Introduction Pocket Social
There are Many social media management programs, however, one stands out amongst the audience more and more each year — Agorapulse. I have used Agorapulse for Social Media Management for a couple of decades and I really like it. In this post I share 12 Reasons Why I adore Agorapulse for Social Media Management and why you will too. Pocket Social
There Are Lots of social media management applications that Deserve a mention here. I’ve used many of them such as Hootsuite, Sprout Social, and Buffer.
I won’t go into their features . They are Solid choices.
However, I changed to Agorapulse a Couple of Years ago It and Today has been my No 1 choice to social media management since that time. You may read about a number of the attribute comparisons between Agorapulse and other platforms .
However, for the purposes of This informative article, I want to focus on Agorapulse so you can consider it as a tool in your toolbox.
It could literally be the Primary tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
Only, it doesn’t have too many features that are extraneous That you never use, making you think”what is that used for?” . It is practical, no-fluff and super simple to use.
Dare I say, it is even fun (but we will get to that). Let us take a peek at 12 Reasons why I love Agorapulse for social media management!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I should mention that I do not necessarily use each and every function at precisely the same time. I do use a couple of tools. But I really like that Agorapulse has a package of features that do cover the majority of your social media marketing needs.
In fact, I Have been slowly moving lots of the features I use on programs over to Agorapulse. It is hard not to wish to remain”in” this instrument since it is so user-friendly and fun to use. I have also taken on a brand ambassador part with Agorapulse since writing this article. The post has been updated but my real love with this tool and the fact that I can’t do without it in my toolbox has not changed.
The Agorapulse Staff And Team
Let us start here. Because without this Rest of the things I adore about Agorapulse imply nothing.
Customer service is at the core of company at Agorapulse. If their clients are happy and utilizing their instrument in the finest possible manner, (and they get results), then everything falls into place. Their team concentrates on customer experience more than anything else.
Agorapulse also listens To clients about what works, what they can build next and what needs improving. So, you are not only a customer but part of a company. In fact, lots of the features that I am about to talk about came from opinions and customer recommendations.
Caring about clients Is Agorapulse has taken up the rankings as one of the social media management tools with the best reviews and customer satisfaction. Pocket Social
I’ve summarized all 12 reasons why I love Agorapulse Below, but let’s begin with a video summary of the recent (awesome) upgrade — then I will break down the key features. There is a lot to like.
Impressive, right? Let’s jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that we have covered off to the all-important Function of participation (which is the reason why I love Agorapulse the most), let’s take a peek at posting and scheduling.
As far as a publishing Tool goes, Agorapulse is one. It’s a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting function for Instagram as an official Instagram Partner).
The articles can be easily customised by you to suit each platform. I probably don’t even have to go into detail about it , as it intuitive to use. You, (like me) need to have the ability to work out how to schedule an easy post, easily and without education.
Scheduling is simple with Agorapulse! I could.
- Publish immediately
- Queue my post (more of that later)
- Schedule the post in the future for time and a specific date.
It’s also super easy to schedule the article to Go out on various platforms, on various occasions, while being optimized for all those platforms (changing the text or picture size).
1 feature I like is the capability to Kind”@” and then the name of the user and Agorapulse will bring up the possible account you can choose from on Twitter and Facebook. Notice Agorapulse suggests accounts once I start entering their company name.
This helps you to label pages and profiles fast And saves you time searching to add.
You could also schedule to LinkedIn.
Easily print to LinkedIn with Agorapulse
We will get to Instagram at a moment, but for now, Please know that publishing your content and scheduling in advance on Agorapulse is easy! And as I said, it is also possible to now auto-post into Instagram with Agorapulse as they are an official partner and also have access to this new attribute via Instagram’s API.
Oh and they have a Fairly calendar view also, So you can see your articles ready to go across the platforms.
And it is color coded for people like me That amount of visual organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike a few other social media management applications, Agorapulse has one pillar for me to react to mentions and notifications.
To me, that is”one task” to complete every day. And it is actually almost enjoyable to clear out my inbox.
It’s focused, it’s simple and it is easy to Use, and that means you won’t skip a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you need to examine or respond to are available ). Your inbox things are highlighted To Inspection for each stage as items.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for engagement where you respond and engage via retweets likes or replies.
You can click on a user’s profile to enlarge it. You’ll then see all of the information that you need — right within Agorapulse (including any previous interactions).
Expand a user profile to realize your history!
If You’ve Got a Only one click and you can see History with the consumer and the conversations you’ve had before. As a consequence, you can give the right people the right care at the perfect time.
Let us break this down a bit more…
I can see how many mentions and DMs I’ve Inside my inbox. When I am looking at this tweet from Ravi, I can see how many tweets I have to review and I can review or respond to his conversation. It’s the exact same for social channels — your entire engagement is in one area.
Never skip a mention in your inbox!
I know, I know, my inbox Is not empty in this screenshot. But it’s going to be when I’ve finished writing this post! I do not always get to inbox zero daily however I get there often enough to LOVE that”Congratulations” screen!
It’s easy to inspect of your own references. You can Filter by message or mention kind as follows.
Then review the posts you have replied to or dealt with. Once you reply to a post, it is marked as reviewed.
Or You Just click on a post replying.
In the example from Nicky, I could choose To answer (or reply by DM), review the post, delegate it for someone else (more of that later), retweet it “just like” the post — all from within precisely the exact same dashboard place on Agorapulse.
Choose how you procedure or will engage the mention or message.
If I switch to Instagram it’s similar. I am able to view all my recent engagement, I see more information or will expand on posts. I unfollow and may also follow. Pocket Social
Easily switch between platforms and accounts to Keep up with participation!
Being able to see your comments ALL are handy on Instagram, in which you can see the past 50 mentions on your own feed. It is impossible to keep up with mentions, if you have a number of followers. Agorapulse alters all that which is huge for influencers and brands.
Excited? You can engage your with ALL Mentions, even if you are getting to them.
And of course, I can also engage by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this stage (you can only publish to LinkedIn.
Agorapulse keeps all of my participation in 1 place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it’s not about Collecting followers. It is about engaging with them.
As I shared previously, Agorapulse enables me to Easily monitor and engage with my very best advocates using the”Fans and Followers” feature. From within your Twitter account, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I hunted in this case below “TOP”.
To profiles you can add a star with favorites to “favorite” folks that you want to follow carefully in Agorapulse. In this manner, you have their articles accessible in their own thread! Now it’s simple to engage with them and retweet their content!
You see rankings for your following in just About every profile view on Agorapulse.
- Engaged — the person has mentioned you (directly, or via a reply to a dialogue ) or delivered you a DM.
- Ambassador — this individual posted links or has retweeted you.
- Influencer — this person is frequently retweeted (more than 20 times during the previous 30 days).
In the case of Nicky, She’s all 3 with regard to my @sociallysorted Twitter account. Nicky is someone I ought to be participating with (and I do!) .
On this, Facebook Function shows you who’s said your page, and the number of times they have enjoyed and commented or delivered a message, as well as their final interaction with you. You can also ban them from inside Agorapulse, although I hope that happens!
On Instagram you Will see who’s left comments their complete followers/followed counts and you can trace or unfollow from within Agorapulse.
These basic metrics give you a clear picture of who Follows you, promotes you and engages with you the most.
- Set up custom classes of followers inside Agorapulse’s dashboard
- Search on all their interactions
- Search in their messages, and
- Add private notes.
When You’ve Got all of this information you can use It to take part in positive communication with those individuals — maybe reach out to them to thank them or surprise and delight them! Pocket Social
Advanced Tracking, Reviews And search
Consider Agorapulse as your personal Investigator that is personal. You can use the Monitoring work on Instagram to.
- Play hashtag searches.
- Perform place searches.
What’s so great? It opens up a whole new World of possibility for finding (and joining) talks about any subject you like (including your brand).
The Capacity for businesses is enormous With this feature, especially tourism.
When it comes To reports, Agorapulse actually shines. With one click you can create a report that is not difficult to decode and easy to create. Ideal for showing clients!
Agorapulse Reports help you to break your down Audience in a means which makes sense.
The Comprehensive reports can also help you find a range Information such as.
- Your best performing content (ie posts, tweets etc) based on engagement and reach
- Development metrics with time. Agorapulse provides a quick reading re whether a metric is decreasing or increasing over a time to you and automatically compares metrics over the years.
- Community management data like response time and response rate
- Benchmarking your Facebook Page against competitors
Your best performing material is analysed and Presented in report form. You can download it as a csv file to reveal that the people/clients/team that must view it the most.
For social media managers and agencies that this is Huge, as it allows you to provide your clientele with information that is easy-to-read.
It is also possible to have a peek!
Just about everybody I know who uses Agorapulse for Social media direction raves about the accounts. They are pretty particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Heaven to me. Agorapulse explains it as being able to”tag, rename, conceal, delete or delegate content… while you sleep”. By using Moderation Rules, all.
In which the, I like this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I can deal with them in 2 Ways.
- So that I really don’t see most of them in the first place I can filter my DMs. This is where the magic happens. You can set up filters to weed out”most” of the lousy DMs. Not all (sigh) but most.
- I can filter my feed by Mentions or DMs. Clean them out fairly fast and I usually go to DMs. To be honest I get so many DMs that are spam nowadays, it is hard not to miss the good ones. Automobile DMs have made DMs useless to me, which is a true shame.
Moderation and filtering works for all account Types but I mostly use it for Twitter to”mark as reviewed” all the Auto DMs which come through saying”thanks to after”.
It filters out The auto-DMs, and yes I am sad that it grabs some real ones as well, but you’ve got to choose your battles!
And the moderation principles are not merely about spam. You can use them in several ways to
- Filter out content to be reacted to — on any stage. Maybe you want to have of the posts featuring a particular hashtag to be labeled in a specific manner — so you can respond to them afterwards.
- Filter out those individuals that are SUPER and post all the time so you don’t need to see every Tweet at Agorapulse — only repond to them or in Twitter.
- Create customized tags so it is possible to categorize and search on these afterwards!
- Create customized searches for key words which you need to track
- In case you’ve got one of the”large” amount accounts (best for smaller agencies) you’ll have posts assigned to a group member (see 11 below).
Fundamentally the moderation purpose is another Bonus motive to consider Agorapulse for social media management.
A Killer Mobile App
If you are around and out And you need to clean your inbox, the more Agorapulse app is something you will love.
It is available on iOS and Android and it is super slick to use. I often prefer to use the program vs background computer to process my inbox since it’s so simple to review and process messages and mentions. Pocket Social
Agorapulse’s lineup feature Permits You to publish Your articles onto a replicated, evergreen basis using intelligent categories — a lot like the manner by which Meet Edgar permits you to set posts to be scheduled at particular times daily based on certain categories. It is used by me to Facebook and Twitter.
If you Need to and are using a tool like Meet Edgar Cut costs, then contemplate Agorapulse’s evergreen content feature rather (and you have the bonus of all of the other Agorapulse attributes ).
Here are a Couple of things Agorapulse for queued content.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse name and it is super simple to set up Your queue add your schedule to get articles to be printed on, and catogories. Then of adding content, the process is intuitive. As you can see, it’s a slick dashboard (the consumer experience is amazing ).
Primarily, You Have to name and set up your articles Categories (all colour-coded and ready for action!) .
Setting up your categories is easy… and color-coded!
All you Need to once you’ve set up your classes Do is add times such as this, to the program.
Then I need to add content that is amazing to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a preview of the post, to show you how it’ll appear on the newsfeed of the platform when you print it you choose.
Pick to Schedule your articles or add every article to your choice’s Queue. As you have already set up your queue in Step one, this component is easy. Your Queue, full of articles (and prepared to go) will appear something like this.
Once a post is published, it will return to the Bottom of the queue, waiting to be queued.
Apart from utilizing the function for repeated Content, you might also choose to either.
- Add a post to the program as usual or
- Repeat your post a specific number of times (when you do so you may set the minimum amount of days between repeats of this article ). Note that you can accomplish this for Facebook but you need to know about the Twitter rules see below.
You Can Pause The Queue (Quickly, And At Any Time).
I love that Agorapulse has included a pause button. When there is a disaster or for any reason it is not fantastic timing to post, you can easily pause the queue.
Maybe You want to pause a lineup of articles At Christmas… it’s easy with the pause button!
Meet Edgar has a pause button and it had been something I actually wanted to see which I opted to replace it with. I asked Agorapulse to add one and they did (they always listen — never be afraid to mention suggestions or provide feedback!) .
Utilize The Queue Function
The function could be for announcing useful Events like a Facebook Live (if you hold them to a weekly or regular basis). Share your articles that must go out at a certain time of the week in a queue. I would advise that you change the posts a little to keep the content fresh and.
This functions with Twitter but with for Facebook Need to look at a few”changes” to Twitter’s terms of usage…. Pocket Social
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The principles Aren’t New as discussed in this informative article by Agorapulse’s CEO Emeric Ernoult. It is just that now they are making a larger point of saying they’ll enforce them.
Fundamentally this imply that we can Post content that is substantially similar or equal to numerous accounts. This applies to duplicate content in the account.
Lets’s take a look Twitter with Agorapulse whilst complying with all the principles, so when you draft a picture similar to this one you obey the rules.
Note that you can elect to to queue or program Your post to Twitter. Here is where we need to consider the rules of Twitter and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look more closely In the picture above, you’ll see that Agorapulse blocks my ability to post replicate content to over one of my Twitter accounts. The instrument recognises that I’m posting to Twitter! This helps make sure I adhere to Twitter’s guidelines.
Content Variation Tips
This is the way I utilize Agorapulse to save loads of Time and remain from Twitter Jail. Together with Agorapulse, you have two choices for repeating a hyperlink.
- You can choose to Schedule your article once (or more than once in the event that you change it). Just put in your article, to do this, then choose the date and time you would like it to go out out at. If it will be published more than once, you’ll want to edit the repeated or replicate tweets so that they’re not”duplicate” content. More of that is below.
- It is possible to choose to Queue your article once or more than once with variations. Agorapulse advocates this. When you are queueing articles for Twitter, be certain that you don’t choose the option to”re-queue multiple occasions.” You can use this feature for some other platforms, however this is where you’d end up in violation of the rules of Twitter. When I choose to do it this way, I make sure it’s a special post, then add it to the top or bottom of this queue (ie I select”queue next” or”queue last”).
Advanced Scheduling is also used by me to Publish 1 tweet, then set that tweet. Below, I have set it to post more often than every 7 Days, and up to 6 repetitions. Just don’t forget to edit the repeats!
I could easily see once I program the 6 x repeats Those articles in my schedule. I would go in and alter them to hashtags, emojis, images or text that is new. Do this immediately — don’t do it or you may forget.
Note. It is When you edit your posts, if the connection remains the same, ok. It’s the text that you have to change each time.
I’d been using Advanced Scheduling in this way For a little while today to post fresh content — well ahead of the new”rules” have been announced. I like to mix this up and it is better for engagement.
Do not forget Bulk Upload! Agorapulse also allows you to upload around some 100 pieces of content using a CSV file. Your photos are included by this and also can include content! You can also use this save hours and to curate content!
What is Coming For Queued Content?
The team at Agorapulse is working on a Tool to make us tweets’ variants, so we can get out content fast and play nice. This will be new functionality that will let us repeat our tweet variants quickly — all in the one interface that is simple. I am looking forward to it. I’m sure it’s going to be a timesaver! Pocket Social
Team Communication and Delegation
As easy as Agorapulse would be to utilize, you Do not need to do all of the checking and engagement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 a month), then it’s possible to update to team approval whereby you can assign tasks and approve messages across multiple staff members.
This is very good for customer support brilliance.
This attribute is a good, if you are a growing team You to update to.
Oh and guess what? Teamwork and Remarks occurs in Actual time. So if Jess and Joe are online at the exact same time working on the account, there will not be double-up. It is possible to see exactly what your team is performing in real time.
Posting To Instagram
Agorapulse is A Instagram spouse. This also suggests they are among the tools to acquire entry to the API to allow of Instagram!
If you have one of the Company accounts with Agorapulse you can to Instagram. This means you can organize your articles beforehand and click on when you’re ready OR you can, to post in your telephone auto article.
Make sure that you don’t forget to participate if You autopost….posting is just a part of this process. You have to follow up on replies and comments.
I believe that Agorapulse is the tool Offers both scheduling and auto-scheduling to Instagram in addition to monitoring and reporting… so it’s a win-win-win in case you have a business account. Most Instagram tools that provide you testimonials are a fee!
All you Want To do would be.
- Download the Agorapulse app and hook up your Instagram account.
- On Your app or desktopcomputer, schedule your Instagram article (add picture and caption) then program the date and time that you need to publish it. You may choose to change on Auto-scheduling or you’ll be able to use the app place the image and to link through to Instagram.
- When it is time if you post will get a notification via your mobile app. Simply click”Publish” and you’ll be switched through to the Instagram app.
- Article as you would normally on Instagram. Your copy/description will be duplicated and you want to glue it into the Instagram program. Check you’re good to go and you have added as necessary!
I am impressed that Agorapulse has Added yet another feature that would require us to utilize the newest attribute and a tool makes it even better. Bringing these tools together saves time AND money and is an integral reason why I love Agorapulse for Social Media Management.
Responding To Ad Comments
Here’s where we get to Some attributes which are for the degree of membership on Agorapulse.
The capability to respond to ad comments Starts at Moderate Level of Membership (starting at $99 a month)
With comments on advertisements is difficult for keeping up Facebook and Instagram ads. Agorapulse pulls to your own inbox in the ad comments and lets you view them and engage with them readily.
If you know what it is like to keep up and run advertisements With the remarks (including the spam), then you will know that this function is bliss for ad managers and webpage admins. Bliss. Pocket Social
Bonus Free Tools
You can choose Advantage of those free tools on their website including.
- A Facebook Page Barometer — to test your own engagement, and to see how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and measure your Twitter functionality, right now
If you really need one Reason to test out Agorapulse then here it is.
It is affordable.
They have some of the pricing of any of those Social media management tools.
Prices start at $49 per Month for small/solo companies with raising costs for enterprise, large and medium businesses. You will find out more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media management, try Some of the tools and also choose the free trial for a spin, you will be hooked as I am.