There are Many social media management tools, however, one stands out among the crowd more and more each year — Agorapulse. I’ve utilized Agorapulse for Social Media Management for a couple of years now, and I love it. In this article I discuss 12 Reasons Why I love Agorapulse to Social Media Management and you will also. Netvibes
There Are Lots of social media management applications that Deserve a mention . I have used many of these at one time or another, including Hootsuite Sprout Social, and Buffer.
I will not go in their features here. They are Solid choices.
However, I switched to Agorapulse a Couple of Years ago It and Today has been my No 1 choice for social media direction since that time. You may read about a number of the feature comparisons between Agorapulse along with other platforms .
But for the purposes of This post, I wish to focus on Agorapulse so it is possible to consider it as a tool in your arsenal.
In Reality, it could be the Primary tool in Your arsenal! Agorapulse is kind of like a Swiss Army knife of social media direction.
Only, it will not have extraneous features You never use, making you think”what is that used for?” . It is sensible, no-fluff and super easy to use.
Dare I say, it’s even fun (but we’ll get to that). Let’s take a peek why I adore Agorapulse for social media direction!
12 Reasons Why Agorapulse Kick Ass For Social Media Direction
Oh and Before I begin… I must mention that I do not necessarily use each and every function at precisely the exact same time. I do use a couple of tools. However, I really like that Agorapulse has a package of features that do cover most of your social media advertising requirements.
In fact Have been moving a lot of the features I use on tools around to Agorapulse. It is hard not to want to stay”in” this tool as it is so user-friendly and enjoyable to use. I have also taken on a brand ambassador part with Agorapulse since writing this article. The post has been updated but my real love for this tool and the fact I can not do with it in my arsenal hasn’t changed.
The Agorapulse Culture And Team
Let us begin here. Because with this Rest of the things I adore about Agorapulse mean nothing.
Customer support is at the core of company Agorapulse. If their customers are happy and utilizing their instrument in the best possible manner, (and they receive results), then everything falls right into place. Their staff concentrates on client experience over anything else.
Agorapulse also stinks About what works, what they can build next and what needs improving. Thus, you are not a client but part of a business. In reality, many of the present features I am about to talk about came from opinions and customer recommendations.
Caring about customers Is Agorapulse has shot up the rankings as among the social media management tools with the best reviews and customer satisfaction. Netvibes
I’ve all outlined 12 reasons why I love Agorapulse Below, but let’s begin with a video summary of their current (awesome) upgrade — then I’ll break down the critical capabilities. There is a lot to enjoy.
Impressive, right? Let us jump in and choose a Closer look at the features of Agorapulse.
Easy Publishing And Scheduling
Now that We’ve covered off on the all-important Function of engagement (that is why I adore Agorapulse the most), let’s take a peek at scheduling and posting.
Just as a publishing Tool goes, Agorapulse is one. It’s a cinch to post to Twitter, LinkedIn, Facebook and Instagram (plus they have the new auto-posting work for Instagram as a formal Instagram Partner).
The posts can be easily customised by you to match each platform. I don’t even have to go into detail about it , as it is super intuitive to use. You, (like me) should have the ability to work out how to program a simple post, readily and without instruction.
Scheduling is easy with Agorapulse! I could.
- Publish immediately
- Queue my post (more of this later)
- Schedule the post in the future for time and a particular date.
It’s also super easy to schedule exactly the post to Go out on various platforms, on different occasions, while being optimized for those platforms (changing the text or image size).
1 feature I like is the ability to Kind”@” and then the title of the consumer and Agorapulse will bring up the probable account you can choose from on Twitter and Facebook. Notice how Agorapulse suggests additional accounts when I begin entering their business name.
This helps you to tag profiles and pages quickly And saves you time searching to add.
You can also schedule easily to LinkedIn.
Publish to LinkedIn with Agorapulse
We will get to Instagram in a minute, but for now, Please be aware that publishing your content and scheduling in advance on Agorapulse is simple! And as I said, it is also possible to currently auto-post into Instagram with Agorapulse as they are an official partner and have access to this new attribute via Instagram’s API.
Oh and they have a pretty slick calendar opinion So you are able to see all your articles ready to go across the programs.
And it is colour coded for folks like me who want That extra level of visual organisation. Winning!
There’s nothing better than seeing this.
This is what I see on a regular basis with Agorapulse.
Unlike some other social media management applications, Agorapulse has only one pillar for me to react to mentions and notifications.
To me, that’s”one job” to complete each day. And it’s really almost enjoyable to clean out my inbox.
It’s concentrated, it is simple and it is easy to Use, and that means you won’t miss a mention!
- Your accounts on Twitter, Facebook, LinkedIn, and Instagram.
- Your inbox (where each of the articles you need to review or respond to are available ). Your inbox things are emphasized as items.
- Tabs for Listening, Publishing, Fans and Followers, and Reports.
- An area for participation where you engage and respond via retweets, likes or responses.
You can also click on a user’s profile to enlarge it. You will then see all of the information that you need — directly within Agorapulse (including any previous interactions).
Expand an individual profile to realize your history!
Just one click and you can see if you have a History with the consumer and the conversations you’ve had before. As a consequence, you may give the people the right care at the moment.
Let us break this down a bit more…
I can certainly see how many mentions and DMs I have Inside my inbox. If I am looking at this tweet from Ravi, I will see how many tweets I must review and I will review or react to his conversation. It’s the exact same for other social channels — your engagement all is in 1 area.
Never miss a mention on your inbox!
I know, I know, my inbox Isn’t empty in this screenshot. When I have finished writing this post but it’s going to be! I do not always get to tune zero daily however I get there often enough to LOVE that”Congratulations” display!
It’s simple to check all of your own references. You can Even filter by mention or message type as follows.
Then only review the articles replied to or dealt with. It is automatically marked as reviewed once you reply to a specific post.
Or you click on a post to review it without replying.
I can choose To answer (or answer from DM), examine the post, assign it to get somebody else (more of that later), retweet it “like” the article — all from within precisely the same dashboard place on Agorapulse.
Choose how you procedure or will engage the mention or message.
If I change to Instagram, for example, it’s similar. I can view my recent engagement all, I can expand on articles or see more info about a user. I unfollow and can follow. Netvibes
Switch between platforms and accounts to Keep up with participation!
Being able to see All your remarks is handy on Instagram, where you can only find the past 50 mentions on your own feed. It’s impossible to maintain with mentions In case you have a number of followers. Agorapulse changes that which is enormous for influencers and brands.
Excited? You can participate your with ALL Mentions when you are getting to them.
And of course, I could also easily participate by Switching to Facebook.
Note. You can engage on Facebook, Twitter, Instagram and YouTube but not LinkedIn at this point (you can only publish to LinkedIn.
Agorapulse keeps my engagement in one place all.
Ahhhh, exhale and pour yourself a glass of wine!
Get To Know Your Best Advocates
When it comes to social media it is not about Collecting followers. It is about engaging with them.
Like I shared previously, Agorapulse allows me to Easily monitor and engage with my best advocates using the”Fans and Followers” attribute. From within your Twitter accounts, you click on”Fans and Followers” and then filter your search under”All”,”Favorites” or”Top” users according to below.
In this case I hunted on my top 100 users under “TOP”.
To profiles you can add a star with favorites to “favorite” folks you would like to follow closely in Agorapulse. In this manner, you have their posts readily accessible in their own thread! Now it’s easy retweet their articles and to engage with them!
You see rankings for the following in only About every profile perspective on Agorapulse.
- Engaged — the individual has said you (directly, or via a reply to a conversation) or sent you a DM.
- Ambassador — this person has retweeted posted or you links.
- Influencer — this individual is frequently retweeted (more than 20 times during the previous 30 days).
In Nicky’s case, she is all 3 with respect to my @sociallysorted Twitter accounts. Nicky is someone I should be engaging with (and I do! ) ) .
On Facebook Function shows you who’s said your webpage, and how many times they have enjoyed and commented or sent you a message, in addition to their last interaction with you. You can also ban them from your page from inside Agorapulse, although I expect that happens!
On Instagram you Will see who’s left comments their followers/followed that is complete counts and you are able to follow or unfollow from inside Agorapulse.
These fundamental metrics give you a clear picture of who Follows you, boosts you and participates with you the maximum.
- Set up custom classes of followers within Agorapulse’s dashboard
- Search on all their interactions
- Search in their messages, and
- Add notes.
When You’ve Got this information you can use all It to engage in communication with those people — perhaps reach out to them to thank them or surprise and pleasure them! Netvibes
Advanced Monitoring, Search And Reports
Think of Agorapulse as your own Private investigator. You can use the Tracking function on Instagram to.
- Hashtag that is perform searches.
- Perform location searches.
What is so great? It opens a whole new World of chance for finding (and joining) talks about any topic you like (like your brand).
The Capacity for companies is huge Especially tourism.
When it comes To reports, Agorapulse really excels. With one click you can create a report that is easy to decipher and easy to produce. GREAT for showing customers!
Agorapulse Reports help you to break your down Audience sense.
The detailed reports can also help you locate a range Information such as.
- Your best performing articles (ie articles, tweets etc) based on engagement and reach
- Development metrics over time. Agorapulse compares metrics over time and provides you a fast reading re whether a specific metric is decreasing or increasing over a time.
- Community management statistics such as response time and response rate
- Benchmarking your Facebook Page against competitors
Your best performing material is analysed and Introduced in report form. You can also download it as a csv file to show it the most.
For social media supervisors and agencies that this is Huge, as it allows you to provide your clients with information.
It is also possible to take a peek in your competition!
Just about everyone I know who uses Agorapulse for Social media management raves about the reports. They are fairly special;o-RRB-
Moderation On Autopilot — Say Goodbye To Spam!
This function is similar to Paradise to me. Agorapulse explains it as being in a position to”tag, bookmark, hide, delete or delegate content… while you sleep”. All by using Moderation Rules.
In which the, I like this function on Twitter Auto-thankyous, Auto-engagements and Auto-DMs drive me bat-shizz mad.
With Agorapulse I will deal with them Manners.
- Therefore that I really don’t see most of them in the first 17, I can filter my DMs. This is where the magic occurs. You can set up filters to weed out”many” of those lousy DMs. Not all (sigh) but most.
- I can filter my feed by DMs or Mentions. Clean them out and I visit DMs. To be honest I get numerous DMs that are spam nowadays, it’s hard not to overlook the excellent ones. Automobile DMs have literally made DMs useless to me personally, which is a true shame.
Moderation and filtering functions for all account Types but I mainly use it for Twitter to”markers as reviewed” all of the Auto DMs that come through saying”thanks to following”.
It filters out The auto-DMs, and yes I am sad that it grabs some real ones also, however you’ve got to pick your battles!
And the moderation rules are not about spam. You can use them in many ways to
- Filter out articles to be responded to. So you’re able to respond to them — Perhaps you wish to have all the posts featuring a particular hashtag to be labeled in a certain manner.
- Filter out those people that are SUPER and post all of the time that you don’t need to observe every Tweet at Agorapulse — only repond to them occasionally or in Twitter.
- So it is possible to categorize create custom tags such as tweets and remarks and search on them afterwards!
- Create customized searches for key words that you want to monitor
- In case you have one of the”big” amount accounts (best for small agencies) you’ll have posts delegated to a group member (see 11 below).
Basically the moderation purpose is another Bonus reason to consider Agorapulse for social media direction.
A Killer Mobile App
If you are out and about And you need to clear your inbox, the Agorapulse app is something that you will love.
It is accessible on Android and iOS and it is super slick to use. I often prefer to use the program vs background to process my inbox as it’s so simple to review and procedure mentions and messages. Netvibes
Agorapulse’s lineup feature allows you to publish Your content on a repeated, evergreen basis using smart categories — much like the way by that Meet Edgar permits you to set articles to be scheduled at certain times daily based on certain categories. It is used by me to Facebook and Twitter.
If you are using a tool such as Meet Edgar and want to Cut costs, then consider Agorapulse’s evergreen content feature instead (and you get the bonus of all the additional Agorapulse attributes ).
Here are a few things Agorapulse for queued content.
Setting Up Your Queue Categories Is Super Easy.
With Agorapulse title and it is super simple to set up Your queue catogories, and insert your schedule to get posts to be published on. Then the process of adding content is extremely intuitive. As you can see, it’s a slick dash (the user experience is awesome).
Primarily, set your articles up and you need to name Categories (all colour-coded and ready for action!) .
Setting up your classes is simple… and color-coded!
All you Need to once you’ve set up your categories Do is add times to the program, such as this.
Then I need to add content that is awesome to each of the category queues!
Easily Preview Content For Every Social Network.
Agorapulse gives You a preview of this article, to show you how it will look on the newsfeed of this platform.
Choose to Schedule your posts or include every post to the Queue of your choice. This part is simple, as you set your queue up in Measure one. Your Queue, full of posts (and prepared to go) will look something like this.
After a post is published, it will return to the Bottom of this queue, waiting to be queued again.
Apart from using the operate for perennial Content, you might choose to either.
- Add a post to the program as usual or
- Repeat your article a specific number of times (once you do this you may set the minimum number of days between repetitions of this post). Note you could accomplish this to get Facebook but you need to know about the Twitter rules see below.
You May Pause The Queue (Quickly, And At Any Time).
I Really like That Agorapulse has included a pause button. If there’s a natural disaster or it is not fantastic time to post, you can easily pause the queue with a single click.
Perhaps you want to pause a seasonal queue of posts At Christmas… it’s simple with the pause button!
Meet it was something and Edgar has a pause button I actually wished to see in almost any tool which I chose to replace it with. I requested Agorapulse to add one and they did (they constantly listen never be reluctant to mention tips or provide feedback!) .
Use The Queue Function
The queue function could be for announcing handy Events like a Facebook Live (should you hold them on a weekly or regular basis). Share your content that needs to go out in a queue. I would advise that a little varies the articles to keep the material fresh and much more eye-catching.
Twitter And Agorapulse
Twitter posted about fresh Guidelines or”rules” for repeated or replicate content in February 2018. You can read about it here.
The principles are not New as discussed by Agorapulse’s CEO Emeric Ernoult. It’s just that now they are currently making a bigger point of saying they’ll apply them.
Fundamentally this mean that we can Simultaneously post similar or identical articles . This applies to duplicate content.
Lets’s take a look Twitter with Agorapulse while complying with the rules, so the rules are complied with by you when you draft a picture similar to this one to post to Twitter.
Notice that you can choose to to queue or schedule Your post to Twitter. Here is where we need to consider the rules of Twitter and comply with them. You can do this a couple ways with Agorapulse.
Agorapulse Blocks Ability To Post Duplicate Content To Twitter Accounts
If you look more closely In the picture above, you will see that Agorapulse blocks my ability to place replicate content. The tool recognises that I’m posting to Twitter! This helps ensure that the guidelines of Twitter are adhered to by me.
Content Variation Tips
Here is the way I use Agorapulse to save me loads of Time and remain from Twitter Jail. With Agorapulse, you have two choices for repeating a link.
- It is possible to opt to Schedule your article once (or more than once in the event that you vary it). Just add your post, to do so, then choose the time and date you want it to head out at. If it’ll be printed more than once, you will need to edit the replicated or duplicate tweets so they’re not”duplicate” content. More of this is below.
- You can choose to Queue your article once or more than with variants. Agorapulse recommends this. When you are queueing content for Twitter, make sure you don’t select the option to”re-queue multiple times.” This is where you’d wind up in violation of the rules of Twitter, although you can use this feature for other platforms. While I decide to do it this way, I make sure it’s a unique post, then add it to the top or bottom of the queue (ie I select”queue next” or”queue last”).
I also use Advanced Scheduling to Publish one tweet, and then set that tweet. Below, I have set it to article more often than every 7 Days, and up to 6 repeats. Just don’t forget to edit the repeats!
Once that the 6 x repeats are scheduled by me, I could easily see Those posts in my schedule. I’d go directly in and alter them to emojis text that is new, images or hashtags. Do this immediately — don’t do it or you will forget.
Note. It’s Okay when you edit your articles if the connection stays the same. It is the text that you have to change each time.
I’d been using Advanced Scheduling in this manner For a while now to post new content — well ahead of the new”principles” have been announced. I love to mix up it and it’s better for involvement.
Do not forget Bulk Upload! Agorapulse also allows you to bulk upload up to some 100 parts of content by using a CSV file. Your photographs are included by this and also can incorporate content from any RSS feed! You can use this to curate content from different sites and save hours!
What’s Coming To Queued Content?
The team at Agorapulse is currently working on a Tool to make the variants of tweets more easy for us, therefore we play nice and can get content out. This will be new functionality that will let us replicate our tweet variations quickly — all in the one simple interface. I am awaiting it. I am convinced it will be a timesaver! Netvibes
Team Communication and Delegation
As easy as Agorapulse would be to use, you Do not need to do all the checking and involvement yourself… It’s a fantasy for delegation.
If you are a member of Agorapulse’s Large level Account (starting at $199 per month), then you can upgrade to team approval whereby you are able to assign tasks and accept messages around multiple staff members.
This is very good for customer support brilliance.
If you are a group, this attribute is a good You to upgrade to.
Oh and guess what? Comments and teamwork occurs in Real time. So if Joe and Jess are online at the same time working on precisely the exact same accounts, there won’t be double-up. You can see exactly what your staff is currently doing in real time.
Posting To Instagram
Agorapulse is A proud Instagram spouse. This also suggests that they are one of the very first tools to get access to Instagram’s API to allow!
In Case You Have one of the Company accounts with Agorapulse you can now auto-schedule to Instagram. This means you can plan your content ahead of time and click on to post in your telephone when you are ready OR you are able to auto post.
Just make sure that you don’t forget to engage if You autopost….posting is just a part of this procedure. You need to follow up on replies and comments.
I Think That Agorapulse is the tool Offers both scheduling and auto-scheduling to Instagram in addition to reporting and monitoring… so it is a win-win-win if you’ve got a business account. Instagram tools that give you reports are a fee!
All you Want To do is.
- Download the Agorapulse app and hook your Instagram account up.
- On Your program or background , schedule your Instagram post (add photo and caption) then schedule the time and date that you need to print it. You may choose to switch on Auto-scheduling or you can use the program to link through to Instagram and post the image.
- When it is time to post if you post will receive a notification via your mobile program. Just click”Publish” and you’ll be switched through to the Instagram app.
- Article as you would ordinarily on Instagram. Your copy/description will be copied and you want to glue it to the Instagram app. Check you have additional as necessary and you’re good to go!
I am impressed that Agorapulse has Added yet another feature that would require us to utilize the newest attribute and a separate tool makes it even better. Bringing these tools together saves you time AND money and is an integral reason why I love Agorapulse for Social Media Management.
Responding To Advertisement Remarks
Here’s where we get to Some features that are for the higher degree of membership Agorapulse.
The ability to respond to ad comments Starts at Medium Level of Membership (beginning at $99 a month)
With comments on advertisements is difficult for keeping up Equally Facebook and Instagram advertisements. Agorapulse pulls from the advertisement comments and allows you to see them and engage with them.
If you understand what it is like to maintain and run ads With the comments (including the spam), then you’ll know that this purpose is bliss for ad managers and webpage admins. Bliss. Netvibes
Bonus Free Tools
You can take Advantage of those tools on their website such as.
- A Facebook Page Barometer — to see how well your lover fares and also to test your own engagement.
- A Twitter Analytics Report Card — to compare multiple twitter accounts, see how you perform against the competition and quantify your Twitter functionality, right today
If you need one Reason to test out Agorapulse then here it is.
It is affordable.
They have some of the pricing of any of the Social media management tools.
Prices start at $49 each Month for small/solo companies with prices for medium, large and enterprise companies. You can find out more about pricing here.
I’ve A hunch that once you check out Agorapulse for social media direction, try A number of the free tools and choose the free trial to get a spin, you will be hooked as I am.