There are Many social media management tools, but one stands out among the audience more and more each year — Agorapulse. I’ve used Agorapulse for Social Media Management for a couple of decades and I love it. In this article I share 12 Reasons Why I love Agorapulse to Social Media Management and why you will also. Pheed
There Are Lots of social media management tools that Deserve a mention . I have used many of them such as Hootsuite Sprout Social, and Buffer.
I will not go in their features . They’re Solid choices.
But I switched to Agorapulse a few years ago Today and it has been my No 1 choice to social media direction since that time. You can read about a number of the feature comparisons between Agorapulse along with other programs .
But for the purposes of This informative article, I wish to just focus on Agorapulse so it is possible to consider it as a tool in your arsenal.
In Reality, it could be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media management.
It will not have a lot of features That you never use, making you think”what’s that used for?” . It’s practical, no-fluff and super easy to use.
Dare I say, it’s even enjoyable (but we will get to that). Let’s take a peek why I love Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Management
Oh and Before I start… I should mention that I don’t always use each and every function at precisely the exact same moment. I do use a couple of different tools for some functions. But I really like that Agorapulse has a package of features that do cover the majority of your social media advertising requirements.
In fact, I Have been moving a lot of the features I use on tools over to Agorapulse. It is hard not to want to remain”in” this instrument as it’s so user-friendly and fun to use. I have also taken on a brand ambassador part with Agorapulse since writing this article. The post was updated but my genuine love with this tool and the fact I can not do without it in my toolbox has not changed.
The Agorapulse Team And Culture
Let’s begin here. Because with this, the Rest of the things that I adore about Agorapulse mean nothing.
Customer support is at the core of company Agorapulse. If their clients are happy and utilizing their instrument in the best possible manner, (and they get results), then everything falls into place. Their team focuses more.
Agorapulse also listens To customers about what works, what they are able to build next and what needs improving. So, you are not a client but part of a company where your voice will be observed. In reality, lots of the features I am going to talk about came out of feedback and customer recommendations.
Caring about clients Is why Agorapulse has shot up the ranks as among the social media management programs with all the top reviews and customer satisfaction. Pheed
I’ve outlined all 12 reasons why I like Agorapulse Below, but let’s begin with a video summary of their current (awesome) upgrade — then I will break down the critical capabilities. There is a lot to like.
Impressive, right? Let us jump in and take a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Purpose of participation (which is why I love Agorapulse the most), let us take a peek at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is one of the easiest I’ve used. It is a breeze to post to Twitter, LinkedIn, Facebook and Instagram (and they have the new auto-posting function for Instagram as an official Instagram Partner).
You can customise the posts to match each platform. I don’t even have to go into detail about it , as it intuitive to use. You, (like me) need to have the ability to work out how to program a simple article, readily and without instruction.
Scheduling is easy with Agorapulse! I could.
- Publish immediately
- Queue my article (more of this later)
- Schedule the article in the future for a particular time and date.
It’s also super easy to schedule exactly the same article to Go out on different platforms, on various times, while being optimised for those platforms (changing the text or image size).
1 feature I like is the capability to Kind”@” and the title of the consumer and Agorapulse will bring up the possible account you are able to choose from on Twitter and Facebook. Notice Agorapulse suggests accounts when I begin entering their business name.
This helps you to label profiles and pages quickly And saves you time searching for the perfect people to include.
You can schedule to LinkedIn.
Easily print to LinkedIn with Agorapulse
We’ll get to Instagram at a moment, but for now, Please know that publishing your content and scheduling beforehand on Agorapulse is super simple! And as I said, it is also possible to now auto-post into Instagram using Agorapulse since they are an official partner and also have access to this new feature via Instagram’s API.
Oh and they have a slick calendar view So you are able to see all of your posts ready to go across all the programs.
And it is colour coded for people like me That additional amount of organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse has only 1 column for me to react to notifications and mentions.
To me, that is”one task” to complete every day. And it’s really almost enjoyable to clean out my inbox.
It’s concentrated, it is simple and it is super easy to Use, and that means you won’t skip a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you need to examine or respond to are available ). Your inbox things are highlighted as things To Inspection for each platform.
- Tabs for Fans, Publishing, Listening and Followers, and Reports.
- An area for participation in which you engage and respond via retweets, enjoys or replies.
You can also click on a user’s profile it. You’ll then see all the info that you need — right within Agorapulse (including any prior interactions).
Expand your history to be seen by an individual profile!
Just one click and you will see if You’ve Got a History with the conversations and the user you’ve had before. As a consequence, you may give the people the ideal care at the moment.
Let’s break this down a little more…
I can easily see how many mentions and DMs I have Inside my inbox. If I am looking at this tweet from Ravi, I will see just how many tweets I have to review and that I can review or respond to his conversation. It is the same for other societal channels — all of your engagement is in 1 place.
Never miss a mention on your inbox!
I know my inbox Isn’t empty in this screenshot. When I’ve finished writing this post, but it’s going to be! I don’t always get to tune zero every day but I get there often enough to LOVE that”Congratulations” screen!
It’s easy to inspect your mentions. You can Filter by cite or message type as follows.
Then only review the articles responded to or dealt with. Once you respond to a specific post, it is marked as reviewed.
Or you click on a place replying.
In the next case from Nicky, I can select To reply (or reply from DM), review the post, assign it to get somebody else (more of that later), retweet it or”just like” the post — all from within precisely the exact same dashboard place on Agorapulse.
Choose how the mention will engage or process or message.
If I switch to Instagram it’s similar. I can view all of my current participation, I see more information about a user or can enlarge on posts. I may follow and unfollow. Pheed
Change between platforms and accounts to Keep up with engagement!
Being able to see ALL of your remarks is handy on In which you generally can only find the last 50 mentions on your feed. It’s impossible to keep up with mentions, if you have a high number of followers. Agorapulse changes all that which is huge for influencers and brands.
Excited? You Can now engage your with ALL Mentions, even when you are a bit late getting to them.
And of course, I can readily engage by Switching to Facebook too.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this stage (you can just print to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it is not about Collecting followers. It is about engaging with them.
As I shared previously, Agorapulse enables me to Easily track and engage with my best advocates employing the”Fans and Followers” attribute. From in your Twitter account, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users as per below.
In this case I searched on my top 100 users below “TOP”.
To profiles you can add a star with favorites to “favorite” people that you want to follow carefully in Agorapulse. In this manner, you’ve got their posts easily accessible in their very own thread! It’s simple to engage with them and retweet their articles!
You see positions for your following in only About every profile perspective on Agorapulse.
- Engaged — the individual has mentioned you (directly, or via a reply to a dialogue ) or sent you a DM.
- Ambassador — this individual has retweeted posted or you links.
- Influencer — this individual is often retweeted (over 20 times during the previous 30 days).
In the case of Nicky, She’s all 3 with respect to my @sociallysorted Twitter account. Nicky is somebody I ought to be engaging with (and I do! ) ) .
On Facebook Function shows you who’s mentioned your webpage, and how many times they’ve liked and commented or delivered a message, as well as their last interaction with you. You can prohibit them from the page from inside Agorapulse, but I hope that happens rarely!
On Instagram you Will see who’s left comments their followers/followed that is complete counts and you are able to follow or unfollow from inside Agorapulse.
These metrics give you a clear image of who Follows you, promotes you and participates with you the most.
- Setup custom classes of followers inside Agorapulse’s dashboard
- Search on each of their interactions
- Search on their messages, and
- Add notes.
When You’ve Got all It to engage in positive communication with these people — maybe reach out to them to thank them surprise and pleasure them! Pheed
Advanced Tracking, Reviews And search
Think of Agorapulse as your own Private investigator that is personal. It’s possible to use the Tracking function on Instagram to.
- Hashtag that is Play hunts.
- Location hunts.
What’s so great? It opens a whole new World of chance for finding (and joining) conversations around any subject you like (like your brand).
The potential for companies is huge With this feature, particularly tourism.
When it comes To reports, Agorapulse really excels. With one click you can create a report that is simple to produce and not difficult to decode. Ideal for showing customers!
Agorapulse Reports help you to break your Audience sense.
The detailed reports can help you locate a range Information such as.
- Your best performing content (ie posts, tweets etc) based on participation and attain
- Evolution metrics with time. Agorapulse provides you a reading re if a metric is decreasing or increasing over a time and automatically compares metrics over time.
- Community management data such as reaction time and response rate
- Benchmarking your Facebook Page against competitors
Your best performing content is analysed and Introduced in report form. You can download it as a csv file to reveal the people/clients/team that must view it the most.
For social media managers and agencies this is Huge, as it allows you to provide your clients with easy-to-read information.
It is also possible to have a peek!
Nearly everybody I know who uses Agorapulse for Social media direction raves about the reports. They are pretty special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse describes it as being able to”tag, rename, conceal, delete or assign articles… while you sleep”. All by using Moderation Rules.
In which the, I love this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz crazy.
With Agorapulse I can deal with them in 2 Manners.
- My DMs can be filtered by me so that I don’t see most of them. This is where the magic happens. You can set up filters to weed out”most” of those lousy DMs. Not all (sigh) but most.
- I can then filter my feed by Mentions or DMs. I visit DMs and clean them out. To be honest I get numerous DMs which are spam nowadays, it’s hard not to miss the good ones. Automobile DMs have literally made DMs useless to me personally, which is a true shame.
Filtering and moderation functions for all account Types but I mostly use it for Twitter to”markers as reviewed” all of the Auto DMs that come through saying”thanks to after”.
It mainly filters out The auto-DMs, and yes I am sad that it catches some real ones also, but you’ve got to choose your battles!
And the moderation principles are not merely about spam. You can use them in several ways to
- Filter content out to be responded to. So you can respond to them — Perhaps you want to have all the articles featuring a hashtag to be tagged in a specific manner.
- Filter out those people that are SUPER participated and post all the time you don’t need to see every Tweet in Agorapulse — just repond to them or natively in Twitter.
- So it is possible to categorize create custom tags and search on these later!
- Create custom searches for keywords that you need to track
- In case you’ve got one of the”large” level accounts (best for small agencies) you’ll have posts assigned to a team member (see 11 below).
Basically the moderation purpose is another Bonus reason to consider Agorapulse for social media management.
A Killer Mobile App
If you are out and around And you need to clear your inbox, the Agorapulse program is.
It’s accessible on Android and iOS and it’s super slick to use. I often prefer using the program vs background computer to process my inbox since it is so easy to review and procedure messages and mentions. Pheed
Agorapulse’s lineup feature allows you to publish Your articles on a repeated, evergreen basis using smart categories — a lot like the manner by that Meet Edgar allows you to set articles to be scheduled at particular times of day based on certain categories. I use it for Facebook and Twitter.
If you are using a tool and want to Reduce costs, then consider Agorapulse’s evergreen content attribute rather (and you have the bonus of all of the other Agorapulse attributes ).
Here are a few things Agorapulse for , content that is queued that is replicated.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse name and it easy to set up Your queue insert your program to get posts to be printed on, and catogories. Then the process of adding content is very intuitive. As you can see, it’s a slick dash (the consumer experience is awesome).
Firstly, you need to name and put up your articles Classes (all colour-coded and prepared for action!) .
Setting up your categories is easy… and color-coded!
All you have to once you’ve set up your classes Do is add instances to the schedule.
Then I Want to include awesome content to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a preview of the article, to explain to you how it will look on the newsfeed of the platform when you print it, you choose.
Pick to Schedule your posts or add each post to your choice’s Queue. This component is easy, as you set your queue up in Measure one. Your Queue, full of articles (and ready to go) will look something like this.
Once a post is published, It Is Going to return to the Bottom of this lineup, waiting to be queued.
Aside from using the operate for perennial Content, you might decide to either.
- Add a post to the schedule as usual or
- Replicate your article a specific number of times (once you do this you may place the minimum amount of times between repetitions of this post). Be aware that you can accomplish this to get Facebook but you need to know about the Twitter rules from duplicate content see below.
You May Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has added a pause button. For some reason it’s not fantastic time to post or if there’s a disaster, it is easy to pause the queue with a single click.
Perhaps you want to pause a seasonal lineup of articles At Christmas… it is simple with the pause button!
Meet it was something and Edgar includes a pause button I really wanted to see which I chose to replace it with. I requested Agorapulse to add one plus they did (they constantly listen never be reluctant to mention suggestions or provide opinions!) .
Utilize The Queue Function
The function can be useful for announcing Events such as a Facebook Live (should you hold them to a weekly or regular basis). Share your articles that must go out each week in a queue. I’d recommend you vary the articles a little to keep the content fresh and.
This works but with we Need to look at some”changes” into Twitter’s terms of usage…. Pheed
Twitter And Agorapulse
Twitter posted about new Guidelines or”rules” for repeated or replicate content in February 2018. You may read about it here.
The rules Aren’t Fresh as discussed in this post by Agorapulse’s CEO Emeric Ernoult. It is just that they are currently making a bigger point of saying they’ll apply them.
Basically this mean that we can no more Simultaneously post equal or similar articles . This applies to duplicate content.
Lets’s take a look at how you can post to Twitter with Agorapulse whilst complying with all the principles, so you obey the rules, when you draft an image like you to post to Twitter.
Note You Could elect to to queue or schedule Your article to Twitter. Here’s where we have to consider Twitter’s rules and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look more closely In the picture above, you will see that Agorapulse blocks my ability to place duplicate content to over one of my Twitter accounts. The instrument recognises that I’m submitting to Twitter! This helps ensure that I stick to the guidelines of Twitter.
Content Demo Tips
This is the way I utilize Agorapulse to save me loads of Time and remain from Twitter Jail. With Agorapulse, you currently have two choices for replicating a hyperlink.
- You can opt to Schedule your article once (or more than once in the event that you vary it). Just add your article, to do so, then pick the date and time you would like it to go out out at. If it will be printed more than once, you will want to edit the replicated or duplicate tweets so that they’re not”replicate” content. More of this is under.
- You can choose to Queue your post once or more than once with variations. Agorapulse recommends this. When you’re queueing content for Twitter, be sure that you don’t select the option to”re-queue multiple times.” This is where you’d wind up in violation of the rules of Twitter, although you are still able to use this attribute for other platforms. While I decide to do it this way, I make sure it’s a special post, then add it to the top or bottom of the queue (ie I choose”queue next” or”queue last”).
Advanced Scheduling is also used by me to Publish 1 tweet, and then set that tweet. Below, I’ve set it to post than every 7 Days, as well as 6 repetitions. Don’t forget to edit the repeats!
After the 6 x repeats are scheduled by me, I can see Those articles in my schedule. I would go directly in and alter them to text that is new, emojis, pictures or hashtags. Do this quickly — do not do it or you will forget.
Note. It’s Okay when you edit your posts if the link remains the same. It’s the text that you need to change each time.
I’d been utilizing Advanced Scheduling in this manner For a little while now to post new content — well before the new”principles” have been declared. I love to mix this up and it’s better for engagement.
Don’t forget Bulk Upload! Agorapulse also permits you to bulk upload up to some 100 parts of content simultaneously by using a CSV file. Your photos are included by this and can incorporate content! You might use this to curate content and save hours!
What is Coming For Queued Content?
The staff at Agorapulse is working on a Tool to produce the variations of tweets easier for us, therefore we can get out content and play fine with Twitter. This is new functionality that will enable us to repeat our tweet variations all in the one interface. I’m awaiting it. I am sure it’s going to be a timesaver! Pheed
Team Communication and Delegation
As Simple as Agorapulse would be to utilize, you Don’t need to do all the checking and involvement yourself… it is a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (beginning at $199 a month), then you can update to team approval whereby you are able to assign tasks and approve messages across multiple team members.
This is GREAT for customer support brilliance.
This attribute is a good if you are a team that is growing You to update to.
Oh and guess what? Teamwork and Remarks happens in Actual time. If Jess and Joe are online at the exact same time working on the exact same accounts, there will not be double-up. You can see exactly what your staff is doing in real time.
Posting To Instagram
Agorapulse is A proud partner. This also suggests they are one of the very first tools to get entry to the API to allow auto-posting to Instagram which is HUGE of Instagram!
In Case You Have one of the business accounts with Agorapulse you can to Instagram. This means you can now plan your content beforehand and click on to post on your phone when you’re ready OR you can auto post.
Make sure that you don’t forget to participate if You autopost….posting is merely a part of the procedure. You have to follow up on replies and comments.
I believe that Agorapulse is the only instrument that Offers both scheduling and auto-scheduling to Instagram as well as monitoring and reporting… so it’s a win-win-win if you have a company account. Instagram tools that provide you reports are a distinct fee!
All you need To do would be.
- Download the Agorapulse app and hook up your Instagram account.
- On Your app or desktopcomputer, schedule your Instagram post (add picture and caption) then program the time and date you want to publish it. You may choose to change on Auto-scheduling or you can use the app to link through to Instagram and place the picture.
- If you post will get a notification through your program when it’s time to post. Just click”Publish” and you will be changed through to the Instagram program.
- Article as you would normally on Instagram. Your copy/description is going to be duplicated and you want to paste it. Check you have hashtags additional as necessary and you’re good to go!
Again, I am impressed that Agorapulse has Added yet another feature that would require us to utilize the newest attribute and another tool makes it even better. Bringing these tools collectively saves you time AND money and is a reason why I adore Agorapulse for Social Media Management.
Responding To Advertisement Remarks
Here’s where we get to Some features which are for the greater degree of membership on Agorapulse.
The capability to respond to ad comments Starts at Moderate Level of Membership (starting at $99 a month)
Keeping up with comments on advertisements is difficult for Both Facebook and Instagram advertisements. Agorapulse pulls from the ad comments to your inbox and lets you see them and participate with them.
If you understand what it’s like to keep up and run ads With the remarks (including the spam), then you’ll know that this purpose is bliss for advertising managers and page admins. Bliss. Pheed
Bonus Free Tools
You can choose Advantage of these tools on their site such as.
- A Facebook Page Barometer — also to test your engagement, and to determine how well your lover fares from the peers.
- A Twitter Analytics Report Card — to compare multiple webpages accounts, see how you perform against the competition and quantify your Twitter functionality, right now
If you really want one Reason to test out Agorapulse here it is.
They have some of the pricing of any of those Social media management tools.
Prices begin at $49 per Month for small/solo companies with increasing costs for large medium and enterprise companies. You can find out more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media management, try Some of their tools and also take the free trial for a spin, you’ll be hooked as I am.