Background Simply Measured
There are Many social media management tools, but one stands out among the audience more and more each year — Agorapulse. I’ve used Agorapulse for Social Media Management for a couple of years and I love it. In this post I discuss 12 Reasons Why I adore Agorapulse to Social Media Management and you will too. Simply Measured
There Are Lots of social media management tools that Deserve a mention . I have used many of these including Hootsuite, Sprout Social, and Buffer.
I will not go into their features here. They’re Solid choices.
However, I changed to Agorapulse a Couple of Years ago It and Today has been my No 1 choice to social media management since that time. You may read about a number of the attribute comparisons between Agorapulse along with other programs .
However, for the purposes of This post, I want to focus on Agorapulse so it is possible to consider it as a tool in your toolbox.
In Reality, it may be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
Only, it will not have too many features That you never use, making you think”what’s that used for?” . It’s sensible, no-fluff and super easy to use.
Dare I say, it is even fun (but we’ll get to this ). Let us take a look why I adore Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I should mention that I don’t always use EVERY single function in precisely the exact same time. I do use a couple of tools. However, I love that Agorapulse includes a suite of features that do cover most of your social media advertising requirements.
In fact Have been gradually moving lots of the attributes I use on programs over to Agorapulse. It’s hard not to want to stay”in” this instrument since it’s so user-friendly and fun to use. I have taken on a brand ambassador role with Agorapulse considering writing this post. The article was updated but my genuine love for this tool and the fact I can’t do with it in my toolbox has not changed.
The Agorapulse Team And Staff
Let’s start here. Because without this, the Remainder of the things I adore about Agorapulse imply nothing.
Customer support is at the core of business Agorapulse. If their customers are happy and using their tool in the finest possible manner, (and they receive results), then everything falls into place. Their staff concentrates on client experience more.
Agorapulse also listens To clients about what works, what needs improving and what they are able to build. Thus, you are not a client but part of a business where your voice will be observed. In reality, many of the present features that I am going to speak about came out of customer testimonials and opinions.
Caring about clients Is why Agorapulse has shot up the ranks as among the social media management programs with the reviews and customer satisfaction. Simply Measured
I’ve outlined all 12 reasons why I love Agorapulse Below, but let us start with a video overview of their current (awesome) upgrade — then I’ll break down the critical features. There’s a lot to enjoy.
Impressive, right? Let’s jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Purpose of engagement (that is why I adore Agorapulse the most), let us take a look at scheduling and posting.
As far as a publishing Tool goes, Agorapulse is among the easiest I’ve used. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the newest auto-posting work for Instagram as a formal Instagram Partner).
The posts can be easily customised by you to match each platform. I probably don’t even need to go into detail about it , as it intuitive to use. You, (like me) need to be able to work out how to program a simple post, readily and without instruction.
Scheduling is simple with Agorapulse! I can.
- Publish immediately
- Queue my article (more of this later)
- Schedule the post later on for a specific time and date.
It’s also easy to schedule exactly the article to Head out on different platforms, on various times, while being optimised for those platforms (altering the text or picture size).
1 feature I like is the ability Type”@” and the title of the consumer and Agorapulse will bring up the possible account you are able to choose from on Twitter and Facebook. See Agorapulse suggests additional accounts when I begin entering their business name.
This helps you to label profiles and pages quickly And saves you time looking for the perfect folks to add.
You can even schedule easily to LinkedIn.
Print to LinkedIn with Agorapulse
We will get to Instagram in a minute, but for now, Please be aware that publishing your content and scheduling beforehand on Agorapulse is super simple! And like I said, you can also now auto-post to Instagram using Agorapulse since they are an official partner and have access to this new feature via Instagram’s API.
Oh and they have a slick calendar view So you can see all of your articles ready to go across all the programs.
And it is color coded for people like me That additional level of organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse mentions and has one pillar for me to react to notifications.
To me, that is”one job” to complete every day. And it is actually almost enjoyable to clear out my inbox.
It is focused, it is simple and it is super simple to Use, so you won’t miss a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you need to review or respond to are available ). Your inbox things are emphasized as items.
- Tabs for Publishing Listening, Fans and Followers, and Reports.
- An area for engagement where you participate and respond via retweets enjoys or replies.
You can click on a user’s profile to enlarge it. You’ll then see all of the info that you want — directly within Agorapulse (like any previous interactions).
Expand your history to be seen by an individual profile!
Only one click and you will see if you have a History with the consumer and the conversations you’ve had before. This means you may provide the ideal people the ideal care at the right moment.
Let’s break this down a bit more…
I can easily see how many mentions and DMs I’ve Inside my inbox. When I am looking at this tweet from Ravi, I can see how many tweets I have to review and that I will review or respond to his tweet. It is the same for channels that are social — all of your engagement is in 1 place.
Never miss a mention on your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. When I have finished writing this post but it will be! I do not always get to tune zero every day however I get there often enough to LOVE that”Congratulations” display!
It’s easy to check your own references. You can Filter by message or cite type as follows.
Only review the articles replied to or dealt with. As soon as a specific post is replied to by you, it is automatically marked as reviewed.
Or You Just click on a post to review it without replying.
I could select To reply (or answer from DM), review the article, assign it to get someone else (more of that later), retweet it “just like” the article — all from within precisely the exact same dashboard place on Agorapulse.
Choose how you process or will participate the mention or message.
It’s if I change for example similar. I am able to see my recent engagement all, I see more info or can enlarge on posts. I unfollow and can even follow. Simply Measured
Easily switch between accounts and programs to Keep up with engagement!
Being able to see All your comments is handy on Where you can see the past 50 mentions on your feed. If you have a high number of followers it’s impossible to keep up with mentions. Agorapulse changes all that which is huge for brands and influencers.
Excited? You Can now engage your with ALL Mentions, even when you are a bit late getting to them.
And I could readily engage by Switching to Facebook too.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this point (you can only publish to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it is not about Collecting followers. It’s about participating with them.
Like I shared previously, Agorapulse allows me to Easily track and participate with my best advocates employing the”Fans and Followers” feature. From within your Twitter accounts, you click on”Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
In this scenario I searched on my top 100 users below “TOP”.
With favorites you can add a celebrity to “favorite” folks you want to follow carefully in Agorapulse. In this manner, you’ve got their articles readily accessible in their own thread! Now it’s easy to engage with them and retweet their content!
You’ll also see positions for the following in just About each profile perspective on Agorapulse.
- Engaged — the person has said you (directly, or via an answer to a dialogue ) or sent you a DM.
- Ambassador — this individual has retweeted posted or you links.
- Influencer — this person is frequently retweeted (over 20 times during the last 30 days).
In the situation of Nicky, She’s all 3 with respect to my @sociallysorted Twitter account. Nicky is someone I should be participating with (and I do! ) ) .
On Facebook, this Function shows you who’s said your webpage, and how many times they have liked and commented or sent you a message, as well as their last interaction with you. You can prohibit them from your page from inside Agorapulse, but I hope that happens infrequently!
On Instagram you Will see who has left comments on your article, their complete followers/followed counts and you can follow or unfollow from within Agorapulse.
You are given a clear picture of who by these metrics Follows you, promotes you and participates with you the maximum.
- Set up custom groups of followers inside Agorapulse’s dashboard
- Search on all their interactions
- Search on their messages, and
- Add notes.
When You’ve Got All This info you can use It to engage in positive communication with these individuals — maybe reach out to them to thank them surprise and pleasure them! Simply Measured
Advanced Monitoring, Reviews And search
Consider Agorapulse as your personal Private investigator. It’s possible to use the Tracking work on Instagram to.
- Hashtag searches.
- Place searches.
What’s so great about it? It opens up a whole new World of possibility for finding (and linking ) talks about any topic you like (including your manufacturer ).
The Capacity for location-based businesses is huge With this feature, especially tourism.
When it comes To reports, Agorapulse really shines. With one click you can create a report that is easy to decipher and simple to produce. Ideal for showing customers!
Agorapulse Reports help you to break your Audience in a way that makes sense.
The detailed reports can also help you find a range Information such as.
- Your best performing content (ie posts, tweets etc) based on participation and reach
- Development metrics over time. Agorapulse gives you a quick reading re whether a specific metric is decreasing or increasing over a time and compares metrics over time.
- Community management statistics like reaction time and response rate
- Benchmarking your Facebook Page against opponents
Your best performing material is analysed and Presented in report form. You may even download it as a csv file to reveal it the most.
For social media supervisors and agencies this is Huge, as it allows you to provide information that is easy-to-read to your clients.
You can take a glance in your competition!
Just about everyone I know who uses Agorapulse to get Social media management raves about the accounts. They are fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse describes it as being able to”tag, bookmark, hide, delete or assign content… while you sleep”. All by using Moderation Rules.
I love this function on Twitter, where the Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz mad.
With Agorapulse I can deal with them Manners.
- So that I don’t see almost all of them in the first place I can filter my DMs. This is where the magic happens. You can set up filters to weed out”many” of the lousy DMs. Not all (sigh) but many.
- I can then filter my feed by Mentions or even DMs. Clean them out and I typically visit DMs. To be fair I get so many DMs which are spam nowadays, it’s hard not to overlook the excellent ones. Auto DMs have made DMs useless to me, which is a true shame.
Moderation and filtering functions for all account Types but I mainly use it for Twitter to”mark as reviewed” all of the Auto DMs that come through saying”thanks to following”.
It mainly filters out The auto-DMs, and yes I’m sad that it grabs some actual ones as well, but you have to choose your battles!
Along with the moderation rules are not just about spam. You can use them in several ways to
- Filter out articles to be reacted to. So you can respond to them — Perhaps you wish to have the articles featuring a particular hashtag to be labeled in a specific way.
- Filter out those people that are SUPER and post all of the time that you don’t need to see every Tweet in Agorapulse — just repond to them occasionally or in Twitter.
- Create custom tags such as comments and tweets so it is possible to categorize and search on them later!
- Create customized searches for keywords that you want to track
- If you have one of the”big” amount accounts (greatest for smaller agencies) you can have posts delegated to a team member (see 11 below).
Fundamentally the moderation purpose is another Bonus reason to think about Agorapulse for social media direction.
A Killer Mobile App
If you are out and around And you will need to clear your inbox, the Agorapulse program is.
It is accessible on Android and iOS and it’s super slick to use. I often prefer to use the app vs desktop computer to process my inbox since it’s really easy to review and process mentions and messages. Simply Measured
Agorapulse’s queue feature Permits You to publish Your articles onto a repeated, evergreen basis utilizing smart categories — a lot like the way by that Meet Edgar permits you to set posts to be scheduled at particular times of day based on certain categories. It is used by me to Facebook and Twitter.
If you want to and are currently using a tool Cut costs, then consider Agorapulse’s evergreen content feature rather (and you get the bonus of all of the additional Agorapulse features).
Here are a Couple of things Agorapulse for replicated, queued content.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse name and it simple to set up Your queue add your schedule to get posts to be published on, and catogories. Then the process of adding content is very intuitive. As you can see, it’s a slick dash (the consumer experience is amazing ).
Primarily, you need to name and put up your content Categories (all colour-coded and prepared for action!) .
Setting up your classes is easy… and color-coded!
All you have to, once you’ve set up your classes Do is add instances to the schedule, such as this.
Then I Want to include content that is amazing to each of the category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a handy visual/image preview of the post, to show you how it will appear on the newsfeed of this platform you select when you publish it.
Choose to Schedule your posts to a time slot, or include each post to your choice’s Queue. This component is easy, as you set up your queue in Measure one. Your Queue, filled with articles (and ready to go) will appear something like this.
After a post is published, it will return to the Bottom of the lineup, waiting to be queued again.
Apart from utilizing the operate for repeated Content, you can decide to either.
- Add a post to the schedule as usual or
- Replicate your article a certain number of times (once you do this you will place the minimum amount of days between repeats of this article ). Note you could do this for Facebook but you need to know about the Twitter rules from content see below.
You Can Pause The Queue (Instantly, And At Any Time).
I Really like That Agorapulse has added a pause button. If a disaster is or for any reason it is not great time to post, it is easy to pause the queue.
Maybe You want to pause a lineup of articles At Christmas… it is easy with the pause button!
Meet Edgar includes a pause button and it was something That I actually wished to see in almost any instrument which I chose to replace it with. I requested Agorapulse to include one plus they did (they constantly listen never be afraid to mention tips or provide feedback!) .
Utilize The Queue Function
The queue function could be for announcing handy Events such as a Facebook Live (should you hold them to a weekly or regular basis). Share your articles that needs to go out in a queue at a certain time of the week. I’d advise that the posts a little change to keep the material fresh and more eye-catching.
This works but with with Twitter Need to check at a few”changes” to Twitter’s terms of usage…. Simply Measured
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or duplicate content in February 2018. You can read about it here.
The rules Aren’t New as discussed by Agorapulse’s CEO Emeric Ernoult. It’s just that now they are making a bigger point of saying they will apply them.
Basically this imply that we can no longer Simultaneously post content that is similar or identical to numerous accounts. This applies to replicate content.
Let us take a look at how you can post to Twitter with Agorapulse whilst complying with all the rules, so you comply with the rules once you draft a picture similar to you to post to Twitter.
Note You Could elect to schedule or to queue Your article to Twitter. Here is where we need to consider the rules of Twitter and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look closely At the picture above, you’ll see that Agorapulse blocks my ability to post replicate content. The instrument recognises that I am submitting to Twitter! This helps ensure that the guidelines of Twitter are adhered to by me.
Content Demo Tips
Here is how I utilize Agorapulse to save me loads of Time and remain from Twitter Jail. Together with Agorapulse, you currently have two options for replicating a hyperlink.
- It is possible to choose to Schedule your article once (or more than once in the event that you vary it). Simply add your post to do so, then pick the date and time you would like it to go out out at. If it’ll be published more than once, you’ll want to edit the repeated or duplicate tweets so they’re not”replicate” content. A lot of this is below.
- It is possible to choose to Queue your post once or more than once with variants. Agorapulse recommends this. When you are queueing content for Twitter, make sure that you don’t choose the option to”re-queue multiple times.” This is where you’d wind up in violation of Twitter’s rules, although you are still able to use this feature for some other platforms. While I decide to do it this way, I’m sure it’s a special place, then add it on the top or bottom of the queue (ie I select”queue alongside” or”queue last”).
I utilize Advanced Scheduling to Publish one tweet, and then set that tweet to repeat a certain number of occasions. Below, I’ve set it to post than every 7 Days, and up to 6 repeats. Don’t forget to edit the repeats!
Once the 6 x repeats are scheduled by me, I can see Those articles in my schedule. I would go directly in and alter them to text, emojis, pictures or hashtags. Do this immediately — do not do it later or you may forget.
Note. It is If the connection stays the same when you edit your posts Okay. It is the text that you have to change each time.
I had been using Advanced Scheduling in this manner For a while now to post new content — well ahead of the new”rules” were declared. I like to mix this up and it is better for engagement.
Do not forget Bulk Upload! Agorapulse also permits you to bulk upload up to some 100 parts of content simultaneously using a CSV file. Your photographs are included by this and can include content! You might use this to curate content and save hours!
What’s Coming To Queued Content?
The staff at Agorapulse is currently functioning on a Tool to produce people the variants of tweets, therefore we can still get out content quickly and play fine with Twitter. This is new functionality that will enable us to replicate our tweet variants in the one simple interface. I am awaiting it. I’m sure it will be a timesaver! Simply Measured
Team Communication and Delegation
As easy as Agorapulse would be to use, you Do not have to do all the checking and engagement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 a month), then it’s possible to update to staff approval whereby you are able to assign tasks and approve messages across multiple staff members.
This is GREAT for customer service brilliance.
If you are a team that is growing, this attribute is a good You to update to.
Oh and guess what? Teamwork and comments happens in Actual time. So if Joe and Jess are online at precisely the exact same time working on precisely the exact same account, there will not be double-up. It is possible to see exactly what your team is performing in real time.
Posting To Instagram
Agorapulse is A Instagram spouse. This suggests they are among the tools to get access to the API to allow auto-posting to Instagram which is HUGE of Instagram!
If you have one of the business accounts with Agorapulse you can to Instagram. This usually means you can plan your articles ahead of time and click on when you’re ready OR you are able to, to post in your telephone auto article.
Make sure that you don’t forget to engage if You autopost….posting is merely part of the procedure. You have to follow up on comments and answers.
I believe that Agorapulse is the instrument Provides both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it is a win-win-win in case you have a company account. Are a separate fee!
All you need To do would be.
- Download the Agorapulse program and hook up your Instagram account.
- On Your program or background computer, schedule your Instagram post (add photo and caption) then schedule the date and time that you need to publish it. You can choose to switch on Auto-scheduling or you’ll be able to use the app to link through to Instagram and post the image.
- When it’s time if you post will get a notification through your app. Simply click”Publish” and you will be switched through to the Instagram program.
- Article as you would normally on Instagram. Your copy/description is going to be copied and you want to glue it. Check you’re ready to go and you have hashtags additional as necessary!
Again, I am impressed that Agorapulse has Added another feature that would normally require us to use the feature and a separate tool makes it even better. Bringing these tools saves time AND money and is a reason why I love Agorapulse for Social Media Management.
Responding To Ad Remarks
Here is where we get to Some attributes which are for the degree of membership on Agorapulse.
The capability to respond to ad comments Starts at Medium Level of Membership (starting at $99 per month)
Keeping up with opinions on advertisements is difficult for Facebook and Instagram ads. Agorapulse allows you participate with them easily and to see them and pulls from the advertisement comments to your inbox.
If you run ads and understand what it is like to keep up With the comments (including the spam), then you will know that this function is bliss for advertising managers and webpage admins. Bliss. Simply Measured
Bonus Free Tools
You can also choose Advantage of those tools on their website.
- A Facebook Page Barometer — to test your engagement, and to determine how well your lover fares from the peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter performance, right now
If you really need one Reason to test out Agorapulse then here it is.
They have some of the best pricing of some of the Social media management applications.
Prices begin at $49 each Month for small/solo companies with increasing costs for large, medium and enterprise businesses. You can discover more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media direction, attempt Some of their free tools and also take the free trial for a spin, you will be as hooked as I am.