Background Social Management Platform
There are Many social media management programs, but one stands out amongst the audience more and more each year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a couple of decades now, and I really like it. In this post I discuss 12 Reasons Why I adore Agorapulse for Social Media Management and you will also. Social Management Platform
There Are Lots of social media management applications that Deserve a mention . I have used many of these at one time or another.
I won’t go in their features . They are Solid options.
However, I switched to Agorapulse a Couple of Years ago It and Today has been my 1 choice to social media management since that time. You may read about some of the feature comparisons between Agorapulse and other programs here.
But for the purposes of This post, I wish to focus on Agorapulse so it is possible to consider it as a tool in your arsenal.
In fact, it may literally be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media management.
Only, it doesn’t have extraneous features You never use, which makes you think”what is that used for?” . It is practical, no-fluff and super easy to use.
Dare I say, it’s even enjoyable (but we will get to this ). Let’s take a look at 12 reasons why I adore Agorapulse for social media management!
12 Reasons Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I should mention that I do not necessarily use each and every function in the exact same moment. I do use a couple of different tools for a few functions. But I love that Agorapulse includes a package of features that actually do cover the majority of your social media marketing needs.
In fact, I Have been moving lots of the attributes I use on tools around to Agorapulse. It’s hard not to wish to remain”in” this instrument since it’s so user-friendly and fun to use. I also have taken on a brand ambassador part with Agorapulse since writing this post. The article has been updated but my real love for this tool and the fact that I can’t do without it in my toolbox has not changed.
The Agorapulse Culture And Team
Let us begin here. Because with this, the Remainder of the things that I adore about Agorapulse mean nothing.
Customer service is at the core of company at Agorapulse. If their clients are happy and using their instrument in the best possible way, (and they get results), then everything falls into place. Their team concentrates more than anything else.
Agorapulse also listens To clients about what works, what needs improving and what they can build. You are not a client but a part of a business. In reality, many of the present features I am about to talk about came out of client testimonials and opinions.
Caring about customers Is Agorapulse has shot up the rankings as one of the social media management programs with the best reviews and customer satisfaction. Social Management Platform
I’ve outlined all 12 reasons why I love Agorapulse Below, but let’s start with a video summary of the current (awesome) upgrade — then I’ll break down the key capabilities. There is a lot to enjoy.
Impressive, right? Let’s jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off on the all-important Purpose of participation (that is the reason why I love Agorapulse the most), let us take a look at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is one of the easiest I have used. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the newest auto-posting work for Instagram as a formal Instagram Partner).
The posts can be easily customised by you to match each platform. I probably don’t even have to go into detail about this , as it’s super intuitive to use. You, (like me) should be able to work out how to schedule an easy post, readily and without instruction.
Scheduling is simple with Agorapulse! I can.
- Publish immediately
- Queue my post (more of this later)
- Schedule the article later on for a specific date and time.
It’s also easy to schedule exactly the same post to Head out on different platforms, on various occasions, while being optimised for all those platforms (changing the text or picture size).
1 feature I especially like is the capability to Type”@” and the title of the consumer and Agorapulse will bring up the probable account you are able to pick from on Twitter and Facebook. See Agorapulse suggests additional accounts when I start entering their business name.
This helps you to tag profiles and pages fast And saves you time looking to add.
You could also schedule to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We’ll get to Instagram at a moment, but for today, Please be aware that publishing your articles and scheduling in advance on Agorapulse is super simple! And as I said, you can also now auto-post into Instagram with Agorapulse since they are an official partner and also have access to this new attribute via Instagram’s API.
Oh and they have a slick calendar view So you can see your articles ready to go across the platforms.
And it’s color coded for folks like me That additional amount of organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse has only 1 column for me to respond to notifications and mentions.
To me, that’s”one job” to finish each day. And it’s really almost enjoyable to clean out my inbox.
It is focused, it is simple and it is super easy to Use, and that means you won’t miss a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the posts you will need to examine or respond to are available ). Your inbox items are highlighted as items To Inspection for each stage.
- Tabs for Publishing Listening, Fans and Followers, and Reports.
- An area for engagement in which you respond and participate via responses, retweets or likes.
You can click on a user’s profile it. You will then see all of the info you want — right within Agorapulse (like any prior interactions).
Expand an individual profile to see your history!
Just one click and you will see if You’ve Got a History with the user and the conversations you’ve had before. As a consequence, that you can give the right people the ideal attention at the perfect time.
Let’s break this down a little more…
I can see how many cites and DMs I’ve Inside my inbox. When I am looking at this tweet from Ravi, I will see how many tweets I must review and I can review or react to his tweet. It’s the same for other channels that are societal — your engagement all is in 1 area.
Never skip a mention on your inbox!
I know my inbox Isn’t empty in this screenshot. When I have finished writing this article, but it’s going to be! I do not always get to tune zero daily but I get there often enough to LOVE that”Congratulations” screen!
It’s easy to check of your mentions. You can Even filter by cite or message kind as follows.
Then review the posts you’ve replied to or dealt with. As soon as you respond to a specific post, it is marked as reviewed.
Or you click on a place replying.
I could select To answer (or reply by DM), review the post, delegate it to get someone else (more of that later), retweet it “just like” the post — all from within the exact same dashboard place on Agorapulse.
Choose how you will engage or procedure the mention or message.
It’s if I switch for example similar. I can see all my current engagement, I see more information or will expand on articles. I unfollow and may follow. Social Management Platform
Change between platforms and accounts to Keep up with engagement!
Being able to see All your remarks is handy on Instagram, where you can only find the last 50 mentions on your own feed. It is not possible to keep up with mentions, if you’ve got a number of followers. Agorapulse alters all that which is huge for brands and influencers.
Excited? Now you can engage with ALL of your Mentions, even when you are a little late getting to them.
And of course, I could also participate by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube but maybe not LinkedIn at this point (you can just publish to LinkedIn.
Agorapulse retains my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Finest Advocates
When it comes to social media it is not about Collecting followers. It’s about engaging with them.
As I shared above, Agorapulse allows me to Easily monitor and engage with my best advocates using the”Fans and Followers” attribute. From within your Twitter accounts, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
In this scenario I searched on my top 100 users below “TOP”.
With favorites you can add profiles and a star to “favorite” people you want to follow carefully in Agorapulse. This way, you’ve got their posts readily accessible in their own thread! It’s simple to engage with them and retweet their articles!
You see rankings for the following in just About every profile perspective on Agorapulse.
- Engaged — the person has said you (directly, or through an answer to a dialogue ) or delivered you a DM.
- Ambassador — this person posted links or has retweeted you.
- Influencer — this individual is often retweeted (over 20 times throughout the last 30 days).
In Nicky’s case, She’s all 3 with respect to my @sociallysorted Twitter account. Nicky is someone I ought to be participating with (and I do! ) ) .
On Facebook Function shows you who has mentioned your page, and the number of times they’ve enjoyed and commented or delivered a message, as well as their last interaction with you. You can prohibit them from your page from within Agorapulse, but I expect that happens infrequently!
On Instagram you Will see who has left comments on your article, their followers/followed that is total counts and you are able to trace or unfollow from inside Agorapulse.
You are given a clear image of who by these metrics Follows you, promotes you and engages with you the maximum.
- Set up custom classes of followers within Agorapulse’s dashboard
- Search on all their interactions
- Search in their own messages, and
- Add notes.
When you have All This info you can use It to take part in communication with these individuals — maybe reach out to thank them surprise and delight them in some manner! Social Management Platform
Advanced Monitoring, Search And Reports
Consider Agorapulse as your personal Private investigator. You can use the Tracking function on Instagram to.
- Perform hashtag searches.
- Perform location hunts.
What’s so great? It opens a whole new World of possibility for finding (and linking ) conversations around any topic you like (including your brand).
The potential for companies is enormous With this attribute, particularly tourism.
When it comes To reports, Agorapulse really excels. With one click you can make a report that is easy to create and easy to decode. Ideal for showing clients!
Agorapulse Reports enable your to break Audience sense.
The detailed reports can also help you locate a range Information including.
- Your best performing articles (ie articles, tweets etc) based on participation and attain
- Development metrics over time. Agorapulse gives you a fast reading re whether a specific metric is increasing or decreasing over a time and automatically compares metrics over time.
- Community management statistics such as response time and response speed
- Benchmarking your Facebook Page against competitors
Your best performing material is analysed and Introduced in report form. You may also download it as a csv file to reveal it to the people/clients/team that needs to see the most.
For social media supervisors and agencies that this is Huge, as it allows you to provide your clients with data that is easy-to-read.
You can have a glance!
Just about everyone I know who uses Agorapulse for Social media direction raves about the accounts. They are pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse explains it as being able to”tag, bookmark, hide, delete or delegate content… while you sleep”. By using Moderation Rules all.
In which the I love this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I can deal with them Manners.
- My DMs can be filtered by me so I really don’t see most of them in the first location. This is where the magic occurs. You can set up filters to weed out”many” of the lousy DMs. Not all (sigh) but most.
- I can then filter my feed by DMs or even Mentions. Clean them out and I typically visit DMs. To be honest I get numerous DMs that are spam nowadays, it’s hard not to overlook the good ones. Automobile DMs have made DMs useless to me, which is a shame.
Moderation and filtering functions for all accounts Types but I mostly use it for Twitter to”markers as reviewed” all the Auto DMs that come through saying”thanks to after”.
It filters out The auto-DMs, and yes I’m sad that it grabs some actual ones as well, but you’ve got to choose your battles!
Along with the moderation principles are not merely about spam. You can use them in several ways to
- Filter out articles to be responded to. Perhaps you want to have the posts featuring a specific hashtag to be labeled in a certain way — so you can respond to them later.
- Filter those people that are SUPER out and post all of the time so you don’t need to see every Tweet in Agorapulse — just repond to them or natively in Twitter.
- Create customized tags for remarks and tweets so it is possible to categorize and research on them afterwards!
- Create customized searches for key words that you want to track
- In case you’ve got one of those”big” amount accounts (greatest for smaller agencies) you’ll have articles assigned to a team member (see 11 below).
Basically the moderation function is just another Bonus motive to consider Agorapulse for social media direction.
A Killer Mobile App
If you are out and around And you will need to clear your inbox, the Agorapulse program is something you will love.
It’s available on Android and iOS and it’s super slick to use. I often prefer using the program vs desktop to process my inbox as it is really simple to review and procedure messages and mentions. Social Management Platform
Agorapulse’s queue feature Permits You to publish Your articles on a repeated, evergreen basis utilizing smart categories — much like the manner in that Meet Edgar permits you to set articles to be scheduled at particular times daily based on certain categories. It is used by me to Twitter and Facebook.
If you are using a tool and want to Reduce costs, then consider Agorapulse’s evergreen content feature instead (and you have the bonus of all of the other Agorapulse attributes ).
Here are a few things to learn about using Agorapulse for , queued content that is repeated.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse it is super simple to set up and title Your queue catogories, and add your program to get posts to be printed on. Then the procedure for adding content is extremely intuitive. As you can see, it is a slick dash (the consumer experience is awesome).
Primarily, set your articles up and You Have to name Classes (all colour-coded and prepared for action!) .
Setting up your classes is simple… and color-coded!
All you have to once you’ve set up your categories Do is add instances to the program, such as this.
Then I need to add awesome content to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a preview of this article, to show you how it’ll appear on the platform you select when you publish its newsfeed.
Pick to Schedule your articles to a certain time slot, or add each post to your choice’s Queue. This component is simple, as you’ve already set your queue up in Measure one. Your Queue, full of articles (and ready to go) will look something like this.
Once a post is published, it will return to the Bottom of the queue, waiting to be queued again.
Aside from using the queue function for repeated Content, you can decide to .
- Add a post to the schedule as usual or
- Replicate your post a certain number of times (when you do this you may place the minimum amount of days between repetitions of the post). Be aware you could accomplish this to get Facebook but you have to know about the Twitter rules see below.
You May Pause The Queue (Instantly, And At Any Time).
I love that Agorapulse has added a pause button. It’s not fantastic time to post or When a natural catastrophe is, it is easy to pause the queue with a single click.
Perhaps you need to pause a seasonal lineup of posts At Christmas… it’s simple with the pause button!
Meet Edgar includes a pause button and it was something That I really wanted to see which I opted to replace it with. I asked Agorapulse to include one plus they did (they always listen never be afraid to mention tips or provide opinions!) .
Utilize The Queue Function To Announce Facebook Lives
The queue function could be for announcing handy Events like a Facebook Live (if you hold them on a weekly or regular basis). Share your articles that must go out weekly at a specific time of the week in a queue. I would advise that a bit varies the articles to keep the material fresh and much more eye-catching.
This functions with Twitter but with for Facebook we Have to look at some”changes” into Twitter’s terms of usage…. Social Management Platform
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The rules are not Really new as discussed by Agorapulse’s CEO Emeric Ernoult. It is just that now they’re making a point of saying they’ll apply them.
Fundamentally this mean that we can no more Simultaneously post articles that is equal or similar . This applies to duplicate content.
Let us take a look Twitter with Agorapulse while complying with the principles, so when you draft an image like this one to post to Twitter, you comply with the rules.
Notice You Could elect to schedule or queue Your post to Twitter. Here’s where we need to consider Twitter’s rules and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look At the picture above, you will see that Agorapulse blocks my ability to place replicate content to over a few of my Twitter accounts. The instrument recognises that I am submitting to Twitter! This helps ensure that I adhere to Twitter’s guidelines.
Content Variation Tips
This is the way I use Agorapulse to save me loads of Time and remain from Twitter Jail. Together with Agorapulse, you have two options for repeating a link.
- It is possible to opt to Schedule your article once (or more than once if you vary it). Simply put in your article to do this, then pick the date and time you would like it to head at. If it’ll be published more than once, you’ll want to edit the repeated or replicate tweets so that they’re not”replicate” content. A lot of this is under.
- More than with variations or you can choose to Queue your article once. Agorapulse recommends this. When you’re queueing articles for Twitter, be certain that you don’t choose the option to”re-queue multiple times.” You can still use this feature for some other platforms, but this is where you’d wind up in breach of the rules of Twitter. While I choose to do it this way, I’m sure it’s a special post, then add it to the top or bottom of the queue (ie I select”queue alongside” or”queue last”).
I also use Advanced Scheduling to Publish 1 tweet, then set that tweet to replicate a specific number of occasions. Below, I’ve set it to post than every 7 Days, and up to 6 repeats. Just don’t forget to edit the repeats!
I could easily see once I schedule that the 6 x repeats Those posts in my schedule. I’d go in and alter them to new text, emojis, pictures or hashtags. Do this immediately — do not do it or you may forget.
Note. It’s When you edit your posts, if the link remains the same, ok. It’s the text that you have to change each time.
I’d been using Advanced Scheduling in this manner For a little while today to post new content well before the new”rules” have been announced. I love to mix up this and it is better for involvement.
Don’t forget Bulk Upload! Agorapulse also allows you to bulk upload around a 100 pieces of content using a CSV file. Your photos are included by this and can include articles! You can use this save hours and to curate articles!
What is Coming To Queued Content?
The team at Agorapulse is currently functioning on a Tool to make the variations of tweets more easy for people, therefore we can get out content and play fine. This will be new functionality that will enable us to replicate our tweet variants quickly — in the one interface that is easy. I am awaiting it. I’m convinced it will be a timesaver! Social Management Platform
Team Communication and Delegation
As easy as Agorapulse is to utilize, you Don’t have to do all the checking and engagement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 a month), then you can update to staff approval whereby you can assign tasks and approve messages across multiple team members.
This is GREAT for customer service brilliance.
This feature is a good if you are a team that is growing One to update to.
Oh and guess what? Remarks and teamwork occurs in Real time. If Jess and Joe are online at precisely the exact same time working on precisely the same account, there will not be double-up. It is possible to see what your staff is performing in real time.
Posting To Instagram
Agorapulse is A partner. This means they are one of the tools to get entry to the API to allow auto-posting to Instagram which is HUGE of Instagram!
In Case You Have one of the Company accounts with Agorapulse you can now auto-schedule to Instagram. This usually means you can plan your articles beforehand and click on whenever you are ready OR you are able to to post on your phone auto post.
Just make sure that you don’t forget to engage You autopost….posting is just a part of the procedure. You have to follow up on comments and replies.
I believe that Agorapulse is the only tool that Offers both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it is a win-win-win if you’ve got a company account. Many Instagram tools that give you reports are a separate fee!
All you Want To do is.
- Download the Agorapulse program and hook your Instagram account up.
- On Your program or desktop, schedule your Instagram article (add picture and caption) then schedule the time and date that you need to print it. You may opt to switch on Auto-scheduling or you can use the app to link through to Instagram and post the picture.
- If you post will receive a notification via your mobile program when it is time. Simply click”Publish” and you’ll be changed through to the Instagram app.
- Article as you would ordinarily on Instagram. Your copy/description will be duplicated and you need to paste it. Check you are good to go and you have hashtags additional as necessary!
I am super impressed that Agorapulse has Added another feature that would require us to use the attribute and a tool makes it even better. Bringing these tools saves time AND money and is a key reason why I adore Agorapulse for Social Media Management.
Responding To Advertisement Remarks
Here’s where we get to Some features that are for the greater level of membership on Agorapulse.
The ability to respond to ad comments Begins at Moderate Level of Membership (starting at $99 per month)
Keeping up with opinions on advertisements is hard for Facebook and Instagram ads. Agorapulse pulls in the ad comments to your inbox and allows you to see them and participate with them.
If ads run and understand what it’s like to maintain With the comments (such as the spam), then you’ll know that this function is bliss for ad managers and page admins. Bliss. Social Management Platform
Bonus Free Tools
You can also choose Advantage of these tools on their website including.
- A Facebook Page Barometer — to determine how well your lover fares and also to test your engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter functionality, right today
If you want one Reason to check out Agorapulse here it is.
It is affordable.
They have some of the pricing of any of the Social media management tools.
Prices start at $49 per Month for small/solo businesses with increasing costs for medium, large and enterprise businesses. You will find out more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media management, attempt Some of the free tools and choose the free trial for a spin, you’ll be hooked as I am.