There are Many social media management programs, however, one stands out among the audience more and more each year — Agorapulse. I have used Agorapulse for Social Media Management for a few years now, and I love it. In this post I discuss 12 Reasons Why I love Agorapulse to Social Media Management and you will also. Postcron
There are many social media management tools that Deserve a mention . I have used many of them at one time or another, such as Sprout Social, Hootsuite, and Buffer.
I won’t go into their features here. They’re Solid choices.
However, I switched to Agorapulse a Couple of Years ago Now and it has been my 1 choice for social media management since that time. You can read about a number of the attribute comparisons between Agorapulse and other programs here.
However, for the purposes of This informative article, I want to just focus on Agorapulse so you can consider it.
It may be the main tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media management.
It will not have a lot of extraneous features You never use, making you think”what is that used for?” . It’s practical, no-fluff and super simple to use.
Dare I say, it’s even fun (but we will get to this ). Let’s take a peek why I love Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I must mention that I do not always use each and every function in precisely the exact same moment. I do use a couple of tools. However, I love that Agorapulse includes a suite of features that actually do cover most of your social media advertising requirements.
In fact Have been slowly moving a lot of the features I use on additional tools around to Agorapulse. It is difficult not to wish to remain”in” this tool as it’s so user-friendly and enjoyable to use. I also have taken on a brand ambassador role with Agorapulse considering writing this post. The post has been updated but my genuine love with this particular tool and the fact that I can’t do with it in my arsenal hasn’t changed.
The Agorapulse Team And Staff
Let us start here. Because without this Rest of the things that I adore about Agorapulse imply nothing.
Customer support is at the core of business Agorapulse. If their customers are happy and utilizing their tool in the finest possible way, (and they receive results), then everything falls right into place. Their team concentrates more.
Agorapulse also listens To clients about what works, what they are able to build next and what needs improving. You are not only a client but part of a business. In fact, many of the current features that I am going to speak about came out of feedback and client recommendations.
Caring about customers Is why Agorapulse has taken up the ranks as among those social media management tools with the best reviews and customer satisfaction. Postcron
I’ve summarized all 12 reasons why I like Agorapulse Below, but let us start with a video overview of their recent (awesome) upgrade — then I will break down the critical capabilities. There is a lot to like.
Impressive, right? Let’s jump in and choose a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off to the all-important Function of participation (that is the reason why I adore Agorapulse the most), let’s take a peek at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is one. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting work for Instagram as an official Instagram Partner).
The posts can be easily customised by you to match each platform. As it is super intuitive to use, I don’t even have to go into detail about this here. You, (like me) need to be able to work out how to program an easy post, easily and without education.
Scheduling is simple with Agorapulse! I could.
- Publish immediately
- Queue my post (more of this later)
- Schedule the post later on for a specific time and date.
It’s also easy to schedule the post to Go out on various platforms, on various occasions, while being optimised for all those platforms (changing the text or picture size).
One feature I like is the capability Kind”@” and the title of the user and Agorapulse will bring up the possible account you are able to pick from on Twitter and Facebook. Notice Agorapulse suggests additional accounts once I begin entering their company name.
This helps you to tag pages and profiles fast And saves you time looking to include.
You could even schedule readily to LinkedIn.
Publish to LinkedIn with Agorapulse
We’ll get to Instagram in a minute, but for now, Please know that publishing your content and scheduling beforehand on Agorapulse is easy! And like I said, it is also possible to currently auto-post to Instagram with Agorapulse as they are an official partner and have access to this new attribute via Instagram’s API.
Oh and they have a slick calendar opinion That means you can see all your posts ready to go across the platforms.
And it is colour coded for folks like me who want That additional level of visual organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management tools, Agorapulse has one column for me to respond to mentions and notifications.
To me, that’s”one task” to complete each day. And it’s actually almost enjoyable to clean out my inbox.
It is concentrated, it’s easy and it is super simple to Use, and that means you won’t skip a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you need to review or respond to can be found). Your inbox items are emphasized as things.
- Tabs for Publishing, Listening, Fans and Followers, and Reports.
- An area for engagement where you engage and respond via retweets enjoys or replies.
You can also click on a user’s profile to expand it. You’ll then see all the info that you want — directly within Agorapulse (like any prior interactions).
Expand a user profile to see your history!
If you have a just one click and you can see History with the consumer and the conversations you have had before. This means you can give the people the right attention at the right time.
Let us break this down a bit more…
I can see how many mentions and DMs I’ve In my inbox. When I am looking at this tweet from Ravi, I will see how many tweets I must review and I will review or respond to his tweet. It’s the same for other social channels — your entire engagement is in one area.
Never skip a mention in your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. When I have finished writing this post, but it’s going to be! I do not always get to inbox zero daily however I get there often enough to LOVE that”Congratulations” display!
It’s simple to check all of your mentions. You can Even filter by cite or message kind as follows.
Then simply review the articles responded to or dealt with. As soon as you reply to a post, it is marked as reviewed.
Or you simply click on a place replying.
I can select To reply (or answer by DM), review the article, delegate it for someone else (more of that later), retweet it or”just like” the post — all from within precisely the exact same dashboard place on Agorapulse.
Choose how you will participate or process the mention or message.
It’s, if I switch to Instagram, by Way of Example similar. I am able to view my recent engagement all, I will expand on posts or see more information. I may also follow and unfollow. Postcron
Change between accounts and platforms to Keep up with engagement!
Being able to see your comments ALL are handy on Instagram, in which you can see the past 50 mentions on your feed. It’s impossible to keep up with mentions, In case you’ve got a large number of followers. Agorapulse alters all that which is enormous for brands and influencers.
Excited? You Can now engage with ALL of your Mentions, even when you are a little late getting to them.
And Needless to Say, I can also participate by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although not LinkedIn at this stage (you can just publish to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it is not about Collecting followers. It’s about engaging with them.
As I shared previously, Agorapulse allows me to Easily track and participate with my very best advocates using the”Fans and Followers” attribute. From in your Twitter accounts, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
In this case I hunted on my top 100 users below “TOP”.
With favorites you can add profiles and a star to “favorite” people you would like to follow closely in Agorapulse. In this manner, you have their posts readily accessible in their very own thread! It’s simple retweet their content and to engage together!
You will also see rankings for the following in just About each profile view on Agorapulse.
- Engaged — the individual has mentioned you (directly, or through an answer to a conversation) or sent you a DM.
- Ambassador — this person posted links to your website or has retweeted you.
- Influencer — this individual is often retweeted (more than 20 times during the previous 30 days).
In the case of Nicky, she is all 3 with regard to my @sociallysorted Twitter account. Nicky is somebody I ought to be participating with (and I do!) .
On this, Facebook Function shows you who’s mentioned your webpage, and the number of times they have liked and commented or sent you a message, in addition to their final interaction with you. You can also ban them from your page from within Agorapulse, although I hope that happens!
On Instagram you Will see who’s left comments their complete followers/followed counts and you can follow or unfollow from within Agorapulse.
These basic metrics give you a clear image of who Follows you, boosts you and engages with you the most.
- Setup custom classes of followers inside Agorapulse’s dashboard
- Search on all their interactions
- Search in their messages, and
- Add private notes.
When You’ve Got this information you can use all It to engage in positive communication with those individuals — perhaps reach out to them to thank them or surprise and pleasure them in some manner! Postcron
Advanced Tracking, Reviews And search
Consider Agorapulse as your personal Personal investigator. You can use the Tracking function on Instagram to.
- Hashtag that is Play hunts.
- Place searches.
What’s so great about this? It opens a whole new World of possibility for finding (and joining) conversations around any topic you like (like your brand).
The potential for location-based companies is huge With this feature, especially tourism.
When it comes To reports, Agorapulse actually excels. With one click you can make a report that’s simple to produce and not difficult to decipher. Ideal for showing clients!
Agorapulse Reports enable your to break Audience in a means which makes sense.
The reports also can help you locate a range Information including.
- Your best performing content (ie articles, tweets etc) based on participation and reach
- Development metrics with time. Agorapulse provides a reading re whether a metric is increasing or decreasing over a period to you and compares metrics over the years.
- Community management data like reaction time and response rate
- Benchmarking your Facebook Page against opponents
Your best performing content is analysed and Introduced in report form. You can even download it as a csv file to show it the most.
For social media supervisors and agencies this is Huge, as it allows you to supply your clients with data that is easy-to-read.
You can also have a glance at your competition!
Just about everybody I know who uses Agorapulse for Social media direction raves about the reports. They are fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse describes it as being able to”tag, rename, conceal, delete or delegate articles… while you sleep”. By using Moderation Rules all.
Where the, I love this role on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz mad.
With Agorapulse I can deal with them in two Ways.
- My DMs can be filtered by me so I don’t see almost all of them at the first location. This is where the magic happens. You can set up filters to weed out”many” of the bad DMs. Not all (sigh) but most.
- I will then filter my feed by Mentions or DMs. Clear them out pretty quickly and I go to DMs. To be fair I get so many DMs which are spam nowadays, it is hard not to overlook the excellent ones. Automobile DMs have made DMs useless to me, which is a real shame.
Moderation and filtering functions for all account Types but I mostly use it for Twitter to”mark as reviewed” all the Auto DMs which come through saying”thanks for after”.
It mainly filters out The auto-DMs, and yes I am sad that it grabs some actual ones also, but you’ve got to pick your battles!
Along with the moderation principles are not about spam. You can use them in many ways to
- Filter out articles to be responded to. So you’re able to respond to them — you wish to have the articles featuring a particular hashtag to be labeled in a certain manner.
- Filter those people that are SUPER out and post all of the time that you don’t have to see every Tweet at Agorapulse — only repond to them or in Twitter.
- So it is possible to categorize create customized tags and research on them afterwards!
- Create customized searches for keywords that you need to monitor
- If you have one of the”large” amount accounts (best for smaller agencies) you can have articles delegated to a team member (see 11 below).
Basically the moderation purpose is another Bonus reason to consider Agorapulse for social media direction.
A Killer Mobile App
If you are about and out And you need to clear your inbox, the more Agorapulse program is something that you will love.
It is accessible on Android and iOS and it’s super slick to use. I often prefer to use the program vs desktop computer to process my inbox as it is really easy to review and procedure mentions and messages. Postcron
Agorapulse’s queue feature Permits You to publish Your content on a replicated, evergreen basis utilizing smart categories — a lot like the way in that Meet Edgar permits you to set articles to be scheduled at certain times daily based on certain categories. I use it for Twitter and Facebook.
If you are currently using a tool and want to Cut costs, then consider Agorapulse’s evergreen content attribute instead (and you get the bonus of all the other Agorapulse features).
Here are a Couple of things to learn about using Agorapulse for , queued content that is repeated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse it’s super simple to set up and name Your queue add your program for posts to be printed on, and catogories. Then the procedure for adding content is very intuitive. As you can see, it is a slick dash (the user experience is awesome).
Firstly, You Have to name and set your content up Classes (all colour-coded and prepared for action!) .
Setting up your classes is easy… and color-coded!
All you have to, When You’ve set up your classes Do is add instances such as this, to the schedule.
Then I Want to add content that is awesome to each of the category queues!
Easily Preview Content For Every Social Network.
Agorapulse provides You a handy visual/image preview of the post, to show you how it’ll appear on this platform you select when you publish its newsfeed.
Pick to Schedule your posts or add every post to your choice’s Queue. This component is simple as you have already set up your queue in Measure one. Your Queue, full of articles (and ready to go) will look something like this.
After a post is published, it will return to the Bottom of the lineup, waiting to be queued.
Aside from utilizing the queue function for repeated Content, you can even choose to .
- Add a post to the schedule as normal or
- Replicate your post a specific number of times (once you do so you may set the minimum number of times between repetitions of this post). Be aware that you can accomplish this for Facebook but you need to be aware of the Twitter rules see below.
You May Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has included a pause button. When there is a disaster or for any reason it is not fantastic timing to post, it is easy to pause the queue with a single click.
Maybe You need to pause a seasonal queue of posts At Christmas… it’s simple with the pause button!
Meet it had been something and Edgar has a pause button That I really wished to see that I chose to replace it with. I asked Agorapulse to include one plus they did (they constantly listen never be afraid to mention suggestions or provide opinions!) .
Use The Queue Function To Announce Facebook Lives
The function can be useful for announcing Events such as a Facebook Live (if you hold them to a weekly or regular basis). Share your articles that needs to go out in a queue at a specific time of the week. I would recommend a little varies the posts to keep the content fresh and.
This functions but with with Twitter we Have to look at a few”changes” into Twitter’s terms of usage…. Postcron
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The principles are not Fresh as discussed in this post by Agorapulse’s CEO Emeric Ernoult. It’s just that they are making a larger point of saying they’ll enforce them.
Basically this imply that we can no longer Post articles that is equal or similar to multiple accounts. This applies to duplicate content at exactly the exact same account.
Lets’s take a look Twitter with Agorapulse whilst complying with all the rules, so the rules are complied with by you when you draft a picture like you to post to Twitter.
Note that you can elect to to queue or program Your article to Twitter. Here’s where we need to consider the rules of Twitter and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look closely At the picture above, you’ll realize that Agorapulse blocks my ability to post duplicate content. The tool recognises that I am posting to Twitter! This helps make sure Twitter’s guidelines are adhered to by me.
Content Variation Tips
This is how I utilize Agorapulse to save me loads of Time and stay out of Twitter Jail. With Agorapulse, you now have two choices for repeating a hyperlink.
- It is possible to opt to Schedule your article once (or more than once in the event that you vary it). Just put in your article to do so, then pick the time and date you would like it to go out at. If it will be published more than once, you will need to edit the replicated or duplicate tweets so they’re not”replicate” content. More of that is under.
- More than with variants or It is possible to opt to Queue your post once. Agorapulse recommends this. When you are queueing content for Twitter, make certain you don’t choose the option to”re-queue multiple occasions.” You can still use this attribute for other platforms, however this is where you would wind up in breach of Twitter’s rules. While I decide to do it this way, I’m sure it’s a unique post, then add it to the top or bottom of the queue (ie I select”queue next” or”queue last”).
Advanced Scheduling is also used by me to Publish 1 tweet, and set that tweet. Below, I’ve set it to article than every 7 Days, and up to 6 repeats. Just don’t forget to edit the repeats!
After I program the 6 x repeats, then I could easily see Those articles in my schedule. I’d go directly in and change them to hashtags, emojis, pictures or text. Do this immediately — don’t do it or you will forget.
Note. It’s If the link remains the same when you edit your articles, Okay. It’s the text that you have to change each time.
I’d been using Advanced Scheduling in this way For a while today to post fresh content — well ahead of the new”rules” were declared. I love to mix it up and it’s better for engagement.
Do not forget Bulk Upload! Agorapulse also allows you to bulk upload up to some 100 parts of content at once using a CSV file. This includes your photographs and can incorporate content! You can also use this save hours and to curate articles!
What is Coming For Queued Content?
The staff at Agorapulse is working on a Tool to produce people the variations of tweets, so we play nice and can still get content out fast. This is new functionality that will enable us to repeat our tweet variations all in the one interface that is easy. I am awaiting it. I’m sure it will be a timesaver! Postcron
Team Communication and Delegation
As easy as Agorapulse is to utilize, you Don’t have to do all of the checking and engagement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (beginning at $199 a month), then it’s possible to update to staff approval whereby you can assign tasks and approve messages across multiple team members.
This is GREAT for customer support brilliance.
This feature is a good, if you are a group that is growing You to update to.
Oh and guess what? Teamwork and comments happens in Real time. So if Jess and Joe are online at precisely the exact same time working on the account, there will not be double-up. It is possible to see what your staff is currently performing in real time.
Posting To Instagram
Agorapulse is A proud spouse that is Instagram. This also means they are among the first tools to acquire entry to the API to allow auto-posting to Instagram that is HUGE of Instagram!
In Case You Have one of the Company accounts with Agorapulse you can into Instagram. This means that you can organize your articles beforehand and click whenever you are ready OR you can, to post on your phone auto post.
Just make sure that you don’t forget to participate You autopost….posting is merely a part of this procedure. You need to follow up on comments and replies.
I believe that Agorapulse is the instrument Provides both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it’s a win-win-win in case you have a business account. Are a fee!
All you need To do would be.
- Download the Agorapulse program and hook up your Instagram account.
- On Your app or desktopcomputer, schedule your Instagram post (add picture and caption) then program the time and date you need to print it. You can opt to switch on Auto-scheduling or you can use the program post the image and to link through to Instagram.
- When it’s time to post if you post manually, will get a notification via your cellular app. Just click”Publish” and you’ll be changed through to the Instagram program.
- Article as you would normally on Instagram. Your copy/description is going to be copied and you want to glue it to the Instagram app. Check you have hashtags additional as necessary and you are good to go!
Again, I am impressed that Agorapulse has Added yet another feature that would require us to use a tool and the new attribute makes it even better. Bringing these tools saves you time AND money and is a reason why I love Agorapulse for Social Media Management.
Responding To Ad Remarks
Here is where we get to Some attributes that are for the greater level of membership Agorapulse.
The capability to respond to ad comments Starts at Medium Level of Membership (starting at $99 a month)
With opinions on ads is hard for keeping up Facebook and Instagram advertisements. Agorapulse allows you participate with them easily and to see them and pulls in the advertisement comments to your own inbox.
If you understand what it is like to keep up and run ads With the comments (including the spam), then you’ll know that this function is bliss for advertising managers and page admins. Bliss. Postcron
Bonus Free Tools
You can choose Advantage of those free tools on their website such as.
- A Facebook Page Barometer — also to test your engagement, and to determine how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and measure your Twitter performance, right today
If you really need one Reason to check out Agorapulse here it is.
It is affordable.
They have some of the pricing of some of the Social media management applications.
Prices start at $49 each Month for small/solo businesses with prices for medium, large and enterprise companies. You will find out more about pricing here.
I’ve A hunch that as soon as you check out Agorapulse for social media management, try Some of their tools and choose the free trial to get a spin, you’ll be as hooked as I am.