories Do is add instances such as this, to the program.
Then I Want to add awesome content to each of those category queues!
Easily Preview Content For Each Social Network.
Agorapulse provides You a preview of this article, to show you how it will appear on the newsfeed of the platform you choose when you publish it.
Pick to Schedule your articles to a certain time slot, or add each article to the Queue of your selection. As you set up your queue this component is simple. Your Queue, filled with posts (and ready to go) will look something like this.
After a post is published, It Is Going to return to the Bottom of the lineup, waiting to be queued.
Apart from using the queue operate for perennial Content, you might choose to either.
- Add a post to the program as normal or
- Replicate your post a certain number of times (once you do so you will place the minimum amount of days between repetitions of this article ). Note you could accomplish this to get Facebook but you have to know about the Twitter rules see below.
You Can Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has added a pause button. For some reason it’s not great timing to post or if there’s a natural catastrophe, you can pause the queue with one click.
Perhaps you need to pause a queue of articles At Christmas… it is easy with the pause button!
Meet Edgar has a pause button and it had been something That I really wished to see in almost any instrument which I chose to replace it with. I asked Agorapulse to include one and they did (they constantly listen — never be reluctant to mention tips or provide feedback!) .
Utilize The Queue Function To Announce Facebook Lives
The queue function can be useful for announcing Events such as a Facebook Live (if you hold them on a weekly or regular basis). Share your content that must go out at a specific time of the week in a queue. I would advise that a bit varies the posts to keep the material fresh and.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or duplicate content in February 2018. You may read about it here.
The principles are not Really fresh as addressed by Agorapulse’s CEO Emeric Ernoult. It is just that they are currently making a point of saying they will be enforced by them.
Basically this mean that we can Simultaneously post identical or similar content to multiple accounts. This also applies to replicate content in exactly the same account.
Let us take a look Twitter with Agorapulse whilst complying with all the principles, so you obey the rules when you draft an image like this one to post to Twitter.
Notice that you can elect to to queue or program Your post to Twitter. Here is where we need to consider Twitter’s rules and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look more closely At the image above, you will realize that Agorapulse blocks my ability to place duplicate content. The tool recognises that I am submitting to Twitter! This helps make sure Twitter’s guidelines are adhered to by me.
Content Demo Tips
This is the way I use Agorapulse to save me loads of Time and remain out of Twitter Jail. With Agorapulse, you have two options for replicating a link.
- It is possible to choose to Schedule your article once (or more than once in the event that you vary it). Just put in your article, to do so, then choose the date and time you want it to go out at. If it’ll be published more than once, you’ll want to edit the replicated or replicate tweets so they’re not”duplicate” content. More of this is below.
- It is possible to choose to Queue your article once or more than with variations. Agorapulse recommends this. When you’re queueing articles for Twitter, make certain that you don’t select the option to”re-queue multiple occasions.” This is where you’d wind up in violation of the rules of Twitter, although you can use this attribute for some other platforms. While I choose to do it this way, I make sure it’s a special place, then add it on the top or bottom of the queue (ie I select”queue next” or”queue last”).
I utilize Advanced Scheduling to Write 1 tweet, then set that tweet. Below, I have set it to article more often than every 7 Days, and up to 6 repetitions. Don’t forget to edit the repeats!
I could see once I program the 6 x repeats Those articles in my schedule. I would go in and alter them to emojis new text, pictures or hashtags. Do this immediately — don’t do it later or you will forget.
Note. It’s If the connection remains the same when you edit your posts, Okay. It’s the text that you have to change each time.
I’d been utilizing Advanced Scheduling in this way For a little while now to post fresh content — well before the new”rules” were announced. I like to mix this up and it’s better for engagement.
Do not forget Bulk Upload! Agorapulse also permits you to upload up to a 100 parts of content simultaneously using a CSV file. Including your photos and also can incorporate articles from any RSS feed! You might even use this to curate content from different sites and save hours!
What’s Coming To Queued Content?
The staff at Agorapulse is currently working on a Tool to make the variants of tweets more easy for us, so we can still get content out and play fine with Twitter. This will be new functionality that will let us replicate our tweet variations all in the one interface that is easy. I’m looking forward to it. I’m sure it will be a timesaver! Social Media Agency
Team Communication and Delegation
As easy as Agorapulse is to utilize, you Don’t have to do all of the checking and engagement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (beginning at $199 a month), then you can upgrade to staff approval whereby you can assign tasks and accept messages around multiple staff members.
This is very good for customer service brilliance.
This attribute is a good, if you are a team that is growing You to update to.
Oh and guess what? Teamwork and comments occurs in Actual time. So if Joe and Jess are online at precisely the exact same time working on precisely the account, there won’t be double-up. You can see what your team is doing in real time.
Posting To Instagram
Agorapulse is A spouse. This means they are one of the first tools to get entry to the API to allow auto-posting to Instagram which is HUGE of Instagram!
In Case You Have one of the business accounts with Agorapulse you can now auto-schedule into Instagram. This usually means you can now plan your articles beforehand and click when you are ready OR you can to post in your telephone auto article.
Make sure that you don’t forget to participate You autopost….posting is merely a part of this process. You need to follow up on answers and comments.
I Think That Agorapulse is the only tool Offers both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it’s a win-win-win if you’ve got a business account. Most Instagram tools that give you reports are a fee!
All you Want To do is.
- Download the Agorapulse program and hook your Instagram account .
- On Your app or background computer, schedule your Instagram post (add photo and caption) then program the time and date you want to print it. You can opt to switch on Auto-scheduling or you can use the app place the picture and to link through to Instagram.
- If you post will get a notification via your cellular app when it’s time. Simply click”Publish” and you will be switched through to the Instagram program.
- Article as you would normally on Instagram. Your copy/description will be copied and you need to paste it to the Instagram app. Check you’re ready to go and you have hashtags added as necessary!
I am impressed that Agorapulse has Added another feature that would ordinarily require us to use the newest attribute and a separate tool makes it even better. Bringing these tools saves time AND money and is a key reason why I love Agorapulse for Social Media Management.
Responding To Advertisement Remarks
Here’s where we get to Some attributes which are for the higher degree of membership on Agorapulse.
The capability to respond to ad comments Starts at Medium Level of Membership (beginning at $99 per month)
Keeping up with comments on ads is hard for Facebook and Instagram ads. Agorapulse pulls in the advertisement comments and lets you view them and engage with them.
If you understand what it’s like to keep up and run ads With the remarks (including the spam), then you’ll know that this function is bliss for advertising managers and webpage admins. Bliss. Social Media Agency
Bonus Free Tools
You can also take Advantage of these tools on their website such as.
- A Facebook Page Barometer — to determine how well your fan fares from the peers, and also to test your engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter performance, right today
If you need one Reason to test out Agorapulse here it is.
It is affordable.
They have some of the pricing of some of those Social media management applications.
Prices begin at $49 each Month for small/solo businesses with increasing prices for large, medium and enterprise companies. You can find out more about pricing here.
I’ve A hunch that once you check out Agorapulse for social media management, attempt A number of the free tools and take the free trial to get a spin, you will be hooked as I am.