Background New Social Media Tools 2016
You will find Many social media management programs, but one stands out among the crowd more and more each year — Agorapulse. I’ve used Agorapulse for Social Media Management for a few years now, and I love it. In this post I discuss 12 Reasons Why I adore Agorapulse to Social Media Management and why you will also. New Social Media Tools 2016
There are many social media management tools that Deserve a mention here. I’ve used many of these such as Hootsuite Sprout Social, and Buffer.
I won’t go in their features here. They are Solid choices.
However, I changed to Agorapulse a Couple of Years ago It and now has been my No 1 choice to social media direction since that time. You can read about some of the feature comparisons between Agorapulse and other platforms .
However, for the purposes of This post, I want to just focus on Agorapulse so you can consider it.
In fact, it may literally be the main tool in Your arsenal! Agorapulse is sort of like a Swiss Army knife of social media management.
It doesn’t have too many extraneous features That you never use, which makes you think”what’s that used for?” . It is practical, no-fluff and super easy to use.
Dare I say, it’s even enjoyable (but we’ll get to that). Let’s take a look at 12 Reasons why I love Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I should mention that I do not necessarily use EVERY single function at precisely the exact same time. I do use a couple of tools. But I really like that Agorapulse includes a suite of features that do cover most of your social media advertising requirements.
In fact Have been gradually moving a lot of the features I use on other programs around to Agorapulse. It’s hard not to wish to stay”in” this instrument since it’s so user-friendly and fun to use. I also have taken on a new ambassador role with Agorapulse since writing this article. The post was updated but my genuine love for this tool and the fact I can’t do with it in my arsenal hasn’t changed.
The Agorapulse Culture And Team
Let’s start here. Because with this Remainder of the things that I adore about Agorapulse imply nothing.
Customer service is at the core of company Agorapulse. If their customers are happy and using their tool in the best possible manner, (and they receive results), then everything falls into place. Their team concentrates more.
Agorapulse also listens About what works, what they are able to build next and what needs improving. Thus, you are not a customer but part of a company where your voice will be observed. In reality, lots of the present features I am about to speak about came from opinions and customer testimonials.
Caring about clients Is why Agorapulse has shot up the rankings as one of those social media management tools with all the best reviews and customer satisfaction. New Social Media Tools 2016
I’ve outlined all 12 reasons why I love Agorapulse Below, but let’s start with a video summary of the recent (awesome) update — then I’ll break down the key capabilities. There’s a lot to enjoy.
Impressive, right? Let us jump in and take a Closer look at the qualities of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off to the all-important Function of participation (that is the reason why I love Agorapulse the most), let us take a peek at scheduling and posting.
As far as a publishing Tool goes, Agorapulse is one. It is a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting work for Instagram as an official Instagram Partner).
The articles can be easily customised by you to match each platform. I don’t even have to go into detail about this , as it’s super intuitive to use. You, (like me) should be able to work out how to program a simple article, easily and without education.
Scheduling is simple with Agorapulse! I could.
- Publish instantly
- Queue my post (more of this later)
- Schedule the post in the future for time and a particular date.
It’s also super easy to schedule exactly the post to Go out on various platforms, on various times, while being optimized for those platforms (changing the text or image size).
1 feature I particularly like is the ability to Kind”@” and then the title of the user and Agorapulse will bring up the probable accounts you are able to pick from on Twitter and Facebook. See how Agorapulse suggests accounts when I begin entering their company name.
This helps you to label pages and profiles quickly And saves you time looking to include.
You could schedule readily to LinkedIn.
Easily publish to LinkedIn with Agorapulse
We’ll get to Instagram at a minute, but for today, Please be aware that publishing your articles and scheduling beforehand on Agorapulse is super easy! And like I said, it is also possible to currently auto-post into Instagram using Agorapulse since they are an official partner and also have access to this new attribute via Instagram’s API.
Oh and they have a slick calendar view That means you are able to see your posts ready to go across the programs.
And it’s color coded for people like me who need That additional amount of organisation. Winning!
There is nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse has only one column for me to respond to mentions and notifications.
To me, that is”one task” to finish every day. And it is really almost enjoyable to clear out my inbox.
It is focused, it’s easy and it is easy to Use, so you won’t skip a mention!
- Your accounts Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where all the articles you need to review or respond to can be found). Your inbox things are emphasized To Review for every platform as items.
- Tabs for Publishing, Listening, Fans and Followers, and Reports.
- An area for engagement in which you engage and respond via enjoys, retweets or replies.
You can click on a user’s profile to enlarge it. You’ll then see all the info that you need — directly within Agorapulse (including any previous interactions).
Expand a user profile to see your history!
Just one click and you will see if You’ve Got a History with the conversations and the consumer you have had before. As a consequence, you may give the people the right attention at the perfect moment.
Let us break this down a little more…
I DMs I have and can see how many mentions Inside my inbox. When I am looking at this tweet from Ravi, I will see how many tweets I must review and that I can review or respond to his tweet. It’s the exact same for channels that are societal — your engagement all is in 1 area.
Never skip a mention in your inbox!
I know my inbox Isn’t empty in this screenshot. But it’s going to be when I’ve finished writing this article! I do not always get to tune zero every day however I get there often enough to LOVE that”Congratulations” display!
It’s easy to check your own references. You can Even filter by cite or message type as follows.
Only review the articles you’ve replied to or dealt with. It is automatically marked as reviewed once you reply to a specific post.
Or You Just click on a place to review it without replying.
I could select To answer (or answer by DM), review the article, delegate it to get someone else (more of that later), retweet it “like” the article — all from within the exact same dashboard area on Agorapulse.
Choose how the mention process or will engage or message.
If I switch to Instagram it’s similar. I am able to view my recent engagement all, I can enlarge on posts or see information. I may even follow and unfollow. New Social Media Tools 2016
Easily switch between accounts and platforms to Keep up with participation!
Being able to see All your comments is handy on In which you can see the past 50 mentions on your own feed. In case you have a high number of followers it’s impossible to keep up with mentions. Agorapulse alters that which is enormous for brands and influencers.
Excited? You can participate with All your Mentions, even when you are a bit late getting to them.
And I can also participate by Switching to Facebook.
Note. You’re able to engage on Facebook, Twitter, Instagram and YouTube although maybe not LinkedIn at this point (you can just publish to LinkedIn.
Agorapulse keeps all of my engagement in 1 place.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it is not about Collecting followers. It’s about engaging with them.
As I shared above, Agorapulse allows me to Easily track and participate with my very best advocates using the”Fans and Followers” attribute. From in your Twitter account, you click “Fans and Followers” then filter your search under”All”,”Favorites” or”Top” users as per below.
On my top 100 users I searched in this scenario under “TOP”.
With favorites you can add profiles and a celebrity to “favorite” folks that you would like to follow closely in Agorapulse. In this manner, you have their posts easily accessible in their own thread! Now it’s simple retweet their articles and to engage together!
You’ll also see rankings for your following in just About each profile view on Agorapulse.
- Engaged — the person has mentioned you (directly, or via an answer to a conversation) or sent you a DM.
- Ambassador — this person posted links to your site or has retweeted you.
- Influencer — this person is often retweeted (more than 20 times throughout the last 30 days).
In Nicky’s situation, She’s all 3 with respect to my @sociallysorted Twitter accounts. Nicky is someone I ought to be participating with (and I do! ) ) .
On Facebook, this Function shows you who’s mentioned your webpage, and the number of times they’ve liked and commented or sent you a message, as well as their last interaction with you. You can ban them from inside Agorapulse, but I expect that happens!
On Instagram you Will see who’s left comments their followers/followed that is total counts and you are able to follow or unfollow from within Agorapulse.
These metrics give you a clear image of who Follows you, boosts you and engages with you the most.
- Set up custom classes of followers within Agorapulse’s dash
- Search on each of their interactions
- Search in their own messages, and
- Add private notes.
When You’ve Got All This information you can use It to take part in communication with those individuals — surprise and delight them in some manner or maybe reach out to them to thank them! New Social Media Tools 2016
Advanced Monitoring, Reviews And search
Consider Agorapulse as your own Private investigator that is personal. You can use the Monitoring work on Instagram to.
- Hashtag searches.
- Perform place searches.
What is so great about this? It opens up a whole new World of possibility for finding (and linking ) talks about any subject you like (like your brand).
The potential for location-based businesses is enormous With this attribute, particularly tourism.
When it comes To reports, Agorapulse actually shines. With one click you can make a report that’s easy to create and easy to decode. Ideal for showing clients!
Agorapulse Reports enable your to break Audience in a means that makes sense.
The reports can help you find a range Information including.
- Your best performing articles (ie posts, tweets etc) based on participation and attain
- Evolution metrics with time. Agorapulse provides a quick reading re whether a particular metric is increasing or decreasing over a time to you and automatically compares metrics.
- Community management statistics such as response time and response speed
- Benchmarking your Facebook Page against competitors
Your content is analysed and Presented in report form. You can download it as a csv file to show it the most.
For social media supervisors and agencies that this is Huge, as it allows you to provide information.
You can have a glance at your competitors!
Nearly everyone I know who uses Agorapulse to get Social media direction raves about the reports. They’re pretty particular;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is like Paradise to me. Agorapulse explains it as being able to”tag, bookmark, hide, delete or delegate content… while you sleep”. All by using Moderation Rules.
Where the, I love this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs push me bat-shizz crazy.
With Agorapulse I will deal with them Manners.
- My DMs can be filtered by me so I really don’t see almost all of them in the first location. This is where the magic occurs. You can set up filters to weed out”most” of the bad DMs. Not all (sigh) but most.
- I will then filter my feed by DMs or even Mentions. Clear them out and I usually visit DMs. To be fair I get numerous DMs which are spam nowadays, it is hard not to miss the excellent ones. Auto DMs have made DMs useless to me personally, which is a true shame.
Filtering and moderation functions for all accounts Types but I mainly use it for Twitter to”markers as reviewed” all the Auto DMs that come through saying”thanks for after”.
It filters out The auto-DMs, and yes I am sad that it catches some real ones also, but you have to choose your battles!
And the moderation principles are not just about spam. You can use them in many ways to
- Filter content out to be responded to — on almost any platform. So you can respond to them afterwards — you wish to have all of the posts featuring a specific hashtag to be tagged in a specific way.
- Filter out those people that are SUPER and post all of the time so that you don’t have to observe every Tweet in Agorapulse — only repond to them sometimes or natively in Twitter.
- Create customized tags such as tweets and remarks so it is possible to categorize and search on these!
- Create custom searches for key words that you want to monitor
- In case you have one of the”large” amount accounts (best for small agencies) you can have articles assigned to a team member (see 11 below).
Fundamentally the moderation function is another Bonus motive to think about Agorapulse for social media management.
A Killer Mobile App
If you are out and about And you will need to clear your inbox, the Agorapulse program is.
It’s available on Android and iOS and it’s super slick to use. I often prefer using the app vs background to process my inbox since it’s so easy to review and procedure mentions and messages. New Social Media Tools 2016
Agorapulse’s lineup feature allows you to publish Your content on a repeated, evergreen basis utilizing intelligent categories — much like the manner by which Meet Edgar permits you to set articles to be scheduled at certain times daily based on particular categories. It is used by me to Twitter and Facebook.
If you want to and are using a tool Reduce costs, then consider Agorapulse’s evergreen content feature rather (and you have the bonus of all the additional Agorapulse attributes ).
Here are a Couple of things Agorapulse for queued content.
Setting Your Queue Categories Up Is Super Easy.
With Agorapulse title and it is super simple to set up Your queue catogories, and insert your schedule for articles to be published on. Then of adding content, the process is extremely intuitive. As you can see, it is a slick dashboard (the consumer experience is awesome).
Firstly, you need to name and put your content up Classes (all colour-coded and prepared for action!) .
Setting up your categories is simple… and color-coded!
All you Need to, once you’ve set up your categories Do is add instances such as this, to the program.
Then I Want to add content to each of those category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a preview of the article, to explain to you how it’ll look on the newsfeed of the platform when you publish it, you select.
Pick to Schedule your articles to a specific time slot, or include each post to your choice’s Queue. As you set up your queue in Measure one, this component is easy. Your Queue, full of posts (and prepared to go) will look something like this.
Once a post is published, It Is Going to return to the Bottom of this queue, waiting to be queued again.
Aside from using the queue operate for repeated Content, you can also choose to .
- Add a post to the schedule as normal or
- Repeat your post a certain number of times (when you do so you will set the minimum amount of times between repeats of the article ). Note you could do this to get Facebook but you need to know about the Twitter rules from content — see below.
You May Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has included a pause button. If there’s a natural catastrophe or for some reason it is not fantastic timing to post, you can easily pause the queue.
Maybe You want to pause a seasonal lineup of articles At Christmas… it is easy with the pause button!
Meet Edgar has a pause button and it was something I actually wished to see that I chose to replace it with. I asked Agorapulse to include one plus they did (they always listen — never be reluctant to mention suggestions or provide opinions!) .
Use The Queue Function
The function can be useful for announcing Events like a Facebook Live (should you hold them to a weekly or regular basis). Share your articles that needs to go out each week at a specific time of the week in a queue. I’d advise that the posts a bit change to keep the material fresh and much more eye-catching.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You may read about it here.
The principles are not New as discussed by Agorapulse’s CEO Emeric Ernoult. It is just that now they’re making a point of saying they will apply them.
Basically this mean that we can Simultaneously post identical or similar content to numerous accounts. This also applies to duplicate content.
Lets’s take a look Twitter with Agorapulse whilst complying with all the principles, so the rules are complied with by you, when you draft a picture like you to post to Twitter.
Notice You Could elect to to queue or schedule Your article to Twitter. Here is where we need to consider Twitter’s principles and comply with them. You can do this a couple of ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content On Twitter Accounts
If you look In the picture above, you’ll see that Agorapulse blocks my ability to place duplicate content to more than a few of my Twitter accounts. The instrument recognises that I am posting to Twitter! This helps ensure that I adhere to the guidelines of Twitter.
Content Variation Tips
This is the way I utilize Agorapulse to save loads of Time and remain out of Twitter Jail. Together with Agorapulse, you have two choices for replicating a hyperlink.
- You can choose to Schedule your post once (or more than once if you change it). To do this, simply add your post, then pick the date and time you would like it to go out at. If it will be printed more than once, you’ll need to edit the replicated or duplicate tweets so they’re not”replicate” content. More of that is under.
- It is possible to opt to Queue your article once or more than once with variants. Agorapulse recommends this. When you are queueing content for Twitter, make certain you don’t select the option to”re-queue multiple occasions.” This is where you’d wind up in breach of the rules of Twitter, although you are still able to use this feature for some other platforms. While I choose to do it this way, I make sure it’s a unique post, then add it on the top or bottom of this queue (ie I select”queue alongside” or”queue last”).
Advanced Scheduling is also used by me to Publish one tweet, set that tweet to replicate a certain number of times. Below, I have set it to post than every 7 Days, as well as 6 repetitions. Don’t forget to edit the repeats!
I can see After I schedule the 6 x repeats Those posts in my schedule. I would go straight in and alter them to hashtags, emojis, pictures or text. Do this quickly — don’t do it or you will forget.
Note. It’s If the link stays the same when you edit your posts, Okay. It’s the text that you need to change each time.
I’d been utilizing Advanced Scheduling in this manner For a little while now to post new content — well ahead of the new”rules” have been announced. I love to mix this up and it’s better for engagement.
Do not forget Bulk Upload! Agorapulse also allows you to upload around some 100 pieces of content simultaneously using a CSV file. Your photographs are included by this and can include articles! You might use this to curate content from other websites and save hours!
What is Coming For Queued Content?
The team at Agorapulse is functioning on a Tool to make the variations of tweets more easy for us, so we play fine with Twitter and can still get content out. This will be new functionality that will let us replicate our tweet variants all in the one interface that is simple. I am looking forward to it. I’m convinced it’s going to be a timesaver! New Social Media Tools 2016
Team Communication and Delegation
As Simple as Agorapulse would be to utilize, you Don’t need to do all the checking and engagement yourself… It’s a dream for delegation.
If you are a member of Agorapulse’s Large level Accounts (starting at $199 a month), then it’s possible to upgrade to staff approval whereby you are able to assign tasks and approve messages across multiple staff members.
This is very good for customer service brilliance.
This attribute is a good if you are a group that is growing One to upgrade to.
Oh and guess what? Teamwork and Remarks occurs in Real time. So if Jess and Joe are online at precisely the exact same time working on the exact same accounts, there won’t be double-up. You can see what your staff is performing in real time.
Posting To Instagram
Agorapulse is A proud Instagram spouse. This means they are one of the tools to acquire entry to Instagram’s API to allow!
If you have one of the Company accounts with Agorapulse you can now auto-schedule into Instagram. This means that you can organize your articles beforehand and click on whenever you are ready OR you are able to to post in your phone auto article.
Just make sure that you don’t forget to engage if You autopost….posting is merely part of the process. You have to follow up on comments and replies.
I Think That Agorapulse is the only tool Provides both scheduling and auto-scheduling to Instagram as well as reporting and monitoring… so it’s a win-win-win if you have a business account. Instagram tools that give you testimonials are a separate fee!
All you need To do would be.
- Download the Agorapulse app and hook your Instagram account up.
- On Your program or background , schedule your Instagram article (add picture and caption) then program the time and date that you need to print it. You can choose to change on Auto-scheduling or you can use the program post the image and to link through to Instagram.
- When it is time if you post , will receive a notification via your cellular program. Just click”Publish” and you will be changed through to the Instagram program.
- Article as you would normally on Instagram. Your copy/description is going to be duplicated and you need to glue it. Check you’re ready to go and you have additional as necessary!
Again, I am super impressed that Agorapulse has Added yet another feature that would require us to use the feature and another tool makes it even better. Bringing these tools saves time AND money and is a key reason why I adore Agorapulse for Social Media Management.
Responding To Advertisement Remarks
Here is where we get to Some attributes that are for the higher degree of membership Agorapulse.
The ability to respond to ad comments Starts at Medium Level of Membership (beginning at $99 per month)
With comments on advertisements is difficult for keeping up Both Facebook and Instagram advertisements. Agorapulse allows you engage with them and to view them and pulls in the advertisement comments to your own inbox.
If you run ads and know what it is like to maintain With the comments (such as the spam), then you’ll know that this function is bliss for advertising managers and page admins. Bliss. New Social Media Tools 2016
Bonus Free Tools
You can choose Advantage of those free tools on their site such as.
- A Facebook Page Barometer — to test your engagement, and to see how well your fan fares against your peers.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter performance, right now
If you really need one Reason to check out Agorapulse then here it is.
They have some of the pricing of any of those Social media management tools.
Prices begin at $49 each Month for small/solo companies with costs for medium, large and enterprise companies. You can find out more about pricing here.
I have A hunch that as soon as you check out Agorapulse for social media management, attempt Some of their tools and choose the free trial for a spin, you’ll be hooked as I am.