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You will find Many social media management tools, however, one stands out among the crowd more and more every year — Agorapulse. I have utilized Agorapulse for Social Media Management for a couple of decades now, and I love it. In this post I share 12 Reasons Why I adore Agorapulse to Social Media Management and you will also. Purple Icon Pack
There are many social media management applications that Deserve a mention here. I have used many of them at one time or another, including Sprout Social, Hootsuite, and Buffer.
I won’t go in their features here. They are Solid choices.
However, I switched to Agorapulse a few years ago Today and it has been my No 1 choice to social media management since that time. You can read about a number of the attribute comparisons between Agorapulse and other programs .
However, for the purposes of This post, I wish to focus on Agorapulse so it is possible to consider it as a tool in your arsenal.
In Reality, it could literally be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media direction.
It doesn’t have extraneous features You never use, which makes you think”what’s that used for?” . It’s sensible, no-fluff and super easy to use.
Dare I say, it is even enjoyable (but we will get to this ). Let us take a look at 12 Reasons why I love Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I begin… I must mention that I don’t necessarily use EVERY single function in the exact same moment. I do use a couple of other tools. But I love that Agorapulse has a suite of features that actually do cover the majority of your social media marketing needs.
In fact Have been moving lots of the features I use on additional tools over to Agorapulse. It’s difficult not to want to remain”in” this tool as it is so user-friendly and fun to use. I have taken on a new ambassador role with Agorapulse considering writing this article. The post was updated but my genuine love with this tool and the fact that I can not do with it in my arsenal hasn’t changed.
The Agorapulse Team And Culture
Let’s begin here. Because without this, the Rest of the things I love about Agorapulse imply nothing.
Customer service is at the core of business Agorapulse. If their clients are happy and utilizing their tool in the best possible way, (and they get results), then everything falls into place. Their team concentrates on customer experience more.
Agorapulse also stinks To customers about what works, what needs improving and what they can build. You are not a client but part of a company where your voice will be heard. In fact, many of the features I am about to talk about came from client recommendations and opinions.
Caring about customers Is why Agorapulse has taken up the rankings as one of those social media management programs with all the top reviews and customer satisfaction. Purple Icon Pack
I’ve all outlined 12 reasons why I like Agorapulse Below, but let us start with a video summary of their current (awesome) upgrade — then I’ll break down the key capabilities. There’s a lot to like.
Impressive, right? Let’s jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Purpose of engagement (which is the reason why I adore Agorapulse the most), let’s take a look at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is among the easiest I’ve used. It’s a breeze to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting work for Instagram as an official Instagram Partner).
The posts can be easily customised by you to suit each platform. As it intuitive to use, I most likely don’t even have to go into detail about it here. You, (like me) should have the ability to work out how to schedule an easy article, readily and without education.
Scheduling is easy with Agorapulse! I can.
- Publish immediately
- Queue my post (more of that later)
- Schedule the post in the future for a specific time and date.
It’s also super easy to schedule the article to Go out on different platforms, on different times, while being optimised for all those platforms (altering the text or image size).
One feature I particularly like is the ability to Type”@” and then the name of the user and Agorapulse will bring up the probable account you can choose from on Twitter and Facebook. Notice Agorapulse suggests extra accounts when I begin entering their company name.
This helps you to label profiles and pages fast And saves you time searching for the perfect people to include.
You can schedule easily to LinkedIn.
Print to LinkedIn with Agorapulse
We’ll get to Instagram at a minute, but for today, Please know that publishing your articles and scheduling in advance on Agorapulse is super simple! And like I said, you can also now auto-post to Instagram using Agorapulse as they are an official partner and also have access to that new feature via Instagram’s API.
Oh and they have a slick calendar view also, That means you are able to see all of your articles ready to go across all of the platforms.
And it’s colour coded for people like me who need That extra level of organisation that is visual. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management tools, Agorapulse has one pillar for me to react to notifications and mentions.
To me, that’s”one task” to finish every day. And it is actually almost enjoyable to clear out my inbox.
It is concentrated, it’s easy and it is super simple to Use, and that means you won’t miss a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you will need to review or respond to are available ). Your inbox items are highlighted as items To Inspection for each platform.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for participation in which you respond and participate via responses, retweets or likes.
You can click on a user’s profile to enlarge it. You will then see all of the information you need — right within Agorapulse (like any previous interactions).
Expand a user profile to realize your history!
Only one click and you will see if You’ve Got a History with the consumer and the conversations you have had before. This means you may provide the people the right care at the moment.
Let’s break this down a little more…
I can easily see how many mentions and DMs I’ve In my inbox. When I am looking at this tweet from Ravi, I will see just how many tweets I have to review and that I will review or respond to his conversation. It is the exact same for other channels — your engagement all is in 1 area.
Never miss a mention in your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. But it will be when I have finished writing this article! I do not always get to inbox zero every day however I get there often enough to LOVE that”Congratulations” screen!
It’s simple to check your mentions. You can Even filter by cite or message kind as follows.
Then review the posts you have responded to or dealt with. It is automatically marked as reviewed As soon as a post is replied to by you.
Or You Just click on a place replying.
I can select To reply (or reply from DM), examine the post, delegate it to get someone else (more of that later), retweet it “like” the article — all from within precisely the same dashboard place on Agorapulse.
Choose how the mention procedure or will participate or message.
It’s, if I switch to Instagram, by Way of Example similar. I can see all my recent participation, I see more info or will enlarge on articles. I unfollow and may also follow. Purple Icon Pack
Easily switch between platforms and accounts to Keep up with engagement!
Being able to see ALL of your remarks is handy on Instagram, in which you usually can find the past 50 mentions on your own feed. It’s impossible to maintain with mentions, if you have a number of followers. Agorapulse changes all that which is huge for influencers and brands.
Excited? Now you can participate with ALL of your Mentions, even when you are getting to them.
And I could also readily engage by Switching to Facebook too.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this stage (you can only print to LinkedIn.
Agorapulse retains all of my engagement in one area.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It is about engaging with them.
As I shared above, Agorapulse enables me to Easily monitor and engage with my best advocates employing the”Fans and Followers” attribute. From in your Twitter accounts, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
In this case I searched on my top 100 users below “TOP”.
With favorites you can add profiles and a star to “favorite” people you would like to follow carefully in Agorapulse. This way, you have their articles accessible in their own thread! Now it’s easy to engage together and retweet their content!
You see positions for your following in just About each profile view on Agorapulse.
- Engaged — the person has mentioned you (directly, or via a reply to a conversation) or delivered you a DM.
- Ambassador — this person has retweeted you or posted links to your website.
- Influencer — this individual is often retweeted (more than 20 times throughout the previous 30 days).
In Nicky’s case, She’s all 3 with respect to my @sociallysorted Twitter accounts. Nicky is someone I ought to be participating with (and I do! ) ) .
On this, Facebook Function shows you who has said your page, and how many times they have liked and commented or sent you a message, in addition to their last interaction with you. You can also ban them from inside Agorapulse, although I expect that happens!
On Instagram you Will see who’s left comments in your article, their total followers/followed counts and you are able to follow or unfollow from inside Agorapulse.
These metrics give you a clear picture of who Follows you, boosts you and participates with you the maximum.
- Setup custom groups of followers inside Agorapulse’s dashboard
- Search on all their interactions
- Search on their own messages, and
- Add notes.
When you have this information you can use all It to engage in positive communication with these people — maybe reach out to thank them or surprise and delight them in some manner! Purple Icon Pack
Advanced Monitoring, Search And Reports
Consider Agorapulse as your own Private investigator. You can use the Tracking function on Instagram to.
- Hashtag hunts.
- Place that is perform hunts.
What is so great about this? It opens up a whole new World of chance for finding (and joining) talks about any topic you like (like your manufacturer ).
The Capacity for location-based companies is enormous With this attribute, particularly tourism.
When it comes To reports, Agorapulse actually shines. With one click you can make a report that’s simple to produce and not difficult to decipher. GREAT for showing customers!
Agorapulse Reports help you to break your Audience sense.
The detailed reports can help you find a range Information such as.
- Your best performing articles (ie posts, tweets etc) based on engagement and reach
- Development metrics over time. Agorapulse automatically compares metrics and gives a reading re whether a metric is decreasing or increasing over a period to you.
- Community management statistics such as response time and response speed
- Benchmarking your Facebook Page against opponents
Your content is easily analysed and Introduced in report form. You can download it as a csv file to show it to the people/clients/team that must see the most.
For social media managers and agencies that this is Huge, as it allows you to provide data that is easy-to-read to your clients.
You can also have a glance in your competition!
Nearly everybody I know who uses Agorapulse to get Social media management raves about the accounts. They’re fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Heaven to me. Agorapulse describes it as being able to”tag, bookmark, hide, delete or delegate articles… while you sleep”. By using Moderation Rules, all.
Where the I like this role on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz mad.
With Agorapulse I can deal with them in two Ways.
- My DMs can be filtered by me therefore that I don’t see almost all of them in the first location. This is where the magic happens. You can set up filters to weed out”most” of those bad DMs. Not all (sigh) but many.
- I can filter my feed by Mentions or even DMs. Clean them out and I usually go to DMs. To be honest I get so many DMs that are spam nowadays, it is hard not to miss the excellent ones. Automobile DMs have made DMs useless to me, which is a true shame.
Moderation and filtering functions for all account Types but I mostly use it for Twitter to”mark as reviewed” all the Auto DMs which come through saying”thanks to after”.
It filters out The auto-DMs, and yes I am sad that it catches some real ones as well, but you’ve got to choose your battles!
And the moderation principles are not just about spam. You can use them in many ways to
- Filter content out to be responded to. You wish to have the articles featuring a hashtag to be tagged in a manner that is specific — so you’re able to respond to them later.
- Filter out those people that are SUPER and post all of the time you don’t have to see every Tweet at Agorapulse — only repond to them or natively in Twitter.
- Create custom tags for comments and tweets so it is possible to categorize and search on them later!
- Create customized searches for key words that you need to track
- If you’ve got one of those”large” amount accounts (best for small agencies) you can have posts delegated to a group member (see 11 below).
Basically the moderation purpose is another Bonus reason to consider Agorapulse for social media direction.
A Killer Mobile App
If you are about and out And you will need to clear your inbox, the more Agorapulse app is.
It is accessible on iOS and Android and it is super slick to use. I often prefer to use the app vs desktop computer to process my inbox as it is so easy to review and process mentions and messages. Purple Icon Pack
Agorapulse’s lineup feature Permits You to publish Your content on a replicated, evergreen basis using smart categories — a lot like the manner in which Meet Edgar permits you to set posts to be scheduled at particular times of day based on certain categories. I use it to Facebook and Twitter.
If you want to and are currently using a tool such as Meet Edgar Cut costs, then contemplate Agorapulse’s evergreen content feature rather (and you get the bonus of all of the additional Agorapulse features).
Here are a Couple of things Agorapulse for , content that is queued that is replicated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it’s super easy to set up and name Your queue add your program for articles to be printed on, and catogories. Then of adding content, the process is extremely intuitive. As you can see, it is a slick dash (the user experience is awesome).
Firstly, put your articles up and you need to name Classes (all colour-coded and prepared for action!) .
Setting up your categories is easy… and color-coded!
All you have to once you’ve set up your categories Do is add times to the program, like this.
Then I need to add content to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a preview of this article, to show you how it’ll look on the newsfeed of this platform when you print it, you select.
Pick to Schedule your articles to a time slot, or include each article to the Queue of your selection. This component is simple as you set up your queue in Step one. Your Queue, full of posts (and prepared to go) will look something like this.
Once a post is published, It Is Going to return to the Bottom of the queue, waiting to be queued again.
Aside from using the operate for perennial Content, you might even decide to .
- Add a post to the schedule as usual or
- Repeat your post a specific number of times (when you do this you will set the minimum number of times between repeats of the post). Note you could do this to get Facebook but you need to know about the Twitter rules against content see below.
You Can Pause The Queue (Instantly, And At Any Time).
I love that Agorapulse has added a pause button. It’s not great timing to post or if a natural disaster is, it is easy to pause the queue.
Perhaps you want to pause a queue of articles At Christmas… it’s easy with the pause button!
Meet it was something and Edgar has a pause button That I actually wanted to see that I opted to replace it with. I requested Agorapulse to add one plus they did (they constantly listen — never be afraid to mention tips or give feedback!) .
Use The Queue Function
The queue function could be for announcing useful Events like a Facebook Live (should you hold them on a weekly or regular basis). Share your content that needs to go out in a queue. I would advise that a little varies the posts to keep the material fresh and.
This works but with with Twitter we Have to look at a few”changes” into Twitter’s terms of usage…. Purple Icon Pack
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The principles are not Fresh as addressed in this informative article by Agorapulse’s CEO Emeric Ernoult. It is just that they’re making a larger point of saying they will apply them.
Basically this mean that we can no longer Post content that is similar or identical to numerous accounts. This also applies to replicate content.
Lets’s take a look Twitter with Agorapulse whilst complying with all the rules, so you obey the rules, when you draft an image similar to this one to post to Twitter.
Notice that you can elect to to queue or schedule Your article to Twitter. Here’s where we have to consider Twitter’s rules and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look At the image above, you will see that Agorapulse blocks my ability to place duplicate content to over a few of my Twitter accounts. The tool recognises that I’m submitting to Twitter! This helps ensure that the guidelines of Twitter are adhered to by me.
Content Variation Tips
Here is the way I utilize Agorapulse to save loads of Time and stay from Twitter Jail. Together with Agorapulse, you have two options for repeating a link.
- It is possible to opt to Schedule your post once (or more than once in the event that you vary it). Simply put in your article, to do this, then choose the time and date you would like it to go out at. If it’ll be printed more than once, you’ll want to edit the repeated or replicate tweets so they’re not”duplicate” content. A lot of this is under.
- You can choose to Queue your post once or more than once with variations. Agorapulse recommends this. When you’re queueing content for Twitter, be certain you don’t select the option to”re-queue multiple times.” You are still able to use this attribute for other platforms, however this is where you would wind up in breach of the rules of Twitter. When I choose to do it this way, I’m sure it’s a special post, then add it on the top or bottom of the queue (ie I select”queue next” or”queue last”).
Advanced Scheduling is also used by me to Write one tweet, then set that tweet to repeat a certain number of times. Below, I’ve set it to post than every 7 Days, as well as 6 repetitions. Just don’t forget to edit the repeats!
I can easily see once I program the 6 x repeats Those posts in my schedule. I would go in and change them to emojis, new text, pictures or hashtags. Do this quickly — do not do it or you may forget.
Note. It’s Ok when you edit your articles, if the link stays the same. It is the text that you have to change each time.
I had been using Advanced Scheduling in this way For a little while now to post new content well before the new”principles” were announced. I like to mix it up and it is better for engagement.
Do not forget Bulk Upload! Agorapulse also permits you to bulk upload around a 100 pieces of content simultaneously using a pre-populated CSV file. This can incorporate articles and includes your photos! You might use this save hours and to curate content!
What’s Coming To Queued Content?
The team at Agorapulse is currently functioning on a Tool to produce the variants of tweets easier for people, therefore we can get out content quickly and play fine. This will be new functionality that will let us replicate our tweet variants all in the one interface. I’m looking forward to it. I am sure it’s going to be a timesaver! Purple Icon Pack
Team Communication and Delegation
As Simple as Agorapulse is to use, you Don’t have to do all of the checking and engagement yourself… it is a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 a month), then it’s possible to update to staff approval whereby you are able to assign tasks and approve messages across multiple team members.
This is GREAT for customer service brilliance.
This attribute is a good, if you are a group You to upgrade to.
Oh and guess what? Teamwork and comments happens in Real time. So if Joe and Jess are online at precisely the same time working on precisely the same accounts, there will not be double-up. It is possible to see what your staff is doing in real time.
Posting To Instagram
Agorapulse is A spouse that is Instagram. This suggests that they are among the tools to acquire access to the API to allow auto-posting to Instagram that is HUGE of Instagram!
In Case You Have one of the business accounts with Agorapulse you can now auto-schedule into Instagram. This means that you can plan your articles ahead of time and click on whenever you’re ready OR you can to post on your telephone auto article.
Make sure that you don’t forget to engage if You autopost….posting is just part of this procedure. You have to follow up on replies and comments.
I Think That Agorapulse is the tool Provides both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it’s a win-win-win in case you have a company account. Most Instagram tools that give you reports are a fee!
All you need To do would be.
- Download the Agorapulse app and hook your Instagram account up.
- On Your app or desktop, schedule your Instagram post (add photo and caption) then schedule the date and time that you want to print it. You may choose to switch on Auto-scheduling or you can use the program post the image and to link through to Instagram.
- When it is time if you post , will get a notification through your app. Simply click”Publish” and you’ll be changed through to the Instagram program.
- Article as you would ordinarily on Instagram. Your copy/description will be duplicated and you need to paste it. Check you are ready to go and you have hashtags added as necessary!
Again, I am impressed that Agorapulse has Added another feature that would normally require us to use the new attribute and another tool makes it even better. Bringing these tools saves you time AND money and is a key reason why I adore Agorapulse for Social Media Management.
Responding To Ad Comments
Here’s where we get to Some features that are for the higher degree of membership Agorapulse.
The capability to respond to ad comments Begins at Medium Level of Membership (starting at $99 a month)
With opinions on advertisements is hard for keeping up Equally Facebook and Instagram advertisements. Agorapulse allows you to view them and engage with them readily and pulls from the ad comments.
If you run advertisements and know what it is like to keep up With the comments (including the spam), then you will know that this function is bliss for ad managers and page admins. Bliss. Purple Icon Pack
Bonus Free Tools
You can also choose Advantage of those tools on their website including.
- A Facebook Page Barometer — to see how well your fan fares and also to test your engagement.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter functionality, right today
If you really want one More reason to test out Agorapulse here it is.
It is affordable.
They have some of the best pricing of any of the Social media management applications.
Prices begin at $49 per Month for small/solo businesses with increasing costs for large medium and enterprise businesses. You will find out more about pricing here.
I have A hunch that once you check out Agorapulse for social media direction, try A number of their free tools and also choose the free trial for a spin, you will be as hooked as I am.